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The Bad Twin Podcast

The Bad Twin Podcast

By Karen Woodward & Shelli Martineau

Karen Woodward, Shelli Martineau, and guests talk about the early days of social media, and where they are now.
Currently playing episode

Introduction to the Bad Twin podcast

The Bad Twin PodcastMar 23, 2022

00:00
01:10
"We're bored of talking about Elon Musk"

"We're bored of talking about Elon Musk"

Shelli Martineau, Nik Hewitt, and Karen Woodward discuss Twitter and Elon Musk yet again, before deciding we'd rather talk about something more cheerful, like classic movies and true crime. 

Dec 01, 202232:31
“A tramp stamp of idiocy”

“A tramp stamp of idiocy”

Shelli Martineau, Nik Hewitt, and Karen Woodward are back for season 2 of the Bad Twin Podcast. In this episode we talk about He Who Should Not Be Impersonated, Elon Musk. 

Nov 17, 202241:06
“I want them to miss ME doing my job.”

“I want them to miss ME doing my job.”

To finish off our first season we finally decide to address basic questions such as, ‘What is a social media manager and what do they do?” 

Plus tips and tricks, and our favorite celebrity stories.

May 31, 202246:49
"Get yourself one password."

"Get yourself one password."

Another week that Shelli Martineau, Nik Hewitt and Karen Woodward don’t talk about the metaverse. Instead, we talk about Elon Musk buying Twitter, and how to moderate social channels. 

Apr 26, 202232:34
‘We’re forgiving of typos and misspellings. Except for There, Their, and They’re.”

‘We’re forgiving of typos and misspellings. Except for There, Their, and They’re.”

Nik Hewitt returns and joins Shelli Martineau and Karen Woodward to talk about Elon Musk and Twitter, Adam Mosseri and Instagram, and the joys of caring less and less as we get older and older.

Apr 14, 202233:02
“Wear the suit, wear the glasses, do the accent, and I’ll do the rest.”
Apr 05, 202230:23
“Don’t hire me to do your TikTok.”

“Don’t hire me to do your TikTok.”

Karen and Shelli discuss in-house vs agencies, common mistakes businesses make, plus we realize we have generational differences when it comes to influencers.

Mar 23, 202243:07
“Good Twitter dunks are so good.”

“Good Twitter dunks are so good.”

Karen Woodward and Shelli Martineau discuss what social media trends will be big in 2022, and our favorite social media platforms.


Mar 23, 202246:47
“What Would A White Man Do?”

“What Would A White Man Do?”

Karen Woodward and Shelli Martineau get side-tracked from the original plan, and end up spending the entire episode discussing a dilemma. 

Mar 23, 202235:10
"F yeah, we were pioneers!"

"F yeah, we were pioneers!"

Karen Woodward and Shelli Martineau talk about working in social media when no one considered it to be a real job; plus imposter syndrome and social media fails.

Mar 23, 202245:14
“The Early Days of Social Media”

“The Early Days of Social Media”

Shelli Martineau joins Karen Woodward to talk about getting started in social media before anyone else was doing it. 

Mar 23, 202229:43
"Social Media Wins and Fails"

"Social Media Wins and Fails"

Ann Sciandra is guest number 1: joining Karen Woodward to talk about our early days at Comcast and some of best and worst moments in social media. 

Mar 23, 202245:47
Introduction to the Bad Twin podcast

Introduction to the Bad Twin podcast

Because everyone has a podcast. 

Mar 23, 202201:10