This is an episode from 'Survival Strategies in TEFL' by show host Dimitris Primalis. My gratitude for his kind invitation to speak on his LinkedIn Audio Event Series. Episode Description: "ELT Publishers have made great strides in producing innovative material to facilitate the comprehension and delivery of the English Language. Writing a textbook, however, is a complex procedure, one which entails a multitude of factors and research to achieve the desired result. How is a textbook written? What is the thought process that guides such an endeavor and what is the criteria to choosing the proper ELT books for your students?"