Luke (LW Digital) and myself discussing Facebook Advertising
Key Takeaways:
What is Facebook Advertising?
Interests, Demographics, Locations
Placements
Types of Campaign
Budget and Scheduling
Testing
With an estimated 2.7 billion users worldwide, Facebook is the largest social media platform on the planet. Whilst users tend to use the platform for sharing interesting content and posting information to their own social networks, advertisers can utilise the platform's continuous data capturing systems to specifically target potential customers based on their interests, demographics, location, and behaviour.
Facebook users whose interests and demographics have been selected by an advertiser are then shown adverts that are specifically targeted at them across a range of locations on Facebook such as on the Newsfeed, Facebook Stories or within Facebook Messenger.
Info and Links
Adam Payne FCMI - LinkedIn Profile, please do connect - https://www.linkedin.com/in/adampayneuk/ Adam Payne – Helping UK Small Business Owners Master Their Mindset, Manage Their Time and Scale Their Business - https://www.adampayne.me
Twitter Handle - https://twitter.com/AdamPayneFInsLM
Instagram Handle - https://www.instagram.com/adampaynefinstlm/
Facebook Page - https://www.facebook.com/AdamPayneConnect
The Business Growth Academy - online courses, masterclasses, digital resources - www.thebusinessgrowthacademy.uk
The Business Growth Academy Facebook Group - a safe place where Entrepreneurs and Business Owners can Network, Share, Collaborate and Support one another in Growing a Balanced Life and Successful Business - https://www.facebook.com/groups/BusinessGrowthAcademyUK/
Keeping it Business Podcast - A mix of unscripted, unedited interviews with small business owners from all sectors and industries. - https://www.stitcher.com/podcast/keeping-it-business
LW Digital
LW Digital is a Digital Marketing Agency that aims to help small-medium sized businesses grow online by creating innovative, intelligent and affordable digital marketing campaigns. As an agency, we are passionate about providing the best service we can, whilst always looking to integrate the newest digital techniques where possible to ensure we stay ahead of the digital marketing innovation curve.
Our services include: Google Search Advertising, Google Display Advertising, Youtube Advertising & Social Media Marketing across Facebook & Instagram, as well as also a bespoke Social Media Management Service. We offer all Small-Medium sized businesses a Free Marketing Consultation, so if you are interested in growing online, contact us today free of charge. It's time to grow digitally.
Home Page: https://lwdigital.co.uk/
Facebook: LWDigitalMarketingAgency - https://www.facebook.com/LWDigitalMarketingAgency
Instagram: LWDigitalMarketingAgency - https://www.instagram.com/lwdigitalmarketingagency/
LinkedIn: LW Digital - https://www.linkedin.com/company/lw-digital/