Dave & Paul talk professional websites

Dave & Paul - Talk professional websites

In the final episode for this season, we talk about what is next for your website, now that it is built. We cover two distinct areas, housekeeping (stuff you should be doing all of the time) and also planning for the future. Remember your website is never finished.

Dave & Paul - Talk professional websites

This week we have got Dave and no Paul, but we do have Lisa (the eCommerce expert at Kehorne), we talk about what eCommerce is and the options open to you if you are just getting started, from those with no website and a few products to those that have a whole catalogue of products they want to get online.

Dave & Paul - Talk professional websites

Your website is now live, but it does not stop there, you have running costs and ongoing work & costs to ensure that all of your hard work remains live and relevent. We split this down into 3 areas;

- Unavoidable running costs (hosting, domain name etc)
- Optional running costs (site updates, improvements to the site)
- Improving the site (new content, additional areas, improving what you already have)

Dave & Paul - Talk professional websites

So you have built your website, the next step is making sure that people can find it on the search engines. So this week we talk about listing your site on Google, Google My Business, WordPress plugins to help you to improve your SEO listings.

Dave & Paul - Talk professional websites

This week we are talking about what happens once you have built your site, and you are just managing it on an ongoing basis, this is about the technical aspects of keeping your site up to date as well as tactics for making the most of existing content and generating new content.

Dave & Paul - Talk professional websites

This week you have got just Dave, but I am joined by special Guest Andrew Laws (Internet Marketing for Humans) and we talk about what Internet Marketing is and the top three things that anyone can do to make sure that they are being found and to help with their Internet Marketing. Andrew has been doing Internet Marketing for 20 years, so we are really excited to get him on as a special guest.

Dave & Paul - Talk professional websites

This week we talk through the pros and cons of building your website yourself, or paying someone to build it for you. We give handy tips on how you should build it, if you are building it yourself. We also go through the process of deciding on which route you take to try and help you to make the right decision. We of course also have Paul's top tip.

Dave & Paul - Talk professional websites

We talk about designing your website, and the process that we go through, which does not start with the design, but all of the preparation you should do before you even think about that, and then we talk about the design itself. And Paul describes one of the things I say as being a 'Golden Nugget' of information, and something that I always go on about, but is something that is easily forgotten.

Dave & Paul - Talk professional websites

This week we talk about one of the most frequently unasked questions when building a website, what is your Website for? This is absolutely fundamental to whole process and needs to be almost the first question you should be able to answer when building a new website. We also have Paul's top tip, which this week is really good.

Dave & Paul - Talk professional websites

This week you have got just Dave, but I am joined by special Guest Robin Adams (Chimpanswers) to talk about email marketing and Mailchimp, we discuss the best tactics for getting started with Email Marketing and also some of the other things you can do with Mailchimp. Robin is a real expert with Mailchimp so I was really excited to have him on as a guest.

Dave & Paul - Talk professional websites

Knowing who your users are is really important to making sure that your site is delivering the right type of content for your users. We also talk about making sure your site is always accessible, and the things you should be looking for when checking that how your site is structured is right for your audience. We give examples of sites that do this well and also some tips for checking that it works as well as it can.

Dave & Paul - Talk professional websites

Getting a domain is the first thing you need to do when building your company website, it is also the first thing that people here or need to know to find your website, so it is really important that you get the best possible one that you can. It also allows you to have professional email addresses. Even if you aren't ready to start your site, you should get the domain name as soon as you can.

Dave & Paul - Talk professional websites

In a new direction for our Podcast we are talking about Websites, and trying to give you tips on how you can build a better website either yourself or with a developer. This week we talk about why do you even need a website, their are lots of positive reasons, and we try and delve into those this week.

Dave & Paul talk professional websites

We have had to delay the launch of Season 2 of our podcast, as we have had a lot of interest and have some special guests, they are specialists in their own area so we are trying to line up recording their episodes. They are going to talk about; eCommerce, digital marketing & email marketing. We are really excited to have these guests as they are genuine experts in their areas.

So the new launch date for the full episode of Season 2 is 25th August, it's worth the wait

Dave & Paul - Talk professional websites

This is a slight change in direction for us, as we are going to talk about how you can build a website, the process you should go through and what you need to think about when doing it. We have been building websites for 20+ years, so we really are moving onto solid ground for us. David is an ex teacher and taught web design before starting his own studio. Paul started with SEO, moving onto web design, so we are coming at it from different directions.

Episode 1 goes live on 18th August 2021 - See you then