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Spa Business Mastery

Spa Business Mastery

By Kirsten Foss

Welcome to Spa Business Mastery, a podcast that teaches team and solo spa owners how to scale their business growth and impact by implementing thriving systems and strong leadership.

My name is Kirsten Foss, and over the past 25 years I've been an esthetician, spa owners, and business-and-marketing strategist. Join me today to start cultivating a bountiful spa business.

www.kirstenfoss.com/
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Why Your Spa Website Home Page Is Critical for Attracting Your Ideal Client Bookings
Why Your Spa Website Home Page Is Critical for Attracting Your Ideal Client Bookings
Is your current website not performing well and suspect you missed something the last time it was built? 😰What exactly IS it missing? You’ve come to the right place because in this podcast you’ll learn why your website home page is SO critical as well as hear our take on successful spa copywriting, Home Page strategies, and best practices. 📝 Spa owners, get ready to take notes! This spa marketing podcast is not one you want to miss. 🔔 Subscribe for More Spa Business Tips - https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business - https://kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks - https://www.youtube.com/c/KirstenFoss 🖊️ Download Kirsten’s Free “Feel Good Spa Sales” Checklist - https://www.kirstenfoss.com/sales-system-optin-2021
29:42
February 01, 2023
Employee VS Independent Contractor: Which Business Model is Best?
Employee VS Independent Contractor: Which Business Model is Best?
Employee vs. independent contractor: which should you be using as your spa biz model? Lets break it down in today's episode of Spa Business Mastery!   .    .     .     . 🔔 Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-news... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss 🖊️ Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-sys...
21:32
December 15, 2022
Should Your Spa Team Also Be Your Social Media Managers?
Should Your Spa Team Also Be Your Social Media Managers?
Should your spa team ALSO be your social media managers? Here's what potential roadblocks you'll hit (and how to work around them to see real results!)  .  .   .   .  🔔 Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-news...  🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss  🖊️ Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-sys...
18:47
December 01, 2022
How Spa Owners Get Out of the Treatment Room (and Into Full-Time Spa Leadership)
How Spa Owners Get Out of the Treatment Room (and Into Full-Time Spa Leadership)
If you keep spinning your wheels, you’ll find yourself stuck in the service grind– and the consequences of that are extreme burnout, a standstill on business growth, and, at worst, a deep disillusionment about whether or not this was the right career path for you. Here’s two steps on how spa owners get out of the treatment room (and into full-time spa leadership). . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
17:18
November 17, 2022
The 2023 Planner Your Spa Needs to Scale Your Marketing Efficiently
The 2023 Planner Your Spa Needs to Scale Your Marketing Efficiently
Let's kick your spa's marketing into the next gear thanks to our new 2023 planner system! . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
14:59
November 01, 2022
Thinking of Adding a New Service or Product Line to Boost Spa Sales? Listen to This First!
Thinking of Adding a New Service or Product Line to Boost Spa Sales? Listen to This First!
🚨😵 Have you been looking at your fall sales with panic? Before you invest in a new treatment, equipment or product line to bring in more bookings...please listen in!⁠ . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
12:15
October 20, 2022
3 Google Analytics That Turn Website Visitors Into Clients
3 Google Analytics That Turn Website Visitors Into Clients
3 Google analytics that turn visitors into spa clients–depending on how familiar you are with the tool Google Analytics, spa owners, you’re either pumped to hear what our resident digital marketing expert has to say… or have already broken into a cold sweat at the thought of having to delve into any kind of metrics! Here at Kirsten Foss Coaching, we simplify spa ownership… and we’re doing the exact same for your Google analytics process today. . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
17:36
October 07, 2022
4 Spa Business Action Steps for a Strong Finish to 2022
4 Spa Business Action Steps for a Strong Finish to 2022
How close are you to accomplishing your 2022 biz goals? Today, we outline 4 action steps to finish the year strong! . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
10:41
September 22, 2022
Spa Marketing With Delia: Q4 Marketing Tips for Spa Owners in 2022
Spa Marketing With Delia: Q4 Marketing Tips for Spa Owners in 2022
Looking for tips on how to hit your Q4 marketing goals? Well, spa owners, you’ve come to the right place! . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
21:09
September 08, 2022
Is Your Website Working For You Or Against You?
Is Your Website Working For You Or Against You?
Is your spa website working for you or against you? In this episode of Spa Business Mastery, my marketing manager, Delia, and I sit down to discuss what's holding your website back and generating the sales you deserve... and how to turn it all around! . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
19:28
August 18, 2022
My Spa Needs an Overhaul! How Much Change Is Too Much?
My Spa Needs an Overhaul! How Much Change Is Too Much?
Ready to overhaul your spa biz? Let's talk about how to do it right!   .   .   .   .   🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
11:26
August 11, 2022
My Spa Leadership Non-Negotiables
My Spa Leadership Non-Negotiables
Let's talk spa leadership non-negotiables, spa owners... and why they're so crucial to the success and longevity of your biz! . . . . Subscribe for More Spa Business Tips  - https://www.kirstenfoss.com/2021-newsletter-optin Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/sales-system-optin-2021
15:40
July 21, 2022
How to Strengthen Your In-Spa Marketing
How to Strengthen Your In-Spa Marketing
Tune in today for our top tips on how to strengthen your in-spa marketing ASAP!  . . .  .  🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss  🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
22:01
July 07, 2022
What's Better For Increasing Ideal Client Bookings, SEO or Website Strategy?
What's Better For Increasing Ideal Client Bookings, SEO or Website Strategy?
What's better for increasing Ideal Client bookings, SEO or website strategy? We answer that question today! . . . . 🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
13:22
June 16, 2022
How to Make Your Spa’s Social Media Go Viral
How to Make Your Spa’s Social Media Go Viral
Let’s take a deep dive into how it’s impossible to make your spa’s social media go viral on purpose (and why it doesn’t matter!)  . . .  .  🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss  🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:41
June 02, 2022
3 Leadership Must-Do’s When Team Sales Are Down
3 Leadership Must-Do’s When Team Sales Are Down
 Here are our top three steps for getting your team sales back into tip-top shape ASAP. . . . . 🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa Episode analytics
17:50
May 19, 2022
Jumpstart Your Summer Spa Marketing
Jumpstart Your Summer Spa Marketing
Ready to jumpstart your summer spa marketing? Here are our top action steps for getting yours done and dusted ASAP.  .  . .  .  🔔 Subscribe for More Spa Business Tips  -https://www.kirstenfoss.com/2021-news...    🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
41:28
May 06, 2022
How to Organize & Manage Staff Summer Vacations
How to Organize & Manage Staff Summer Vacations
Ready to make organizing and managing staff summer vacations a breeze?   Then this episode of Spa Business Mastery is for you.  .  . . .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-news...    🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/c/KirstenFoss  🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:27
April 07, 2022
Is Your Spa Marketing Working? Here’s How to Tell
Is Your Spa Marketing Working? Here’s How to Tell
Is your spa marketing working? Here's how to tell.  . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin  🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
37:57
March 24, 2022
5 To Do’s for Starting a Successful Spa Business
5 To Do’s for Starting a Successful Spa Business
Whether you're in the startup phase or are looking to reinvent your pre-established spa biz, this is THE episode of Spa Business Mastery for you! .   . .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com      🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-       🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
23:10
March 10, 2022
Spa Marketing with Delia: Getting Started With Digital Marketing For Your Spa
Spa Marketing with Delia: Getting Started With Digital Marketing For Your Spa
This one's for you, spa start ups! Here's how to get started with digital marketing for your spa. .   .  .  .    🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com    🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-     🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
28:18
February 24, 2022
Spa Money: 5 Places to Find More Profit in Your Spa Business
Spa Money: 5 Places to Find More Profit in Your Spa Business
Are you ready to learn more about spa money and, more specifically, 5 places to find more profit in your spa business in 2022 and beyond? Here’s how to work smarter, not harder when it comes to finding more profit in your spa biz. . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:34
February 10, 2022
Spa Marketing with Delia: How to Create 12 Months of Sanity-Saving Marketing Strategy
Spa Marketing with Delia: How to Create 12 Months of Sanity-Saving Marketing Strategy
Learn how to create 12 months of sanity-saving marketing strategy for YOUR spa biz. 💥  .  .  .  .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin  🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
29:50
January 27, 2022
The Missing Spa Sales Link: Skin Coaching Revenue
The Missing Spa Sales Link: Skin Coaching Revenue
Make 2022 your most profitable year yet by harnessing the power of online skin coaching and virtual skin consults. 💥  .     .    .  .     🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-    🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:27
January 13, 2022
2022 Spa Profit Boosters
2022 Spa Profit Boosters
Ready to work smarter, not harder, in 2022?   I outline four of my top-recommend spa profit boosters in today's episode of Spa Business Mastery!   .    .    .   .     🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-    🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
20:14
December 09, 2021
Our $11k Virtual Event Launch Client Success Story
Our $11k Virtual Event Launch Client Success Story
How did we help a client achieve over 10k in sales?  We tell you all our secrets today!   .   .  . .   🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-  🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
32:30
December 02, 2021
Strong January Sales: 3 Strategies to Start Right Now For a Strong 2022
Strong January Sales: 3 Strategies to Start Right Now For a Strong 2022
Ready for strong January sales?  Here are 3 strategies to start right now for a strong 2022.  . .  . .     🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com     🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-     🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
12:14
November 11, 2021
What is the Secret to Getting More Ideal Clients Into My Spa Business?
What is the Secret to Getting More Ideal Clients Into My Spa Business?
If you're wondering what THE secret is for getting ideal clients into your spa, tune in: my spa marketing manager, Delia, and I hash out how and why lead magnets are likely the client acquisition powerhouse you're overlooking! . .   .   .   🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
28:16
November 04, 2021
Selling Your Spa: How to Prepare for a Profitable Sale
Selling Your Spa: How to Prepare for a Profitable Sale
Learn how to sell for spa (and get a profit!) in today's episode of Spa Business Mastery. . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
26:39
October 21, 2021
Maximize Your eCommerce Sales Using a Lead Magnet
Maximize Your eCommerce Sales Using a Lead Magnet
Tune in to today's episode of Spa Business Mastery to learn how to maximize your ecommerce sales using a lead magnet! . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
20:41
October 12, 2021
Exceptional Team Culture With Miranda Bofenkamp from Nickel & Dodge
Exceptional Team Culture With Miranda Bofenkamp from Nickel & Dodge
Today I have the pleasure of chatting with Miranda of Nickel & Dodge about all things pertaining to truly EXCEPTIONAL spa teams! . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
32:28
October 05, 2021
Hostage Management: Is Your Team Ruling the Roost?
Hostage Management: Is Your Team Ruling the Roost?
Hey spa team leader...are you in a Hostage Management Situation? It is the WORST when it comes to eroding your confidence as a leader. What IS hostage management? And what are some ways to prepare for a positive turnaround? I'm glad you asked! . . . .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newsletter  🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-  🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
21:09
September 27, 2021
 The Med Spa/Skin Therapy Money Trap
The Med Spa/Skin Therapy Money Trap
  This episode of Spa Business Mastery is for Med Spas and skin therapy businesses that are already having success.. and want to earn more without adding more time, energy or money. Listen in to find out if you're falling for this common skin therapy biz money trap!  . . . . 🔔 Subscribe for More Spa Business Tips  --https://www.kirstenfoss.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:40
September 19, 2021
What Is an Email Opt-In and Why Does Your Spa Need It?
What Is an Email Opt-In and Why Does Your Spa Need It?
Today's "Spa Marketing With Delia" episode of Spa Business Mastery is dedicated to email opt-ins... as well as why YOUR spa biz needs them! For more information about our service, fill out our Digital Marketing form on our website… https://www.kirstenfoss.com/spa-digital-marketing . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/2021-newsletter-optin . 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com . 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI- . 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
18:22
September 14, 2021
Truth Talk: The Skin Therapy Niche With René Serbon
Truth Talk: The Skin Therapy Niche With René Serbon
Ready for some truth talk? If so, tune in today for lots of informational nuggets and expert advice from Rene Serbon! . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
31:02
August 31, 2021
Virtual Skin Coaching The Next Big Niche for Skin Therapists & Med Spas
Virtual Skin Coaching The Next Big Niche for Skin Therapists & Med Spas
Are you leveraging the benefits of virtual skin coaching for your biz?  Tune in today to learn why virtual skin coaching is THE next big niche for skin therapists and med spas alike... and how to make it work for your spa business!  . . .  .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:13
August 30, 2021
3 Ways Skin Therapy Businesses Can Scale Their Online Sales (Without Hiring Staff!)
3 Ways Skin Therapy Businesses Can Scale Their Online Sales (Without Hiring Staff!)
Here are 3 ways skin therapy businesses can scale their online sales without hiring staff: . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:13
August 26, 2021
Hosting a Fall Event? 3 Critical Launch Steps to Start Now!
Hosting a Fall Event? 3 Critical Launch Steps to Start Now!
September is almost upon us, spa owners! If you're planning a Fall spa event, the time to start planning was yesterday... but the next best time is now! Tune in to learn the 3 critical launch steps you need to get in motion ASAP for a successful event launch. . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
13:43
August 23, 2021
Growing vs. Scaling Your Spa Business
Growing vs. Scaling Your Spa Business
Do you know the difference between growing vs. scaling?   Today's episode of Spa Business Mastery is dedicated to explaining the ins and outs of both options... and how to leverage each for your spa biz!  . .  .  .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
18:51
August 11, 2021
Moving A Successful Brow Business to a New City
Moving A Successful Brow Business to a New City
Get ALL the expert advice regarding moving a successful brow biz and starting fresh in a new city courtesy of this week's Spa Business Mastery podcast guest, Regina Brows-Natural Brow Expert! 🎵⁠ . . . . 🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
23:06
July 27, 2021
How to Find More Time To Lead Your Spa Business
How to Find More Time To Lead Your Spa Business
Time = money!  That's why this episode of Spa Business Mastery is dedicated to finding more time to lead your spa biz... which, in turn, will give you  the power back that you need to smash your sales goals!  . .  .  🔔 Subscribe for More Spa Business Tips  -- https://www.kirstenfoss.com/newslette​​​.       🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business  -- https://www.kirstenfoss.com​​​.       🎧 Subscribe to Thursday Spa Business Breaks  -- https://www.youtube.com/channel/UCzI-​​​.      🖊️Download Kirsten’s Checklist:  -- https://www.kirstenfoss.com/free-spa
15:46
July 21, 2021
Why Spas Need an 8-Week Launch Plan to Maximize Their Event Sales
Why Spas Need an 8-Week Launch Plan to Maximize Their Event Sales
Looking to make your next spa event launch a success?   Then today's episode of Spa Business Mastery is for you! Check out why we, as Launch Certified spa event experts, recommend having an 8-week plan in place . .  .  .  .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​.     🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.     🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.    🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
31:11
July 14, 2021
3 Ways to Improve Your Spa Team Communication
3 Ways to Improve Your Spa Team Communication
How you communicate with your spa team makes or breaks all of your business goals including keeping the peace with staff and clients alike… which makes knowing how to improve your spa team communication a non-negotiable! As with every aspect of your spa business, systematizing your processes is vital to fostering internal trust, delivering on client results, and, of course, consistently smashing your sales goals. This is especially true for med spas, the majority of which run their schedules on shift work: that means that some spa team members may not have the opportunity to meet with their leadership team or other key staff on a regular basis. This can create further opportunities for communication to slip through the cracks. Today, I will be detailing three ways to improve your spa team communication (plus one bonus pointer!) . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
14:58
July 07, 2021
Spa Owner Vacations: How to Take a Month Off Work Next Summer
Spa Owner Vacations: How to Take a Month Off Work Next Summer
Episode 32 of Spa Business Mastery tackles how to ACTUALLY take a vacation as a spa owner! (And yes, a real vacation: not one of those, "I'll take my laptop with me and stress 24/7 over my staff!" vacations!) Listen in for how to create this opportunity for next summer! Solos...listen to the end for how YOU can take vacation AND still get paid. . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
18:14
June 21, 2021
Spa Marketing With Delia: 8 Reasons Why Spas Struggle With Launching Events
Spa Marketing With Delia: 8 Reasons Why Spas Struggle With Launching Events
In episode 31 of Spa Business Mastery, I have my monthly virtual sit-down with my spa marketing manager, Delia Taylor. This month's focus? Launching events! Tune in to learn the top 8 reasons why event launches flop in the spa industry... and what you can do to ensure that yours are a success. . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
32:27
June 14, 2021
The Highs and Lows: How to Manage Sales Seasonality in the Spa Industry
The Highs and Lows: How to Manage Sales Seasonality in the Spa Industry
Today's topic orbits around the issue of spa seasonality. Because while this is a constant issue in the spa industry, very little is done by most spa owners to mitigate the problem. I totally know why (you're cRaZy busy with running the business and maybe also in the treatment room) but the fact is, you need a MARKETING SYSTEM to take back control of the ups & downs of your bookings and sales. Listen in for how to build your spa marketing system! Want more info about our *NEW* VIP: Build Your Spa Marketing System in a Day service? DM me for details! ** While we've used this marketing system process with our 6-month coaching programs, we're beta testing it as a VIP Day format for those who value SPEED & CONVENIENCE as they build their spa business. *** Take advantage of our Beta VIP Day pricing! . . . 🔔 Subscribe for More Spa Business Tips -- https://kirstenfoss.mykajabi.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
20:43
June 04, 2021
Spa Sales Resiliency: How a Canadian Spa Owner Overcame Multiple Shutdowns
Spa Sales Resiliency: How a Canadian Spa Owner Overcame Multiple Shutdowns
👋 Join me today with spa owner Meaghan Tenbergen, from Skin Studio Beauty Co. , to talk about how she took a BRUTAL COVID year (her spa is STILL not open for services due to government closures!)...and got creative with her sales strategy! Listen in! 🎙  . .  .  🔔 Subscribe for More Spa Business Tips -- https://kirstenfoss.mykajabi.com/2021-newsletter-optin 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
52:18
June 04, 2021
Spa SEO Checklist: Spa Marketing With Delia
Spa SEO Checklist: Spa Marketing With Delia
Join us for PART 2 of our Spa SEO Marketing podcast! Delia Taylor, the Director of Marketing for my sister company Virtual Spa Business Management, has been in the spa industry as an esthetician & spa owner for 25 years. But a few years ago, her excitement for spa-specific marketing changed her career trajectory and now manages 7 different spa accounts for social media, blogging, email and SEO marketing. She knows her stuff! Today Delia's sharing her spa SEO checklist to make is super easy to know what needs to happen on your website to be found by more consumers. . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
29:45
May 18, 2021
Rock Solid Focus = Rock Solid Sales
Rock Solid Focus = Rock Solid Sales
How to achieve rock-solid sales as a spa owner? Today's episode of Spa Business Mastery details ALL you need to know! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
23:21
May 11, 2021
Spa Owner Wellness: How to Heal A Depleted Heart
Spa Owner Wellness: How to Heal A Depleted Heart
Burnt out? You're not alone! Learn how to safely and effectively combat burnout, WHY it's so important to do so, and, of course, how to take the time to recharge and rest up without having it impact your biz's growth. . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
34:05
May 04, 2021
Let's Talk Team Training With Holly Hayes
Let's Talk Team Training With Holly Hayes
Let's talk team training with Holly Hayes! Have burning questions related to spa team training? I answer them all alongside Holly Hayes in this special edition of Spa Business Mastery. . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa
29:46
April 27, 2021
When and How to Prep For Your Next Hire
When and How to Prep For Your Next Hire
Pondering when and how to prepare for your next hire? Tune in to today's episode of Spa Business Mastery for tips from someone who has been in your EXACT shoes! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
22:48
April 20, 2021
Spa Marketing Tips With Delia: Why Your Business Needs SEO Marketing
Spa Marketing Tips With Delia: Why Your Business Needs SEO Marketing
In today's episode of Spa Business Mastery, I have a virtual sit-down with my spa marketing manager, Delia, to discuss all things SEO... and why it matters for YOUR spa biz! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
22:48
April 13, 2021
When Is It Time for Solo Spa Owners to Develop a Team?
When Is It Time for Solo Spa Owners to Develop a Team?
Hey solo spa owners! Have you been thinking about growing your business with a team? Well...there's lots to consider before you take this big step, because it's actually a HUGE step and you need to know if you're actually ready to start recruiting. . . . .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​​.   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​​.   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​​.   🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
14:32
April 06, 2021
How to Clean Up Your Money Mess and Earn More
How to Clean Up Your Money Mess and Earn More
Solo's or spa teams...stressing about money takes so much energy. And as tax season looms, many in our industry are dreading their first look at their 2020 numbers. Yes, it's been a cRaZy Covid year, but money messes have ALWAYS been an issue for us. How do you finally clean up yours? Listen in! . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​. 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​. 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​. 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
18:29
March 30, 2021
How to Get Out of Spa Credit Card Debt
How to Get Out of Spa Credit Card Debt
Throwback!!  This week I'm repurposing a WAY back love video (it may have even been on Periscope! 😲) to share as Episode 18 of Spa Business Mastery: "How to Get Out of Spa Credit Debt"!    It’s been a rough financial year for our industry and I know many of your are struggling to know how to get out from under debt....or at least have a plan for it to end!!  .  .  .  .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​.  🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​.  🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​.  🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
06:14
March 23, 2021
Spa Marketing: How to Repurpose Your Content For Wider Visibility
Spa Marketing: How to Repurpose Your Content For Wider Visibility
Most spa businesses rely on ONE (maybe two) marketing platforms like social media & email to share their message. The problem? If you need more clients (or more of your Ideal Client) booking & buying, it means you need more visibilty of your expertise and spa outcomes. It's REALLY hard to be seen & heard by multitudes if you're limited to 1-2 platforms. Here's how to create ONE piece of content that you can expand onto FIVE marketing platforms with ease! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette . 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI- . 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-
20:11
March 15, 2021
Solo Spa Virtual Event Success with Shannon of Anam Cara Spa
Solo Spa Virtual Event Success with Shannon of Anam Cara Spa
Spa Events - Covid-Style! In-person spa events are a LOT of work, but they are fabulous to connect with your clients, share information more widely than 1:1 in the treatment room and generates buzz around new products & services.  But what about when we CAN'T gather in groups. Ditch the spa event? Heck no!  Today I've asked my dear friend Shannon from Anam Cara Spa to share her experience with shifting to a virtual skin event in November when it wasn't possible to do it in person. Bottom line? She doubled her previous years pre-Covid event sales AND saved time, energy & expenses!   Tell me again that virtual offers for the spa industry doesn't work?🤔 . . . .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​...     🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​     🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​...     🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-​..
22:31
March 09, 2021
The Top Three Leadership Traits That Tank Your Spa's Growth
The Top Three Leadership Traits That Tank Your Spa's Growth
Whether you're new to spa leadership or you've been at it for a while, there are 3 leadership traits spa owners have a tendency to slip into...not realizing it's having a direct affect on their team, sales and general happiness with their spa business.  Listen in!  . . . .   🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​​...       🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​​       🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​​...       🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-​​..
20:06
February 24, 2021
Spa Marketing Tips With Delia: How to Cut Social Media Posting Overwhelm
Spa Marketing Tips With Delia: How to Cut Social Media Posting Overwhelm
Join me and my Marketing Director, Delia Taylor, for a quick 20-min social media training!    For spas doing their own social media, we hear ya when you say "Arg! Don't know what to post! Don't have time to post! Don't feel like posting!" so we're sharing OUR 3-step process for creating and scheduling 12 posts a month for our spa social media clients. Feel free to copy our social media marketing system!  .  .  .  .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette​...     🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com​     🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-​...     🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-​..
22:11
February 16, 2021
The Plan to 100 Grand: What Does it REALLY Take for Solo Spa Owners?
The Plan to 100 Grand: What Does it REALLY Take for Solo Spa Owners?
The plan to 100 grand for solo spa owners: let's talk how to get to that financial benchmark (and beyond!) . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-..
20:15
February 08, 2021
How to Create a Stellar Spa Team Handbook
How to Create a Stellar Spa Team Handbook
Hey spa teams! Was 2021 the year you've decided to get serious about your team leadership? If you've been wondering how to create your team handbook, listen in! The Spa Team Handbook Template & Walkthrough training is now available for purchase! https://kirsten-foss-coaching.mykajabi.com/offers/5oZptroH Want to see the outline for my Spa Team Handbook? Download it for FREE here! https://kirsten-foss-coaching.mykajabi.com/pl/257896 . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- 🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-..
11:29
February 02, 2021
Spa Marketing Talk With Delia
Spa Marketing Talk With Delia
Today's Spa Business Mastery is special: join me and the amazing manager of Virtual Spa Business Management, Delia, for this week's spa discussion! .  .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-...   💡 Wondering Which Business Systems Your Spa Is Missing? --  🖊️Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-..
26:29
January 19, 2021
How to Start (Or Regroup) Team Growth
How to Start (Or Regroup) Team Growth
Learn how documented systems can make starting (or regrouping!) spa team growth more efficient... and how downloading my FREE spa team handbook outline can make it a cinch! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-... 📚 FREE Spa Team Handbook Outline --https://kirsten-foss-coaching.mykajabi.com/FREE%20Spa%20Team%20Handbook%20Outline
14:09
January 12, 2021
The Art of Reflection
The Art of Reflection
An oldie but a goodie: this episode of Spa Business Mastery is a throwback that covers how to kick YOUR 2021 off right... by mastering the art of reflection! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
21:04
December 21, 2020
5 Spa Growth Systems To Polish Up In 2021
5 Spa Growth Systems To Polish Up In 2021
As we approach the end of 2021, many of you are anxious to make recovery plans for your 2021 spa business growth initiatives. Today I want to help you prioritize the spa systems you should be polishing up for the upcoming year! . . . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
22:52
December 06, 2020
Spa Manager Systems For Strong Teams
Spa Manager Systems For Strong Teams
Leading your team is no easy feat. But to do it WITHOUT leadership systems means you're probably more frustrated than you need to be! Today I'm sharing 5 spa management systems you'll want to consider implementing to feel more confident AND get better outcomes as a leader! . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
22:52
December 06, 2020
COVID Pivots: 5 Steps for Spas who Are Changing Their Business Model, Services or Retail Sales
COVID Pivots: 5 Steps for Spas who Are Changing Their Business Model, Services or Retail Sales
 Today I want to share 5 steps you should consider if YOU’VE decided to pivot your spa business in light of COVID-19. . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
23:44
November 25, 2020
How to Make a 90-Day Spa Marketing Strategy
How to Make a 90-Day Spa Marketing Strategy
If I told you to create a 90-Day Marketing Strategy for your spa...would you narrow your eyes at me with trepidation and start planning to clean your closet (or do anything OTHER than create your strategy)? Marketing isn't easy. AND it's overwhelming. But if you can make a PLAN, the result of your marketing efforts will pay off in newly booked clients. I'm giving you a simplified strategy outline to help you take the freaky-ness out of your marketing. . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
12:00
November 25, 2020
Book Review: Company of One (And Why You May Not Need to Hire to Grow Your Spa Business!)
Book Review: Company of One (And Why You May Not Need to Hire to Grow Your Spa Business!)
Company of One” - I picked up this book last month because I know the struggle of growing your spa business stresses most of you out.  So...do you really need to hire to grow? Do you need to expand your space to kick up your sales? Nope! Listen in to find out why. . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-...   💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-..
16:03
November 25, 2020
Contingency Planning: How Spas Can Pivot During the COVID-19 Pandemic
Contingency Planning: How Spas Can Pivot During the COVID-19 Pandemic
Strange and curious times folks! The spa industry is seeing immediate affects and there's no playbook for what happening. Yes it’s stressful, but it’s also a time to regroup, share knowledge and plan for what’s next. Here's how! . . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette... 🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com 🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-... 💡 Wondering Which Business Systems Your Spa Is Missing? -- Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
35:18
November 25, 2020
COVID-19 Crisis: Spa Retail, Gift Cards and Virtual Appointment Opportunities (and Concerns!)
COVID-19 Crisis: Spa Retail, Gift Cards and Virtual Appointment Opportunities (and Concerns!)
😩 Spa business is changing weekly right now due to COVID-19. Today is an update on the opportunities AND concerns for retail, gift cards and virtual appointments. .  .  🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com   🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-...   💡 Wondering Which Business Systems Your Spa Is Missing? -- https://www.kirstenfoss.com/free-spa-...
35:18
November 24, 2020
COVID-19: How to Manage Your Spa Business Continuity in an Uncontrollable Situation
COVID-19: How to Manage Your Spa Business Continuity in an Uncontrollable Situation
Some spas are already starting to see the effects of COVID-19 in their communities. Now isn't a time to panic...but a time to activate our critical thinking and compassion. Today I'm talking about what you CAN do during this uncontrollable event. Client Screening Form Example: https://freshyouclinic.formstack.com/…/… .  . 🔔 Subscribe for More Spa Business Tips -- https://www.kirstenfoss.com/newslette...   🚀 Visit Kirsten’s Website for More Tips About Scaling Your Spa Business -- https://www.kirstenfoss.com  🎧 Subscribe to Thursday Spa Business Breaks -- https://www.youtube.com/channel/UCzI-...   💡 Wondering Which Business Systems Your Spa Is Missing? Download Kirsten’s Checklist: -- https://www.kirstenfoss.com/free-spa-...
13:34
November 24, 2020