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The Lighthouse IT Podcast

The Lighthouse IT Podcast

By Lighthouse IT Solutions
It's time to stop dreaming IT. Let's start doing IT.
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Cleveland Clinic goes Quantum, Microsoft & AR tech, plus creative marketing strategies
The Lighthouse IT Podcast - April 9th, 2021 Matt and Griff go through a lot this week, including how the US Army awarded a bid to Microsoft for new augmented reality technology, Cleveland Clinic becoming the first private sector business to purchase Quantum Computer, and some very creative marketing strategies that we've seen recently. Have a listen and be sure to check out the show-notes here: https://blog.lighthousesol.com/cleveland-clinic-goes-quantum-microsoft-ar-tech-plus-creative-marketing-strategies
37:29
April 9, 2021
Windows 10 printing fiasco, Twitter Spaces, TVision, HBO Max & more!
The Lighthouse IT Podcast - March 26th, 2021 Matt and Griff go through a lot this week, including the Windows 10 printing fiasco, Twitter Spaces and changes to their ad management, TVision watching you watch, the Ad Council's biggest campaign ever, and HBO Max with it's new ad supported tier. https://blog.lighthousesol.com/windows-10-printing-fiasco-twitter-spaces-tvision-hbo-max
44:00
March 26, 2021
Exchange Exploit, the Cloud on Fire, Banning Shared Short Codes, Bob Ross Paints MTN Dew & more!
Matt and Griff go through a lot this week, including the Massive Exploit Discovered in On-Premise Exchange, how the Largest European Cloud Hosting Provider Catches Fire, a Healthy Man Gets Text Message that He's Eligible for Vaccine for being too... Fat, AT&T and T-Mobile ban shared short codes, Burger King + International Women's day, and MTN Dew Deep-Fake with Bob Ross. https://blog.lighthousesol.com/exchange-exploit-the-cloud-on-fire-bob-ross-painting-mtn-dew-more
42:30
March 12, 2021
Nick Cage, Hitting Emotet Where It Hurts & Business Harmony Everywhere
The Lighthouse IT Podcast - February 12th, 2021 Join as Matt and Griffin discuss Nick Cage (couldn't resist) as well as how the giant trojan Emotet got hit hard by a multinational attack. Matt also talks about the awesome stuff he's doing to bring Harmony to businesses everywhere. Listen here! https://blog.lighthousesol.com/nick-cage-hitting-emotet-where-it-hurts-business-harmony-everywhere
27:07
February 12, 2021
Death of the Third-Party Cookie, Apple Exploits, SuperBowl Ads & more!
The Lighthouse IT Podcast - January 29th, 2021 This week, Matt and Griffin discuss the upcoming death of the third-party cookie within Google Chrome and the concerns associated with that, some recent exploits in Apple's iOS (upgrade to 14.4 if you haven't already), the increase in identity fraud we are seeing, and why this Super Bowl may have some very weird commercials. Take a listen! https://blog.lighthousesol.com/death-of-the-third-party-cookie-apple-exploits-superbowl-ads
28:08
January 29, 2021
The Concerns of Infrastructure Takedowns
The Lighthouse IT Podcast - January 15th, 2021 Join Matt and Griff today as they discuss the concerns about infrastructure takedowns, moderation rules, internet policy and more. Should the internet be user-driven vs crisis-driven? Who is responsible for censorship? Are infrastructure takedowns more or less likely to silence other voices? Let's discuss! https://blog.lighthousesol.com/the-concerns-of-infrastructure-takedowns
27:42
January 15, 2021
The Lighthouse IT 2020 Recap
The Lighthouse IT Podcast - December 23th, 2020 Join Matt today in a different format as he'd like to thank the people who made 2020 a bit easier. Then, stay tuned as he reconvenes with Griffin so they can go through 2020 together, taking a look at everything Lighthouse IT has been doing. And did I mention that you can check out the video version here?! https://blog.lighthousesol.com/the-lighthouse-it-2020-recap
22:60
December 23, 2020
Cyber Attack on FireEye, Influencers Under Pressure & Daytime TV Ads
The Lighthouse IT Podcast - December 11th, 2020 This week, Matt and Griffin go over the recent attack on the huge cyber security company, FireEye and their Red Team tools. In marketing news, they cover some developments in the influencer marketing world as well as interesting Daytime TV statistics. Check out our podcast summary here, with all the resources!
37:59
December 11, 2020
Will 2020 have a normal Black Friday, Cyber Monday, & Giving Tuesday?
THE LIGHTHOUSE IT PODCAST - NOVEMBER 25TH, 2020 For this Lighthouse IT Podcast brought to you on a Wednesday, Matt and Griffin will be asking the question of, "Will 2020 have a normal Black Friday, Cyber Monday, & Giving Tuesday?" The answer may not surprise you... because we suspect it won't be, and you probably suspect the same. https://blog.lighthousesol.com/will-2020-have-a-normal-black-friday-cyber-monday-giving-tuesday
26:57
November 26, 2020
NCSAM Reflection - Behind the Marketing
The Lighthouse IT Podcast - November 13th, 2020 National Cyber Security Awareness Month may have been an onslaught of content for you, so we wanted to just take a moment to recap and give you a behind-the-scenes look at our marketing initiatives. You can still fill out your own Cyber Smart Assessment and we will still help go through it together. So, don't hold off, understand your network's position today! Head on over to the download page. Do Your Part. #BeCyberSmart https://content.lighthousesol.com/cybersmart
29:43
November 13, 2020
Training and Habits - NCSAM 2020
The Lighthouse IT Podcast - October 30th, 2020 Being National Cyber Security Awareness Month, the podcasts this month will be a bit different! We are covering Training and Habits this week! We go over what it means to #BeCyberSmart and how you can help your business/peers stay safe from cyber criminals. Join us this week by filling out your own Cyber Smart Assessment! We will go through it together this month and at the end, you can submit your assessment to us, and we can review it together! This means you get to understand your network's position and obtain an action plan of how to make it ever more secure. Because after all, your network is only as strong as its weakest link. Still need to download the Secure-IT Cyber Smart Assessment? Head on over to the download page. Do Your Part. #BeCyberSmart https://content.lighthousesol.com/cybersmart
29:08
October 30, 2020
Preparedness and Business Continuity - NCSAM 2020
The Lighthouse IT Podcast - October 16th, 2020 Being National Cyber Security Awareness Month, the podcasts this month will be a bit different! We are covering Preparedness and Business Continuity this week! We go over what it means to #BeCyberSmart and how you can help your business/peers stay safe from cyber criminals. Join us this week by filling out your own Cyber Smart Assessment! We will go through it together this month and at the end, you can submit your assessment to us, and we can review it together! This means you get to understand your network's position and obtain an action plan of how to make it ever more secure. Because after all, your network is only as strong as its weakest link. Still need to download the Secure-IT Cyber Smart Assessment? Head on over to the download page. Do Your Part. #BeCyberSmart https://content.lighthousesol.com/cybersmart
27:31
October 16, 2020
Technology is Your Last Line of Defense - NCSAM 2020
The Lighthouse IT Podcast - October 2nd, 2020 The podcasts this month will be a bit different since it's National Cyber Security Awareness Month! We go over what it means to #BeCyberSmart and how you can help your business/peers stay safe from cyber criminals. Join us this week by filling out your own Cyber Smart Assessment! We will go through it together this month and at the end, you can submit your assessment to us, and we can review it together! This means you get to understand your network's position and obtain an action plan of how to make it ever more secure. Because after all, your network is only as strong as its weakest link. Still need to download the Secure-IT Cyber Smart Assessment? Head on over to the download page. Do Your Part. #BeCyberSmart https://content.lighthousesol.com/cybersmart
24:42
October 2, 2020
Malicious Wallpapers, Phishing Trends, Zoom Backgrounds & more!
The Lighthouse IT Podcast - September 18th, 2020 Matt and Griffin discuss Malicious Wallpapers, Phishing Trends, Coors wanting to send you to your Zoom background, Labor Day deals actually focusing on jobs, and the fabled TikTok deal coming to a close! Want to get straight to the news? Go to the 5:05 minute mark. https://blog.lighthousesol.com/malicious-wallpapers-phishing-trends-zoom-backgrounds-more
29:00
September 18, 2020
More Apple Store Drama, Ransomware Wins and the New Facebook
The Lighthouse IT Podcast - September 4th, 2020 Matt and Griffin discuss self-destructing DVDs, more Apple store drama, another win against ransomware, Walmart joining in on the TikTok deal, and the New Facebook. Want to skip the intro? Go to the 3:00min mark. https://blog.lighthousesol.com/more-apple-store-drama-ransomware-wins-and-the-new-facebook
27:07
September 4, 2020
Apple Gave Epic a fortnight, Influencer Resilience & Reeling in TikTok
The Lighthouse IT Podcast - August 21st, 2020 Matt and Griffin discuss "Proof" that criminals have no boundaries, how Apple gave Epic Games a fortnight before getting kicked off the app store, the launch of Instagram's TikTok competitor (Reels), the uphill battle that TV Ads have had to face, and finally two of the largest influencer ad agencies merging. Want to skip the intro? Go to the 1:45min mark. https://blog.lighthousesol.com/apple-gave-epic-a-fortnight-influencer-resilience-and-reeling-in-tiktok
26:45
August 21, 2020
TikTok Ban, Chex Quest Revamp and Unilever Experiments
The Lighthouse IT Podcast - August 7th, 2020 TikTok Ban, Chex Quest Revamp, and Unilever Experiments: Matt and Griffin discuss the possible TikTok ban, what we currently know about it, and what it could mean for marketers. They touch on the huge rise in mobile game downloads that came from COVID, and they also go over some of the interesting experimental marketing efforts many companies, like Unilever, are pushing to get ahead. https://blog.lighthousesol.com/tiktok-ban-chex-quest-revamp-and-unilever-experiments
24:33
August 7, 2020
Twitter stops Tweets & Hulu offers Sweets
The Lighthouse IT Podcast - July 24th, 2020 Matt and Griffin discuss Twitter limiting tweets due to some serious scamming, some popular VPNs had their non-existent logs magically released, Snapchat testing out brand profiles, and Hulu targeting the small business market to allow them to advertise on their platform. https://blog.lighthousesol.com/twitter-stops-tweets-and-hulu-offers-sweets
21:24
July 24, 2020
Phishing the Fisherman, Chrome's URL, & Reddit/Pinterest's show time
The Lighthouse IT Podcast - July 10th, 2020 Matt and Griffin discuss how Microsoft estimates that the global workforce will add 149 million new tech-oriented jobs by 2025, Free/Easy DNSSEC Upgrades for your site, Google's one year SSL certificates, Google testing feature to hide parts of the URL in Chrome’s address bar, and Reddit and Pinterest, It’s Time to Shine. https://blog.lighthousesol.com/phishing-the-fisherman-chromes-url-reddit-pinterests-show-time
19:54
July 9, 2020
Are light-bulbs listening to you, Facebook's new email marketing, and the 'Lock-down Whopper'
The Lighthouse IT Podcast - June 19th, 2020 Matt and Griffin discuss Breachstortion, reading sound waves through a telescope pointed at a light bulb, Facebook's new email marketing initiatives, and Burgerking Brazil's new 'Lockdown Whopper'! https://blog.lighthousesol.com/lightbulbs-hearing-you-fb-email-marketing-the-lock-down-whopper
17:00
June 19, 2020
Flaws in Apple sign-in, Upgrading to Android 10, Chrome's Core Web Vitals, and more!
The Lighthouse IT Podcast - June 5th, 2020 Matt and Griffin are back as they discuss how Sign-in with Apple was much easier than we all thought, why it may be a good reason to upgrade to the dreaded Android 10,  and what updates Google has been making to the world of SEO. https://blog.lighthousesol.com/flaws-in-apple-sign-in-upgrading-to-android-10-chromes-core-web-vitals-and-more
19:39
June 5, 2020
How has COVID-19 influenced technical security and changed outbound marketing efforts?
The Lighthouse IT Podcast - May 22nd, 2020 This week, Matt and Griffin focus on reviewing topics that continue to appear in all industries, as well as specific ones. Since digital security impacts everyone, if you’re not careful, you could end up being the direct link to a company-wide hack! But on a more positive note, how are marketing and sales efforts looking as businesses begin to reopen and how can we make use of sales tools to hit that bullseye for our goals this year? https://blog.lighthousesol.com/how-has-covid-19-influenced-security-and-changed-our-marketing-efforts
20:25
May 22, 2020
New Opportunities you may have missed
Check out the video version here! We cover a lot of great deals that you may have missed, but we would really enjoy getting you setup with some free and discounted offerings. It’s been a strange trip. Throughout this pandemic, everyone we know has been trying to adjust and find their new path. Thank your friends and clients, staff, vendors, and any supporters. And to those not directly linked to Lighthouse IT, thank you too.
46:23
May 8, 2020
The new business world is upon us - How are you meeting the new COVID-19 restrictions?
In this episode of the Lighthouse IT Podcast, Matt and Griffin (with special guest Spike, Matt's cat) go over: Governor DeWine's decision last Friday, what we are doing internally and externally to meet those requirements, and review what the new normal will probably look like for many businesses. We are offering, at no charge, assistance with email marketing and automating employee health assessments! And if you want to get notified when we release more business insights, sign up here! https://content.lighthousesol.com/podcast-notifications-signup This Friday will be a very special video podcast! So stay tuned for that!
27:21
May 4, 2020
Building Momentum - Growing Your Business during COVID and beyond
In this episode of the Lighthouse IT Podcast, Matt joins Griffin to go over Growing Your Business during COVID-19 (and beyond) then to discuss why building momentum now will be crucial during the next few weeks. We cover a lot, but we hope this demystifies digital marketing for you. And if you want to get notified when we release more, sign up here! https://content.lighthousesol.com/podcast-notifications-signup Stay tuned as we have a very special video podcast coming at the end of next week!
56:09
April 28, 2020
Establishing a New Norm
Within this podcast, Matt joins Marketing Specialist, Griffin. Together they reflect on ways Lighthouse IT Solutions has adapted during this crisis. Using their IT knowledge and personal experience, they brainstorm how other businesses can adapt as well as grow at this time. 
32:46
April 17, 2020
Resolving Doubt - Your business can survive!
Join Lighthouse IT's new Podcast as Matt takes, from a business owner's perspective, a look at the current state of affairs. In this short episode, we want to reassure that you are not alone and there are always new business opportunities.  Join as he steps back to alleviate concerns you may have during COVID-19. Lighthouse IT Solutions will now be releasing podcasts to keep you informed every week! We will be bringing on specialists in many industries to share their insights as well, so stay tuned for information on how your business can adapt in this time of concern.
04:01
April 6, 2020
Lighthouse IT - Podcast Trailer
Lighthouse IT Solutions will now be releasing podcasts to keep you informed every week! We will be bringing on specialists in many industries to share their insights as well, so stay tuned for information on how your business can adapt in this time of concern.
01:03
April 2, 2020