Eugene and Charis talk about a Nike football shirt created in collaboration with The NATIVE and use that subject as a launching point for discussing projects done well that are inspired by heritage. They also discuss why Air France’s airline Joon, which targets millennials, isn’t working and what could possibly make airlines more appealing when you control for price and schedule.

00:17:13 Heritage projects

00:33:25 Millennial airlines

Links:

https://news.nike.com/news/native-lagos-football-jersey

https://www.vox.com/the-goods/2018/12/13/18138423/millennial-airline-air-france-joon

What is MAEKAN?
MAEKAN is a membership-based publication and community focused on the sights and sounds of creative culture. We're about learning, participating, and connecting with a global community on a deeper level that social media just doesn't provide. We’re defining the future of creative culture.
We don't have all the answers, but our curiosity ensures we never stop looking.

Sign-Up Today
If you've enjoyed this story from the archives and want to see what else MAEKAN has to offer, sign-up for your membership at MAEKAN.com. You'll unlock all of our stories, be given exclusive member-only-access to our Slack community, and have the opportunity to participate in our monthly digital panel discussions.

MAEKAN.com

Follow Us
instagram.com/maekan
facebook.com/storiesforthecurious
twitter.com/maekan
stories@maekan.com

173: Flaws with venture capital and curation as brand strategy

Making It UpBy MAEKANJun 30, 2021