The Blue Collar Gold Podcast

The Blue Collar Gold Podcast

By Mark A. Stoner
Mark Stoner runs a multi million dollar service business, has written the Amazon best selling book Blue Collar Gold "How to Build a Service Business From the Dirt Up and has appeared on CNBC's Blue Collar Millionaires TV Show. This podcast will talk about the secrets to running and building any type of business focusing on service based businesses.
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#51 - Guest Kevin Russell - The Warrior Horse Project

The Blue Collar Gold Podcast

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#56 - Guest - Taylor Hill - Marketing from the master.
In this episode I talk to long time friend, business confidant and the guy in charge of big parts of my overall marketing strategy. Taylor works with hundreds of service companies and he will share so much of his wisdom on what we need to do in the marketing game.
42:46
March 27, 2020
#55 - Guest- Darin Bibeau - Back to Bulletproof
3 firsts for the podcast!  1. It was recorded all on my phone with out using mics and computer and 2. Darin calling in to be a guest (which opens up a lot of possibilities).   3. Darin is my first two time guest! In this episode serial entrepreneur Darin Bibeau talks business and his new book.  In this book he explores how he went from Coast Guard Special operations into business owner and entrepreneur.   I think you will really enjoy this.   https://darinbibeau.com/
39:44
March 21, 2020
#54 - Warning - Do Not Netflix and Chill!
The virus is shutting down the US.  I give my thoughts on the current environment and how to come through this stronger than before! If you want to take advantage of online education for the chimney industry, CSIA and Surefire and cutting the online courses by 50%  go to www.surefire.academy if you would like more information.  
26:58
March 16, 2020
#53 - Guest Jim Brewer - Safety to Prevent Tragedy.
In this episode I speak to a long time mentor, business partner and industry icon Jim Brewer. Jim has completely transformed his life and our industry after a tragic accident took the life of an employee. If you care about your safety and you employees, this is a must listen to episode. www.rooftopsafetyusa.com
44:05
March 9, 2020
#52 - Conversational Narcissism
This weeks episode is about a phrase that I was unaware of and is so relevant to how we empathize with others during a conversation.  You do it, I do it but being aware of it will make us better leaders and people!
28:50
February 29, 2020
#51 - Guest Kevin Russell - The Warrior Horse Project
This weeks guest is Kevin Russell  Kevin is the founder of Warrior Horse which is a non profit started to help veterans that suffer with PTSD by pairing them with horses.  Kevin talks about how an idea became a true calling for him and how his foundation is changing lives.   Please consider donating to this amazing cause.   www.Warriorhorse.net
31:44
February 21, 2020
#50 - What Do You Really Want?
Our 50th episode with no over 10,000 total listens to the podcast!  Thank you!   We explore the reality that most peoples dreams are not far from where there are now .  We put some numbers behind the dreams to see how they can become reality.  We talk about doing your perfect day exercise to attain the life that you want.  
29:24
February 17, 2020
#49 - Do The Damn Thing
Wow, what week!  We did the grand opening of Poppy and Peep chocolate!  www.poppyandpeep.com  I was also a speaker at the Do the Damn Thing Conference in Los Angeles this week.  My friend Tiffany Largie is a powerhouse of a personality and speaker  It was an great conference with lots of lessons that I want to share in this podcast!   www.tiffanylargie.com
30:09
February 10, 2020
#48 - You're FIRED!
In this episode I discuss the difficult decision of firing employees.  Although this can be the absolutely hardest thing a business owner can do, it is mission critical to do it to promote and build a great company culture.  I will discuss some of the situations that I have been in and how I handled them.  
31:41
January 31, 2020
#47 - Guest Ray Palfe - The Importance of Job Costing
CFO Ray Palfe joins me today to discuss the importance of understanding your costs and profitability on every job that you do.  They say "if you don't know your numbers. then you really don't know your business"  Ray helps to break down how to do that in your company and how to achieve the profit that you deserve.   If you need help with job costing you can contact Ray at 941-661-7184
32:45
January 24, 2020
#46 - Guest Alan Rush - In Home Sales
Today my guest is Alan Rush. He is an industry sales trainer and he is going to talk about how to make the most out of every time you or your technician is in a home.  We discuss common mistakes that are made when we are talking about price with the customer and much more.  I really enjoyed this episode and look forward to him coming back for more great sales tips.
40:51
January 17, 2020
#45 - Morning Meetings
How do you get your business day started? I feel that my most valuable time of the day is getting the show off the ground.  We do this through a daily morning meeting where we have a chance to really communicate and build culture with consistency.  In this episode I discuss what we talk about and the importance of each topic.   Also, Join me at the CSIA Business Symposium January 27-28th!    https://web.csia.org/events/Business-Symposium-3676/details
31:31
January 10, 2020
#44- Happy New Year....LET'S GO!!!
Happy New Year everyone!   What's the plan?   Do you have one?  Unfortunately most people don't plan...don't be like most people.  I discuss some of my thoughts about planning and even some of my plans for the new year.   Also, I discuss an upcoming business symposium in Plainfield Indiana on January 27-28  Open to all business owners  For more information go to CSIA.org  
25:55
January 3, 2020
#43 - Momentum and Chaos
This episode talks about getting momentum in a business and then maintaining and managing momentum when it wants to overwhelm you. The chocolate business had its "soft" opening and we talk about the good and bad.  
30:03
December 27, 2019
#42 - The Season of Gratitude
With Christmas upon us, I wanted to reflect on some stories and situations that I hold close to my heart about business and interactions that we have with people.  If you are truly grateful for all you have and the people in your life and business...life gets a lot more meaningful!   I hope you enjoy this podcast and thank you for listening!
25:30
December 14, 2019
#41 - Guest Kent Wessley - The Keys to Finding and Recruiting Top Talent
Today we welcome Chief Operations Officer and hiring guru Kent Wessley to the podcast.  Kent has an extensive background at starting and building companies and he will discuss how he thinks about the process.  Kent dives into the importance of your unique company story and how to use that to attract the very best people to work in your business.   Kent also talks about mistakes that are commonly made by companies trying to grow through employees.  If you would like to contact Kent about helping your company recruit top talent, he can be reached at kentwessley@gmail.com or 815-701-3691 
32:39
November 29, 2019
#40 - Assumption is the Mother of All Mess Ups
Its busy season in the chimney business.  If you have a fireplace, get it checked out by a CSIA certified chimney sweep.  www.csia.org We talk about assumptions that can be wrong....way wrong. 
29:13
November 22, 2019
#39 - 7 Great Questions
In this episode, Mark answers a great  question from a young entrepreneur.  Also we discuss John Maxwell's 7  highly intuitive questions to ask anyone that you want to learn from.  
31:46
November 15, 2019
#38 - Guest Allison Reynolds CPA CFO
Allison Reynolds is a Certified Public Accountant that also offers fractional Chief Financial Officer services to all types of small business's   In this episode we talk about common mistakes that small business owners make, what are some of the keys to prepare for a possible slow down in the economy and lots of other really great practical advice for your business.   www.AllisonReynoldscpa.com
42:41
November 8, 2019
#37 New Business Startup
We talk about starting a business with the opportunities that are all around you!  They are everywhere and if you are more risk averse, starting with something that is familiar may be the right thing for you.  
31:50
November 1, 2019
#36 - Dad
In this episode I pay tribute to my father that passed last week from Alzheimer's.  Thank you to all of you that sent messages, cards and gifts.  I really appreciate it very much.
27:20
October 26, 2019
#35 - The Necessity of the Business Pivot
In this episode, I talk about the fact that every business that I have ever started required 1 or many pivots from the original plan to stay relevant, be successful or to take advantage of a new opportunity.  Where do you need to pivot?  Also, Dumb is real in the chocolate world!  
33:41
October 11, 2019
#34 Whale Done
We talk about Blue Collar Cats and the business leadership lessons that can be gained by understanding the way in which Killer Whales are trained.  Dumb is Real looks at dumb parking garages and October is Cancer Awareness month so please support Sweep Away Cancer. www.sweepawaycancer.com
29:12
October 4, 2019
#33 The Role of the CEO
In this episode we talk about all role of the CEO.  The 6 tasks that you cannot delegate away and what you are ultimately responsible for in your business.  We also have a new Dumb is Real segment and new info on Sweep Away Cancer.   This episode is also available on YouTube
29:40
September 27, 2019
#32 What "A" Players Need
Do you want "A" Players on your team?  Of course, we all do but many people cant attract them or retain them very long.  In this episode Mark discusses several needs and characteristics of "A" players to help you get more of them on your team!  Also, a new rant section of the show "Dumb is Real" 
28:53
September 20, 2019
#31 Thinking Small
In this episode Mark talks about 9/11.  He also shares stories about business owners thinking in a way that actually hurts them and limits their ability to make their business become a vehicle to bring them happiness and prosperity . Please share this podcast and rate us on any of the platforms that you listen to this podcast on! Mark is now broadcasting the podcast on YouTube if you would rather watch instead of listen.  Search for Mark Stoner and subscribe
30:21
September 13, 2019
#30 - Leadership Part 2
Mark finishes the 2 part series on leadership.  He discusses Domineering, Secretive, Passive Leaders and the best leadership style...The Empowering Leader.  
28:43
September 6, 2019
#28 Leadership Part 1
We pay tribute to Terry Dearborn, an icon in the chimney industry and we start mini series on leadership styles.  The first style that we discuss is the Unpredictable Leadership style.  These types of leaders create hesitant employees.  They don't know how the leader will react to issues.  They can be super happy or fly off the handle depending on their mood.  They also tend to not see projects all the way through so the consistency can also be unpredictable....and as we know "consistency is everything"    
30:11
August 18, 2019
#28 John Meredith - Developing Great Leadership Skills
John Meredith is our guest this week.  He is the founder and CEO of SaverSystems and Mark's closest mentor.  John has built one of the strongest brands in the coatings industry and he has done it while remaining a humble yet strong leader.  John talks about how he looks for the soft skills in leadership and uses intuition to guide his daily actions in business.  
37:48
August 9, 2019
#27 Kimble Bosworth - It will all work out!
This weeks episode is with entrepreneur Kimble Bosworth.  She runs a fantastic promotional marketing business and has a really great outlook on how to run a business.  This episode has some really great takeaways!
34:28
August 2, 2019
#26 Darin Bibeau - The Military to Business Building
In this episode Mark interviews serial entrepreneur Darin Bibeau.  Darin served in the  a special forces and then took that training and focus into the business world.  He has started several different types of business's from fabrication, to restaurants to fitness gyms.  He has a great philosophy on running his businesses through the guidance of his core values.  If you want to know how fast moving entrepreneurs think, you won't want to miss this episode. 
27:32
July 26, 2019
#25 Jake Loeffler - Selling on Amazon
On this weeks episode, Mark talks to entrepreneur Jake Loeffler.  Jake started off working on Wall Street but found more satisfaction in Blue Collar businesses His latest business is an Amazon based business that has no employees but fierce competition.   Jake will tell the listeners how he started the Amazon business from sourcing a product to protecting it from copy cats on Amazon.
29:08
July 19, 2019
#24 - Guest - Stacy Files - Female Chimney Sweep
The guest this week is Stacy Files  She is a mother of 4 and a Certified Chimney Sweep in Charleston South Carolina.  Stacy talks about her journey to become a chimney sweep as well as what its like in the day in the life of one of only a very few female chimney sweeps in the US.   Also, come join us in Nashville August 8-9 for the Blue Collar Gold University Summit    https://markstoner.com/bcgu-summit/ 
26:17
July 12, 2019
#23 Education is Your Competitive Advantage
Mark talks about the heath effects of over hustling.  Also, In today's competitive market place you compete for customers and talented employees.  The single best weapon to help beat your competition in both categories is your focus on education.  a better educated staff will out perform your competitors and will help you run a smoother operation.    We welcome you to attend The Blue Collar Gold Summit that will be held in Nashville on August 8-9 for more information go to   https://markstoner.com/bcgu-summit/  
29:23
July 5, 2019
#22 Dumb is Real - Rant
This is a bit of a rant about dumb stuff and especially dumb business policies that hinder the customer experience.  Also, real dumb laws that are on the books in certain states  Enjoy   Blue Collar University Summit is August 8-9  To fond out more information or to attend go to www.markstoner.com/bcgu-summit/
28:38
June 28, 2019
#21 German Chimney Master Andreas Gaetner
Mark interviews Chimney Master Andreas Gaetner on the podcast today.  He discusses the differences in the trade and their businesses between the United States and Germany.  The education of chimney sweeps in Germany is taken much more seriously than in the United States and they discuss the strict requirements of being a chimney sweep in Germany.  
26:45
June 21, 2019
#20 Lt. Colonel Tim Stoner
We announce our first ever Blue Collar Gold Summit August 8-9 in Nashville TN   More details and links to come!  Today the podcast has its first ever guest Lieutenant Colonel Timothy Stoner.  We talk about hiring vets (www.pwc.com/vets) and how to employe and lead them in your business   Tim also talks about leadership in military and civilian life.  We hope you enjoy  
31:01
June 14, 2019
#19 There is No There
Its a myth that there is a "THERE" that you will magically arrive at in life and then everything will be perfect.  Don't set yourself up for that let down!  Mark also annouces the first ever Blue Collar Gold Summit held in Nashville TN August 8-9!
29:29
June 8, 2019
#18 Living in the Moment
We start with a public service announcement about the alarming stats concerning Alzheimer's disease.  Mark's father is suffering from this disease and some of the lessons he has taken away from it while he watches his father go through the stages.  
29:04
June 1, 2019
#17 Not as it Appears
Have you ever made a wrong decision based on what someone told you?  This episode explores how wrong we ll can be about issues and how, as a business owner, you must get all sides of the story before acting on the information.  Mark also talks about how inaccurate eye witness testimony has been found to be in the courtroom.  
29:16
May 24, 2019
#16 The Joy of Problems
There is a joy in solving problems in business.  That's where you feel accomplishment.  That's where you become an expert.  That's were the recognition is.  Learn to embrace it and delegate through it. 
27:47
May 17, 2019
#15 Hiring
One of the biggest challenges in running a business in this booming economy is hiring people...even getting them to answer an ad or show up for an interview.  This episode shows you some tactics that will help you to fill your roster and grow your business!
30:47
May 11, 2019
#14 Nails in Fences
Do you know people that damage others with their words and actions?  Do you have employees that cause problems but they are great at saying "I'm Sorry" ?  This episode talks about the way to handle telling people the hard truth sometimes while truly caring about them.
29:01
May 3, 2019
#13 Transformational Leadership
What is transformational leadership?  It's how you lead people through transforming them into positive ambassadors for you and your brand.  Its how you bring joy and happiness to their lives through the seven core beliefs of a culture of gratitude .  People Matter, Truth Wins, Transparency Frees, Authenticity Attracts, Quality Speaks, Generosity Returns and Courage Sustains. 
30:51
April 26, 2019
#12 Money Money Money
In this episode Mark talks about pay, compensation and score keeping for employees.  He references the Profit First and Rich Dad Poor Dad books for some source material.  Mark is also giving away free copies of Blue Collar Gold so listen up!!!
28:16
April 12, 2019
#11 The Buffalo and the Cow
Leadership is the main driving force in all business and in this episode Mark talks about the leadership lessons that we can learn from Buffalos and Cows.  He also talks about hard lessons and mistakes that he has made as a leader.  He asks you to figure out what you are wrong about in your life!  
28:52
April 5, 2019
#10 Spouses and Business
In this episode Mark talks about ideas and tactics to use if you have a spouse that affects you and business.  Some spouses are there for support or sometimes the wet blanket on your entrepreneurial dreams.  Sometimes they are your business partner and can either be your biggest strength or worst nightmare!  This episode was a special request for Mark to talk about his ideas on how to navigate these waters.  
31:13
March 29, 2019
#9 Gravity Sucks
In this podcast Mark talks about the weightlessness of "Convention World" and how easy it is to get caught up in motivational speakers and events.   Then coming back to the "gravity" of the real world and problems we face every day.  Some people love convention world and do very little when they get home.  Mark talks about how to push through, stay motivated and make it happen daily for your business!
28:51
March 22, 2019
#8 Marketing 101 - What Most Businesses Miss!
In this episode Mark discusses his style and thoughts on marketing.  He will talk about the simple marketing mistake that most companies miss! Also covered are his book recommendations on marketing and simple ideas about getting your company found by potential customers.
28:36
March 15, 2019
#7 Rainbows and Unicorns
In this episode Mark talks about the studies and science behind being happy and how it affects your business.  The book The Happiness Advantage by Shawn Achor is one of Marks favorite books and he talks about how it is  applied to business.  
28:03
March 8, 2019
#6 Habits of Success
In this episode Mark talks about some of the defining habits that he has seen or developed that can lead you to success!
31:42
March 1, 2019
#5 Going Negative!
It was a rough day for Mark and he talks about firing employees and about the pressures of business.   There is a benefit of going negative to get a positive outcome!
26:43
February 22, 2019
#4 Get Started - The Time is NOW
In this episode Mark discusses if you should start a business and what is driving your decision.  Do you have excuses? Do you have a calling?
29:15
February 15, 2019
#3 Spongebob Stonerpants
This episode is about accountability and an embarrassing nick name that Mark got by being to "spongy' as a leader.   
24:10
February 8, 2019
Episode 2 - Setting Your GPS
In this episode Mark talks about setting your direction in life through a couple of stories about a troubled employee named "Cheeto" and another one about his daughter and her lemonade stand  
27:26
January 31, 2019
#1 - Welcome to the Blue Collar Gold Podcast!
This is the introductory episode where Mark tells his story of getting into business.  He also talks about early struggles and the fall off a roof from 30ft that changed everything!
29:18
January 31, 2019