Mark Stoner runs a multi million dollar service business, has written the Amazon best selling book Blue Collar Gold "How to Build a Service Business From the Dirt Up and has appeared on CNBC's Blue Collar Millionaires TV Show. This podcast will talk about the secrets to running and building any type of business focusing on service based businesses.
One of the biggest challenges in running a business in this booming economy is hiring people...even getting them to answer an ad or show up for an interview. This episode shows you some tactics that will help you to fill your roster and grow your business!
Do you know people that damage others with their words and actions? Do you have employees that cause problems but they are great at saying "I'm Sorry" ? This episode talks about the way to handle telling people the hard truth sometimes while truly caring about them.
What is transformational leadership? It's how you lead people through transforming them into positive ambassadors for you and your brand. Its how you bring joy and happiness to their lives through the seven core beliefs of a culture of gratitude . People Matter, Truth Wins, Transparency Frees, Authenticity Attracts, Quality Speaks, Generosity Returns and Courage Sustains.
In this episode Mark talks about pay, compensation and score keeping for employees. He references the Profit First and Rich Dad Poor Dad books for some source material. Mark is also giving away free copies of Blue Collar Gold so listen up!!!
Leadership is the main driving force in all business and in this episode Mark talks about the leadership lessons that we can learn from Buffalos and Cows. He also talks about hard lessons and mistakes that he has made as a leader. He asks you to figure out what you are wrong about in your life!
In this episode Mark talks about ideas and tactics to use if you have a spouse that affects you and business. Some spouses are there for support or sometimes the wet blanket on your entrepreneurial dreams. Sometimes they are your business partner and can either be your biggest strength or worst nightmare! This episode was a special request for Mark to talk about his ideas on how to navigate these waters.
In this podcast Mark talks about the weightlessness of "Convention World" and how easy it is to get caught up in motivational speakers and events. Then coming back to the "gravity" of the real world and problems we face every day. Some people love convention world and do very little when they get home. Mark talks about how to push through, stay motivated and make it happen daily for your business!
In this episode Mark discusses his style and thoughts on marketing. He will talk about the simple marketing mistake that most companies miss!
Also covered are his book recommendations on marketing and simple ideas about getting your company found by potential customers.
In this episode Mark talks about the studies and science behind being happy and how it affects your business. The book The Happiness Advantage by Shawn Achor is one of Marks favorite books and he talks about how it is applied to business.