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Market or Pitch

Market or Pitch

By MarketPitch

Market or pitch your way to the top? What about understanding the trends that impact our industry? Enter the world of “Market or Pitch!” The all-marketing and PR news podcast from a vantage Black and Brown perspective. Featuring Yesenia Reinoso and Corey Davis. Like, share, comment, or subscribe to “Market or Pitch” on major podcast mediums and YouTube. All 28 S1, S2 and S3 volumes are available across top platforms. All 6 (Y1 and Y2) episodes of "Freestyle" are available on YouTube and Spotify.

Market or Pitch Presents ShortTakes - Feb 2023.

Email us at marketorpitch@gmail.com.
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Market or Pitch Season 2, Vol 15: First Anniversary Vibes Presents The Battle of Values

Market or PitchNov 02, 2021

00:00
33:26
Market or Pitch Presents: ShortTakes Ep. 1 - Performative Action

Market or Pitch Presents: ShortTakes Ep. 1 - Performative Action

A new show debuts under the Market or Pitch umbrella! Presenting the new limited series - ShortTakes. ShortTakes offers audiences two quick tips (one marketing and 1 communication) viewers must know in the "QuickTake" segment. Then, in our main segment, the team tackles one specific topic that typically dominates the industry news mediums year-round. In this premiere episode, Corey and Yesenia focused on performative action across internal and external circles across marketing and PR.

To access this episode, it's available across all major podcasting channels, including YouTube and the Helium Radio Network. Follow us on Instagram, Twitter and YouTube @marketorpitch. Have a question or comment, email at marketorpitch@gmail.com. The limited series runs from March through September.

Mar 12, 202322:14
Market or Pitch S3, Vol 28: Goal Into The Sunset
Dec 31, 202245:13
Market or Pitch S3, Vol 27: The Twitter Massacre
Nov 25, 202231:21
Market or Pitch S3, Vol 26: The Midterm Bamboozle
Nov 25, 202227:26
Market or Pitch S3, Vol 25: Three Strikes and Your Image is Out!
Oct 28, 202222:21
Market or Pitch: Season 3 Trailer

Market or Pitch: Season 3 Trailer

Everything comes in THREES! Tune in to the Season 3 premiere of "Market or Pitch" across major podcasting mediums, YouTube and the Helium Radio Network weekly on Thursday mornings at 6:30am EST. Thursday, October 27, 2022.

Oct 21, 202200:31
Market or Pitch: Freestyle - The Intermission Series: Episode 6 - Queen Elizabeth II

Market or Pitch: Freestyle - The Intermission Series: Episode 6 - Queen Elizabeth II

The limited intermission series "Market or Pitch: Freestyle" has reached its Year 2 end. In Episode 6 (finale), Yesenia and Corey discuss the passing of UK monarch Queen Elizabeth II and how both the marketing and PR industries responded to the news. In addition, the duo revealed some major renewal news for both the intermission series and the main podcast "Market or Pitch." SPOILER ALERT: Season 3 is coming! Access all three Y2 episodes (ep. 4-6) exclusively on YouTube and Spotify. Like, share, comment, and subscribe to all MP content. 

Finally, the podcast will welcome for the first time guests onto the show through a new segment debuting in Season 3. To learn more about becoming a guest, either click the application below or send the team a media pitch to marketorpitch@gmail.com. 

MARKET OR PITCH GUEST FORM: https://forms.gle/SwwofuLbVQ1ix2MBA

Twitter: @marketorpitch

Instagram: @marketorpitch

Sep 15, 202222:16
Market or Pitch: Freestyle - The Intermission Series Episode 5: HBOMax

Market or Pitch: Freestyle - The Intermission Series Episode 5: HBOMax

The 2022 intermission series cycle continues with Episode 5 of "Market or Pitch: Freestyle." In this episode, Corey and Yesenia discussed the recent moves of the popular streaming service HBOMax and the implications of its recent merger announcement across the TV and movie industry landscapes. Follow, share, subscribe, and comment across our mediums. The limited 3-episode series lives exclusively on YouTube and Spotify. Have a question or comment about the topic? Email the team at marketorpitch@gmail.com. 

Twitter: @marketorpitch 

Instagram: @marketorpitch

Aug 10, 202222:06
Market or Pitch: Freestyle - The Intermission Series: Episode 4: Roe v Wade

Market or Pitch: Freestyle - The Intermission Series: Episode 4: Roe v Wade

The intermission series is back! Year 2 of "Market or Pitch: Freestyle" premieres with an impactful hot topic dominating the airwaves. The team follows up the Season 2 finale (Vol 24) on Roe v Wade and what both the marketing and communications industries have done or lack thereof to raise awareness and generate action on this society-alternating issue.

The series returns for a limited 3-episode run. Follow, subscribe, share, and comment on our social media, email and other mediums. Watch Freestyle exclusively on YouTube and Spotify.

PR News - Opinion: PR Must Lead on Women’s Reproductive Rights

https://prnewsonline.com/roe-action-challenge-silence/

Jul 27, 202221:40
Market or Pitch S2, Vol 24: Type S2 to Freestyle

Market or Pitch S2, Vol 24: Type S2 to Freestyle

The Season 2 finale is here! In Volume 24 (aka Ep. 12) of "Market or Pitch," Corey and Yesenia take a walk down memory lane for a quick recap of the season. An important jumbo-size episode highlights three critically important topics all audiences must know. In the final appetizer segment, the duo speaks about the new remote-hybrid model that has forever changed the corporate landscape. Will companies adjust? Second, in the first jumbo entree segment, Yesenia and Corey offer their thoughts and ramifications behind the explosive SCOTUS memo leak draft announcing the decision to overturn Roe v. Wade. How will messaging and women's rights be discussed moving forward? Finally, the third final topic of the jumbo entree segment centers on Tesla CEO Elon Musk's purchase of Twitter. How does this forever change social media?

In addition, the team announces the return of the intermission series "Market or Pitch: Freestyle," - Unfiltered. Unlimited. Uncensored. Renewed for Year 2, the show will premiere in late June 2022 exclusively on YouTube and Spotify. Comment or question? Email us at marketorpitch@gmail.com. Like, share, comment, and subscribe to the podcast. Listen to all 12 volumes of Season 2 along with Season 1 (24 total) available everywhere.

Thank you so much for being part of the "Market or Pitch" universe. This is only the beginning!

May 11, 202244:15
Market or Pitch S2, Vol 23: The New Frontier

Market or Pitch S2, Vol 23: The New Frontier

In Vol 23 (aka Ep. 11), Season 2 of Market or Pitch heads into its final laps with a tapas-style episode. The tapas-sized appetizer segment takes a look at two up-and-coming industries. The first half centers around the rise of the cannabis industry and how effective messaging will address the benefits and challenges as it builds its base. The second half highlights the metaverse and how marketers and communicators decipher which industries should maximize this new impact. This episode is available across all major mediums and on YouTube. Follow @marketorpitch on Twitter & Instagram. Like, share, comment, and subscribe. Leave a 5-star rating. Question or comment? Email us at marketorpitch@gmail.com.

Apr 20, 202228:05
Market or Pitch S2, Vol 22: The Slap

Market or Pitch S2, Vol 22: The Slap

In Volume 22 (aka Ep. 10), Yesenia and Corey dive right into the conversation with two headlines dominating the airwaves. In the appetizer segment, the duo discusses the puzzling techniques and lack of accountability in political advertising due to a legislative loophole that allows individuals to legally lie. Is it worth the reputation risk? Then in the entree segment, it's the slap heard around the world! The team talks about the shocking moment between Chris Rock and Will Smith at the 2022 Academy Awards, the credibility crisis post-slap, and the continued stagnation (or decline) of interest among general audiences. How will all parties recover from this? This episode is available across all major mediums and on YouTube. Follow @marketorpitch on Twitter & Instagram. Like, share, comment, and subscribe. Leave a 5-star rating. Question or comment? Email us at marketorpitch@gmail.com. 

Apr 06, 202233:22
Market or Pitch S2, Vol 21: To Experiment or Explain Yourself

Market or Pitch S2, Vol 21: To Experiment or Explain Yourself

In Volume 21 (aka Ep. 9), Corey and Yesenia deliver a triple-sized appetizer segment in tapas form! For this episode, the duo offers their input on the following news: a follow-up to Volume 20's segment on the MLB lockout (hint: it's over!), AMC's experimental ticket pricing structure, and Nestle's controversial product decision to stay in Russia. Earlier in the episode, the team gives their thoughts on Women's History Month, March Madness 2022, and the arrival of spring in the monologue. Have an opinion or a suggestion? Email the team at marketorpitch@gmail.com. Like, share, comment, and subscribe to the podcast. Market or Pitch is available across all podcasting mediums, YouTube, and airing Thursday mornings on the Helium Radio Network.

Mar 23, 202232:38
Market or Pitch S2 Vol 20: The Reputation Fight

Market or Pitch S2 Vol 20: The Reputation Fight

In Volume 20 (aka Ep. 8) of Market or Pitch, co-hosts Yesenia Reinoso and Corey Davis continue on their Season 2 path with a heavy dose of reputation. The duo analyzes two major newmaking topics that highlight those dilemmas respectively. First, in the appetizer portion, the MLB Lockout currently has baseball in its worst PR crisis since the 1994 Strike with no end in sight (as of now). Second, in the main entree segment, the ongoing crisis in Ukraine centers on the response of corporate brands, media outlet sentiment, and an increasing alarm on censorship. Like, share, comment, and subscribe to our podcast across major mediums and YouTube. Follow us on Twitter & Instagram at @marketorpitch!

Have a question or comment? Email the team at marketorpitch@gmail.com.

Mar 09, 202235:37
Market or Pitch S2 Vol 19: Sports Mania! Opening Kickoff!

Market or Pitch S2 Vol 19: Sports Mania! Opening Kickoff!

The 2nd half of Season 2 kicks off with a bang! Market or Pitch, the podcast, returns from the winter hiatus with a sports-themed episode centered around the 2022 Winter Olympics and Super Bowl 56. In Volume 19 (aka Ep. 7), using a special "4-quarter" game format, Corey and Yesenia offer their marketing and PR insight around the hot topics of the biggest sporting events. In the 1st quarter, the team discussed the overall sentiment and outside factors that hover over the 2022 Beijing Olympics. In the 2nd quarter, the duo talk about the Big Game, commercials and key points that made this year's Super Bowl success. In Quarters 3 and 4, the co-hosts speak about the racism, discriminatory bias, hypocrisy, and lack of action of the IOC and NFL respectively after the scandals of Russian Olympic figure skater Kamila Valieva and the lawsuit of former head coach Brian Flores.

Like, share, comment, and subscribe across all major podcast mediums and YouTube. Have a question or feedback for Corey and Yesenia? Email at marketorpitch@gmail.com. 

Feb 16, 202243:05
Market or Pitch S2 Vol 18: Predict The 2022 Crystal Ball

Market or Pitch S2 Vol 18: Predict The 2022 Crystal Ball

In Vol 18 (aka Ep. 6), Yesenia and Corey wrap up the first half of Season 2 with a look into the crystal ball for 2022! First, the duo discussed the massive success of "Spider-Man: No Way Home" across the cinema industry and the ramifications surrounding it in our appetizer segment. Next, we dive into the main course where we talked about the diplomatic boycott of the 2022 Beijing Winter Olympics and how messaging will play a role. Finally, in our last segment, dessert, the team offers their 2022 predictions for the marketing and public relations sectors. 

We wish the "Market or Pitch" audience Happy Holidays and Happy New Year! The podcast will return in February 2022 for the second half launch of S2 after the winter hiatus.

Dec 30, 202136:02
Market or Pitch Season 2, Vol 17: Beware of Burnout

Market or Pitch Season 2, Vol 17: Beware of Burnout

In Volume 17 (aka Ep. 5) of "Market or Pitch," Yesenia and Corey are back from the Thanksgiving break to discuss what they did during the break and what has changed in the second year of "COVID Thanksgiving." With the holidays upon us, we wish our Jewish friends a Happy Hanukkah which ended on December 6th. For our appetizer segment, we dive into the NFL's surprising uptick in ratings and what that means for the league that has weathered its fair share of controversy. We then move into our entrée segment where there was a candid conversation about burnout and how common that is in our industry. The duo shares their own personal stories and offers tips for how to prevent them.

Dec 07, 202136:02
Market or Pitch Season 2, Vol 16: The Influencer or False Messenger

Market or Pitch Season 2, Vol 16: The Influencer or False Messenger

In Volume 16 (aka Ep. 4) of "Market or Pitch," Yesenia and Corey discuss the rise of the influencer economy and its impact across industry sectors in the appetizer category. Finally, in a double entree and dessert segment, the team has a deep conversation on the overall messaging failure of the COVID-19 pandemic and how the ramifications crossed over affecting other societal areas. Based on the recent headlines of Green Bay Packers quarterback Aaron Rodgers COVID-19 positive test and the shellacking of the Democratic faction this past off-election cycle, the trust of the general public has been severally damaged. The duo discussed ways for what marketers and communicators must do to restore integrity in the public's eye with factual truth. 

Nov 16, 202137:27
Market or Pitch Season 2, Vol 15: First Anniversary Vibes Presents The Battle of Values

Market or Pitch Season 2, Vol 15: First Anniversary Vibes Presents The Battle of Values

In Volume 15 (aka Ep. 3) of "Market or Pitch," Yesenia and Corey celebrate a very special anniversary - the podcast is officially turning one year old! We take a moment to reflect on our favorite moments from the past year as well as what has been a highlight for us since last October. We then dig into our appetizer by tackling the breaking news of Facebook changing its name to "Meta," and the implications surrounding the change. Finally, we dive head first into our entrée with a discussion on when your own personal values conflict with the values of your company or client brand. What are the best methods to promote without interfering with your viewpoints? Tune in to find out! 

Nov 02, 202133:26
Market or Pitch Season 2, Vol 14: Let's Be Frank
Oct 18, 202130:41
Market or Pitch Season 2, Vol 13: Sazón in Full Force! We're Back Baby.
Sep 28, 202134:53
Market or Pitch: Season 2 Trailer

Market or Pitch: Season 2 Trailer

We're back! Bigger, better, and bolder than ever! With an extra dose of Freestyle, tune in to a brand new season of Market or Pitch! Season 2 premieres on Tuesday, September 28, 2021. The podcast is available on all major podcasting mediums, YouTube and the Helium Radio Network weekly on Thursday mornings at 6:30am EST. 

Sep 25, 202100:59
Market or Pitch: Freestyle - The Intermission Series: Episode 3: Olympics

Market or Pitch: Freestyle - The Intermission Series: Episode 3: Olympics

In Episode 3 of "Market or Pitch: Freestyle," Corey and Yesenia offered their long-awaited analysis of the Tokyo 2020 Olympics. Everything from the Games themselves, the controversies, the ratings, branding, and the future Olympics in Beijing, Paris, and Los Angeles. Access this episode exclusively on YouTube and Spotify. Also, tune in to the end where the "Market or Pitch" team gives breaking news about the intermission series and season 2 of the podcast!

Aug 23, 202123:46
Market or Pitch: Freestyle - The Intermission Series Episode 2: LGBTQ+

Market or Pitch: Freestyle - The Intermission Series Episode 2: LGBTQ+

In Episode 2 of "Freestyle," Yesenia and Corey offer their belated analysis surrounding the centered theme LGBTQ+ and Pride Month celebrated this past June. Some of the topics discussed include NFL's Las Vegas Raiders Carl Nassib coming out, how brands responded, and the future of advocating LGBTQ+ issues across marketing and public relations avenues. Access this episode and all others exclusively on YouTube and Spotify.

Jul 21, 202101:04:32
Market or Pitch: Freestyle - The Intermission Series Episode 1: Juneteenth

Market or Pitch: Freestyle - The Intermission Series Episode 1: Juneteenth

Unfiltered. Unlimited. Uncensored. The "Market or Pitch" team returns with a brand new limited intermission series: "Freestyle" running from June - August. In Episode 1, the team offers their thoughts on the first centered theme with a marketing and PR twist: Juneteenth. 

Also, the team wishes Happy Pride Month to the entire LGBTQ+ community! Thank you for your incredible efforts and impact. 

Jun 15, 202125:45
Market or Pitch: Freestyle - The Intermission Series. Unfiltered, Unlimited, Uncensored Trailer

Market or Pitch: Freestyle - The Intermission Series. Unfiltered, Unlimited, Uncensored Trailer

Debuting on Tuesday, June 15th is the Market or Pitch: Freestyle - The Intermission Series. This 5-episode series will live exclusively on YouTube and Spotify and run from June through August 2021. This series will offer the latest hot takes and commentary from the hottest topics going on in the country - from a marketing and PR lenses. Make sure to subscribe to our YouTube channel “Market or Pitch” to not miss a single episode.

Jun 14, 202101:36
Market or Pitch Vol 12: Code Word WHM. Promo Code S2.

Market or Pitch Vol 12: Code Word WHM. Promo Code S2.

In the season 1 finale (Vol 12) of “Market or Pitch,” Corey and Yesenia dedicate the last episode of the season in celebration of Women’s History Month. The duo discussed how brands brought important female policy issues to light and Burger King's IWD tweet controversy. We also analyzed why minority-owned media companies deserve financial equity and PR's role in the fight against implicit bias. The team also offered some zen with meditation tips, a PR game-changer shoutout and major breaking news on a new mini audio series and season 2 status.

Coming soon to a screen near you: "Market or Pitch: Freestyle" - Summer 2021 and "Market or Pitch" Season 2 - Fall 2021.

Mar 17, 202139:11
Market or Pitch Vol 11: The Vaccines Have Arrived! Are We Ready for the "New Normal?"

Market or Pitch Vol 11: The Vaccines Have Arrived! Are We Ready for the "New Normal?"

In Volume 11 of "Market or Pitch," Yesenia and Corey dive into the world of the COVID-19 vaccinations and if we are ready to take them. We touched base on the ever-changing landscape of the cinema industry post-COVID and the backlash against Goldman Sachs’s CEO anti-remote workplace approach. The duo discussed Big Pharma’s opportunity to regain American’s trust as well as some workplace wellness tips. We also continued our conversation around the start of MLB Spring Training baseball. Finally, we end on a shout-out to Barbara Gardner Proctor, the first African-American woman to open her own ad agency.

A special announcement: "Market or Pitch" is now available on YOUTUBE! Subscribe to our official channel "Market or Pitch" to hear all the latest and exclusive content.

Mar 11, 202141:09
Market or Pitch Vol 10: March to Golden Prominence or Backlash

Market or Pitch Vol 10: March to Golden Prominence or Backlash

In Volume 10 of "Market or Pitch," Yesenia and Corey dive into the world of social media where they discussed Twitter's potential subscription plan and the emergence of the next big social platform: Clubhouse. The duo also discussed Hasbro's Mr. Potato Head backlash and Tesla's PR department elimination decision. We also dished on the 2021 Golden Globes, a special Women's History Month announcement teaser, and a shout-out to a past PR trailblazer. 

Mar 04, 202138:00
Market or Pitch Vol 9: In Honor of Black History Month

Market or Pitch Vol 9: In Honor of Black History Month

In Volume 9 of “Market or Pitch,” Corey and Yesenia celebrate Black History Month by dedicating the entire episode to all things impacting the Black community in the Advertising, Marketing, and PR industries. We took on some of the biggest news headlines impacting the community including Mcdonald's unique tactic to increase the diversity of their senior leadership team and how Etsy is taking diversity seriously within their company. We also discussed Pepsi’s important decision to change the Aunt Jemima name to Pearl Milling Company and how clients can build authentic relationships with Black consumers. Finally, we end things by celebrating Thomas J. Burrell who is a Black pioneer in the advertising sector.

Feb 24, 202138:49
Market or Pitch Vol 8: Drop or Roast

Market or Pitch Vol 8: Drop or Roast

In Volume 8 of "Market or Pitch," Yesenia and Corey follow up on "The Super Bowl Extravaganza" with news on the Big Game's ratings and Jeep's decision to drop the Bruce Springsteen ad. The duo also talked about Wendy's #NationalRoastDay holiday and Robinhood's crisis reputation disaster in the "Ad Chat" and "Bulletin Board" segments. Finally, we sprinkle in some fun Chinese Lunar New Year (Year of the Ox) and Valentine's Day storytelling.

Feb 17, 202138:20
Market or Pitch Vol 7: Break Return & The Super Bowl Extravaganza

Market or Pitch Vol 7: Break Return & The Super Bowl Extravaganza

In Volume 7 of "Market or Pitch," Yesenia and Corey are back from a much-needed mid-season winter break to breakdown Super Bowl LV from a marketing, advertising, and PR perspective. We catch our listeners up on what we've done over the break before getting into some News Headlines coming out of the Super Bowl. Finally, we each use our Ad Chat/PR Bulletin Board to give our thoughts on what we thought was the "best" Super Bowl commercial. Stay tuned to the end for an announcement on our episode rollout for season one.

Feb 10, 202142:11
Market or Pitch Vol 6: Adieu 2020...Really

Market or Pitch Vol 6: Adieu 2020...Really

In Volume 6 of "Market or Pitch," Yesenia and Corey bid farewell (truly) to 2020 and look ahead to 2021 with a little ad and PR holiday spin. We discuss our break plans as well as a 2020 year-in-review. Finally, we dive into streaming domination, the Tropicana controversy, and 2021 predictions for the PR industry. The podcast crew at "Market or Pitch" wishes our audience an amazing and safe holiday season and a prosperous new year. We will see you with all-new episodes beginning with Volume 7 on January 11.

Dec 23, 202038:16
Market or Pitch Vol 5: Tis The Season with NBA, KFC, and Brand Loyalty

Market or Pitch Vol 5: Tis The Season with NBA, KFC, and Brand Loyalty

In Volume 5 of “Market or Pitch,” Corey and Yesenia discussed streaming shows and how accurate the Netflix series "Emily in Paris" is. We also discuss the NBA's plans to increase fan engagement in the COVID era. Finally, we dive into some news surrounding KFC's newest venture with Lifetime and if it's time for brands to begin taking a stand in their messaging.
Dec 15, 202032:55
Market or Pitch Vol 4: The Perspective of Shopping, HBO Max, Super Bowl Spending, and Corporate Communications

Market or Pitch Vol 4: The Perspective of Shopping, HBO Max, Super Bowl Spending, and Corporate Communications

In Volume 4 of “Market or Pitch,” Corey and Yesenia discussed post-Thanksgiving and participation in Black Friday or Cyber Monday. We also give a few hot takes on the news of Warner Brothers releasing their 2021 film slate on both HBOMax and theaters. Finally, we dive into some news surrounding ad spend in the Super Bowl and if corporate communications can stay in the spotlight in a post-COVID world.



Dec 07, 202030:51
Market or Pitch Vol 3: Thanksgiving, COVID Vaccines, and Diversity

Market or Pitch Vol 3: Thanksgiving, COVID Vaccines, and Diversity

In Volume 3 of “Market or Pitch,” Corey and Yesenia discussed Thanksgiving plans and potential changes due to rises in COVID-19 cases across the United States. We also discuss the emerging news of a COVID Vaccine from Pfizer and Moderna and what that means in the fight against the virus. Finally, we dive into the lack of diversity within the advertising and marketing industry. Happy Thanksgiving!

Nov 23, 202032:01
Market or Pitch Vol 2: The Election of Chaos

Market or Pitch Vol 2: The Election of Chaos

After a two-week hiatus (in between a long waiting game), Yesenia and Corey return for Volume 2 of "Market or Pitch." Dubbed "The Election of Chaos," Yesenia and Corey dive into all things Election 2020 as we discuss the huge success of broadcast TV, the miscalculation of ad spending, and Adweek's declaration of Twitter being the 2020 winner of the election cycle. 

Nov 16, 202042:15
Market or Pitch Vol. 1: Ageism, Brand Wokeness and More

Market or Pitch Vol. 1: Ageism, Brand Wokeness and More

Welcome to the inaugural episode of the Market or Pitch Podcast! Co-hosts Corey Davis and Yesenia Reinoso welcome you to examine the latest news of the advertising and public relations industries from a Black and Brown perspective. In Volume 1, Corey and Yesenia talk about voting, brand wokeness, and ageism.  Have something to say? Email us at marketorpitch@gmail.com. To access Market or Pitch, listen to all episodes on Anchor, iTunes, Spotify, Buzzsprout, and YouTube. Don't forget to like, share, comment, and subscribe!

Oct 30, 202034:39