Masters of Ecommerce

Jon MacDonald, Founder and President of The Good, a conversion rate optimization firm, covers how ecommerce stores can deliver a best-in-class digital experience with intentional optimization.

After first encountering cacao in Oaxaca Mexico in 2012, Jonas Ketterle founded the online ceremonial cacao company, Firefly Chocolate, in 2014, with the mission of inspiring awe and wonder through cacao. Jonas talks with Fynn about creating a brand with a purpose and how to stand out amongst an endless wave of established competitors.

Donna Maria is the founder and CEO of the Indie Business Network, one of the largest communities of indie makers and handmade entrepreneurs. She discusses how the best ecommerce founders build rich communities across digital platforms to test, grow, and scale their businesses.

Fynn is joined by Jacqueline Oak, Co-Founder of Cardon, a DTC ecommerce store specializing in men's personal care. With a diverse background in finance, fashion, retail, and ecommerce, Jacqueline shares how inspiring entrepreneurs can validate their brand idea, appeal to consumers, and scale for growth.

Omnisend's VP of Partnerships, Jon Pruitt, discusses omnichannel marketing trends, how ecommerce stores can gain consumer interest, and the ever-changing ecommerce marketing technology landscape.

Ecommerce podcast host, digital marketing veteran, and author, Chloe Thomas, discusses the state of ecommerce and how to differentiate by deeply understanding the core reason you're relevant to your customers.

David DeMartini discusses his 4 years at POC Sports and how he helped catalyze the brand's investment in building a direct to consumer channel.

Former ecommerce merchant turned SaaS founder Jordan Gal walks through the history of post-purchase selling to build loyalty, increase ARPU, and expand Lifetime value in a super interesting conversation.

Ecommerce entrepreneur, professor, and technologist, Gilbert Corrales discusses Leaf Grow's approach to differentiated Facebook advertising and staying humble in the face of constant change.

Former agency founder, ecommerce marketer at Watchmaster, VP of Marketing at BigCommerce, and current CMO of Shipbob weighs in on how merchants differentiate in the age of Amazon and the DTC revolution.

Joseph Rauch manages content and SEO at Public Goods. Join him as he discusses why the ecommerce blog is the key to differentiation and customer experience with Fynn Glover.

Ecommerce marketer and intrepreneur Amanda Schreier discusses how to influence change and help guide the transition from wholesale to DTC ecommerce.

Performance marketer, turned ecommerce CEO, Chris Wilson reflects on the power of Amazon, the impacts of COVID, and how to own the customer relationship in an omnichannel world.

CEO of DTC brand Everly discusses the challenges of taking over the CEO role, hard decisions about revenue channels, and how to build a sustainable omnichannel brand in the age of Amazon and the DTC Revolution.

GM of 4th Generation Jerky brand discusses the jerky renaissance and how to differentiate when the competition is venture-backed startups and house-hold name incumbents.

Joe is the Co-founder of MightyScout. He's a product designer that loves figuring out how to make things simple. He has mentored and taught lead designers at companies like Google, Dropbox, Adobe, Uber, Lyft, and Pinterest.

Former DTC fashion brand founder turned SaaS founder, Lisa Popovici, discusses conversational marketing and how to grow through authentic conversations with customers.