micebook. 'talks'

[INVNT GROUP] and INVNT power challenger brands that are telling innovation driven stories, to diverse audiences around the globe. Through a strategic engagement of technology, virtual, and live, we will propel the future of community, connectivity and world-class experiences.

EXPO Content: London is a city that has always been in a state of evolution. Complementing the city’s incredible history and heritage, exciting new regeneration projects have been breathing new life into previously neglected neighbourhoods and communities.  This ‘London Regenerated’ session will take a deep dive into the regeneration projects that have transformed the neighbourhoods of Kings Cross and the Queen Elizabeth Olympic Park. Tuning the spotlight on these hyper local destinations, we will explore what both these areas have to offer the more adventurous incentive and event planner.

Data is the future of the event industry, unlocking powerful insights to understand how consumers are changing. No longer relying on those who shout and scream across live rooms and virtual channels, planners can now get a full view of their audience, and their event, and look to benefit from a deeper understanding of what the silent majority really want. The dictatorship of the extroverts is over, and with it go the old ways and assumptions. In this talk, we'll show you the ten most impactful insights from five years of data collection and analysis. Come get a taste of the future of events.

EXPO Content - Is it really the beginning of the end? What is the corporate appetite for live events and what do they see as changed forever.

EXPO22 Content: With so many headlines around the talent crisis and the great resignation filling our feeds, it's time for leaders in our sector to reimagine their talent attraction and retention strategies.  With so much pent-up demand for live events, there is a wealth of opportunity on the horizon. But in a candidate-led market where employees are in the driving seat, what do we need to do to ensure we attract and retain the best people for our businesses, to realise our growth ambitions?   In this panel discussion, we will explore what brave recruitment looks like. Shining a light on what eventprofs really want from their employers, post covid.   Join us for fresh insight on the future of recruitment in the events sector.

Positive manifestation is the key to a successful future... Exploring the opportunities, challenges and pathways for Young Leaders looking to take their future seat at the top.

Join our 2021 V Award winners and hear from Event Agencies who are leading the virtual, hybrid and live event space. What does 2022 have in store? How they are keeping ahead of the trends and continuing to deliver value to their clients.

Discussion on the global, professional and personal impact of the current war in Ukraine.

Anna Green - ‘until we know the shape of this new variant, there will be a pause.’

Alan Law - ’I can’t see anything significant impacting the industry, but I worry about the media throwing a destination under the bus.’

Richard Murphy - ‘the only positive from this 18 months is we can talk and advise from experience. Thank god the clients trust us and have waited for the options.’

We held our 'talks' on top of the world  last week, literally... in St. Moritz at 3203 ft high. We discussed the travel experience which is different, how agencies can be more relevant than ever helping clients navigate the admin and logistics; St. Moritz as a destination and the recovery window.

Goal: Best practice sharing to help recover faster and stronger.

What are agencies seeing in terms of the return to live; are overseas briefs returning and if so when; under what terms are commitments being made etc etc

Speakers:

Session with Chris Penn at the Leaders Retreat. An endurance nut, a ambassador for change and innovation in the hospitality sector and the man behind Birch.

As we get nearer to lock down restrictions lifting and the events world being able to reignite face to face events, Exclusive Collection invited a panel of business leaders in the events industry to discuss the future landscape for the events industry and what is looking like post COVID. We explored questions from our clients as well as the emerging trends.  

Panel: 

• Stuart Deans, Director, Platinum Productions 
• Chetan Shah, CEO, micebook 
• Nick Gold, Managing Director, Speakers Corner 
• Alex Hewitt, Chef Executive Officer, AOK Events  

Moderator: Stephanie Hall, Group Director of Sales & Marketing, Exclusive Collection

What is the V Disrupt competition? We discuss with our partners at Event Grads, Event First Steps and MPI as well as with some students.

The Mayfair Townhouse 19 May event panel discussion with Simon Hambley from Strata Create, Linda Bekoe from About Partners, Steve Quah from Cheerful Twentyfirst and Richard Murphy from First Event.

Goal: Best practice sharing to help recover faster and stronger.

Hybrid the buzz word of 2021. But in reality what does this mean for audiences, content, technology, costs, clients, teams and more…

Speakers:

Goal: Best practice sharing to help recover faster and stronger.  What are agencies seeing on the horizon. Covering briefs, site inspections, hybrid, teams, fams, vaccine passports etc etc...  

Speakers:  

• Kate Roberts, Lime Blue Solutions 
• Lidia Sakarapani, Principal Global Events and London DMC 
• Clare Fagg, Penguins Events

An in depth look at the new Steps legislation and how it relates to meetings and events.  We also discussed local authority involvement, risk assessments, test events and more.  

Speakers:  

• Sarah Threlfall, Bright Space Events 
• Nick Parkinson, Travlaw 
• Raphael Hardy, RAMMS

Started Event Managers Blog, recently sold this to Skift and is now is Head of Engagement at Swapcard. Quite a journey and we discussed aspects of this journey as well his outlook going forward.

Learnings from when 500 people gathered at the Beatrix Theatre in Utrecht for the first of a series of pilot events organised by Fieldlab Evenementen and supported by the Dutch government.

Speakers:

• Paul Keuls, Apollo Hotels & Leonardo Hotels
• Maarten Schram, IDEA | Founder LiveCom Alliance

Our UK roadmap gives us hope of a return to in-person events. COP26 later his year, how can we ensure that we start back better?

Host: Anna Abdelnoor - isla

Panel

• Selina Donald - The Bulb
• Michael Gietzen - Identity
• Rachael Giordani - Pioppo

Roaring (20)20s A case study from Edmonton who held the Stanley Cup Playoffs in the Ice District. Thanks Nicola Alexander and Janelle Janis from Explore Edmonton and Steven Walton from the JW Marriott.

We discuss the international market following our survey with Representation Companies.

Panel - Maxine MacPherson from AbleMaxx, Huw Tuckitt from Euromic and Andre Van Der Bijl from Mundas Represenation and the session was moderated by Nicola Roodt from Green & Pleasant Events.

We discuss some trend reports recently released from Orange Door and CheerfulTwentyfirst.

Event safety and testing will be crucial to getting groups back into live events. What solutions do we have now and what can we expect in the near future?

Speakers:

• Ellis Arnett, Dependable Forces
• Sarah Threlfall, Brightspace Events
• Matthew Franks, DRPG
• James Bowen, Acacium Group

What are Corporates planning for and when? We ask for their outlook for 2021.

Speakers:

• Jade Cannon, afme
• Mark Baker, ex Oracle
• Christianne Beck, Clearleft

What are Agency Leaders planning for and when? We ask for their outlook for 2021.

Speakers:

Charlotte Gentry, CEO & Founder at Pure Communications Group
Rick Stainton, Founder & Group Executive Director at Smyle
Chris Clarke, Director at Purple Dog Solutions
Richard Murphy, Group Managing Director at First Event

As part of our focus on incentive & luxury:

The Language of Luxury.

Thanks to: Adam Larter, Studio Black Tomato, Lisa Lernoux-Dock - Iconic Luxury Hotels, Henriette Speed - Just The Letter B, Kym Jenkins - Mason Rose and moderator Jenni Holman - Mason Rose.

micebook talks incentive and luxury and reveals the early data from the SITE Incentive Travel Industry Index. Thanks to Padraic Gilligan, Elliott Grant, Kate Benzine, Caroline Lumgair and Graham Alderman.

Virtual has been fun, challenging, surprising, revolutionary, a stop gap, here to stay.... What about the other side when it goes wrong? Financial and reputation damage are real threats. What can we learn?

How has the pivot been, have teams re-skilled, is hybrid the road to live?

Joining to discuss:

Virtual is exploding and here to stay and that is good. But it is a minefield out there with so many new platforms and features. As part of our November focus we are concentrating on education around virtual and hybrid.

Throughout the month we are looking to cover jargon busting, what is hybrid, creative engagement options, virtual team-build, agency support and platform evaluations.

Joining us to discuss:

- Ashanti Bentil-Dhue – Eventmindpro
- Katharine Ayling – Freelance
- Vanessa Lovett, Glisser

Selling and being sold to over the next 6 months. Join our first influencers for our #voicediaries campaign (details being launched during these talks) as we discuss selling.

Is it even possible in this current climate? What is working well in this current time, what brands are really engaging. If not selling what else can brands be doing to pave the way for success?

Joining us to discuss:

• Paul Evans, eveology
• Toni Young, Freelance
• Josh King, EMC3
• Nicola Roodt, Green & Pleasant Events

Join us as we find out what this year’s Meeting Show has in store for #eventprofs.

We will delve into the decisions to postpone and the challenges to go fully virtual.

micebook 'talks' to industry leaders, live from Shangri-la at the Shard. Thanks to Susan Brogan - Venue Seekers,  Lucy Francis - Lemon Lane and Francis Green - Green & Pleasant Events. Covering the reaction to the PM announcement, creative and safe event delivery, new ventures, future of incentives, contracting, hiring and more...

micebook 'talks' to industry voice - BI Worldwide, live from Shangri-la at the Shard. Thanks to Mark Taylor and Nicola Sanders for sharing their Toyota car launch case study.

Now that everyone can finally start looking towards some form of live events starting in 2020, the next step is making sure that they are safe.

We will look at why you need a specific COVID Safe assessment, how you should go about actually doing one and the main resources, guidelines and sources of information that you will need to do it.   We’ll also be chatting about the other practical implications of running events in a COVID world (!) such as an ‘impact assessment’ for self isolation of key staff / speakers / suppliers and some examples / ideas for how to take the control measures into events in a creative way.

Speakers:

End of the school year, before we break for summer, let’s get a rounded view point from some of our industry leaders covering lobbying, events, live, virtual, teams and the usual...but there is optimism! It may not be the same but we will be back!

Guests:

• Karen Kadin, Managing Partner, Brands at Work
• Elizabeth Heron, Managing Director, Orange Door
• Richard Bridge, Founder and CEO, Top Banana

I’m confused… Can I hold a live event? Can I have a 30 person live event (with social distancing etc) from 1st August until 30 Sept? Or is it only weddings? What happens on 1st Oct? Can I have a bigger event and if so under what restrictions? When are these test events and when will further guidance be available? Whilst the 1st Oct date is welcome, the uncertainty is ensuring that nothing much is happening.

What are the implications of 1st October. Opening up and getting the industry moving is hugely positive and welcome, however we are in a new normal, especially when it comes to legal matters.

Speakers:

Green Shoots - Success stories from the events industry. Noble Events - Honda UK Press Launch, June 20.

FactCheck – An honest assessment from the front line. Listen to a 360 view from government, client, agency and the media on the reality facing the events industry.

Thanks to Jennifer Jenkins (moderator)- Worldspan and the panel Michael Hirst - BVEP, Ian Cummings - CWT, Christianne Beck - Shell and Martin Fullard - Conference News.

We talked why Black Lives Matter. From terminology to why diversity is good for the events industry and what things can we be doing to bring equality. Thanks to the panel:

We talked to Carina Bauer, CEO IMEX Group about today's relaxing of lockdown, learnings from Planet IMEX, cancellation of IMEX America and what will it be replaced by. Thanks Carina!

We tasked our session takeovers by HBAA, SITE GB, EMA, Studio Black Tomato and Hire Space to come up with some concrete actions and outputs from the 10th June event. Did they? A summary of their session. Also should we be collaborating even more...

Speakers:

• Adam Larter, Studio Black Tomato
• Elliott Grant, SITE GB President & BLACK BOOK
• Angie Mason, Chairman, Absolute Corporate Events
• Ed Poland, Hirespace
• Richard Waddington, Chairman EMA

micebook extended 'talks' to industry voices.

SITE GB: A focus on UK incentives

With the prospect of international travel slowly coming back, it may be some time before businesses are prepared to send their top performers overseas for their incentives. Is this a chance for the UK Incentive market to show what’s it made of?

• Elliott Grant, SITE GB President (moderator)
• Chris Clarke, Director, Purple Dog Solutions
• Leigh Butterfield, Director 2B-UK
• Kate Anstis, Co-founder, Freshly Squeezed Events
• Crothúr Murphy, Crafted Ireland & Custom Ireland

micebook extended 'talks' to industry voices.

Studio Black Tomato: "How to start selling again” This discussion covered topics such as: How can I sell in this current market? How do I stand out when every brand has the same message? Who is doing a good job of communicating currently? How do I balance an aspirational brand with hygiene messages? Which channels and media should I use to be talking to my customers right now? 

• Adam Larter, Co-head Business & Strategy, Studio Black Tomato
• David Heron, Co-head Black Tomato Agency

micebook extended 'talks' to industry voices.

EMA: Back to Live’ Working together to discuss what the future of live events will look like for the corporate members.

• Richard Waddington, Chair EMA (moderator)
• Anna Fox, Head of Events, Liberty Global
• Christopher McCarthy, Head of Events, Rathbones

micebook extended 'talks' to industry voices.

HIRE SPACE: Safer Events - A framework for action in the events sector" 

Event professionals are now actively planning events in 2020, using a framework which goes above and beyond government guidelines. In this session Hire Space, who have launched the Safer Events accreditation for venues and planners, talk through the safety measures proposed, the practicalities of putting attendee safety first, and the importance of attendee sentiment.

• Martin Fullard, Editor, Conference News (moderator)
• Ed Poland, Co-founder Hire Space
• Natalie Shattock, Events Manager at Morningstar
• Rachel Macauley, Head of Conference Sales, Vue Cinema
• Paul Black, Head of Business Events, London & Partners

micebook extended 'talks' to industry voices

HBAA hosted a live panel discussion on what lies ahead for the meetings & events industry and what business actions or discussions need to be considered to help it thrive?

• Calum Di Lieto, Editor C&IT Magazine (moderator)
• Lex Butler,  Operations Director, Wolf & White
• Angie Mason, Chairman, Absolute Corporate Events
• Sian Sayward, Head of Partnerships and Projects, Inntel