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Finally, Marketing That Works

Finally, Marketing That Works

By Mitchell Slater

Stop wasting money on marketing that doesn't work. Getting people to notice you online is overwhelming and costing you valuable time and money. In this podcast, you'll hear from guests from all over the world and with different types of businesses and they'll be sharing with you their successes, failures and stories. Our goal for you is that you will be able to find 1 take away from every episode that you can apply and use to grow yourself and your business. We're excited you're here, and we're stoked for you to get to the point where you can say "Finally, Marketing That Works".
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#039, Mitchell Slater On Business Partnering, a Go or a No?

Finally, Marketing That WorksApr 06, 2022

00:00
03:05
Finally Marketing That Works Podcast Season 1 Finale

Finally Marketing That Works Podcast Season 1 Finale

It's been almost a year of amazing episodes with you, and we cannot thank you enough for continuously supporting our podcast.
Today's episode is kinda bittersweet as we end Season 1, but don't worry, we'll be back for even better episodes in the upcoming Season 2, so stay tuned!

P.S. You can also tune in to our other podcast, the School Success Podcast, to learn techniques for overcoming challenges from school leaders and teachers worldwide.

#SlaterStrategies
#FinallyMarketingThatWorks

--

Every week on The Finally Marketing That Works Podcast, digital marketing agency owner Mitchell Slater interviews guests from all over the world and features various stories of successes and failures in business and marketing.

Never miss an episode and follow The Finally, Marketing That Works Podcast on Apple Podcasts, Spotify, Stitcher, or wherever you enjoy podcasts.

This podcast is powered by Slater Strategies, a marketing agency that brings you an all-in-one online marketing team so you can focus on what you do best while we handle the rest and help you grow your revenue. Find out more at https://slaterstrategies.com.

YouTube Video Podcast Link:
https://youtu.be/bFUr0LdmbvI

Jun 22, 202204:51
#048, Mitchell Slater On Pricing Made Right
Jun 08, 202203:18
#047, Mitchell Slater On The Benefits Of Private Facebook Groups
Jun 01, 202204:41
#046, Mitchell Slater Talks About Ad A/B Testing
May 25, 202203:06
#045, Mitchell Slater Talks About Sharing Success
May 18, 202203:08
#044, Mitchell Slater On Does A College Degree Determine Success?
May 11, 202203:31
#043, Mitchell Slater Talks About Time vs Focus
May 04, 202203:06
#042, Mitchell Slater On "Success Is Not A Destination, It's A Journey"
Apr 27, 202203:15
#041, Mitchell Slater On Optimizing Your Business Through Google Business Profile
Apr 20, 202202:52
#040, Mitchell Slater on The Power of Podcast Advertising
Apr 13, 202202:60
#039, Mitchell Slater On Business Partnering, a Go or a No?
Apr 06, 202203:05
#038, Mitchell Slater On The Power Of Social Media Influencers
Mar 30, 202203:44
#037, Mitchell Slater On Sponsoring a Team: Yay or Nay?

#037, Mitchell Slater On Sponsoring a Team: Yay or Nay?

Do you think it's worth it to sponsor a team?

Would it help with your marketing?

Today's episode aims to help you decide whether you should sponsor a local team or not.

Listen as Mitchell talks about the pros and cons of team sponsorships.

#SlaterStrategies
#FinallyMarketingThatWorks

--

Every week on The Finally Marketing That Works Podcast, digital marketing agency owner Mitchell Slater interviews guests from all over the world and features various stories of successes and failures in business and marketing.

Never miss an episode and follow The Finally Marketing That Works Podcast on Apple Podcasts, Spotify, Stitcher, or wherever you enjoy listening.

This podcast is powered by Slater Strategies, a marketing agency that brings you an all-in-one online marketing team so you can focus on what you do best while we handle the rest and help you grow your revenue. Find out more at SlaterStrategies.com.

YouTube Video Podcast Link:
https://youtu.be/EHoFEj-kQ4Y

Mar 23, 202203:33
#036, Mitchell Slater On "How I Structure My Day for Maximum Output"
Mar 16, 202204:18
#035, Mitchell Slater On Starting Your Day With The Miracle Morning Routine
Mar 09, 202203:47
#034, Mitchell Slater on What Is Networking And How Do I Do It Right
Mar 02, 202205:23
#033, Mitchell Slater Talks About How Do You Rock Your Referral Game
Feb 23, 202203:04
#032, Mitchell Slater Talks About Advertising On Your Clothes

#032, Mitchell Slater Talks About Advertising On Your Clothes

Are you thinking of creative ways to make your brand stand out?

Last week was all about advertising using your car...

In this brand new episode, Mitchell talks about how you can get people to notice your brand with your jacket, sweatshirt, or anything you're wearing.

#FinallyMarketingThatWorks
#SlaterStrategies
#AdvertisingTip

YouTube Video Podcast Link:
https://youtu.be/3qj6YAbC09c

Feb 16, 202203:45
#031, Mitchell Slater Talks About Advertising On Your Car

#031, Mitchell Slater Talks About Advertising On Your Car

Have you been looking for ways to amplify your sales? Well, this podcast will give it all an extra push. Listen as Mitchell Slater himself will provide us with quick marketing tips on how car advertising can work well in any business like yours!

Catch him today on the "Finally, Marketing That Works" Podcast. Stay tuned!

#SlaterStrategies
#FinallyMarketingThatWorks

YouTube Link
https://youtu.be/brMgI_Y-jXA

Feb 09, 202204:05
#030, Alicia Crandall Talks about Marketing Strategies for SMB

#030, Alicia Crandall Talks about Marketing Strategies for SMB

In this new episode, we'll be talking about business strategies with our guest Alicia Crandall, the COO of Slater Strategies. Listen as she shares her insights on growing your brand with her years of experience in marketing along with some great pieces of advice for small businesses looking to expand their reach.

Be sure to tune in on the “Finally, Marketing That Works” podcast. See you!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [01:41] I graduated from Auburn University, in Business Administration with a focus on marketing and accounting.

  • [02:27]finally was given the opportunity and the privilege to work for my father's company, which was a storage facility.

  • [03:41]the biggest thing is the internet.

  • [04:33]Because it's all about technology, especially with that industry.

  • [06:12]people that grew up during the Great Depression knew to be frugal, and you hung on to everything,

  • [08:38]Google ads are the cheapest, they can work, but they're a short term gain for results

  • [09:28]We would pay two to $5,000 a month depending on what we were doing

  • [11:15]marketing isn't just about your website, that's just a huge in this world. It's a big piece of the pie.

  • [12:48]So definitely doing our Google ads and keeping our website at standard

  • [13:45]management software, and doing a website that has the key things like SEO, and Google ads. That's what kept us going

  • [14:46]For marketing to work, you need to make sure your company is established

  • [15:18]you build your budget for marketing and with that you can build your marketing plan.

  • [16:37]It's not just the cake at the end. It's all the pieces in steps that were to make that cake.


YouTube Video Podcast Link:
https://youtu.be/7CITXqw18SU

Feb 02, 202217:52
#029, Mitchell Slater On Growing Your Influence And Connection Through LinkedIn

#029, Mitchell Slater On Growing Your Influence And Connection Through LinkedIn

Mitchell Slater is back with another episode of the “Finally, Marketing That Works” podcast. Listen as he talks about expanding your business connection using LinkedIn and all the information necessary for your profile to stand out! Catch some tips and grow your business this 2022! So, stay tuned!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [01:00]  if you don't have a LinkedIn, please make a link

  • [01:25] Once you make it, you want a profile picture, of course, just like a Facebook

  • [01:40]  it needs to be a picture of you

  • [02:43] Then you have a cover photo again, just like on Facebook

  • [03:26] make sure you have a good good cover photo

  • [03:57] put in a short little bio on yourself like a couple sentences of what it is you do and you want that to be very niche very focused

  • [05:04] put your city in there where you are

  • [05:20] If you have any type of like lead generator, or an e book or some sort, you can add some of these things in the featured section

  • [06:01] there is a bio section, I encourage you to have it be obviously maybe three to five paragraphs on you and who you are

  • [07:44] There's another section that you can fill out based on your what licenses or certifications

  • [08:33] the more you fill out, the better you're going to pop up in searches

  • [09:08] you can actually have something that's called recommendations on LinkedIn

  • [10:16] maybe you try and connect with people from from high school or college, or a current workplace

  • [10:57] if you send too many connections out in a day, there's a thing called LinkedIn jail

  • [11:27] LinkedIn does reward people, the more you engage on the profile

  • [12:05]  if you have somebody who is commenting, and liking and sharing and just on the platform, adding value and making the platform better

  • [12:12] they're going to let you send more connection requests to people and be more engaged in the platform


YouTube Video Podcast Link:
https://youtu.be/bat6rtUvhpA
Jan 26, 202213:17
 #029, Trailer, Mitchell Slater On Growing Your Influence And Connection Through LinkedIn

#029, Trailer, Mitchell Slater On Growing Your Influence And Connection Through LinkedIn

Tune into next week's episode of the "Finally Marketing That Works" podcast as Mitchell Slater-the CEO of Slater Strategies, shares his insights on how we can maximize LinkedIn. He'll share tips like adding value to your connection rate by providing helpful information relevant to your industry! See you on January 26th!

#SlaterStrategies
#FinallyMarketingThatWorks

Jan 19, 202200:22
#028, Five Websites You Can't Live Without

#028, Five Websites You Can't Live Without

Tune into our episode of the "Finally, Marketing That Works" podcast with Mitchell Slater and learn more about the TOP FIVE must-have websites that are essential for your business. Find out what sites you should be utilizing, how to use them effectively, and what they offer to have a prosperous 2022! See you!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [00:47] number one, which is a site called Fiverr
  • [02:13] we have other things we're way better at than making logos
  • [03:01] you are always protected on Fiverr
  • [03:30] They're not giving them their credit card information
  • [03:50] you're just paying for the person services
  • [04:09] a site called Upwork
  • [04:15] a place where you can find freelancers from all over the world to do different tasks
  • [04:48] Number two is LinkedIn
  • [05:15] there's a lot of power behind LinkedIn
  • [06:06] a free social site that you can get involved in and get to know people from all over with your business
  • [06:15] Number three, Canva
  • [06:38] you can go in there and create graphic posts for Facebook or Instagram or LinkedIn
  • [07:26] Number four, it's pretty self explanatory. But Google
  • [08:01] powerful in and of itself
  • [08:59] number five. trickery here, it's you, it's your website
  • [09:05] one of the ones that you need in your life, if you don't have one, you need one
  • [09:34] You need it to be built, built well and ready to to help you

YouTube Video Podcast Link:

Jan 19, 202211:27
#028, Trailer, Five Websites You Can't Live Without

#028, Trailer, Five Websites You Can't Live Without

Do you feel overwhelmed with the number of websites out there? You're not alone! The truth is, it can be hard to know where your best bet might lie. So join us on this podcast with our host Mitchell Slater- CEO of Slater Strategies, as we narrow down our list for the TOP FIVE WEBSITES that will help grow any business and how they could benefit YOU in many ways! Stay tuned on January 19, only here on the "Finally, Marketing That Works" podcast.

#SlaterStrategies
#FinallyMarketingThatWorks

Jan 12, 202200:23
#027, Mitchell Slater Shares Actionable Tips On Creating Website Layouts That Work

#027, Mitchell Slater Shares Actionable Tips On Creating Website Layouts That Work

Do you want to learn how to create a website layout that actually works? Then, this episode is for you! Learn from the digital marketer, Mitchell Slater, the CEO of Slater Strategies, as he discusses how websites should be set up in a way that will convert and make more money for your company.

Enjoy this new episode of the “Finally, Marketing That Works” Podcast as Mitchell Slater teaches us about the essential characteristics of a website and share actionable tips for you to update your current website.

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Highlights of This Podcast:

  • [01:24]  there are specific things you can do and add to your website to help it do better

  • [02:05] people look at websites in a specific way, typically in a Z pattern

  • [02:18]  top left will be the logo of your company

  • [02:26] the very top right, there should be a call to action

  • [03:15]  they will diagonally typically go across the screen. And this is where the big like money-making sentence should be

  • [04:23] I love your story, put it on the about page.

  • [04:35] Don't use big words that people wouldn’t understand if they're outside the organization.

  • [05:03] break things down to be super simple, so I can understand what they're talking about

  • [07:09] before they start scrolling, just a little tidbit here, is we always call it above the fold

  • [08:20] there's a small part where you want to empathize with the client,

  • [09:13] The big part that I want you guys to have towards the bottom is how easy it is to work with you.

  • [10:38] Donald Miller has some great content

  • [10:52] keep only the truly important ones that need to be up there

  • [11:12]   not everything has to be at the very top, it just looks cluttered. So put it at the very, very bottom of the website.

  • [11:26]  You need to have some type of lead generator on your website

  • [13:04] you want to build out an email sequence

  • [14:24  I love this analogy of the cherry analogy

  • [17:40]  you break, make something so complicated, so simple


YouTube Video Podcast Link:
https://youtu.be/0BHjUbHeJiI

Jan 12, 202219:14
#027, Trailer, Mitchell Slater Shares Actionable Tips On Creating Website Layouts That Work

#027, Trailer, Mitchell Slater Shares Actionable Tips On Creating Website Layouts That Work

This coming January 12th, Slater Strategies’ CEO, Mitchell Slater, once again takes us into another insightful talk about creating website layouts that work! Mitchell will discuss every important point you need to work on making your website engaging and set up to convert and make your company more money. If this sounds helpful, tune in and enjoy this new episode of the “Finally, Marketing That Works” Podcast!

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Jan 05, 202200:20
#026, Mitchell Slater On Digital Marketing- 5 Phases of The Customer Journey

#026, Mitchell Slater On Digital Marketing- 5 Phases of The Customer Journey

Join us on the new episode of the "Finally, Marketing That Works" podcast with our host Mitchell Slater as he shares about the five phases of The Customer Journey and their relevance to your business' success. Get a dose of excellent marketing tips too. So, stay tuned!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [01:59] So the first part of this Customer Journey number one is interest.

  • [02:37] the next one in the journey is you go to search for it.

  • [04:57] And so you invested thousands and thousands of dollars to give Fiona's Flooring a new client.

  • [05:11] you have to win in every section of The Customer Journey,

  • [05:44] you want to make sure you're investing in your ranking for your website.

  • [05:48] just invest in your website to begin with.

  • [06:07] you want to be investing in your ranking online, which is another word for SEO

  • [06:52] And then the third piece, okay, is reviews.

  • [07:37] Now once you get those reviews, you have to respond to them.

  • [07:55]  Always respond with your business name in the response.

  • [08:44] if you were to get a one two or three star which we consider those to be bad reviews, please still respond.

  • [09:02] when you respond, really ensure that you're not responding to the person who left a bad review just for them. 12

  • [10:13] don't argue in the comments that just looks extremely unprofessional,

  • [10:52] step four, which would be conversion. So they're like, I'm ready to buy. Take my money,

  • [11:31] You need now their help to tell their friends to leave a review

  • [13:51]  You want to make sure you are just look amazing with your online reputation

  • [15:10] once the conversion is good, okay, boom! they bought advocacy

YouTube Video Podcast Link:
https://youtu.be/QWEwWQZWP_g

Jan 05, 202216:40
#026, Trailer, Mitchell Slater On Digital Marketing- 5 Phases of The Customer Journey

#026, Trailer, Mitchell Slater On Digital Marketing- 5 Phases of The Customer Journey

Get your business ready to rock 'n roll with this week's episode of the "Finally, Marketing That Works" podcast as our host, Mitchell Slater, talks about the five phases of The Customer Journey and the key things you need to learn to achieve success in each stage.

So tune in to find out! See you on January 5TH!

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Dec 29, 202100:22
#025, Dr. Lunide Adeeko, On Creating Winning Habits and Morning Routines Towards Success

#025, Dr. Lunide Adeeko, On Creating Winning Habits and Morning Routines Towards Success

“A made-up bed is a made-up mind.”- Dr. Lunide Louis Adeeko

“Best Morning Routine, Ever!” is the fastest-growing habit-building company that is founded by Dr. Lunide Louis Adeeko. With her expertise of being a Habit Psychologist, she passionately helps young professionals create winning habits & morning routines for bigger success!

Enjoy this new episode of the “Finally, Marketing That Works” Podcast as Dr. Lunide shares her best practices and inputs on rewiring your habits – the power of habits, that as we make them, they eventually make us too.

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Highlights of this Podcast:

  • [01:44]  I am a Habit Psychologist

  • [02:21] I was lethargic. I was tired. I was anger. I was resorting to alcohol to numb my pain. I was frustrated.

  • [04:22]  the “Best Morning Routine, Ever” Podcast started

  • [06:48]  I've established some non-negotiables because I know if I don't do it, the day picks out negative vibe

  • [07:44]‌ I'm naturally a morning person. That's the beauty you have to find out what your chronotype.

  • [08:50]‌  I need to drink a glass of water because it relieves, eliminate toxins from the body

  • [09:41] The subconscious mind is still aboard working for you. You're half awake, half asleep.

  • [10:31] I am grateful for this glass of water that I get to drink because I'm from Haiti.

  • [11:34] "a made-up bed is a made-up mind."

  • [13:07] I created the HitSavers app because it makes it easy to see the items I'm doing

  • [14:21]‌ ‌ ‌Repetition is when repeated enough time that automatic

  • [17:38]‌ ‌ ‌there's a chemical reaction that happens in your body between 10 pm and 2 am

  • [19:50]‌ ‌practice intentional silence for three to five minutes.

  • [20:58] you're working with your body and not against it.

  • [22:20] Water is life

  • [25:03] habits are formed to solve our problems.

  • [26:05] We are on autopilot;

  • [27:39]‌ ‌The ladder starts– start slow, start small, start with one thing

  • [30:17]‌ ‌ ‌If you're not healthy, your business won't be healthy.

  • [38:52]‌ ‌We're always pursuing the next thing

  • [40:29] how to wake up without whacking the snooze button


YouTube Video Podcast Link:
https://youtu.be/rKc-PUAum8Q

Dec 29, 202142:48
#025, Trailer, Dr. Lunide Adeeko, On Creating Winning Habits and Morning Routines Towards Success

#025, Trailer, Dr. Lunide Adeeko, On Creating Winning Habits and Morning Routines Towards Success

“I’m moving slowly towards my bigger goals & I wanna go faster” is the motto of our guest, Dr. Lunide Louis Adeeko.

She is a world-renowned Psychologist specializing in Habit-Building and Neuroscience at “Best Morning Routine, Ever!”. She imparts how rewiring our habits can empower us to get in the driver’s seat of our life. In that way, we can live and work authentically according to our own rules. Her journey of helping high-performing individuals create powerful morning routines and winning habits will surely inspire each of us.

On December 29th, sit back, relax and learn from our guest, Dr. Lunide Louis Adeeko, on this new episode of the “Finally, Marketing That Works” Podcast.

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Dec 22, 202100:20
#024, Andrew Alleman Talks About All Things Domains And How They Work

#024, Andrew Alleman Talks About All Things Domains And How They Work

Your domain name plays a vital role as it serves as a business card of your business. Tune in on our episode "Finally, Marketing That Works" with our guest Andrew Allemann, the creator of PodcatsGuest.com. Listen to his interview as he shares his insights about domains and excellent marketing tips to avoid pitfalls in your business. Don't miss out! Stay tuned!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of this Podcast:

  • [01:18] PodcastGuests.com
  • [01:24]  Over 30,000 users
  • [02:32]  It's great to be able to connect people.
  • [02:55]  I've really tapped out my rolodex
  • [05:02]  I've trade publication for the domain name industry
  • [06:14]  my most valuable domain name is probably dnw.com
  • [09:34]  technically www is a subdomain of your domain name
  • [11:02]  IO is a country code domain and stands for the Indian Ocean Territory.
  • [11:10] .CO is technically for Columbia
  • [11:24] .ORG, it's been used kind of like by the nonprofits
  • [11:40]  Edu, you have to be an accredited university.
  • [11:49]  .mil which is military that's specific to the US
  • [13:02]  VeriSign. It's a publicly traded company wildly profitable.
  • [16:23]  350 to 400 million names out there.
  • [18:43]  this is your home on the web
  • [21:21]  A good domain name can give you credibility
  • [23:45]  get a professional name
  • [24:00]  use professional email.
  • [24:13]  getting on podcasts is a great way to grow your business.
  • [24:19]  PodcastGuests.com/guide
  • [25:26]  cybersquatting


YouTube Video Podcast Link:
https://youtu.be/i3jXK8g67rE

Dec 22, 202128:52
#024, Trailer, Andrew Alleman Talks About All Things Domains And How They Work

#024, Trailer, Andrew Alleman Talks About All Things Domains And How They Work

Think about your customers' first impressions of you. What does your domain name say? Dive into the episode of the "Finally Marketing That Works" with our guest, the creator of PodcastGuest.com, Andrew Allemann, for an exciting discussion about domains and the internet of things. He'll also share valuable marketing tips from his years of experience in the field. So stay tuned on December 22!

#SlaterStrategies
#FinallyMarketingThatWorks

Dec 15, 202100:19
#023, Ryan Kemp, On Growing Your Network Through SEO

#023, Ryan Kemp, On Growing Your Network Through SEO

The future of #marketing is here! Get ready to learn how you can stay on top in today's digital era with Ryan Kemp, the co-founder of Zulu Shack Creative. He'll be joining us today for an exciting episode that will help entrepreneurs like YOU increase their #SearchEngineOptimization knowledge and achieve the success you've always wanted. Stay tuned on the "Finally, Marketing That Works" podcast. See ya then!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of this Podcast:

  • [02:46] I work slash worked for one of the bigger law firms in the in the area that used to be called Steinger, Iscoe & Greene.

  • [03:42] I decided to transition away from the law firm and work full-time at the agency, which is Zulu Shack Creative

  • [04:02] I've been in SEO for almost six years.

  • [04:23] I was like, what, what is SEO?

  • [05:44] more people know what SEO is, but I have this analogy I've used for years now

  • [06:11] I'll always talk, you know, start with client and tell them that their business is the village

  • [07:14] SEO, I like to say is the gathering side to the hunting side so it's the gardening and gathering.

  • [09:42] You're the first I think real SEO I've ever told that to

  • [14:29] you know, Zulu is a tribe in South Africa.

  • [14:57] I love your tagline

  • [15:15] That's my next step is taglines and figuring out how to be clear.

  • [18:13] with SEO, it's sort of like, you know, a bunch of chefs a bunch of recipes,

  • [19:25] the first thing I will do is usually a crawling and indexing audit

  • [20:10] that's called a redirect chain

  • [20:36] the idea with search, you know, with SEO is is that Google is sort of the enemy

  • [21:00] Google will tell you what's going on, they'll tell you crawlers are hitting your site

  • [22:23] it's called a website, and we use the term spider and all that good stuff

  • [22:35] Are they being linked too? And are they linking back?

  • [22:59] second thing that I'll go into usually, is a strategy

  • [23:51] what does the client want to rank for?

  • [24:02] I'll usually do a lot of analysis, a lot of keyword analysis

  • [25:37] our agency does everything from start to finish in house

  • [26:30] Google Search Console

  • [27:29] Jarvis AI

  • [29:52] you do completely different SEO for a large corporation than from a small website,

  • [30:13] the biggest things differences I see is just resources

  • [31:24] for a lot of the bigger websites, there's just seems like there's always more challenges

  • [34:08] I would go anywhere between five and fifteen hours 20

  • [34:27] someone on the Google team actually said SEO takes anywhere between four and ten months

  • [34:49] I usually think it's healthy to go anywhere between five and fifteen

  • [36:51] we are Zulu Shack Creative. Named because my brother and I, obviously from South Africa

YouTube Video Podcast Link:

https://youtu.be/eE1tkp51fMc
Dec 15, 202121:40
#023, Trailer, Ryan Kemp, On Growing Your Network Through SEO

#023, Trailer, Ryan Kemp, On Growing Your Network Through SEO

The marketing world is continuously evolving, and so are the best practices within Search Engine Optimization. This week, let us dive into this topic with our guest Ryan Kemp, the co-founder of Zulu Shack Creative. Take a look at some insights about SEO from his years of experience, along with some #marketingtips and pieces of advice for you to stay relevant in this digital age. Stay tuned on the episode of the "Finally, Marketing That Works'' podcast on December 15th!

#SlaterStrategies
#FinallyMarketingThatWorks

Dec 08, 202100:34
#022, Lane Kawaoka, Discusses The Power of Passive Real Estate Investing

#022, Lane Kawaoka, Discusses The Power of Passive Real Estate Investing

Did you know that starting a rental business is one of the best ways to build wealth? In this episode, Lane Kawaoka, the Accredited Investor and Podcaster at SimplePassiveCashflow.com, talks about how investing in real estate can help middle-class families achieve financial freedom. As a financial mentor, he provides free education and networking opportunities and access to valuable investment options. 

Sit back and enjoy this episode of the “Finally, Marketing That Works” Podcast.

#SlaterStrategies
#FinallyMarketingThatWorksPodcast

Highlights of This Podcast:

  • [00:48]  He's a wealth of knowledge

  • [02:01]  I own 5000 rental units

  • [02:36]  this is my ticket to get out of the rat race

  • [03:04]  the rent’s evaluation is super important

  • [03:47]  I invest in workforce housing

  • [05:46]  bought my first rental 2009

  • [06:14]  I got 11 rentals to start out

  • [07:03]  I passively invest

  • [08:22]  always get a property manager

  • [08:56]  simplepassivecashflow.com/analyse

  • [12:01]  dead equity

  • [14:37]  simplepassivecashflow.com/debt/.

  • [18:31] This is not a get rich quick scheme

  • [19:33] simplepassivecashflow.com/returns

  • [19:55] Financial Independence is not for everybody.

  • [20:37] download the free rental light course

  • [21:05] I run a High Level Mastermind

YouTube Video Podcast Link:
https://youtu.be/T8MYg7MLSgw

Dec 08, 202123:42
#022, Trailer, Lane Kawaoka, Discusses The Power of Passive Real Estate Investing

#022, Trailer, Lane Kawaoka, Discusses The Power of Passive Real Estate Investing

Who loves hearing about the journey and recipe of a successful entrepreneur? Then indeed, this next episode of the "Finally, Marketing That Works" Podcast is something you wouldn't want to miss!

Lane Kawaoka, an Accredited Investor and Podcast Host at SimplePassiveCashflow.com, shares his success story in investing in real estate properties. He helps the hard-working middle-class build real asset portfolios through his services by providing free investing education, podcasts, and networking, plus access to investment opportunities not offered to the general public.

Stay tuned for more inspirational picks from our guest, Lane Kawaoka, on December 8th!

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#FinallyMarketingThatWorksPodcast

Dec 01, 202100:23
#021, Dr. Barbara Eaton, On Creating Impact Through Helping Others Enhance Their Practices

#021, Dr. Barbara Eaton, On Creating Impact Through Helping Others Enhance Their Practices

We bet this episode of the “Finally, Marketing That Works” Podcast is absolutely worth listening to, as we have Dr. Barbara Eaton. She talks about her dedication to transforming fellow chiropractors into someone who exhibits their optimum potential through her vast experience. Listen as she takes us into a learning conversation of how being clear in relaying your message can make your business stand out in the marketplace. Enjoy then!

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Highlights of This Podcast:

  • [01:46] It is heaven on earth.

  • [02:07] Jesus Calling

  • [04:37] financial risk

  • [05:23] Guardrails, Rich Christiansen

  • [06:22] Get clear on your messaging

  • [06:34] receptivity stool

  • [08:30] Do you have a horse in the race?

  • [09:11]  money is about profit and loss

  • [09:46] money is a tool that we buy goods and services

  • [11:45] you don't know where you're going

  • [12:33]  I've been coaching chiropractors for 22 years

  • [13:30] Scripture tells us to like renew your mind

  • [15:46] our thinking creates reality

  • [22:05] I started the Boot Camp

  • [22:43] served a phenomenal purpose

  • [23:31] You are 100% worthy today!

  • [23:56] You have to create value.

  • [25:00] You have to be grounded in your message

  • [25:07] I opened my chiropractic practice in December of 98

  • [26:26] I'm in my 20s and killing it!

  • [26:56 I started coaching chiropractors in 99

  • [29:33] The 10X Rule

  • [29:54]  2019 I did 1.2 million.

  • [30:56]  I ended up having to have surgery in 2019

  • [31:48] An insecurity, really, in its truest form is ego.

  • [33:43] Life is a big experiment,

  • [37:56] Entrepreneurial Genius by Gene Landrum

  • [39:39] your today has nothing to do necessarily with your future.

  • [41:38] words cast spells

  • [44:31] living in periods instead of commas

  • [47:38] The weekend has a responsibility just like the workweek does.

  • [52:06] Our feelings are simply a symptom of our thinking.


YouTube Video Podcast Link:
https://youtu.be/cQFraoJ2oMw

Dec 01, 202153:41
#021, Trailer, Dr. Barbara Eaton, On Creating Impact Through Helping Others Enhance Their Practices

#021, Trailer, Dr. Barbara Eaton, On Creating Impact Through Helping Others Enhance Their Practices

We've wrapped up a treat for you on December 1st, as Dr. Barbara Eaton shares her passion for helping chiropractors take a massive impact on their business and practice. Let us listen to a great transformational coach as she shares the importance of knowing what you want to do and conveying a clear message to your audience when it comes to marketing.

Stay tuned and learn more on this new episode of the “Finally, Marketing That Works” podcast.

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Nov 24, 202100:23
#020, Dom Brightmon Talks About Finding Your Niche to Elevate Your Business.

#020, Dom Brightmon Talks About Finding Your Niche to Elevate Your Business.

As an entrepreneur, it is essential to carve out your niche and ensure that you have the market cornered. Dominique "Dom" Brightmon, the founder of "The Going North Podcast" shares his marketing strategy with us on navigating social media platforms to grow our target market over time! Tune into this new episode of the "Finally, Marketing That Works" podcast for great tips from a successful entrepreneur who knows how to be at the top of his game!

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#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [01:13] the Land of Charm, Crime, Crabs and Cicadas

  • [02:56] John Maxwell Certified Coach

  • [04:12] There's going to be some bear traps along the way.

  • [04:31] 15 Laws of Growth

  • [09:54]  Self-Leadership is my lane

  • [10:10] .Zachary Babcock

  • [11:04]  magnet swag

  • [14:35] .Last year was actually my biggest year.

  • [14:45]  Going North Podcast

  • [16:06] .fourth book coming out this year

  • [16:16]  Certified John Gordon speaker

  • [17:49] .made some headway into the biz with the pandemic.

  • [18:48]  Sebastian the speedy squid

  • [22:44] . Twitter is also great, especially with the correct hashtags

  • [23:24]  word of mouth is always good.

  • [25:01] .dombrightmon.com

YouTube Video Podcast Link:
https://youtu.be/r7VVWTBsitQ

Nov 24, 202126:03
#020, Trailer, Dom Brightmon Talks About Finding Your Niche to Elevate Your Business.

#020, Trailer, Dom Brightmon Talks About Finding Your Niche to Elevate Your Business.

In doing business, it is essential to find your target market and make sure there's a niche for you. In this episode of the "Finally Marketing That Works "podcast, we hear from Dom Brightmon about how he carved out his own space on social media and found success on it. Don't miss this exciting episode on November 24th. Stay tuned!

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#FinallyMarketingThatWorks

Nov 17, 202100:26
#019, Anu Wat, Wings Educations Coach, Imparts Her Drive On Helping People Move And Live Abroad.

#019, Anu Wat, Wings Educations Coach, Imparts Her Drive On Helping People Move And Live Abroad.

Anu Wat talks about her passion as a Top Study Abroad Expert and Coach at Wings Educations. She is dedicated to fostering students in academics that would change their world and make their dreams a reality with the power of education. So sit back, relax and listen to Anu’s inspiring journey of conquering one place to another and becoming the successful woman she is today, only here at the “Finally, Marketing That Works” Podcast.

#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Highlights of This Podcast:

  • [01:14] I wear many hats

  • [03:07] I've been all over the places.

  • [03:43] from India to study in the US

  • [04:21] I could be better? and I want better.

  • [06:12]  “Hey, these are my qualifications.”

  • [08:19]  I get tons of referrals.

  • [09:00]  I have also written quite a bit on a website called as “Quora"

  • [11:10]  I would rather be slow and steady than rushing in

  • [12:05]  most of my clients are internationals

  • [15:56]  vicious circle takes a lot of dedication.

  • [17:00]  I've slept hungry in India, and even in the US for a couple of days.

  • [17:33]  My Facebook marketing has completely flopped

  • [19:09]  a lot of people get offended with the way I speak

  • [19:45]  Sprouting Wings with Anu

  • [19:49]  ranking top two in India and Costa Rica


YouTube Video Podcast Link:
https://youtu.be/XNH-YSEeBDw

Nov 17, 202121:14
#018, Dr. Sherry Price Talks About Alcoholism and Utilizing Social Media as a Platform.

#018, Dr. Sherry Price Talks About Alcoholism and Utilizing Social Media as a Platform.

Because the stigma around alcohol problems is ingrained in our society, many people might not realize several health risks associated with heavy drinking. In this episode of the "Finally Marketing That Works" podcast, we will take an inside look at Dr. Sherry Price, the creator of the "Drink Less Lifestyle" program, and her journey on overcoming drinking problems while being able to explore social media as her platform to build connections across different places. Stay tuned!

#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Highlights of This Podcast:

  • [01:10]  Doctor in Pharmacy

  • [01:18]  stop over-drinking coach.

  • [01:51]  break the habit cycle of overdrinking

  • [02:41]  90% or more are just over-drinkers,

  • [03:40]  I didn't feel it was wrecking my life.

  • [05:00]  I didn't consider myself an alcoholic

  • [06:49]  it's either glamorized or stigmatized.

  • [07:24]  I was worried about losing my license as a pharmacist

  • [08:01]  peer pressure is a big one for this world

  • [09:35]  liquid courage

  • [11:02]  the pharmacology of how alcohol works

  • [11:35]  your body wants to go back to baseline

  • [11:42]  when I choose to drink, I choose with purpose

  • [13:27]  everybody's journey is unique

  • [13:40]  National Institute of Alcoholism and Alcohol Abuse say you don't have to abstain

  • [16:26]  learning that emotional management is huge

  • [17:11]  I wasn't willing to be abstinent.

  • [19:36]  Life is always a journey

  • [20:32]  embracing what change they're willing to make

  • [21:16]  motivational interviewing

  • [21:18]  you have to want the change

  • [22:28]  Tourette Syndrome

  • [23:40]  my signature program is three months

  • [24:44]  90% or more have reduced their drinking

  • [24:54]  I calculated and it was $4500 a year


YouTube Video Podcast Link:
https://www.youtube.com/watch?v=Ffki9oZlY00

Nov 10, 202130:16
#019, Trailer, Anu Wat, Wings Educations Coach, Imparts Her Drive On Helping People Move And Live Abroad.

#019, Trailer, Anu Wat, Wings Educations Coach, Imparts Her Drive On Helping People Move And Live Abroad.

Anu Wat is Wings Educations’ Abroad Migration Coach and Sprouting Wings Podcaster. As a mentor, she aims to offer guidance and solutions to all education and career problems students may encounter along their career path.

Don’t skip this chance of Anu Wat sharing her enthusiasm on this new episode of the “Finally, Marketing That Works” Podcast on November 17, 2021.

#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Nov 10, 202100:25
#017, Kerry Lutz, A Veteran Podcaster, Gives Insight About Using Podcast As A Marketing Tool

#017, Kerry Lutz, A Veteran Podcaster, Gives Insight About Using Podcast As A Marketing Tool

Kerry Lutz is a successful podcaster and financial expert who will provide insight on how to take advantage of podcasting as a marketing tool. Kerry is the founder of the Financial Survival Network and an accomplished author and business professional with decades-long experience in educating people about what's going on with economies nowadays - you won't want to miss him!

#FinallyMarketingThatWorksPodcast
#SlaterStrategies


Highlights of This Podcast:

  • [01:42]  I'm a professional podcaster.

  • [01:48]  over 7,000 episodes published,

  • [02:23]  Daily Market Wisdom with Master Trader Nick Santiago

  • [04:31]  on-demand radio

  • [05:01]  I like mass communications

  • [05:15]  Cliff Ravenscraft’s course, Podcasting A to Z

  • [05:38]  Jason Hartman

  • [05:55]  It's authoritative marketing.

  • [06:16]  I love to play devil's advocate

  • [06:49]  re-examine your goals,

  • [07:18]  come up with the angle on the interview

  • [09:28]  Viral Podcasting: A Proven Process To Earn A 6 Figure Income From Your Show

  • [10:22]  market it through wise choice of guests

  • [10:50]  compiling an email list is crucial

  • [11:39]  it's as hard or as easy as you want to make it.

YouTube Video Podcast Link:
https://youtu.be/FO4pbPdJ32I

Nov 03, 202112:36
#018, Trailer, Dr. Sherry Price Talks About Alcoholism and Utilizing Social Media as a Platform.

#018, Trailer, Dr. Sherry Price Talks About Alcoholism and Utilizing Social Media as a Platform.

Dr. Sherry Price is a Pharmacist, Certified Life Coach and the creator of the "Drink Less Lifestyle" program, designed with one goal in mind: to help women with alcohol problems live healthier lifestyles without feeling ashamed or judged. Tune in on November 10th and be inspired on our "Finally, Marketing That Works" podcast as she shares her journey and how social media became a tool for her to reach out to people who need her help.

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#FinallyMarketingThatWorks

Nov 03, 202100:26
#017, Trailer, Kerry Lutz, A Veteran Podcaster, Gives Insight About Using Podcast As A Marketing Tool
Oct 27, 202100:29
#016, Damon Burton Talks About Growing Business Through SEO

#016, Damon Burton Talks About Growing Business Through SEO

In our episode, let's familiarize ourselves with Search Engine Optimization. We have our guest, the founder of SEO National-Damon Burton. He works in the SEO industry for more than a decade and will be teaching us some valuable knowledge about this topic that will help with marketing strategies, especially if you run a website or business around keywords.

Tune in on our "Finally, Marketing That Works" podcast and get you started!

#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:

  • [01:12]  A super duper beard

  • [01:41]  SEO National

  • [02:31]  We've never spent money on advertising.

  • [02:42]  billion dollar companies and NBA team

  • [04:36]  Shark Tank brands.

  • [06:05]  Kevin O'Leary

  • [08:42]  I wrote Outrank

  • [10:10]  I outranked  these big international media brands

  • [11:52]  I give it away for free

  • [14:08]  you have to have realistic expectations

  • [15:35]  answerthepublic.com, it's a free tool, it's super cool

  • [17:17]  descript.com

  • [18:03] we take on the entirety of an SEO strategy

  • [19:30] you can only rank on search engines for what search engines can read.

  • [19:47]  we introduced podcasts as an SEO strategy.

  • [20:32]  Google My Business is really powerful for brick and mortar location

  • [21:12]  pick one thing

  • [22:51]  build the processes, figured out how to scale that, and then put it on repeat.

  • [23:16]  “don't drown in opportunity”

  • [24:48]  I just want to stay focused.

  • [25:30]   freeseobook.com


YouTube Video Podcast Link:
https://youtu.be/yjlrdQvd9Jg

Oct 27, 202126:40
#016, Trailer, Damon Burton Talks About Growing Business Through SEO

#016, Trailer, Damon Burton Talks About Growing Business Through SEO

Search Engine Optimization is all about keywords, and in this new episode, we'll learn how to use them better. Our guest Damon Burton, the founder of SEO National will share his knowledge that marketers can take advantage of when building their strategies around SEO-friendly content and hear tips on how his company scaled billion-dollar clients.

Tune in to our "Finally, Marketing That Works" podcast on October 27th!

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#FinallyMarketingThatWorks

Oct 20, 202100:21
#015, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses

#015, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses

Trina L. Martin is a client success expert and the CEO of Trina L. Martin International, a communications technology company. She is joining us on our podcast's new episode to discuss how her business utilizes cutting-edge tech alongside high-level communication skills for their clients' successes!
Don't miss this opportunity to hear all about how she helps companies who need to adapt new technology that integrates with their operations without compromising security, productivity, or profitability.

#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Highlights of This Podcast:

  • [01:50] CEO and founder of Viva Tree Technology Consulting

  • [02:07] I'm also an international speaker. I'm an author. I am a mother of two teenagers.

  • [02:28]  I was in the Navy for 30 years

  • [07:43] Secure Messaging is something used to have

  • [07:48] Signal is a free app

  • [08:38] digital signatures are great

  • [09:29]  cat card

  • [10:13] VPN

  • [12:00]  an encrypted password manager is something that's very important

  • [15:07]  I’m the strategy

  • [18:02]  I am a Mac person

  • [12:12]  I've spent a lot of money on marketing agencies,

  • [23:00] Business Networking International

  • [26:34] People will spam you, people will send emails that look legitimate,

  • [29:30] trinalmartin.com

  • [30:12] Just take the first step and do it.


YouTube Video Podcast Link:
https://youtu.be/1YlM8VQtnQo

Oct 20, 202131:27
#015, Trailer, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses

#015, Trailer, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses

A veteran information technology consultant, Trina L. Martin, is the CEO of a communications technology company--Trina L. Martin International. She targets to work with small to mid-sized businesses to help them use secure technology solutions to help them stay connected to clients, customers, and employees around the globe.
Join us in this perceptive discussion in another episode of the "Finally, Marketing That Works" podcast on October 20th.

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#FinallyMarketingThatWorks

Oct 13, 202100:47