
Modern Direct Seller Podcast
By Becky Launder
The Modern Direct Seller Podcast provides strategy, training and systems to empower modern direct sellers to reach big goals and find success in direct sales.
Whether you are new to direct selling or a seasoned pro, Becky Launder helpful tips, training and resources to rock your biz.
Whether you are new to direct selling or a seasoned pro, Becky Launder helpful tips, training and resources to rock your biz.

Modern Direct Seller PodcastMay 21, 2024
00:00
26:35

E234: 7 Must-Try Collabs for Direct Sellers
In this episode of the Modern Direct Seller Podcast, we’re diving into seven creative ways direct sellers can collaborate to grow their audience, boost visibility, and have more fun doing it! From pop-up events and giveaways to guest swaps and mini trainings, we're sharing real-life examples and practical tips to help you find the right collab partner and make your next partnership a win-win. It’s all part of “May We Collaborate” month inside the Modern Direct Seller Academy—so if you’re ready to shake things up, get inspired, and try something new, this episode is packed with ideas you can run with right away!Join us inside the Modern Direct Seller Academy for "May We Collaborate" month. Get started for just $15 and match up with other incredible direct sellers for your next partnership at moderndirectseller.com/may.Time-Based Notes:0:31 Quick Collab Tips & Why it's Relevant4:42 Choosing Your Collab Partner & Setting Parameters9:09 #1 Pop-up Events11:08 #2 Giveaways11:58 #3 Guest Spot Swap14:35 #4 Email List Feature15:43 #5 Co-Hosting a LIVE/Demo17:34 #6 Workshop19:21 #7 Swag Bag/Sample Swap21:58 Collab Inside the Academy23:11 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode234
Apr 29, 202523:45

E233: Building Your Back Up Plan and Personal Brand with Rachel Perry
In this episode of the Modern Direct Seller Podcast, we’re joined by Rachel Perry to talk all about building a personal brand and creating a back-up plan outside of your direct sales company. Rachel shares her journey from Facebook party trainer to personal brand coach, and why now more than ever, direct sellers need to show up authentically and create something of their own. You’ll hear simple, tactical ways to get started—no fancy strategy needed—as well as a powerful reminder that messy action is better than no action. Whether you're looking to grow within your current company or explore something new on the side, this episode will inspire you to take that next step with confidence.Connect with Rachel on Instagram @rachelaperry and grab her free Personal Brand Starter Kit.Plus! Don’t forget to save your seat for our upcoming live workshop: How to Build a Website That Works While You Sleep happening April 30 at 9am PT / Noon ETTime-Based Notes:0:26 Catching Up with Rachel Perry2:45 How Direct Sales & Personal Branding has Evolved6:39 Why You Need a Personal Brand8:40 Let's Get Tactical12:28 Being a Direct Seller vs. a Business Owner17:35 Overcoming Fear of the Unknown21:22 Where to Start24:01 Rachel's Fav Office Supply & How to Connect24:49 Freebie: Personal Brand Starter Kit26:11 How to Build a Website that Works While You Sleep27:23 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode233
Apr 22, 202527:58

E232: 10 Ways to Use Oh My Hi Like a Total Pro
In this episode of the Modern Direct Seller Podcast, we’re sharing creative and practical ways to use Oh My Hi to work smarter, not harder in your business. We’re talking about how having your own website can help you show up online, build your brand, and create a space that works for you behind the scenes — collecting leads, connecting with customers, and making it easier for people to shop, join, or learn more about what you do. Whether you’re just getting started or looking for fresh ideas to take your site to the next level, we’re covering simple strategies to help you get the most out of Oh My Hi.Join us for Systems Reboot inside the Modern Direct Seller Academy happening April 14-18 — a week dedicated to simplifying, streamlining, and setting up the systems your business needs to run like a well-oiled machine. Plus, don’t miss our Oh My Hi Workshop on April 30th where we’ll show you exactly how to make your website work for you (even while you sleep!).Time-Based Notes:0:29 What New & How Oh My Hi Can Help4:13 10 Ways Users are Leveraging Their Oh My Hi Sites5:22 #1 Collecting Leads7:25 #2 Creating a Hub for Their Team8:55 #3 Blog Posts10:45 #4 Payment Option Page13:00 #5 Scroll Party15:10 #6 Digital Hub16:08 #7 Email Automation (Plus Users)18:43 #8 Product Reviews20:23 #9 Sharing How They Support Their Team21:50 #10 Crafting a Professional First Impression24:06 Closing Thoughts & Event Invites28:35 Sponsor Message Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode232
Apr 15, 202529:08

E231: AI, the Business Bestie Every Direct Seller Needs with Lisa Duck
In this episode of the Modern Direct Seller Podcast, we’re diving into how AI (yes, like Chat GPT!) can simplify your content creation, messaging, and marketing as a direct seller. We’re chatting with Lisa Duck, founder of Digitally Direct, about using AI tools to save time, spark creativity, and show up consistently online. From crafting social posts and follow-up messages to overcoming objections and even designing websites, Lisa shares practical tips to help you get started and use AI to your advantage — without feeling overwhelmed.Connect with Lisa Duck and learn more about Digitally Direct at lisaduck.com!Time-Based Notes:0:42 Catching up with Lisa Duck3:40 How AI is Helping Business Owners6:52 Tips for Hesitant Beginners11:21 AI for Follow-Ups & Responses14:45 AI for Websites & Blogging18:54 Should You Have a Paid Account?20:41 Closing Thoughts22:02 Where to Connect with Lisa24:29 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode231
Apr 08, 202525:03

E230: Facebook Fatigue & Fresh Strategies: Social Media Trends with CinchShare
In this episode of the Modern Direct Seller Podcast, we’re tackling Facebook fatigue and fresh social media strategies with Jennifer Johnson, CEO of CinchShare. We dive into how social media is evolving, why repurposing content across platforms is a game-changer, and how CinchShare’s newest features—like TikTok and YouTube scheduling and the CinchShare keyboard—make content creation easier than ever. Whether you're feeling burnt out on Facebook or looking for smarter ways to streamline your social media, this episode is packed with tips to help you show up consistently without the overwhelm!Get a 60-day FREE trial of CinchShare today with coupon code KEYBOARD60!Time-Based Notes:0:33 Catching up with Jennifer and CinchShare3:35 New Features and Platforms14:20 Tips for New CinchShare Users19:46 What's Working on Each Social Media Platform27:31 Jen's Faves & How to Get Started with CinchShare30:35 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode230
Apr 01, 202531:09

E229: Systems will Save You with Whitney Hoefer
In this episode of the Modern Direct Seller Podcast, we’re chatting with online business manager Whitney Hoefer about the power of systems in your direct sales business. Whitney shares the four must-have systems that will help you safeguard your customer relationships, build a personal brand, streamline communication, and document key processes. Whether you're just getting started or looking to level up, these simple but essential strategies will help you save time, stay organized, and future-proof your business. Plus, we dive into real-life examples of how strong systems can create more freedom and flexibility in your biz.Grab Whitney’s free email marketing templates and start building stronger connections with your customers! Follow her on Instagram @whitney.hoefer and snag your freebie today!Time-Based Notes:0:39 Catching Up with Whitney Hoefer1:57 How Whitney Started Serving Network Marketers5:20 4 Must-Have Systems for Established Direct Sellers6:30 #1 Customer Database8:17 #2 Personal Brand (Social Media System)11:19 #3 Customer Communication (Email Marketing)16:58 #4 Documentation20:03 How Systems Grant You Independence27:30 How Whitney Stays Organized31:10 Get Whitney's Freebie & Connect on Instagram32:42 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode229
Mar 25, 202533:17

E228: Simplify Your Biz with 5 Must-Have Systems
In this episode of the Modern Direct Seller Podcast, we’re diving into five essential systems that can help streamline your business and free up more time. From automating tasks to improving organization and communication, these tools make it easier to stay consistent and scale without feeling overwhelmed. We’ll explore how small shifts in your workflow can create big results, giving you more flexibility and efficiency in your daily operations.Plus, don’t miss our 5-day Systems Reboot workshop (April 15-19) inside the Modern Direct Seller Academy, where we’ll walk you through setting up these systems step by step. Join us for just $15 at moderndirectseller.com/systems and take control of your business with ease!Time-Based Notes:0:41 Why Systems Matter3:00 The 5 Systems All Direct Sellers Should Consider6:58 #1 - Artificial Intelligence10:51 #2 - CinchShare14:08 #3 - Project Broadcast16:49 #4 - Canva19:22 #5 - Oh My Hi21:48 Join Us for Our Systems Reboot Workshop22:50 Coming Up on the Podcast23:56 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode228
Mar 18, 202524:30

E227: From Stuck to Building a Standout Brand with Jen Tucker
In this episode of the Modern Direct Seller Podcast, we’re chatting with branding expert Jen Tucker about standing out, taking risks, and getting unstuck in your business. Jen shares her journey from writer to brand strategist, offering practical tips on building an authentic personal brand within direct sales. We also dive into the mindset shifts needed to overcome feeling “stuck” and take action toward success. If you’re ready to show up confidently and grow your biz, this episode is for you!Follow Jen on Facebook & Instagram. Email info@jentuckerwriter.com before March 18th, 2025 for a chance to win a FREE 30-Minute Strategy Session with Jen!Time-Based Notes:0:35 Meet Jen Tucker5:25 How to Stay Aligned Yet Stand Out12:20 How to Help Yourself & Your Team Get Unstuck24:05 Jen's Faves & How to Connect27:38 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode227
Mar 11, 202528:12

E226: How to Show Up on Social (Even When It Feels Hard) with Krista Demcher
In this episode of the Modern Direct Seller Podcast, we’re joined by Krista Demcher to tackle a common struggle—how to keep showing up on social media, even when it feels hard. Krista shares her journey from struggling in direct sales to building a thriving business, emphasizing the power of authenticity, storytelling, and navigating change with confidence. We dive into why real-life struggles make your content more relatable, how to use Instagram Stories effectively, and ways to keep engagement high during transitions. If you've ever felt stuck on what to say, this episode is packed with practical tips to help you show up with confidence!Follow Krista's journey on Instagram, check out her podcast She Sells, He Sells, and take her quiz to find out your Sales Style!Time-Based Notes:0:40 Meet Krista Demcher5:24 Tips to Show up in the Messy Middle11:06 Social Media Communication Plan18:57 How to Keep Engagement High22:51 Turning the Mundane into a Story29:52 How Krista Loves to Show Up on Social33:44 More About Krista & How to Connect36:20 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode226
Mar 04, 202536:55

E225: How to Pick the Right Direct Sales or Affiliate Business
In this episode of the Modern Direct Seller Podcast, Becky and Jeremy Launder break down how to choose the right direct sales or affiliate business. They explore key factors like finding a product you love, understanding compensation plans, evaluating company leadership, and recognizing red flags. Plus, they dive into the differences between direct sales and affiliate marketing, helping you determine which path fits your goals. Whether you're starting fresh, considering a switch, or simply weighing your options, this episode is packed with insights to help you make a confident decision.Plus, Becky shares exciting details about the Oh My Hi Affiliate Program, including a brand-new incentive trip! Follow along with the journey at ohmyhi.com/blog.Time-Based Notes:0:35 Jeremy's Here to Share His Unique Perspective3:40 Becky & Jeremy's Highest Priorities10:59 Company Ownership: Questions to Ask20:41 More Things to Look for in Direct Sales Companies23:31 Policies & Ethics26:09 Affiliate Marketing vs. Direct Sales34:26 Our Affiliate Programs36:37 Jeremy's Thoughts on Direct Sales42:33 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode225
Feb 25, 202543:03

E224: Embracing Change and Growth in Direct Sales with Hope Shortt
In this episode of the Modern Direct Seller Podcast, we’re joined by Hope Shortt as she shares her inspiring journey in direct sales—from skeptical beginnings to top leader and corporate executive. Hope opens up about navigating change, overcoming challenges, and staying true to your values, even when the path takes unexpected turns. We dive into the power of relationships, the evolving direct sales industry, and how to embrace change as an opportunity for growth. If you’re facing a transition in your business, this conversation will leave you feeling inspired, empowered, and ready to dream again!Follow Hope and her journey at Jordan Essentials & find her book Enough on Amazon.Time-Based Notes:0:42 Meet Hope Shortt6:30 Hope's Transition into Corporate11:50 Navigating Change18:24 What's Not Changing in Direct Sales25:09 What to Look Forward to in the Industry32:13 Hope's Faves & How to Connect36:18 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode224
Feb 18, 202536:53

E223: Trends and Transitions with Jennifer Bonacorsi, Founder jBloom
In this episode of the Modern Direct Seller Podcast, we welcome back Jennifer Bonacorsi, founder of jBloom, to discuss the latest trends in direct sales, the success of their PermaLinx jewelry, and how jBloom has navigated industry shifts, including the smooth acquisition of Plunder. Jennifer shares insights on embracing change, making thoughtful business transitions, and choosing a company that aligns with your values. Plus, she gives us a sneak peek at what’s coming for jBloom in 2025, with exciting new products and a focus on growth. Tune in for inspiration, strategy, and a fresh perspective on the future of direct sales!Learn more about jBloom and PermaLinx atjbloomdesigns.com.Experiencing a company closure or shift? Get more guidance in our Navigating Change Workshop on March 5th inside the Modern Direct Seller Academy.Join now for just $15!Time-Based Notes:0:28 Catch Up with Jennifer Bonacorsi & jBloom2:10 All About PermaLinx6:01 jBloom's Acquisition of Plunder9:55 Advice for Navigating a Transition14:07 What’s Coming for jBloom in 202515:40 Closing Thoughts17:17 Sponsor MessageShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers.Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes athttps://moderndirectseller.com/episode223
Feb 11, 202517:51

E222: What to Do If Your Direct Sales Company Closes or Restructures
In this episode of the Modern Direct Seller Podcast, we’re tackling a tough but important topic—what to do if your direct sales company closes or restructures. I know this isn’t the conversation anyone wants to have, but it’s happening more and more, and I want you to be prepared. We’re breaking down exactly what to do in those first 24 hours, how to communicate with your team and customers, and what to consider before making your next move. Plus, we’re sharing why building your personal brand is the best way to future-proof your business. If you’re facing a transition or just want to be ready for anything, this episode is packed with practical advice and encouragement to help you move forward with confidence!
Time-Based Notes:
0:52 Navigating a Not-So-Happy Topic
6:05 Download, Redeem & Process
9:16 Team First, Customers Next
11:31 What to Expect from Others
14:40 Direct Sales Pep Talk
17:26 How to Show Your Support to Others
21:10 Advice for Corporate Leaders
24:24 Safeguard Yourself
28:20 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode222
Feb 04, 202528:54

E221: Party Like It's 2025
In this episode of the Modern Direct Seller Podcast, we’re ditching the old-school Facebook party playbook and diving into fresh, modern strategies to revamp your party game for 2025. We’re sharing five actionable approaches—from collaborative social sharing to referral programs, scroll-and-shop events, live videos, and text or messenger parties—all designed to help you meet hosts and guests where they are, build real connections, and boost engagement. If you’re ready to leave outdated tactics behind and focus on what actually works, this episode is packed with fun, simple, and effective ideas to take your party strategy to the next level!
Unlock step-by-step guides, graphics & messaging to pull off all of these strategies inside the Modern Direct Seller Academy. Use code PARTY25 at checkout to join for just $15!
Time-Based Notes:
0:54 We're Done with Facebook Parties
5:56 Redefining the Host
10:08 5 New Ways to Party in 2025
11:23 #1: Collaborating 2025-Style
14:44 #2: Referral Strategy
17:03 #3: Scroll & Shop
20:14 #4: Live Video
23:58 #5: Text Party
25:47 Pitfalls to Avoid
31:18 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode221
Jan 28, 202531:49

E220: Building Trust, Transparency, and a Cleaner Future with Pure Haven's Non Tox CEO Miranda Inglis
In this episode of the Modern Direct Seller Podcast, we sit down with Miranda Inglis, CEO of Pure Haven, to explore her inspiring journey from corporate leadership to building a cleaner, safer future through non-toxic personal care products. Miranda shares how her challenges with PCOS and infertility led her to uncover the hidden dangers in everyday products and sparked her passion for transparency and ethical manufacturing. We discuss the unregulated nature of the personal care industry, Pure Haven’s commitment to trust and quality, and how direct sales can foster authentic connections while empowering consultants. This conversation is a must-listen for anyone passionate about clean living, impactful leadership, or evolving direct sales strategies.
Visit purehaven.com to explore their products, enjoy 15% off your first order, or learn about joining as a consultant.
Time-Based Notes:
0:28 Meet Miranda Inglis, CEO of Pure Haven
6:51 Miranda's Journey into Direct Sales
14:02 The Dangers of Toxins in Skincare
24:20 Understanding the Manufacturing Process
31:25 Discussing the State of the Direct Sales Industry
39:54 Miranda's Favorites
42:00 How to Learn More About Pure Haven
44:09 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode220
Jan 21, 202544:43

E219: Simple Daily Habits to Thrive in 2025
In this episode of the Modern Direct Seller Podcast, we’re diving into five simple yet powerful daily habits that will help you thrive in 2025! From purposeful active selling to building authentic relationships and creating value-packed content, we’re breaking down exactly how to set yourself up for success this year. Plus, we’ll talk about the importance of consistency, showing up as your true self, and leveraging tools like CinchShare to make it all happen. If you’re ready to create momentum and hit your goals, this episode is a must-listen!
Download our free ABC Tracker and join the Modern Direct Seller Academy to get access to our Daily Consistency Tracker and the entire Thrive in 2025 Done-For-You Training (including graphics and captions).
In celebration of the launch of their new keyboard tool, CinchShare is offering listeners a 60-Day free trial with coupon code KEYBOARD60.
Time-Based Notes:
1:30 Strategies to Thrive in 2025
2:20 #1 Purposeful Daily Active Selling
6:46 #2 Relationship Building
9:49 #3 Creating Content
14:20 #4 Lead with Authenticity
16:31 #5 Consistent vs Constant
18:55 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode219/
Jan 14, 202519:25

E218: 2025 Resolutions for Direct Sales Leaders
In this episode of the Modern Direct Seller Podcast, we kick off 2025 by diving into the resolutions and goals of Academy VIP members who are ready to elevate their businesses. From embracing email marketing and blogging to exploring automation and stepping beyond social media, these leaders share their big visions for the year ahead. Becky also reflects on the power of synergy and adaptability as direct sellers navigate changes and experiment with new strategies. Whether you’re aiming to grow your team, earn an incentive trip, or diversify your marketing efforts, this episode is packed with inspiration to help you set the stage for success in 2025.
Time-Based Notes:
0:27 Becky's Word of the Year
2:32 Robin Garcia with Pampered Chef
3:23 Mendy Paxton with jBloom Designs
3:47 Natasha Berkel with Jordan Essentials
4:36 Lisa Duck with Epicure
5:56 Melissa Thury with PaperPie
6:24 Cindy Ortiz with Riman
7:03 Amber Grillot with Scentsy
7:19 Casey Brozovsky with Laurel's Bookshelf
7:58 Marcia Hopper with Colorstreet
8:47 Anita Westlake with Colorstreet
8:59 Delani Goeben with Pampered Chef
9:51 Jenny Schreiber with Lemongrass Spa
10:50 Looking Ahead
15:14 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode218/
Jan 07, 202515:44

E217: Peace Out 2024, Hello 2025 with Founders Becky & Jeremy Launder
In this special New Year’s Eve episode of the Modern Direct Seller Podcast, Becky and Jeremy reflect on all things 2024—celebrating big wins, like exciting corporate partnerships, awards, and the launch of Oh My Hi, while also sharing the lessons learned from challenges along the way. They’re giving listeners a peek behind the scenes of their business, personal highlights (hello, swimming with manta rays!), and what they’re excited to tackle in 2025. Grab a glass of bubbly, hit play, and toast to a year of growth, gratitude, and gearing up for even bigger things ahead!
Time-Based Notes:
0:36 Happy (almost) New Year!
1:52 Business Wins of 2024
11:33 Personal Wins
17:24 The Biggest Obstacles of 2024
26:46 Looking Forward to 2025
39:35 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode217/
Dec 31, 202440:05

E216: 25 Predictions for 2025
In this episode of the Modern Direct Seller Podcast, I’m sharing 25 predictions for direct sales in 2025! We’re talking about everything from saying goodbye to those old-school Facebook parties to leaning into digital marketing, AI, and creating personalized shopping experiences. You’ll hear what’s shifting in the industry, how to work smarter on social, and what it takes to stay ahead in 2025. This one’s packed with real-talk insights to help you future-proof your biz and crush it in the new year!
Curious how to implement AI to save you time in your direct sales business? Grab our free download Boost Your Direct Sales Business with AI: 5 Ways to Use ChatGPT Today.
Time-Based Notes:
0:30 Introduction & What's New
2:41 Predictions That will Affect How You Sell in 2025
13:29 How I Predict Consumers will Behave in 2025
20:42 Company & Industry Shifts in 2025
32:00 Changes to Social Media in 2025
37:21 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode216/
Dec 24, 202437:52

E215: Mastering Instagram for Direct Sellers: Authenticity, Reels, and Building a Brand with Jenn Herman
In this episode of the Modern Direct Seller Podcast, Instagram expert Jenn Herman joins us to share insider tips on how direct sellers can level up their Instagram game! We talk about how to make Reels work for you (and why they’re great for reach but not always for sales), the importance of being your authentic self to attract followers who stick around, and how to use hashtags and keywords effectively. Jenn also shares trends to keep an eye on as we head into 2025. If you’re ready to turn your Instagram into a tool for real growth, this episode is packed with practical strategies you can start using today!
Connect with Jenn on her website and Instagram, and check out her hashtag e-book, Hashtags Unlocked, to learn everything you need to know about using hashtags NOW.
Time-Based Notes:
0:32 Meet Jenn Herman
4:28 What is Working on Instagram?
9:29 What are Pseudo-Followers?
11:18 Top Instagram Content Creation Tips
17:31 The Power of Direct Messages
19:02 Hashtags & Keywords
21:45 The Future of Instagram
23:50 Jenn's Favorite Office Supply & Where to Find Her
26:14 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode215/
Dec 17, 202426:44

E214: Plan to Profit: Modern Sales Strategies for 2025
In this episode of the Modern Direct Seller Podcast, we’re talking all about getting ready for 2025 with a fresh perspective and smart strategies. From reflecting on the past year to planning for the future, I’m sharing insights to help you align your business goals with what matters most. We’ll touch on key trends, strategies to work smarter, and how to set yourself up for success in the year ahead. Plus, get the scoop on our upcoming 2025 Planning Session happening on December 17th—you won’t want to miss it!
Get some personalized insights into how you work with our Direct Sales Superpower Quiz AND save your seat for our 2025 Planning Workshop and we'll start the new year strong together. Both the quiz and the workshop are absolutely free!
Time-Based Notes:
0:33 Let's Talk 2025 Planning
2:27 Step One: Take a Look Back
8:48 Step Two: Set Your Vision & Goals
11:33 Step Three: Build Out Your Plan
13:45 What to Try in 2025
18:30 Join our 2025 Planning Workshop
19:38 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode214/
Dec 10, 202420:08

E213: The Power of Planning with Natasha Corrigan, Owner of Tula XII
In this episode, Natasha Corrigan, founder and CEO of Tula XII, joins us to talk about all things planning and productivity! Natasha shares her journey into direct sales and how her company has evolved to support others who are passionate about organizing their lives and reaching their goals. We dive into how the industry is shifting away from traditional parties to more engaging, value-driven workshops, and Natasha offers some powerful advice on staying consistent, setting boundaries, and making planning a habit. This episode is perfect for anyone looking to kick off the new year with a clear, organized vision!
Find Natasha & Tula XII on Instagram and TikTok and get your hands on your very own 2025 Planner Bundle over on their website (offer ends January 31st)!
Time-Based Notes:
0:30 Meet Natasha Corrigan
3:56 The Story Behind the Name Tula XII
6:05 Trends in the Direct Sales Industry
15:08 How to Stay Focused & Evolve
17:18 Why Paper Planning is Still Relevant
27:04 How to Leverage Your Planner
32:10 Natasha's Favorite Office Supply & Where to Find Her
36:48 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode213/
Dec 03, 202437:19

E212: From Profile to Profit: Leveraging LinkedIn to Grow Your Direct Sales Business with Elaine Walsh-McGrath
In this episode of the Modern Direct Seller Podcast, we welcome LinkedIn expert Elaine Walsh McGrath, who shares her inspiring journey from corporate marketing to entrepreneurship and becoming a LinkedIn coach. Elaine discusses how direct sellers can leverage LinkedIn to grow their businesses, emphasizing the importance of a polished profile, creating genuine connections, and using video content. She debunks common misconceptions about the platform, highlights trends for 2025, and offers actionable tips for building relationships and attracting leads. Tune in to learn how LinkedIn can be a game-changer for your direct sales strategy!
Connect with Elaine on LinkedIn, Instagram, and her website. Get your hands on her LinkedIn to Leads freebie to learn what actions you need to focus on when you want to land clients on LinkedIn!
Time-Based Notes:
0:33 Meet Elaine Walsh-McGrath
8:40 Do Direct Sellers Belong on LinkedIn?
12:44 LinkedIn 'Rules'
18:30 Content That Performs Well on LinkedIn
21:07 Conversation Do's and Don'ts
27:24 Feature to Explore
30:11 Trends to Look Out For
33:55 Recap
35:24 Where to Find Elaine
38:43 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode212/
Nov 26, 202439:13

E211: From Rock Bands to Rocking Your Finances: Profit Pillars with Parker Stevenson
In this episode of the Modern Direct Seller Podcast, I catch up with my longtime friend Parker Stevenson—author of Profit Pillars and co-owner & CEO of Evolved Finance. Parker shares his journey from rock bands to bookkeeping and why understanding your numbers is key, especially for direct sellers. We chat about the importance of tracking profit, separating personal and business finances, and how focusing too much on sales volume can be misleading. Plus, we celebrate the launch of his new book, which makes managing your business finances feel totally doable. If numbers aren’t your thing, you’ll walk away from this episode with a fresh perspective!
Connect with Parker on LinkedIn and TikTok, check out Evolved Finance on Instagram, YouTube and their website, and grab a copy of Profit Pillars: A Proven System to Maximize the Bottom Line in Your OnlineBusiness!
Time-Based Notes:
0:30 Meet Parker Stevenson
5:41 Parker's New Book: Profit Pillars
10:30 The Difference Between Sales Volume, Revenue & Profit
15:21 What to do with Your Numbers & Data
19:11 How Often Should You Look at Your Numbers?
23:16 Finance Mindset & Skill Building
27:57 Take a Look at the Bigger Picture
30:20 Connect with Parker
32:03 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode211/
Nov 19, 202432:33

E210: Why You Need a Personal Brand (Not Your Direct Sales Company’s Brand)
In this episode of the Modern Direct Seller Podcast, we’re diving into why building your personal brand—not just your direct sales company’s brand—is key to long-term success. I share why it’s so important to stand out and connect with customers as yourself, and I break down simple steps to get started, like defining a few traits you want to be known for and making them pop in your content. Plus, you'll get a sneak peek at the new Oh My Hi, which makes it easy to build a website that’s all you. If you’re ready to step up your personal brand game, don’t miss this one!
Save your seat for the Build Your Brand Beyond Social Media Workshop on November 13th to get early access to Oh My Hi or add yourself to the waitlist!
Time-Based Notes:
0:51 The Benefits of Having a Personal Brand
8:00 How to Build Your Personal Brand
12:30 Where to Share Your Brand
16:04 How and Why You Should Make Your Own Website
19:04 Oh My Hi and Your Free Workshop Invite
21:34 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode210/
Nov 12, 202422:05

E209: 7 Ways to Generate New Leads Without Social Media
In this episode of the Modern Direct Seller Podcast, we’re getting real about generating new leads without relying on social media! I’m walking you through seven tried-and-true strategies that bring in fresh faces, even if the algorithms aren’t on your side. From leveraging referrals and in-person networking to collaborating with complementary brands and creating engaging content—this episode is packed with practical tips to grow your business beyond the scroll. Tune in and start building your lead gen plan that doesn’t depend on social media. Plus, get a sneak peek into our upcoming workshop for even more ways to build your brand!
Save your seat for the Build Your Brand Beyond Social Media Workshop on November 13th to get early access to Oh My Hi or add yourself to the waitlist!
Time-Based Notes:
0:35 Social Media Can be Frustrating
4:33 Join Our Free Workshop on November 13th
5:12 #1 Referrals and Word of Mouth
10:36 #2 Local Networking Events
12:16 #3 Collaborations
15:30 #4 Content Marketing
17:48 #5 Sample Requests & Opt-ins
20:17 #6 Hosting a Scroll Party
23:42 #7 Direct Outreach
26:36 Leverage Systems and Automation
28:35 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode209/
Nov 05, 202429:06

E208: Oh My Hi - All in One Website, Email and CRM
In this episode, Jeremy Launder is back on the Modern Direct Seller Podcast to share some exciting updates about Oh My Hi, our website builder tailored for direct sellers! We’ll talk about the new email marketing integration that allows you to manage your contacts and campaigns all in one place—making it super convenient to connect with your audience. Jeremy highlights how easy it is to create a stunning website using the templates and prebuilt sections, even if you’re not tech-savvy. If you’ve been thinking about launching your own website, this episode is for you!
Save your seat for the Build Your Brand Beyond Social Media Workshop on November 13th to get early access to Oh My Hi or add yourself to the waitlist!
Time-Based Notes:
0:31 Jeremy is Back!
1:18 What Jeremy Has Been Working On
4:14 Why You NEED a Website
6:06 Jeremy's Relationship with Social Media
6:50 How Easy is Oh My Hi?
11:27 Let's Talk About Training & Support
13:53 The Future of Oh My Hi
15:25 What to Expect Before 2025
17:09 Rapid Fire Questions
23:56 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode208/
Oct 29, 202424:26

E207: Branding Beyond the Logo: Building a Personal Brand with Jordan Schram
In this episode of the Modern Direct Seller Podcast, we’re chatting with Jordan Schram, founder of Purple Sky Branding, about building a personal brand that goes way beyond just logos and colors. Jordan shares her journey from corporate life to entrepreneurship and explains why developing a personal brand is essential for direct sellers looking to stand out. We also dive into how being authentically you can build trust, foster connections, and set you up for long-term success. If you’re ready to take your brand to the next level, this episode is packed with inspiration and actionable tips!
Get Jordan's FREE Brand Vision Template, check out her website, and follow Purple Sky Branding over on Instagram and Facebook!
Time-Based Notes:
0:27 Meet Jordan Schram
2:07 The Meaning Behind Purple Sky Branding
3:03 Why a Personal Brand Matters
4:51 What Branding Actually Means
6:14 Brand Architecture
9:37 The Power of a Personal Brand Through Transitions
14:03 Where to Start
17:47 Jordan's Favorite Tool
18:50 Where to Find Jordan
19:29 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode207/
Oct 22, 202419:59

E206: How a Website Took My Business to the Next Level (And Why Every Direct Seller Needs One)
In this episode of the Modern Direct Seller Podcast, we’re diving into the past to discover why having a website was my secret weapon in growing a successful direct sales business quickly! We’ll chat about how I transitioned from traditional party hosting to harnessing the power of digital marketing to attract leads and keep my customers engaged. Plus, I’ll share the scoop on launching our first course, "Launch Your Website in a Weekend," and how it evolved into creating Oh My Hi. Tune in for some real talk about how a website can elevate your business and help you connect with customers—without sacrificing your downtime!
Does a creating a website sound scary? Don't worry, Oh My Hi makes it simple—join the waitlist to be the first to know when it launches!
Time-Based Notes:
0:50 Welcome
1:36 How I Built My Direct Sales Business
4:45 Why I Created a Website
6:50 Our First Course
9:27 We Pivoted: The Evolution of Oh My Hi
12:55 Why a Website is Your Secret Weapon
17:17 The Power of Email
18:23 A Website Doesn't Have to be Overwhelming
21:42 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode206/
Oct 15, 202422:13

E205: 10 Holiday Strategies to Grow Your Paycheck
In this episode of the Modern Direct Seller Podcast, we're diving into holiday sales strategies that will help you boost your business and increase your earnings this season! We’re sharing 10 actionable ideas to get your creative juices flowing and plan out your next 90 days, including how to build excitement with a customer priority list, fun ways to run a turkey trot (no jogging required!), and simple gift bundle ideas that make shopping a breeze for your customers. With holiday shopping starting earlier than ever, now’s the time to put these strategies in place so you can maximize your success.
Time-Based Notes:
0:37 We're Sharing 10 Holiday Sales Strategies Today!
2:08 #1 Customer Priority List
3:44 #2 Turkey Trot (Don't worry, nobody's trotting!)
6:05 #3 Gift Bundles
7:25 #4 12 Days of ________
8:53 #5 Wish-mas Magic
10:17 #6 Holiday Gift Guide
11:40 #7 Buy One, Give One
12:57 #8 Wrap it Up
14:34 #9 Personal Shopping
16:03 #10 Buy Now, Save Later
18:10 Early, Often & Personal
20:06 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode205/
Oct 08, 202420:37

E204: How to Make Q4 the Best Yet
On this episode of the Modern Direct Seller Podcast, we’re kicking off the 4th quarter—one of the best times of the year for direct sellers! We’re diving into the data to see what holiday shoppers are up to and how you can use that insight to boost your sales. Whether you’re planning festive in-person events, crafting fun gift guides, or tapping into your company’s holiday promotions, now is the time to make it happen. Let's set clear Q4 goals to finish the year on a high note and carry that momentum into 2025!
Ready to get ahead? Grab your Holiday Plan at moderndirectseller.com/holiday and your 90-Day Plan at moderndirectseller.com/90 to start crushing those year-end goals!
Time-Based Notes:
0:31 It's Q4!
1:21 You Need to Have a Plan
3:17 Some Goals to Consider
4:28 What the Data Teaches Us
9:21 Create an Experience for Your Customers
10:34 Invite Your Customers to Give Back
11:29 Create Gift Guides and Personal Shopping Experiences
12:52 Now is the Time to Build Your Team
14:39 Have a Holiday Promotion Plan
18:21 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode204/
Oct 01, 202418:52

E203: How to Be Relatable with Rachel DeAlto
In this episode, we dive deep into the power of relatability with special guest Rachel DeAlto, an expert in connection and communication. We explore how being relatable goes beyond just being likable—it's about making genuine connections where others see themselves in you. Rachel shares her journey from lawyer to TV personality to keynote speaker, and offers practical tips on how to build authentic relationships, especially in direct sales. Whether you're a natural at connecting or need some guidance, you'll learn how to take baby steps toward showing up as your true self and fostering trust with your audience.
Learn more about Rachel and her refreshing relatability at racheldealto.com or connect with her on TikTok or Instagram.
Time-Based Notes:
0:28 Meet Rachel DeAlto
3:44 What Relatability Really Means
5:48 The First Baby Step - Connect
9:50 How to Overcome Fear
11:03 Move into Selling - Communicate
13:23 Inspire - What is Your Intention?
18:28 Where to Find Rachel
19:22 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode203/
Sep 24, 202419:52

E202: Emerging Trends to Watch with Jodi Crater, Lemongrass Spa
In this episode of the Modern Direct Seller Podcast, we're diving deep into the world of emerging trends with Jodi Crater, the Senior Vice President of Sales and Field Development at Lemongrass Spa. Jodi brings her expertise to the table as we discuss the latest movements shaping the direct sales industry, from artificial intelligence to the evolving preferences of consumers. She shares her insights on how these trends impact the way we do business and offers actionable advice for staying ahead of the curve. Tune in and discover the trends you need to embrace to keep your sales game strong!
Keep up with Jodi on LinkedIn and take a peek at what's going on over at Lemongrass Spa on their website or over on their Facebook Page.
Time-Based Notes:
0:50 Meet Jodi Crater
5:10 Why Trends Should be Embraced
8:37 AI is Not Going Away
10:14 Automations & Personalization
12:28 Value-Focused Marketing
13:48 Look Beyond the Direct Sales Bubble to Grow
16:15 You Need to Manage Your Expectations
25:00 Unpacking Lemongrass LIVE
30:51 Jodi's Favorite Office Supply + How to Connect
32:39 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode202
Sep 17, 202433:10

E201: Goal-Getters: Insights from Top Leaders Laura Vandiford, Lauren Gregory and Sheri Friederichs
In this episode, we’re chatting with three amazing leaders from Academy VIP—Sheri Friederichs, Laura Vandiford, and Lauren Gregory—who are absolutely crushing it in 2024. Sheri, a diamond leader with Tastefully Simple, shares how she balances life on the farm with her successful business. Laura talks about growing her jBloom & PermaLinx business while also working part-time as a pharmacist. And Lauren, a special education teacher by day, walks us through her journey with Color Street and how she’s leveraged Facebook parties to grow her biz. Together, we unpack their go-to strategies for 2024, including a mix of in-person and virtual events, and the innovative tools helping them stay ahead of the game.
You can find Lauren on her website, Laura on Facebook or Instagram, and you can find Sheri on Facebook or call/text her at 701 403 7164.
The Modern Direct Seller Challenge kicks off next week (Sept 16th)-- have you saved your seat? 5 Days of FREE actionable training + PRIZES! Click here to sign up.
Time-Based Notes:
0:51 Meet Sheri, Lauren & Laura
1:42 Sheri's Story
2:33 Laura's Story
3:30 Lauren's Story
4:52 What's Working Right Now
7:57 Laura's Current Wins & Goals
9:20 Sheri's Current Wins & Goals
10:35 Lauren's Current Wins & Goals
11:28 Favorite Parts of the Modern Direct Seller Academy
15:31 Tips to Keep Going
20:00 Fave Office Supplies & How to Connect
24:13 Sign Up for the FREE 5-Day Challenge
34:55 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode201/
Sep 10, 202425:26

E200: What I've Learned After 200 Episodes and 100,000+ Downloads
E200: What I've Learned After 200 Episodes and 100,000+ Downloads
Welcome to a milestone episode of the Modern Direct Seller Podcast! We’ve hit 200 episodes and over 100,000 downloads—mind blown! In this special episode, we’re taking a look back at where it all began in my dusty garage, and I’m sharing 10 invaluable lessons learned along the way. From the importance of turning the microphone on (literally and figuratively) to embracing change, asking for what you want, and trusting the process even when you don’t see immediate results, this episode is packed with insights that go beyond podcasting. Cheers to the next 200!
Time-Based Notes:
0:29 Celebrating 200 Episode and 100,000+ Downloads
2:39 Lesson #1: Turn the Microphone On
4:33 Lesson #2: Just Ask
6:23 Lesson #3: Know That They Are Listening
8:17 Lesson #4: It's Fun to Evolve & Change
10:41 Lesson #5: It's OK to Repeat Yourself
13:00 Lesson #6: Being Prepared is Gold
14:55 Lesson #7: It's OK to Ask for Help
17:29 Lesson #8: Share What You Know
18:46 Lesson #9: Repurpose the content
20:39 Lesson #10: Celebrate Those Wins
23:32 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode200/
Sep 04, 202424:02

E199: Why You NEED an Email List
In this episode, we’re getting real about why email marketing is a must for your direct sales business. We're breaking down how your email list can help you build genuine relationships, make steady sales, and keep your content in front of your audience—without worrying about social media algorithms getting in the way. We’ll also share some simple, actionable tips for growing your email list, crafting compelling messages, and staying top-of-mind with your customers. If you’re ready to level up your marketing game, this episode is definitely for you!
Get more training on email marketing during our upcoming workshop on August 28th: Future Proof Your Biz: 5 Must-Have Strategies that Actually Pay Off!
Add your name to the Oh My, Hi! Waitlist or text WEBSITE to (619) 760-2300 to stay in the loop about the new features dropping in November.
Time-Based Notes:
0:24 Introduction
1:34 How We Use Email Now
3:03 How We Started with Email Marketing
6:04 Why Email is More Impactful than Social Media
7:53 Don't Rely Soley on Company Emails
9:48 Getting Started with Email Marketing
13:00 Welcome Sequences & Email Frequency
16:22 Freebies & Opt-Ins
19:29 Platform Recommendations
22:20 Final Thoughts
23:30 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode199/
Aug 27, 202424:02

E198: Social Selling for Long-Term Success
In this episode, we dive into the world of social selling and how it differs from traditional sales by focusing on intentional, one-on-one conversations. We'll break down the importance of building a highly engaged audience, creating consistent and targeted content, and nurturing relationships beyond the initial sale. You'll learn how to identify your ideal customer, foster meaningful interactions, and leverage the power of social media to expand your reach while maintaining a personal touch in your business. This episode is perfect for direct sellers looking to enhance their social selling strategy!
Get more training on social selling AND a copy of our Social Selling Checklist inside the Workbook provided when you sign up for our upcoming workshop on August 28th: Future Proof Your Biz: 5 Must-Have Strategies that Actually Pay Off!
Time-Based Notes:
0:31 Introduction
1:23 What is Social Selling?
3:53 Building an Audience on Social Media
9:08 Social Selling Takes Time
12:13 The "Baby Step"
13:14 Own That Relationship
15:14 The Power of Social Media
17:32 Topic Recap
19:58 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode198/
Aug 20, 202420:29

E197: How to Keep Direct Sales Relevant
In this episode of the Modern Direct Seller Podcast we're diving into what's really happening in the direct sales world right now. I'm sure you've seen some big shifts—companies closing, others moving towards affiliate models—and maybe it has you feeling uneasy. But I'm here to set the record straight: Direct sales isn’t going anywhere. Let's talk about how we, as an industry, need to adapt and appeal to a younger generation to stay relevant. Tune in and walk away with actionable strategies to elevate your game, whether you're in the field or leading from the corporate side.
Sign up for our upcoming workshop on August 28th: Future Proof Your Biz: 5 Must-Have Strategies that Actually Pay Off!
Time-Based Notes:
0:43 Introduction
2:12 Unprecedented Changes in Direct Sales
5:31 This is a Time of Uncertainty
7:32 I Don't Believe Direct Sales is Going Away
8:35 Belief Fuels Growth
10:52 Get Amber & Gaya's Perspective on These Shifts12:14 We Need a Younger Audience
13:57 Let's Talk About Affiliate Programs
17:55 Companies Need to Make Some Changes
21:42 Direct Sellers Need to Shift Their Strategies
27:05 A Personal Brand with Always Serve You
29:57 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode197/
Aug 13, 202431:02

E196: How We Work Together with Jeremy and Becky Launder
In this episode of the Modern Direct Seller Podcast, I sit down with my business partner and husband, Jeremy Launder, to dive into how we balance life and work. We share a behind-the-scenes look at our journey from Jeremy's transition from electrical engineering to joining our online business full-time. We talk about how we navigate our distinct roles within the business, manage our daily schedules around our kids’ activities, and keep our sanity while working so closely together. Tune in for a candid and fun conversation about partnership, both in business and in life!
Sign up for our upcoming workshop on August 28th and learn about the tools and strategies that keep us on track!
Time-Based Notes:
0:44 Welcome, Jeremy!
1:40 Video Format Hiccups
2:18 How Do We Work Together?
3:11 Workshop Teaser
3:41 The History of Us
6:51 What Jeremy Does Today
10:34 Our Day-to-Day
14:16 Best Parts of Working Together
18:43 Challenges of Working Together
26:17 What's Coming with Oh My, Hi!
29:02 Join the Free Workshop on August 28th
29:42 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode196/
Aug 06, 202430:46

E195: Balancing Quick Wins with Long-Term Success in Direct Sales
In this episode of the Modern Direct Seller Podcast we're moving our focus away from the day-to-day money-making operations of your business and zeroing in on building a sustainable business with systems, automations, and strategies that will thrive for years to come. We'll explore the importance of having a website, growing an email list, leveraging social media, and mastering SEO. Whether you're looking to grow your business for the long haul or making the switch from a traditional direct sales model into digital marketing, this episode is for you. Tune in for actionable insights to help you balance both short-term wins and long-term success!
Time-Based Notes:
0:44 Watch the Podcast on YouTube
1:36 Balancing Quick Wins & Long-Term Success
4:23 What a Long-Term Focus Looks Like
5:31 Systems Don't Start Working Overnight
6:52 How I Built My Business
8:47 5 Steps for Long-Term Success
17:23 Shifting into Digital Marketing? Follow Along!
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode195/
Jul 30, 202420:02

E194: How AI Can Save You Hours of Content Creation
In this episode of the Modern Direct Seller Podcast, we're diving into the exciting world of AI and how it can save you hours on content creation. From getting started with ChatGPT and refining prompts to keeping your unique brand voice, we'll help you blend AI into your business without losing that personal touch your customers love. Tune in to see how AI can streamline your content creation and take your direct sales game to the next level!
Time-Based Notes:
0:44 Introduction
1:53 How We Use ChatGPT
2:19 Perks & Pitfalls
3:19 For Best Results, You Need to Train It
6:13 Describe Your Ideal Client
8: 13 Customize ChatGPT
9:00 How AI Fits into Your Biz
12:04 The RISEN Framework
15:10 Why You Should Try AI Now
17:26 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode194/
Jul 23, 202418:32

E193: Quick Content Ideas for Busy Direct Sellers
In this episode of the Modern Direct Seller Podcast, we're broadcasting from our new video studio with strategies designed to boost your social media game with just 10 minutes of effort. We'll walk you through five actionable strategies, from behind-the-scenes snippets to customer testimonials, all designed to keep your content fresh and engaging. Join us as we simplify your content strategy so you can focus on what matters most this summer—growing your business with ease and authenticity!
Time-Based Notes:
0:26 Our New Podcast Studio!
1:50 Things Are Busy
3:00 Daily ABCs
4:16 The Value of Content
6:28 You Need to Post Publicly
7:09 It Only Takes 10 Minutes
8:13 Behind the Scenes Snippets
10:36 Product Spotlight
11:27 Customer Testimonials
12:27 Daily Tips & Tricks
13:33 Simple Engagement Posts
14:33 Move into the DMs
16:21 Topic Recap & Bonus Tips
18:25 Sponsor Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode193/
Jul 16, 202419:48

E192: How to Overcome a Sales Slump
In this episode of the Modern Direct Seller Podcast, we're tackling the challenge of overcoming the dreaded sales slump. Post-COVID, the sales landscape has changed, and many are feeling the pinch, especially with summer distractions and economic hurdles. Tune in to learn how to recognize the signs of a slump and take practical steps to revitalize your business. Let's turn things around and keep your business thriving!
Expand your circle and make 300 connections every quarter! Get the free download: moderndirectseller.com/300club
Time-Based Notes:
0:44 Topic Introduction
1:25 Post-COVID Decline in Direct Sales
2:32 Factors That Result in a Sales Slump
2:51 What We'll Cover in This Episode
3:40 Switch Your Mindset & Take Ownership
5:30 Reflect on Your Business Goals
7:19 Dig into Your Numbers
8:54 Marketing Strategy Check-in
10:31 Reconnect with Existing Customers
12:05 The Answer is Reaching New Customers
14:54 What's Working? What's Not?
16:06 The 300 Club
17:24 Invest in Personal Development
18:20 The Shifts We're Seeing in the Industry
20:02 Don't Stand Still
21:46 What Are Your Next Steps?
23:11 Closing Thoughts
23:46 Sponsorship Message
Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!
Get the full show notes at https://moderndirectseller.com/episode192/
Jul 09, 202424:51

E191: Hallway Conversations at DSA Canada
In this episode of the Modern Direct Seller Podcast, we're fresh from attending the Direct Sellers Association of Canada’s annual conference at Niagara on the Lake and are excited to share our enriching experience. Join us as we bring you a series of insightful "Hallway Conversations" with industry leaders, discussing key takeaways and innovative strategies. We'll cover the evolving nature of direct sales, the importance of adapting to change, and highlight the collaborative spirit among industry professionals. Plus, we'll reveal an exciting personal achievement from the conference, making this episode a mix of valuable insights and celebratory moments. Tune in to hear about the latest trends and learnings from the forefront of the direct sales industry.
Time-based notes:
0:41 Becky and Jeremy's Opening Thoughts
3:39 Terrence Dempsey with Pampered Chef
3:59 Joe Cardillo with Vector Marketing
4:40 Donna Pinsonneault with She's Got Leggz
5:07 Marcia Cota with Monat Global
5:36 Sherri Dickie with Vector Marketing
6:02 Genevieve Ko with Stampin' Up!
6:31 Nancy Burke of Direct Selling Association
6:53 Patricia White with Direct Selling News
7:11 Peter Maddox of Direct Sellers Association of Canada
7:50 Becky's Takeaway
8:56 Jeremy's 1st DSA Canada Experience
9:50 The Sell First, Build Second Approach
11:00 Themes and Takeaways from the Conference
14:30 Our Big News
17:29 Closing Thoughts
18:31 Sponsor Message
Jul 02, 202419:36

E190: Launching LifeRegen with Ann Raulston, Head of Sales
In this episode of the Modern Direct Seller Podcast, we're thrilled to have Ann Raulston, Head of Sales for LifeRegen. Ann shares the story behind the up-and-coming brand and provides valuable insights into maintaining genuine connections with customers. Tune in to learn about Ann's background as a multimillion-dollar business owner and discover insightful tips on how to stay relevant. Whether you're just starting out or already growing your business, this is a conversation you won't want to miss!
Connect with Ann at ann.raulston@liferegen.com. To learn more about LifeRegen's science and products, visit www.liferegen.com.
Time-based notes:
[00:02] Introduction
[01:15] Ann Raulston's background
[02:34] What is LifeRegen?
[08:16] Other products of LifeRegen
[08:47] What does start-up mode feel like?
[09:38] LifeRegen's Affiliate Program
[10:05] Business Partner Model
[10:20] Content Creator Program
[11:49] Event for Content Creators
[14:32] How drug sales are evolving
[18:45] How to stay relevant?
[20:47] What's Ann's favorite office supply?
Jun 25, 202424:01

E189: Tips for Avoiding Social Media Burnout
Today's episode of the Modern Direct Seller Podcast is all about avoiding social media burnout. We’re sharing practical strategies aimed at keeping your social media game strong without feeling overwhelmed. Tune in for tips on setting boundaries, curating a positive feed, and using content planning tools to stay consistent and stress-free. Don't miss this episode—it's packed with actionable advice to help you thrive online and enjoy your social media journey!
Time is ticking! Our highly anticipated Get Social This Summer Workshop is happening on Thursday, June 20th. We have limited spots remaining so make sure to sign up today at moderndirectseller.com/social.
Time-based notes:
[00:02] Introduction
[00:46] Get Social This Summer Workshop
[03:46] Modern Direct Seller Academy
[04:50] The challenge of comparison
[06:42] You don't need tons of followers to thrive
[07:00] Setting clear work hours
[09:58] Using CinchShare
[10:55] Practicing self-care
[13:54] Letting go of expectations
[14:19] Digital detox
Jun 18, 202418:38

E188: 3 Things to Stop Doing on Social Media
Today's episode of the Modern Direct Seller Podcast is all about social media and some of the most common pitfalls direct sellers face. We'll discuss how to find the right balance between personal and business posts, why keeping all your content private might be holding you back, and the importance of active engagement with your audience. Tune in for actionable tips to level up your social media game!
P.S. Our Get Social This Summer Workshop is just around the corner. Join us on June 20th from 9 to 11 am PST to optimize your social media presence!
Time-based notes:
[00:02] Introduction
[02:42] Disclaimer
[04:10] Don't keep your posts private
[05:51] Why you should post public content
[07:58] Hesitations in publishing public content
[09:50] Types of social media accounts
[10:23] Stop posting about business only
[11:47] The 80-20 Rule
[14:23] Stop avoiding engagement
[15:34] Posting and Praying
Jun 11, 202421:11

E187: 12 Things I Do To Build My Brand on Social Media
In this episode of the Modern Direct Seller Podcast, we're sharing some behind-the-scenes magic on how we build our brand on social media. We'll chat about practical tips and fresh strategies to elevate your social media game, including three tactics we're excited to try out this summer. Whether these tips are familiar or brand new, you'll find some great takeaways to boost your business. Plus, don't miss details about our upcoming Get Social This Summer Workshop on June 20th, where we'll dive deeper into rocking your social media presence.
Sign up for our brand-new workshop, "Get Social This Summer" that kicks off on June 20th from 9 to 11 am PST.
Time-based notes:
[00:47] Introduction
[02:07] Get Social This Summer Workshop
[03:25] Social Media is an Evolving Landscape
[05:07] What’s Changed in Social Media
[06:45] 12 Tips to Build Your Brand on Social Media
Jun 04, 202430:11

E186: Let's Talk about Mental Health with Amanda Herlan
In this special episode of the Modern Direct Seller Podcast, we sit down with Amanda Herlan, a go-getter direct seller, proud mom, and mental health advocate. Amanda shares her journey, from navigating career changes to overcoming hardships like the loss of her husband and her own health battles. She brings an inspiring message of resilience and the importance of mental health awareness, encouraging listeners to break the stigma and seek support when needed. Listen in to learn more about Amanda's journey, her advocacy, and the incredible work she does!
Follow Amanda on Facebook and on Instagram @spagirlmandy. Click here to donate to Amanda’s fundraiser aimed at raising awareness of Mental Illness during Mental Health Awareness Month.
Time based notes:
[00:02] Introduction
[01:33] Amanda's Background
[02:20] The Significance of Lemongrass Spa to Amanda
[04:15] Amanda's Advocacy
[06:29] Amanda's Wish
[08:35] How NAMI New York State has Helped Amanda's Kids
[09:54] Breaking the Stigma of Mental Health
[12:24] Mental Health Days and Healing
[16:23] How to Donate to NAMI-NYS
[18:46] How to Connect with Amanda
May 28, 202422:43

E185: How To Find New Customers on Social Media
In today’s episode of the Modern Direct Seller Podcast, we're getting real about growing your customer base—no fluff, just practical tips you can apply right away. Get ready for advice on how to keep your loyal customers happy while also snagging the attention of potential new ones. Tune in to discover how to level up your social media game and make the most of modern sales strategies.
What type of direct seller are you? Take our free quiz to find out: moderndirectseller.com/quiz. And if you want to be the first to access our Get Social This Summer Workshop this June, simply text the keyword "social" to 619-760-2300.
Time-based notes:
[01:33] Introduction
[01:59] Direct Seller Quiz Details
[04:26] How to Get Out of Your Comfort Zone
[04:45] Different Circles of Customers
[06:19] The Chicken List
[08:30] One-on-One Conversation
[09:50] Network Acquaintances List
[10:55] The Lazy Girl Method
[12:57] Customers' Friends Circle
[17:18] Getting Audience from Fundraisers
[18:18] Creating Band New Connections
[22:45] Upcoming Training on June
May 21, 202426:35