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MUMC Podcast

MUMC Podcast

By Yashar Turk

The MacEwan Marketing Club Podcast is a show made by students for students. Join us to discover the business world through our members.
Currently playing episode

The true power of market research

MUMC PodcastDec 14, 2019

00:00
40:50
Marketing & Real Estate with Revere

Marketing & Real Estate with Revere

Join us this week with Alexandra Sulikowski as she interviews Joshua Blais & Thomas Harrington from Revere Technologies, a tech-based real estate start up. We discuss the real estate scene of Edmonton and how Revere is using machine learning and deep data to offer their clients a unique experience. Josh and Tom also host the Long & Hard Podcast so be sure to check them out on all platforms!

Let us know what you think here and if you like to be on the show, reach out.

Your Host: Alexandra Sulikowski

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Mar 12, 202039:18
How to Think About Marketing Strategy

How to Think About Marketing Strategy

Today, Matt Santos sits down with Trish Kushniruk, partner and principal of Incite, a strategy consulting firm in Edmonton. We talk about how Incite defines and implements strategy, What has changed in the marketing landscape over the last decade, and what the future holds for marketers.


Let us know what you think here and if you like to be on the show, reach out.

Your Host: Matt Santos

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Feb 10, 202023:48
How Lexus of Edmonton leads in customer satisfaction

How Lexus of Edmonton leads in customer satisfaction

Come join us on this episode as we talk to Matt Miller, the GM at Lexus of Edmonton. Matt explains how Lexus of Edmonton differentiated themselves in the Edmonton market and gives us some tips in understanding the importance of customer satisfaction as well as the true ROI of community engagement for local businesses. 


Let us know what you think here and if you like to be on the show, reach out.

Your Hosts: Ingrid Felfly & Yashar Turk

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Dec 29, 201924:15
What goes on in a creative Agency?

What goes on in a creative Agency?

Tune in as Odette, our digital marketing director, Interviews Eric Cheng, founder of 12 Creative to talk about the unique qualities of a creative marketing agency. See how 12 creative thrives in diversity in their team and how it this has helped them build their company to what it is now!


Let us know what you think here and if you like to be on the show, reach out.

Your Hosts: Odette Lauzon

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Dec 22, 201908:28
The true power of market research

The true power of market research

On the third episode of the MUMC podcast we chat with Barry Davis, Vice President at Leger; the largest Canadian owned Market Research and Analytics company. 

We explore Barry Davis’ professional journey and his advice for aspiring business professionals seeking a career that blends the art of communication and the analytics of science. We talk politics, the power of polling, and the legality behind research. Stay tuned!!


Let us know what you think here and if you like to be on the show, reach out.

Your Host: Nicolaas Ainsworth

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Dec 14, 201940:50
Digital marketing now and the future of VR

Digital marketing now and the future of VR

kicking off our first episode, Ben and Yashar join Brian Siddle, One of the partners at Strong Coffee Marketing to talk about the evolution of the digital marketing landscape. Tune in to hear about how an agency can get involved with a variety of cool projects and what they look for in a candidate. 

We talk VR, Google Certificates, TikTok, and the importance of a personal portfolio.

Let us know what you think here and if you like to be on the show, reach out.


Your Hosts: Ben & Yashar

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Dec 14, 201922:14
Power, Professions, and Principles of Market Research

Power, Professions, and Principles of Market Research

Welcome to the second episode of the MUMC podcast. Your host this week, Nicolaas Ainsworth, speaks with Anastasia Arabia; Founding Partner of Trend Research, and former President of Marketing Research and Intelligence Association (MRIA).

Anastasia Enlightens us on the power and the future of the backbone to effective Marketing: Market Research. Tune in to hear her path to becoming Founding Partner of one Alberta’s largest Market Research firms, and her advice for growing your career with Market Research.

Let us know what you think here and if you like to be on the show, reach out.


Your Host: Nicolaas Ainsworth

Music Credit: Kabbalistic Village

Edited on Adobe Audition by Yashar Turk

Dec 04, 201901:05:51