My Brother's Friend
By Nisha Momin and Sofia Yepes
Our links:
Instagram: @mybrothersfriend
Website: www.mybrothersfriend.com
Patreon: www.patreon.com/mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
My Brother's FriendAug 01, 2020
Episode 23 | Ceddyjay
Ceddyjay is a hip-hop prodigy from East Flatbush, Brooklyn, and also happens to be a friend of ours. On this episode, Ceddy spoke about his story - his choice to pursue music at 9 years old, what drives him to create, and most importantly, his MetroPlus socks.
Go check out Ceddyjay on all platforms! Linked below.
Ceddyjay's Production Company, enpak
Episode 22 | Slow living, Content Creation, & Personal Style
On this episode of My Brother's Friend we are joined by Indian-Kenyan fashion & beauty content creator, Radhika. We discuss how her Kenyan roots influence her daily life through concepts of slow-living, the importance of rest to create career longevity, storytelling, coming into your personal style, her favorite social media platforms, and so much more! Join us for a very honest conversation about life, fashion, and content creation. Check out her Instagram and TikTok for more!
Our links:
Website: www.mybrothersfriend.com
Patreon: https://www.patreon.com/mybrothersfriend
Instagram: @mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
Episode 21 | Haute Couture & Dressing for the Recession
In this episode of My Brother's Friend, hosts Sofia & Nisha talk all things haute couture. They share their thoughts on why the recent wave of European fashion houses like Chanel and Dior putting on shows abroad is controversial and whether or not legacy high fashion brands will ever lose their value. They also discuss how celebrities are dressing down for the recession, Georgina Rodriguez's iconic Saudi era, and HBO's latest movie "The Menu".
Our links:
Website: www.mybrothersfriend.com
Patreon: https://www.patreon.com/mybrothersfriend
Instagram: @mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
Episode 20 | 2023 Ins & Outs
Happy New Year! In this episode, hosts Sofia & Nisha discuss goal-setting, their personal "Ins & Outs" for 2023, and the internet's trend predictions for the new year. Buckle up because this episode will take you on a bumpy ride from spa showers and grocery shopping to raves, galaxy hair, and declaring the cloud couch as officially cancelled. The hosts also dive into some big questions including (and not limited to): Is skinny making a comeback? Is Gen Z having babies earlier? What are Millennials actually known for? Is your bodywash antiseptic? And what are primal movements? Check out MBF on instagram and let us know what your 2023 ins and outs are!
Our links:
Website: www.mybrothersfriend.com
Patreon: https://www.patreon.com/mybrothersfriend
Instagram: @mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
Episode 19 | Conscious Consumption & Self-Identity
On this episode of My Brother's Friend, hosts Sofia and Nisha have a real and honest conversation about how sense of self relates to conscious consumption, the mismatch between Gen Z's morals and behaviors, how to consume more sustainably, and more!
Our links:
Website: www.mybrothersfriend.com
Patreon: https://www.patreon.com/mybrothersfriend
Instagram: @mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
Episode 18 | Inside Look: Fashion Marketing
In this episode hosts Sofia and Nisha sit down with Hershey Netala who is a marketing manager at a global luxury fashion brand. They have a conversation about the evolution of fashion marketing from traditional editorial outlets such as Vogue to social media, how brands stay-up-to-date with cultural shifts, and the difference between brand and digital marketing. Of course, they also touch on the recent Balenciaga atrocity and why it is so shocking from a marketing perspective. Check out Hershey’s instagram pages @sainthershey and @hersharchives.
Our links:
Website: www.mybrothersfriend.com
Patreon: https://www.patreon.com/mybrothersfriend
Instagram: @mybrothersfriend
Tiktok: @mbfhosts
Email: mbfhosts@gmail.com
Episode 17 | Brand Obsessions: Jacquemus, Diesel, & GANNI
On this episode of My Brother's Friend, hosts Sofia and Nisha dissect their current favorite luxury brands. From Jacquemus' poetic imagery to Diesel's Y2K comeback and GANNI's innovation around sustainability, the hosts dive into why they think these brands are leading the way in fashion. For more fashion content check out the MBF website and social media pages all linked below!
Links:
www.mybrothersfriend.com
Instagram: @mybrothersfriend
Patreon: https://www.patreon.com/mybrothersfriend
Episode 16 | Uggs & An Update
On this episode of my brother’s friend hosts Sofia and Nisha kick off a new phase of MBF which will be fashion-focused conversations between the two. They dive into a heated debate over uggs, the 70s pattern trend, minimalism v. maximalism, and share a bit about their lives since graduating college. Check out mybrothersfriend.com to stay in the loop!
Episode 14 | Creating a Modern Brand
In this episode we invited a former guest back onto the podcast. Joe Arida, owner of Lebanon’s largest streetwear brand called La Terre Est Folle, is back and better than ever. He shares with us the 5 pillars of LTF- body positivity, sustainability, inclusivity, patriotism, and experimentation- and how they represent the future of consumption. We dive deep into topics such as unlearning modern consumption, confidence & sexuality, insecurity culture, and SO much more! Be sure to check out Joe’s instagram and website @laterrestfolle and laterrestfolle.com.
Episode 13 | Digital Architecture
In this episode we chat with Sattom, an architect by day and designer by night. She specializes in creating breathtaking digital 3D spaces that take on a surrealist tone. Sattom designed the digital space for P-Thugg's, Ya Habibi Market, who we interviewed in season 1 (listen here). In this episode Sattom talks about 3D spaces as an emerging art form whose popularity has been expedited amidst the pandemic as a way for brands and artists to showcase their work in a virtual setting. We also talk about design v. art, Sattom's architectural background, and her future plans as a stage designer and DJ! Be sure to check out her instagram where she showcases her incredible creations, as well as mybrothersfriend.com.
Episode 12 | Influences of a South African Artist
This week we sit down with Renee Rossouw- a painter, architect, and medicine-enthusiast from Cape Town, South Africa. She shares with us her long but fulfilling journey to becoming a full-time artist and how her various life experiences contributed to the development of her artistic style. In this episode, we discuss the importance of perseverance in life, the interdisciplinary nature of art, the influence of architecture on Renee's art, and Cape Town's thriving art community. Checkout Renee's instagram and website to view some of her art! Also check out www.mybrothersfriend.com for more information on Renee and our other podcast guests. Enjoy!
Episode 11 | South Asian Pop Singer
To kick off season two, we invited American-Indian pop-singer, Zoya, on the podcast. Originally from California, Zoya attended Berklee College of Music and launched her music career in India a few years later. Two years ago she returned to the US the mission of conquering the US pop music industry. In this episode, Zoya talks to us about the lack of south asian representation in American media, the rise of pop music in India, how she found her personal sound, and so much more! Be sure to check out Zoya’s Spotify and Instagram, as well as our website, www.mybrothersfriend.com for more details.
Episode 10 | Egyptian Fashion Designer
In this episode hosts Sofia & Nisha sit down with Egyptian fashion designer, Maram Aboul Enein. She is the owner of Maram, an off-duty luxury brand that prioritizes sustainability and craftsmanship. Maram recently dropped a streetwear collection called Pray for Humanity which draws attention to the harsh realities of modern life and calls for a restoration of human nature. In this episode, Maram defines streetwear in her own words, explains the cultural amalgamation that influence her designs, and shares her experience working at major fashion labels like Balmain, Zac Posen, and Oscar de la Renta. Check out Maram's website and social media pages below, as well as the My Brother's Friend instagram page.
Maram (IG)- https://www.instagram.com/maenein/
Maram Official (IG)- https://www.instagram.com/maram.official/
Shop Maram- https://www.maramparis.com/
My Brother's Friend- https://www.instagram.com/mybrothersfriend/
Episode 9 | P-Thugg from Chromeo
This week our featured guest is Patrick Gemayel commonly known as “P-Thugg” from the electro-funk music duo, Chromeo. Originally from Lebanon, Pee talks to us about his latest venture, Ya Habibi Market- a centralized creative house that brings together artists of the Middle-East North Africa region to collaborate and give back to their communities. We also talk about the changing nature of streetwear, Pee’s musical inspirations, and the generational struggle of Lebanese families. Please visit Ya Habibi Market and Pee’s instagram which are all linked below. Enjoy!
P-Thugg: https://www.instagram.com/peethugg/
Ya Habibi Market: https://www.instagram.com/yahabibimarket/
Chromeo: https://open.spotify.com/artist/2mV8aJphiSHYJf43DxL7Gt?si=ikkDHCU6TN6sfHkpHKcv3w
My Brother’s Friend: https://www.instagram.com/mybrothersfriend/
Finlay's Website: https://finlaymowat.com
Episode 8 | Artisanal Craftsmanship & Gender Fluidity in Morocco
Anwar Bougroug is the founder of bougroug, a contemporary, genderless Scandinavian-Moroccan brand established in 2017, with products handmade in Morocco. In this episode, Anwar talks about the inspiration behind his brand, and how he incorporates queerness and sexuality into his business. We also talk about sustainability, Anwar's relationship with artisans, and the meaning behind his Forbes Africa 30-under-30 listing. Check out Anwar's instagram, bougroug, and My Brother's Friend instagram for brands, artists and musicians mentioned in this episode!
Anwar's instagram: https://www.instagram.com/anwarbougroug/
bougroug: https://www.bougroug.com
My Brother's Friend instagram: https://www.instagram.com/mybrothersfriend/
Episode 7 | Lebanon's Powerful Creative Scene
This week we invited Joe Arida from Beirut, Lebanon onto our podcast. Joe is the founder of a streetwear brand called La Terre Est Folle which showcases the work of artists from all over Lebanon, including some of his own designs. We talk about the current political climate in Lebanon, youth culture, and the country’s rich art, music, & fashion scene. Joe also dispels the many misconceptions people have towards Lebanon, and how he views his own home.
Check out Joe’s instagram linked below as well as My Brother’s Friend to see all of the incredible Lebanese brands and artists mentioned in this episode.
Joe- https://www.instagram.com/joearidax/
La Terre Est Folle- https://www.instagram.com/laterreestfolle/
My Brother’s Friend- https://www.instagram.com/mybrothersfriend/
Episode 6 | Fashion Entrepreneurship in Palestine
In this week’s episode, we spoke to Meera Albaba from Gaza City in Palestine. Meera started her brand, MEERA ADNAN, which is a Palestinian contemporary womenswear label which operates from Gaza. Meera spoke to us about the struggles of starting her brand whilst living in a city under siege, what inspires her designs, and how the Israeli-Palestinian conflict has impacted her life.
Meera’s brand instagram: https://www.instagram.com/meera_adnan/
Resources to learn more about what’s going on in Palestine/where to donate:
https://www.ngo-monitor.org/ngos/palestinian_center_for_human_rights_pchr_/
https://www.aljazeera.com/topics/subjects/israelipalestinian-conflict.html
Episode 5 | The Rise of Depop
This week we sit down with Madie White from London. Madie does Marketing for Depop- a secondhand e-commerce platform that is revolutionizing the way we shop! We talk all about Depop's mission, thrift culture in the U.S. compared to the U.K., and what it's like working for a young fashion-tech company. Depop has quickly become one of our favorite ways to shop online and we are so excited to share this episode with all of our listeners.
Madie's Instagram: https://www.instagram.com/madiewhite/
My Brother's Friend: https://www.instagram.com/mybrothersfriend/
Episode 4 | Streetwear Resale 101
For our fifth episode, we spoke to Mark Ramirez, an avid streetwear reseller who runs The Site Supply. Mark talks to us about how he got into reselling, how it works, and the many ins and outs of becoming good at it. He touches on bots, how streetwear icons influence the market, the drop model, and much more. Be sure to check out The Site Supply's twitter and instagram page @thesitesupply, and @mybrothersfriend for a behind the scenes look at this episode!
Episode 2 | Brazilian Streetwear
In this week’s episode we’re going all in on Brazilian streetwear with our guest, Rafhael Castro. Rafhael founded the brand Zyper, which takes inspiration from the 90s tech boom. We talk about Sao Paulo fashion week and the importance of social media marketing in the Brazilian streetwear scene. Be sure to check out Rafhael’s instagram (@rfhcastro) and his brand (@zyper.br). We will also be sharing content from the brands mentioned in this episode on our page (@mybrothersfriend). Finally, this episode was translated to English from Portuguese by our friend Bea, so a huge thank you to her (@Beatriz.Kauffmann). Enjoy!
Episode 1 | South African Street Style
For our first episode, we sat down with Loyiso Ndlondlo from Cape Town, South Africa. Loyiso is a fashion stylist for a prominent agency and has experience working with a range of clients from luxury to athletic brands. We delve into Loyiso's personal background, South African street style, and the future of Cape Town in the global fashion industry. You can follow Loyiso on instagram @loyiso_royal and visit our page @mybrothersfriend for details on some of the local brands & artists he mentions in this episode.