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Growing In The Green Industry

Growing In The Green Industry

By NALP Young Professionals
The National Association of Landscape Professionals, Young Professionals Network Podcast powered by STIHL.

The best podcast for the Green Industry! Each week our hosts and guests discuss the topics that matter most for landscape professionals, including career advancement, hiring, professional development, retention, sales, operations, and more! Growing in the Green Industry is produced by NALP's Young Professionals Network. Learn more at www.landscapeprofessionals.org/youngprofessionals
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Cultivating Company Culture with Michele Posehn
In this episode of Growing in the Green Industry, we welcome Michele Posehn, Senior Manager of Diversity Initiatives and University Relations at SiteOne Landscape Supply. Michele and the hosts talk company culture and methods to encourage connections, how to work together to bring about change and attract diverse populations to our industry, how an intentional focus on inclusion should be essential for every business, and much more. This episode is hosted by Macey Wollenberg, Branch Manager at LandCare, Neal Glatt, Managing Partner of GrowTheBench, Luke Melograno, Production Coordinator at Mariani Landscape, and Brett Lemcke, VP of R.M. Landscape.
57:10
May 5, 2021
Are you Making Excuses or Finding Solutions?
In this episode of Growing in the Green Industry, our hosts provide personal and professional updates on the Spring season, and touch on several notable topics, including: having honest conversations with clients and setting expectations, taking time to recognize and support employees, focusing on operational systems and efficiency, and how to identify pain points and find comprehensive solutions.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
46:31
April 28, 2021
Energize, Empower, Inspire with Josh Flynn
In this episode of Growing in the Green Industry, we welcome Josh Flynn, CEO of Seabreeze Property Services, a full-service landscape contractor based in Portland, ME. Discussion topics include Seabreeze’s tech-first approach to empowering employees and providing them with the tools needed to operate efficiently, how investment in employees pays off, and the steps all companies should be taking now to prepare for the future. This episode is hosted by Miles Kuperus, System Architect at Include Software, Neal Glatt, Managing Partner of GrowTheBench and Brett Lemcke, VP of R.M. Landscape.
01:03:54
April 21, 2021
Engage for Success with Monique Allen
In this episode of Growing in the Green Industry, we welcome Monique Allen, Founder & Creative Director of The Garden Continuum. Monique shares her distinct business model, with a focus on “Life-Scaping” and sustainable landscape practices for residential and commercial properties. The group also discusses the importance of true evaluation and evolution as you build your business, and best practices for engaging your team and cultivating passion for the work they do. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench and Brett Lemcke, VP of R.M. Landscape.
54:58
April 14, 2021
It’s National Lawn Care Month!
In this episode of Growing in the Green Industry, we welcome Brandon Sheppard, Weed Man Multiunit Franchise Owner and Sub Franchisor, and Lisa Stryker, NALP VP of Communications and Marketing. As we kick-off National Lawn Care Month (NLCM), the hosts and guests discuss the history and importance of NLCM, the current focus on how healthy lawns fight climate change, and the benefits that lawn care and landscaping companies get when they help educate the end user, along with the tools NALP has available to help with this teaching process. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
56:09
April 7, 2021
Leafing Your Best Life with Matthew Ross
In this episode of Growing in the Green Industry, we welcome Matthew Ross, Director of Continuing Education at Longwood Gardens. The hosts get back to their horticultural roots, as Matthew talks about the history of public gardens, the importance of connecting people to the natural environment, and the horticultural and educational opportunities Longwood Gardens provides for the public. Matthew provides a unique perspective, as a horticulturist, educator, and photographer, and as someone who is passionate about bringing people together through their shared love of plants. This episode is hosted by Miles Kuperus, System Architect at Include Software, and Neal Glatt, Managing Partner of GrowTheBench, Luke Melograno, Production Coordinator at Mariani Landscape, and Macey Wollenberg, Branch Manager at LandCare.
53:02
March 31, 2021
Navigating Your Career Map and Journey
In this episode of Growing in the Green Industry, our hosts are live from the 45th Annual National Collegiate Landscape Competition, where 600 students, 97 faculty members, and 347 industry professionals have gathered to learn, compete, and network. Discussion topics include charting your career path (and how it will change and evolve over time) and best practices for networking, interviewing, and follow up. The hosts also share personal interviewing, internship, and onboarding experiences and what they have learned. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
01:13:36
March 24, 2021
Shaping Your Story with Roger Phelps
In this episode of Growing in the Green Industry, we welcome Roger Phelps, Corporate Communications Manager from STIHL Inc.  During this engaging discussion, Roger shares highlights from his career, including oversight of STIHL’s social media rollout and the popular STIHL TIMBERSPORTS® Series, and the importance of leaning into opportunity.  The group also touches on STIHL’s commitment to supporting young people and future generations of lawn and landscape professionals. This episode is hosted by Miles Kuperus, System Architect at Include Software, and Neal Glatt, Managing Partner of GrowTheBench.
58:60
March 17, 2021
Putting in the Time and $$: A Commitment to Continuing Education with Palmer Higgins
In this episode of Growing in the Green Industry, we welcome Palmer Higgins, CEO of Mainely Grass, a New England lawn care company. During this session, Palmer and the hosts take a deep dive into the importance of a consistent, comprehensive, and accountable training program, and how a focus on education helps elevate both your employees and your entire business. This episode is hosted by Miles Kuperus, System Architect at Include Software, Neal Glatt, Managing Partner of GrowTheBench, and Luke Melograno, Production Coordinator at Mariani Landscape.
57:24
March 10, 2021
Strategic and Profitable Company Growth with Seth Kehne
In this episode of Growing in the Green Industry, we welcome Seth Kehne, President of Lawn Butler, a maintenance and design-build firm in Knoxville, TN. Discussion topics include: the importance of focusing on your team (which also leads to a better experience for your clients), the value of timely, honest and thorough communication, and the future and evolution of the landscape and lawn care industry. This episode is hosted by Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
59:41
March 3, 2021
Finding Balance
In this episode of Growing in the Green Industry, our hosts dive deep and get real about finding balance in your life. Discussion points include: what does a healthy balance look like for you; work/life balance, especially in the time of covid-19; different types of balance (ie. mental, physical, emotional, spiritual); how balance changes over time; and more. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench and Miles Kuperus, System Architect at Include Software.
55:25
February 24, 2021
Why Focusing on Relationships is Critical for Success with Jason Becker
In this episode of Growing in the Green Industry, we welcome Jason Becker, Marketing Manager with Caterpillar, Inc.  Jason shares a unique perspective, both as a vendor supporting the landscape and lawn care industry, and as a longtime participant in NALP volunteer leadership, including several years as an NALP Board member. The group also stresses the importance and benefits of professional networking and relationships, and how their own experiences have impacted and helped grow their careers. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
58:33
February 17, 2021
Modern Management: Communication, Transparency and Adaptation with Ashly Neneman
In this episode of Growing in the Green Industry, we welcome Ashly Neneman, General Manager of Sun Valley Landscaping in Omaha, NE. Discussion topics include Ashly’s career path (including a move from another industry), lessons learned in her role as general manager, the importance of strong and continuous employee development, and correlating meaningful, purpose-driven work while making a profit. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Macey Wollenberg, Branch Manager at LandCare.
51:44
February 10, 2021
The Key to Finding and Retaining Great Employees (hint: Be a Better Employer) with Mick Mulhall
In this episode of Growing in the Green Industry, we welcome Mick Mulhall, president of Mulhall’s, an Omaha, Nebraska-based family of green industry businesses. Mick shares a brief history of the business and thoughts around finding his place and passion, as well as the organization’s continued focus on plentiful and meaningful community engagement. The group also discusses the importance of focusing on the whole employee, not just the parts you need or encounter in the workplace, and how being a better employer leads to finding and retaining better employees. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
49:32
February 3, 2021
An Essential Focus: Breaking Down NALP’s Government Relations Efforts with Andrew Bray
In this episode of Growing in the Green Industry, we welcome Andrew Bray, Vice President of Government Relations at NALP. During this engaging episode, Andrew reviews NALP’s legislative and regulatory initiatives at the federal and state level, including the process through which NALP navigated and supported the industry’s COVID-19 response.  Andrew also offers insight regarding the new administration and the expected impact on the lawn and landscape industry. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
50:11
January 27, 2021
Giving More Than You Get: Lessons in Generous Leadership with Andrew Ziehler
In this episode of Growing in the Green Industry, we welcome Andrew Ziehler, owner and CEO of Ziehler Lawn and Tree Care located in Centerville, Ohio. Andrew, the immediate Past-President of the NALP Board of Directors, discusses his unique year of leading the association, including navigating the pandemic, and touches on company growth and evolution, the customer experience, and the benefits of volunteer leadership and association engagement. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Macey Wollenberg, Branch Manager at LandCare.
54:19
January 20, 2021
Honest, Transparent, and Intentional Leadership with Leigh McGonagle
In this episode of Growing in the Green Industry, we welcome Leigh McGonagle, owner of Poplar Point Studio, a small boutique fine gardening company in upstate NY.  Discussion topics include: the importance and impact of professional mentoring relationships, creating a niche business and the definition of success, and how recognizing and learning from your mistakes helps drive growth. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
57:37
January 13, 2021
Robotic Mowing 101: Teaming Up with Technology with Matt Gramer
In this episode of Growing in the Green Industry, we welcome Matt Gramer, president of NatureWorks Landscape Services, a high-end residential landscape firm serving suburban Boston. An early adopter of autonomous mowers, Matt provides an overview of his organization’s robotic mower rollout, modifications made to their sales process and customer service experience, and details the benefits and challenges of embracing technology. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
59:34
January 6, 2021
Happy New Year!
On this last day of 2020, our hosts reflect on the past year, talk resolutions and goals for the new year, and share what they are most looking forward to in 2021. A big thank you to our listeners! We’re grateful for your support and excited about continuing this journey together in the new year. We'll be back next week with a brand-new episode. Happy New Year!
16:04
December 30, 2020
Happy Holidays!
Happy Holidays from the Growing in the Green Podcast! Whether you’re continuing long-standing traditions or creating new ones (because….you know…2020), we hope you can enjoy some time with those you love this holiday season.
07:32
December 23, 2020
Setting the Path for Sales Success with Kirk Armstrong
In this episode of Growing in the Green Industry, we welcome Kirk Armstrong from Armstrong Sales Coaching.  Kirk provides an overview of the concierge selling method, discusses the importance of clear communication and expectations, and encourages those in a sales capacity, or with aspirations to be in a sales role, to blaze their own trail. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Macey Wollenberg, Account Manager, LandCare, and Luke Melograno, Production Coordinator at Mariani Landscape.
01:02:25
December 16, 2020
Why KPI? Tracking, Understanding and Utilizing Your Numbers with Miles Kuperus
In this episode of Growing in the Green Industry, we welcome Miles Kuperus, System Architect at Include Software.  You may recognize Miles as one of our hosts; today he removes that hat and joins us as guest.  Discussion topics include defining KPI, reviewing categories and types of metrics, and thoughts around utilization within a business. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
56:18
December 9, 2020
Individual Growth and Team Success with James Warner
In this episode of Growing in the Green Industry, we welcome guest James Warner, co-owner of Odd Job Larry, a handyman and remodeling business in Kenosha, WI. Topics discussed include the value of consistent training and professional development, the process of ownership transition within a business, and the key to developing strong and healthy relationships within an organization. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
55:59
December 2, 2020
Happy Thanksgiving!
From our families to yours, Happy Thanksgiving!  Our celebrations may look a little (or a lot) different this year, but the focus on giving thanks remains.  We have a new group of folks to be thankful for this year - our listeners.  Thank you!  Perhaps you'll find the chance over the holiday to 'carve' out a little time to listen to episodes you may have missed.  We'll be back next week with a brand-new episode. 
06:04
November 25, 2020
Taking Chances with Confidence and Faith with Neil Bales
In this episode of Growing in the Green Industry, we welcome guest Neil Bales, President and COO of LandPatterns, a landscape architectural firm in Dallas, TX.  Topics discussed include how to be an intentional leader, the importance of mentorship, and how faith has shaped and supported Neil's personal journey in the landscape industry.  Our guest also shares thoughts on his recent recognition as NALP Young Entrepreneur of the Year.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
54:19
November 18, 2020
How It Started & How It’s Going
In the 25th episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench, Luke Melograno, production coordinator at Mariani Landscape and Brett Lemcke, VP of R.M. Landscape reflect back on the first 24 episodes, including favorite topics, individual takeaways and lessons learned, and personal and professionals changes since the podcast launch.
49:14
November 11, 2020
The Easy Way to Be Socially Responsible with Warren Gorowitz
In this episode of Growing in the Green Industry, our guest Warren Gorowitz, Director of Corporate Social Responsibility at Hunter Industries, discusses how every business can engage with a sustainable approach.  Topics discussed include what corporate social responsibility encompasses, the simple steps every business can take to get started being a better corporate citizen, and how sustainability has changed from purely environmentalism.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
57:29
November 4, 2020
Casting a Vision and Leaving a Legacy with Zech Strauser
In this episode of Growing in the Green Industry, our guest Zech Strauser of Strauser's Nature's Helpers, discusses sustainability and environmental consciousness in landscape maintenance. Topics covered include the importance of balance, vision casting, the value of intrapreneurship, and leaving a legacy. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, and Brett Lemcke, VP of R.M. Landscape. For more information, please visit http://strausernature.com.
01:07:57
October 28, 2020
Live from LANDSCAPES 2020
Our hosts are busy at LANDSCAPES Virtual 2020 this week, and we're excited to be back next week with a brand-new episode. In the meantime, feel free to check out some of the episodes you may have missed.
03:45
October 21, 2020
Sharing The Wealth to Grow The Business with Paul Fraynd
In this episode of Growing in the Green Industry, our guest Paul Fraynd of Sun Valley Landscaping discusses pros and cons of partnerships and how to motivate employees.  Topics covered include compensation plans for employees at all levels, navigating family business dynamics, and placing people over profit.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
01:01:23
October 14, 2020
The Twists and Turns of Finding Your Dream Job with Macey Wollenberg
In this episode of Growing in the Green Industry, our guest Macey Wollenberg of LandCare discusses her journey from a college graduate to a future manager. Topics covered include the importance of investing in people, making work more than a paycheck, and knowing when to make a career move. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, and Brett Lemcke, VP of R.M. Landscape. 
57:58
October 8, 2020
Let's Talk LANDSCAPES
In this episode of Growing in the Green Industry, our hosts, along with guest host Jenn Myers of NALP, discuss NALP's LANDSCAPES virtual conference.  Topics covered include schedule highlights, tips for a successful conference, and how to network effectively in a virtual environment.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
57:33
September 30, 2020
Engaging Employees to Solve the Labor Crisis with Mike Bogan
In this episode of Growing in the Green Industry, our guest Mike Bogan of LandCare discusses how culture, purpose, and core values drive success.  Topics covered include how to manage organizational change through pilot testing, discovering the what really motivates employees, and key steps needed for solid market expansion.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape. For more information, please visit https://landcare.com. 
01:15:53
September 23, 2020
The Challenge for Up-and-Coming Star Employees with Richard Kuperus
In this episode of Growing in the Green Industry, our guest Richard Kuperus of the Farmside Landscape & Design discusses how he balances work, school, and family dynamics in business. Topics covered include how to navigate business relationships as a young professional, navigating shifting dynamics at work, and balancing ambition with humility. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
01:03:05
September 16, 2020
The Secret Weapon to Networking Success
In this episode of Growing in the Green Industry, our guest Thom Singer, professional speaker, advisor, and content creator, discusses how to properly network and build relationships for sales, job offers, and career advancement.  Topics covered include the importance of thank you notes, building great mentor relationships, and how to connect authentically through virtual methods.  This episode is hosted by NealGlatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, and Brett Lemke, VP of R.M. Landscape. For more information, visit https://thomsinger.com. 
01:10:13
September 9, 2020
Why a Swimming Champion Loves Landscaping
In this episode of Growing in the Green Industry, our guest Ed Walsh of The Greathouse Company discusses how a team mentality and building relationships helps him sell and succeed. Topics covered include the importance of values, selling while social distancing, and what makes the green industry attractive regardless of previous education or knowledge.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, and Luke Melograno, Production Coordinator at Mariani Landscape. For more information, visit https://www.greathouselandscape.com.
01:02:11
September 2, 2020
Balancing Employee Development and Business Needs with Chris Joyce
In this episode of Growing in the Green Industry, our guest Chris Joyce of the Joyce Companies discusses how developing a family culture and leading with empathy is key to his success.  Topics covered include how to balance employee career development, the value of associations and networking, and learning how to shift from being a great operator to being a great leader.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape. For more information, visit https://www.joycelandscaping.com. 
01:03:45
August 26, 2020
How Coaching Drives Success with Taylor Milliken
In this episode of Growing in the Green Industry, our guest Taylor Milliken of Milosi Landscaping discusses the importance of coaching in personal and professional success.  Topics covered include training to all levels, budgeting for development, learning from professional coaches, and growing through learning.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, and Luke Melograno, Production Coordinator at Mariani Landscape. For more information, visit https://milosilandscape.com. 
57:32
August 19, 2020
Inspiration and Evolution In Education
In this episode of Growing in the Green Industry, the panel interviews four faculty members from horticultural programs around the country.  Topics covered include the value of collegiate education in the industry, the importance of well-balanced education, and advice for professionals at all levels.  Our guests are Daniel Greenwell from Piedmont Technical College, Whitney Phillips from University of Mount Olive, Liz Riley from Alamance Community College, and Skyler Westergard from Brigham Young University - Idaho. This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Luke Melograno, Production Coordinator at Mariani Landscape, and guest host Jenn Myers, Senior Director of Workforce Development at NALP.
01:29:37
August 13, 2020
Letting Go to Grow with Marty Grunder
In this episode of Growing in the Green Industry, our guest Marty Grunder of Grunder Landscaping and The Grow Group discusses how balancing processes while allowing his people to be creative propels his company to success.  Topics covered include why company values matter, learning from failures, embracing differing opinions at work, and capitalizing on change.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape. For more information, visit https://grunderlandscaping.com.
01:09:07
August 5, 2020
From the Source: Answers to Improve Your Business
In this episode of Growing in the Green Industry, the panelists discuss their questions for each other including why they love to work in the industry and where they see the industry evolving.  Topics covered include, career paths in the green industry, what motivates employees, adaptation of technology, and the future of work.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape.
01:08:35
July 29, 2020
Design and Build a Better Business with Cole Weller
In this episode, Weller talks about starting and growing his company, lessons learned along the way, and how engagement with NALP and its members has helped drive him to create a better business. Cole, with his brother Brent, co-founded Weller Brothers in 2001. He attended Southeast Technical Institute in Sioux Falls where he studied landscape design. His passion for creating beautiful backyards has set Weller Brothers apart from the competition in the design and construction of the most stunning backyards in the region. He serves as CEO and leads the sales team with passion and enthusiasm. Cole and his wife Kari have three children, Roslyn, Elouise and Whitaker. His hobbies are golfing, hunting, snow skiing and traveling. For more information, please visit www.wellerbrothers.com.
01:02:55
July 23, 2020
Modern Leadership: Giving Back While Moving Forward with Shayne Newman
Experienced in the trade since 1987, Shayne Newman founded YardApes, Inc. in 1990 and holds the title of President. Shayne received a B.S. in Finance from the University of Connecticut, is a Landscape Industry Certified Technician, Landscape Industry Certified Manager, holds a Connecticut Supervisory Pesticide License, and is a Certified Landscape Designer. The YardApes team takes great pride in being one of only thirteen Landscape Industry Accredited Companies in the United States and Connecticut’s only Landscape Industry Accredited Company. Shayne has generously volunteered his time and passion to the National Association of Landscape Professionals for over ten years by serving on several NALP committees and also serving on the NALP Board of Directors. In addition, Shayne has enjoyed volunteering his time on the Board of Directors of several non-profit organizations in his hometown of New Milford, Connecticut. Always involved in the communities of Northwest Connecticut, Shayne created and hosts the annual charity - Quad-Am Golf Classic. Since 2006, the golf tournament has helped to build awareness for area non-profits and raising over $84,000. Additionally, YardApes has participated in PLANET's former Day of Service since its inception, volunteering time and materials to revitalize the landscapes of civic venues including The Creative Playground, Pratt Nature Center, Harrybrooke Park, Sullivan Farm, Brookfield Public Library, The Children’s Center, Abbey of Regina Laudis, Steep Rock Association, Kent Land Trust and Sarah Noble Intermediate School. For more information about YardApes, please visit https://www.yardapes.com/. 
49:52
July 15, 2020
A Constant Focus on Profitability, Performance, and Company Culture with Frank Mariani
Frank Mariani is CEO of Mariani Landscape, which was founded by his father, Vito Mariani, Sr. in 1958. It began as a small residential landscape maintenance firm working primarily in Chicago’s North Shore. Today, Mariani Landscape specializes in high-end residential landscape architecture, construction and garden maintenance. Frank brings his extensive knowledge of landscape maintenance to the design process resulting in projects that are not only beautiful but sustainable.  Frank is passionate that landscape design should improve with age and this insight has resulted in numerous design awards for his firm whose work can be seen throughout the United States. In addition to Mariani Landscape, Frank also owns two other sister companies. Mariani Plants, a 700+ acre wholesale nursery, with locations in Illinois and Wisconsin that provides top quality B&B and containerized plant material. Hampshire Farms is a 50+ acre and 1,000,000 SF wholesale greenhouse that produces over 400 varieties of top quality perennials for Home Depot Stores throughout the Midwest. Frank serves on the board of directors of the National Association of Landscape Professionals, is the President of NALP’s Foundation Board and Current President of the Children’s Brittle Bone Foundation. He also serves on the boards of directors for several other companies. In 2018 the National Association of Landscape Professionals honored Frank with their first Lifetime Leadership Award. Frank and his wife, Sherri, reside in Lake Forest, Illinois and have two children, Frank V. and Alexandra and son-in-law, John and grandsons, Joey and Anthony.  For more information on Mariani Landscape, click the below link: https://www.marianilandscape.com.
01:12:10
July 9, 2020
Women in Landscape Network Takeover
This week, members of the NALP Women in Landscape Network (WILN) take over the Growing in the Green Industry podcast.  NALP’s Jenn Myers, Sr. Director of Workforce Development, hosts and is joined by guests Lisa Fiore, Co-Founder of LandscapeHub, Callan Dudley, General Manager of Southern Landscape Group, and Claire Goldman, Owner of R&R Landscaping.  Our female industry leaders chat about several topics, including personal stories of growth and advancement, how we can continue to welcome women to the landscape industry (women are currently about 11% of all employees) and some new initiatives the WILN is focused on for 2020.  For more information about the NALP WILN, visit https://www.landscapeprofessionals.org/women.
56:29
July 2, 2020
Bridging Generations with Phil Harwood
Phil Harwood is a managing partner of GrowTheBench.com, an online resource for green industry education and employee development. GrowTheBench, founded and managed by Phil and Neal Glatt, recently acquired the Snowfighters Institute, focused on education and networking for the snow & ice management industry. Phil is also the CEO of Pro-Motion Consulting, a management consulting firm that has been recognized twice by the Snow & Ice Management Association with the prestigious Snow Industry Commitment Award. Phil holds an Executive MBA with honors and Bachelor of Arts degree in Marketing, both from Michigan State University. For more information, visit https://growthebench.com/content/Default.aspx.
49:30
June 25, 2020
Recruit and Retain with Rossen Landscape
Deep dive into conversation with Jeff Rossen, Founder and CEO of Rossen Landscape, and his colleague Lauren Webster, Client Relationship Manager of Rossen Landscape, while they discuss how to recruit and retain employees. Jeff and Lauren provide different perspectives of the recruitment process to help educate employers on what future employees are looking for when deciding what company to invest in. In addition, Jeff and Lauren touch base on the importance of having a mentor throughout the recruitment process.  For more information about Jeff Rossen and Lauren Webster of Rossen Landscape, please visit https://www.rossenlandscape.com/.
01:10:42
June 18, 2020
Jumping In and Giving Back
As a recent graduate of the College of Agricultural Sciences at the Pennsylvania State University, Jack Pohutsky is beginning his professional career with R.P. Marzilli in Massachusetts. He studied Landscape Contracting, Design/Build option with a minor in Horticulture. The BA degree encompasses courses such as residential design, plant identification and establishment, and construction fundamentals, and teaches each student the importance of functional installations and client satisfaction. Jack hopes to bring the perspective he has gained from three internships to improve system efficiencies through collaborative efforts and consistent communication. He wants to grow alongside the talented R.P. Marzilli team and aspires to help others find professionals careers.
56:27
June 11, 2020
Horticulture at Home: Invention, Adaptation and the Resurgence of Victory Gardens
A 20+ year veteran of the professional landscape industry, Jenn Myers brings a unique perspective to her role as Senior Director of Workforce Development at the National Association of Landscape Professionals.  Holding B.S. degrees in Horticulture and Environmental Science from Virginia Tech, Jenn has embraced the wide variety of experiences available in the industry, from digging irrigation ditches and installing seasonal flower displays, to managing staffing for a $50MM full-service landscape contractor, to providing consulting services and recruiting and retention support to landscape businesses across the US and Canada.   Jenn’s love of the industry, and desire to share the plentiful and fulling opportunities available, led her to the national association, where she is tasked with developing and executing the industry’s much needed workforce development initiatives.
46:59
May 28, 2020
The Rose and Thorn of Working from Home
In this episode of Growing in the Green Industry, the panelists discuss how COVID-19 has impacted operations, remote working, and health and safety for employees and managers.  Topics covered include how companies have adapted, resources available to navigate challenges, employee well-being, and impacts for the future.  This episode is hosted by Neal Glatt, Managing Partner of GrowTheBench, Miles Kuperus, System Architect at Include Software, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, Production Coordinator at Mariani Landscape. To provide feedback and/or suggest future topics for Growing in The Green Industry Podcast, please send your thoughts to: youngprofessionals@landscapeprofessionals.org.
53:28
May 18, 2020