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The NaXum Podcast

The NaXum Podcast

By NaXum

Interested in the field of referral marketing? Or are you looking for ways to improve your referral marketing game? NaXum's got you covered. In this podcast, NaXum CEO Ben Dixon & Sales Executives Mark Stevens & Craig Cushman discuss the referral marketing space, digital marketing strategies, the evolution of direct sales, and more. We'll be talking about how to improve and grow your business through daily habits, predictive actions, and the UNIFY Platform. For more information, visit www.naXumtour.com.
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Season 4: NaXum for Solar Companies

The NaXum PodcastNov 29, 2023

00:00
05:52
Season 4: NaXum for Solar Companies

Season 4: NaXum for Solar Companies

Explore NaXum's Role in the Solar Industry: Join our CEO Ben Dixon in unraveling how NaXum is revolutionizing solar solutions, solving industry challenges, and driving innovation.


To learn more about product sampling in direct sales, please visit www.naxumtour.com


Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#NaXum #NaXumApp #NaXumReviews #NaXumPodcast #ReferralMarketing #DirectSales #DirectSelling

#SolarSolutions #RenewableEnergyTech #SolarSuccess #IndustryInnovation #SIndustryInsights #CleanEnergySolutions #SolarInnovation #SustainableFutures #SolarCompany #CEOInsights

Nov 29, 202305:52
Season 4: NaXum for Insurance Companies

Season 4: NaXum for Insurance Companies

NaXum delves into how it's changing things for insurance firms. Join our CEO, Ben Dixon, as he discusses what NaXum is doing in the insurance industry and the problems they're solving.


To learn more about product sampling in direct sales, please visit www.naxumtour.com



Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#NaXum #NaXumApp #NaXumReviews #NaXumPodcast #Podcasters #CEOInsights #ReferralMarketing #DirectSales #DirectSelling #Insurance #Insights #Innovation #InsuranceTech #IndustryCompany #Technology #Software #Platforms #Strategies

Nov 22, 202304:09
Season 4: Unpacking 3rd Generation Referral Marketing Platforms

Season 4: Unpacking 3rd Generation Referral Marketing Platforms

In the dynamic digital marketing landscape, referral programs have undergone significant transformations. From their conventional roots to the innovative present, the evolution of referral marketing platforms has seen the emergence of 3rd generation systems, redefining how businesses engage customers and drive growth.


Join our CEO Ben Dixon as he dives into 'Unpacking 3rd Generation Referral Marketing Platforms.' Gain invaluable insights in this must-listen discussion!


To learn more about product sampling in direct sales, please visit www.naxumtour.com


Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#NaXum #NaXumApp #NaXumReviews #NaXumPodcast #Podcasters #CEOInsights #ReferralMarketing #DirectSales #DirectSelling #MarketingInsights #DigitalMarketing #PodcastDiscussion #CustomerEngagement #BusinessGrowth #Innovation #ThirdGenerationPlatforms #Technology #Software #Platforms

Nov 15, 202306:26
Season 3: The Biggest Mistake You're Making In Direct-Selling

Season 3: The Biggest Mistake You're Making In Direct-Selling

Don't let this common blunder hold you back from reaching your full potential in the world of direct sales. Find out what it is and how to steer clear of it to supercharge your sales game!


Tune in as CEO Ben Dixon and Gaelle Ansaldo uncover 'The Biggest Mistake You're Making In Direct-Selling.' Don't miss out on this insightful discussion!


To learn more about product sampling in direct sales, please visit www.naxumtour.com


Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#NaXum #DirectSales #SalesTips #Entrepreneurship #BusinessMistakes #Podcast #Marketing #SalesStrategy #BusinessAdvice #NaxumPodcast #ReferralMarketing #SuccessTips #CEOInsights #BusinessGrowth #PodcastDiscussion #GrowthStrategies #DirectSelling

Aug 23, 202309:40
Season 3: What are the Best Practices for Managing Financials, Including Revenue, Expenses, and Cash Flow for a Direct-selling Company?

Season 3: What are the Best Practices for Managing Financials, Including Revenue, Expenses, and Cash Flow for a Direct-selling Company?

In the fast-paced world of direct selling, effective financial management is crucial for maintaining stability and achieving long-term success. From monitoring revenue and expenses to ensuring healthy cash flow, direct-selling companies need to adopt best practices to stay financially sound.


Join CEO Ben Dixon and Gaelle Ansaldo to embark on an insightful journey into the world of Best Practices for Managing Financials, Including Revenue, Expenses, and Cash Flow, within the context of direct-selling companies.


To learn more about product sampling in direct sales, please visit www.naxumtour.com


Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#DirectSellingSuccess #FinancialMastery #CashFlowOptimization #RevenueTracking #Expense #Management #NaXumPodcast #Business #Financials #DirectSalesInsights #LongTerm #Success #ReferralMarketing

Aug 16, 202307:47
Season 3: What Can I Do To Address Negative Perceptions or Stereotypes About the Direct Selling Industry?

Season 3: What Can I Do To Address Negative Perceptions or Stereotypes About the Direct Selling Industry?

In order to counteract negative perceptions and stereotypes surrounding the direct selling industry, it's crucial to highlight its ethical practices, economic impact, and success stories. Transparent communication and education play a key role in dispelling misconceptions and fostering a more accurate understanding. Additionally, showcasing the empowerment and entrepreneurial opportunities the industry provides is vital.


Join CEO Ben Dixon and Gaelle Ansaldo as they delve into strategies for addressing negative perceptions and stereotypes about the direct selling industry in this episode of the NaXum Podcast.


To learn more about product sampling in direct sales, please visit www.naxumtour.com.


Book a demo with our team to explore the exceptional referral marketing platforms that companies deploy in this space.


#NaXum #Podcast #DirectSelling #Consistent #Quality #CustomerService #DistributorExperience #SeamlessExperience #ProductSampling #DirectSales #NaxumTour #ReferralMarketing #BusinessGrowth

Aug 09, 202308:23
Season 3: How can I adapt and evolve my company's offerings to keep up with changing consumer trends and preferences?

Season 3: How can I adapt and evolve my company's offerings to keep up with changing consumer trends and preferences?

In today's rapidly evolving business landscape, keeping up with changing consumer trends and preferences is essential for any company's sustained success. As consumer behaviors and preferences shift, businesses must embrace adaptability and innovation to stay relevant and meet customer demands effectively.


Join CEO Ben Dixon and Gaelle Ansaldo as they discuss strategies to adapt and evolve your company's offerings to keep up with changing consumer trends.


🔗 Learn more about product sampling in direct sales at www.naxumtour.com


📆 Book a demo with our team to explore exceptional referral marketing platforms used by successful companies in the industry.


#NaXum #Business #Success #Adaptability #ChangingTrends #CustomerDemands #Innovation #MarketingStrategies #Podcast #Discussion #ReferralMarketing #DirectSales #NaXumPodcast

Aug 02, 202306:17
Season 3: Why You Should Focus On Customer Retention In Direct-Selling

Season 3: Why You Should Focus On Customer Retention In Direct-Selling

Focusing on attracting new customers and keeping your existing customers happy is important. This is known as customer retention. Customer retention means finding ways to keep your current customers engaged, satisfied, and loyal to your brand for the long run. It's like building strong relationships with your customers so they keep coming back to you.


Join CEO Ben Dixon and Marketing Champ Gaelle Ansaldo as they delve into the importance of customer retention in this dynamic industry.


To learn more about product sampling in direct sales, visit www.naxumtour.com


And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #Podcast #Episode #ReferralMarketing #DirectSellingSuccess #BrandLoyalty #NaxumPodcast #BusinessGrowth #MarketingTips #CustomerEngagement #Retention #HappyCustomer #PodcastDiscussion


Jul 26, 202305:45
Season 3: 5 Must-Have Features in Referral Marketing Software

Season 3: 5 Must-Have Features in Referral Marketing Software

In the competitive world of marketing, referral programs have proven to be powerful tools for business growth. Incorporating the 5 essential features in referral marketing software is crucial to maximize their potential.


In this episode, we delve into the world of referral marketing software and uncover the 5 essential features that can supercharge your referral programs.


Join CEO Ben Dixon and Marketing Champ Gaelle Ansaldo to discuss innovative strategies, valuable insights, and industry best practices to help your business thrive through referrals.


To learn more about product sampling in direct sales, visit www.naxumtour.com


And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaxumPodcast #ReferralMarketing #MarketingSoftware #BusinessGrowth #InnovativeStrategies #MarketingInsights #IndustryBestPractices #ReferralPrograms #BusinessSuccess #DirectSales #PodcastEpisode #BusinessTips #DigitalMarketing #Entrepreneurship #BusinessDevelopment #PodcastDiscussion

Jul 19, 202309:23
Season 3: The Importance of Work-Life Balance in Direct Selling

Season 3: The Importance of Work-Life Balance in Direct Selling

Maintaining a work-life balance is essential in direct selling, as it helps individuals effectively manage their professional responsibilities while prioritizing their personal well-being. Striking a harmonious blend between work and personal life increases productivity and overall satisfaction within the direct selling industry.


CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss the importance of work-life balance in direct selling in this episode.


To learn more about product sampling in direct sales, visit www.naxumtour.com


And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #NaXumPodcast #Work #Life #Balance #DirectSelling #Productivity #WellBeing #ProfessionalResponsibilities #PersonalLife #Satisfaction #Podcast

Jul 12, 202307:04
Season 3: How Do I Ensure Consistent Quality and Customer Service Across All Distributors

Season 3: How Do I Ensure Consistent Quality and Customer Service Across All Distributors

For business owners in direct selling, one of the key challenges you face is maintaining consistent quality and exceptional customer service across all your distributors. Customers who interact with your brand expect a seamless experience regardless of who they purchase from.


CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss ensuring consistent quality and customer service across all distributors in this episode.


To learn more about product sampling in direct sales, visit www.naxumtour.com


And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXumPodcast #DirectSelling #ConsistentQuality #CustomerService #DistributorExperience #SeamlessExperience #ProductSampling #DirectSales #NaxumTour #ReferralMarketing #BusinessGrowth

Jul 05, 202309:05
Season 3: How to Measure the Success of Your Direct Selling Business

Season 3: How to Measure the Success of Your Direct Selling Business

Unlock the secrets to measuring the success of your direct-selling business with our insightful guide. Dive into essential metrics and proven strategies to empower you to assess performance, track growth, and make informed decisions. From analyzing sales data to evaluating customer satisfaction, equip yourself with the tools to drive your direct selling business towards more remarkable achievements.


In this episode, CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss how to measure the success of your direct-selling business.


To learn more about product sampling in direct sales, visit www.naxumtour.com



And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #NaXumPodcast #DirectSellingSuccess #BusinessMetrics #MarketingInsights #ReferralMarketing #GrowthStrategies #DataDrivenDecisions #DirectSalesTips #Entrepreneurship #PodcastEpisode

Jun 28, 202308:31
Season 3: How To Overcome Rejection In Direct-Selling

Season 3: How To Overcome Rejection In Direct-Selling

In the world of direct selling, rejection is an inevitable part of the journey. As a direct seller, you put yourself out there, offering products or opportunities to potential customers or recruits. However, not everyone will be receptive to your message, and facing rejection can be disheartening. But fear not!


In this episode, CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss how to overcome rejection in Direct-Selling.


To learn more about product sampling in direct sales, visit www.naxumtour.com

And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #NaXumPodcast #DirectSelling #OvercomingRejection #Resilience #SuccessMindset #PersonalGrowth #Empowerment #Motivation #BusinessTips #ReferralMarketing #DirectSalesSuccess #RejectionHandling #BuildingRelationships #PodcastEpisode #BusinessInsights #Entrepreneurship

Jun 21, 202307:53
Season 3: How Do I Maintain Compliance with Legal Regulations and Avoid Pyramid Schemes?

Season 3: How Do I Maintain Compliance with Legal Regulations and Avoid Pyramid Schemes?

In the world of direct selling, maintaining compliance with legal regulations is crucial to ensure ethical practices and protect both distributors and consumers. Explore the importance of staying informed, seeking legal guidance, and implementing strong internal controls to create a culture of compliance within your direct-selling business. With this knowledge, you can navigate the intricate landscape of regulations and confidently steer clear of fraudulent schemes, fostering a trustworthy and successful business environment.


In this episode, CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss how to maintain compliance with legal regulations and avoid pyramid schemes.


To learn more about product sampling in direct sales, visit www.naxumtour.com

And book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #NaXumPodcast #DirectSellingSuccess #StandOutInTheIndustry #MarketingTips #ReferralMarketing #NaXumTour #Podcast #PodcastEpisode #DirectSellingIndustry #ExpertAdvice #BusinessGrowth

Jun 14, 202307:20
Season 3: How Can I Set My Company Apart from Competitors in the Direct Selling Industry?

Season 3: How Can I Set My Company Apart from Competitors in the Direct Selling Industry?

In a competitive field like the direct selling industry, knowing how to make your company stand out is essential. Failing to set your company apart can lead to drowning before you even jump into the deeper part of the industry. This task might seem daunting, but several strategies exist to do just that.


In this episode, CEO Ben Dixon and Marketing Champ Gaelle Ansaldo discuss how to set your company apart.


To learn more about product sampling in direct sales, visit www.naxumtour.com

and book a demo with our team to see the platforms exceptional referral marketing companies deploy in the space.


#NaXum #NaXumPodcast #DirectSellingSuccess #StandOutInTheIndustry #SetYourCompanyApart #MarketingTips #ReferralMarketing #ProductSampling #NaXumTour #Podcast #PodcastEpisode #DirectSellingIndustry #CompetitiveMarket #ExpertAdvice #BusinessGrowth

Jun 07, 202306:29
NaXum Core Value: Promote from Within
Jun 03, 202308:27
NaXum North Star: Fund, Launch, and Grow

NaXum North Star: Fund, Launch, and Grow

NaXum’s North Star of Fund, Launch, & Grow aims to fund and launch two platforms each calendar month. This North Star is significant because it provides a clear direction for the company to work towards, helping them stay focused and productive. With the business landscape changing rapidly, it is essential to have a guiding principle like Fund, Launch, and Grow to keep the business constantly improving. 


Setting minimum daily goals is another critical aspect of running a successful business. By breaking down larger goals into smaller, manageable tasks, companies can ensure that they are making progress every day. Having minimum standards daily creates a sense of accomplishment among team members and helps them stay motivated to achieve their longer-term goals. Daily minimums also allow for quick adjustments if necessary, ensuring that the company can pivot if it needs to in response to changes in the market or other external factors.


The North Star also allows team members to be constantly progressing. NaXum believes that if you don’t move forward, you only move backward. At NaXum, we believe that what each member of the team accomplishes in a day can either progress or regress.


In conclusion, having a North Star like NaXum’s Fund, Launch, & Grow is essential for any business looking to succeed. North Stars provides a clear direction for the company, creates a sense of accountability among team members, and helps them stay on track toward achieving their goals. By setting minimum daily goals and standards, companies can ensure that they are making progress every day, even if it’s just a small step forward. This also ensures that the company doesn’t stall when it does achieve significant feats nor will it falter if it falls flat off people’s expectations.

Interested in learning more? Book a discovery call today.

May 26, 202308:19
NaXum Core Value: Crystal-Clear-Candid Communication

NaXum Core Value: Crystal-Clear-Candid Communication

NaXum’s core value of Crystal-Clear-Candid Communication is a commitment to honesty, transparency, and openness in all communications. As an employee, sales executive, or marketing champ, practicing candid communication means being honest and straightforward in all interactions with colleagues, clients, and customers.


Candid communication is characterized by a willingness to speak the truth, even when it may be uncomfortable or difficult. It means avoiding sugar-coating, white lies, or withholding information, and instead, sharing information in a clear, direct, and respectful manner. This can lead to better relationships, increased trust, and improved problem-solving.

The costs of not being candid can be significant, especially when dealing with software and technology. At NaXum, we make sure to call it as it is. In the short term, it may seem easier to avoid difficult conversations or to bend the truth to avoid conflict or negative outcomes or even make a sale. However, over time, this approach can erode trust, damage relationships, and harm the overall reputation of the company or organization.
Starting to communicate candidly can be challenging, particularly if you are used to avoiding difficult conversations or bending the truth. Here are some tips for developing more candid communication skills:

1. Practice active listening: Candid communication is a two-way street, and it requires both speaking and listening. Make sure you are fully present and engaged when someone is speaking to you, and try to understand their perspective before responding.

2. Be honest and direct: When communicating, be honest and direct in your language. Avoid euphemisms or vague language that can be misinterpreted or misunderstood.

3. Own your mistakes: When you make a mistake or error in judgment, be honest about it and take responsibility. This can help build trust and respect with colleagues and clients.

4. Avoid defensiveness: When receiving feedback or criticism, avoid becoming defensive. Instead, try to understand the other person’s perspective and use it as an opportunity for growth and improvement.

5. Practice empathy: Finally, practice empathy when communicating with others. Put yourself in their shoes and try to understand their perspective and feelings. This can help you communicate more effectively and build stronger relationships.

As CEO Ben Dixon mentioned, “When we don’t communicate candidly, our filters on our words rob the other person of feedback they deserve.”


Book a discovery call today and learn more about NaXum's Core Values.

May 19, 202309:40
Hidden Costs of Taking a Best-In-Class Approach to Large Enterprise Systems
May 13, 202310:40
NaXum North Star: Poke The Box

NaXum North Star: Poke The Box

What makes businesses today successful? What are some of the things that make a successful direct sales company stand out today? The answer is easy: a company that is up-to-date. 


With the world changing by the minute, consumers change, too. Technological advancements have paved way for people to have options. People tend to support what’s convenient for them and more often than not, that entails being trendy and being consistent with the world’s ever-changing needs. 


The next question to ask is, how can a company be consistently up-to-date? Answer: people poking the box. Poke the Box is one of NaXum’s North Stars and was coined from Seth Godin’s book with the same title. In order to be constantly moving forward, members of your company should be able to voice their opinions out about processes, ideas, and suggestions. 


For NaXum, Poke The Box lets the team know that leaders are open to suggestions and discussions on how to make processes, products, and the entirety of NaXum better. This is because our leaders know that the best ideas can come from anyone, everywhere, and at any time. 


Because of this belief and principle, the team has built a culture around voicing out their opinions about processes and products, making it easier to collaborate on concerns. This makes the company better, not just in morale, but also through innovations. 


It is not enough to collect ideas; leaders should also evaluate and assess these ideas based on their feasibility, impact, and alignment with the company's goals. 


Once the best ideas have been identified, it is essential to take decisive action and implement them effectively. This approach enables companies to innovate and adapt quickly to changing market conditions, stay ahead of the competition, and achieve their goals.                                 

      

In conclusion, NaXum's North Star, Poke the Box, emphasizes the need for companies to create a culture that values innovation, collaboration, and continuous improvement. By embracing these three key points, companies can unlock the full potential of their employees, foster a culture of creativity and experimentation, and drive sustainable growth and success


Learn more about NaXum, its core values, and the services they provide by clicking on this link: www.naxumtour.com.

May 05, 202310:14
How to Have A Relevant Direct Selling Company in 2023
Apr 28, 202311:44
NaXum Core Value: Be Passionate
Apr 28, 202309:46
Predictive Actions in 2023 and the Difference Insight Data Brings to Referral Marketing Companies

Predictive Actions in 2023 and the Difference Insight Data Brings to Referral Marketing Companies

What does the referral marketing space look like in 2023? How does insight data change the referral marketing field? Listen in and hear CEO Ben Dixon, Sales Executive Tami Russaz, and Marketing Champ Gaelle Ansaldo discuss what it takes to set yourself apart in the direct selling field in 2023.

Apr 28, 202311:19
Season 2 Episode 2 Why NaXum is Joining the DSLC Summit

Season 2 Episode 2 Why NaXum is Joining the DSLC Summit

The Direct Sales Leadership & Compliance Summit is an important event for leaders in the direct sales industry. The Summit provides an opportunity to learn from experienced professionals and make connections with potential partners. Listen in and hear why CEO Ben Dixon and Sales Executive Tami Russaz believe it's important to attend these events. 



Mar 16, 202305:55
What are the Types of Referral Marketing?

What are the Types of Referral Marketing?

Companies all across the globe have been working their way into owning their own referral marketing channel. This can differ from company to company; the types of referral marketing companies can be categorized in a spectrum. The spectrum would begin with types of referral marketing that involve less training and commitment and the other end would entail more commitment. 

#ReferralMarketing #DirectSales #DigitalMarketing #ReferralMarketingSoftware 

Mar 09, 202311:43
NaXum North Star: Make Me Feel Secure
Jan 11, 202309:05
How to Prepare for A Sales Call ?
Dec 22, 202209:36
How Are Mobile Apps Evolving in the Referral Marketing Space?

How Are Mobile Apps Evolving in the Referral Marketing Space?

In today’s day and age, it’s highly important for any business to be available ‘where’ the consumer is.

‘Accessibility’ in technology has evolved greatly.

Accessibility today means being available on most platforms and readily accessible in any format. This is a direct result of the rise of everyone’s access to the World Wide Web. We could even go so far as to say that if your business isn’t online, it doesn’t exist.


To book a discovery session, visit www.naxumtour.com.


#ReferralMarketing #DigitalMarketing #DigitalMarketingStrategy #NaXumReviews #NaXum #DirectSales #Software

Dec 22, 202213:04
NaXum North Star: Omnipresence & Why It Matters
Dec 22, 202210:45
How Do You See the Referral Marketing Space Changing in 2023?
Dec 06, 202214:19
NaXum Core Value: Kaizen and Constant & Never-Ending Improvement
Nov 30, 202208:13
Spooky Stories with NaXum

Spooky Stories with NaXum

Happy Halloween, everybody! In the spirit of the eerie, #NaXum talks about their most spooky business story. In the referral marketing space, spooky stories serve as cautionary tales. Listen in and hear all about the tales our CEO Ben Dixon and sales executives Mark Stevens & Craig Cushman experienced.   Got any spooky stories of your own? Have you ever been ghosted by a prospective client? Let us know in the comments!   #ReferralMarketing #NaXumReviews #NaXum #NaXumApp #DirectSales #digitalmarketing #digitalmarketingstrategy #ReferralMarketingSoftware

Nov 23, 202221:33
NaXum North Star: Don't Make Me Think
Nov 16, 202208:58
Why NaXum? Why Now?

Why NaXum? Why Now?

Here at NaXum, we're really big on our WHYs.

When we talk about our WHYs, we refer to Simon Sinek's proposed Theory of Why on how true leaders inspire great actions from their teams. He defines it as "the compelling higher purpose that inspires us and acts as the source of all we do."  

For the second episode, we decided to ask our sales executives and CEO their own WHY as to why they decided to join NaXum. Listen in to hear CEO Ben Dixon, and sales executives Mark Stevens & Craig Cushman,  To learn more about NaXum, referral marketing, and even digital marketing strategies, book a discovery session with us at www.NaXumtour.com

Nov 09, 202209:12
NaXum North Stars: The 0-24 Hour Brand Promise
Oct 14, 202208:07