Inbound, first coined by HubSpot in the early 2000s, is the methodology by which you attract, engage and delight customers. A lot has changed over the last two decades, including inbound's place in the marketplace. As more and more businesses embrace the inbound methodology, we wanted to take a look back at how it has evolved over the years.

Over the next few episodes, Inbound Strategist Weslee Clyde and Head of Demand Generatoin Guido Bartolacci will explore how inbound has evolved, the technology that has influenced it and how businesses like New Breed have adapted inbound to drive growth. Throughout the episode they'll discuss:

Inbound's definition and early adoption
How technology has played a role in its evolution
Tactics and strategies the New Breed team has used with inbound

Looking for more content about inbound marketing? Here are some helpful links:

Visit our blog for regular content on inbound marketing, demand generation and more. Check out our resource library for templates and guides that can support your businesses' marketing and sales initiatives.

Behind the Scenes of INBOUND 2020 | S02 E12

Adding Value | New BreedBy New BreedNov 19, 2020