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The Personal Trainer Mentor Academy Podcast

The Personal Trainer Mentor Academy Podcast

By Nik And Ant - PTMA Podcast

Welcome to the Nik and Ant - PTMA Podcast. All things fitness, business, personal training, etc.
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Check in Q&A #43

The Personal Trainer Mentor Academy PodcastFeb 08, 2022

00:00
39:16
What do I do when I know I should be doing something, but I don't know what & Q&A No.140

What do I do when I know I should be doing something, but I don't know what & Q&A No.140

Time; 3:12

  • If you could only tell a newly qualified PT 1 bit of advice, what would it be?

Time; 4:05

  • I have a competition winner, who's coming to the end of her 3 month prize coaching period. I've booked in a session to sit down and talk about her experience and see if she (hopefully) wants to carry on working together. Any advice on what to cover? What sort of questions to ask? How to approach things?

Time; 8:30

  • What do I do when I know I should be doing something, but I don't know what. I sometimes feel guilty for taking time away from my business because it's not where I need to to be. But because I don't know what I should be doing, I'd be forcing myself to do something that ultimately may not be productive.

Time; 12:55

  • What are the weekly, monthly and quarterly non negotiable tasks I need to be doing to run a successful PT Business?

Time; 16:43

  • I’m taking my clients on. Hike in a few weeks should I get them to sign a waiver

Time; 17:31

  • Did you notice any alarming trends from PT's/Coaches during your chats at the weekend?

Time; 20:31

  • I'm very invested in my client's and when they are going through some fairly major life crap I carry that with me - how would you advise me to leave that at the gym/ at the front door when I get home?
Mar 26, 202429:01
When to actually use autonomy with clients? & Q&A No.139

When to actually use autonomy with clients? & Q&A No.139

  • Any immediate learns from Friday? How did it got for you guys etc?


  • When on earth do you fit in your own training? Struggling with this at the moment


  • 3-5 must do daily task if trying to increase engagement and following


  • From experience, what kinds of things work best for local area marketing
Mar 18, 202423:53
"When a client leaves I have an overwhelming feeling of failure" & Q&A No.138

"When a client leaves I have an overwhelming feeling of failure" & Q&A No.138

Time; 00:38

  • How should I approach previous cold leads for my group program? I have a load of Facebook contacts that expressed interest and I've messaged about previous intakes without reply, how can I warm them up and not just send another salesy message about joining the intake?

Time; 3:45

  • What is a common mistake when making a lead magnet?

Time; 6:07

  • What is the best way to take leads received through a giveaway, FB ad etc through a kind of 'process of elimination' so you end up with a smaller bunch of people at each stage and finish with a list who are more likely to buy?

Time; 7:45

  • What advice would you give to someone starting a mailing list and would you say 1 email a week is enough to show knowledge and value to potential clients?

Time; 9:55

  • When a client leaves I have an overwhelming feeling of failure, like i've not done enough or that Im not good at my job etc. How can I overcome this to make sure it doesn't effect other areas of my business?

Time; 13:20

  • What's your least favourite part of running a business?

Time; 16:13

  • What are your thoughts on taking risks and the idea of manifestation?

Time; 22:08

  • Have you got any recommendations for bitesized coaching learning? I like the look of Layne Nortons 'REPS' magazine subscription. I'm thinking something I can read / listen to for 10-15 mins per day to improve my knowledge and stay current with latest research etc.

Time; 26:00

  • I love automating the business as much as possible but sometimes I feel like I'm missing that personal touch in the initial interactions when a new lead comes into the business, especially if cold. Have you come across any automations that can bring in the more personal element? I'm thinking in particular voice messaging - a simple hello via whatsapp when someone comes in as a new lead in mailchimp. Or a video in mailchimp. I'm now riffing but anything you have tested?

Time; 28:45

  • How do I get clients to engage more in client events such as meet up walks, etc? I always think it would be great to get them to all meet but I face a lot of resistance with them all being busy with work, kids, etc? Is it just a case of giving more notice than a few weeks?

Time; 31:00

  • I worry a bit about my weekly 1:1 online client check in feedback videos (loom recordings). I think I go on too much, 10 to 20 mins sometimes. I have tried to record short videos but I do seem to keep chatting on. I haven't had any bad feedback from my clients about my feedback being too long so is not a massive worry. What would your thoughts be on this? any advice on client weekly feedback in general ? Thanks

Time; 34:41

  • What are the most important things to have have / do to build community in your business?
Mar 11, 202438:14
Where we see the industry in 5 years & Q&A No.137

Where we see the industry in 5 years & Q&A No.137

  • How many times a week should i advertise my services?


  • Would you have a client agreement / contract with group coaching clients for a 6 week intake in the same way we do for 1:1?


  • Who is your inspiration?


  • Very general question - Where do you see the fitness industry in 5 years ?



Mar 04, 202419:53
Remove your emotions from decisions, rejection and/or feedback + Q&A No.136

Remove your emotions from decisions, rejection and/or feedback + Q&A No.136

Time; 1:00

  • I'm redoing my new client onboarding, and want to drop them into an educational email sequence, to drip feed them information about energy balance, protein, DOMS, etc How do I determine what to they need to know and what order things should go in?

Time; 4:40

  • You boys have a frantic March, how are you's going to plan it out? What will be stripped back if need be? How do you go about knowing its about to go nuclear?!

Time; 7:45

  • Rank: instagram, facebook, podcasts and emails based on what you would prioritise for warming up a prospect.

Time; 9:40

  • Tips to help remove your emotions from decisions, rejection and/or feedback. An is this necessary to run a successful business?

Time; 12:53

  • What's the biggest thing you've learnt from helping other coaches with their business that has helped you with your own?

Time; 14:32

  • What's one thing you would go back to and change how you did something, because you thought "oh i really fked up here"? XD

Time; 17:01

  • I want to get clients on to monthly recurring so I don't need to have the conversation of "thats another month coming to a finish" but not sure how to set it up? I created a stripe account do I send clients the link to my account and stripe sets it up for them/me?

Time; 18:23

  • I think I might need to increase my pricing in some areas, but I'm struggling with the confidence around charging people more than I already charge - how would you go about this?

Time; 21:15

  • When to chase up someone whos had a consultation and needs to think about the cost

Time; 23:00

  • where's your favourite place to go on holiday?

Time; 23:35

  • If you could only do one exercise in your training program for legs, upper push, upper pull and conditioning (4 in total) what would they be?

Time; 24:35

  • What would be the first automations you create to buy time back and have better onboarding?

Time; 25:29

  • thinking about future planning for my launch. If a program launch worked well, would you rinse and repeat it in 2 or 3 months time ?




Feb 27, 202426:56
At what point (if ever) does it become the 'client's fault' for not reaching the goals they wanted? & Q&A No.135

At what point (if ever) does it become the 'client's fault' for not reaching the goals they wanted? & Q&A No.135

<ol>
<li>Do you know of any 'all in one' platforms for calendars, landing pages, email lists etc? Or do these tend to be big CRM type platforms aimed at larger companies?</li>
<li>What are the main factors to consider before switching target market?</li>
<li>If you had to go back to coaching fitness clients again, what would be your demographic/niche and why?</li>
<li>What percentage of your time should be spent thinking about the bigger picture? Over for example, the day to day in person business work. </li>
<li>I feel like I'm pretty on top of my week to week organization. I prioritize my tasks, plan things out, and book time into my schedule to get things done.

However I struggle to find time for the less frequent, monthly tasks. I always end up doing them on my days off.

Any advice? Or is it just a case of planning them into my week better/that's how it's gonna be?</li>
<li>Running a 'one-off' session such as 'squat workshop' - Upsell to clients or give it as a freebie / perk of the service?</li>
<li>On average how long does it take for a business to start making a stable income? </li>
<li>How far in advance to you plan your social posts/emails ? </li>
<li>What are the common mistakes from coached who struggle to generate organic leads and how can they overcome these struggles ?</li>
<li>Checklist to determine if I need to change anything with my client's programming - they are happy, they are progressing, they are learning new skills, they get opportunity to input into the program. I always take a beat and schedule time in to plan the next block but more often than not I come to the conclusion that it isn't broken and I'll introduce a new exercise/ switch up the conditioning/ core just to keep it fresh but otherwise it is broadly the same. Am I just being a lazy arse or efficient/ effective?</li>
<li>3-5 things to consider/ do if getting online clients is the main goal?</li>
<li>At what point (if ever) does it become the 'client's fault' for not reaching the goals they wanted?
Just had a client leave who's been with me a while and didn't get what she wanted. I've tried to accommodate and support her in every which way, but she was never able to action the steps we discussed for outside of the gym - even after making endless adjustments and have her lead the change.</li>
<li>If you could only write one email a week as a PT, what would it include?</li>
</ol>
Feb 20, 202443:31
Struggling with talking about your service confidently & Q&A No.134

Struggling with talking about your service confidently & Q&A No.134


  • I really struggle with getting a lead magnet out there before I'm 100% perfectly happy with it - it's just not in my nature! I everything to work how I want it to and don't want it to look/feel crappy and rushed, but I do want it to actually get done. Any advice?
  • I seem to be struggling to talk confidently about my service when I need to fill a space. Even though I have fab feedback from clients and know how I can help. What the fuck is that all about?
  • I have/had a client who finished their month of coaching, said they are going to sign back up, sent their check in the next day (by this point they were no longer on a program). Never mentioned the £ so when I brought it up they ignored, sent a chaser next day, they replied saying they would send the next day and they had "personal" things going on.No Money sent and this was now Wednesday, I replied Thursday saying I hope everything was ok and didn;t mention the money so they didn't think thats all I care about as its not. Come today (Friday) I chased again as I have a new client who is looking for the slot this other client has on Saturday. Do I chase again or send a message advising that I have had to give their slot to someone else and if they want to continue to message me on Instagram and then remove them from Trainerize?
  • What do you think of AI and the impact it may have on the industry in the future?
  • Favourite pancake topping?
  • I've got plenty of ideas for client resources which I think are specific to my demographic and solve common problems, but how do you know where to draw the line so it's not overwhelming and i'm not throwing the kitchen sink at them?
  • What are the top things to have in place if you want to start and push online coaching in the near future. At a stage where I am full for in person and want to push Online soon.
Feb 14, 202422:29
EPISODE 200! - How to run a SGPT model in a commercial gym as if it were a private gym.
Feb 07, 202420:01
The one thing you guys have learnt, that you wish you knew earlier? & Q&A No.133

The one thing you guys have learnt, that you wish you knew earlier? & Q&A No.133

Time; 2:44

  • What is one thing you guys have learnt, that you wish you knew earlier?

Time; 13:37

  • Client want to go down a package. my prices have changed since she signed up so she was questioning the new price she was on (she had the old prices written down). How can i address this with her?

Time; 15:26

  • A while back there was an email about being a PT back in the year 2000? Back then there weren't any social media like today but, PT's still ran their businesses. The early noughties looked like a wicked time to be alive (I was only 3 years old so I wouldn't know haha) What was it like being a PT, especially on a cruise ship back in the day? I found this very inspiring!

Time; 22:39

  • I offer a small group coaching not just training service, that is as much if not more focused on what happens outside the gym. Other SGPT in the area is just training focused - this makes me appear pricey in comparison. I'm tempted to call this out, not calling out other specific businesses, but how the training will only get you so far and probably not where you want to be (especially for the women I want to work with). Thoughts and how aggressive would you go?

Time; 26:51

  • I've got a consultation next week with someone who fits my demographic, but I think my new price might be an issue for them. I've had a few leavers this month so I could really do with the sign up - should I stand my ground and charge the new rate, or do I present a slightly lower price to ensure the sale?

Time; 29:15

  • I want to post in the jd gym freelance PT page but Im struggling with what to write. I need to introduce myself as the members of this page are members of the gym I work in. Do I mention that Im looking for either male or female who’s available preferably during the days mon-fri, looking for long term weight loss or do I just post an introduction about me. If you guys were in my position how would you go about posting in this page ?

Time; 31:00

  • Do you ever have weeks you struggle with enthusiasm too - haha?

Time; 33:58

  • When do you know if you are or aren't working enough on your business?
Jan 29, 202439:06
How to encourage clients to LOVE learning about the journey - not just doing it & LIVE Q&A No.132

How to encourage clients to LOVE learning about the journey - not just doing it & LIVE Q&A No.132

Time; 2:22

  • How would you follow up with people who no-show consultations?

Time; 4:02

  • How can you encourage clients to LOVE learning about the journey - not just doing it

Time; 09:56

  • Had my first bit of negative feedback from a client this week which I can see where she is coming from and feel like I'd like to know more about what they were saying, I'm fairly confident I know who it is but my feedback form is anonymous. How would you potentially approach getting more context from it?

Time; 12:52

  • how many hours a day/week should i be working on my business

Time; 14:41

  • How would you deal with a client who only uses a small part of the service but is happy to keep paying for the full experience? I've checked with him and he's happy to keep going like that, but it's hard for me to keep track of his progress, etc. I know what matters is that he's satisfied, but still.

Time; 17:58

  • How much should you giveaway on a free webinar?

Time; 20:05

  • I know your business is set up to minimise this, but what do you do when you are having a bit of a wobble?

Time; 24:05

  • Trying to be as anal as possible with my expense planning this year. You got any dates for PTMA conferences etc?

Time; 24:47

  • What's your thoughts on face to face 1:2 coaching (regular slots for a pair of friends or couple) and how much would you charge compared to current 1:1 rate. I don't think the personal 'chat' would be there, but the extra accountability would be a pro etc...

Time; 26:07

  • How often and frequent do you follow up with those who engage with posts, stories, polls etc but don't reply to DM's?


Jan 23, 202428:45
How to manage clients expectations during the onboarding phase & Q&A No.131

How to manage clients expectations during the onboarding phase & Q&A No.131

Time; 00:33

  • How long would you give PT away as a prize?

Time; 2:18

  • how would you approach online group coaching clients enquiring about in person sessions? Particularly when it's framed as "I just want a couple to get me going" as price has been mentioned as a barrier already

Time; 5:40

  • Who would win in a wrestling match?

Time; 7:35

  • How to manage clients expectations during the onboarding process?

Time; 11:02

  • Tips to improve my focus when I keep being distracted by negative thoughts and self-limiting beliefs

Time; 20:50

  • Tips for getting my face on my stories I bottle it every time

Time; 22:17

  • What would you say is the average number of online conversations a month to generate 1 new starter a month?

Time; 23:49

  • Do you put a 5, 10 15 min gap between sessions to allow for overunning and a chance to recap client notes etc, or schedule back to back?

Time; 25:40

  • Potentially a controversial one... But what's your thoughts (if any) on James Smith entering the "mentoring" space. Can't help but feel he's too far removed from it all to be offering business advice?

Time; 31:05

  • When prospective clients say in a consultation 'I just need x' for example, 'I just need 1 session a week' or 'I just need sessions not nutrition coaching', but you know that that isn't enough based on what they have opened up about - how would you suggest they need more than they think they do without appearing judgey or rude?

Time; 33:51

  • Its 6 week challenge/transformation season. These aren't my thing. How would you keep clients focused as they inevitably start to see some seductive claims on socials?
Jan 16, 202437:43
Recognising red flags in clients & Q&A No.130

Recognising red flags in clients & Q&A No.130

Time; 5:24

  • What questions would you ask yourself to determine whether you've done enough to help a client who leaves without achieving the results they came to you for?

Time; 10:29

  • Suggestions whjen you are planning content ahead of time, i have been ussong checkin and reviews, consults noyes etc, but find it hard trying to plann ahead, know it a skill at the end of the day but that what you suggest for make the plannign process easier?

Time; 14:27

  • How do I get over the feeling that I am not dong enough?

Time; 18:21

  • When looking to dial in your target market / avatar it it normal to have outliers in the service they don’t fit the description?

Time; 19:54

  • How do I ramp up marketing without being spammy?

Time; 25:10

  • How can I get better at pre-empting/anticipating red flags in my clients / when they might become disengaged? I try to have regular touchpoints by reaching out to disengaged clients with a text, but sometimes it doesn't help much. If they've not been using their monthly reviews, should i use one of their sessions as a monthly review to make sure the chat gets had?
Jan 08, 202432:19
What's the solution when everything is a priority & Q&A No.129

What's the solution when everything is a priority & Q&A No.129

Time; 00:40

  • What's the solution when everything is a priority and you don't have enough time to fit everything into your week?!

Time; 2:26

    How would you navigate sales/marketing during Christmas week off? usually I'd have no issue taking the full week off and letting people book for after but I'm conscious that with the amount of people I'd like in my Jan intake this may not be possible to fit in that first week of Jan, commit to having 1 day available in the week off for calls or have an alternative option?

Time; 5:07

  • What do you think the other will most want for Christmas?

Time; 6:42

  • I’m exploring hybrid model PT / online. Pricing and frequency of sessions would be good to get some advice on.

Time; 9:36

  • How to get connected on Facebook community groups

Time; 11:07

  • how to keep things ticking over, over the Christmas break without worrying about doing too much/not enough

Time; 13:40

  • What are you the most proud of from this year?

Time; 17:12

  • How would you effectively communicate and engage with my online clients more to keep them motivated if needed?

Time; 20:50

  • I could really do with some sign ups in the next 2 weeks, I have calls booked in but I don't want to come across pushy/ sales on those calls, how can I make sure I don't do that unintentionally but still get what I need?

Time; 22:15

  • What are your top 5 tips for tracking your business regularly? 

    Sometimes I put notes in my phone but it can be hit and miss whether i look at them again.



Dec 19, 202327:16
Helping clients create self awareness & Q&A No.128

Helping clients create self awareness & Q&A No.128

Time - 1:50

  • What is the best Christmas song and film?

Time - 5:00

  • How do i make myself stand out in December and not get lost in the noise of 'fuck it it's Christmas" and 'December challenges'

Time - 9:38

  • Do you have any new years resolutions yet ? or anything you want to achieve in 2024?

Time - 13:23

  • How to find the right balance between keeping our copy short enough to account for a short attention span, and long enough to deliver value and explain the benefits of working with us?

Time - 16:09

  • If you had to prioritise 3-5 sections of the business dashboard which ones do you suggest?

Time - 19:52

  • What are your top tips for helping clients develop self awareness?
Dec 12, 202322:46
How to overcome objections of ‘I need to speak to my partner first’ & Q&A No.127

How to overcome objections of ‘I need to speak to my partner first’ & Q&A No.127

Time : 00:49

  • How to overcome objections of ‘I need to speak to my partner first’

Time : 5:34

  • Why is the book Atomic Habits an overrated book?

Time : 09:30

  • preparing for peak, should you avoid doing TOO much marketing? eg. doing too many things at once & confusing people? Or is it good to have a range of free stuff/lead magnets/workshops etc. I understand that its good to drive attention and build awareness during those months but how much is TOO much? how would you find a good split? Thanks!

Time : 12:40

  • How to keep groups/leads/community interacting and staying in touch over the Christmas period
Dec 05, 202315:14
When is the right time to ask for the business when lead generating on the gym floor & Q&A No.126

When is the right time to ask for the business when lead generating on the gym floor & Q&A No.126

Time; 1:20

  • I'm starting to wonder whether I'm too loose with tracking my client's nutrition. 
    I really struggle with ways to actually measure and manage their intake if we're taking a more habits-based approach and not counting calories

Time; 5:50

  • How to not get overwhelmed with work when you struggle to get times and schedules

Time; 9:30

    Tell us (at least) one thing you learned from the other speakers at the conference this weekend!

Time; 12:50

    How do you keep ticking the boxes and getting the important stuff done when life happens?

Time; 23:00

  • How many touch points would you have with a prospect on the gym floor before you suggest a taster?

Time; 26:55

  • Can you tell early on, who's got what it takes to be successful and who doesn't? 
    Are there sometimes suprises? 

Time; 33:00

    Best way to use reels to generate conversations

Time; 35:52

  • Thoughts on podcast vs email for long content

Time; 37:50

  • Have you ever 'sacked' a client and if so how did you go about it?

Time; 41:50

    I'm running a group program at the minute - a paid challenge. I'm finding myself just wanting to fully support everyone haha. Is there such a thing as giving too much when you're trying to over deliver?

Time; 43:52

  • If you're not getting enquiries what is that first thing to look at/ reconsider?
Nov 27, 202346:27
How to be a client centred coach & Q&A No.125

How to be a client centred coach & Q&A No.125

Let days for tickets to the conference this week > 20% off last few remaining tickets. Email us for discount code.


Questions;


Time; 3:15

  • I'm really trying to be a client-centred coach and ask as many (admittedly leading) questions as possible to help guide clients to solving their own problems. 
    Even though I feel like this is the best way to coach people, sometimes it feels like I'm not really helping people solve their problems in that moment 
    For example, I had a call with a client this week who struggles mentally to find the energy to get out of bed. We went in on her values as well as the barriers and challenges she's facing 
    I asked loads of questions to try and understand her better, but after the call I felt like I hadn't really helped her all the much, because we didn't really come up with anything actionable to try and change those habits 
    Any thoughts?

Time; 7:24

  • What's a quality present in PTs you work with that you see is lacking in the rest of the industry?

Time; 10:40

  • When changing systems and delivery of service how can you encourage existing/old clients to follow new format

Time; 12:50

  • How to take time off as a PT and not having to cram sessions in before your holiday / after so you are overworked. Is there a way at that you can give client more value other than just valuing your program based on an an hourly rate and how would you communicate that to a new client?

Time; 15:19

  • If you both were in complete charge of the FT to PT model of commercial gyms, what would that look like?

Time: 18:30

  • How do I incorporate a holiday policy into my client agreement? I charge per month not per week so how do I articulate that I will be taking a week off each quarter? (Hope that makes sense)

Time; 20:01

  • What's lined up for the post conference gig on Friday and Saturday? Need to know how many change of clothes to bring!

Time; 21:00

  • I think I've heard Nik say he is/was an introvert and that it took some work to go and talk to people on cruise ships. I'm very introverted too and it always takes me a lot of energy to get started on my check-ins, calls or sessions. I love what I do, but my comfort zone is behind my laptop screen and it doesn't seem to improve much with time. Do you have any advice to make this easier?

Time; 24:20

  • What's the most common problem coaches have that you come across? and how do you help them overcome it?

Time; 28:25

  • How do you prioritise when everything is a priority?

Time; 31:15

  • I have a few leads who come to anything that I do that is free like my Saturday bootcamp, free two week trial of weekday bootcamp - first to sign up to a freebie. I know that there is absolutely no chance of them ever working with me. One has signed up to a free taster session for my SGPT - which they will never sign up to - taking a spot that could have been used by a genuine potential client. I can't kick them off the taster session but in the future I'm thinking I will leave them off any taster session invites so that a space isn't wasted. Short-sighted or realistic?

Time; 34:18

  • What do you do when you aren't getting much engagement or enquiries?
Nov 21, 202338:54
Can you be too focused on selling? & Q&A No.124

Can you be too focused on selling? & Q&A No.124

20% off Coaches Conference tickets using code PTMA23 here


Time; 3:20

  • Would you count sales for a paid group into the conversions on the dashboard or leave that for repeat clients only?

Time; 8:08

  • Now it's double digits in November, I feel this is semi acceptable to ask...What's your favourite Christmas movie?

Time; 9:28

  • How would you recommended tackling lack of concentration when facing the important yet tedious tasks? Regardless of how much I tell myself they’re important and need to be done, I find myself staring at the screen thinking “where the fuck do I start with this clusterfuck?!” 
    Thank you very much

Time; 13:!2

  • How are you's feeling about the upcoming conference?

Time; 15:47

  • How to use the feedback from a client survey to make your service better?

Time; 18:00

    I can't see myself not ever reinvesting into my own development. I guess I'm just curious, do you both still invest in your own development such as having a mentor or taking courses?

Time; 19:06

  • Did you ever feel like you were too focused on gaining clients for the sake of money & numbers instead of focusing on delivering results? If so, how do you find that balance? Is it wrong to feel that way sometimes?

Time; 23:50

  • What would you put in 'Room 101' from the fitness/ PT industry today?

Time; 28:20

  • Should I run a competition and give one place away for the 4 weeks fat loss challenge by asking people to share in their story and tag to get more reach?

Time; 29:40

  • Importance of getting online clients from sociasl as opposed to just GF?
Nov 14, 202335:13
Methods to help maintain a positive mindset & Q&A No.123

Methods to help maintain a positive mindset & Q&A No.123

Enter the Coaches conference FREE give away HERE!


Time; 00:23

  • Can you schedule messages in some way with WhatsApp business?

Time; 01:47

  • When is it safe to decide that a marketing strategy doesn’t work? How long should we persevere when trying out something new and not seeing results?

Time; 06:23

  • Do you guys work to a % of turnover for a marketing budget?

Time; 07:35

  • Do you guys have any methods to help maintain a positive mindset (eg. meditation or something)?

Time; 13:00

  • Any advice on finding a balance between capitalizing on a new starter's high levels of motivation, without overwhelming them?

Time; 14:30

  • Halloween outfit of choice and why?

Time; 18:44

  • If you could only eat one protein source, one carb and one fat for the rest of your life what are choosing?
Oct 30, 202322:15
How to deliver a shit hot lead magnet! & Q&A No.122

How to deliver a shit hot lead magnet! & Q&A No.122

Time; 00:27

  • How to know how much is enough when creating a lead magnet? I want it to be shit hot, but also want it to actually get finished!

Time; 05:23

  • How do you overcome the feeling of feeling like your business isn't doing well when, you are struggling to get leads/people into your business

Time; 08:49

  • I sometimes struggle to get into conversations but of self-doubt: I tell myself the story that I have nothing to bring to this person, they probably know everything I could be telling them and they are just going to wonder why I'm bothering them. As a result, either I cut the conversation short or I struggle to act naturally. How would you go about overcoming these stories?

Time; 12:28

  • For long term clients, how do you keep their programming interesteing. I want them to be able to have new experineces and feel different sometimes.

Time; 15:59

  • During your gym floor PT days, what was your favourite class to teach? If any lol

Time; 19:01

  • How to deal with a mental plateau in your business?

Time; 20:42

  • If you were setting up your own small space PT gym/studio what would be your top 3 to 5 things you would want in that gym ? (eg Squat rack, Bench barbell set)

Time; 23:57

  • How difficult/scary it is leaving the security of a big commercial gym - (PG) to rent space in a studio.... (is what I'd like to do next year, but need to be more confident in marketing)

Time; 26:30

  • When providing feedback checkins for in person clients do you use loom/voice notes / messager or do you provide feedback for them once you see them.

Time; 27:07

  • Thoughts on sharing posts from other accounts that have similar niche/ followers? If the message is useful/helpful for my followers.

Time; 27:23

  • What do you guys use for recording your podcast, putting it on spotify etc?



Oct 23, 202328:43
Should you be marketing more than 1 service at a time? & Live Q&A No.121

Should you be marketing more than 1 service at a time? & Live Q&A No.121

Coaches conference 2023 > https://sites.google.com/view/ptmacoachesconference/home

Time; 01:20

  • What are the similar traits you notice amongst the best/most successful PTs you work with?

Time; 04:32

  • Who is harder to work with; a PT with their marketing or a gen pop client with their nutrition?

Time; 07:10

  • I offer 1-2-1 and SGPT. Do you feel it is ok to promote both services or would we be better to go full throttle on one over the other? Or...is this a 'depends' scenario! Like, what has more availability just now etc.

Time; 09:19

  • I'm thinking about making my Home Practice Library (on-demand videos that I make for my clients) available for non coaching clients. I have about 100 classes on there at the moment and growing it constantly. Do you think it's a good idea? Are there things to consider? And how would you go about pricing it?

Time; 11:35

  • Is a website going to be necessary?

Time; 14:35

  • I can't quite get my head around creating a hybrid offer to work alongside my online coaching. 
    If I only have a Wednesday and Friday free to coach hybrid clients face2face in my gym how would that work ? 
    Would I need to be strict and keep clients on set monthly days and times or would it be more flexible and let them book in my diary every month ? (calendly for example) 

Time; 15:50

  • Is having a google business page and/or website effective for generating new enquiries/leads? And if so, what would be your way of encouraging clients to leave a positive review? money off? extra session? free plan? Thanks!

Time; 18:15

  • Your biggest peeve with the fitness industry right now

Time; 23:15

  • Italian, Greek or Spanish food. Can only pick one?
Oct 16, 202328:30
Provide an amazing service that no one else is probably doing or offering to their online clients & Q&A No.120

Provide an amazing service that no one else is probably doing or offering to their online clients & Q&A No.120

Time; 01:50

  • In terms of task/time management, what is the best resource you've come across? Or does good old pen and paper still reign supreme?

Time; 06:47

  • What aspects of coaching do you think you have the most room for development in?

Time; 09:20

  • I want to create a lead magnet to post on socials & in and around the gym, but I'm not really sure where to start? Where would you guys go from here?

Time; 11:25

  • I think I heard Nik describe himself as an introvert before? What did he find most useful to overcome that?

Time; 14:27

  • just wonder I am good at nutrition was thinking to do some healthy baking and do my lead gen ( sharing my recipes )

Time; 15:26

  • 3 things that you believe make a crap PT/ Coach and that we should avoid like the plague

Time; 16:32

  • I'm always thinking - " what can I do to provide an amazing service that no one else is probably doing or offering to their online clients?" 

Time; 17:32


  • What to you think is generally missing from 1:1 Online Coaching service ?

Time; 21:00

  • If you could be any athlete from any sport from any era, who are you picking?
Oct 10, 202325:56
How to improve goal setting with clients, so expectations and habits align.

How to improve goal setting with clients, so expectations and habits align.

With last week being monthly review week for the PTMA coaches - and they're 1-2-1 back and fourth this week, which means no weekly check in questions.


We thought we would dig in to a question that was asked by one of the coaches.


Supporting clients first of all set detailed goals, and then supporting them believe in the goals they have set is a hard task .. one that needs real focus and time.


As thought that process ... we manage expectations, future pace the goals into milestones ... and create real meaning behind the "thing" they came to us for.



Oct 05, 202322:32
Quite a few clients have left at once, what should I do? & Live Check in Q&A No.119

Quite a few clients have left at once, what should I do? & Live Check in Q&A No.119

Time;

  • Lifetime supply of monster or C4s??

Time; 00:22

  • How do you guys go about nurturing leads that you have got through lead magnets?

Time; 01:41

  • Any advice on how to cope with a mass exodus of clients? I've lost 8 sessions per week in the last month or so, which has obviously caused a bit of panic!

Time; 08:06

  • What would you say was the most challenging point of each of your careers?

Time; 10:58

  • I know it's possibly a good problem to have, but one of my clients sent me a large amount of money on PayPal, as a way to thank me for our work so far and to wish me a good holiday. I decided to say thank you and accept it, but I feel a bit uncomfortable and I'm worried it might affect our future work. Am I overthinking it? (the bonus money is equivalent to 3 months of coaching)

Time; 17:42

  • When do you stop messaging someone when they go cold? After how many attempts/ messages?

Time; 21:07

  • How specific to be with online coaching/ ideal client.

Time; 23:23

  • If you were a face to face PT and moved to a new city, so no relationships/ client base etc what would be the first 3 things you would do to establish yourself? (ignore finding a gym - you have got that covered)

Time; 24:45

  • Please could you break down and give me an example answer for this check in question to make sure I understand it fully : 
    What are your non negotiable's for SALE'S and MARKETING this week?



Sep 25, 202331:00
Doing what you want to do vs what you need to do and knowing what the best direction is to go in? & Live Check in Q&A No.118

Doing what you want to do vs what you need to do and knowing what the best direction is to go in? & Live Check in Q&A No.118

Time; 00:38

  • Footy teams supported?

Time; 03:10

  • Have you ever had your receipts inspected by the taxman? (I don't mean that big fucker from Teeside)

Time; 04:00

  • How to keep going when things feel like they aren't moving forward or developing how you want them to. Basically how to not give up.

Time; 07:58

  • What are the main things to keep in mind before going on holiday to make sure things go smoothly when you come back?

Time; 09:32

  • Advice on a current client who has a lot of time away planned in mid Oct & Nov - they are on invoice which worked from current set up but now I have been starting to support & set up programmes while away from me as competence has started to grow. Should I add this to invoice when I do this extra work or plan to discuss beforehand?

Time; 11:45

  • If you weren’t working in the fitness industry, what do you think you would be doing?

Time; 14:10

  • What is your thoughts on telling leads the price of your service straight away? or having your prices on your coaching enquiry form? 

Time; 17:42

  • How to get past feeling conflicted in your business with your long term goals, doing what you want to do vs what you need to do and knowing what the best direction is to go in?


Sep 18, 202325:15
Whats better? Sustainable approach or strict quick methods for fat loss? & Live Check in Q&A No.117

Whats better? Sustainable approach or strict quick methods for fat loss? & Live Check in Q&A No.117

Time; 00:24

  • Party or chill holiday?

Time; 03:27

  • My approach to fat loss is quite easy going. I take a 'Health & Fitness' first approach. As we know, many around us in this space take a deep calorie deficit, strict regime first approach. And disguise it as 'coaching'. How would you speak about this to client(s) who see these images and maybe feel they aren't doing enough? I don't want to sound like I'm bitching about other approaches etc.

Time; 09:12

  • How did you both transition from being a PT into mentoring PTs?

Time; 12:57

  • I'm sure most people know the answer to this but this is something I'm not sure about) 
    How do group sessions work within a gym context in terms of using machines/ free weights etc. 
    I have trained pairs and do supersets so they both always have an exercise. Normally one on a machine and the other with protable free weights which works. But I don't undertstand how this can work with up to 4 people.

Time; 16:13

  • When I have some free time that I could use to prepare stuff in advance and make my future life easier, I seem to always pick the easy option of enjoying my life now. How could I be more motivated to help future-me?

Time; 18:56

  • I have so few followers and such low interaction on social that at points I feel I’m just doing it for the sake of it. Top 3 things to boost it

Time; 22:36

  • If you are struggling to focus on your business/ deliver a good service, would you say it's time for a break?

Time; 24:49

  • Managing family life when you're self employed! My family are always my first priority, but I find it hard being self employed that my work hours are viewed as flexible whereas if I was in an employed position it would be clearer when I can and can't be available for family related things. Have you got any tips for making those boundaries clear?
Sep 11, 202330:22
How to deal with old client coming back in on the new higher price point & Live Check in Q&A No.116

How to deal with old client coming back in on the new higher price point & Live Check in Q&A No.116

Time; 00:33

  • So far my email marketing is just tips and advise as i just started it recently how often should i include CTA and what might it look like?

Time; 02:08

  • How to support a client who is struggling to identify the obstacles that get in the way of their goals? Their answer is always "I don't know, sometimes I'm motivated, sometimes I'm not" and when I send questions back, I don't get much of an answer.

Time; 04:17

  • any advice on communication with old clients who want to rejoin but the price of my online coaching service is more than doubled now ? 
    I've had the convo already with few old clients and its gone down well and they understand why but they have not signed up at the higher price which means I guess they don't value the service enough.

Time; 08:18

  • Thinking beyond 1-2-1/SGPT being at capacity, if and only if, I wanted to add another income stream, do you think it would or could be viable to run a series of purchasable education/content aimed at my market that would essentially run 'behind the scenes'? Hope that makes sense.

Time; 10:04

  • If you have parted ways with clients (predominantly because I’m now charging what I’m worth) how would you check in on them in the future? It hasn’t been an acrimonious parting but it hasn’t been a mutual choice

Time; 11:58

  • How to differentiate between client ONLY facebook group and community/free? 
    How do do accountability challenges in terms of tracking their performance/ daily ticks? 
    Please can u tell me where i can see this weeks Q&A, I've forgotten where you do it? :)

Time;

  • Prefer a busy or a chill day?

Time; 16:44

  • Clients don't want to move online- wanted to free some space for higher paying clients. Help!



Aug 31, 202325:01
How to increase the price point for long standing clients & Live check in Q&A No.115

How to increase the price point for long standing clients & Live check in Q&A No.115

Time; 00:25

  • Any advice on keeping on top of things while not feeling 100%?

Time; 2:22

  • About your Q&A podcast, do you read the questions beforehand? I do a Q&A podcast with my clients too, and I write down the answers (in bullet points) before starting the recording but the whole process ends up taking a long time. I wonder if there's a more efficient way to go about it.

Time; 4:34

  • If you were planning to open up your own facility, what research would you delve into first and how soon would you get started?

Time; 8:33

  • What is the best way to communicate to someone that their goals might not be realistic (for example losing a large amount of weight in a short timeframe)without sounding negative or making them feel bad I try and keep my service safe and built around sustainability so I struggle in these situations

Time; 13:33

  • Are there any tools you'd recommend when it comes to keeping on top of where clients are in their journey? I feel like I manage this all in my head, but as I've taken on more clients I don't think it's sustainable long term.

Time; 16:02

  • How to introduce a new price point to a client thats been paying the same for 2 years

Time; 18:30

  • Is it ok to outsource the tech stuff if I'm rubbish at it?
Aug 30, 202319:59
Improving client adherence to check ins & Live Q&A No.114

Improving client adherence to check ins & Live Q&A No.114

Time; 00:32

  • Could you expand on some other potential solutions to beginners/those with low gym confidence needing accountability via online coaching instead of F2F sessions booked in? Thought the idea of a call prior to their session to run through it was interesting and something I've not heard before so would be great to hear some more ideas

Time; 07:07

  • Either of you ever done a Hyrox?

Time; 08:13

  • when working with groups - how can I get people to talk about their goals?

Time; 10:15

  • Tip tips and methods for encouraging clients to not just tick off checking-in but actively engage with it. We talk about the value of it and the importance on the journey and how the more you put in the more you get out etc., I will probe further from the feedback but with some is like pulling teeth and I feel like a total nag

Time; 14:10

  • If a client had an exceptionnally good week (all the stars aligned for them in a way that won't happen often), and they are getting their hopes up that every week will be like this from now on, would you try to prevent them from being disappointed (warn them that things may not feel as easy all the time), or would you let them try and only react/reassure when things don't go as planned?

Time; 17:11

  • If a client is regularly cancelling sessions or attending less sessions than they usually would. How can I communicate with the client to check on them without them thinking they are failing? Because when the session compliance is low this leads them to cancel.

Time; 19:59

  • I do have availability for new clients this month, but is there any advantage to starting up new pt clients in a new month, as opposed to mid-month i.e." next week"

Time; 22:29

  • I posted a thank you video message in a local facebook community group last week which went down well. There are about 4000 local people in this group and that just a local village community group near my town. 
    I now want to post more in these types of group for my lead gen. 
    Any advice on what to post? 
    I was thinking of speaking to the group admin if needed and then post general advice/tips/ workout/educational with some CTA's. 
    What's your thoughts ? Thanks Sam

Time; 26:07

  • How do you prioritise which software to use in the beginning? Having software for every part of my business isn't financially viable for me at the moment, so what would you say are the key parts to automate and key pieces of software to use?
Aug 14, 202329:12
Should you hire coach to do your face to face coaching? & LIVE Check in Q&A No.113

Should you hire coach to do your face to face coaching? & LIVE Check in Q&A No.113

Time; 00:48

  • Am I just keeping an eye out for someone who might look like they are a bit lost? 
    Or are there specific things that can be done to make this time productive? 


  • Would a coaching model where I provide the online aspects of the coaching but I get someone else to lead in person sessions be a viable option? Just thinking if my F2F interest stays this high then I could potentially pay one of the PTs to lead sessions that I program and have the client still within my group etc. Not at the point where I need to hire another coach or anything but wondering if this is better than having somebody waiting for space to open up with me


  • When chatting to leads on social media a common objection I get is "I'm really after face2face PT not Online Coaching " . Even when I explain all the pros and benefits of online coaching in comparison to normal PTing, I still struggle with handling this objection. Any tips ? Thanks


  • How do you deal with a client who becomes a friend? (For the context, I meet one of my newer clients in events very often, we get along well but I'm worried it might affect our working relationship.)


  • Might be a bit of a deep one ? But being in a few social settings this weekend made me realise how consumed I'd maybe become by my business to the point it feels like it's almost become identity. Have either of you ever been through something like that and what tips would you give for creating that separation?


  • Client issue: 
    Don’t want to get use or say a negotiable because they don’t want to "disappoint themselves" 
    How do you get around this?


Aug 08, 202325:33
When is the right time to move on to full rent paying pt? & Live Q&A No.112

When is the right time to move on to full rent paying pt? & Live Q&A No.112

Time; 00:43

  • I have a couple of clients who repeatedly fail to stay accountable to themselves
    I always try to ask open questions to understand the challenges, get them thinking about how it plays into the bigger picture and encourage them to lead things in terms of coming up with solutions
    Any advice on how I can help them build that level of accountability to themselves?

Time; 4:40

  • How have you guys found sending more emails per week in terms of click through, opening rates etc?

Time; 7:00

  • When/why did you guys decide you wanted to stop coaching and move to mentoring?

Time; 8:50

  • What are the first things to outsource to gain back some time?

Time; 10:53

  • Do you think we should avoid ‘money off’ offers?

Time; 12:36

  • My lead magnet is going to be a 10 day challenge in August, would you create this for the niche only (Dads who want to get back into sport)? any tips for things to consider when setting one up?

Time; 15:20

  • I'm at the capacity I want to be at for f2f, but when I get an enquiry I feel tempted to take the person on because I see the time free in my diary but I know this is time I need to keep free for my online coaching. How would you recommend going about keeping that boundary?

Time; 18:42

  • What methods could I use to encourage more interaction in my free group? I know you can't expect much but now I'm back from holiday I can put more time into it, thinking of a challenge that requires them to post in every day like I've done with clients or something like that

Time; 20:07

  • What are some good example questions of market research questions?

Time; 22:42

  • How to know when it’s time to go rent only in a commercial gym?


Aug 01, 202325:53
How many 1-2-1 clients do you think a coach can look after before the service starts suffering & Live Q&A Check in No.110

How many 1-2-1 clients do you think a coach can look after before the service starts suffering & Live Q&A Check in No.110

Time; 00:50

  • How to you go about when clinets leaving the programme have some sort of off boarding process to gain testoimals

Time; 2:42

  • When you have been consistent with emails, and (hopefully!) giving some value, what sort of CTA's and/or 'asks' should/could we use in the emails to drive 'click rate'?

Time; 6:40

  • How many 1-2-1 clients do you think a coach can look after before the service starts suffering? What does it depend on and what are the signs to look for?

Time; 10:58

  • I've got a couple of clients who are trying to lose weight/body fat, but do shift work (a mix of days and nights every week) any advice on how to structure their training, nutrition, etc

Time; 14:54

  • How frequently do you recommend setting goals for yourself to give yourself something to aim for and keep motivated? What do you both personally do this?

Time; 17:55

  • How would you conduct market research whilst you also really need to make sales

Time; 21:20

  • I still struggle to stick to specific tasks at set days/times. Things just seem to happen then it creates a domino effect on not getting things done when I wanted to throughout the week. Any advice? 
    What works well for you and your weekly routines? 
    Thanks

Time; 22:54

  • What automation software do people use? Leads, on-boarding, paid client, e-mails etc. 

    What sort of cost are people paying? 
    Cheers guys

Time; 26:52

  • How do you overcome low key despising your business and where you work because, you are not getting enough clients but, you are working hard to try and get the clients?

Time; 31:21

  • The importance of getting gym floor lead gen for online. (I know you've covered the importance) but it'sc31:12 something I still struggle with and need to do more of.


Jul 25, 202336:58
When to say NO to a prospect! & Live Check in Q&A No.110

When to say NO to a prospect! & Live Check in Q&A No.110

Time; 00:38

  • How should I capitalise on stories that "do well"? Every now and again I'll put up an opinion on something and get a load of likes on that story, often from other PTs but what should I be taking from those stories/opinions performing well?

Time; 2:08

  • I want to run a low barrier service online which can build community and challenge me. But in all honesty I don’t know to pull leads in that aren’t followers and I don’t want to ‘cold DM’ people. Is paid advertising with a lead magne5 the way forward?

Time; 4:28

  • You's recently mentioned a gym you've been involved in. Looks class. Can you talk more about that? Also, would there be a way you could do a bit of an education series on the steps you had to go through etc? Be mega that.

Time; 9:08

  • Any advice on giving out leaflets? Can you post them through letterboxes?

Time; 11:34

  • I had a preconsult with a prospect who is... challenging. They push my boundaries, dictate our work together, etc. It left me feeling like working with them would be difficult, but also a good learning experience. I wanted to say no to them because ideally, I want all my clients to be easy to work with, but I am wondering if I'm not being complacent. How to know when saying no to a prospect is the right thing to do?

Time; 14:35

  • Every week my clients fill out a check in form on my app, and I'll go through them and give them video feedback over Loom 
    I try to keep my advice simple and actionable and always encourage them to come up with their own solutions to any challenges they're facing. However sometimes I feel like I'm trying to help too much/address too many things at once 
    Any advice on how to give useful and meaningful feedback, without overwhelming them with too much? And how to decide where to focus our efforts for the upcoming week?

Time; 18:36

  • When changing your market/niche, would you announce it or just start to gradually change your content?

Time; 21:14

  • How would you encourage new members or members who are more introverted/quiet to join our team nights out, team walks, social events etc?

Time; 23:54

  • how would you navigate around a clique in a gym between the manager and another pt which then has the manager pushing everyone to him? (just getting prepared)

Time; 28:42

  • How do you not stress yourself out and get overwhelmed when you have a hectic week and no clients? 

Time; 30:20

  • Do you think better to continuing to promote a program or to relaunch every other month or so?

Time; 33:00

  • How would you go about promoting the lead magnet

Time; 35:27

  • tips on how to continue spinning the same content with different hooks
Jul 18, 202339:21
Turning conversations on the gym floor into consultations & Live check in Q&A No.109

Turning conversations on the gym floor into consultations & Live check in Q&A No.109

Time; 4:46

  • How long would you plan a lanuch for a programme for?

Time; 8:11

  • How can you create a solid process of processing leavers. Getting feedback, testimonials, re-marketing etc.

Time; 10:32

  • When people on the gym floor ask for advice where would you draw the line with keeping giving the advice and offering them a consult?

Time; 14:08

  • What are you first thoughts on the new app Threads?

Time; 21:14

  • What are your thoughts on trial sessions? I made a business card a couple of months ago with a qr code which when scanned takes them to a form and they can book in a trial session. Then saw a post by you guys when I joined saying it was shit hahaha! Use them or throw them in the bin?

Time; 24:03

  • I have a client who struggles with nutrition and mental health issues. I have told him many times I'm not qualified for this, and I referred him to other professionals. He keeps bringing these issues up. Because what we do impacts mental health, I feel like the line is sometimes blurry (in the eyes of our clients anyway). How to deal with this?

Time; 27:45

  • How do you deal with people who don't take your terms and conditions seriously and how do you best approach it with them?

Time; 30:40

  • Why am I struggling to think of basic lead magnets I want to use daily online for my niche (busy full time working parents like me). I have ideas but maybe not the time to create them or I think "nah thats shit people won't be bothered about that " . Any advice thanks.

Time; 39:00

  • If you could change one thing about your PT career what would it be?

Time; 40:43

  • how to start up a big community aspect of your coaching
Jul 11, 202344:32
Considerations when opening your own gym & Live Q&A No.108

Considerations when opening your own gym & Live Q&A No.108


  • My clients are all on different prices at the moment due to a legacy of under-charging when I started 6 months ago. I'm wanting to go to a monthly membership model that would bring everyone in line, but I'm working through that at the moment. Would you suggest bringing everyone in line at once so have some in a holding pattern or transfer people across as and when is relevant. For some this would be a big price hike so I could keep them on their current tariff until we go our different ways. How to I best manage this newbie fuck-up?


  • What are important things to consider when planning to open your own gym in relation to business model, location, size etc??



Jul 04, 202317:54
Dealing with the grind of running a coaching business & Live Q&A No.107

Dealing with the grind of running a coaching business & Live Q&A No.107

Time: 00:17

  • Struggle with overwhelm on tasks when i have holiday booked for example a long weekend (friday-sunday off) and have to fit all tasks into 4 days. How do i manage this

Time: 3:50

  • how to stop questioning if the industry is right for you when everything seems to be pointing that you won't get anywhere?

Time: 13:17

  • What are the main things to keep in mind when you get near full capacity and looking to scale?

Time: 15:45

  • I can't think of anything right now but I'm watching Glasto on the telly....sooooo 
    Who would be your ultimate Glastonbury line-up?

Time: 19:47

  • How reliable is a google business page and website for acquiring leads and clients?

Time: 22:42

  • I feel like even when things are going well (which, objectively, they are right now) the constant cycle of chasing, gaining and losing clients alongside all the other stuff I have to do and the never ending grind of PT life leaves me feeling pretty overwhelmed 
    Any advice on how to deal with these feelings? And snap yourself out of a funk when you find yourself slipping down that route?

Time: 27:!4

  • Who would win an arm wrestle between you both?

Time: 28:40

  • Do you advise building up gym floor to the level I would like it to be, before moving into a hybrid role?


Jun 27, 202331:56
Live Check in Q&A No.106

Live Check in Q&A No.106

Time stamps and questions below;


Time; 00:10

  • I feel very confident about getting in 121 clients partly because I know 100% I have got people results with it, how can I have that same confidence in selling my online coaching without necessarily having the same history of success with it?

Time; 5:37

  • how would you convey your messaging / marketing on the gym floor? seems everyone whos busy has no structure, market ect but able to get 40 sessions a week

Time; 11:45

  • Oi Oi you tarts! Two fold question. When you are at the point of capacity, what would you hone in on to 1) Ensure the service continues moving forward and 2) Ensure this point is sustained for as long as realistically possible?

Time; 14:38

  • People find my website looking for private yoga classes. They are not looking for coaching. Would it then make sense to amend the copy on my website and "tone down" the coaching aspect of my work, and address it more during the consultation if it appears to be relevant to the client?

Time; 16:20

  • Above and beyond local businesses how to have conversations and generate leads when you don't work in a busy gym? I'd actually be pretty comfortable approaching and chatting to people in the gym but I want to work with people who don't want to be in or aren't already in a typical commercial gym and much of the lead generation related stuff I see as suggestions is from the gym floor

Time; 19:28

  • In a service that includes 
    Sessions 
    Weekly/monthly check ins 
    Feedback 
    Programming 
    A little onboarding 
    What would be your next focus?

Time; 23:00

  • How to build a clientele during the summer months whilst everyone is on holiday

Time; 26:11

  • Sales, I watch and listen to alot of Hormozi and other sale type people in my free time. 
    How important do you think the skill of selling is for an online coach? I found I struggled when it got to the price questions on my last consultation call even though I'm more confident with what I do and how much I charge now.

Time; 32:27

  • How do you know when you need to overcome a barrier of your beliefs to enable you to create a business and life thats inline with your values (family, freedom, educating more people)

Time; 35:56

  • I've been through the webinar on target market, but I'm still struggling to get clear on who I want to work with. Any tips/advice for figuring out who your ideal client is?


Got a question you want us to answer next week?


Drop us an email @ admin@ptmentoracademy.com or DM us on IG @ptmentoracademy



Jun 20, 202341:14
Live Check in Q&A No.105

Live Check in Q&A No.105

LISTEN TO THE END OF TH EPODCAST FOR SOMETHING SPECIAL!


Time: 00:24

  • I feel like I am really gonna struggle to shut off from work as I am away, how can I detach myself from work without feeling that I have no control over my business and avoid checking my phone every 10 mins

Time: 3:28

  • A parent has enquired about me helping their teenage son (15) to get fit for the new rugby season. They have tried a few coaches but none have agreed. I feel like I could help them but i'm not sure what would be required from a qualification/insurance perspective? 
    As it's not a demographic i've worked with before do you think it's best to find a coach that's more experienced and refer?

Time: 6:36

  • How do you price things if everything is individual?

Time: 9:04

  • How do I know what topics to cover in a new client onboarding email series?

Time: 11:45

  • How to get better at asking the right questions for the client?

Time: 14:36

  • I've just been thinking about my marketing over summer and I have a holiday booked right at the end of Aug going into Sep for 2 weeks, If people wanted to join my online coaching programme off the back of all my summer marketing around the same time as when I go on holiday would you say I should get them signed up as usual but either give them 2 weeks free while I'm on holiday or start them once I'm back? 
    I would want to loose leads over a 2 week break which is also a good time for me : Start of September / Busy Parents / end of summer / kids go back to school etc.


Email us here > admin@ptmentoracademy.com for your chance to grab a FREE place at our in-house

PT CONFERENCE IN JULY

Jun 13, 202323:09
Live Q&A Check in No.104

Live Q&A Check in No.104

Questions and time stamps below.

Time; 4:40

  • What are the signs you need to put your foot on the brake, take a step back and reevaluate your approach to work?

Time; 12:17

  • Best way to be honest when client isn't on it with their nutrition

Time; 15:47

  • I don't work at the gym I PT out of so i'm only around the gym floor when coaching clients or training myself. Should my marketing approach be different because of this?

Time; 17:13

  • Price points for existing clients moving online

Time; 21:55

  • Would you give clients a set day they have to complete a check in or would you recommend this be by a set time? For example, they receive a link with the check in attached on a Saturday morning and they must have submitted this by 8am Monday; or they have to complete their check in on Friday each week

Time; 25:15

  • More seriously: I take in clients anytime, but I'd like to introduce "launches" to drive people to action. But I don't want to lie about it and pretend I'm only accepting people until a certain date when I would clearly take them in if they signed up one week later. Any ideas on how to create urgency in an ethical way?

Time; 30:32

  • Any tips on how to stay focused and driven and not take your foot off the gas when things are going well?
Jun 06, 202337:06
Live Check in Q&A No.103

Live Check in Q&A No.103

Our weekly Q&A session for the PTMA coaches. some belting questions this week.


Time stamps for questions below :-)


Time : 00:24

  • Have you got any advice on getting tax returns after self assessments and how it all works?

Time : 7:08

  • When you're a fully self employed rent paying PT, how much control/influence can a gym have in terms of what you offer, what you sell etc? Or what would be reasonable? I'm talking strictly your Coaching services, not sex toys, gimp masks and all that.

Time : 9:19

  • I wouldn't mind some general advice about how to make the check in process more optimised/smooth. Down to the basics because I've never been to PT school

Time : 13:47

  • how to build confidence in a product (and not fixating on things being perfect first time)

Time : 16:22

  • I find it hard to get specific goals from people in consultations A lot of the time, people have a goal in mind (of weight loss or muscle gain), but turning that into something measurable is something I really struggle with Any advice?

Time : 22:27

  • How do you plan and prioritise your own self and your health while juggling your business and personal life too? I feel very guilty when I take time to do something for me because then I'm not working 'ON' my business or spending time with family etc. I always feel like I should be doing something else because if I don't, it won't get done.
May 31, 202331:19
Live Q&A Check in No.102

Live Q&A Check in No.102

Time stamp and questions from this weeks Q&A;


Time : 1:03

  • I've got a couple of ongoing enquiries for SGPT, 1 for a group of 3 (seeing them on Wednesday), one for a pair (currently chatting over WhatsApp). My concern is ensuring each person is brought into the programme 100% as an individual and not having a situation where if 1 can't come, the other can't and all that shit. Best way to ensure each person is fully invested as an individual?

Time : 5:32

  • I want to open a 6:45am boxing class, what would you recommend I do to fill that quickly as I can’t start it until I have enough people signed up?

Time : 8:22

  • How to encourage clients to leave a review on Google/Facebook?

Time : 10:42

  • What's the best way for me to help hold myself accountable for tasks (excluding time managment)?

Time : 12;45

  • do you have any tips for coaches wanting to expand there business and scale while staying align with there values?

Time : 18:40

  • online coaches, how do you contiue to grow your pressence?

Time : 21:45

  • Had some old clients ask for me to restart zoom classes as my small group was full pretty quick. Need to capitalise on these few, Could do with chatting about how?

Time : 23:45

  • I'm an online coach with a private FB group for past and present clients,
    With that in mind what is your opinion on sharing client wins for all to see in the group?
    Is it a 'it depends' type of Answer do you think?

Time : 24:50

  • Could I use the fact that I'm implementing a price increase in my marketing to drive urgency/ scarcity etc?

Time : 25:30

  • How do you keep hold of that clarity you get after going through your business values, vision etc? I've done this before but then find that feeling fades after some time



May 23, 202337:33
Live Check in Q&A No.101

Live Check in Q&A No.101

  • How would you reach out to find your dream clients
  • How to approach the conversations I'm having to turn them into leads? I'm usually trying to just be curious about their goals etc. but conscious that this fizzles out a bit, maybe send them something to sign up to email list if a coaching enquiry isn't quite where the conversation is going?
  • I might of asked this before, any recommendations for course providers who cover Strength & Conditioning? Nothing deep like a Uni, just Level 3-4 type stuff. Cheers.
  • Best way to respond for price list question in Instagram DM’s
  • How would you set up a mobility/abs/glutes/deadlift/rate my form/etc kinda station on the gym floor? Would you advertise it in advance? Or just do it in an ad hoc fashion?
  • I'd like to improve my check-in process because I can tell that my clients have different ways of communicating, but I want to make sure it stays structured and not too time consuming on my side. How would you organise the check-in feedback process, if you have some clients who answer a Typeform, others a WhatsApp message, others who leave a voice note, etc?
  • How to best approach clients who are always late with payments
  • How would you deal with low numbers in a group coaching program? Would you just treat them like 1:1 clients but with reduced contact time?
  • Any webinar you think i should just to next? If not, ill try to get past week 3 ?‍-️
  • Some of my clients have agreed to do testimonials for me, what questions do you recommend I ask them?
  • If you were to start an online business right now what's the first 3 things you'd do?
  • How much value would you place on social media if working in a gym on 1-2-1 coaching
May 16, 202325:28
Live Q&A Check in No.100

Live Q&A Check in No.100

<ul>
<li>How to action client feedback?</li>
<li>Whats your opinions on having a narrow niche in a gym environment like you'd do online?</li>
<li>How to stay positive when theres a lack of enquires?</li>
<li>1) I am wanting to open up more 1-1 spaces but don't want my work hours to be all over the place. Have you got any advice on how to keep your 1-1 hours organised and close together? I don't mind having the odd gap between clients but don't want them being hours apart. <br />2) Do you have any thoughts on PTs having a 90 day offer for 1-1 coaching? I think it would make it easier to sell since the client knows they have a start-end date, but I know most people will also need support beyond 90 days, any thoughts. <br />Cheers</li>
</ul>
May 10, 202327:00
Live Q&A Check in No.99

Live Q&A Check in No.99

<ul>
<li>I don't have kids, but I have a few clients who have them. They have challenges that I can't imagine and I'm not sure how to help them with that sometimes. If they say they have been too busy to look after themselves at all, I don't wanna challenge them on that and sound like a prick. I know it comes down to asking the right questions, but I was wondering if you have any advice.</li>
<li>Can you explain creating training templates in a bit more detail please</li>
<li>What one bit of advice do you give out the most in the academy but wish someone gave to you when you started PT? <br />(Hope that makes sense)</li>
<li>How do you know when you've had a successful week if you are process focused not solely on goals?</li>
<li>Where do you draw the line between wanting to do your best to help or go out of your way for someone and not selling yourself short or making life harder for yourself?</li>
</ul>
May 03, 202335:33
Live Check in Q&A No.98

Live Check in Q&A No.98

<ul>
<li>I want to do some public speaking type of activities locally to raise awareness and help people for free. It would be based around fat loss and showing people that they should prioritise their health in an enjoyable way. How ould you approach this and is there any tips/advice you can give to help me make this a great opportunity to deliver tons of value and very well-known in my town?</li>
<li>how to overcome the fear of asking people to spread awareness - including referral sides</li>
<li>Tell us a sneaky bit of what you have planned for the July Piss Up, I mean Conference...</li>
<li>creating a group program, what would be the most effective way of delivering this as contact free as possible with the idea of being present?</li>
<li>When releasing lead magnet, shall I also grab the persons insta name so I can send a personal message? Or stick to email series?</li>
<li>All the questions I have I know are in the course content. It’s a case of me actually doing it and applying it, but I don’t know how to create anything marketing or niche-y or solution solving so just for now I’m just doing videos answering basic things about going to the gym until I can start a marketing strategy</li>
<li>How to approach the subject of sleep with a client who doesn't see any issues with sleeping 4-5 hours per night?</li>
<li>How to best utilise on business time when busy</li>
<li>So I’ll be doing this online giveaway to win 4 months of online 1:1 coaching, Is now the best time would you say to go for it ? (Last week of April) <br />Extra : Any top tips for coaches who are about to promote and talk about their giveaways / launches on socials <br />Thanks <br />Sam</li>
<li>If you are currently full but still want to be proactive with leads, what should your CTAs be within your marketing?</li>
<li>When to know when to accept when a client isn't willing to do everything they need to get the results, when to push it and when to pull back</li>
<li><br /></li>
</ul>
Apr 25, 202317:35
How to get passed people turning you down for business.

How to get passed people turning you down for business.

This shirt episode was brought on by a great question from last weeks Q&A. It’s something we all have to deal with, and what ever way you cut it always stings a bit. Give us a shout if you need anymore support on the points we cover @ admin@ptmentoracademy.com
Apr 20, 202308:27
Live Check in Q&A No.96

Live Check in Q&A No.96

<ul>
<li>What would you offer local HCP to work along side you in a collaboration to boost SM interaction and referrals</li>
<li>Feels like there is a need to track a lot of stuff these days. In terms of time available, would you say it's OK to be selective on what you track in the now and how would you make that choice? Cheers you pair of Brad Pitts.</li>
<li>Im looking for ways grow my group training sessions- add in more group sessions, instead of having 2 groups of 8 people maybe have smaller groups but more of them</li>
<li>Best way to check back in/re-engage members that you have spoken to, got numbers for and want to show value for again. General check up message vs lead magnet vs offering time for a health check up or for advice? Any suggestions?</li>
<li>Long one but - The lady to won my 6 weeks of coaching competition has said she wants to continue past that point, but mentioned she was thinking about having a session once every 2 weeks. I know she needs more than that at least in the initial stages as she wants to get confident in the free weights area etc. I'm thinking to book a call with her and talk her through a journey of 2x per week to start with, then taper to 1x, then maybe once every 2 weeks, then online etc. How would you recommend explaining that process without it being overwhelming as I feel some people get spooked looking that far ahead?</li>
<li>How to make a huge impact on your first week in a commercial gym? i.e. having conversations, generating leads, making sure people know who I am etc</li>
<li>I know the answer is basically gonna be "it depends"/"it's up to you"/"I can't give you that answer!", but how do you figure out who your ideal client is?! <br />I've been thinking about the clients I've had or still have that I enjoy training, but I'm really struggling to find what links them</li>
<li>Do you have some tips on how to make an engaging webinar?</li>
<li>I feel like I mainly live on instagram at times (more than my actual coaching of online clients), would you say that that's fine? should thinking like social media sales, lead gen, marketing and creating posts dominate when running a solo online coaching business ?</li>
<li>How do you get pass someone turning down your business when they reached out for your help?</li>
</ul>
Apr 18, 202348:37
Live Check in Q&A No.95

Live Check in Q&A No.95

<ul>
<li>Cold calling/messaging is something I’m not use to or comfortable with <br />Do you have any advice on building confidence and putting together a system to track?</li>
<li>I am thinking of running ads to promote my boxing classes, but I dont know whether its worth it because I would be advertising to people that arent a member at my gym. This could be a positive but also a negative. What do you think I should do?</li>
<li>Do you think we should have at least one lead magnet of each type (awareness/consideration/decision)? And what kind of impact does the type of the lead magnet have on our marketing once the prospect has signed up for it? For example, would you use different CTAs depending on if the prospect is listening to our podcast or if they've joined our accountability group?</li>
<li>- Different approaches for nurturing direct vs indirect leads. e.g. how to approach/when to be direct with a regular class members vs someone who signed up for a free health check for instance. Would you be inclined to offer PT earlier to one or get both warmed up with lead magnets first?</li>
<li>I have some online clients (founding clients from over a year ago) set at a low price of £75 per month. I feel like I can't ask them for referrals as I now charge at least double what they pay monthly. How would you go about this?.....or do I just need to bite the bullet and up everyone's payments now?</li>
</ul>
Apr 13, 202318:28
LIVE Check in Q&A No.94

LIVE Check in Q&A No.94

  • Any valuable lessons from owning your own gyms/studios in the past?
  • What alternative would you use for a client that "doesn't do apps"? Taking on an older client who isn't needing to do any sessions away from me to start with/use the app anyway, just record the sessions down in a google sheet instead?
  • What sort of money would you recommend spending on Facebook ads if we are looking to direct people to trial out my boxing programme?
  • I'm gonna be greedy and ask two (because I didn't ask any last week! 
    1. Any advice on how to stop doubting your ability as a coach when clients aren't ready to change and don't really make much progress? 
    And, kinda following on from that, you guys talk about carrying out multiple consultations with a lead to learn enough about them and make sure they're ready to change...I'm having a hard time getting my head around the idea. What would that look like in practice? What would you go through in each conversation? How would you explain to them that you're not happy to take them on right now and need to learn more about them?
  • You talk a lot about extending the onboarding process and 2/3 consults before taking a client in. But how do you practically set this up? And how do you communicate it to the potential client? Most people don't particularly like getting on calls, so I'm struggling to see how they will accept getting on 2 or 3, when they probably want to get started with what they consider "the real work".
  • How long should a MONTHLY email be?
  • People always talk about gradually transitioning from full time gym floor PT to Online, do you ever hear about is going the other way? 
    I quite like the idea of being fully online but also having a part time in peron PT job alongside it. Maybe even have my own home gym to have a handful of 1-2-1 in person clients. 
    What's your thought ? Thanks
  • What are some of your favourite questions to ask clients in a monthly check-in?
  • Do you think it's worth only opening up new spaces once a month to create scarcity and urgency? 
    I ran a 6 week block for my small group service at the end of last year and I think it did so well because it had a set start & end date.
  • How do I get better at email marketing? How can I grow it and get the most from it?
Apr 11, 202341:37
Live Check in Q&A No.93

Live Check in Q&A No.93

<ul>
<li>Looking back on your careers, what would you do differently?</li>
<li>Should you be friends with your clients or keep things professional?</li>
<li>Do you have advice/tips about how to keep a beginner's mind? I realise that I sometimes struggle to put myself in my clients' shoes and remember how it felt to start. In particular, I make things overly complicated because I don't want my sessions to be boring, only to realise afterwards that the basics would have been more than enough.</li>
<li>How do you deal with clients who go quiet?</li>
<li>I have seen it suggested that you should follow bigger accounts and engage with their content to help grow your audience and build connections. <br />As a personal trainer is there any point in following big pages like the body coach, fitness chef, james smith as they have a worldwide audience? or are you better off sticking to accounts from a similar location to yours as they have a more relevant audience? <br />Also do you have any suggestions for any other type of accounts you should be connecting with outside of the fitness space?</li>
<li>Would you say accountability is the most valued part of a coaches service in a client's mind?</li>
<li>What can I do to show I know what I’m doing and what I’m talking about to people outside my service, without posting transformations?</li>
<li>I've got a client who's husband will sometimes grab me on the gym floor and ask how she's doing because "she doesn't tell him anything". How would you recommend approaching those situations? I've just defaulted to saying things are going well and kept it vague. I'm sure its his name on the card thats paying for the service, but its a bit of an awkward one.</li>
</ul>
Mar 22, 202326:26