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Nudge - Marketing Science Simplified

Nudge - Marketing Science Simplified

By Phill Agnew

Learn the science behind great marketing. Every bite-sized 20-minute show comes packed with practical advice from admired marketers and behavioral scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average marketing podcast.
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#3: Why marketers want to know your habits

Nudge - Marketing Science SimplifiedApr 30, 2019

00:00
22:29
#77: Debunking myths about the brain
Mar 15, 202222:47
#76: Harry Dry’s favorite marketing examples
Feb 28, 202233:04
#75: Beware of Behaviour Science BS
Feb 14, 202220:35
#74: How to change someone’s mind
Jan 31, 202219:49
#73: Why we can’t stop following the herd
Jan 18, 202229:04
#72: 6 memorable marketing lessons from 2021
Jan 03, 202227:15
#71: Small nudges having a big impact on climate change
Dec 20, 202114:54
#70: The Pratfall Effect | DON'T listen to this show
Dec 06, 202114:15
#69: Reciprocity | How one nudge saved 246,184 lives
Nov 22, 202117:23
#68: The Peak-End Rule | And the supermarket that destroyed communism
Nov 08, 202119:52
#67: Growing this podcast with nudge experiments | Social proof
Oct 26, 202118:34
#66: The dark nudges behind digital manipulation
Oct 11, 202125:03
#65: Failures (and wins) from using nudges in marketing
Sep 27, 202121:31
#64: Welcome to the Rory Sutherland Nudge Clinic
Sep 13, 202119:43
#63: Rory Sutherland | Why counter-intuitive thinking wins
Aug 30, 202128:45
#62: Unexpected ways to overcome anxiety
Aug 17, 202124:16
#61: The science of stress and 3 ways to beat it
Aug 02, 202123:29
#60: How not to suck at customer interviews
Jul 19, 202121:41
#59: How to stand the f*ck out
Jul 05, 202125:56
#58: Why brands should flaunt their flaws
Jun 21, 202113:43
#57: Charm Pricing: The greatest trick in marketing?
Jun 07, 202113:47
#56: The lazy, scared and overwhelmed consumer
May 24, 202122:54
#55: Why Our Brains Crave Negativity
May 10, 202116:19
#54: Stop Listening to Customers?!
Apr 26, 202121:48
#53: Do our ancestors dictate our decisions?
Apr 12, 202118:59
#52: IKEA Effect: We Love What We Create
Mar 29, 202118:46
#51: Advertising Ethics: Can Facebook ads swing an election?
Mar 15, 202117:28
#50: What marketers can learn from your Facebook profile
Mar 01, 202124:03
#49: Nudges to help customers onboard
Feb 15, 202121:34
#48: April Dunford on Nailing Product Positioning
Feb 01, 202122:53
#47: Why do marketers suck at positioning?
Jan 18, 202123:44
Introducing the Science of Marketing Course

Introducing the Science of Marketing Course

The Science of Marketing Course: https://scienceofmarketing.teachable.com

Marketing is tough. 25% of all marketing budget is wasted. Most marketers don't know the science behind what works. The Science of Marketing course, created for Nudge listeners, is here to solve that. This four-part course reveals how behavior science and consumer psychology can boost each stage of the marketing funnel. In the course, host Phill Agnew references peer-reviewed studies, cited sources, and fantastic examples from Nudge guests to help you improve your work. Discover the science behind great marketing today:

Sign up to the free course today: https://science-of-marketing.teachable.com/

Jan 12, 202108:44
#46: Five marketing lessons for 2021
Dec 30, 202025:09
#45: 3 Crucial Lessons for Entrepreneurs
Dec 14, 202021:08
#44: Do Nudges Really Work?
Nov 30, 202016:11
#43: When financial incentives don’t work
Nov 16, 202020:41
#42: Common pricing mistakes most businesses make
Nov 02, 202024:24
#41: The irrational way we perceive food
Oct 19, 202025:48
#40: What Makes A Great Story?
Oct 05, 202024:29
#39: A Neuroscientist and Marketer Discuss | What is a Brand?
Sep 21, 202023:15
#38: Is swearing good for you?
Sep 07, 202024:31
#37: When growth hacks fail | With Rand Fishkin
Aug 24, 202024:13
#36: Find the right audience | With Rand Fishkin
Aug 10, 202021:04
#35: How to get your side hustle off the ground
Jul 27, 202021:50
#34: The Psychology of Price | Part Two
Jul 13, 202018:41
#33: The Psychology of Price | Part One
Jun 29, 202018:11
#32: 6 discriminatory mistakes most hiring managers make
Jun 14, 202025:33
#31: SaaS Startups: 8 Hacks To Grow Your Brand
Jun 01, 202021:23
#30: The science behind great adverts
May 18, 202026:21
#29: Why first impressions matter
May 04, 202014:13