In this episode, Matt delves into the art of leveraging conferences and events for maximum benefit, with a special focus on the upcoming IPPA (Independent Payroll Providers Association) summit. Whether you're a sponsor or an attendee aiming to make an impact at the IPPA conference or any other event, this episode is a comprehensive guide to making the most of your event experiences. He also talks about the following:

Pre-event preparation
Selecting the right events to attend
Making the most out of on-site opportunities for networking and learning
Crucial post-event follow-up to ensure a high return on investment
and more…

Three Key Takeaways

Before attending any event, it's crucial to have clear goals for what you want to achieve or learn, ensuring the event aligns with your objectives.
Actively selecting sessions that align with your professional growth areas can amplify your learning outcomes and ensure that your time at the event is spent productively.
One of the most significant steps is the post-mortem or follow-up process, where you review what was learned, reach out to new contacts, and implement new ideas, ensuring the time and resources invested in attending the event are maximized.

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Other Episodes You Might Enjoy:

Thriving in 2023 (and Beyond): Embracing the Future of HR
Breaking Through Revenue Plateaus: GTM Strategies with Mary Grothe
What if? | Innovation and Leadership in the Payroll Space - IPPA Summit 2023 Takeaways

Resources

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Marketing Case Study - How we 10x’ed Our Inbound Leads⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Three Keys to Expand Your Payroll Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Selling in a Virtual World⁠

How To Craft Your Marketing Strategy for Selling Season and Beyond | Karen Altman | Episode #22

Payrollin'By Matt VaadiNov 09, 2021