PocketGamer.biz Podcast

PocketGamer.biz head of content Craig Chapple and news editor Aaron Astle discuss the latest games industry news on the 53rd episode of the Week in Mobile Games Podcast.

On this week’s show we:

• Discuss the launch of Squad Busters 2.0 - Can Supercell really turn things around?
• Talk once again about Trump's tariffs, with a 90-day pause on the US/China trade war.
• Delve into Sonic Rumble's surprise last-minute delay.
• Get legal insights on the latest ruling in the Epic Games vs Apple case.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 Download the PocketGamer.biz Mobile Games Developer Trends Survey Winter 2024/25 report - https://docs.google.com/forms/d/e/1FAIpQLSf3tbjUxVkG17CuHHljMblfmUC3DZ6gNAzV8qiz8bAALUXSvQ/viewform

👉🏻 Join the AI Gamechangers newsletter - https://aigamechangers.substack.com

PocketGamer.biz head of content Craig Chapple and news editor Aaron Astle discuss the latest games industry news on the 52nd episode of the Week in Mobile Games Podcast.

On this week’s show we:

• Discuss the Epic Games vs. Apple ruling that is opening up the US App Store to third-party payments and what this means for the games industry and entire mobile ecosystem.
• Delve into Tripledot’s $800 million acquisition of AppLovin’s games business and dissect our interview with CEO Lior Shiff.
• Offer insights into emerging markets following trips to Gamescom LATAM and the Dubai GameExpo Summit 2025 powered by Pocket Gamer Connects.
• Provide insights into Japan’s ‘Golden Week’ holiday period and its impact on mobile games.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 Download the PocketGamer.biz Mobile Games Developer Trends Survey Winter 2024/25 report - https://docs.google.com/forms/d/e/1FAIpQLSf3tbjUxVkG17CuHHljMblfmUC3DZ6gNAzV8qiz8bAALUXSvQ/viewform

👉🏻 Join the AI Gamechangers newsletter - https://aigamechangers.substack.com

👉🏻 How Tripledot's AppLovin deal is positioning it as a major global force in mobile games - https://www.pocketgamer.biz/how-tripledots-applovin-deal-is-positioning-it-as-a-major-global-force-in-mobile-games/👉🏻 Golden Week 2025: Pokémon TCG Pocket dominates, Fate/Grand Order falls, and a 2012 title makes a surprising rise - https://www.pocketgamer.biz/golden-week-2025-pokmon-tcg-pocket-dominates-fategrand-order-falls-and-a-2012-title-makes-a-surprising-rise/👉🏻 “Game over for the Apple tax” as US court rules publishers can freely link to off-store payments - https://www.pocketgamer.biz/game-over-for-the-apple-tax-as-us-court-rules-publishers-can-freely-link-to-off-store-payments/

Investing seriously in community engagement is one of the most cost-effective levers a studio can pull in a time when UA demands more budget space and organic growth remains the gold standard. But where should studios start, especially those with limited marketing spend? Mike Gallagher, Founder and CEO of Untitled Advertising Lab, says reigniting older titles can drive major growth (a 30% revenue increase for one game) and build loyalty far beyond paid marketing efforts. In this episode, he joins Peggy Anne Salz to share proven reactivation strategies, explain why community engagement needs to be a core business function (not an afterthought), and reveal how chasing virality could actually be holding your game's growth back.Mike Gallagher - https://www.linkedin.com/in/michaelbriangallagher/Untitled Ad Lab - https://untitledadlab.com/CHAPTER TIMESTAMPS00:00 - Intro02:33 - Adopting an "Air Buddy" puppy03:47 - What is an engagement agency?08:00 - Reigniting an older gamer10:03 - Case studies with double-digit growth16:39 - Social listening on a shoestring budget21:19 - Mistakes to avoid25:00 - Are you on the right track?28:10 - Don't chase virality33:07 - Rapid fire Q&A for small studios37:05 - An engagement audit42:29 - One small change to make today46:48 - Favourite games Q&A* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

What if creative production in games worked more like a film set — flexible, efficient, and built around doing your best work when it’s needed most? That’s the pitch behind creative as a service, and this week’s guest, Casey Dickinson, CEO of SuperFaction, is making a strong case for it.In this episode, Casey lays out how the just-in-time model helps studios bring in external talent at exactly the right moment — freeing up internal teams, reducing idle time, and allowing creatives to actually stay creative. It’s a shift that makes high-quality output more sustainable, especially for indie studios that often lack the bandwidth for LiveOps, seasonal campaigns, or ongoing content production.He also dives into the overlooked opportunity of working with niche IP — showing that you don’t need a Marvel-sized license to build reach and monetization. If you’re rethinking how your studio builds, scales, or survives in 2025, this conversation is full of ideas worth stealing.Casey Dickinson - https://www.linkedin.com/in/caseydickinson/SuperFaction - https://superfaction.com/CHAPTER TIMESTAMPS00:00 - Intro02:53 - Surfing through the games industry04:50 Helping indies ride the waves10:16 - Light-touch publishing16:26 - "Just in time" models22:33 - IP collabs done right25:38 - Campaign launch checklist27:25 - Stop being so precious with data29:22 - Effective long-term partnerships33:34 - Efficiency steps for small studios37:06 - Favourite games Q&A* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz

PocketGamer.biz head of content Craig Chapple, Steel Media CEO Chris James and COO Dave Bradley round up their final thoughts on GDC 2025.

On this episode, they discuss:

• A quieter year and what that means for the conference and games industry at large.
• AI’s big presence without the big announcements.
• Who was and wasn’t on the show floor.
• Cancelled flights and turbulence for British travellers.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 Download the PocketGamer.biz Mobile Games Developer Trends Survey Winter 2024/25 report - https://docs.google.com/forms/d/e/1FAIpQLSf3tbjUxVkG17CuHHljMblfmUC3DZ6gNAzV8qiz8bAALUXSvQ/viewform👉🏻 Pocket Gamer Connects San Francisco (March 17th to 18th) - https://www.pgconnects.com/sanfrancisco/

👉🏻 Five takeaways from GDC 2025 - https://www.pocketgamer.biz/five-takeaways-from-gdc-2025-a-quieter-year-ai-was-the-big-trend-and-the-engine-wars-go-silent-on-the-show-floor/

👉🏻 Join the AI Gamechangers newsletter - https://aigamechangers.substack.com

In an era where discovery is harder than ever, community isn’t just important—it’s the deciding factor of your game's success. The usual approach? Build the game first, then work to attract the right audience. But Fateless Games followed a different path. They started as HH Gaming—a gaming content creation and community focused on mobile hero collector RPGs, particularly Raid: Shadow Legends—Simon Lockerby, which grew to 11M+ page views and 400K+ members before deciding to create their own game, Godforge.Raising $6M in just 10 weeks, the team partnered with ex-Riot, Microsoft, and EA talent to bring their vision to life—and the beta waitlist is already open.In this episode of the PocketGamer.biz Podcast, Peggy Anne Salz sits down with Co-Founder Simon Lockerby, Co-Founder & Chief Creative Officer, Dan Francis, and Co-Founder & Game Director Hisham Saleh to discuss how they leveraged their community, turned engagement into momentum, and built a studio where players are part of the journey from day one.Simon Lockerby - https://www.linkedin.com/in/simon-lockerby/Dan Francis - https://www.linkedin.com/in/dan-francis/Hisham Saleh - https://www.linkedin.com/in/hishamsaleh/Fateless Games - https://www.fateless.gg/HH Gaming - https://hellhades.com/CHAPTER TIMESTAMPS00:00 - Intro 00:40 - How Fateless started10:41 - The year of the true fan15:00 - Gearing up for the launch 17:37 - Supporting content creators22:42 - Cashing in on the k factor26:45 - Cultivating culture and talent33:55 - Creating the next HH Gaming group

Nailing mobile ad strategy isn’t just about making eye-catching creatives—it’s about understanding what works, iterating quickly, and scaling effectively, even on a tight budget. In this episode, Peggy Anne Salz and Brian Baglow sit down with Z, Founder and CEO of BLKBOX.ai, to discuss how AI-driven creative optimization is transforming the way gaming studios approach ads. By following BLKBOX’s Five Pillars of Creative Success, teams can break free from the copycat cycle, create unique ad variations, and boost performance without overloading their art teams. Z also explains how the latest AI tools can streamline go-to-market timelines, ensure brand-compliant creatives, and help studios make smarter scaling decisions.Z - https://www.linkedin.com/in/athar-zia-97555462/BLKBOX. - https://blkbox.ai/CHAPTER TIMESTAMPS00:00 - Intro02:58 - 1500% return05:26 - Demystifying the blackbox08:44 - The Five Pillars of Great Creatives10:55 - Pillar One: Analyse13:00 - Unlocking surprising insights16:03 - Pillar Two: Ideate19:55 - Pillar Three: Create22:30 - Pillar Three: Test26:46 - Pillar Three: Scale30:26 - "Don't go live yet."35:54 - Demo of Blkbox's dashboard44:30 - Treat art as science46:05 - Favourite games Q&A

"If you don't do D2C, you're leaving money on the table." David Stelzer, President of Xsolla, is blunt and bullish about direct-to-consumer strategy in his interview with Peggy Anne Salz at Pocketgamer Connects London. He shares his impressions of the gaming industry, insights from Xsolla's latest State of Play report, and why implementing a D2C in your monetisation mix is an absolute must in 2025.David Stelzer - https://www.linkedin.com/in/davidstelzer/Xsolla - https://xsolla.com/State of Play 2025 - https://xsolla.com/the-xsolla-report

AI isn’t here to replace marketers—it’s here to empower them. In this week's PocketGamer podcast, Peggy Anne Salz and Brian Baglow chat with Bob Hollanders from Appier and Matej Lančarič, a UA expert known for his innovative approach, about how AI is transforming creative strategies in 2025.Matej reveals how he's using AI to generate a high volume of UGC ads on a minimal budget with impressive results while Bob urges marketers to act now. AI is more than a data-crunching tool; it’s a force multiplier for creativity. However, its impact depends on how well you direct it. So get ready to polish your prompt engineering skills because that's a big part of what decides if you lead or follow in 2025!Bob Hollanders - https://www.linkedin.com/in/bob-hollanders-a3b82627/Appier - https://www.appier.com/en/Matej Lančarič - https://www.linkedin.com/in/matejlancaric/Matej's website - https://lancaric.me/CHAPTERS00:00 - Intro 02:04 - Where AI is disruptive07:54 - How to make AI work for you14:59 - The right amount of data20:28 - Where to start25:55 - Achieving higher ROI31:35 - What studios consistently get wrong33:20 - What excites Bobbie & Matej the most?37:00 - Favourite games Q&A* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

Peggy Anne Salz pulls Dean Day, CEO of Black Smoke Studios, aside at PGC London to learn from his playbook on extending the lifecycle of games and enhancing cross-channel play. They delve into their experiences with Stumble Guys, the strategic shift to direct-to-consumer models, and the games approaching light monetization in free-to-play games the right way.

Dean Day - https://www.linkedin.com/in/deanday/Black Smoke Studios - https://www.bsstudios.co/* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

At PGC London, Andrew Seow, Director of Monetisation at Tripledot Studios, dropped some serious ad mon advice. From hacking auctions to boost CPMs to mixing up monetization models like a pro, 2025 is all about getting creative with how to boost the bottom line. Expect smarter segmentation, data-driven insights, and a focus on engagement that actually pays off. The secret to success? Patience, strategy, and maybe even ironing your shirt for good luck.

Andrew Seow - https://www.linkedin.com/in/andrew-seow-54006a163/

Tripledot Studios - https://tripledotstudios.com/

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👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

Arr matey! Andrew Mattingley, Founder/Director of indie studio NineZyme OÜ, sank his anchor at PGC London last week to learn more about UA and promote his studio's newest title: Tiles Tales: Pirates. In this interview, he chats with Peggy Anne Salz about embracing nostalgia to bring new energy and new users to indie games. Tune in to collect your treasure!Andrew Mattingley - https://www.linkedin.com/in/andrew-ninezyme/?originalSubdomain=ieNineZyme OÜ - http://ninezyme.com/* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

Level up your next family game night! Peggy Anne Salz chats with Adam Cain, company owner, at PGC London about Pixel Playground, a brand offering immersive VR experiences for the whole family in Southport, UK. They dive into emerging technologies in the VR space, merging with mobile, and how to leverage cross-channel gameplay to get everyone in the family playing. Listen and learn!

Pixel Playground VR - https://pixelplaygroundvr.co.uk/Adam Cain - https://uk.linkedin.com/in/cainadam

* * * * * * * * * * * * * * * ** Let's Connect **👉🏻 X - https://x.com/pgbiz👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 👉🏻 Facebook - https://www.facebook.com/PGbiz 👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

PocketGamer.biz head of content Craig Chapple and news editor Aaron Astle discuss the latest mobile games industry news from the past few weeks as the Week in Mobile Games kicks off again in 2025!

In this episode, we delve into our big interview with Scopely co-CEOs Walter Driver and Javier Ferreira on how they built a $10bn gaming empire. We also take a look at the big games industry stories to keep an eye on in 2025.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 Pocket Gamer Awards 2024 - https://www.pocketgamer.biz/pocket-gamer-awards-2024-winners-revealed/ 👉🏻 The big games industry trends and stories to watch in 2025 - https://www.pocketgamer.biz/the-big-games-industry-trends-and-stories-to-watch-in-2025/ 👉🏻Games industry predictions for 2025: Generative AI, games as ecosystems, and thrive in '25 - https://www.pocketgamer.biz/games-industry-predictions-for-2025/

👉🏻 How Scopely's cultural tenent of 'iterate to greatness' led to $10bn in revenue - https://www.pocketgamer.biz/how-scopelys-cultural-tenent-of-iterate-to-greatness-led-to-10bn-in-revenue/

👉🏻 Scopely's secret sauce - https://www.pocketgamer.biz/scopelys-secret-sauce/

In 2024, our hosts Peggy Anne Salz and Brian Baglow interviewed 45 experts across the gaming industry, from straightforward studio heads and energised executives to data-driven developers and monetisation mavens. In this special edition episode, Peggy and Brian look back on the Top 7 shows of this year, recapping the pure-gold lessons and learnings from the marketers you enjoyed hearing from the most in 2024. 

As this is the year’s final show, all of us at Steel Media and the Pocketgamer.biz Podcast want to wish you a happy holiday season and a joyful new year. Thanks for listening, and we’ll see you in January for the first episode of 2025!

CHAPTER TIMESTAMPS

00:00 - Intro 

04:35 - #7 The Innogames team

07:46 - #6 Akin Babaygit, Tripledot Studios

10:46 - #5 Patrick McSteen, Logan Square Consulting

15:02 - #4 Ryan Filsinger, Iron Fox Games

18:43 - #3 Maria Sayans, ustwo games

22:00 - #2 Teis Anker Mikkelsen, Multiscription

26:02 - #1 Daniel Tchernahovsky, AppLovin

30:41 - Year #2 of the Pocketgamer.biz Podcast

* * * * * * * * * * * * * * * 

** Let's Connect **

👉🏻 X - https://x.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/ 

👉🏻 Facebook - https://www.facebook.com/PGbiz 

👉🏻 Website - https://www.pocketgamer.biz 

Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

PocketGamer.biz head of content Craig Chapple, deputy editor Paige Cook and news editor Aaron Astle discuss the big games industry trends of the year for 2024.

In this festive episode, we look at AI, regulation, layoffs, the state of games media, HTML5, the year's top games and much more!

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 Pocket Gamer Awards 2024 - https://www.pocketgamer.biz/pocket-gamer-awards-2024-winners-revealed/

👉🏻 Nominations open for the first Top 50 UK Game Makers 2025 - https://forms.gle/UNfa7YtrVzKkmbtS9

PocketGamer.biz head of content Craig Chapple, deputy editor Paige Cook and news editor Aaron Astle discuss the latest mobile games industry news from the past week.

On this week's episode we discuss mobile's hottest new releases, including Infinity Nikki, delve into the BBC's loot box investigation, and debate Ubisoft's obsession with launching Rainbow Six on mobile.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 Pocket Gamer Awards 2024 - https://www.pocketgamer.biz/pocket-gamer-awards-2024-winners-revealed/ 👉🏻 Are the UK's top grossing mobile games really breaking loot box rules? - https://www.pocketgamer.biz/are-the-uks-top-grossing-mobile-games-really-breaking-loot-box-rules/ 👉🏻Pokémon TCG Pocket matches 91% of Pokémon Go’s launch month revenue through the power of playground rumours - https://www.pocketgamer.biz/pokmon-tcg-pocket-matches-91-of-pokmon-gos-launch-revenue-through-the-power-of-playground-rumours/ 👉🏻 Rainbow Six Mobile returns with Season Ice Storm ending a near eight-month hiatus - https://www.pocketgamer.biz/rainbow-six-mobile-returns-with-season-ice-storm-ending-a-near-eight-month-hiatus/

👉🏻 Nominations open for the first Top 30 UK Game Makers 2025 - https://www.pocketgamer.biz/nominations-open-for-first-top-30-uk-game-makers-2025/

PocketGamer.biz head of content Craig Chapple and news editor Aaron Astle discuss the latest mobile games industry news from the past week.

On this week's episode we delve into the PR mishandling of Xbox's mobile marketplace plans and the Adjust layoffs.

Elsewhere we discuss Supercell CEO Ilkka Paananen's insights into the structural and cultural changes at the Clash of Clans developer and how the top grossing charts are evolving.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 Pocket Gamer Awards 2024 https://www.eventbrite.co.uk/e/the-pocket-gamer-awards-2024-tickets-1042651016257 👉🏻 Microsoft delays Xbox Android store after US court temporarily pauses Google Play remedies - https://www.pocketgamer.biz/microsoft-delays-xbox-android-store-after-us-court-delays-google-play-remedies/ 👉🏻Adjust names new CEO amid layoffs - https://www.pocketgamer.biz/adjust-names-new-ceo-amid-layoffs/ 👉🏻 Supercell CEO Ilkka Paananen: “I was actually quite worried about the company" - https://www.pocketgamer.biz/supercells-ilkka-paananen-i-was-actually-quite-worried-about-the-company/ 👉🏻 Full Slush 2024 transcript: Supercell CEO Ilkka Paananen on the Clash of Clans developer's evolving culture - https://www.pocketgamer.biz/full-slush-2024-transcript-supercell-ceo-ilkka-paananen-on-the-clash-of-clans-developers-evolving-culture/ 👉🏻 Royal Kingdom is here - Are new hits reshaping the top grossing mobile games charts? - https://www.pocketgamer.biz/royal-kingdom-is-here-are-new-hits-reshaping-the-top-grossing-mobile-games-charts/ 👉🏻"Unconventional characters" and "respect for creative freedom" drive Reverse: 1999’s $100m success - https://www.pocketgamer.biz/unconventional-characters-and-respect-for-creative-freedom-drive-reverse-1999s-100m-success/

PocketGamer.biz head of content Craig Chapple, deputy editor Paige Cook and News Editor Aaron Astle discuss the latest mobile games industry news from the past week.

On this week's episode we discuss the success of Pokémon Trading Card Game Pocket, Dream Games' big Royal Kingdom launch, and ask: are developers burned out on mobile?

** Let's Connect **

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👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 Pocket Gamer Awards 2024 https://www.eventbrite.co.uk/e/the-pocket-gamer-awards-2024-tickets-1042651016257

PocketGamer.biz head of content Craig Chapple, deputy editor Paige Cook and News Editor Aaron Astle discuss the latest mobile games industry news from the past week.

On this week's episode we discuss Miniclip's $1.2 billion acquisition of Easybrain, MTG's big deal for Plarium and ask why is Microsoft talking about mobile acquisitions?

** Let's Connect **

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👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

PocketGamer.biz head of content Craig Chapple and deputy editor Paige Cook discuss the latest mobile games industry news from the past week.

On this week's episode we discuss Facebook Instant Games finally enabling in-app purchases on iOS, the legal view of Nintendo's Palworld case, and provide key takeaways from Games First Helsinki 2024.

** Let's Connect **

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👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 4 takeaways from Supercell’s Games First Helsinki 2024 - https://www.pocketgamer.biz/4-takeaways-from-supercells-games-first-helsinki-2024/

👉🏻 Remember Facebook Instant Games? It’s back - https://www.pocketgamer.biz/remember-facebook-instant-games-its-back/

👉🏻 Nintendo and The Pokémon Company vs. Pocket Pair: Understanding the details - https://www.pocketgamer.biz/nintendo-and-the-pokemon-company-vs-pocket-pair-understanding-the-details/

PocketGamer.biz head of content Craig Chapple and Fundamentally Games CEO Oscar Clark discuss the latest mobile games industry news from the past week.

On this week's episode we discuss the closure of Netflix's triple-A studio Team Blue, new developer Antihero's comments that Apple's IDFA changes were good for the industry, and the rise of India's mobile games market.

** Let's Connect **

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👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/👉🏻 Everything is a games platform - https://www.pocketgamer.biz/everything-is-a-games-platform/

👉🏻 Netflix closes 'triple-A' studio Team Blue and cuts ties with senior hires - https://www.pocketgamer.biz/netflix-closes-triple-a-studio-team-blue-and-cuts-ties-with-senior-hires/

👉🏻 Why the ex-Supercell and King devs at Antihero think IDFA changes are a positive turn for the mobile games industry - https://www.pocketgamer.biz/why-the-ex-supercell-and-king-devs-at-antihero-think-idfa-is-a-positive-turn-for-the-mobile-games-industry/

Craig Chapple and Aaron Astle from the PocketGamer.biz team discuss the latest mobile games industry news from the past week.

On this week's episode the team discusses the launch of Unity 6, executive departures at Stillfront and Supercell, and the news that Destiny: Rising is heading to mobile.

** Let's Connect **

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👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 NetEase partners with Bungie for Destiny: Rising mobile game - https://www.pocketgamer.biz/netease-partners-with-bungie-for-destiny-rising-mobile-game/

👉🏻 Unity 6 goes live: Under the hood of the game engine's latest AI, web and mobile tools - https://www.pocketgamer.biz/unity-6-goes-live-under-the-hood-of-the-game-engines-latest-ai-web-and-mobile-tools/

Craig Chapple, Paige Cook and Aaron Astle from the PocketGamer.biz team discuss the latest mobile games industry news from the past week.

On this week's episode the team breaks down the recent ruling in the Epic vs Google case that will force Google Play to open up its store. We also speculate wildly on the options open to Scopely for its 'megadeal' in 2025, cover the reports that Ubisoft could go private following a tough few months for the publisher, and talk about an alarming development from Nintendo.

** Let's Connect **

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👉🏻Pocket Gamer Mobile Games Awards Winners - https://www.pocketgamer.biz/mga2024/winners/

👉🏻 The Top 50 Mobile Game Makers 2024 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2024/

👉🏻 Google Play’s Judgement Day - Does it matter? - https://www.pocketgamer.biz/google-plays-judgement-day-does-it-matter/