The Happy Clients Podcast
By DOT & Company
Whether you're a virtual assistant, an agency owner, or a client-facing account manager — we all deal with clients. Lucky for you, client management is what we do best.
We’re DOT and Co.— digital marketers turned client managers. Once a digital marketing agency like yours, now we’re here to help you do what we did for ourselves: Create experiences that make your clients weak in the knees.
Avoid These Mistakes: Agency Growth Advice from Jason Swenk
If you're an agency owner who's ever felt the “I built this thing but now it’s running my life” burnout creeping in—this one's for you.
In this episode, Taylor sits down with Jason Swenk, the OG agency advisor and exit strategist, to talk about what it really takes to build an agency that works for you, not the other way around. Jason’s been in the agency trenches—scaling, selling, and now coaching others to do the same—and his insight is a goldmine for any founder craving freedom, not just more figures on a spreadsheet.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How Many Clients Should My Account Manager Be Managing?
How Many Clients Should Your Account Manager Handle? Let’s Break It Down.
If you’ve ever caught yourself wondering, “How many clients is too many for my account manager?”—you’re not alone, friend. This week on The Happy Clients Podcast, we sat down with Jenna to pull back the curtain on that very question—and the answer? It’s not one-size-fits-all.
From digging into internal meeting cadences to evaluating the weight of client deliverables, we chat through what it really takes to calculate account manager capacity (hint: it involves more than just the number of client calls). Jenna walks us through everything from onboarding bandwidth to using capacity calculators that actually work, so you can make data-informed decisions—not gut guesses.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Why Spreadsheets Are Killing Your Agency’s Growth (and How Copper Fixes It)
Why Agencies are Ditching Spreadsheets (and Falling in Love with Copper Instead)
If you’ve ever felt like your agency’s backend is being held together with duct tape, Google Sheets, and a prayer—this one’s for you.
In this episode, Taylor sits down with Perry Langenbahn from Copper (a CRM that actually gets agencies) to chat about how teams are moving from clunky, cobbled-together systems to sleek, streamlined operations—and finally getting their time (and sanity) back.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Steal Our Onboarding System: The Step-by-Step Process Behind Seamless Client Management
The Agency Owner’s Secret Weapon? A Knockout Client Onboarding Process
Well, hey there, friend. Pull up a chair and grab that oat milk latte, because this one’s a game-changer.
In this Onboarding Series of The Happy Clients Podcast, we’re pulling back the curtain on one of the most make-or-break pieces of agency client work: onboarding. Yep, that dreamy, red-carpet welcome moment where client relationships are either built to last (or left scrambling from the get-go).
You’ll hear the full audio from our CAM School onboarding module (our signature in-house training for client account managers), where we walk you through the exact steps we use at DOT & Co. to roll out the white-glove treatment every single time.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How to Recruit Account Managers (meet our full-time recruiter, Adelaide!)
Hiring an Account Manager: Our Recruitment Process
Today’s episode is a must-listen if you’re an agency owner looking to hire an account manager for your agency. We’re peeling back the curtain on THE hiring process we've developed after hiring tons and tons of account managers for agencies—with insights from Adelaide, our recruiter at DOT—so you can hire with confidence.
Here’s the deal: hiring the right account manager isn’t just about filling a seat. It’s about finding someone who can own client relationships, protect your reputation, and give you back the time you need to actually scale. Adelaide breaks down why trust is the biggest hurdle (and how to overcome it), plus the seven-step hiring process DOT uses to make sure only the best of the best make it through.
✨ Spoiler alert: This isn’t a “post a job and cross your fingers” situation. Adelaide shares why agencies that plan ahead win big—and why skipping steps in hiring can cost you way more in the long run.
If you’ve been putting off hiring because it feels overwhelming, this episode will give you the clarity (and strategy!) you need to do it right. Tune in now! 🎧
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Mastering Systems for Agency Success with Melissa Morris from Agency Authority
What’s the secret sauce to running a thriving agency? In this episode of The Happy Clients Podcast, we’re peeling back the curtain on scaling with systems, landing high-ticket clients, agency growth hacks with Melissa Morris from Your Agency Authority. From battle-tested strategies to "wish I knew this sooner" lessons, this convo is packed with gold.
Tune in as we chat about:
✅ The #1 mistake agency owners make when pricing services
✅ The client onboarding tweak that skyrocketed retention
✅ How to build a rockstar team without burnout
If you’re looking for real, no-fluff strategies to take your agency to the next level, this one’s for you. Press play, and let’s dive in!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
"Too Much" on Your Account Managers' Plate? Managing Capacity to Ensure Success
How Much Is Too Much? The Account Manager Capacity Question
Welcome back to The Happy Clients Podcast! Today, we’re tackling one of the most frequently asked questions from agency owners and account managers alike: What is too much for an account manager? To help answer this, I’m joined by Jenna Meldrum, who manages a team of account managers here at DOT & Co., and has a unique behind-the-scenes look at how different agencies operate.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Is Your Agency Dropping The Ball? Here’s How to Fix It (Client Experience Best Practices)
The First Step to Fixing Your Agency’s Account Management Process
Let’s be real—account management can feel like juggling flaming swords while blindfolded. Agency owners often find themselves buried in client emails, chasing down project updates, and wondering, “Where the heck do we even start fixing this?”
In this episode of The Happy Clients Podcast, we pull back the curtain on the very first step we take when working with agencies: the account management audit. And trust us, it’s a game-changer. 🚀
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Revealing Our Gold Standard Account Management Playbook
The Gold Standard of Account Management: Five Years in the Making
Welcome back toThe Happy Clients Podcast! Today, we’re rolling up our sleeves and getting tactical with what we callThe Gold Standard of Account Management. If you’re an agency owner or account manager, this is the episode youcan’t afford to skip.
I’ve invited back Jillian, one of our senior department managers, who played a key role in shaping this standard into what it is today. But let’s rewind a bit—this didn’t happen overnight. The Gold Standard is the result of five years of refinement, learning, and putting pen to paper to define exactlywhat makes an exceptional account manager. Spoiler: It’s not fluff—it’s tactical, tangible, and game-changing.
[HELPFUL LINKS]Onboarding Checklist: Grab ouronboarding checklist here.
[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
From Good to Great: Elevating Your Account Management Game
How to Go from Good to Great in Account Management: A Gold Standard Approach
📣 Cue the confetti! This week on The Happy Clients Podcast, we’re diving into what it takes to level up your account management game and become an indispensable part of your agency team. Joining us is Jillian, a senior department manager at DOT & Company, whose four-plus years of account management experience have helped shape what DOT calls the Gold Standard for client care.
In this episode, Jillian reveals the not-so-secret sauce to being a stellar account manager: it’s all about consistency and reliability. These two qualities, she explains, are the foundation of client trust and long-term success. From the importance of quick responses (no fluff, just action!) to staying persistent when clients go radio silent, Jillian shares how to be the steady, go-to person that clients and teams can always count on.
She also dives into the balance between soft and hard skills. Spoiler alert: the best account managers aren’t necessarily SEO pros or ad platform wizards—they’re the ones with calm, solution-focused energy who know how to figure it out. Jillian calls this "DOT vibes"—a mix of confidence, adaptability, and the ability to keep things moving, even when the going gets tough.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Retention Secrets for Agencies: Delivering Unforgettable Client Experiences
Client Retention for Agencies: The Secret to Long-Term Growth
Insights from Tiffany, Senior Department Manager at DOT & Co.
If you’ve ever wondered how to grow your agency without constantly chasing new clients, the answer might be simpler than you think: client retention. On this week’s episode of The Happy Clients Podcast, Taylor sat down with Tiffany, Senior Department Manager at DOT & Co., to talk about why client retention for agencies is the ultimate game-changer.
Retention isn’t just about keeping clients happy. It’s about creating advocates who stick around, refer your services, and ultimately fuel your agency’s growth. In Tiffany’s words, “Client retention for agencies isn’t a side task—it’s the foundation for scaling sustainably.”
Why Client Retention Matters for Agencies
Tiffany shared an eye-opening stat during our conversation: a mere 5% increase in client retention can drive profits up by as much as 95%. Let that sink in. By focusing on retention, your agency isn’t just retaining clients—it’s amplifying profits, reputation, and stability.
Here’s how you can start improving client retention in your agency today:
1. Celebrate More Than Results
Retention starts with showing clients you value the journey, not just the destination. Celebrate creative milestones and process wins, not just final results. This creates a sense of partnership and keeps clients engaged.
2. Ask the Right Questions
Deep client connections don’t happen by accident. By asking thoughtful, open-ended questions, you’ll build trust and uncover opportunities to serve your clients better.
3. Set the Stage with Onboarding
First impressions are everything. A seamless onboarding experience helps set expectations and establishes trust—key elements in retaining clients for the long haul.
4. Monitor Client Happiness
Tiffany’s go-to tool for retention? “Traffic light boards.” These simple dashboards let your team visualize client satisfaction at a glance and act before issues arise.
5. Stay Proactive with Communication
Retention thrives on trust, and trust thrives on proactive communication. Tiffany recommends using “read receipts” to reassure clients you’ve received their messages and are taking action.
The Impact of Client Retention on Agencies
Retention doesn’t just benefit account managers. It weaves through every corner of your agency, from operations to sales. Agencies that prioritize retention grow faster, scale smarter, and create lasting client relationships that are invaluable.
Ready to transform your agency through retention?
Check out our comprehensive Retention Guide (linked below) for actionable strategies to boost client retention in your agency. And if you need help getting started, our team is always here to help.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How Agencies Get Better Data Through Their Sales Process (Hint: It's In The Proposal)
🎙️ The Happy Clients Podcast is back with a bang! In this episode, Taylor welcomes back Joe, the mastermind behind Smart Pricing Table, to tackle a pain point every agency owner knows too well—proposal anxiety. If you’re juggling client demands, tight deadlines, and the quest for clarity in your sales process, this one’s for you.
Joe breaks down why being the first to respond can seal the deal, how vague proposals lead to scope creep nightmares and the psychology behind upselling. This episode is packed with gems to help you streamline your sales process.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How to Navigate Tricky Clients
Navigating Tricky Clients: Tales from the Agency Trenches
Navigating tricky client relationships doesn’t have to feel like walking a tightrope—it’s all about striking the right balance between empathy, clear communication, and firm boundaries. The secret sauce? Managing expectations from the get-go. Whether it’s setting deadlines, deliverables, or keeping everyone aligned with meeting schedules, clarity upfront sets the stage for smooth sailing later on. 💪🏻
Here’s the deal: misalignment and tough conversations usually happen when assumptions are made, so transparency is your best friend. Keep the lines of communication wide open, and be proactive about sharing updates so nothing catches anyone off guard. When conflict does bubble up, take a beat to understand where the client’s frustrations are really coming from. More often than not, tricky behavior is a reaction to feeling unheard or unsure—and a little empathy goes a long way in turning things around. 🤯
Next up, hold the reins in meetings by setting clear agendas and allowing space for the client’s concerns, while still keeping the conversation on track. It’s a delicate dance, but keeping things structured helps you stay in control without letting the discussion go off the rails. And don’t forget: accountability is everything. Owning any hiccups and pivoting toward solutions builds trust—even in those hard-to-navigate moments. 🤩
But here’s the kicker: no matter how airtight your processes are, there will always be a tricky client who pushes the limits. That’s when your boundaries, your processes, and your confidence kick in. Trust the systems you’ve put in place, be firm yet gracious, and know when it’s time to loop in higher-ups. When you show up grounded and prepared, you can handle just about anything they throw your way. 🌟
Both Kayla and Kristen agree: communication, accountability, and boundaries are key to preventing chaos in client relationships. But let's be real—no matter how solid your processes are, there will always be a tricky client or two. Have your own tips for handling tough client situations? We’d love to hear them! 🤗
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Setting Quarterly Goals for Your Agency with Jill
How to Set Quarterly Goals for Your Agency: A Step-by-Step Guide 🏆
Goal-setting isn’t just about dreaming big – it’s about getting everyone on your team rowing in the same direction. In this episode, we sat down with Jill from DOT Scalable to talk about how agency owners and account managers can work together to map out effective quarterly goals.
Jill dives into why collaboration matters (hint: your team wants to help), how to set your North Star metrics, and why even the smallest goals can keep your team fired up. She shares her favorite strategies, like quarterly sprint planning and reviewing what worked (or didn’t!) from the last quarter. 💪🏻
For account managers, it’s all about stepping up as the glue that keeps everything moving smoothly. Jill gives tips on aligning with agency owners, spotting client trends, and making sure the team’s goals are realistic – without feeling overwhelming. ✨
If you’re ready to crush your next quarter, grab Jill’s templates, lean into those North Star metrics, and watch your agency thrive.
Grab these templates 👇🏻
MOCK used for Community - Quarterly Sprint Planning Canvas
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
The Future of Agencies: New Models, Leadership, and Client Retention
In this episode of The Happy Clients Podcast, Ashton Shanks joins us to share his journey through a transformative agency merger. Ashton offers a behind-the-scenes look at how transparency, trust, and open communication were crucial in making the merger successful, despite the challenges of navigating team dynamics and resistance to change. 💪🏻
Ashton reveals why the traditional hourly billing model is becoming obsolete. Instead, he advocates for a value-driven approach that leverages skill, data, and technology, allowing agencies to thrive with performance incentives and monthly retainers. 🤑
We also explore effective strategies for client retention, highlighting the importance of being a true partner rather than just a service provider. Ashton discusses the innovative team structure he uses—small, dedicated pods led by strategists—to enhance client relationships and project management. 📋
For agency owners grappling with scaling, Ashton’s insights offer a refreshing perspective on balancing marketing prowess with effective leadership. This episode is brimming with practical advice and honest reflections that you won’t want to miss! ✨
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Unhappy Clients: Tips & Tricks to Diffusing a Negative Situation with Tiffany
How to Handle Unhappy Clients: Expert Tips from Tiffany
In this episode of The Happy Clients Podcast, we dive into a topic that’s not always the easiest to tackle, but one every agency owner will face at some point: unhappy clients. Tiffany, Senior Department Manager, takes the mic to share her personal stories of navigating difficult client situations and provides actionable strategies to defuse negative scenarios.
Tiffany begins by reminding us that unhappy clients are inevitable, but how we respond to them can make all the difference. She recounts her own experience with a distressed client and how listening with empathy, taking detailed notes, and having a clear plan of action helped transform the relationship from rocky to rewarding. The key? Listening well and showing up for your client with confidence, even when things aren't going according to plan. 🙂
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Motherhood & Entrepreneurship: How Regina Balances Parenting & Agency Life
Balancing Parenthood & Agency Life with Regina of Tenuto Consulting
Welcome to another inspiring episode of The Happy Clients Podcast! Today, we're thrilled to have Regina from Tenuto Consulting join us for a heartfelt conversation on balancing motherhood and running a successful agency. As moms ourselves, this topic is especially close to our hearts, and Regina shares a deeply personal journey that will resonate with any parent in the agency world. ✨
Regina began her career in a traditional PR agency but soon found that the fast-paced, high-demand world didn’t align with her dreams of motherhood. She witnessed firsthand how moms in the agency world were often expected to shelve their role as mothers once they entered the office. But Regina was determined to rewrite the script for herself—and for other women like her. 👩🏻
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Five Key Exits for Agency CEOs with Mandi Ellefson
Welcome back to The Happy Clients Podcast! Today, we are thrilled to have Mandi Ellefson, founder of Hands-Off CEO, join us. Mandi’s journey to creating a hands-off business model began from a personal crisis—attempting to take maternity leave only to find her previous business couldn't function without her. Her experience led her to develop a framework for agency owners to step back from day-to-day operations and create a more sustainable, autonomous business. 👌🏻
Mandi’s framework emphasizes the importance of standardizing offers and processes to ensure scalability and profitability. By strategically exiting from these roles, agency owners can not only maintain but enhance the quality of their services, fostering sustainable growth and increased profitability.
Tune in to learn more about Mandi’s practical tips and insights to transform your agency into a hands-off business that thrives without you. 😉
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Mastering SOWs: Joe’s Secrets to Streamlined Proposals
In this episode of The Happy Clients Podcast, Taylor welcomes Joe, the mastermind behind Smart Pricing Table, a revolutionary online interactive proposal software. Joe’s enthusiasm for optimizing processes shines as he dives into the origins and benefits of his innovative tool. ⚙️
Joe’s journey began with a frustration familiar to many in the business world: the cumbersome process of creating detailed Statements of Work (SOWs). Smart Pricing Table emerged from his desire to break down complex tasks into manageable components. The result? A tool designed to make crafting proposals not just efficient, but enjoyable. And on top of all that, it's designed specifically for marketing and professional services agencies 👀 Joe’s obsession with efficiency means that this tool addresses the unique needs of these industries, providing a robust solution for proposal management.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Mastering Agency Sales with Jody Sutter: Secrets to Overcoming Bottlenecks
If you're looking for a solid dose of agency wisdom, you won't want to miss this episode of The Happy Clients Podcast. We had the pleasure of hosting Jody Sutter, an expert in business development for creative agencies, who shared her wealth of knowledge on overcoming sales bottlenecks and optimizing current sales processes.
Jody's journey from working on the front lines of small agencies to managing large global pitches has given her a unique perspective on what it takes to build and sustain a successful sales strategy. Now, with her business, The Sutter Company, she focuses on helping small agency owners (think teams of 5 to 55) who often can't afford a dedicated sales team yet still need a robust business development strategy.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Specialization vs. Full Service: Greg Hickman's Perspective on Modern Agencies
Hey, hey, friends! Grab your favourite cup of coffee and get cozy, because today's episode of The Happy Clients Podcast is an absolute treat. Taylor welcomes Greg Hickman, a seasoned agency pro who's been shaking things up since 2014.
They dive into the nitty-gritty of how the agency world has evolved over the years and why the traditional full-service agency model is becoming less relevant. Greg explains his 🔥hot take🔥 on how productizing your services doesn't kill creativity; it actually requires you to be more creative in delivering consistent, high-quality results.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
From Developer to Agency Leader: Pete Everitt’s Journey to Success
On this week's episode of The Happy Clients Podcast, we had the pleasure of chatting with Pete Everitt, founder of the UK-based agency, So Digital and the proactive white-label SEO service, SEO Hive.
Pete’s journey is a testament to leveraging your strengths. Initially a problem-solving developer, he transitioned into management and eventually launched So Digital in 2016, followed by SEO Hive in 2020. His story is a beacon of inspiration for anyone aiming to break out on their own.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
From Startup to Exit (Agency Edition): Jonathan Baker's Advice
Crafting Your Perfect Exit Strategy - Insights from Jonathan Baker on the Happy Clients Podcast
Hey there, fellow agency owners! I’m thrilled to share some golden nuggets from a recent episode of the Happy Clients Podcast, featuring Jonathan Baker, co-founder of Punctuation and a seasoned advisor to small and mid-sized marketing services firms. Jonathan’s journey from a marketing strategy consultant to founding a successful craft brewery, and now advising agencies, is nothing short of inspiring.
This episode is a must-listen for agency owners at any stage, whether you’re just starting out or contemplating your next big move. Jonathan’s expertise offers a roadmap to not just growing your agency, but doing so in a way that aligns with your personal goals and values.
Stay inspired, and remember—your agency, your rules! 🤝
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
If You Want To Keep Your Agency Small, That's Not A Bad Thing. A Chat With Jonathan Leafe, Agency Consultant
Embracing the Future of Agencies: A Chat with Jonathan Leafe
Recently, we chatted with Jonathan Leafe, a distinguished agency consultant and thought leader with oodles of industry experience.
As a digital pioneer, he's witnessed the rollercoaster ride of agency transformations.
Understanding Goals and Skillsets of Agency Owners (Not Rocket Science!):
Jonathan shared that knowing your goals and prowess is pivotal. Aiming for growth isn't always the rainbows and unicorns solution—it sometimes pays to stay small and nimble for happiness and triumph. Many agency founders lack the magical touch to grow from minuscule to massive businesses and often stumble in the metamorphosis. So, if your heart flutters with passion for your work, and you'd rather skip the business admin part, focus on being small but fabulous!
Account Management – The Secret Sauce to Scaling Your Agency:
Throughout the chat, Jonathan emphasized the vital role of account management in propelling agency growth. He urged agencies to invest in their account management team, to ensure clients are over-the-moon happy, satisfied, and loyal customers for eons to come. Plus, he cautioned against becoming a "yes" puppet, advising agencies to focus on providing client's true needs.
The League Table Approach:
This chic strategy, introduced by Jonathan, involves ranking clients like a league table. Clients are scored on profit contributions, growth potential, and overall delight, allowing account managers to pour their hearts and energy into clients who genuinely sparkle for your agency's success. This strategic approach fosters enduring growth and profit.
Jonathan's wisdom provides a crystal-clear perspective on the evolving agency landscape and how intentional decisions regarding agency size and concentration can lead to lucrative and satisfying results for agency owners. The crème de la crème takeaway? Understand your goals, prioritize, and embrace account management as the backbone of a thriving agency!
Check out his book, "I'm an Agency Owner. Get Me Out Of Here!" on Amazon and other fabulous booksellers.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Want *Actual* Happy Clients? Here's How The Account Management Role Should Look & Work Inside Your Agency | with Craig Rodney
Want Actual Happy Clients? Here's How The Account Management Role Should Look & Work Inside Your Agency | with Craig Rodney
On the Happy Clients Podcast, let’s dive into a topic that’s going to transform the way you look at the Account Management function in your agency. This will make your clients genuinely happier, but also, your team. Today, we’re talking about the magic of account management with none other than *the* Agency Coach, Craig Rodney.
Successful scaling isn’t just about working harder; it’s about delegating effectively and empowering your team to take ownership of their roles. Here’s a secret: the real growth happens when you upgrade not just your clients but also your team.
In this episode, we tap into Craig's 15+ years of experience growing, scaling (and later) exiting an agency. He shares what he's seen work and not, which I'm confident you'll walk away with a notepad full of ideas to implement.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Everflow: How Partner Programs Drive Client Success in Agency Life
Welcome to a new episode of The Happy Clients Podcast! In this episode, we chat with Laurie from Everflow to chat all things partner marketing, tracking, and attribution platforms.
Laurie sheds light on how Everflow helps clients manage their partner programs and agency partnerships to achieve optimal results. The conversation dives into the importance of tracking, client retention, the challenges agencies face, and the benefits of using Everflow.
Tune in to learn more about how Everflow's tools can help agencies effectively manage campaigns and deliver value to their clients!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
What If You Removed *All* Roles Outside of The CEO Role? with Jason Swenk from Agency Mastery 360
Imagine your agency, where your sole role is to be the CEO. Imagine!
Often times, as an agency owner, it can feel isolating. You know where you want to go, you just don't know what to do.
What's where Jason comes in. And, in this episode, he'll share with you some of the HOWs.
Jason's mission is to be the resource he wishes he had when he was building his first marketing agency. He understands the stress, uncertainty, and long hours we as agency founders put into growing a successful agency!
Jason Swenk is the agency advisor & coach who guides marketing agencies through a proven framework for growing their agency faster. Jason has written the book for growing a marketing company from nothing to 8-figures. He is one of the most sought-after advisors to marketing agencies in the World, by showing them an 8 system framework that worked for growing his agency, working with brands like AT&T, Hitachi, Lotus Cars, and eventually lead to selling his agency.
Jason currently hosts the Smart Agency Master Class Podcast, the #1 Digital Marketing Agency Owner podcast. The show shares strategies and stories from real agency owners on what is working today in the agency world, and how they got to where they are now.
I learned a lot from this episode, and I know you will too (if you're serious about growing your agency).
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Bureau of Digital: Carl Smith on Creating a Safe Space for Agency Collaboration
Welcome back to another episode of The Happy Clients Podcast! Today, we’re excited to welcome Carl Smith, the driving force behind Bureau of Digital. Carl leads a vibrant community that’s all about connecting agency owners and professionals in the digital space—*cue the handshake*
In this episode, Carl shares his pivotal role at Bureau of Digital. We dive deep into the Bureau of Digital's story, exploring how it has grown from intimate in-person events to a bustling online community, especially thriving during the challenges of the pandemic.
We talk a LOT about the power of community (especially for us in the agency world). You won’t want to miss Carl's insights on how a robust, supportive network can be a game-changer in navigating the ever-evolving digital landscape.
If you’re eager to boost your community involvement or curious about the future of digital services, this episode is an absolute must-listen. Tune in!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Aligning *Client x Agency* Expectations Is Easier With This Marketing Plan | Meet Corey Morris
Have you ever been misaligned on expectations with your client?
We *all* have.
But one of the things you can do to remove this barrier is to have a solid marketing plan for your clients. This exact strategy is what Corey Morris does for his clients at Voltage — and he's sharing it with you in this episode.
All I want for you is to improve your client experience, and learning what is really happening inside agencies is a fast-tracked way to make this happen.
Corey Morris is a dedicated professional and owner of Voltage. He has significantly evolved his business over the past few years. Initially serving a variety of direct end clients, Cory saw a remarkable increase in agency-to-agency collaborations. Recognizing the benefits of specialization, Cory strategically niched down his services to focus exclusively on both sides of search—organic and paid—and website development. This focused approach not only simplified his offerings but also deepened his expertise, making his company an invaluable partner in the digital space.
Listen in to this week's episode!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How To Build A *Better* Agency For Yourself | With Steven Guberman
Our host Taylor sits down with agency coach Steven Gubeman to discuss the challenges agency owners face and how to take their businesses to the next level. I know, I know, you've heard it before from the gurus, but this guy has 25 YEARS of experience.
I'm all about learning from those who have gone before me, and that's Steven.
Steven shares insights from his 25 years in the agency space, emphasizing the importance of mindset, delegation, and setting meaningful goals (not just ones you think you should have). They dive into topics like building systems, hiring the right people, and overcoming control issues.
Steven's approach to building agencies focuses on accountability, realistic goal-setting, and creating a supportive community for agency owners.
Listening to this could save you years of trying to figure this thing out on your own.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Is It The Agency Owners' Role To Create Happy Clients?
Let's talk about something crucial for your agency: aligning your value proposition with the client experience. This isn't just about having a snazzy pitch; it's all about ensuring every touchpoint with your clients reflects the unique value you bring to the table.
Is this overwhelming? That's why we brought on Tim Kilroy to the podcast.
We had the honor of chatting with Tim Kilroy, a powerhouse in helping agency owners like you reach new heights. Tim spilled the tea on crafting effective systems, truly understanding client needs, and building a thriving team.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How's Your Agency Positioned? This Is Crucial. Meet David Hoos
The success of your agency often hinges on one critical factor: positioning. How does your agency stand out in a sea of competitors? How do you communicate your unique value proposition to clients in a way that resonates and drives results? These questions are at the heart of every thriving agency's strategy.
Enter David Hoos from David Hoos from Haus Advisors. He helps agencies position themselves, build key strategic partnerships, and create content that converts.
David is a seasoned B2B services marketing leader with over 10+ years of helping expert service firms plan and build out marketing engines that bring in more consistent qualified leads. From agency differentiation to strategic partnerships, to designing engaging content, and beyond, David has not only a strong strategic background, but deep experience getting into the weeds of execution whenever necessary.
In this episode, David walks you through how he guides agencies to build their positioning for success.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
What Will You Do After You Sell Your Agency? Meet Todd Taskey
Meet Todd
Todd is a seasoned professional specializing in M&A, working with agencies that generate between $1 million and $5 million in EBITDA.. His clients are often successful agencies seeking to grow faster or take their business to the next level. Todd helps them achieve these goals through strategic transactions that provide liquidity and equity in a larger company (usually). This approach allows agency owners to gain immediate cash while retaining a stake in a potentially more valuable enterprise.
Mergers and Acquisitions can be a transformative journey for agencies, offering growth, liquidity, and new opportunities. If you're an agency owner considering selling or simply curious about the M&A process, Todd's insights are invaluable.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
This Agency Owner Hired An Account Manager And It Went VERY Wrong
The Most Important Hire in Your Agency (Don't Make This Mistake!)
If you're running an agency, you know how critical it is to hire the right people. Whether you're just starting out or have a team of A-players, each new hire can either propel your agency forward or set you back. 😮💨This week's episode we talk about the story of an agency owner who made a costly hiring mistake—one that set them back a year. Here's a sneak peek into what happened and what you can learn from it.
The Risk of Hiring the Wrong Account Manager
When it comes to agency roles, the Account Manager (AM) is one of the most pivotal positions (in our humble opinion). This person is the bridge between your clients and your team, ensuring that projects run smoothly and that your clients stay happy! Get it right, and you'll have clients singing your praises. Get it wrong, and you could be facing communication breakdowns, missed deadlines, and revenue losses— no fun.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Should You Utilize An Offshore Team For Fulfillment? Here's How To Do It Effectively with Manish Dudharejia from E2M
Agencies often bud up against capacity issues. This means they can't take on more clients because their team is full... not a great way to scale, right?!
At DOT & Co., we solve a similar problem for agencies and we're always on the lookout for partners that can help our agency partners. Meet: E2M.
The team at E2M share the same value proposition for agencies— their quality of work is impeccable, they save agencies THOUSANDS (if not millions) of dollars, and most importantly, give them the ability to scale.
In this episode, you'll hear how E2M utilizes their in-house team, based in India, to fulfill client work for agencies all across the globe.
If you're an agency owner, this episode will give you great insight into whether hiring off shore talent could be right for you!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Here's How I'm Planning A 30 Day Trip As An Agency Owner
She's Only Working Two Days Per Week? Agency Owner Edition
As an agency owner, we love to dream about taking a full hiatus from our agency. It's the ultimate success metric, right? You've built the team, the systems, the checkpoints that allow you that freedom.
But, often we forget. In our most recent episode of The Happy Clients Podcast, we talk about how a fully unplugged is overlooked.
How about a 30-day mini-vacation?
Listen to this episode where DOT & Company's Founder, Taylor McMaster, shares how she's setting up her 30-day 'working remote' lifestyle, only working 2 days per week.
Listen To Episode
If you're looking for support with growing your team that will allow you the freedom to choose your work schedule, apply to work with us. We're specialists in taking care of your clients for you.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
I Took A Real Vacation!!! Here's What Happened
I kind of forgot to take a vacation… 🌴
After 5 years of building my Account Management agency, I’ve cracked the code on having a team that drives the bus. I’ve found myself…
- Working less
- Travelling more
So I honestly forget to take a real, unplugged, family vacation.
Before my most recent trip, my husband and I looked at each other and said “should we totally unplug?”
And my reaction was ‘Why? I don’t feel like I need to…?”
But I figured, sure, let’s do it! And it honestly was a game changer.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Intentional Builders: Moving from Operations to Strategy for Scaling
In the highly competitive 🌍 world of agency life, it's easy to feel overwhelmed with the tasks of driving the train and building the train tracks at the same time. We understand the importance of knowing how to handle the pain points as you grow your agency.
In this podcast, 🎙️ we hear from Raul, an expert in agency growth, about the principles he has written to help many agency businesses get out of the weeds and become million-dollar companies.
P.S. DOT & Co. can help alleviate many pain points. Apply to work with us here!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here.
[ABOUT THIS PODCAST] Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Escaping the Sales Grind: Corey Quinn's Agency Liberation Strategies
Business owners often find themselves caught up in the never-ending sales cycle to drive business growth. This can be a demanding and time-consuming process that requires a lot of effort and resources. It involves identifying potential customers, building relationships, and convincing them to buy your product or service. The pressure to generate revenue and meet targets sometimes makes it difficult to focus on other essential aspects of the business.
But what if you could have a successful, self-reliant business that you could be proud of? How amazing would that be? That's precisely what we're talking about in our latest podcast episode.
Corey Quinn, an agency growth and development expert, shares tips for founders on achieving balance and breaking free from the cycle. So, if you dream of becoming an independent founder who can enjoy life outside of work, you don't want to miss this episode!
P.S. Corey Quinn's book (Anyone, Not Everyone) is now live! Grab your copy here.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Meet the Team! How Two Account Managers Found Their Home at DOT & Company
Meet the Team! How Two Account Managers Found Their Home at DOT & Company
In the (online) world of digital marketing, finding a workplace that aligns with your values, aspirations, and lifestyle can be tricky— but these two account managers found the hidden gem that is DOT!
At DOT & Company, we pride ourselves on not just offering account management services but also fostering a community and culture where our team members thrive and grow. In our latest podcast episode, we delve into the personal journeys of two of our amazing DOT & Co. account managers, shedding light on why they chose their professional adventures with DOT & Company.
Listen in as we uncover DOT, the CAM role, and so much more through the eyes of our passionate account managers.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Client Feedback 101: How to Use it to Improve Your Agency's Services
Client feedback is a key pillar in our 4-Pillar Framework for Account Management. It's an essential element to client retention, and every business needs to ensure you have a process in place for feedback!
In today's episode, we invite our Agency Director, Katie, to chat about all things feedback.
We cover:
- When to ask...
- How to ask...
- And, what to do with the feedback!
You'll walk away with the strategies you need to implement in your agency to ask for client feedback in a meaningful way.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Stress-Free Client Management: Tips for Maintaining a Healthy Work-Life Balance
Stress-Free Client Management: Tips for Maintaining a Healthy Work-Life Balance
At DOT & Co., we understand the daily challenges that come with managing client accounts for digital marketing agencies. There's no denying the importance of delivering 5-star client management services while also ensuring a healthy work-life balance.
But how does one do that in 2024?
In this podcast episode, we dive DEEP into the strategies and tips that have helped us strike the perfect balance between client satisfaction and personal well-being. We're excited to share our tried-and-true methods with you!
Listen to our podcast episode for the real, in-depth insights and real-world examples of how we've successfully implemented these strategies at DOT and Company. You'll leave with actionable tips to transform your client management approach while enjoying a healthier work-life balance!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
From Chaos to Cohesion: How a Client Account Manager Can Help Streamline Your Agency's Operations (and why you NEED one)
We believe an Account Manager is a crucial role within an agency. With the right person in this seat, it can skyrocket your ability to serve your clients, scale your revenue, and get you out of the way (sorry, had to say it!).
The Highlights of This Episode:
✅ Understanding the Client Account Manager Role
✅ Navigating Chaos: Learn how this role brings order to the seemingly chaotic world of client management.
✅ Client-Focused Strategies
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Subcontractor Management: How to Effortlessly Manage Outsourced Work
Does your agency work with contractors to support you with client work?
Inside our community of Account Managers, we cover a range of topics, but one that comes up time and time again is: how can I manage contractors in a way that feels effortless?
I've pulled a recording from our monthly membership and I'm sharing it with you for free— a sneak peek into what goes on inside CAM Community.
Take a listen here, or share with your Account Managers!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
The Advantages of Having Two Client Account Managers on Your Team (It's Not JUST Double The Fun)
As an agency owner, you know that scaling your business requires more than just you in the driver's seat. At some point, you need a top-notch Account Management team to handle the growing client base, plus ensure that everything runs smoothly. Yikes.
But what happens when the workload gets to be too much for one person to handle?
In this episode of The Happy Clients Podcast, we're diving DEEP into the world of agency growth by interviewing not one, but two Account Managers from the same agency!
Double trouble? More like double the expertise and double the insights!
Meet the Account Managers from DOT & Co.
In this episode, we sit down with two Account Managers from DOT & Co., our company that specializes in Client Account Management services for growing digital marketing agencies. We share the ins and outs of how these two individuals have been instrumental in supporting the agency's rapid growth.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Juggling Multiple Clients? Here's How to Do It Like a Pro
Managing all of your clients can feel like a full-time job— whether you have two or fifty-two. 😮💨
And we just so happen to have some tricks up our sleeves that make this job just a little easier.
Listen to today's [podcast], which we pulled for you to listen to for free. This was a training we did inside our training group for Account Managers!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Your Roadmap to Time Freedom with Jen Eckhardt
It’s a tale as old as time: You don’t delegate because you’re worried about losing control of cherished client relationships, terrified that your meticulous attention to detail and high standards might not be maintained, and even anxious about feeling out of the loop.
Yes, delegation can be scary, but it can also be your superpower–freeing you up to work ON your business rather than IN it.
The truth is, the best agencies delegate day-to-day account management.
And delegation means you can take your agency from integration to innovation.
So, listen up! 📣
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Invoicing and Payments 101: Simplifying the Financial Side of Client Management
Let me guess...
You're apprehensive about delegating invoicing and payment responsibilities to your Account Manager, fearing your team won't meet your high standards? 💸
That's common, but doesn't need to be your reality.
Lucky for you, we pulled this training from inside our Account Manager training program and dropped it for free on The Happy Clients Podcast. Because, we believe it's so important for your AM's to know HOW to speak to clients re: their invoices and payments.
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
Business Mapping: Tips to Streamline Your Workflow and Boost Your Output with Sarah Duran
Building a business is like building a house. Just as a house needs a solid base before you can assemble the frame, your business needs a strong foundation in place before you can expand.
Think of your business as a blueprint for success. Get it right, and you can grow and scale with ease!
But how to get it right is where it gets tricky.
That’s why we sat down with Sarah Duran to discover the framework she built to help freelancers, consultants, and coaches across the globe redefine work on their own terms and achieve total control of their business.
Sarah walks us through the three fundamental questions she asks each and every one of her clients–guiding them back to the foundation they need to build a microbusiness that empowers them instead of holding them back.
Learn more about how Sarah can help you find instant clarity on what you need to do next in your business, and don’t forget to check her socials for the entrepreneurial inspiration you need to ignite your creativity:
➡️ Instagram
➡️ Meta
➡️ LinkedIn
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!
How To Build The Perfect Agency with Agency Advisor Jason Swenk
In this episode, we’re excitedly joined by digital marketing guru and agency coach, Jason Swenk, the mastermind behind Agency Mastery 360. Over the years, Jason has equipped thousands of agency owners with the tools they need to create predictability, wealth, and freedom in their business. And, he did this for himself and his own agency.
After a decade of coaching agency owners just like you, Jason shares his secret sauce for doing more of what you love, and less of what you don’t.
If you're an agency owner who wants to transform your shop from a burden to an asset, this is THE episode for you!
[HELPFUL LINKS] Onboarding Checklist: Grab our onboarding checklist here. [ABOUT THIS PODCAST]
Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.
Cheers, to happy clients!