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Pravin Shekar - Outlier Marketer

Pravin Shekar - Outlier Marketer

By Pravin Shekar

Outlier marketing is unconventional marketing that focuses on revenue growth and ROI.

Hello! I am Pravin Shekar, a Parallel Entrepreneur, an Outlier Marketer, and a Raconteur. I help Organizations to Reorient Marketing Towards Revenue Growth.
I Speak on Using Outlier Marketing, Ideation, and WoM Referrals to Grow Business.


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Currently playing episode

Sharat Sharma's Author Journey | Kreators S1E2

Pravin Shekar - Outlier MarketerMar 02, 2021

00:00
24:33
Diversity & Marketing ft. Viji Hari - The Outlier Marketer Show

Diversity & Marketing ft. Viji Hari - The Outlier Marketer Show

What's Diversity got to do with Marketing?
Can diversity double your growth?

Viji Hari, CEO, Cecureus, answers these queries and more.

Sep 23, 202130:28
What is Creativity? ft. Harish Kumar | The Outlier Marketer Show | Pravin Shekar
Sep 06, 202138:25
Gen: X, Y, Z & their variants ft. Neerja Singh | The Outlier Marketer Show | Pravin Shekar

Gen: X, Y, Z & their variants ft. Neerja Singh | The Outlier Marketer Show | Pravin Shekar

GEN X Y Z and Variants :)  

There’s a change in generational thinking processes every few years. 

Do we change our way of thinking, acting and behaving? 

What are these changes? How do we cope/adapt to this?  

Is there a relevance to marketing?  


Listen to the SEENAGER Neerja Singh. On differences, similarities and how to navigate this journey.   


For all the episodes of The Outlier Marketer Show: pravinshekar.com/toms To join me and discuss your marketing episodes, write to me: outlier@pravinshekar.com  #Marketing #GenerationalThinking #TheOutlierMarketerShow

Sep 02, 202139:39
LeaderSHEEP: Differentiation in Leadership Thinking ft. Sudhir Rao | The Outlier Marketer Show

LeaderSHEEP: Differentiation in Leadership Thinking ft. Sudhir Rao | The Outlier Marketer Show

Listen to the leadership whisperer Sudhir Rao, who explains the importance of the need to think differently as a leader.  


Sudhir Rao walks us through some of his favourite leaders and how they put their thoughts and actions together to make a difference and scale their organization's growth.  


For all episodes of The Outlier Marketer Show: pravinshekar.com/toms 

To join me on a discussion in The Outlier Marketer Show: outlier@pravinshekar.com


#LeadershipThinking #tTheOutlierMarketerShow #PravinShekar 

Sep 02, 202132:02
Think Differently ft. Sakthivel Pannerselvam | The Outlier Marketer Show

Think Differently ft. Sakthivel Pannerselvam | The Outlier Marketer Show

THINK DIFFERENTLY: How to ideate, and then execute quirky ideas? 

A discussion between two practitioners: Sakthivel Pannerselvam and Pravin Shekar.    

#innovation #outliermarketing #guerrillamarketing #ideation

Sep 02, 202128:08
Need for Micro Video Marketing - Navanee Viswa | The Outlier Marketer Show | Pravin Shekar

Need for Micro Video Marketing - Navanee Viswa | The Outlier Marketer Show | Pravin Shekar

With every digital platform adapting its own version of short and bite-sized video features, its high time for us, marketers, to understand the effective usage of that better.  

Navanee Viswa is a Video Marketing Strategist and a creator who enables brands to capitalize on organic video marketing for growth. 

Navanee Viswa explains to us what are micro-videos, the elements of a micro-video, and the best practices in making the micro-videos for your brand in this episode.  


For all the episodes of The Outlier Marketer Show: pravinshekar.com/toms 

To join me and discuss your marketing episodes, write to me: outlier@pravinshekar.com  

#MicroVideos #VideoMarketing #TheOutlierMarketerShow

Sep 02, 202117:02
Martech Conversations with Dorai Thodla | Episode 8 | Pravin Shekar
Apr 21, 202138:51
Frustrations: I am not Alone | S1E2

Frustrations: I am not Alone | S1E2

Blowing off steam: with CxOs

Apr 16, 202121:47
Martech Conversations with Dorai Thodla | Episode 7 | Pravin Shekar

Martech Conversations with Dorai Thodla | Episode 7 | Pravin Shekar

Diving more deep into Google Search for Marketers in this episode. How can marketers use Google Search for better research, different technologies that marketers can use are discussed by Dorai Thodla. 


 Stay tuned for more Marketing and Technology conversations with Pravin Shekar and Dorai Thodla.  

Apr 14, 202125:34
Frustrations: I am not Alone | S1E1

Frustrations: I am not Alone | S1E1

Blowing off steam: with CxOs

Apr 09, 202117:08
Martech Conversations | Episode - 6 ft. Dorai Thodla

Martech Conversations | Episode - 6 ft. Dorai Thodla

An extensive discussion about the process of technology intelligence in this episode with Dorai Thodla!


Stay tuned for more Marketing and Technology conversations with Pravin Shekar and Dorai Thodla.

Mar 31, 202127:33
Rajesh Srinivasan's Author Journey | Kreators S1E5

Rajesh Srinivasan's Author Journey | Kreators S1E5

Our guest today is Rajesh Srinivasan, is one of the leading marketing strategists in India, a keynote speaker, and author of Amazon's best-selling book "Marketing Success Formula". He is one of the most sought-after marketing advisors, and he has delivered keynote sessions at the World Marketing Congress, The Economic Times Marketing Leaders Summit 2020, and was appointed as one of the jury board members of the Economic Times Most Promising Tech Marketers Award.


In this episode, he shares with us the story about his book and about his writing process, inspirations and upcoming projects.

Mar 27, 202125:06
Martech Conversations | Episode - 5 ft. Dorai Thodla

Martech Conversations | Episode - 5 ft. Dorai Thodla

What is Technology Intelligence and Why Does it Matter? 


This episode answers the above question. Dorai Thodla shares with us on how technology literacy and knowledge should flow within an organization for the development and growth in all the departments.  


If you have any specific marketing & technology based topics in mind, write to me at mic@pravinshekar.com

Mar 24, 202127:51
Martech Conversations | Episode - 4 ft. Dorai Thodla

Martech Conversations | Episode - 4 ft. Dorai Thodla

How to find the right influencer for your brand? 

How to engage, connect and collaborate with an influencer for your brand?  


We are all so carried away by the glam of the influencer world and completely miss out on these invisible influencers who can deliver better impact than the big number influencers. Listen to Dorai Thodla sharing with us the techniques to find these invisible influencers.  


Stay tuned for more Marketing and Technology conversations with Pravin Shekar and Dorai Thodla.

Mar 17, 202135:25
Hamsini Shivakumar's Author Journey | Kreators S1E4

Hamsini Shivakumar's Author Journey | Kreators S1E4

Our guest today is Hamsini Shivakumar, a prolific writer on consumer and brand issues and international and Indian publications. Hamsini is a co-founder of Leapfrog Strategy Consulting, one of India's premier brand consulting companies. She's also the co-founder of semiofest and unconference for applied semiotics practitioners.


Hamsini shares about her book "Signs, Symbols and Marketing Effectiveness: A Beginner's Guide to Semiotics for Marketing" and her future projects in this episode.

Mar 13, 202126:16
Martech Conversations | Episode - 3 ft. Dorai Thodla

Martech Conversations | Episode - 3 ft. Dorai Thodla

INFLUENCERS - Who they are? What can they do to your organization? Where to find them?
In this episode, we discuss the need for influencers and the overlooked platforms to find them apart from social media.

Stay tuned for more Marketing and Technology conversations with Pravin Shekar and Dorai Thodla.

Mar 10, 202121:34
Yaagneshwaran Ganesh's Author Journey | Kreators S1E3

Yaagneshwaran Ganesh's Author Journey | Kreators S1E3

Our guest today is Yaagneshwaran Ganesh, an eternal optimist, a well-known speaker and a marketing enthusiast. He's a traveler as well, he coaches and mentors, marketing teams, from startups to much larger funded companies. Across the globe, he has presented his marketing ideas to be agile, to stay in sync while focusing on the basics, factoring in the ever-changing marketing conditions. He is the right man for today, as we prepare for 2021 growth. He is a multi-book author as well.  


Check out Yaagneshwaran's website: https://www.yaagneshwaran.com/  


Join My Outlier Tribe here: https://bit.ly/JoinMyOutlierTribe  


Subscribe to the channel to get updated about every video upload 

Subscribe: https://www.youtube.com/user/PravinShekar?sub-confirmation=1  #YaagneshwaranGanesh #HowToWriteBooks #Kreators

Mar 06, 202121:30
Martech Conversations | Episode - 2 ft. Dorai Thodla

Martech Conversations | Episode - 2 ft. Dorai Thodla

In this episode, Dorai Thodla discusses about the tools and technologies that can be used for marketing depending on the size and nature of your organization.

Stay tuned for more Marketing and Technology conversations with Pravin Shekar and Dorai Thodla.

Mar 03, 202118:17
Sharat Sharma's Author Journey | Kreators S1E2
Mar 02, 202124:33
Sorav Jain's Author Journey | Kreators S1E1

Sorav Jain's Author Journey | Kreators S1E1

Sorav Jain is an entrepreneur, a digital marketing social media expert, a Consultant, Author, Speaker, and he runs a digital marketing agency called echoVME. Sorav is an author of multiple books and as a corporate trainer.  


Listen to  Sorav revealing his journey of becoming an author, his working style when writing books and his upcoming works in this podcast.

Mar 01, 202113:25
Martech Conversations | Episode - 1 ft. Dorai Thodla

Martech Conversations | Episode - 1 ft. Dorai Thodla

Welcome to the Martech series, where Pravin Shekar and Dorai Thodla discuss Marketing and Technology and about the marriage between both of them!

Mar 01, 202113:57
Build a community - Micromarketing Lessons

Build a community - Micromarketing Lessons

This podcast is a discussion between Pravin Shekar and Ravi Venkataramani, CEO of Exeter Premedia Services on the topic of Micromarketing. 

Ravi Venkataramani shares some really important points for marketers from an episode of his career.

Dec 24, 202003:39
Find the weak spot! - Alternative Learning Series by Pravin Shekar

Find the weak spot! - Alternative Learning Series by Pravin Shekar

Episode 2 of the Alternative Learning Series.

This series is for Entrepreneurs and Marketers to rethink their perspective of marketing. As an outlier, my sources of inspiration and learning are always offbeat and unconventional. This series will have stories of war and lessons of martial arts which provide us with more marketing inspirations and lessons.

Dec 18, 202006:18
A fully extended arm is USELESS! - Alternative Learning Series by Pravin Shekar

A fully extended arm is USELESS! - Alternative Learning Series by Pravin Shekar

Episode 1 of the Alternative Learning Series.

This series is for Entrepreneurs and Marketers to rethink their perspective of marketing. As an outlier, my sources of inspiration and learning are always offbeat and unconventional. This series will have stories of war and lessons of martial arts which provide us with more marketing inspirations and lessons.

 

Dec 08, 202008:26
Introduction - Alternative Learning Series by Pravin Shekar

Introduction - Alternative Learning Series by Pravin Shekar

Stories and lessons to spur your thinking on marketing!

Dec 08, 202000:38