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The Strategy Behind Branding Yourself

The Strategy Behind Branding Yourself

By Precious Price
In today's digital age, it is now more important than ever that professionals, entrepreneurs, and creatives alike understand that if you are not actively branding yourself, the internet is already doing it for you. In #TSBBY, we'll chat about all things brand strategy--from creating a DOPE personal brand, to becoming a self-proclaimed content creator, and tactics you can implement to engage your community and cultivate the brand that will set you apart. Let's be clear: THIS ISN'T JUST FOR ENTREPRENEURS & INFLUENCERS. It's for anyone wondering how to tap into their passion and create an imp
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EP33: 3 Common Fears That Are Crippling You From Having a Successful Brand
Your own beliefs are holding you back from the success you seek. When you overcome these 3 fears, you allow yourself to transform into the person required to show up and properly serve your audience.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
29:21
October 22, 2020
EP32: The 3 Types of Shareable Content That Will Make Your Engagement BOOM!
Ever heard the saying content is king? They weren’t lying. Grasping the foundational elements of content creation can be intimidating. I’ve pinned down this simple method I like to call R.E.I. that’ll help you know EXACTLY what you need to be posting to make your followers want to hit SHARE.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
33:45
October 15, 2020
EP31: Using Social Selling to Increase Your Visibility
Understanding the difference between social media marketing and social selling is CRUCIAL in business. Your business isn’t getting the engagement that you want because you’re trying to make the sale TOO QUICKLY. Here’s how you can adopt the concept of social selling to increase your visibility, opportunity, and income.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
59:36
October 8, 2020
EP30: The 6 Keys to Mastering Self Discipline
Wondering why you lack self discipline? Amplifying your impact will make you uncomfortable, and a lot of you have NEVER placed yourself in an uncomfortable situation. Discipline is uncomfortable but it isn’t impossible.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
54:46
October 1, 2020
EP29: Combatting Siloed Identities and Prioritizing Your Passion to Make More Money
Your identity might be siloed but you are NOT confused. You’re just exercising your passions in different ways. Prioritization is key—so here’s a few questions to ask yourself and a couple of frameworks you get you started.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
32:24
September 24, 2020
EP28: Nurturing Your Entrepreneurial Spirit While Working for Someone Else
Wondering why your entrepreneurial spirit is feeling DRAINED at work? Your job isn’t a waste of time, no matter how much it might feel like it. Make the work you do more meaningful and amplify your brand both inside and outside of the office.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
26:29
September 17, 2020
EP27: Why You Can't Seem to Get Your Side Hustle Off the Ground
Finding yourself in an everlasting loop of trying and failing when it comes to your side hustle? Listen in as we discuss a few roadblocks you might be encountering and how to get over them to experience consistent success.  NOTE: This episode was originally recorded during a weekly live video training session on business and branding.  Want access to future live video training? Click here. Don’t forget to leave a review! Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice Follow me on Instagram: https://www.instagram.com/preciouscprice Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
28:43
September 10, 2020
EP26: SEASON 3 KICKOFF - Top 5 Questions I Get Asked on a Daily
I hope you're as excited about season 3 as I am! If you've been rocking with me since EP1—THANK YOU!   If you're new here—baby, welcome to the PARTY! We're kicking off season 3 with a quick intro as I answer the most commonly asked questions I get, about myself and branding.  How did I get started in business?  If I’m looking to get started with branding myself, what’s the first step I need to take?  Should I get a website immediately?  How do I balance my business and my career?  How old am I?  Then we dive a bit into what you can expect this season from The Strategy Behind Branding Yourself!  Want access to future live video training? Click here. Don’t forget to leave a review!  Connect on LinkedIn: https://www.linkedin.com/in/preciouscprice  Follow me on Instagram: https://www.instagram.com/preciouscprice  Follow me on Twitter: https://www.twitter.com/preciouscprice  Subscribe on YouTube: https://www.youtube.com/c/preciouspricethebrandtable
34:25
September 3, 2020
EP25: YouTube Unlocked—Using Video to Promote Your Beauty or E-commerce Business w/ Micro-influencer Nyyah Regine
Nyyah Regine is a Beauty & Lifestyle Content Creator and Owner of Honey Glo Lashes. She uses YouTube and Instagram to promote her brand online and explains to us in this episode: The difference between micro and macro influencers Beating the YouTube algorithm Going viral on YouTube How to gain more subscribers on YouTube The elements of an engaging YouTube thumbnail How to create a YouTube thumbnail Key software needed to start a YouTube channel Starting an e-commerce business Dropshipping vs Keeping inventory on-hand
51:31
June 14, 2020
EP24: Creating an Identity Following Military Service & Building a Franchise Business w/ Dan Lorenz
Dan Lorenz is the Founder of SynyrgX Strategic Solutions, Franchise Consultant with FranChoice, and military veteran turned entrepreneur. Dan helps transitioning veterans, experienced investment groups and individuals with a desire to create wealth navigate the complex and saturated world of franchising. In this episode we discuss: The steps of branding a franchise business How a franchising allows you to buy a brand, versus building one yourself What is franchise consulting? How to get started with your own franchise business How working with a franchise consultant is FREE The common myths associated with franchising The costs of starting a franchise business How to create an identity for yourself following military service How to translate the skills learned in the military to entrepreneurship and business Returning to school to earn a MBA following military service Connect with Dan on LinkedIn, and be sure to check out Dan's website, SynyrgX Strategic Solutions. Don't forget to subscribe and leave a review letting us know what you thought of this episode!
51:33
June 4, 2020
EP23: Boost Your Financial Literacy—Personal Credit and Business Credit Breakdown w/ Nathalie Noisette
Nathalie Noisette is a Credit Expert, Speaker, and Serial Entrepreneur. She founded Credit Conversion with the goal of helping families to develop  long and short-term strategies and tactics for credit growth. In this episode we chat about: How I boosted my FICO score to 800 after being in the 740-760 range for YEARS Financial literacy in the black community The basics of credit repair The mindset required to prepare yourself to enter into an elevated financial state Passing down financial literacy to your children The power of manifesting your financial goals What is the benefit of having a good credit score Secured credit cards vs non-secured credit cards Capitalizing on your credit to get paid with points What are the 5 elements that affect your credit score The tax advantages of business credit Repairing your credit when it has been damaged as a child by a family member Connect with Nathalie on LinkedIn or Instagram, and be sure to check out Credit Conversion! Don't forget to subscribe and leave a review letting us know what you thought of this episode! What's your credit score looking like?
51:52
May 28, 2020
EP22: Expand & Elevate w/ Ahmad Ingram
Ahmad Ingram is mobile home investor in Atlanta, GA. We met when he moved to the city in July of 2019 and since then, we became close friends and now business partners through our company, 7 Figure Vending, Co. In this episode we chat about: The consequences of building a business before properly branding yourself and the entity How to get started in mobile home investing or real estate investing What type of returns can mobile home investing provide Mobile home investing in Atlanta Ahmad's journey with writing an e-book Using a freebie to build your email list What 'the other side' of Black Twitter looks like The problem with quick money and opting into money schemes Building a following on Twitter How side hustles like driving Lyft or Uber can help you to better connect with people in your city Connect with Ahmad on Twitter, and be sure to subscribe and leave a review!
39:31
May 21, 2020
EP21: Building Your Brand with Multiple Interests
How do possibly begin building a cohesive brand when you have varying interests? In this episode we piece a part some questions you can ask yourself and activities you can do to accomplish a polished brand that isn't confusing for your audience. Connect with me on Instagram, LinkedIn, or Twitter and let me know what you think of this episode. Be sure to subscribe and leave a review!
29:52
May 17, 2020
EP20: The Relationship Between Branding and Marketing & Building Influence w/ Nate Gray
Nate Gray is the Founder of FORTHEWXNNERS, an online marketplace that connects businesses with social media professionals. He is quite literally a guru when it comes to marketing and making an impact online. In this episode we chat about: What is marketing psychology? How to build an influence online and offline? The difference between marketing and branding Whether you should think about branding or marketing first when starting your business How to build an online marketplace of your own Using marketing psychology to influence others to commit  How to build social proof What is social proof Why you should be doing things for free (at first) How to properly price your products and services Marketing tactics to use to drive sales (other than constantly reducing the price of your offering) Connect with Nate on Twitter or Instagram, and be sure to check out his marketplace, FORTHEWXNNERS. Don't forget to subscribe and leave a review letting us know what you thought of this episode!
54:22
May 14, 2020
EP19: Cash Rules Everything Around Me—The 3 Brand Currency Principles
This audio was stripped from a webinar on May 4th, 2020, Building Your Brand Currency. Join my email list to find out about upcoming webinars. Just like you have the ability to spend, save, and invest actual currency, we can complete similar actions with our brand currency. Here's a quick rundown of the 3 brand currency principles we dove into: #1 - Invest early and often.  Start taking control of your brand as soon as possible, and check in on your brand periodically.  #2 - Save, save, SAVE because what you save becomes wealth. This is in terms of relationships; nurture them to the best of your ability and the ROI you receive on your brand currency doubles. #3 - Spend more than you earn, meaning give more than take. Your brand, and even further your connection with others, is like a bank account. In order to withdraw anything, first, you must deposit something. Grab the freebie mentioned in the episode: Brand Audit Worksheet to determine the value of your brand currency. Connect with me on Instagram, LinkedIn, or Twitter and let me know what you think of this episode. Be sure to subscribe and leave a review!
46:22
May 11, 2020
#BRANDBITE: 3 Signs That Your Business is Actually a Hobby & How to Register Your Business + Apply for an EIN
What's the difference between a hobby and an actual business? In this episode, we discuss the 3 signs that you can look out for to determine whether you're truly running a business. How do I file aNn EIN? How do I trademark? How do I make my business aNn LLC? We're answering all of these questions! Let me know any other signs you have to add in a review!
15:58
April 26, 2020
EP18: Thoughts on Healing, Parents, and Dating w/ Jovan Paige
OK, so this topic doesn't necessarily relate to branding or business—but I like to think that my culture and background play a huge part in my purpose and how I run my business. This episode is the audio capture of a late-night Instagram live session I did with one of my friends, Jovan Paige—Founder of Stay Jotivated.  Here's a glimpse into what we discuss: Why going to therapy is a crucial aspect of healing The impact the absence of a mother or father may have Whether we extend enough, or too much, grace to black men and women Check out this episode and let me know what you think! You can find Jovan on IG at @notyo_averagejo and myself at @preciouscprice.
26:27
April 19, 2020
#BRANDBITE: 5 Business Branding Tips We Can Learn from B.Simone
If you don't know B.Simone by now, you should.  B.Simone started out as a social media influencer and through her charismatic personality, comedic skills, and GRIT she's earned the title of CEO of B.Simone Beauty, Comedian, Actress, and Artist. Late February 2020 she made a very bold promise to herself of becoming a millionaire by the age of 30. To any of us, this is a bold goal. However, coupled with the fact that her 30th birthday was less than 2 months away, this was obviously a feat. By April 5th, 2020, she officially had $1M liquid cash in her account. Check out this video to understand what we can learn from her journey over the years, her mindset, and leading a team. If you want a quick overview of her Road to a Million journey, check out this link. Be sure to SUBSCRIBE to this podcast, and leave a review of what you think of this episode. Any tips you'd add?
14:34
April 17, 2020
EP17: The Difference Between Your Personal Brand vs. Business Brand
Ever wondered what's the difference between a personal brand and a business brand? Or how do you clearly delineate between the two for your audience? Or even, whether your personal brand and business brand should be the same. Come on in and sit down with me as we discuss these questions and walk through some tips of how to build both. Is your personal brand and your business brand separate? Let me know on social (@preciouscprice) or leave a review! -- If you're interested in working together to gain a greater level of clarity surrounding your holistic brand, value, and audience use this link to set some time aside on my calendar to chat!
17:46
April 10, 2020
#BRANDBITE — The Power of an Audacious Attitude in Business
Audacious, by definition, is your willingness to take BOLD risks. In this #BRANDBITE, we're having a quick chat about what it means to be audacious in your business and in what areas is it absolutely imperative for you to exude audacity! -- #BRANDBITES are short and sweet episodes that offer you tactical tips to build out your brand strategy.
12:36
April 3, 2020
EP16: Tips for Network Marketing in the Era of COVID-19 (Coronavirus)
On March 19th the WHO declared the coronavirus (COVID-19) a global pandemic. As we continue to love forward, how will network marketing be impacted and what can you as a network marketer do to remain successful?  In this episode, I provide the common mistakes I see many individuals in network marketing make and 3 tips that can be used to increase the exposure and sales within your network marketing business! -- Be sure to connect with me on social media (@preciouscprice) and if you're interested in working one-on-one check out this link.
23:14
March 31, 2020
EP15: How to Deal With Imposter Syndrome w/ Paul N Larsen
In this week's episode, I'm sitting down with Paul N Larsen, Certified Executive Coach and Author of Find Your VOICE as a Leader. Through speaking, coaching, and his book Paul helps his clients to overcome imposter syndrome. We break down, • Paul's membership in the esteemed Forbes Coaches Council • Pivoting careers and the process of propelling yourself into your passion • What is imposter syndrome and tactical ways to work through it • How identifying your voice is a huge part of building your brand • The importance of coaching, and even how as a coach you should have a coach Referenced materials: 15 Ways to Overcome Imposter Syndrome in the Workplace 15 Positive Steps to Start Building a Positive Personal Brand Online Purchase Paul's book on Amazon HERE! -- Be sure to connect with me on social media (@preciouscprice) and if you're interested in working one-on-one check out this link.
49:27
March 12, 2020
#BRANDBITE — Understand What’s Required vs What’s Desired
You want what's desired without doing what's required. Everything takes some level of sacrifice; whether it's your personal goals, your business, or your career. It's easy for us to get hung up on the big picture of it all, without breaking down the tasks and events that need to take place in order for us to attain what we desire. In this #BRANDBITE we break down desires versus requirements, and exactly how to shift your mindset to account for both. -- #BRANDBITES are short and sweet episodes that you offer you tactical tips to build out your brand strategy. Be sure to connect with me on social media (@preciouscprice), and if you're interested in working together one-on-one check out this link.
14:00
March 8, 2020
2020 UPDATE | We’re back on track..
Look, it’s been a minute, I know—but WE ARE BACK!  Listen to this episode for a few updates on what’s been going on in my life and why I’ve been MIA for a bit. From buying my first home to starting my Airbnb business, and constantly iterating on my brand. I knew I owed you an explanation. Let's get this show rolling for 2020, new episodes are on the way! -- As always, feel free to connect with me further on social media (@preciouscprice) and if you're interested in working together one-on-one check out this link.
20:32
March 5, 2020
#BRANDBITE — The Five Components to Defining Your Audience
This season we’re introducing #BRANDBITES — short and sweet episodes that you offer you tactical tips to build out your brand strategy. In this episode we're covering the topic of defining your audience. No, like REALLY defining your audience. More than just the typical age, income, or race, you should understand these pyschographics about your audience if you want to effectively communicate your value and actually make some sales. Connect with me on Twitter, Instagram, or LinkedIn and let me know what else you'd add to the list!
16:28
September 26, 2019
EP12: Side Hustling While Working Full Time w/ Marketing Strategist Audrey Korshoff
This episode was recorded at the Boost with Facebook conference event in Atlanta, GA - please excuse background noise. This week I'm sitting down with Audrey Korshoff, serial entrepreneur and CEO of Adaptable Strategy. As a Marketing Strategist with over 20 years of experience, Audrey shares her lessons learned through turning her side hustle into a thriving full-time business. You don't want to miss these marketing and mindset tips! You can get in touch with Audrey through her Facebook Business Page, Adaptable Strategy or by visiting www.adaptablestrategy.com. Be sure to leave a review of the show and let us know what you think about this episode! This episode is sponsored by The Brand Table.
32:59
September 19, 2019
#BRANDBITE — Quick Instagram Tips to Increase Your Exposure
This season we’re introducing #BRANDBITES — short and sweet episodes that you offer you tactical tips to build out your brand strategy. In this episode I cover how your potential clients and customers use social media as a search engine, and how you can ride that wave. Connect with me on Twitter, Instagram, or LinkedIn and let me know how these tips help you!
09:23
September 12, 2019
EP11: From Debt to Brand Capital (w/ Michael Benjamin)
Welcome back! We're kicking off season 2 with a FIRE episode on how you can turn your current situation into brand capital. This week I'm sitting down with one of my personal LinkedIn connections turned friend, Michael Benjamin, in San Diego, CA. At 23, Michael managed to pay off over $30,000+ in debt through mindset, faith, and most importantly - discipline. After doing this he then went on to self-publish The Power of Yet, a fictional, personal development book that addresses the importance and effect of adopting a growth mindset. The impact of The Power of Yet has allowed Michael to be featured in NBC news, present workshops across the country, and build a community behind his brand. If you're wondering how to turn your debt into brand capital, or even how to go about self-publishing a book, this episode is for you!
33:59
September 6, 2019
EP10: Everybody Eats, B! 3 Steps to Building Your Own Brand
WE MADE IT! You're listening to the Season 1 finale of The Strategy Behind Branding Yourself Podcast. Feel invigorated yet? In this episode I give you insight into my recently launched business, The Brand Table, and how (and why) it's so very needed in this space. We also chat about the 3 steps you need to take when thinking of launching YOUR business and brand. I hope that Season 1 has provided you with some tangible tips for your brand, insight into MY brand, and a little inspiration along the way. Be on the lookout for season 2 of The Strategy Behind Branding Yourself Podcast, and let me know what you think of the show in a review! Join The Brand Table Community. Join The Brand Table Directory. Follow The Brand Table on Instagram.
29:58
June 5, 2019
EP9: From College Grad, to Corporate Dropout, to Digital Nomad (w/ Tom Kuegler)
Change is constant, and everywhere around us. Unsurprisingly, this concept also applies when building your brand. On your journey of deciding who you want to be, your interests, passions, and skillset will change.  In this week's episode, I sit down and chat with Thomas Kuegler about his brand evolution from college graduate, to corporate dropout, and now a successful digital nomad. You may have caught his viral NowThis video on Facebook that detailed his road trip across the US that covered 12,000 miles, 23 states, and 141 straight days on the road. (And get this: He's once made $2,000 in 24 hours JUST. FROM. BLOGGING). Tom now earns his living by documenting his travel experience and thoughts on his vlog, Finding Tom.  All of this was accomplished through building and scaling his brand online.  Check out this episode and listen in to hear about:  Managing life as a solopreneur  How to create a successful career, even if you consider yourself a free spirit  Building an email list of dedicated subscribers from scratch Organic social media growth tips  Getting started (and PAID) for blogging/vlogging  ...and so much more!  You can connect with Tom on Facebook, Instagram, LinkedIn, and his website.
47:34
May 22, 2019
BONUS: You’re Looking in Every Direction Other Than Inside of You
Why is it that when building a business or brand, starting something new, or simply just making a decision, we ALWAYS seek guidance from others? More often than not, these are individuals who aren't even qualified to offer us insight into the venture we're starting.  The answers to the questions that we are asking are, more often than not, found already inside us. We just never take a moment to properly seek guidance from the one person that matters most. Take a moment during this bonus episode to begin seeking direction from yourself, rather than family, friends, and acquaintances who very rarely see the vision we possess.
05:24
May 15, 2019
EP8: You Have to be Willing to Go Farther Than You’ve Ever Gone
How far are you willing to go when building your brand?  In this week's episode, I open up about one part of my journey with building my brand and the stress this particular aspect of the journey has caused me. People always say that we must push ourselves, but how do we know when we are pushing ourselves near the edge or toward a breakthrough?  Let me know your thoughts on this episode on Instagram, Twitter, or LinkedIn.
15:24
May 8, 2019
EP7 - Pt 2: How to Appreciate the Process While Your Brand is Still Growing w/ Brian J. Olds of BSN
 This week I sit down with Brian J. Olds, Founder and CEO of The Black Speakers Network as we chat about what the process of building a brand from the ground up TRULY looks like. It's far from easy, and anything but an overnight process. Building a strong brand takes time, struggle, and lots of hard work; but we must appreciate the valleys of the process just as much as we appreciate the peaks. If you're currently a speaker or looking to get into the paid speaking business, Brian drops some tips and tactics you do NOT want to miss! And if you listen to the end, there's a special, limited-time offer I provide to listeners for FREE. In part 2 of this episode we cover: ∙ Maslow's hierarchy of needs and reaching a point of self-actualization ∙ Identifying your real passion versus your face-value passion, and how to focus on each ∙ Surrounding yourself with people who don't let you make excuses ∙ …and so much more! Leave a review and let us know what you think! You can find more information about Brian and all of his endeavors on LinkedIn and www.blackspeakersnetwork.com.
37:09
May 1, 2019
BONUS: For Every Action, There is an Equal and Opposite Reaction
You get what you give, plain and simple. Whether you're living out your dream, in a job you currently hate, or you just have no idea what the hell to do with your life, this mini-episode is a chat between me and you on how to BE BETTER. Because when you strive everyday to be better, you get that much closer to being the BEST.
09:53
April 26, 2019
EP7 - Pt 1: How to Appreciate the Process While Your Brand is Still Growing (w/ Brian J Olds of BSN)
This week I sit down with Brian J. Olds, Founder and CEO of The Black Speakers Network as we chat about what the process of building a brand from the ground up TRULY looks like. It's far from easy, and anything but an overnight process. Building a strong brand takes time, struggle, and lots of hard work; but we must appreciate the valleys of the process just as much as we appreciate the peaks. If you're currently a speaker or looking to get into the paid speaking business, Brian drops some tips and tactics you do NOT want to miss! ∙ How that feeling of uneasiness means you're starting the process of something great ∙ Identifying your real passion versus your face-value passion, and how to focus on each ∙ Pinpointing your audience, even if you're not a speaker or entrepreneur ∙ …and so much more! Leave a review and let us know what you think! You can find more information about Brian and all of his endeavors on LinkedIn and www.blackspeakersnetwork.com.
30:11
April 24, 2019
EP6: The Keys to Positioning Your Brand for Success (w/ Kyle Woumn)
This week I sat down with Kyle Woumn — Atlanta native and creator of Drakestragram, Ideas 2 App Store, and Over The Top (OTT). The key that sets good brands apart from great ones is POSITIONING. In just a matter of months, Kyle was able to create his own traction and publicity for a site he developed, Drakestagram.com, that lets users insert keywords related to a photo they’d like to upload then pulls quotes from Drake song lyrics related to that keyword. [insert Drake lyric here about being absolutely GENIUS] In this episode, we chat about ∙ The importance of doing market research when working to scale your brand ∙ How to intersect your various passions so that you can start making BANK ∙ Why betting on yourself is the only way to get where you truly want to go ∙ Why being patient is imperative when building a brand ∙ …and so much more! Leave a review and let us know what you think! You can find more information about Kyle and all of his endeavors on Instagram at @Kyleculus.
41:11
April 17, 2019
EP5 - Pt. 2: A Million Dollars Worth of Game (w/ Omar Djelmami-Hani)
In this second piece of this two-part series I had the chance to visit my alma mater, Indiana University - Kelley School of Business, recently where I connected with Omar, a rising junior studying Business Analytics and Data Science. What initially started out as a few follow-up questions following my firm's campus event, turned into a massive exchange of life knowledge, experience, and lessons learned. We chat about: • Learning from the arrogance of others, and yourself • How life continuously gives you the same lesson until you learn it • Why college is a good route even if you know you want to be an entrepreneur • Life being a strategy, and in order to deal with stress and obstacles the strategy must be focused on your mindset This particular episode gives you a seat at the table to hear about Omar and I's experience being first generation and balancing entrepreneurship while in school or working full-time. I also drop some information that will allow you to know me better as a host.
28:00
April 10, 2019
EP5 - Pt. 1: A Million Dollars Worth of Game (w/ Omar Djelmami-Hani)
We're getting REAL this week! In this two-part episode I had the chance to visit my alma mater, Indiana University - Kelley School of Business, where I connected with student-entrepreneur Omar, a rising junior studying Business Analytics and Data Science, and Co-Founder of Owl Tutors LLC. What initially started out as a few follow-up questions following my firm's campus event, turned into a massive exchange of life knowledge, experience, and lessons learned. We chat about: • The role that your parents play in your guidance as a first generation student, graduate, or entrepreneur • Why exposure is the key to continually advancing yourself and your community • The difference between being selfish and being full of your self • Getting to a place of self-awareness and attainment • How you inherit more than your looks from your parents, but also their relational conflict • ...and so much more! This particular episode gives you a seat at the table to hear about Omar and I's experience being first generation and balancing entrepreneurship while in school or working full-time. I also drop some information that will allow you to know me better as a host and a bit of the journey I've traveled to get where I am, with one hell of a long way to go. You can connect with Omar on LinkedIn here, and learn more about his e-learning business, Owl Tutors, by visiting http://www.owlbloomington.com.  Be sure to leave a review to let me know what you think about the topics we've discussed!
29:45
April 3, 2019
EP4: Be Patient and Water Your Brand Garden
"The tree doesn't grow the same day the seeds are planted."  As with everything in life, building your brand takes time. In this episode, we chat about various ways you can begin to spring clean your brand and plant seeds today that will produce the harvest (or success) that you desire in the future. I share with you some of the brand seeds I planted years ago that are just now beginning to bear the fruit of my labor.  Patience is key!
14:10
March 27, 2019
EP3: But, What's My Passion?
The first step you have to take when beginning to brand yourself is identifying your passion. Often times, people tend to use the terms passion and purpose interchangeably; though there's a big difference between the two that I touch on in this episode. Elizabeth Gilbert has a great outlook on identifying your passion that I mention, as well. To view her video that's referenced in this episode, check out bit.ly/sbby-elizabethgilbert So if you're looking for some concrete ways you can begin to figure out your passion, and tap into your purpose, give this episode a listen!
19:35
March 22, 2019
EP2: 5 Reasons You Should Branding Yourself in the Digital Age
It's no surprise that technology along with social media platforms are disrupting many traditional lines of work. In this episode, I dive into 5 key reasons you should be branding yourself in the digital age. The key statistic mentioned in this podcast is based on a study conducted by Prosperity Now in 2017. For additional information, please visit http://bit.ly/ep2stat If you like this episode, be sure to leave a review and let me know you're listening!
19:24
March 13, 2019
EP1: Creatives, STOP Wasting Your Time (w/ Nzinga Dada)
As a creative, we tend to waste our time and money without even realizing it.  In this episode, I sit down with Nzinga Dada, an Indiana-based photographer and execution-focused creative, to chat about:   • What it means to be a creative   • Why, as a someone seeking the creative services of others, YOU have to DO THE WORK   • Execution-focused creators vs. Strategy-focused creators   • The two types of clients you'll likely encounter and how to work with each   • A solution for you to streamline your clients and get the most value for your time (without leaving any money on the table)  You can find Nzinga's services at the following links:  Instagram: @nzingathegreatphotography  Website: nzingathegreat.weebly.com  + Please be sure to subscribe, review, and share this podcast with your friends!
21:00
March 6, 2019
Welcome to The Strategy Behind Branding Yourself Podcast!
In today's digital age, it is now more important than ever that professionals, entrepreneurs, and creatives alike understand that if you are not actively branding yourself, the internet is already doing it for you.  In this podcast, we'll chat about all things brand strategy--from creating a DOPE personal brand, to becoming a self-proclaimed content creator, and tactics you can implement to engage your community and cultivate the brand that will set you apart. Let's be clear: THIS ISN'T JUST FOR ENTREPRENEURS & INFLUENCERS. It's for anyone wondering how to tap into their passion and create an impact. I'm so happy you're joining! Be sure to say hi and let me know you're listening! Instagram: @preciouscprice Twitter: @preciouscprice Facebook: @ItsPreciousCPrice LinkedIn: Precious C Price, M.S.
01:18
March 4, 2019
3 Questions You Should Be Asking Yourself
In this episode, Precious returns to IU to speak with current Groups Scholars about her journey throughout college. It was during her sophomore year that she hit rock bottom, and was forced to reflect within herself on these 3 questions.
28:33
July 17, 2018
Defining Your Legacy
Tailored for incoming Kelley School of Business students, Precious reflects on her undergraduate and graduate career on the campus of IU while also offering a piece of advice to the audience. Defining your legacy requires a few different things, listen to find out what they are.
10:59
July 13, 2018