Creative and Tech
By ReadSpeaker AI
This podcast is brought to you by ReadSpeaker.AI a text to speech company that breathes life into conversational AI systems to help businesses thrive in a voice first world.
Creative and TechMar 14, 2022
Why Accessibility in Gaming is a Must Have and Why Text to Speech is an Essential Tool for Game Designers and Game Developers
Why Accessibility in Gaming is a Must Have and Why Text to Speech is an Essential Tool for Game Designers and Game Developers
We recently had two of the top experts in accessibility in gaming, Morgan Baker, Game Accessibility Specialist and Designer and Antonio Martinez, Accessibility Consultant and Editor in Chief & Mobility Expert for Game Accessibility at Nexus, join ReadSpeaker.ai’s Tom DiPietropolo, ReadSpeaker’s Lead Business Development Leader for TTS in Gaming and Keri Roberts, ReadSpeaker’s Brand Evangelist for North America for a chat on our video/audio podcast, Creative and Tech, to chat about why accessibility in gaming is no longer a nice to have, but a must have and how game designers and developers are creatively using technology to make games a better experience for all.
Read the full transcript or watch the full video interview with captions here.
Learn more at https://www.readspeaker.ai/applications/gaming/
The ROI of Customer Experience and How to Turn Customers Into Lifelong Fans
The ROI of Customer Experience and How to Turn Customers Into Lifelong Fans with Jon Picoult, Founder, Watermark Consulting
Listen as Jon breaks down the meaning of customer experience, how TTS can play a role in creating a great customer experience and what the true ROI of customer experience really is.
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How to Recognize and UnDo Bias in AI
How to Recognize and UnDo Bias in AI with LaTonya J. Pegues, The Unconscious Bias Trainer
Why are elements of AI made the way they are? It starts with humans and every human has bias conscious or unconscious, but how do we make sure that bias doesn't dictate how we create AI? In this discussion we'll chat about how to recognize it and how to create better AI in the best way possible.
As CEO of BOAZ Enterprises, LaTonya J. Pegues brings a wealth of experience and non-traditional solutions to BOAZ Enterprises clientele. After working in the aerospace and telecommunications industries in a variety of positions; including satellite and mission systems engineer, low temperature physics researcher, and communications/ PR expert, she founded and started BOAZ Enterprises a training, consulting, and communications firm in the year 2000. Under her leadership, BOAZ Enterprises has provided services for clients in Africa, Asia, Europe, and throughout North America.
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How to Look Forward, Take Action and Thrive with Innovation to Impact the World in a Positive Way
How to Look Forward, Take Action and Thrive with Innovation to Impact the World in a Positive Way with Geoff Tuff, Principal, Deloitte Steven Goldbach, Principal & Chief Strategy Officer, Deloitte
How does an organization look forward and take action to provoke the future for an organization and impact the world in positive way? Where does technology, innovation and creativity fit into that? Listen as we chat with Geoff Tuff and Steven Goldbach from Deloitte as we chat about their new book Provoke - How Leaders Shape the Future By Overcoming Fatal Human Flaws.
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How to Create an Experience Online and Offline with a Brand
How to Create an Experience Online and Offline with a Brand with Will Hall, Chief Creative Officer at RAIN
In this episode, we chat about not choosing offline or online retail experiences, but rather how to integrate the two to create a human experience that makes people fall in love with a brand.
Will is a Creative Director and Designer and currently the Chief Creative Officer at RAIN, a 100 person innovation company with offices in NYC, Utah and Seattle. He’s also a Professor of Design at NYU and a judge on New York by Design on CBS and Host of the Podcast, Fail Hard Sponsored by Adobe.
At RAIN, he has worked with 23 of the Fortune 100 companies, and has won and lead numerous accounts including Amazon, Nike, Facebook, Headspace, Starbucks, and Chanel to name a few.
This interview was part of the ReadSpeaker.ai two day podcast series called Branding Innovators, featuring some of the most creative and innovative people in the branding and marketing world today.
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Brand and Voice Technology: How and Why to Get Noticed in This New Era of Innovation
Brand and Voice Technology: How and Why to Get Noticed in This New Era of Innovation with Audrey Arbeeny, Founder/CEO/Executive Producer, AUDIOBRAIN, Heidi Bailey, VP, Futures & A.I. at The Integer Group, Paul Hillyer, Head of Creative Programming, International, Mood Media, Susan Westwater, CEO/Co-Founder & Author, Pragmatic Digital
In this episode, we chat about creative ways a brand can stand out and get noticed with the use of voice technology, ways it's been done and ways it could be done in the future.
This interview was part of the ReadSpeaker.ai two day podcast series called Branding Innovators, featuring some of the most creative and innovative people in the branding and marketing world today.
Learn more at readspeaker.ai
How to Use Your Branding in Marketing in Creative Ways
How to Use Your Branding in Marketing in Creative Ways with Lynn Casey, Founder & CEO, Shine Scout
In this episode, we chat about tactile ways to bring your brand out in your marketing, the best ways to do it and how to find the right way to do it for your brand, plus creative ways to think outside the box with marketing and how to keep your brand and marketing fresh with the growth of innovation, technology and AI.
Lynn is a highly sought after trend expert, consumer scientist, brand builder and futurist committed to helping industry leading organizations unlock the deep human insights that inspire innovation.
She is driven by the belief that every company, brand and product has a powerful story to tell, and that critical analysis of human culture, behavior and trends can help uncover the strongest brand narratives, and ensure the biggest leap.
Lynn has been a highly respected business development executive/consultant working on both agency and client side for over 20 years. Her clients include DreamWorks Studios, Saatchi & Saatchi, Paramount Pictures, Coca Cola, The North Face, Dominos, Nestle, Coty, Xbox, Reebok and Burger King. She lights up the room as a charismatic speaker and in-demand conference panelist. And she shares her insights on trends, creativity and innovation in articles, the Shine Scout blog, her proprietary trend reports and signature workshops for C-level execs.
This interview was part of the ReadSpeaker.ai two day podcast series called Branding Innovators, featuring some of the most creative and innovative people in the branding and marketing world today.
Learn more at readspeaker.ai
The Value of Branding: How to Stand Out
The Value of Branding: How to Stand Out (A Panel Discussion) featuring: Jorge Almeida, MBA, Senior Digital Marketing Manager, Avocados From Mexico, Steve Keller, Sonic Strategy Director, Studio Resonate, CJ Yeh, Founder/Executive Creative Director, Cynda Media Lab & Curriculum Chair, Creative Technology & Design, FIT SUNY and Joe Quattrone, SVP & Head Of Education/Head of Sasha West, The Sasha Group.
In this panel discussion we chat about the value of a brand, what makes great brands stand out, how to be a great brand and how to stand out in a creative way with the growth of technology.
This interview was part of the ReadSpeaker.ai two day podcast series called Branding Innovators, featuring some of the most creative and innovative people in the branding and marketing world today.
Learn more at readspeaker.ai
Brand: What the Research Shows on Why It Matters
Brand: What the Research Shows on Why It Matters with Tom Guarriello Ph.D., Faculty, Masters in Branding Program, School of Visual Arts & Psychologist
Listen to this academic talk about the value of a brand and what the research shows on how to know what makes a great brand, when the brand is working, what happens to companies who ignore branding and why branding matters even more as we go into a world with more AI and innovation including things like conversational AI, voice technology, VR, AR and more.
Tom has spent decades helping people understand their own, and other people’s, minds. After receiving a PhD in psychology, he spent 25 years in clinical practice, then pivoted into organizational psychology. For almost three decades, he’s worked as a brand consultant, much of it in the fashion industry. He is currently at the forefront of the increasingly relevant field of human/robot interaction.
As founding faculty in the School of Visual Arts’ Master’s in Branding program, Tom teaches “The Meaning of Branded Objects,” a course that explores the psychological mechanisms that transform everyday objects and experiences into important, valuable components of every modern person’s lived-identity.
This interview was part of the ReadSpeaker.ai two day podcast series called Branding Innovators, featuring some of the most creative and innovative people in the branding and marketing world today.
Learn more at readspeaker.ai
How Real Estate is Using AI to Be More Efficient
How Real Estate is Using AI to Be More Efficient with Aaron Bours, VP of Marketing at Hyro
In this conversation, we chat with Aaron about the growth of Hyro and how they found a need for conversational AI in the real estate world and built a new market in their business, plus his tips for this industry when it comes to innovating with AI.
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How Using Voice Technology Can Bring Products to Consumers
How Using Voice Technology Can Bring Products to Consumers with William Glynn-Jones, Founder, Send Me a Sample
In this conversation, we chat with William about how he found a new way for retail brands to connect with potential customers, test new products and build a great customer experience with voice technology and how he turned it into a business.
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How Conversational AI Can Unlock Change: Changing Customer and Business Intelligence
How Conversational AI Can Unlock Change: Changing Customer and Business Intelligence with Danilo McGarry, Global Head of Automation & Ai, Alter Domus
So much data is hidden in conversations between colleagues and business with clients. Listen as McGarry shows us how that can be unlocked and tapped into safely, and what that data can do for your business, plus how and which companies use this today and how more could be using it to its full potential.
McGarry has been recognized as an "Industry Leader" by The Times, Ranked Top 10 in the World for Ai/Innovation and has worked previously for Motorola, JPMorgan, BNP Paribas, Royal Bank of Canada, UnitedHealth Group & CitiGroup.
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Future Proof Your Business: The ABCs of Resilient Growth
Future Proof Your Business: The ABCs of Resilient Growth with Jonathan Brill, Former Global Futurist & Research Director at Hewlett Packard, Board Member & Advisor to the Chairman at Frost & Sullivan
Listen as this Global Futurist talks about where the world is going and how to stay resilient in your business and where technology fits in.
Brill calls this new strategy: “resilient growth” which he breaks down into three simple ABCs:
• Awareness
• Behavior
• Culture
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The Voice Originals: A Chat with the Original Voice of Siri
The Voice Originals: A Chat with the Original Voice of Siri with Susan Bennett, Professional Voice Actor
In this conversation, you'll hear their story of how she got into this industry, how she became such a famous voice and how it changed her life, plus what makes a great voice, why it's important for a brand to have a recognizable voice and her thoughts on the future of voice technology, IVR, custom branded voices and more!
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How to Make Customer Service with AI More Empathetic
How to Make Customer Service with AI More Empathetic with Martin Hill-Wilson, Owner, Brainfood Consulting
In this conversation, we focus on contact centers and customer service and how conversational AI is being used to improve the experience plus why there needs to be a continued push towards a more empathetic AI.
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Using Conversational AI In South Africa to Help Young People
Using Conversational AI In South Africa to Help Young People with Brent Davidoff, Manager of Network Experience and Innovation, Harambee Youth Employment Experience
In this conversation, we focus on how a government nonprofit is using conversational AI to help young people find work and confidence in South Africa.
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The Growth of AI in Healthcare Marketing
The Growth of AI in Healthcare Marketing with John Keehler, Chief Strategy Officer, RUNNER Agency
In this conversation, we focus on marketing for the healthcare space and the various ways a variety of AI is being used to help healthcare businesses be found, be more efficent and connect with their patients.
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Bringing AI Out to Field Services to Operate More Efficiently
Bringing AI Out to Field Services to Operate More Efficiently with Nikolai Rozanov, Co-Founder & CTO and Linda Jiang, COO of Wluper
In this conversation, we focus on the field services vertical, the challenges they face and how voice technology is helping them be more efficent and prodcutive.
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How Best Buy is Using a Voice Skill to Engage Customers and Drive Sales
How Best Buy is Using a Voice Skill to Engage Customers and Drive Sales with Richard Warzecha, Independent Consultant, Best Buy and Carissa Merrill, Independent Consultant, Best Buy
In this conversation, we focus on what the research is showing in terms of how people are searching and shopping and how AI and voice is changing the customer experience and making it better. Plus they share how Best Buy has built their voice shopping experience, how they test it and make sure it's created for and with the customer and their advice to others. Check out their shopping skill here.
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Extending Capabilities & Enhancing Reach in Retail with AI
Extending Capabilities & Enhancing Reach in Retail with AI with Heidi Bailey, VP, Futures & A.I. at The Integer Group
In this conversation, we focus on what the research is showing in terms of how people are searching and shopping and how AI and voice is changing the customer experience and making it better. Plus she shares examples of how to blend AI with brick and mortar to create a full emersive experience in retail and the importance of tracking and using qualitative data.
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Using Voice Technology to Shop and Grow Your Sales
Using Voice Technology to Shop and Grow Your Sales with Shilp Agarwal, CEO of Blutag
In this conversation, we focus on what the research is showing in terms of how people are searching and shopping and how AI and voice is changing the customer experience and making it better. Plus he gives examples of how brands aer seeing an ROI of sales from using voice as a ways for people to purchase what they need.
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Retail in 2021 and the Use of Voice Tech Now and Into the Future
Retail in 2021 and the Use of Voice Tech Now and Into the Future with Gwen Morrison, Senior Advisor, Open Voice Network
Besides being the Senior Advisor for the Open Voice Network, Gwen was the CEO of WPP’s Global Retail Practice. Gwen advised major retailers and brands on innovation to enhance Customer Experience, capture data, realize efficiencies and deliver competitive advantages. She's also a partner with Candezent Advisory and helps retail tech start-ups.
Listen in as she talks about trends in the retail space and how technology has influenced this space and how the retail industry needs to utlize AI to market and sell and stay relevent plus specific use cases for using voice technology for the retail and ecommerce space.
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Using Voice Tech as a Feature to Enhance the Retail Experience
Using Voice Tech as a Feature to Enhance the Retail Experience with Collin Borns, Business Development, Speechly
Listen in as he talks about trends that are happening in the retail space and how to use voice as a feature to ehance the customer experience and shares use cases the retail and ecommerce space can create.
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The Future of FinTech and Why AI is a Must Have
The Future of FinTech and Why AI is a Must Have with Ganesh Padmanabhan, Investor, Entrepreneur, Head of Partnerships, BeyondMindsAI
Listen in as he talks about trends that are happening in the finance space and how it's influencing the future of banking and fintech plus why and how AI can help now and into the future to keep financial organizations alive.
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Conversational Design and Voice Create a Great Experience
Conversational Design and Voice Create a Great Experience with Tess Tettelin, Conversation Designer, Chatlayer.ai
Listen in as she talks about how to create a great customer experience with chatbots and voice through language and how to design something that is more personal for consumers.
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Trends and Design in Conversational AI
Trends and Design in Conversational AI with Sibel Ciddi, Sr. Voice UX Architect, US Bank
Listen in as she talks about her journey into the conversational AI space and gives some specific examples of trends happening in the finance space and how to create great design.
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How Banks Can Grow by Bringing Empathy with Conversational AI
How Banks Can Grow by Bringing Empathy with Conversational AI with Blair Gatchel, VP, Growth Strategies at BOND.AI
Listen in as he talks about the value of using behavior psychology and tech to create a better experience and connection for banks to have with their customers and why financial health matters.
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How Custom Voice and TTS Bring Value to Conversational AI
How Custom Voice and TTS Bring Value to Conversational AI with Esther Klabbers, Speech Scientist, ReadSpeaker
Listen in as she talks about why customer experience matters and creates a better ROI for an organization and how that can be done with a text to speech voice that showcases a company's brand and expertise.
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Conversational Automation and Intelligence to Improve Customer Experience
Conversational Automation and Intelligence to Improve Customer Experience with Srikanth Chinmay, CEO, Engati
Listen in as he breaks down how to use chatbots to create automation in your business and improve customer engagement, plus his tips for the banking and finance space.
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How to Survive and Thrive in a World of Digital Giants with AI with Ray Wang
How to Survive and Thrive in a World of Digital Giants with AI with Ray Wang, Principal Analyst and CEO, Constellation Research, Inc.
In this conversation, we focus on what the research is showing in terms of duopolies and how a business can survive and thrive in a world of digital giants.
R “Ray” Wang is the Founder, Chairman and Principal Analyst of Silicon Valley based Constellation Research Inc., a research and advisory firm which studies disruptive business and exponential technology trends. Ray’s the co-host and co-founder of the widely watched DisrupTV, a weekly enterprise tech and leadership webcast that averages 50,000 views per episode. He’s also the author of the popular business strategy and technology blog “A Software Insider’s Point of View” that has received millions of page views per month. Wang also serves as a non-resident Senior Fellow at The Atlantic Council's GeoTech Center.
Since 2003, Ray has delivered thousands of live and virtual keynotes around the world that are inspiring and legendary. Wang has spoken at almost every major tech conference, including Salesforce’s Dreamforce, Adobe Summit, IBM, HR Tech Conference, NASSCOM, Mobile World Congress, CES, NRF, HIMSS, Oracle, Microsoft, Wipro, ServiceNow, Google Next, SAP, Infosys, TCS, SXSW, CIO100, TEDX, and sessions at Davos for various clients. His clients include the Global 2000 companies, governments, startups, and investment firms.
Wang has held executive roles at institutions such as Forrester Research, Oracle, PeopleSoft, Deloitte, Ernst & Young, and Johns Hopkins Hospital. His ground-breaking best selling book on digital transformation, Disrupting Digital Business, was published by Harvard Business Review Press in 2015. Ray's new book about Digital Giants and the future of business titled, Everybody Wants to Rule The World will be released July 2021 by Harper Collins Leadership.
Wang is well quoted and frequently interviewed in media outlets such as the Wall Street Journal, Fox Business News, CNBC, Yahoo Finance, Cheddar, Bloomberg, CGTN America, Tech Crunch, ZDNet, CIO Magazine, Forbes, and Fortune. Ray frequently receives accolades and awards from various independent organizations as one of the top technology and business analysts in the world.
Learn more at readspeaker.ai
User Experience vs Platform Driven Experience
User Experience vs Platform Driven Experience with Emily Lonetto, Head of Growth, VoiceFlow and Rob Hayes, Head of Product, VoiceFlow
Listen in as these two break down the difference between a great user experience vs a platform driven experience plus use cases and advice for the finance and banking industry on how to use and get the most out of conversational AI.
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Making Conversational AI More Human for Financial Institutions
Making Conversational AI More Human for Financial Institutions with Alana Cortés, UI/VUI Designer, Waterfield Technologies
Listen in as Alana talks about how they've helped an internal financial team for a large organization as well as the specifics on how to make conversational AI feel human and work well for financial institutions and more.
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Saving Companies Money with Conversational AI
Saving Companies Money with Conversational AI with Gunasiri Perera, Senior Director of Technology, Virtusa
Virtusa is a global public company and Gunasiri has been in the industry for over 20 years. Listen as he gives very specific use cases in conversational AI that banks and financial organizations can use to create a better customer experience and save money internally, how voice technology can play a bigger role and create a more human like experience, how voice can pick up conversations and remember what you said before, and more.
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Helping People Get Out of Debt Using New Technology
Helping People Get Out of Debt Using New Technology with Sunjay Pandey, CEO, Woven Money
Sunjay worked at Amazon and helped develop the Alexa Skills Kit and also was a VP at Capital One Bank and so he is a perfect person to talk about banking and finance and conversational AI. Listen as he talks about what he learned and why he started his own company to help people get out of debt with technology and live better lives. Plus he breaks down how a bank or financial institution can get started with conversational AI.
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How Sonic Branding Enhanced USAA's Brand Across Platforms
How Sonic Branding Enhanced USAA's Brand Across Platforms with Colleen Fahey, US Managing Director, Sixième Son & Sergio Trujillo, Lead Brand and Creative Strategy, USAA
USAA's brand is one that embodies comradery and so when it came time to find a sound that represented them that could be used across all their platforms, they turned to sonic brand agency Sixième Son. Listen to hear why this financial institution thought a sonic brand was necessary and the process of how it was created, where it is used and where it will be used in the future.
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Top Use Cases for the Finance Industry with Conversational AI
Top Use Cases for the Finance Industry with Conversational AI with Mike Echlin, VP Customer Success, Smartbots
It could be a chatbot or a voicebot, but sometimes finding the right use case for what you need is challenging. Mike breaks down some his company has found work well in the financial industry and his thoughts on how the space will grow.
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The Growth of AI in Accounting
The Growth of AI in Accounting with Todd Robinson, Head of Strategic Accountants and Accounting Channel, Vic.ai
There are 138,000 accounting firms in the US. How do they use AI to manage and grow faster? Listen as Todd talks about how the accounting space tends to be traditional, yet why and how AI is helping this industry plus where he sees conversational AI could fit into the future for this industry.
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Enhancing Banking Conversations with Voice AI
Enhancing Banking Conversations with Voice AI with Chief Strategy Officer of Voicify, Jason Fields
What use cases could the finance industry be using conversational AI for? Jason breaks down some great examples and how to not only showcase your brand but be an advisor and leader in your industry. Listen as he also chats about where conversational AI is going, how to enhance your brand in a multimodal, omnichannel way and his advice on where to start in this space.
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Conversational AI for the Banking and Finance World
Conversational AI for the Banking and Finance World with COO of SoundHound Inc. Mike Zagorsek
Where is the banking and finance industry going and how does conversational AI fit into this industry's growth? Listen as Mike answers this question and breaks down how conversational AI works, how to do it well, use cases for the finance space and what makes a full experience robust and enhances a brand.
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Welcome to Creative and Tech, Powered by ReadSpeaker
A brief introduction on what to expect on this podcast series from ReadSpeaker.AI