The REDX Podcast
By REDX
The REDX PodcastSep 28, 2020
Scripts & Strategies for Quality Prospecting Conversations with Andy Cole
Join us for this episode of the REDX Podcast with Andy Cole. Initially an ISA (Inside Sales Agent), Andy transitioned to a full-time agent role before founding his own ISA company. His expertise lies in having quality prospecting conversations and helping agents create a consistent pipeline of listings.
Come discover...
• Scripts and strategies to have more quality conversations and connections
• Successful prospecting techniques to land more appointments
• How to create a consistent pipeline of listings no matter the market conditions
JUMP TO THESE TOPICS
📞 3:46 - Embracing Phone Calls in a Digital World
🏘️ 7:11 - Mastering One Prospecting Skill Before Diversifying
📑 11:13 - Effective Real Estate Scripts for Engaging Property Owners
📊 14:55 - Effective Sales Techniques for Real Estate Professionals
🔑 17:25 - Prospecting Consistency as Key to Real Estate Success
🗨️ 21:00 - Focusing on Quality and Quantity of Conversations in Business
🏠 22:56 - Strategies for Real Estate Agents to Consistently Close Deals
🌱 26:49 - Building Business Through Planting Seeds and Earning Referrals
🤝 29:08 - Secrets to Quality Conversations and Effective Prospecting
👥 31:39 - Expert Insights on Hiring and Utilizing ISAs
REACH ANDY
⚡️ https://www.facebook.com/0260adc
RESOURCES
⚡️ REDX FSBOs: https://www.redx.com/products/fsbos-2/
Mastering Real Estate Prospecting: Turning Calls into Connections with Dale Archdekin
Join us for this episode of the REDX Podcast with Dale Archdekin, founder of Smart Sales Coaching, who specializes in teaching agents the art and science of lead conversion.
Come discover...
• How to have quality conversations with prospects that actually lead to appointments.
• How to uncover deeper motivations beyond the initial objection to foster genuine engagement and potential business opportunities.
• Scripts with modern sales techniques that are genuine and build relationships.
JUMP TO THESE TOPICS
🔑 3:25 Unlock Real Estate Sales With Expert Objection Handlers
🏠 4:35 Mastering Real Estate Prospecting with Dale Archdekin
🛡️ 7:11 Overcoming Rejection in Sales Prospecting
⚡ 8:07 Activity Breeds Motivation: Insights from 'The Motivation Myth'
🚀 11:34 Strategies for Real Estate Agents to Stay Motivated
💡 14:56 Overcoming the 'Feel Like It' Factor in Sales Motivation
🛒 17:26 Effective Sales Techniques and Understanding Consumer Expectations
📈 20:11 Maximizing Sales with REDX's Proprietary Expired Leads Algorithm
🗣️ 24:05 Mastering Sales Interactions and Overcoming Objections
⚖️ 28:30 Ethical Objection Handling in Sales Conversations
🕒 29:20 Strategies in Sales Responses and Timing
🕰️ 30:09 Strategies in Sales: Timing Your Closing Move
📅 31:18 Maximizing Real Estate Sales Through Patient Follow-Ups
🌟 33:27 Evolving Sales Tactics and Modern Consumer Awareness
👥 36:13 Optimizing Sales Teams and Effective Leadership in Real Estate
REACH DALE
⚡️ https://smartsalescoaching.com/
RESOURCES
⚡️ *The Motivation Myth* https://www.amazon.com/Motivation-Myth-Achievers-Really-Themselves/dp/0399563768
Real Estate Agent Transforms Career and Family Life by Leveraging REDX with Candace Lawson
Join us for this episode of the REDX Podcast with Candace Lawson, a powerhouse agent in the Detroit Michigan market who focuses on expired listings, For Sale by Owner (FSBO) leads, and geographic farming (GeoLeads).
Come discover...
• Strategic Prospecting: Candace uses a blend of expired listings, FSBOs, and GeoLeads, with tailored scripts and a focus on genuine customer motivation to make the most of her prospecting activities.
• Role of Consistency: Regular, dedicated prospecting, and a willingness to adapt to market changes, have been key to Candace's sustained success in generating business.
• Building Confidence: Starting with basic scripts and evolving them through experience and understanding of client psychology, Candace emphasizes the importance of growing confidence through active, persistent calling.
JUMP TO THESE TOPICS
🏠 01:01 Candace's experience with REDX and success in real estate
🤔 03:32 Candace's favorite leads to prospect: Expireds, FSBOs, and GeoLeads
👔 07:11 Advice for agents wanting to go full-time
🤑 10:35 Candace's advice on real estate success: make calls, make contacts, stay organized
📞 12:36 Overcoming the fear of making phone calls and talking to strangers
🚀 15:59 The importance of having more conversations to build confidence
📅 20:48 Candace's daily routine and schedule
👨👩👧 23:19 Balancing work and family responsibilities
📲 25:44 Focus on dedicated prospecting time and hitting goals
📈 28:03 Building up activities for future results
📜 33:46 Tailoring scripts to the specific person
🗨️ 37:59 Gaining confidence over time
REACH CANDACE
⚡️Facebook: https://www.facebook.com/candace.cy.lawson/
RESOURCES
⚡️ REDX Prospecting Community: https://www.facebook.com/groups/338535896636645
⚡️ Expired Leads: https://www.redx.com/products/expired-leads/
⚡️ FSBO Leads: https://www.redx.com/products/fsbos/
⚡️ GeoLeads: https://www.redx.com/products/geoleads/
Real Estate Routines: Daily Practices for Consistent Success with Nichole LaVigne
Join us for this episode of the REDX Podcast with Nichole LaVigne, a powerhouse agent in the Las Vegas market with nearly 20 years of experience in the business.
Come discover...
• The Power of Habits: The critical role of daily habits, mindset management, and continuous learning.
• Embracing Technology: How the use of technology like REDX can help manage and grow your business.
• Prospecting Never Stops: The value of continued prospecting and how passive tactics won't help you grow.
JUMP TO THESE TOPICS
📉 05:23 - The challenges Nichole faced during the 2008 crash.
🔍 07:33 - How Nichole discovered REDX and its impact on her business.
🛡️ 09:30 - Focusing on skills and mindset after the NAR settlement.
🤝 11:44 - The impact of the NAR settlement on sellers' agents and commission negotiability.
🧠 13:42 - Importance of developing positive mindset, routines, and habits in real estate.
🎭 15:17 - Roleplay and practice scripts daily to improve communication skills.
✨ 16:13 - Engage in daily affirmations and gratitude practices.
📞 17:02 - How Nichole still actively prospects for business every day.
📆 23:19 - Nichole's prospecting schedule and favorite lead type.
🤔 25:19 - An approach to expireds and for-sale-by-owners.
🔇 28:32 - How to focus on prospecting and shut out the noise.
REACH NICHOLE
⚡️Instagram: https://www.instagram.com/nicholelasvegas/
⚡️Facebook: https://www.facebook.com/groups/2194683077345290
⚡️Youtube: https://www.youtube.com/@thenicholelavignegroup-realtor
Building Systems for Real Estate Success: Tips from Juan Carlos
Join us for this episode of the REDX Podcast with Juan Carlos, founder of Goldbar Real Estate Community.
Come discover...
• How to develop a system in real estate that sets up consistent success
• Where to start if you're new to the business and want to grow
• How to successfully scale and expand your business
JUMP TO THESE TOPICS
🔑 03:23 The importance of finding a coach
🌱 06:34 Aligning with a coach's core values
📈 09:11 How Juan Carlos modeled coaches' businesses
🛠️ 12:28 Importance of finding what you enjoy in the business
👥 14:49 Building a team with fixed salary positions and profit bonuses
🚀 18:44 How agents can expand their mindset and implement systems
💡 20:17 The importance of using a CRM correctly
📬 21:09 Why you should send out automated email campaigns
💼 25:00 The importance of getting busy and leveraging staff
🔍 27:18 Where people can find more about him and Gold Bar
REACH JUAN
⚡️https://www.instagram.com/juangoldbar/
⚡️https://www.joingoldbar.com/
Leveraging Video Content to Win Clients in Real Estate with Noel Pulanco
Join us for this episode of the REDX Podcast with Noel Pulanco, an established Realtor with 17 years of experience and also works as a property manager managing around 200 doors in Phoenix!
Come discover...
• The power of video: How agents can enhance their online presence, SEO, and connect with their target market organically.
• Targeting your audience: Identify your target audience and cater content to their interests and needs.
• Authenticity: Why off-the-cuff videos can be powerful in resonating with an audience JUMP TO THESE TOPICS 🎙️ 00:09 Introduction and welcome to the podcast
📈 01:29 Importance of video in real estate and its impact on SEO & leveraging YouTube for video content
📧 03:57 Linking YouTube videos in emails for better deliverability
📚 05:47 Creating educational videos for clients
📲 08:33 Incorporating video into daily activities and avoiding overcomplication
🌟 12:31 Practice to find your own style for videos & the importance of authenticity
👥 15:43 Targeting specific audiences and topics in videos
🔗 19:39 Where you should post videos and how to connect them to your personal website
🔄 21:38 Tips for tailoring content for different social media platforms
💬 24:05 Leveraging comments and DMs for lead generation and engagement
🚀 26:03 Final advice: Don't be afraid to create video content and be consistent
🌐 27:28 Importance of having a video presence on social media
REACH NOEL
⚡️https://www.youtube.com/@HomeQwikYT
Sign Up for Brand Builder:
https://www.redx.com/brandbuilder
Using Social Media to Generate Leads in Real Estate with Zachary Foust
In this episode of the podcast, Zach uncovers... • How to create compelling and consistent content • How to show up on your ideal audience's feed • Other social media strategies to attract your ideal clients JUMP TO THESE TOPICS 🌦️ 00:41 Zach's introduction and background 🏡 04:06 Strategies for generating business through social media 📊 06:07 The benefits of going live on TikTok and YouTube 👥 12:29 TikTok is the best platform for gaining a following and leads. 🤝 15:14 Make content for the audience, not the algorithm. 🌟 19:12 Niche engagement is preferred over virality. 📍 21:14 How to use the promote button on TikTok to target a local audience. 📈 23:47 The long-term strategy of brand share market takeover. 🔊 25:37 The TikTok algorithm's lack of differentiation between paid and organic content. 📣 28:41 The importance of reciprocity and value-focused calls to action. 🎥 29:56 How to use YouTube as a platform for direct call to actions and lead generation.
REACH ZACH
⚡️https://www.tiktok.com/@zacharyloft
⚡️https://www.instagram.com/zachary.loft/
⚡️https://www.youtube.com/@Zachary-Loft
Sign Up for Brand Builder:
https://www.redx.com/brandbuilder
Essential Real Estate Principles for Consistent Listings with Jake Dixon
Episode Summary:
In this episode of the REDX Podcast, Jake Dixon shares the essential principles that enable real estate agents to excel amidst changing market landscapes. The episode is a wealth of information for agents seeking to enhance their productivity, maximize their profitability, and establish systems that foster sustainable business growth.
Key Takeaways:
Real estate agents must focus on establishing relationships, consistently communicating their value, and providing services that meet client needs profitably.
A disciplined approach to business practices, hinged on consistency, can set the foundation for successful real estate transactions.
Dixon proposes an acronym, CRMs, highlighting the importance of Consistency, Relationships, Market knowledge, and Skillset development in the real estate sector.
Lead Conversion & AI Systems and Strategies with Rick Fuller
Episode Summary:
In this episode of the REDX Podcast Rick Fuller, an esteemed real estate broker and coach, offers profound insights into the process of lead conversion in the real estate industry, providing a fresh perspective on what many professionals consider "bad leads." He dissects the modern real estate agent's method, emphasizing a step-by-step nurturing process that ensures contacts evolve into customers, and customers into committed clients.
Key Takeaways:
Customer to Client Conversion: Rick focuses on the critical transition of turning contacts into customers and ultimately into exclusive clients through a baseball diamond analogy paralleling the sales process.
Leveraging AI: Rick suggests using AI, particularly Chat GPT, to refine negotiation skills, counter objections, and foster empowered conversations with leads, underscoring the tool's importance in today's real estate landscape.
Structured Sales Process: The importance of a well-defined and organized sales process aids real estate agents in systematically nurturing leads to closings.
The Future of Real Estate Marketing: AI and Social Media Strategies with Travis Thom
Episode Summary:
In this episode of the REDX Podcast, Travis Tom returns to dive deeper into the evolving landscape of marketing, touching on breakthrough trends and technologies. He spotlights the indispensable role of AI and social media in the future of real estate marketing.
Key Takeaways:
- Vertical video content yields higher conversion rates and engagement, with a focus on the crucial first 3 seconds for viewer retention.
- A staggering 85% of real estate agents don't utilize video, presenting a significant opportunity for those who adopt video marketing to gain a competitive edge.
- Effective use of AI tools can streamline content creation, allowing agents to produce engaging videos and marketing materials with minimal time investment.
How to Get One Listing Every Week with REDX with Chadi Bazzi
Episode Summary:
In an electrifying session of the REDX podcast, guest Chadi Bazzi returns to share his expert strategies on securing a real estate listing every single week. Chadi urges listeners to harness the power of mindset and redefine their approach to listing presentations.
Chadi provides listeners with actionable items to refine their scripts and influence prospects positively.
Key Takeaways:
Possess a magnetic and clear 'why' to drive your real estate listing goals.
Your energy and authenticity in communications can elevate your prospects in securing listings.
Customizing your listing presentation by asking sellers what they seek in a real estate professional leads to a higher success rate.
Prospecting Strategies with Jeff Glover: Expireds, FSBOs, and Circle Prospecting
Episode Summary:
In this podcast, Jeff Glover shares valuable experiences and methodologies that revolutionized his approach to prospecting, specifically focusing on expired listings and FSBOs (For Sale By Owners). Glover emphasizes the importance of adapting the definition of a "contact" in today’s real estate market and discusses how his team consistently achieves high contact rates using innovative communication strategies. The dialogue further explores Jeff’s unique "hybrid farming" method, blending traditional farming and circle prospecting to dominate neighborhood market shares.
Key Takeaways:
Even in a digital era, door-knocking is an extremely effective way to establish relationships and has become more fruitful than in the past.
Hybrid farming is a strategic combination of farming and circle prospecting; identifying neighborhoods with high turnover and engaging monthly to build a dominant presence.
Leveraging technology and personal connections synergistically leads to more robust business opportunities in real estate.
2024 Real Estate System to Create Predictable Results with Andrew Vose
Episode Summary:
In this engaging episode of the Red X Podcast, Andrew Vose returns to share his pearls of wisdom for achieving success in the industry.
This episode dives deep into the importance of systems in real estate, with Andrew underscoring that systems ensure consistent results, alleviating the common pitfalls associated with human error. He also reveals actionable tactics agents can adopt to secure more listings and build enduring client relationships.
Key Takeaways:
- Consistency and systematic approaches are key in real estate, aiding in the mitigation of burnout and ensuring steady business growth.
- Strategies for securing listings, such as 'emptying the box' with comprehensive marketing kits, can increase agents' market visibility and client engagement.
- Engagement in community events and local recognition can establish agents as trusted market experts.
- Personal development, characterized by positivity and inspiration, harmonizes with professional growth, feeding into an agent's success.
- Time management is critical; understanding that how one allocates time across work, wellness, and family dictates achievement in both personal and professional spheres.
5 Ways to Stack Listings for Spring and Summer with Jim Remley
Are you prepared for Spring and Summer? It's the busiest time of the year for agents, and Jim Remley has 5 strategies to help you have a strong funnel throughout 2024. You'll discover...
• 5 ways to stack listings for the upcoming spring and summer
• How to build your sales funnel for predictable business
• Tactical strategies to get ahead in the competitive market
Leverage Instagram to Strengthen Connections & Generate Business with Michelle Berman-Mikel
Would you like to get more business from social media? Michelle Berman-Mikel joins us to explore how to maximize your potential with existing Instagram followers. You'll discover:
• How to leverage what you already have to get more business
• The power of Instagram in generating more leads and listings
• How you don't need more data to be more successful
Closing $60 million Through Expired Prospecting (+roleplay!) with Corinne DeFilippis
Episode Summary:
This episode of the REDX Podcast features the remarkable Corinne DeFilippis and her journey and strategies that led to unparalleled success in real estate prospecting. This episode delves into Corinne’s expertise in expired prospecting—a niche where her tenacity and strategic approach have made her an industry standout, particularly in cold calling.
Listen to how Corinne refined her skills to close over $60 million in transactions and her insights into making the year 2023 her most successful yet, despite market downturns.
Key Takeaways:
Persistence and a proactive mindset are crucial when transitioning into real estate, especially when starting without a sphere of influence.
Routine and consistency in prospecting efforts can lead to setting one solid, qualified listing appointment per day.
Overcoming objections and rejections is a learned skill that can significantly improve cold calling success.
Making FSBOs and Expireds Love You from the Moment They Talk to You with Alma Merrill
Episode Summary:
In this episode of the REDX podcast we bring on Alma Merrill, a maestro in the realm of real estate with a knack for nurturing leads and converting challenging FSBO and expired listings. The conversation dives deep into the strategies that make these types of prospects not just receptive to agents, but eager to work with them.
Key Takeaways:
Redefining the Script: Alma reveals a universal script that serves both FSBOs and expired listings, focused on rapport building and reducing risk perception.
From Failure to Success: Alma shares his journey from making 100 calls for one appointment to dramatically improving his conversion rate, highlighting the importance of persistence and skill development.
The Platinum Rule: Applying the platinum rule in real estate involves treating clients according to their needs and preferences, fostering trust and rapport.
Intent and Tone: Persuasion is about helping prospects to do what's best for them, a goal achieved through tone, rate of speech, and genuine intent.
Reduce Risk through Rapport: Alma advises that reducing a prospect's perceived risk of working with an agent leads to a higher success rate in setting appointments.
How Real Estate Agents Can Build a Personal Brand to Generate Leads with Deven Gillen
Episode Summary:
In this episode of the REDX podcast, host Haley Johnson dives into an enlightening conversation with Deven Gillen from Storyy, exploring the ins and outs of building a personal brand on social media for real estate agents. Deven discusses the importance of adding social media strategies to traditional prospecting methods and why it's imperative for agents to start leveraging video content right now.
Key Takeaways:
Video is Essential: Modern real estate agents must include video in their marketing to stay competitive and engage their audience effectively.
Authenticity Wins: Authentic content, especially via accessible mediums like smartphone cameras, resonates more with audiences than overproduced or AI-generated videos.
Engagement Over Followers: Focus on engagement metrics such as saves and shares over just follower count, as this indicates valuable content.
Education Over Sales: Content should be educational, answering common client questions, to build trust rather than simply pushing sales.
Start Now: It's never too late to begin leveraging social media and video for personal branding, and the return on investment can be transformative for agents' businesses.
The Listing Formula for 2024 with Mark Leader
About The Guest(s):
Mark Leader is a highly experienced real estate professional with 39 years of industry experience. He has been a top-producing agent, a real estate company owner, and a renowned speaker and coach in the real estate industry. Mark has worked with industry leaders such as Floyd Wickman and Bob Proctor and has a deep understanding of the real estate market and what it takes to succeed in the industry.
Summary:
In this episode,Mark shares his guaranteed formula for success in real estate, which involves three key components: bringing in one listing per week, separating lookers from buyers, and focusing on selling your own listings first. Mark emphasizes the importance of listings in the real estate business and provides insights into lead generation and lead conversion strategies.
Key Takeaways:
Focus on bringing in one listing per week to build a successful real estate business.
Separate lookers from buyers by identifying their level of motivation, urgency, and financial capability.
Use a combination of passive, proactive, and hyperactive lead generation strategies based on your experience and goals.
Expired Objection Handlers for 2024 with Kent Brown and Matt Parker
Summary:
Kent Brown and Matt Parker discuss their experiences with expired leads in the real estate industry. They share valuable tips and scripts for handling objections and setting appointments with expired leads.
Key Takeaways:
Expired leads are becoming more common and competition has decreased.
Handling objections is a skill that can be developed through practice and experience.
Market statistics are important for building credibility and demonstrating the value of working with an agent.
Practicing objections and role-playing with other agents can help improve objection handling skills.
Maximizing Prospecting Habits for Real Estate Success with Andy Rosas
About The Guest(s):
Andy Rosas is the co-founder of The Habit Guys, a company that focuses on changing the habits of real estate agents to improve their productivity and success. He is passionate about helping realtors develop effective habits, particularly when it comes to prospecting and lead generation.
Summary:
In this episode, Andy Rosas discusses the importance of developing good habits when it comes to prospecting and lead generation in real estate. He emphasizes the need for agents to have a clearly defined time for using tools like REDX and to be consistent in their efforts. Andy also highlights the significance of the upcoming year and the need for agents to start building their pipeline now to avoid struggling in the future.
Key Takeaways:
Consistency is key when it comes to prospecting and lead generation in real estate.
Q1 is a critical time for agents to build their pipeline and set themselves up for success in the coming year.
Using a dialer can significantly increase the number of conversations agents have and improve efficiency.
Building a Successful Real Estate Brand on Social Media with Gogo Bethke
About The Guest(s):
Gogo Bethke is an experienced real estate agent and team leader. She is in the top 3% of realtors in the nation and has over 80,000 followers on social media. Originally from Transylvania, Romania, Gogo moved to the US at the age of 21 to pursue her American dream. She got licensed in real estate in 2011 and quickly realized the importance of building a strong online presence to generate leads and grow her business.
Summary:
In this episode, Gogo shares her journey in real estate and how she built a large following on social media organically. She emphasizes the importance of branding and consistency in social media marketing. Gogo also provides valuable tips for new agents on how to build their brand and following, including owning their name and creating consistent content.
Key Takeaways:
Own your name and create a consistent brand across all platforms.
Leverage other people's time and skills to expand your online presence.
Focus on building relationships and finding common ground with your audience through personal stories and experiences.
From Part-Time Agent to Full-Time Through FSBO Leads with Kimberly Augustine
About The Guest:
Kimberly Augustine is a real estate agent based in Houston, Texas. She has been in the real estate industry for 15 years, with a focus on FSBOs (For Sale by Owner) in the last five years. Kimberly left her corporate job to pursue real estate full-time and has found great success in the field.
Summary:
Kimberly Augustine, a successful real estate agent from Houston, Texas, shares her journey from leaving corporate America to becoming a full-time real estate agent. She explains how her supportive partner encouraged her to make the leap and how she found her niche in working with FSBOs (For Sale by Owner). Kimberly emphasizes the importance of being proactive and taking action in generating business. She shares her strategies for standing out when prospecting FSBOs, including researching the property beforehand and focusing on the seller's pain points. Kimberly also discusses how she secures appointments and overcomes objections related to commission rates.
Key Takeaways:
Leaving corporate America to pursue real estate full-time can lead to greater freedom and success.
FSBOs are a great lead source for immediate business, as they have already expressed a desire to sell their homes.
Researching the property and understanding the seller's pain points can help agents stand out and provide valuable solutions.
Setting realistic goals for prospecting calls and celebrating small wins can build confidence and momentum.
5 Things to Do During the Holidays to Set Up 2024 for Success with Joe Rosen
About The Guest:
Joe Rosen is a successful real estate agent and team leader based in Florida. He has been in the industry for several years and has built a thriving business through his dedication and hard work. Joe is known for his expertise in lead generation and his ability to consistently achieve impressive results.
Summary:
In this episode of the Red X Podcast, host Haley Johnson interviews Joe Rosen, a successful real estate agent and team leader. They discuss the top five things agents can do during the holiday season to set themselves up for success in the coming year.
Key Takeaways:
Fill your CRM with warm leads during the off-season to set yourself up for success in the coming year.
Use a system like Red X to generate leads and build a strong pipeline.
Send a weekly email to stay top of mind with clients and prospects.
Reach out to people in your network and send personalized messages to build relationships and generate business.
Write Christmas cards by hand and send them to clients and contacts for a personal touch.
How to Enhance & Maximize Your Prospecting for Better Results with Chris Abazis
In this episode of the REDX Podcast, host Haley Johnson interviews Chris Abazis, a real estate expert and business coach. They discuss the importance of implementing AI in real estate and how it can help agents optimize their prospecting efforts.
Chris shares valuable insights on using AI tools like OpenAI's chat GPT, AI video editing tools, and designer to enhance lead generation, content creation, and customer experience. He emphasizes the significance of authenticity and creating a unique experience for clients in today's market.
Social Media Marketing for Real Estate Agents: How to Create Content That Converts with Zach Foust
About The Guest:
Zach Foust is a team lead and the number one followed real estate agent on TikTok. He is known for his impactful storytelling and engaging content creation strategies.
Summary:
Zach Foust shares his insights on the importance of impactful storytelling in social media and real estate. He emphasizes the need for conscious consumption of content to understand what grabs people's attention. He also discusses the art of storytelling in conversations and relationships in the real estate industry. Zach introduces the Ghost method, which stands for Grab, Hook, Overview, Storytell, and Target. He explains each step of the method and how it can be used to create compelling content. He also highlights the importance of empathy in content creation and engaging with the audience in the comment section.
Key Takeaways:
Conscious consumption of content helps understand what grabs people's attention.
Storytelling is an essential skill in the real estate industry to build rapport and engage with clients.
The Ghost method (Grab, Hook, Overview, Storytell, Target) provides a framework for creating impactful content.
Empathy is crucial in content creation to connect with the audience and address their problems.
Engaging with the audience in the comment section can lead to lead generation and building brand share.
How to Get 6 Listings in 6 Weeks with Brendan Bartic
In this episode, Brendan Bartic shares his strategies for getting six listings in six weeks. He emphasizes the importance of selling a program, not just yourself, and solving the problems that sellers face when listing their homes. Brendan provides valuable insights into creating a unique selling program, prospecting for listings, and conducting effective pre-appointment processes.
The Real Estate Mindset: Defining Success and Building a Thriving Business with Cyrus Mohseni
If you're struggling to find listings and achieve your goals, the problem could be your mindset... Join us for this episode featuring trainer and speaker Cyrus Mohseni to discover...
• How to focus on daily activities and processes that you can control, rather than chasing results.
• Why consistency and long-term relationship building are key to success in real estate.
• How to trust the process and enjoy the journey rather than constantly seeking the next win.
Subscribe here for our updates and latest episodes: redx.bz/podcast
The Mindset for Success in Real Estate with Kim Ades
If you're letting your mindset or expectations hold you back from achieving your goals join us for this episode featuring the founder of Frame of Mind Coaching, Kim Ades, to discover...
• The detrimental effects of negative thinking to your business.
• How your expectations can make or break your career.
• The mindset of top producing agents.
Subscribe here for our updates and latest episodes: redx.bz/podcast
New Agent Advice: Prospecting and Closing Tips for Success with Guy Migues
If you're a newer agent looking to close more deals join us for this episode featuring broker Guy Migues to discover...
• The activities to focus on that will give you the greatest ROI.
• Why FSBOs are the perfect lead source to get business right now.
• How to setup your business to consistently generate leads.
Subscribe here for our updates and latest episodes: redx.bz/podcast
The Power of Video: How to Build a Strong Personal Brand with Kelly Zitlow
If you want an effective video strategy that will get you more clients and build your reputation join us for this episode featuring executive VP and trainer Kelly Zitlow to discover...
• How to use video to generate leads and business.
• The content to include in your videos to increase engagement.
• The simple dos and don'ts of video production.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Diversifying Lead Generation For Real Estate Teams with Brian Icenhower
If you want a full pipeline for the rest of 2023 and beyond join us for this episode featuring CEO of Icenhower Coaching Brian Icenhower to discover...
• How to diversify your lead sources to ensure consistent business.
• Where you should spend your time to guarantee a full pipeline.
• The strategies you need to implement for the rest of 2023.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Unlocking the Potential of ADUs: A Promising Investment Opportunity with Kendyl Young
If you want an easier and less expensive way to start investing in real estate join us for this episode featuring ADU speaker and educator Kendyl Young to discover...
• A cost-effective way to start investing or add to your portfolio.
• A solution to the housing crisis with ADUs (Accessory Dwelling Units).
• The opportunities and benefits of ADUs for both investors and homeowners.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Prospecting Fundamentals to Achieve Your Real Estate Goals (+Scripts!) with Corinne DeFilippis
If you want to discover the prospecting fundamentals to ensure you achieve and surpass your real estate goals join us for this episode featuring power prospector Corinne DeFilippis to discover...
• The perfect daily schedule and habits.
• The scripts to set more listing appointments.
• How to overcome your phone fear.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Building Successful Habits and Routines for Real Estate Agents with Leisel Taylor
Success in real estate begins with your habits and routines. If you want to discover the ultimate routine to achieve your goals join us for this episode featuring Broker Leisel L. Taylor to discover...
• The habits you need to be successful in any market.
• Why your routine will determine your success.
• How to close more deals from prospecting.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Tracking Numbers & Building Relationships for Prospecting Success with Joe Rosen - The REDX Podcast
If you want to improve your conversion rate when prospecting join us for this episode featuring team leader Joe Rosen to discover...
• How to track your numbers effectively.
• What one cold is worth to your bank account.
• How to close more deals from prospecting.
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Create Compelling Content for Social Media with Zachary Foust - The REDX Podcast
If you want to create compelling content that will generate leads join us for this episode featuring Zachary Foust, the #1 followed agent on TikTok (@ZachLoft) to discover...
• Where Zach and his team are getting the most success.
• The process he uses to generate 95% of his closings from digital marketing.
• A proven system on how to generate deals online.
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Generate Limitless Leads on Instagram with Michelle Berman-Mikel - The REDX Podcast
If you want to effectively prospect and generate limitless leads on social media join us for this episode featuring CEO, speaker, and coach Michelle Berman-Mikel to discover...
• How to generate leads and prospect on Instagram.
• How to increase your conversion rate on social media.
• How to set up your profile to attract clients.
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Expired & FSBO Scripts and Strategies with Mary & Michael Pallin - The REDX Podcast
If you want to set more appointments and close more deals through Expireds & FSBOs join us for this episode featuring top coaches Mary & Michael Pallin to discover...
• How prospecting Expireds & FSBOs can double your listings this year.
• Scripts to secure a face-to-face sit down with Expireds & FSBOs.
• What to say on the appointment to secure the listing.
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2023 Real Estate Market Update with Chief Economist George Ratiu - The REDX Podcast
If you want to see where the opportunity for agents is with the current market featuring the Chief Economist of KCM, George Ratiu, to discover...
• What every agent needs to know at the height of the summer.
• The market trends moving into the rest of 2023.
• Where you should focus your time and effort for the rest of the year.
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How to Create a 7-Figure Real Estate Business with Verl Workman - The REDX Podcast
If you want to create a business and a system that will bring consistent results join us for this episode featuring CEO of Workman Success Systems, Verl Workman, to discover...
• How to close more deals in the current market.
• Which dollar-producing activities you should focus on.
• How to scale your business for real growth.
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How to Close More Deals in Real Estate Through Social Media with Zachary Foust - The REDX Podcast
If you want to close more deals by leveraging the power of social media join us for this episode featuring the most followed agent on social media, Zachary Foust, to discover...
• How you can take more listings just by posting on social media.
• The social media techniques to boost your prospecting.
• Easy tactics you can implement today to close more deals.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Prospecting Strategies and Scripts for Any Market with Justin Ford - The REDX Podcast
If you want to close 100 listings a year through a proven prospecting strategy join us for this episode with agent and coach Justin Ford to discover...
• How you can take 100 listings a year through prospecting.
• Techniques for improving lead conversion rates and maximizing listings.
• Expired and FSBO scripts to land the appointment.
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Boost Productivity & Efficiency with ChatGPT and AI with Jay Berube - The REDX Podcast
If you want to know the latest strategies on how ChatGPT and AI can help you close more deals faster join us for this episode with coach and trainer Jay Berube to discover...
• How ChatGPT & AI is transforming the way we do business.
• Specific actions you can take to stay ahead of the competition.
• Strategies to implement AI and automate your work.
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How to Make $100k a Year Just From Expireds & FSBOs with James Comas - The REDX Podcast
If you want to fill your pipeline and convert more Expireds & FSBOs join us for this episode with coach and team leader James Comas to discover...
• How to convert Expired & FSBO Leads.
• How to consistently bring in more clients.
• The client acquisition skills you need in your business.
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How to Adapt for Consistent Success in Today's Market with Dan Elzer - The REDX Podcast
If you want to take advantage of the current market and fill your pipeline consistently join us for this episode with coach and trainer Dan Elzer to discover...
• The habits and strategies that work right now.
• What you should do to maintain a profitable business.
• Where the opportunity is in today's market.
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Build Your Real Estate Brand for Limitless Leads with Drea Hespen - The REDX Podcast
If you want to get in front of more people to take more listings join us for this episode with strategist and consultant Drea Hespen to discover...
• How to build a brand that will result in more business.
• Cost effective marketing strategies for results.
• How to get in front of leads to beat out your competition.
Subscribe here for our updates and latest episodes: redx.bz/podcast
Overcoming Objections and Live Prospecting with Kent Brown - The REDX Podcast
Discover common objections, how to overcome them, and other prospecting strategies from top REDX Prospector, Kent Brown!
(PLUS, live prospecting for just listed properties!)
Overcoming Objections and Mastering Prospecting Techniques with Stephen Christie - The REDX Podcast
In this episode, Stephen Christie, a highly successful broker and CEO, shares his expertise on overcoming objections while prospecting. Learn valuable strategies to handle objections with confidence and finesse. Stephen also reveals the power of effective scripting to land more appointments and provides insights on how to follow up effectively with your leads. Join us as Stephen Christie imparts his wealth of knowledge to help you excel in your real estate career. Tune in now and elevate your prospecting game to new heights.
How to Build Your Real Estate Brand to Attract Clients with Don Hobbs - The REDX Podcast
"Real Estate is about building a business, not just getting deals."
In this episode of the REDX Podcast, coach Don Hobbs discusses the importance of effective marketing and branding strategies. Don shares his advice on how to develop and maintain a successful brand in today’s digital age, with an emphasis on the importance of consistency, and having a clear message and developing lasting relationships with clients.