REV:Up - Accelerating Your Growth
By REV:Up - Accelerating Your Growth with Co-Hosts Jenn Cordz and David Nour
REV:Up - Accelerating Your GrowthMay 10, 2022
16 - Accelerated Time to Close: What does scale have to do with it?
Is your business scalable? Are your processes able to grow with you as the team grows and sales increase? Most executive leadership teams don't consider the impact or "stress" internal growth can have on a companies tech stack and operational resilience.
Join Nour Group Partners Jenn Cordz + David Nour today as they explore why scaling your people, processes and tech stack is an important step in the go-to-market journey, and the critical final piece of the Accelerated time to Close process.
We are live weekly on each Tuesday at 11AM ET with our brand new LIVE Series: REV:Up - Accelerating Your Growth, where business partners Jenn Cordz and David Nour dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
15 - Get Intentional with your Documentation & How It Helps with Scale
Documentation is usually the last thing anyone has time for, its perpetually on the "to do" list, and its often the task that most often gets pushed or deprioritized.
If this is you STOP and listen - You need to make consistent documentation of tools and processes part of the culture fabric of your team & company.
Documentation has to be INTENTIONAL!
These are living knowledge repositories that become the single source of truth for all the collective knowledge a company creates.
Not only does good documentation allow for existing team members to find their own answers quickly, it allows for new team members to onboard faster, and provides for better asynchronous work across time zones.
In today's session, we're going to talk about how to get started with documentation, why it matters, who should be responsible for it, and how it will drastically impact (in a positive way) as companies scale.
14 - Dashboards and Board Insights from Your Tech Stack
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode they discuss the importance of the dashboard, using your insights to fuel growth, and Jenn's fly fishing prowess.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
13 - Accelerated Time to Close: Improve + Optimize
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, they'll discuss improving and optimizing your revops to accelerate your time to close.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
12 - The State of MarTech and What it Means For Operations Teams
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, she'll discuss new MarTech tools, assessing your system architecture, and strengthening your operations.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
11 - User Journeys, Why They're Critical In Alignment Between Selling & Buying
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, they'll discuss how integral user journeys are to the success of your business.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
10 - Accelerated Time to Close - Buyer Profiles, Needs, and Behaviors
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, they'll discuss shortening your customer life cycle maturity model to increase your revenue.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
9 - Data DeDup, Why You Can't Build an Intelligent Omni Channel Without It
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, they'll discuss the importance of detecting duplicate data, aligned messaging, and harmonized information.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
8 - Routing - Responsiveness Sets You Apart!
Join Jenn Cordz for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, she'll discuss lead routing and how you can reduce friction in your sales cycle.
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
7 - Enrich Untapped Potential in Your Marketing Automation
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
In this episode, they'll discuss optimizing your marketing automation, data integrity, enriching your tech stack, and more!
Tune in after the show and share your thoughts in the Nour Forum, our private community of growth-driven industry leaders.
6 - CMO Highlight: Susan Vaillancourt, Query.AI
Join Jenn Cordz and David Nour in episode 6 of REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), and Revenue Operations (RevOps).
Jenn and David are joined by Susan Vaillancourt, CMO of Query.AI, to talk about cybersecurity operations, centralizing data, optimization for growth, streamlining the buyer's journey, and more!
Continue the conversation in the Nour Forum and tune in every Tuesday at 11AM ET.
5 - Marketing Automation And The Buyer Journey
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
This episode is focused on Marketing Automation And The Buyer Journey
Ask most marketing professionals and they'll describe marketing automation as the technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. They use marketing automation to target customers with automated messages across email, web, social, and text. Ask any prospective customer and mosts don't really want to be automated. They want you to be there to answer questions, provide insights, and help them buy along their journey.
The misalignment between the two is the topic of today's REV:Up with Nour Group partners Jenn Cordz and David Nour. Join us each Tuesday at 11AM ET to discuss processes, capabilities, and tech stack to accelerate your revenue growth. Continue the conversation on Nour Forum.
Each Tuesday, 11 AM ET - Join us live on LI, FB, YT, and TW. Learn more at http://nourgroup.com/RevOps
4 - CRM: Critical Hub in the Customer Lifecycle Maturity Model
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
This episode is focused on CRM: Critical Hub in the Customer Lifecycle Maturity Model
Have you noticed that most Customer Relationship Management (CRM) systems leave out the Relationship part? World-class organizations put those relationships at the center of all that they do! The global pandemic has proved that remaining relevant is no longer about customer service or even experience; it's fundamentally about customer advocacy and obsession!
Join Nour Group partners Jenn Cordz and David Nour as they discuss CRM best- and worst-practices, why so many organizations miss this critical hub in their customer lifecycle maturity model, and how to push the restart button.
As a reminder, if it's dysfunctional on the inside, everyone will see it. You're prospecting existing products and services to customers who have already bought! That doesn't exactly bode confidence in your ability to identify and value them as customers! Continued the conversation in the Nour Forum.
Each Tuesday, 11 AM ET - Join us live on LI, FB, YT, and TW. Learn more at http://nourgroup.com/RevOps
3 - The RevOps Baseline Audit: A Candid Perspective on Your Processes, Capabilities, and Tech Stack
Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).
This episode is focused on The RevOps Baseline Audit: a Candid Perspective on Your Processes, Capabilities, and Tech Stack
Mention an "audit" and most people think of it as an indictment of a person or a team! Astute, confident leaders with a growth mindset see it as an independent perspective. That's the lens we look through in our RevOps Baseline Audit - to come along side marketing, sales, and customer success leaders for a candid review of their processes, capabilities, and tech stack.
Join Nour Group partners David Nour and Jenn Cordz as they dive deeper into this critical first step in the Accelerated Time to Close (ATC) process, including creating a preliminary roadmap, key roles, responsibilities, and access to various technologies, as well as the key functionality of the overarching tech stack. They discuss system architecture to help illustrate data flows and configurations, as well as user journeys of the digital relationships you’re aiming to create with your ideal customer profiles. Continue the conversation in the Nour Forum.
Each Tuesday, 11 AM ET - Join us live on LI, FB, YT, and TW. Learn more at http://nourgroup.com/RevOps
2 - The Fab Five of Digital Relationships
Join Jenn Cordz and David Nour for a brand new Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), and Revenue Operations (RevOps).
In this episode they discuss The Fab Five: CRM, EM Marketing, Enrich, Routing, and DeDup. Five critical areas in identifying, building, and nurturing digital relationships most organizations miss!
Jenn and Nour dive into the enterprise impact of each, the biggest mistakes most organizations make in selecting the right solution in each, and the connective tissue necessary to make these five critical areas work more efficiently and impactfully. Join us in the Nour Forum community to continue the conversation. Learn more at NourGroup.com/RevOps.
1 - The Power and Promise of RevOps
Organizations spend countless resources (time, effort, human, capital) in failed attempts to connect their marketing and sales initiatives. This costly and often disjointed effort is lost revenue opportunities on a daily basis.
What if there was a better way? At the Nour Group, we believe there is - that's why we've launched a new RevOps practice and our unique Accelerated Time to Close (ATC) process as a repeatable, predictable path to invest in the right marketing technologies (MarTech), connect those to the relevant sales technologies (SalesTech), and optimize, align, and amplify the process with revenue operations (RevOps).
In this episode, co-hosts, Jenn Cordz and David Nour discuss the power and promise of RevOps and the Accelerated Time to Close (ATC) process. Learn more at https://nourgroup.com/RevOps