On this episode of The Rick Magennis Show, Rick sits down with Brook Schaaf, the CEO of FMTC. Rick and Brook discussed why coupon sites have a negative connotation, why brands should work closer & develop specific strategies for them and how FMTC is helping merchants streamline the coupon distribution process.

A little bit about Brook:

Brook Schaaf is a longtime affiliate marketer, having first joined the industry as an in-house program manager at Zappos.com, followed by stints at Shoes.com and Edmunds.com before co-founding an agency that became Schaaf-PartnerCentric. He is also co-founder of FMTC, which he runs today.

To learn more about Brook Schaaf and FMTC you can go to the following places:

Brook's LinkedIn Profile

FMTC on Twitter

FMTC on Facebook

You can learn more about Rick and his company at BearcatMedia.com

Affiliate Recruiting and its Evolution

The Rick Magennis ShowBy Rick MagennisJan 29, 2021