The Intrapreneur

The Intrapreneur

By Robert Way
A place for me to connect with people so that, together, we can learn, be better and succeed.
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Goal setting, personal brand and being ready for 2020.

The Intrapreneur

Goal setting, personal brand and being ready for 2020.

The Intrapreneur

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BMC workshop channels
What are the channels you use to deliver value to your customer segments. In this podcast we zoom into the channel section of the business model canvas helping you identify the channels you use and should use to deliver your value proposition to your customers.
10:35
February 12, 2020
The BMC Workshop Value Proposition
What value do you plan to deliver to your customer segments?
13:32
February 11, 2020
The BMC Workshop Customer Segments
In this episode we focus on customer segments. The people you sell stuff to. Or more importantly, the people you deliver value too.
10:23
February 10, 2020
The Business Model Canvas (BMC) Workshop Introduction
This is the audio from a workshop I ran for Canberra’s first, and only, on premises film and audio recording studio. I lead them through the process of developing their BMC. This Is the introduction to that workshop.
14:47
February 9, 2020
Finding your values
In this episode I share the simple but effective process of identifying your values. With your values in hand it becomes very easy to find a business you can fit into, create a shared value set in a team and easily identify if a job is no longer a fit for you.
12:45
January 28, 2020
Find More
When you feel like you have given everything and more is asked of you. Find it. When you want to be successful at work, but the kids haven’t slept, therefore you haven’t. Find more. Want to write your first blog, but it’s been a long day. Find more. This podcast is about the motto my wife and I have for 2020.
10:55
January 9, 2020
It’s time to make a sacrifice
At some point we have to stop splitting our energy. At some point we have to make a sacrifice. Stop splitting your energy trying to be to many things. Sacrifice what will not give you a real ROI from your energy.
04:39
January 7, 2020
Focus on your word
What is the single word you can own in your market? If you know what it is and can nudge it into people’s minds, if you can be the only one to own it, you will be in a solid position.
08:24
January 6, 2020
How are you perceived?
In this episode I talk about where we might end up in this series, what we covered last time and the idea of perception. How do people perceive you in your role.
05:27
January 5, 2020
What do people think of first, when they think of you?
In this session we continue down the theme of personal brand. We talk about being first to mind. I set you the challenge of talking to as many people as you can handle about what the first thing is, that comes to mind for them, when they think of you.
03:45
January 3, 2020
Not number one? Create a new category
When developing your personal brand, think through what you have done, who you have become and use that to identify you own category. What space can you own?
03:47
January 2, 2020
Defining your personal brand: Law 1 - the 22 immutable laws of marketing
Thank you Al Ries and Jack Trout. Your book has inspired me to nail my personal brand. This set of podcasts is what I will use to share how I have approached making it work for me.
05:04
January 2, 2020
Goal setting, personal brand and being ready for 2020.
Some of my thoughts on the things that set people up for a great 2020. Tip, It’s not a New Years resolution.
05:08
January 1, 2020