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You Own the Experience Podcast

You Own the Experience Podcast

By You Own the Experience Podcast

The Podcast that focuses on the People Experience in the Staffing and Recruiting Industry.
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Automation, Marketing, and Sales Secrets for Staffing Firms with Billy Davis

You Own the Experience PodcastApr 06, 2021

00:00
42:28
Our Top 10 Episodes

Our Top 10 Episodes

This week, LJ and Rob recap their top 10 all-time episodes by downloads.


The YOE Podcast just celebrated its 4 year anniversary, and we decided to go back to highlight some of the best conversations we have had to date.


Take a listen and don't forget to share your favorite with us .

Apr 23, 202417:00
Thriving Beyond Burnout: Prioritize Joy & Unlock Productivity with Dana Mahina

Thriving Beyond Burnout: Prioritize Joy & Unlock Productivity with Dana Mahina

Feeling burned out? You're not alone!

This week, join LJ, Rob, and author and executive coach Dana Mahina for a powerful conversation about smashing burnout and reclaiming your energy.


Dana, a 2x author (including her latest book, "B is for Burnout, Not B*tch: An A-Z Guide to Work-Life Design") dives deep into actionable strategies that benefit EVERYONE, not just women.


Here's a taste of what you'll learn:

  • The surprising key to unlocking productivity is prioritizing joy!
  • Practical tips for designing a work-life balance that works for YOU.
  • How to identify and combat burnout before it takes over.

This episode is a must-listen for anyone who:

  • Feels constantly drained and overwhelmed.
  • Struggles to switch off from work.
  • Wants to reclaim their energy and live a more fulfilling life.


A huge thank you to our sponsor, Leap Consulting Solutions!


A friendly reminder to share the podcast with friends and leave a review to help us grow!

Apr 16, 202436:07
Jersey Roots and Being a Great Partner with Adam Butera

Jersey Roots and Being a Great Partner with Adam Butera

This week, LJ and Rob chat with Adam Butera, Head of Product at AI matching company Opus Match, to discuss the essentials of being a great business partner.


Adam brings his 12 years of experience in staffing tech and technology leadership for staffing firms to the table.


The episode dives into how to be a software partner that delivers exceptional value to your customers, ultimately leading to a strong ROI. LJ, Rob, and Adam then explore how these principles translate into becoming a stellar staffing partner for your end clients.


They also discuss the burning question: when do clients start scrutinizing your work (i.e., interviewing/screening the candidates you submit)?


This conversation is a goldmine for anyone who interacts with customers daily.


A big thank you to our sponsor, Leap Consulting Solutions!


Don't forget to rate, review, and share the episode on your preferred listening platform.

Apr 09, 202401:09:07
Let's Prep to attend Conferences

Let's Prep to attend Conferences

This week, LJ and Rob sat down to discuss how to prepare to attend a show.


LJ has shared her tips and tricks, which LJ affectionately calls putting together an attendees 'dance card'.


LJ's Tips

1. Look at the agenda and plan your sessions

2. Who do you want to meet or connect with, especially speaker-wise

3. Review the list of vendors, partners, & customers you want to meet with


Always have your business card or QR codes ready to connect.


Bonus Points:

1. Keep a pen on you to take notes, or Rob sends Slack messages to himself with any notes from essential conversations.

2. Take notes during the sessions and turn those into social media posts.


Thanks to our sponsor, Leap Consulting Solutions.


Please rate, review, & share the episode wherever you tune in.

Mar 19, 202413:27
Bullhorn's 2024 GRID Industry Report Takeaways with Donny Payne
Mar 12, 202434:51
2023 Bullhorn GRID Industry Trends (Replay) with Gretchen Keefner

2023 Bullhorn GRID Industry Trends (Replay) with Gretchen Keefner

This week, we're throwing it back to last year's GRID Industry Trends Report.


LJ and Rob sat down with Gretchen Keefner, SVP of Global Enterprise at Bullhorn.


The trio discussed the results of the survey, highlighting key insights and changes observed in the industry, such as staffing sales becoming the #1 priority.


Next week, LJ and Rob will be joined by Donny Payne, SVP of North America Field Sales, to discuss the 2024 report.


Thank you to our sponsor, Leap Consulting Solutions. Please remember to rate, review, and share the episode wherever you listen.

Mar 05, 202442:57
Candidates may prefer talking to Bots with Rod Smyth

Candidates may prefer talking to Bots with Rod Smyth

This week, LJ and Rob sit down with serial entrepreneur Roderick Smyth. Rod has founded a few successful Recruitment Technology companies, including TempBuddy and Shiftfillers.


Rod's new venture, Gylde Talent, helps fill the top of your candidate funnel using AI and Automation.


Even though everyone thinks they don't want to speak with a bot, Glyde has data suggesting that candidates are willing to share more with a bot. Therefore, when a candidate speaks to a recruiter, they can have a more meaningful conversation.


Check out the episode to learn more.


Please remember to rate, review, and share the episode wherever you tune in, and thanks to our sponsor, Leap Consulting Solutions.

Feb 27, 202441:53
Ask the Hosts - February 2024

Ask the Hosts - February 2024

In this month's Ask the Hosts, LJ and Rob sit down to discuss what topics our clients are talking about.


If last year was the year of austerity, 2024 for the crew's clients is the year of


Optimization...


Everyone wants to get the most out of the technology they are leveraging and to do that they have been coming to the experts.


Things like:

  • Automation
  • Reporting
  • ATS/CRM optimization


have dominated discussions for Rob to date. Especially considering contract staffing hours have declined for 17 weeks, according to SIA.


Check out the episode to learn more and thank you to our sponsor Leap Advisory Partners.


Please remember to rate, review and share the episode wherever you tune in.





Feb 20, 202419:01
Will the real AI, Please Stand up with Andrew Mckay

Will the real AI, Please Stand up with Andrew Mckay

Join LJ and Rob as they delve into the exciting world of AI with Andrew McKay, Co-founder and CEO of Kona Search.


 Andrew, a renowned expert with over a decade of experience in Machine Learning & multiple exits shares insightful predictions about how AI will reshape the staffing landscape in 2024 and beyond. 


Discover specific examples of how AI can augment recruitment, enhance onboarding, and optimize team performance.


Ready to future-proof your staffing business? Listen now and gain actionable insights you can implement today!


Thank you to our sponsor Leap Consulting Solutions and their bestselling course, Supercharge your Desk with AI. 


Remember to rate, review and share the episode wherever you tune in. 

Feb 13, 202447:47
Staffing Leaders's Predictions 2024
Feb 06, 202422:42
2024 Conference Season: Must Attend Shows in 2024

2024 Conference Season: Must Attend Shows in 2024

In this Staffing Snack, LJ and Rob break down the early conference season for 2024.


Today, ASA's ExecuVision kicks off in Boca Raton, and then on Thursday the team at Candidate.ly host the World Staffing Summit.


LJ breaks down what sessions she is most excited about for ExecuVision and WSS.


Then, the team wants everyone excited for SIA's Executive Forum in March, Bullhorn's Engage in May, and Staffing World 2024, including Thrive Live.


Plus, Lauren gives some insight into the future state of staffing & recruiting platforms.


We also get a hint that the Lady Leaders are planning a 2nd book.


This episode is brought to you by Leap Consulting Solutions and their best-selling Supercharge your Desk with AI Course.


Remember to rate, review, and share the episode wherever you tune in.



Jan 30, 202414:21
Leap Into 2024

Leap Into 2024

This week LJ and Rob sit down to break down the courses and different offerings Leap will be delivering this year.


As our premier brand sponsor Leap has been the podcast since 2021 and has continued to create incredible outcomes for their clients and the industry as a whole.


This LJ and the Leap team are focused on the trusted Tech Advisory and they are also offering more courses including:


1. Digital Transformation Leadership Certificate

  • training individuals or teams on how to manage your technology and partners to drive growth

2. Bullhorn Admin Training (this will soon be extended to multiple ATSs)

  • train individuals or teams on how to get the most out of their ATSs full suite of solutions

3. WhatFix plus 35 Training Videos

  • embed training on workflows or products in your applications and have custom-made training videos

4. Conference Agenda Prep

  • The Leap team will align conference agendas with each member of your to get the most out of each show

5. Bi Annual or Annual Tech Stack Review

  • optimize your tech stack by allowing the experts to find duplicative technology/spend and roadmap your future state with you.


As a bonus, LJ tells us her Staffing industry origin story.


This episode is brought to you by Leap Consulting Solutions and their best-selling Supercharge your Desk with AI Course.


Remember to rate, review and share the episode wherever you tune in.

Jan 23, 202431:59
Embrace Failure, Own Your Value: Matt Brown's Recipe for Business Success

Embrace Failure, Own Your Value: Matt Brown's Recipe for Business Success

In this episode, LJ and Rob chat with entrepreneur and podcast host Matt Brown.


They dive deep into sales & content marketing strategies for the current marketplace, exploring:

  • Shifting focus from selling solutions to adding value
  • Leveraging content for reach and building a community
  • Embracing failures as stepping stones to success

Matt drops powerful food for thought, challenging listener perspectives and offering actionable strategies.


Tune in to learn how to grow your business in 2024!


Sponsored by: Leap Consulting Solutions & "Supercharge your Desk with AI"

Jan 16, 202433:14
Charting the Marketing Course for 2024: Expert Insights on Strategy, Technology, and AI

Charting the Marketing Course for 2024: Expert Insights on Strategy, Technology, and AI

Rob and LJ are teaming up with the legendary Jeffs (Staats & Pelliccio) and the fantastic Lesly Cardec for our 3rd annual Marketing Trends episode!


Get ready to hear what will help you grow in 2024 as the crew spills the beans on what'll be driving the industry forward.


Specifically strategy shifts, technology, and AI.


Tune in for all the takeaways and head over to www.yoepodcast.com this week for a deep dive into the group's full takeaways.


And hey, don't get left in the marketing dust! Tune in and see if your team's on the same page with these 2024 visions.


This episode is brought to you by Leap Consulting Solutions and their bestselling course, Supercharge your Desk with AI


Remember, rating, reviewing, and sharing is the ultimate love language for podcasts.


Dec 19, 202350:42
Transforming Organizations through Self-Management with Edwin Jansen

Transforming Organizations through Self-Management with Edwin Jansen

This week LJ and Rob sit down with Edwin Jansen, CEO and Chief Steward at Fuse Cooperative. 


Edwin shares transformative insights on how leading with vulnerability, fostering open feedback, and embracing fear can revolutionize the structure of a company. 


Examine stories of unprecedented growth inspired by self-managing operating systems, human-centric values, and a radical shift from traditional hierarchies towards more collaborative ecosystems.


The big themes in the episode are:  

  •  Shedding Egos, Building Trust
  •  Reimagining Organizational Structures
  •  Bucking Tradition, Harnessing Self-Management
  •  Exploiting Fear & Expanding Self Awareness
  •  Fueling Success with Collective Decision-Making

​This episode is brought to you by Leap Consulting Solutions. 


Remember to rate, review, and share the episode wherever you tune in.

Dec 12, 202350:24
Compelling Storytelling with Mark Smyth

Compelling Storytelling with Mark Smyth

This week LJ and Rob sit down with Mark Smyth, Chief Story Mixologist at Story Dynamix. 


Mark & the crew discus the power of storytelling in your job hunt, sales, & just in general. 


Mark has built Story Dynamix to help performance-obsessed businesses and individuals simplify their stories, clarify their messaging, and magnify their impact. 


In this episode, when it comes to creating authentic human connections that inspire others to action, Mark highlights the importance for jobseekers and sales teams to play the role of the "Guide" as they help their audience (aka the "Hero") get from where they are to where they want to be.  Check out the episode to learn more about the power of storytelling and some tips and tricks to build your 'Guide' journey. 


This episode is brought to you by Leap Consulting Solutions and their bestselling Supercharge your Desk with AI course. Remember to rate, review, & share the episode wherever you tune in. 


Mark's Bio: Mark Smyth is an entrepreneurial strategist, problem solver and self-described ‘story nerd’.  As the founder and “Chief Story Mixologist” at Story Dynamix, Mark helps progressive leaders, teams and growth-focused professionals transform their conversations from boring, complicated and confusing to fresh, memorable and inspiring using the proven power of storytelling.

Dec 05, 202335:50
Recapping Conference Season 2023: Conversations on AI, the State of the Economy, and the Future of Work

Recapping Conference Season 2023: Conversations on AI, the State of the Economy, and the Future of Work

Rob & LJ recap conference season 2023 in this week's Staffing Snacks. The dynamic duo attended: 


  • ASG
  • The Missouri Kanas Staffing Association 
  • TechServe Executive Summit
  • SIA Healthcare Staffing Summit 

Generative AI has been a topic of conversation at every show this year.  LJ  gave a talk at every show except the Healthcare Staffing Summit. We also recap Allen Beaulieu from ITR Economics keynote at the TechServe Executive Summit. 


This episode is brought to you by Leap Consulting Solutions, and their bestselling Accelerate Your Desk AI Course.


Remember to rate, review, and share the episode wherever you tune in. 

Nov 28, 202323:45
Searching for Meaning: Empathy, Experience, and Overcoming Challenges with Vinda Souza

Searching for Meaning: Empathy, Experience, and Overcoming Challenges with Vinda Souza

This week LJ and Rob sat down with Vinda Souza of Employbridge. 


The trio gets honest about the candidate's experience during the job-seeking process. 


Words like empathy, respect, & dignity were used a lot in this episode. And in honesty, we need to and can do better.   


LJ recommends that job-seekers know the 'why' behind their Curriculum Vitae and that recruiters stop changing people's CV.  


Check out the full episode for more insights into bringing the human back into the hiring experience. 


 This episode is brought to you by Leap Consulting Solutions.  Check out their best-selling course, Supercharge your Desk with AI. 


Please rate, review, and share the episode whenever you tune in. 


You can follow the podcast at www.yoepodcast.com to stay updated on any of our updates.  

Nov 14, 202343:59
Clean Data: A Foundation for Effective Automation, Reporting, AI & Hiring with Danny Ashraf
Nov 07, 202334:17
BOO! Planes, Trains, and Automobiles - A story of ghosting candidates & onboarding friction with Brad Heber

BOO! Planes, Trains, and Automobiles - A story of ghosting candidates & onboarding friction with Brad Heber

This week, LJ and Rob welcome Brad Heber, Co-Founder of Vetty, the Hiring Acceleration Platform, to discuss the pivotal role of seamless credentialing and onboarding to fast-track revenue and reduce attrition (Ghosts )


The growing demands on talent and onboarding teams hinge on one crucial factor: the candidate's speed of action. Brad shares the ethos around candidate-centric design, the power of tight messaging, & the impact of 10K drug & occupational health clinics at your fingertips. (Hint: It's 33 Hours, even if your candidates live in Boston and ride mass transit). 


This episode is sponsored by Leap Consulting Solutions.


Please don't forget to rate, review, and share the episode on your preferred platform, and stay updated on all podcast news at www.yoepodcast.com.



About Brad:

Brad Heber is a solution-focused entrepreneur and the Co-Founder of Vetty, the groundbreaking Hiring Acceleration Platform. With a passion for redefining the way organizations activate talent, Brad has been at the forefront of innovation in the Staffing and Talent Acquisition space. His expertise in onboarding workflow design, offer-to-active automation, and clinical strategies has made a significant impact on industrial & healthcare staffing. Brad's leadership at Vetty reflects his commitment to revolutionizing the hiring process with modern talent strategies that deliver major ROI 

Oct 31, 202334:51
Key Trends from the Voice of the American Worker survey with Ziba Alizadeh

Key Trends from the Voice of the American Worker survey with Ziba Alizadeh

This week, LJ and Rob sit down with Ziba Alizadeh, Market VP at Remx, an Employbridge company.


EmployBridge surveys the professional vertical every year to find out what's important to them. 


The key trends for 2023 are:

1. Turnover is costly 

2. Worker Satisfaction matters

3. Workers wanting flexibility in where they work (remote/hybrid) ​4. Productivity with AI 

5. Upskilling/ReskillingThe trio breaks down the trends and provides additional insights from the survey. 


 This episode is brought to you by Leap Consulting Solutions. Please rate, review, & share the episode wherever you tune in. 


You can subscribe for all of our updates at www.yoepodcast.com

Oct 24, 202336:04
 Being the Talent Again with Andrew Hill

Being the Talent Again with Andrew Hill

This week LJ and Rob sit down with Andrew Hill, former Founder & Editor and chief of Staffing Monthly.  


Staffing Monthly was acquired recently so Andrew is now on the hunt for a new role and we have a bone to pick with recruiters. 


Andrew shares his current experience in this job hunt and his initial feedback was it is way too transactional.  


The trio offers lots of ideas on how to improve the candidate  experience including: 

-  tracking your time to respond to candidates & your contacts along with your time to fill. 

 -  use automation and AI to help you send reminders to your candidates. 

- and generally, be an empathetic human


This episode is brought to you by Leap Consulting Solutions. 

Please remember to rate, review, & share the episode. 


You can follow all of our updates at www.yoepodcast.com

Oct 17, 202334:57
Staffing World 2023 Takeaways

Staffing World 2023 Takeaways

This week, LJ and Rob recap the American Staffing Association's Staffing World 2023 conference. 


The show kicked off for the dynamic duo with Thrive Live, where over 250+  ladies in the staffing industry met to learn to advocate for each other. 


Coach K did an incredible job of talking all things leadership, team building, & culture.  


We wrapped the show off with an impactful keynote by IBM's Paul Zikopoulos on Generative AI. Paul like LJ knows that AI will not take your job, but someone who uses AI will. 


PS Send us a video of taking the Lady Leader Pledge which we posted in the middle of the episode and the actual pledge is below


"I commit...to one deliberate act a day...to help another woman rise." 


Thank you to our sponsor Senegal Software. 


Please remember to rate, review, & share the episode wherever you tune in and you can follow us for all our updates at www.yoepodcast.com

Oct 10, 202317:23
Should I Stay or Should I go with Megan McCann
Sep 26, 202338:18
ClearEdge Rising with Leslie Vickrey & Ashley Andersen
Sep 19, 202323:54
The Benefits of Keeping your Tech Stack Simple with Kyle Schwarz

The Benefits of Keeping your Tech Stack Simple with Kyle Schwarz

This week LJ and Rob sat down with Kyle Schwarz, Sr. Executive at Senegal Software.

The trio sat down to discuss everything surrounding digital transformation initiatives.

Things like:

  • The overwhelming amount of technology in the market

  • Managing emotions during change

  • Common Mistakes to Avoid

  • Configuration > Customization

This episode is brought to you by Leap Consulting Solutions & Senegal Software.

Remember to rate, review, & share the episode wherever you tune in.


You can subscribe for all of our updates at www.yoepodcast.com

Sep 12, 202338:29
Continuous Software Implementation with Holly Langley

Continuous Software Implementation with Holly Langley


This week on the podcast, LJ and Rob sit down with Digital Transformation expert, Holly Langley.


Holly recently launched her own consulting business in the UK. Her goal is to help your firm with its Digital transformation journey.


Holly teaches firms the Continuous Software Implementation methodology. TL:DR you are never done implementing a software or process.


This episode is full of success stories and common sense ways to get the most out of your software and teams.


Check out the episode to learn more and if you need a shot of confidence to launch your own business, Holly is a must meet.


This episode is brought to you by Leap Consulting Solutions.


Remember to rate, review and share the episode.


You can subscribe to the YOE Podcast Newsletter at www.yoepodcast.com




Sep 05, 202336:53
3 tips to Setup your Recruiting Website for Inbound Marketing with Janet Bartoli

3 tips to Setup your Recruiting Website for Inbound Marketing with Janet Bartoli

This week LJ and Rob sat down with Janet Bartoli, Found of Bartoli Consulting.


Janet and her team focus on helping recruiting & staffing companies use inbound marketing to attract top talent & clients.

Janet believes the first step for inbound is to get your website set up for success.


Here are Janet’s three tips:

1. User Experience - Navigational ease and logical user interface that transforms users into customers seamlessly & immediately informs the visitor who you are and who you help.
2. Visibility - An invisible website is as good as a nicely designed paperweight. If search engines can't find you, you're pouring money down the drain. How? Get Google Search Console set up and have a full technical and content audit and analysis done by an SEO professional. 
3. Lead Capture - Your 5-page site with one contact form? It's a relic. Multiple contact options pave the way for more potential client interaction.

Bonus Tip: A content strategy that wins searchability once the new Google Search Generative Experience rolls out next year. 


If you want to learn more, follow Janet on Linkedin or DM on the platform.


This episode is brought to you by Leap Consulting Solutions.


Remember to rate, review, & share the episode wherever you tune in.

Aug 29, 202330:01
Sales Basics with Anna Frazzetto
Aug 22, 202326:57
Staffing Snacks highlighting LJs 2023 Courses

Staffing Snacks highlighting LJs 2023 Courses

This week, Rob and LJ sit down to discuss what courses Lauren offers her clients this year.


In order of popularity:

1. Supercharge your Agency with aI

2. Social Selling for Staffing on Linkedin

3. Digital Transformation Masterclass for Leaders


If you are interested in learning more, ping LJ or Rob on Linkedin or email Lauren at Lauren@leapconsultingsolutions.com

Aug 15, 202311:04
SaaS Sales in Staffing with Rolf Kramer

SaaS Sales in Staffing with Rolf Kramer

In this week's episode, LJ and Rob sit with Rolf Kramer, VP of Sales of The Ash Group

Rolf joined the Ash Group to modernize their GTM strategy and outlined a few key points of his strategy for the podcast. 


Here's what Rolf shared:

1. Utilize SDR/BDRs to set up meetings

2. Build a world-class tech stack (including things like Salesloft, Lusha, and Sales Navigator) 

3. Create a clear career path for the SDR/ BDRs


Check out the episode to learn more. 


This episode is brought to you by Leap Consulting Solutions, Inc.

Please remember to rate, review, & share the episode wherever you tune in, and you can follow all of our updates at yoepodcast.beehiiv.com

Aug 08, 202327:00
5 Tips to get Back Office Digital Transformation Right with Erin Pittman

5 Tips to get Back Office Digital Transformation Right with Erin Pittman

LJ and Rob sat down with Erin Pittman of Leap Consulting Solutions this week.


Erin is Lauren's back-office expert at Leap Consulting


So we asked Erin to share her top 5 tips for back-office digital transformation.  


Erin's 5 Tips for Implementing Back Office

 1. Consider all of your Personas (front office & back office) 

2. Make sure your Back Office team is in the room when you evaluate new tech ​

3.  Know the Business Impact of a Back Office digital transformation a.  pay data validation will be moved up to the front office

​4. Avoid Jan 1st go-lives (don't go live on day 1 of your new financial year) 
5. Understand the integrations between systems because there is no transformation without integration 


This episode is brought to you by Leap Consulting Solutions. 


Please Rate, Review, & Share the episode and follow us on Linkedin or subscribe to our newsletter at yoepodcast.beehiiv.com

Aug 01, 202327:03
Earn the Right with Tim "Coach" Wellmaker - Replay

Earn the Right with Tim "Coach" Wellmaker - Replay

In this week's throwback episode, we go back to May 2020 when Rob sat down with Tim "Coach" Wellmaker to discuss a different way to make sales. 

Coach believes and teaches, 'You can't ask someone for their business until you've earned the right to ask.

The TL:DR is coach believes in cold calling, but he strongly believes investing in your community is the best way to drive long-term growth.


With a few football metaphors sprinkled in, Coach explains how to operationalize a community-based model by: 💡Forging relationships over years of consistent service to and engagement within your community 💡Building a sense of service into your organization 💡Tying your engagement model to KPIs, such as monthly performance by account reps This episode is brought to you by Leap Consulting Solutions.


Please rate, review, and share the episode wherever you tune in. And you can follow the podcast on Linkedin and at yoepodcast.beehiiv.com

Jul 25, 202331:29
From Outbound to Inbound with Brian Cunningham - Replay

From Outbound to Inbound with Brian Cunningham - Replay

This week we throw it back to July 2020 and Rob's conversation with Brian Cunningham, Managing Director at Allen Rec in Dublin.


Brian was tired of his recruiters having unproductive days leaving 100 voicemails and emails.

That's why Allen Recruiting decided to enhance its recruiting process.


By adding technologies like Bullhorn Automation and Calendly to their tech stack, recruiters could send automated emails to candidates and prioritize their personal outreach to those more likely to engage.


Brian & Rob also cover:

  • Allen Recruiting's successful framework
  • The importance of data quality for successful automation in recruiting
  • The Future of Staffing and the remote-work Culture
  • Digital transformation is a necessity in the age of COVID-19


This episode is brought to you by Leap Consulting Solutions.


Please rate, review, and share the episode. You can follow us wherever you tune in.

Jul 18, 202338:51
Think like a Marketer with Jessica Rowen - Replay from April 2021

Think like a Marketer with Jessica Rowen - Replay from April 2021

This week, we throw it back to Rob's conversation with Jessica Rowen, Marketing Director of Talent World.

We dive into the increasing need for recruiters to wear a marketing hat.

No longer simply a cog in the staffing machine, platforms like LinkedIn have made recruiters themselves develop their brands, and forward-thinking firms are pushing their team members to leverage what is proving to be a powerful new approach.


We also chat about :

  • How automation can help to ensure recruiters have enough time to level up in marketing.
  • The three main areas of focus for firms who want their teams to be more marketing-savvy.
  • The similarity between the sales funnel and the hiring process.

This episode is brought is brought to you by Leap Consulting Solutions.


Please rate, review, and share the episode and follow us wherever you tune in.

Jul 11, 202328:23
Ask Lauren from April 2021 Replay

Ask Lauren from April 2021 Replay

In this Ask Lauren from April 2021, we discuss different strategies for finding talent in diverse places.


The talent shortage hasn't improved since 2021, and getting creative is still essential.


Let us know what you think about the strategies and if you have thought about or have used anything we mentioned.

Jul 06, 202307:47
Cybersecurity Must Dos for your Company with David Rubin

Cybersecurity Must Dos for your Company with David Rubin

In this week's episode, LJ and Rob sit down with David Rubin of CubeX Group to review his cybersecurity must-dos. 


The overall theme is cybersecurity is complex, and we need to be as prepared as possible to be ready when things happen because they do. 


We cover tips to handle: 

1. Zero Day Exploits

2. Email Phishing

 3. Attachments 

4. Encryption

5. RAAS - ransomware as a service 


Honorable mention: Man in the Middle Attacks 


Again cybersecurity is hard; educate your team, be prepared, and use tools to help. 


Thanks to our sponsors Kyloe Partners & Leap Consulting Solutions. 


Please rate, review, share the episode, and follow us wherever you tune in. 


You can also subscribe to our newsletter at yoepodcast.beehiiv.com

Jun 27, 202323:55
 Educate, Train, Inform, & Engage with Hamish Stephenson

Educate, Train, Inform, & Engage with Hamish Stephenson

This week LJ and Rob welcome Hamish Stephenson, Founder & CEO of Selr.io, to the show. 


Hamish is on a mission near and dear to the crew's heart as he focuses on making EQ and killer discoveries the superpower of your recruiting & sales teams. 


The trio also covers: 

💡the need to be consultative vs. transactional 

💡why recruiters should learn how to run SaaS style discover calls

💡the superpower that is EQ & Empathy for any sales role


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions. 


Remember to rate, review, & share the episode, and you can follow us wherever you tune in. 


You can also follow our newsletter at YOEPodcast.beehiiv.com


About Hamish:

Hamish is the Founder & CEO of Selr.io, a sales training and recruitment company specializing in serving the staffing, recruitment tech, and SaaS industries. With over a decade of sales experience, he has become a respected leader in the field, leveraging his expertise in recruitment and SaaS solutions. Starting as a door-to-door sales rep, Hamish stood out by employing innovative selling techniques and achieving success in competitive markets. He has built and scaled sales teams at multinational organizations, played a crucial role in driving growth as the USA Head for a recruitment tech SaaS startup, and now leads Selr.io. His mission is to revolutionize the sales industry by integrating sales training and recruitment, focusing on the human element and emotional intelligence. Through comprehensive solutions, Hamish empowers sales teams to excel, envisioning a future where every sales professional has the tools for unparalleled success. His achievements and forward-thinking mindset have earned him widespread recognition, and he serves as a thought-leader in the staffing industry. Outside of work, Hamish explores new ideas, embraces emerging technology trends, mentors emerging sales talents, and continues to revolutionize the sales landscape through his passion and dedication.


Jun 20, 202334:56
The Most Effective Way to Differentiate Your Staffing Agency with Brian Vesce

The Most Effective Way to Differentiate Your Staffing Agency with Brian Vesce

This week on the podcast, LJ and Rob welcome industry veteran Brian Vesce to the show.

Brian & the crew explain practical and simple ways to differentiate your recruitment brand. 


 The trio also breaks down: 

💡That trust & relationships are the things that get you hired

🤷‍♂️Job descriptions and resumes are part of the problem in ineffective hiring

 🚀Technology improves all of your brand experiences; use it well. 


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions. 


Please rate, review, & follow the show wherever you tune in. 

Jun 13, 202334:16
Sales enablement, client focus, and the future of work: Key takeaways from Bullhorn Engage 2023
Jun 07, 202323:10
What's in our Tech Stack

What's in our Tech Stack

In this Staffing Snacks episode, Rob and LJ share all the technologies we use to run: 


  • The YOE Podcast
  • Leap Consulting Solutions
  • 3DIQ 
  • Rob & LJ's personal brands

Next week LJ will lead a Tech Stack building Workshop at Bullhorn Engage Boston 2023. So we wanted to share all the stuff the crew uses on a day-to-day basis.


This episode is brought to you Kyloe Partners  & Leap Consulting Solutions. Remember to rate, review & share the episode and follow us wherever you tune in. 

May 23, 202316:23
Revolutionizing Recruitment: The Power of Platform in Recruitment with Matt Comber

Revolutionizing Recruitment: The Power of Platform in Recruitment with Matt Comber

In this week's episode, LJ and Rob continue their month-long focus on Building a Staffing & Recruiting Platform. 


Industry veteran Matt Comber, CEO at SourceFlow, joins the dynamic duo. 


Matt is passionate about ensuring all of our marketing, sales, & recruiting data live in one system aka your Platform. 


All that data in one spot makes for a better experience for your employees, your candidates, & your customers.


Plus, you can power Machine Learning & Automation better.


The trio ends the conversation talking about a role in SaaS businesses, Revenue Operations or RevOps,  the person or team responsible for breaking down business silos and helping you generate. and protect revenue 


Check out the episode to learn more. 


Thank you to our sponsors Leap Consulting Solutions & Kyloe Partners. 


Please remember to rate & review the episode and follow us wherever you tune in. 


You can also keep up with all of our updates via our newsletters at https://yoepodcast.beehiiv.com

May 16, 202343:05
Tech Stack and Training: The Winning Combo for Staffing and Recruiting with Kortney Harmon

Tech Stack and Training: The Winning Combo for Staffing and Recruiting with Kortney Harmon

In this week's episode, LJ and Rob welcome Kortney Harmon of Crelate to the podcast. 


The trio discusses continuing this month's conversation on building a platform from the training & development lens. 


Kortney's quote can best sum up the conversation: 

"As a staffing and recruiting industry principal, I've seen firsthand the impact of investing in technology and training. It's not just about attracting and retaining top talent; it's about creating a positive work environment and achieving better outcomes." 


The training trio also talks about:  

🚨The danger of shadow processes in your team's workflows 

🎉Honoring everyone's learning style when thinking about training and development 

💡The importance of road mapping your tech stack & your people's career paths in your organization 


This week's book recommendation is Joanie Bily's new book, Dive in D.E.E.P.


Check out the episode to get all the insights. 


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions. 


Please remember to rate, review and follow the episode whenever you tune in and subscribe to our newsletter for our exclusive content.   https://yoepodcast.beehiiv.com About Kortney:

Kortney Harmon is a staffing and recruiting industry principal at Crelate with over 12 years of experience in the talent industry. As a results-driven talent industry professional, Kortney has trained thousands of front-line recruiters and worked closely with hundreds of business owners and executives to develop and execute effective sales and recruitment strategies. She is also the host of the Full Desk Experience podcast, where she shares her unique perspective on the industry and provides valuable guidance to listeners seeking to overcome growth blockers and achieve success.


May 09, 202333:43
The Benefits of Data Integration: How Platforms Can Improve Decision-Making with Brad Owens

The Benefits of Data Integration: How Platforms Can Improve Decision-Making with Brad Owens

​In this week's episode, Lauren and Rob chat with Brad Owens, Recruitment Consultant at Salesforce.


The trio discusses the importance of staffing and recruiting businesses on a platform. 


They emphasize the benefits of having all data in one place on a platform to make informed decisions and provide valuable services to clients and talent. 


Brad Owens provides real-life examples of how platforms like Salesforce can benefit businesses, and he emphasizes the importance of having a single platform to manage all interactions. 


Brad's book recommendation is Power Questions: Build Relationships, Win New Business, and Influence Others by Andrew Sobel & Jerold Panas. 

Rob mentions the book Stop Asking Questions by Andrew Warner. 


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions. 


Please remember to rate, review, & share the episode wherever you tune in & register for our growing newsletter at www.yoepodcast.beehiiv.com 

May 02, 202330:24
The Importance of Community - Panel Discussion from 2021

The Importance of Community - Panel Discussion from 2021

This week's episode is a replay of a Community Building episode we did in 2021. LJ and Rob are still bullish on the importance of building a community with your talent and current customers.


Rob was joined by Monica Rojas of the Upstream App, Kyle Hagge of Morning Brew, & Vanessa Calas of Ocean's DAO to discuss tips and tricks to build a sustainable and member-focused community.

The quartet emphasizes:

💡 The need to find a "wolf pack" or group of people who can keep you accountable and engaged in building the community.

🎉 The benefits of having a community, such as building brand loyalty and creating a sense of belonging for members. 🚨The importance of listening to feedback and creating content relevant to the community's needs.


Vanessa also highly recommends David Spinks' book, The Business of Belonging, and the group recommends several great community-building tools.


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions.


Remember to rate, review and share the episode and give us a follow on Linkedin and follow our newsletter at https://yoepodcast.beehiiv.com/subscribe


Apr 25, 202339:51
Bullhorn's GRID 2023 Takeaways with Gretchen Keefner

Bullhorn's GRID 2023 Takeaways with Gretchen Keefner

In this week's episode, LJ and Rob are joined by Gretchen Keefner, SVP of Global Enterprise at Bullhorn.


The trio covered the four main takeaways from Bullhorn's 2023 GRID Industry Trends Report. 


Over 2,000 respondents participated, and these are the 4 main takeaways. 

1. High Performing firms leverage technology to achieve tremendous growth

2. Top Performers are doubling down on Digital Transformation in 20233

3. For the first time in 6 years, developing new clients is the #1 priority

4. The labor market remains tight, and firms are actively developing talent pools in response. 


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions.

 

Please rate, review & share the episode wherever you tune in. 


About Gretchen: 

Gretchen Keefner is the SVP of Bullhorn’s Global Enterprise business, responsible for the growth of the company’s largest and most strategic customers. Gretchen has been a leader in staffing and recruiting technology for the entirety of her career. She serves on the Women In Leadership Council for the American Staffing Association and is an active mentor through ASA and Chicago Innovation.

Apr 18, 202343:13
Servant Leadership with Natasha Lee - Replay

Servant Leadership with Natasha Lee - Replay

Last year, Robert Mann and Lauren B. Jones sat down with Natasha Lee, CEO of Floyd Lee Locums, a national physician staffing firm.

Natasha gave Lauren and Rob a masterclass on how to win the war on internal talent and how servant leadership works to build an incredible culture.

The dynamic trio also discussed: 🎉How Floyd Lee purpose-built its culture 🎉 Benefits of a strong & positive culture 🎉The power of DE & I in your business 🤯Lauren's lady crush on Natasha Natasha's book recommendation is Seth Godin's What to Do When It's Your Turn.

This episode is brought to you by Leap Consulting Solutions & Kyloe Partners.


Please remember to rate, review, & share the episode wherever you tune in

Apr 11, 202335:47
Make the Match with Michael Nguyen

Make the Match with Michael Nguyen

In this week's episode, LJ and Rob highlight a newer Marketplace partner, Opus Match. 

The crew sat down with CEO & Co-Founder Michael Nguyen to learn about building talent marketplaces & matching technology.  


The conversation focuses on: 

💡Curating Experiences to create incredible experiences.  💡Real uses of Machine Learning, especially around behavioral data  💡Opus Match focus on being the matching technology and integrating with other partners to create more win. 


This episode is sponsored by Kyloe Partners & Leap Consulting Solutions. Remember to rate, review and share the episode. We grow when you tell others about the show. 


PS.  Rob turns 40 this weekend, so we will not have a new episode on Tuesday, April 11th.

 PSS.  The crew, Michael, and a few other Bullhorn Marketplace partners will be in Boston a day early (Tuesday, May 30th) to go to the Reds vs Red Sox game at 7 pm...And hopefully, play Pickleball on the afternoon of May 30th; more details to come on Pickleball. 

Apr 04, 202334:57
Win on Linkedin with Clark Willcox

Win on Linkedin with Clark Willcox

In this week's episode, LJ and Rob sit down with Clark Willcox, CEO of the Digital Recruiter.


Clark and the Digital Recruiter help agency recruiters leverage Linkedin to attract talent and improve sales.


Clark stated that the crew agrees that recruiters spend a lot of their time recruiting on Linkedin.


They don't create content to attract the right talent.


Saying the quiet part out loud, this is a conversation about 'building your Personal Brand'


If you want to learn more about the Digital Recruiter, check out the digital recruiter on Linkedin.


This episode is brought to you by Kyloe Partners & Leap Consulting Solutions.


Remember to rate, review and share the episode wherever you tune in.

Mar 28, 202339:28
SIA Executive Forum Live with Matt Dichter

SIA Executive Forum Live with Matt Dichter

This week's episode is a replay of our live event at SIA Executive Forum 2023. We sat down with Matt Dichter, VP of Sales of Staffing Engine. 


The crew covered the following: 

💥celebrating International Women's Day 
💡 Chatbot and Conversational AI use cases

💡 Automation and its impact 

☀️the future work post-pandemic


*This was recorded live. 


Thank you to our sponsors, Kyloe Partners & Leap Consulting Solutions, and to Staffing Industry Analyst. 

Please rate, review and share the episode wherever you tune in.  

Mar 21, 202322:23