Skip to main content
& Ward

& Ward

By Rob Way

We help businesses, entrepreneurs, and driven individuals find out who they are, what they are here to do and how to get there.

Our purpose is to connect with people so that, together, we can learn, be better and succeed.

We value authenticity, courage, pragmatism, fortitude and family.
Available on
Apple Podcasts Logo
Google Podcasts Logo
Overcast Logo
Pocket Casts Logo
RadioPublic Logo
Spotify Logo
Currently playing episode

Not number one? Create a new category

& WardJan 02, 2020

00:00
03:48
Strategy - Brand Part 2

Strategy - Brand Part 2

In this session I talk through the key topics that allow you to develop your brand canvas.

Jul 28, 202104:51
The Success Framework: Analysis - Purpose

The Success Framework: Analysis - Purpose

I would like to say that this is the only activity you will ever need to find your purpose. I have spent the last ten years working on my purpose, so I hope that cumulative reflection helps you find why you are here quick.

Mar 14, 202122:60
The Success Framework: Analysis - Values

The Success Framework: Analysis - Values

Do you know what is most imporant to you? What are your values, the things that drive you moment to moment. The following activities will help you answer exactly what your values are.

Mar 14, 202137:20
BMC Key Activities

BMC Key Activities

In this audio extract I talk about the key activities you need to act on to make your business model work. In my opinion, this is the number one, most important part of the BMC. So long as all the other sections are right, thin the activities are what makes it work.
Mar 19, 202007:53
BMC Key Resources

BMC Key Resources

In this audio extract you will learn about the key resources needed to deliver your value proposition to your customer segments.
Mar 18, 202005:51
BMC Partnerships

BMC Partnerships

What are the key partnerships you need for your business to succeed? In this audio extract from my business model canvas workshop, that’s exactly what will be covered.
Mar 18, 202003:13
BMC Revenue Streams

BMC Revenue Streams

This is the audio from my business model canvas workshop. Straight to the point, no intro. Just right into the workshop.
Mar 17, 202006:05
BMC Cost structure

BMC Cost structure

Short and sweet. The audio from my business model canvas workshop that covers cost structure.
Mar 16, 202001:27
BMC Customer relationships

BMC Customer relationships

Diving straight into the audio for the business model canvas workshop I ran. This session focuses on the types of relationships your customers want to have with you.
Mar 15, 202008:33
BMC workshop channels

BMC workshop channels

What are the channels you use to deliver value to your customer segments. In this podcast we zoom into the channel section of the business model canvas helping you identify the channels you use and should use to deliver your value proposition to your customers.
Feb 12, 202010:36
The BMC Workshop Value Proposition

The BMC Workshop Value Proposition

What value do you plan to deliver to your customer segments?
Feb 11, 202013:32
The BMC Workshop Customer Segments

The BMC Workshop Customer Segments

In this episode we focus on customer segments. The people you sell stuff to. Or more importantly, the people you deliver value too.
Feb 10, 202010:23
The Business Model Canvas (BMC) Workshop Introduction

The Business Model Canvas (BMC) Workshop Introduction

This is the audio from a workshop I ran for Canberra’s first, and only, on premises film and audio recording studio. I lead them through the process of developing their BMC. This Is the introduction to that workshop.
Feb 09, 202014:48
Finding your values

Finding your values

In this episode I share the simple but effective process of identifying your values. With your values in hand it becomes very easy to find a business you can fit into, create a shared value set in a team and easily identify if a job is no longer a fit for you.
Jan 28, 202012:45
Find More

Find More

When you feel like you have given everything and more is asked of you. Find it. When you want to be successful at work, but the kids haven’t slept, therefore you haven’t. Find more. Want to write your first blog, but it’s been a long day. Find more. This podcast is about the motto my wife and I have for 2020.
Jan 09, 202010:55
It’s time to make a sacrifice

It’s time to make a sacrifice

At some point we have to stop splitting our energy. At some point we have to make a sacrifice. Stop splitting your energy trying to be to many things. Sacrifice what will not give you a real ROI from your energy.
Jan 07, 202004:39
Focus on your word

Focus on your word

What is the single word you can own in your market? If you know what it is and can nudge it into people’s minds, if you can be the only one to own it, you will be in a solid position.
Jan 06, 202008:24
How are you perceived?

How are you perceived?

In this episode I talk about where we might end up in this series, what we covered last time and the idea of perception. How do people perceive you in your role.
Jan 05, 202005:28
What do people think of first, when they think of you?

What do people think of first, when they think of you?

In this session we continue down the theme of personal brand. We talk about being first to mind. I set you the challenge of talking to as many people as you can handle about what the first thing is, that comes to mind for them, when they think of you.
Jan 03, 202003:46
Not number one? Create a new category

Not number one? Create a new category

When developing your personal brand, think through what you have done, who you have become and use that to identify you own category. What space can you own?
Jan 02, 202003:48
Defining your personal brand: Law 1 - the 22 immutable laws of marketing

Defining your personal brand: Law 1 - the 22 immutable laws of marketing

Thank you Al Ries and Jack Trout. Your book has inspired me to nail my personal brand. This set of podcasts is what I will use to share how I have approached making it work for me.
Jan 02, 202005:05
Goal setting, personal brand and being ready for 2020.

Goal setting, personal brand and being ready for 2020.

Some of my thoughts on the things that set people up for a great 2020. Tip, It’s not a New Years resolution.
Jan 01, 202005:09