Digital Content Marketing, Help & Advice For Business Owners

This week I speak to Lea Tierney who is a Messaging Mentor and Copywriter for heart-led businesses. Our Podcast chat is about the importance of storytelling for business. Here is an interesting stat from google  53% of shoppers say they always do research before they buy to ensure they are making the best possible choice. Storytelling  It takes time, consistency and share your experience You story should be aligned on all site and social media , a clear consistent message. Remember on different sites we can have a different mindset which will affect how we perceive a story. Why tell your story , how it can be told to attract customers  Story's to start conversations how your product or service can help. Curiosity and emotions to help us remember stories. Answer the question why are you interesting Write the story from the perspective what's in it for me. We chat about how to write a story to hold a readers attention. How to help the reader focus and not be overwhelmed. Keep your story simple beginning middle and end. What action do you want your readers to take. What is your mission vision? What do you want to active and how? What mission or vision do you want to achieve and how? Tell us about transformation How to write quality copy? Use your unique voice , we all have our own story Writers block Think about who are your targeted audience Who are your idea clients  What is your mission statement What are the challenges of your ideal audience What are your audience challenges/ problems? Recommendations with Storytelling When you feel stuck ask for help Keep things simple for your targeted market For Who and Why What transformation do you offer? Resource for storytelling  Unlease your power storyteling workbook Contact details linkedin.com/in/lea-tierney Websites leatierney.co.uk Email lea@leatierney.co.uk Many thanks for listing to this Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie I work for freelancers health and wellbeing professionals creating WordPress Websites , Help with LinkedIn and Canva design, and training digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy Any suggestions for the podcast please do not hesitate to contact me.

Welcome to this weeks Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie This week I am chatting with Zoë Bishop Copywriting Support For SMEs, Charities And Not for Profit Organisations about how to write a blog post. Here are some interesting stats about blogs in 2022 77% of internet users read blogs Source (Source: Daily Infographic) 68.5% of people think blogs add credibility to a site. Source (Source: Social Marketing Writing) During our chat Zoe and myself discussed the importance of having a plan. Understand why you are writing the blog post What you want to achieve Here are a few examples  Blog posts can answer questions to help your ideal clients. You can showcase your expertise and why do business with you. How to write headlines that will hook your audience. Give value a reason to read your blog. Create a teaser to create interest and a reason to read more. Introduction to your blog. Why read your blog post. Let your introduction be unique Give people focus and clarity what they will learn from reading your blog post Main copy of the blog post The main copy needs structure what problem will it solve. What story have you to tell What solution do you offer. Use formatting make it easy to read and understand Give the reader action steps what to do after reading the blog Call to action What do you want your reader to do  Book an appointment Visit another blog post your have written  Final Statement Solution how you can help Any added bonuses and ebook and more Proof Reading Zoe's Recommendation read you blog post out loud Get other people to review it  Use grammarly.com to check spellings and more  Check are there any words are difficult to understand Zoe's Final Recommendations Repurpose you blog post , create social posts from it , info graphics , video and so much more Test to see what works best Ask people what you should write about The more you write the more confidence you will build about writing Zoe's Contact Details  Website torchlightmarketing.co.uk Email zoe.bishop@torchlightmarketing.co.uk Many thanks for listening to this podcast , Rosemary O'Shaughnessy digitalcontentmanager.ie I work for freelancers , health and wellness professionals. WordPress Websites , I am a Canva Champion LinkedIn One to One Training, Training and Skills Workshops Digital and Visual Content digitalcontentmanager.ie

Welcome to this weeks Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie . This week I chat about tips for hiring a freelancer. Thinking of hiring a freelancer , are you aware 54% of Google workforce are Independent contractors/ freelancers. Source Bloomberg Hiring Freelancers can be cost effective , flexible and productive for your business. Advice for Hiring Freelancers  A clear precise outline of what skills hard and soft skills that are needed. Remember the importance of soft skills to keep work on track time management communication and so much more. Enthusiasm skills can be thought the wrong attitude can break a business relationship Core Skills , has the person certification proven track record Relevant work experience in your sector. The person is not a know it all and willing to keep learning and improving currents skills Learn new skills and adapt as your business has new needs as time passes. Best of luck finding the right freelancers  Rosemary O'Shaughnessy digitalcontentmanager.ie I help Startups, Wellness Experts & Freelancers to simplify their Digital Content Creation  Help with WordPress Websites Design , Canva , One to On Training , LinkedIn ,  Skills Workshop,  and Zoom support. Why not contact me  so we can arrange a chat and see how i can help you and your business. digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Rosemary O'Shaughnessy

Welcome to this weeks Podcast, this is Rosemary O'Shaughnessy digitalcontentmanager.ie This week I am chatting about working as a freelancer and recommendations for working with clients. Be an expert, when we working in areas that we have expert skills we are faster , more productive and can achieve so much more. Keep learning as your skills evolve you can offer more and give more value to your clients. Trends keep up to date and learn skills that are in demand and that are repeatable to have continued business. Industry, what sectors have you experience and can give extra service to clients. Understanding an industry and the needs of businesses and it's customers. What is unique about you that makes you shine and will make people wish to hire you? Do not be afraid of your competition. Final Recommendations What inspires and motivates you be the best you can be. What are you goals for income for your business Do not understand the important of your health and happiness running a freelance business.  If we are not happy and well we will achieve less An interesting piece of research from Oxford University "Happy workers are 13% more productive" Do what makes you happy. Many thanks for listening to this podcast and if you have recommendations for the podcast contact me. Why not contact me to learn how I can help your business with WordPress Design, Canva , Training and Skills Workshops digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Rosemary O'Shaughnessy

Welcome to this week's Podcast where I speak to Jim Meldrum who is a Linkedin Expert ,Marketing and Sales Consultant. LinkedIn has been the most trusted social media platform for the last five years. We spoke about how to attract your idea client. How to create your profile to have it ready to do business How to create the correct content to attract business How posting regularly helps you and your business stand out What content get attention and attraction Polls / Surveys Educational Content Tips and Advice  to show your ability and skills Simple language that is easy to understand by your target market. Features on Linkedin Jim explains how to use the pronunciation feature to it's best advantage. We discuss the pros and cons of the content creator feature that I am testing on my own account. Jim has found only 20% will connect when the follow feature is set rather than connect. Creator mode When you have the creator option switch on, you have access to  Linkedin Live and Newsletters Posting on LinkedIn Stand out and post as most members are not posting Create content that is quick to the point Make your content relevant that builds trust, to open the door to do business Also Jim explains the percentages on the podcast of who will be ready to do business with you. Jim Meldrum's contact details linkedin.com/in/jimmeldrum https://www.eventbrite.co.uk/o/nu-strategy-workshops-28731473257 email jim@nustrategy.co.uk Many thanks for listening to this podcast. Rosemary O'Shaughnessy Digital Content Manager, I work for Professionals , Health , Wellbeing Businesses and Freelancers  WordPress Design, Canva Champion, Digital Content and Skills Workshops digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy twitter.com/RosemaryOSha Of course if you have suggestions for this podcast please do not hesitate to contact me. Rosemary O'Shaughnessy Contact Details

You are very welcome to this weeks Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie This week I will be chatting about innovation and business success. It is great to see all the businesses that have thrived during the challenges of Covid19. Earlier in the week I read an article in Fast Company about the The most innovative design companies of 2022 what got my attention was Canva was listed.  I have been using Canva for years  for my own business and customers . I am also a Canva Champon.  Canva is a design tool which can be used to create your online and offline designs. It is used by 85% of the Fortune 500 companies and local businesses and much more. I found myself thinking of Canva's Corporate values and I believe that have been important in their success story. What are they Make Complex Things Simple Set Crazy Big Goals and Make Them Happen Be A Force For Good Empower Others  Pursue Excellence Be A Good Human Make complex simple , in other wise save time and you can achieve more when things are not difficult. Set Crazy Goals Canva, Canva have empowered non designers to design. By being a force for good Canva have created momentum which has helped there business grown and innovate.  Empower and teach and that has resulted in a community to help Canva grow. Of course pursue excellence and see what you can achieve as a result. Be a good human we all want to live in a world full of good human's especially during these times. Earlier this week a business man asked for my help after looking for the answer in You Tube how to do something in Canva. He found an old video not up to date and felt frustrated. Asked me for help and I showed him how it could be done. Something for him that was complex and I was able to make it simple. Because Canva innovate yes there site changes , but also extra capability what you can achieve using Canva. If there was not innovation Canva would not have grown to the business it is today with such a loyal following. I am a Canva Champion and an affiliate if you wish to learn more about Canva do not hesitate to contact me  canva.com/digitalcontentmanager Training  Content Creation  Contact Many thanks for the support of this podcast and if you have any suggestions for it please do not hesitate to contact me Rosemary O'Shaughnessy.

I recently attended an online networking event and what happened caused me to reflect upon the importance of making your contact details user-friendly and as simple as possible. Links to your social accounts and website are simple. Other glitzy methods are not so Listen and learn how one business person lost out by making her contact details less accessible when compared to others.

Welcome to this weeks Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie this week I speak with Alana O'Regan Business & Mindset Coach / Mentor. We chat about fear and indeed fear of change- and leaving our comfort zone.  As this quote says "Fear kills more dreams than failure ever will" Suzy Kassem In the podcast some interesting topics are touched upon: Benefits of Leaving your Comfort Zone Accepting fear as a fact of life and making it your friend. How fear ties in with our comfort zone. Why faith and belief overcome fear. Why faith fear can be a good sign that you are progressing. Listen to the podcast to learn more

Welcome to this weeks Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie where I speak with Debbie Ringwood from themarketingshop.ie. We chat about the SME Community Ireland on Linkedin and support for business. SME community started on Twitter around 10 years ago supporting business online and offline.  Today the community has a LinkedIn group of nearly 700 members We believe it is the right time to activate the group again now Ireland is open for business  During covid19 more people have been using Linkedin from looking to jobs or businesses looking for advice on how to trade in a changing market The advantage of a community the members have different talents and skills to help support and guide. Different businesses have different challenges The aim of the group is  Is for it to be a safe space Where people can share ideas and advice , a few people sharing advice can help find solutions to challenges easier than if you are by yourself. Let's give each other advice as things change when people return to work. Do you want to learn about online tools that others could recommend? Advice how to work with freelancers and remote workers Debbie's Recommendations Have a plan be cautious as things are still changing Look forward and take action. My advice What did you learn from your customers during covid19 about changed buying habits What can you do now to give customers more of what they want to help your business grow.  Many thanks for listening to this Podcast Rosemary O'Shaughnessy , and of course do not hesitate to contact me if you have any suggestions for this podcast. I design and manage WordPress sites. Offer skills workshop and create digital content for health, wellness and professionals offering services  Why not contact me to arrange a zoom call so we can have a chat and you can learn how I can help you. digitalcontentmanager.ie/contact WordPress  Training Linkedin Twitter  Do join me for our next Podcast which will discuss is fear holding us back in business and life. Rosemary O'Shaughnessy

Welcome to this weeks Podcast this is Rosemary O'Shaughnessy digitalcontentmanager.ie.  I will be chatting this week about how a business lost 20% of a sale and the sales process to avoid that happening. During Covid19 are shopping habits have changed and how we spend our money. Do you understand the steps and sales process your customers take before spending their hard earned cash with your business. I buy my groceries online how did I make that decision it was due to the offline and online world I noticed a van saying FREE local delivery I visited the website to see if it had everything I wanted in stock on the website I noticed some things I wanted were missing I talked with the owner of the business and we agreed I would get the special offers online and then email my grocery list and include the items that I want that they do not promote online like senior dog food. Is it clear how your customers contact you and ask questions to see if you have an extra product or service and can you source it for them. Like in my case senior dog food. Online FAQ or to contact the business offline for example Make it easy for your customers they are busy if the buying process is complicated they could decide not to buy. Like I decided to buy 20% less when I was not offered options when certain food were out of stock. Make it easy for your customer to buy more not less. I buy food every week, 52 weeks of the year if I buy 20% less and other customers that s a lot of money for any business. Now are you using a CRM Customer Relationship System What is a CRM it s a way to keep a note of those extra things your customers like or do not . Also to give you information to offer that extra customer service to stand out from your competition. Examples are HubSpot, Zoho, Salesforce In my example if I mention my birthday is happening in 11 months time and I like chocolate cake , the business could have a reminder to send a slice of chocolate cake with my weekly grocery delivery. I would be so happy and would tell friends family and more  . Happy Customers help grow businesses. Do your customers know what you offer Are you offering quality reliable service  If they want to buy something new from you do they know how to ask? Many thanks for listening to this Podcast this is Rosemary O'Shaughnessy Digital Content Manager  I work for health , wellbeing and service providers I design and manager WordPress Websites, Offer Online Workshops and create digital content. Contact me to have  chat and learn how I can help you and your business Contact  Website LinkedIn Twitter Many thanks for supporting this podcast Rosemary O'Shaughnessy and of course do feel free to contact me with your recommendations for the Podcast.

Welcome to this weeks Podcast Rosemary O'Shaughnessy Digital Content Manager.   This week I chat with Amanda O'Rourke Inner Calm Coach to High Achieving Women in Business. As Amanda discussed she works with high achieving business women to help them thrive and enjoy what they do. The focus of our chat was about the importance of confidence for business women. Amanda explained how a lack of confidence can affect the financial success for business owners.  Confidence gives you energy knowing you can get things done. Believing what you can achieve. Relationships are very important with clients and potential clients. If you lack confidence you might not even have a conversation to get new business. Confidence helps your business grow as you will push yourself to achieve more.  You will try new things. Confidence builds confidence the more you do something the more confidence you will build around that skill. Confidence is something that can always grow and develop with practice. Set goals and believe that you can achieve , as a result you are more likely to get results. Confidence has helped many business people learn new skills and adapt which has helped business during Covid19 and thrive. Amanda's Recommendations for Business Be kind to yourself. Do what you need to do to be in a positive mindset. You need to be in a positive mindset to be the best version of yourself to give value to your clients. Plan as things will work out. Focus your energy on being a success. Try to ignore people who distract , are negative who take your focus away from your goals Many thanks for listening to this podcast Rosemary O'Shaughnessy  I work for coaches health and wellness professional creating WordPress Sites and Managing them. I offer skills workshops, to help your business thrive online Why not contact me to have a chat on zoom to learn how I can help you and your business. Contact Details - Let's Chat  LinkedIn Twitter  Many thanks for your support of this podcast Rosemary O'Shaughnessy - Digital Content Manager 

Welcome to this weeks Podcast Rosemary O'Shaughnessy Digital Content Manager.  I chat with Kier Adair who is a virtual photographer and coaches camera shy business owners. We discuss the importance of being confident in front of a camera so you are shown in your best light. Kier works for women business owners who need confidence to be seen. She builds relationships with her clients before the photo shoot. On the day of the photo shoot it is about having fun and so you are at your best. As the saying says the camera never lies. When you feed good confident, and energetic it comes across in your photo's. Being at ease in of a camera is so important with the help of your professional photographer. Feeling good makes your personality shine for your brand photos. Confidence builds trust which is very important for businesses. How can you be confident for your brand photo's Your mindset being in a good mood. What are your best points to show? Avoid double chins elevate your shoulders and back.  Positive thinking. Confidence to show  your imperfections. What part of you do you want to focus on? What is a Virtual Photographer How brands photos can e taken without you having to travel for a professional photo shoot Through and app Kier can take control of your camera  You do not see when the photos are being taken Kier has a brand consultation before the photo shoot, so she understands what you wish to portray. Virtual Photography is really relaxed and fun as you are in your own setting? Virtual photos work for all ages  It works for techie and non techie  Images are downloaded by Kier edited and then you receive a gallery of photos. Kier can work with people all over the globe Authentic images Virtual photography is entry level pricing for your brand photography 72% of women do not like getting there photos taken Kier's Advice for your business success Very important to be seen online Images that are a true reflection of you Being agile and adaptable to your customers needs. Stand out in a busy online world Photography for your online and offline offers Contact Kier to learn more how she can help you.  kieradair@gmail.com. linkedin.com Many thanks for listening to this Podcast Rosemary O'Shaughnessy, Digital Content Manager. I design and manage websites and offer skills workshops for Service Providers , Health and Wellness Professional and Coaches  Contact me to learn more how I can help you. digitalcontentmanager.ie digitalcontentmanager.ie/contact-me https://www.linkedin.com/ @RosemaryOSha Please do not hesitate me if you have any suggestions of what you would like to hear in this podcast. 

Welcome to this weeks Podcasts where I speak to Carol Harris who is the author of Networking for Success 2nd Edition about her book .  Over the last 30 years she has thought vital business skills to help business grow. She is a Fellow of the Chartered Institute of Personal Development and a Council Member of the Chartered Institute of Management Consultants. Carol was also was a Director of the Arts Council of Great Britain. Today Carol is an author , corporate trainer and thriving international networking marketing business. Why did Carol write a second edition of this book, because networking has changed during Covid19 including with online networking. The book is told in a story format that is easy to understand. Why does Carol believe networking is important for business. It is important to help businesses grow through contacts and associations Learn from people get support and build new contacts. Networking is usually inexpensive How to network effectively. Have a strategy What results do you want to achieve with your networking Be selective with how you spend your time and what events to attend. Choose networking groups that fit with your interests and what you do Networking is it very important to schedule time and follow up your contacts. As the saying goes the fortune can be in the follow up. Speak within your comfort zone and skills that you will have confident to speak about. Be prepared, about what you are going to speak about. Pick two to three things to speak about. Be calm, breath and take a pause if you need to think. If you do not know something , tell someone , that you will get back to them about the question after you double check. Ask questions they get attention. Questions can open conversations. Listen do not just talk. Establish a point of contact so you can follow up and learn more about the person and their business. Carols Recommendations for Business to Thrive Do what motivates you Use your time wisely Learn new skills Improve your systems  Remember with online world it is easy to do business local and global Carol Harris Contact Details  carolharris.uk 07789990358 (text only) (Home) info@carolharris.uk linkedin.com/in/carolharrisuk Sign up for Carol's Newsletter on Linkedin and her website. Coaches,  Professionals, Health Wellbeing and Holistic Businesses Professionals. I design WordPress Websites and Management. Skills workshops to help take away the overwhelm of the online part of business. Why not contact me to have a chat and learn how I can help you and your business. Contact Me  WordPress Design Training @RosemaryOSha linkedin.com/in/rosemaryoshaughnessy Of course do not hesitate to contact me, if you have feedback about the podcast and more  Rosemary O'Shaughnessy

Welcome to this week's Podcast Rosemary O'Shaughnessy - Digital Content Manager.  This week I speak to Jaz Goven founder of Magical U which is training to fast track managing challenges for children and adults alike. To be the best version of ourselves. We discuss how many peoples problems can be traced back to childhood, and how Jaz has created a game called Magical U for people/children of ages - from children up to adults of 8O years old. No one understands problems as much as the person who is experiencing them. How by playing the game you can identify what is your internal problems and identify how you can solve these problems. How you can use the game, to resolve everyday problems which can be increased by the challenges living with Covid19 for many people. How it can help with emotions like anger, and things that we have not managed and could be holding us back. When we have balance we are more creative and enhance other life skills on how to respond to life rather than just reacting. Jez what are your recommendation to help people and businesses thrive. Be creative  See things in a more global context Be curious Adapt  Listen To learn more about Jaz and Magical U visit  jazgoven-fasttracktechnique.com jaz@fasttracktechnique.com Many thanks for listening to this podcast Rosemary O'Shaughnessy digitalcontentmanager.ie. I work for health and wellbeing professionals, services providers and coaches. I create WordPress sites and offer online skills workshops. Why not contact me to arrange a zoom call and learn more about how I can help you and your business. digitalcontentmanager.ie @RosemaryOSha linkedin.com/in/rosemaryoshaughnessy  

Welcome to this week's Podcast where  I speak to Kaidi Koiv who is a medical herbalist and has worked for the (EMA) European Medicines Agency. She understands the value of how pharmaceuticals can help us and herbs. She is aware of side effects of medicines and how herbs can heal many health issues. How Herbalists, nature and doctors can help us with our health challenges. Kaidi, explains how there can be side effects with medicines and how nature has so many wonderful cures . She gave me many examples. Also how breathing and being outdoors is so good for us including if we are feeling anxious or stressed. How Chamomile and nettles can help us. Stress Recommendation for managing stress Lemon Balm Rosemary Immunity / Gut Health Recommendations Elderberry for seasonal colds and flu Lympathic System recommendation Marigold Kaidi Recommendations for our health Take herbs and spices everyday Sleep When under the weather speak to a Doctor , Herbalist  and Nutritionist The importance of digestion for our health Key take points from Kaidi for business success in the wellbeing sector Be adaptable  Be willing to change  Work with other wellbeing/ health professional to offer more value to your clients. Kaidi's contact details  herbawell.co.uk kaidi@herbawell.co.uk Many thanks for listening to this Podcast Rosemary O'Shaughnessy Digital Content Manager I work for health and wellness professionals, creating WordPress Websites, creating Digital Content and offering online skills workshops. Why not contact me to learn how I can help you and your business digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha  Of course if you have any recommendations for this podcast please do not hesitate to contact me.

Podcast Sharon King Career Change Expert and Accredited Senior Practitioner Coach.  In this week's Podcast, I was delighted to speak to Sharon King Accredited Senior Practitioner Coach who is a specialist in career change. Thinking of changing your career and looking for a career coach that is the right fit for you. Here are lots of valuable advice from Sharon · Look for an Accredited Coach and of course with the right ethics · Arrange a consultation to see if they are the right fit for you and your needs · Remember it is a service and different career coaches specialise in different careers and stages of peoples careers. What do you need to make a career change? · Your mindset, do you need help? · Feeling a lack of confidence · Have you skills that are transferable with a change of career · What is driving you to want to change your career · Identify what barriers could stop you. What are the top skills employers want in-demand skills? · Data Analytics · Have you good problem-solving skills? · Can you grow a client base remotely? · Support a team remotely and with a hybrid model? · Are you resilient and adaptable? · Can you work as a team? Sharon Kings final recommendations · Life is short not to be happy at work · What skills have you in place that will fit with a career change Contact Sharon to learn about her career change program for · Clarity · Direction · Having a career with purpose Sharon Kings Contact Details · linkedin.com/in/sharon-king-10434a4b · silverbirchcoaching.com Many thank for listening to this Podcast Rosemary O'Shaughnessy . If you have recommendations for this Podcast please do not hesitate to contact me.If you need any help with WordPress Website Design, Digital Content and Training get in touch digitalcontentmanager.ie inkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Looking forward to catching up again next week.

Sport matters to us all whether we are spectators or players and it is fair to say that the last two years have brought chaos into the world of sport but hopefully we are coming out the other end. My podcast this week is with Aidan Raftery a Sports injury therapist who is an online friend for a number of years and the podcast arose out of Aidan's recent appointment as sports physio for Sparta Belfast  Futsal Club who will be competing in a UEFA tournament later this month in Estonia.Aidan is no stranger to the sport of football futsal because he previously filled a similar role in Kiev in 2019 for the Irish diabetic futsal team. Many of you may have limited knowledge about futsal but to generalize it is a high intensity indoor football sport which is recognised for being great for ball control and skills and is exciting to watch because it is an attacking form of football that is non stop end-to-end stuff

Wellness In Our Lives Welcome to this weeks Podcast Rosemary O'Shaughnessy Digital Content Manager In this week's podcast, I speak with Brian Barnes who is a specialist in the field of wellness in so far as both the individual and employers are concerned. What is really interesting about Brian is that he has a long-standing background in nursing both in the general health and mental health arenas, as well as time spent dealing with addictions and a stint with the prison service. Brian is also a qualified hypnotherapist/wellness expert and delivers workshops for employers and organisations who are anxious to promote well-being and productivity in their workplace. His business model focuses on the importance of person-centred solutions as opposed to the approach that one size fits all. In our chat, our discussion ranges from Brian introducing himself, to wellness in our lives and in the latter part of our chat Brian imparts some tips for dealing with stress in our lives. We also discuss how COVID has impacted our stress levels and his insights are very interesting. If you want to deal with Brian he offers a discovery call - full details on his website at: https://brianbarneswellbeing.com facebook.com/bbwellbeing linkedin.com/in/bbwellbe Many thanks for listening to this podcast Rosemary O'Shaughnessy from Digital Content Manager  I design WordPress Sites, WordPress Management, Training and Digital Content. digitalcontentmanager.ie facebook.com/digitalcontentcreationireland twitter.com/RosemaryOSha linkedin.com/in/rosemaryoshaughnessy pinterest.ie/DigitalContentManager My contact details if you would like to contact me with feedback about this podcast or discover how I can help your business  digitalcontentmanager.ie/contact

Welcome to this weeks  Podcast from Digital Content Manager Rosemary O'Shaughnessy.  This week I had a chat with Sharon FitzPatrick from Lifestyle with Sharon who is launching her website with weekly recipes and her plans going forward We spoke about what inspired Sharon to set up a New Tube channel for her recipes. We chatted about Sharon's first video how to cut an onion without crying. This developed to a weekly recipe You Tube Channel The focus is of nice and simple recipes The website will have a weekly , blog including a video , listing ingredients and time it takes to make the recipes. Subscribers to the site will receive and email with each weeks recipe The recipes are planned to be versatile and Sharon had attracted an audience from teenagers learning to cook to mums and a lot more. Sharon's teenage audience like the chocolate muffins in particular. Final thoughts from Sharon Do not be afraid to start something new. Provide products and services that help people Have consistency to build momentum  Us Social media to build an audience and keep in touch with your customers  Sharon's Contact details  lifestylewithsharon.com instagram.com/lifestylewithsharon twitter.com/SharonLifeStyle facebook.com/lifestylewithsharon linkedin.com/in/sharon-fitzpatrick Many thanks for listening to this Podcast Rosemary O'Shaughnessy I design WordPress Websites , Manage WordPress , teach on zoom and create digital content. Why not contact me to arrange a One to One Zoom call to learn how I can help you My contact details  digitalcontentmanager.ie facebook.com/digitalcontentcreationireland twitter.com/RosemaryOSha linkedin.com/in/rosemaryoshaughnessy pinterest.ie/DigitalContentManager Of course if you have any feedback about this Podcast send me a message  digitalcontentmanager.ie/contact

This is Rosemary O'Shaughnessy Welcome to this weeks Podcast where I discuss why I use WordPress to design websites. What is WordPress It is a web publishing software. To create and design websites That can adapt and grow with your business WordPress was established in 2003 and WordPress in 2021 2021 WordPress Powers 39.5% of all websites 2021 Shopify  3.2% 2021 Wix 1.5% 2021 Squarespace 1.5% Source Search Engine Journal - Stats  Examples of companies using WordPress in Ireland  Construction Industry Federation (CIF) which represents the building sector and over a hundred and twenty thousand workers Legal Solicitors Arthur Cox - One of the biggest legal firms in Ireland Luxury Golf - Mount Juliet Golf Course  WordPress Design , Training and Digital Content - Digital Content Manager  WordPress  Design you can customize WordPress Functionality can be adapted for the needs of your business.  Here are a few examples Ratings, Training , Shop Virtual and Physical , Booking Systems just to name a few. Advantages of WordPress WordPress is constantly being improved Support, there are many specialists who can help you enhance your site You have control over your content You can learn how to update your site Have some manage your site You can create your content and an expert can update your site etc  Many thanks for listening to this podcast Rosemary O'Shaughnessy Why not book a call get to know me and how I can help you and your business . I design WordPress Sites. train online and create online content. Contact me at  digitalcontentmanager linkedin.com/in/rosemaryoshaughnessy RosemaryOSha Of course if you have any recommendations for this podcast or you would like to be a guest do not hesitate to contact me. Rosemary O'Shaughnessy

Podcast this week's Podcast I spoke with Debbie Bridge winner of the UK 2021 SME voiceover artist of the year award. We talked  about what voiceover is and why use  a voiceover artist Voiceover artists are professional and get your message across easily. Not to lose the attention of your target market when promoting your business How voiceover makes your audio stand out from the crowd. Help people remember what your offer. Think of Morgan Freeman and how he gets businesses remembered. Sound helps people recall what a business is about. Why use voiceover when expanding to new markets  How a professional presents in a way that is easy to understand. What type of voices and accents do we hear and understand. How can voiceover artists help business thrive Are you using voice to promote your business.  The world is more connected with voice and during and  after Covid-19 Think of all the choices to listen to audio. Voices can make a brand stand out and get attention. Final thoughts from Debbie We will continue to market online We will be found online or not Voiceovers part of the marketing mix. linkedin.com/in/debbieannbridge debbiebridge.com  (Debbie Bridge Voice Overs) Many thanks for listening to this Podcast Rosemary O'Shaughnessy I work for health wellness and local business. I design WordPress Websites and manage WordPress , I offer workshops and create digital content. Why not contact me for a one to one zoom call where you can learn how I can help you and your business. digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy twitter.com/RosemaryOSha contact-me Rosemary O'Shaughnessy

Podcast Interview Rosemary O'Shaughnessy with Suzanne Brooker Therapist Helping Therapists Market Online May 23 • 30:49 This episode is a draft and can’t yet be heard by anyone but you. In this week's Podcast I interviewed Suzanne Brooker a therapist for 26 years, her clinic is in person and online and she teaches Mindfulness, Meditation, Rahanni/Reiki healing, and personal development. During the interview, we talked about Suzanne's exact skill set as a Certified BodyTalk Practitioner and Partner at Nature's Frequencies and much more. How she has helped therapists, adapt and market their business online during Covid-19. Teaching Therapists how to be confident and understanding the needs of a therapist business Tools to manage and present their business and to be able to work with clients online Health challenges that many therapists have had to manage working online and for clients Anxiety Sleep Issues  Pain and much more How Suzanne found EMF Shields have helped and she recommends time in the outdoors for all of our health. How Suzanne, believes lead by example, practice,  and attend online events and the importance of building confidence. There are clients you will need to encourage to go online therapists and their customers. Suzanne also recommended swapping skills and services with other therapists So you understand what they offer  The therapist speciality and skills To understand what the service is like for potential customers Make it easy to recommend your business. People refer to businesses that they trust and know that there is quality of service and products. As we do not want our business colleagues, friends, or family receiving service that is not up to standard. Final thoughts Create a worldwide trusted network Therapists can have clients in the international space Which has grown during Covid-19 Build a community of like minded people  We like to do business with people who are like-minded with common purpose What skills and service have you to offer that can make a difference for your customers. ,Linkedin inkedin.com/in/suzanne-brooker Email  suz.brooker@icloud.com Many thanks for taking the time to listen to this Podcast Rosemary O'Shaughnessy I work for health, wellness providers, therapists and service providers.  I design WordPress Sites, Manage WordPress Site, I offer  Workshops and training and create digital content. Contact me to arrange a One to One Zoom chat to get to know me and learn how I can help you. digitalcontentmanager.ie  linkedin.com/in/rosemaryoshaughnessy  RosemaryOSha pinterest.ie/DigitalContentManager  facebook.com/digitalcontentcreationireland Wishing you success with your business now and after Covid-19 Rosemary O'Shaughnessy

This week I spoke to Whitney Ortiz who is a social entrepreneur, connector, and stress relief and well-being coach. A very interesting chat discussing the challenges that face many women who are business leaders because they are not just leaders in business but also maybe wives, mothers, and caregivers as well. A lot of balls to juggle. Because - One size does not fit all as women leaders are all different with individual circumstances, we discussed how Whitneys Whole Health Self Care Series takes into account differing life circumstances and is customized for the individual needs of any women business leader. Learn a lot more by listening to this episode Many thanks for listening and supporting this Postcast I work for business who provide services , health and wellness are my speciality.I design WordPress Websites , Manage WordPress Teach and Create Digital Content. If you want to learn more about how I can help you , contact me to arrange a One to One Zoom call. digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy twitter.com/RosemaryOSha facebook.com/digitalcontentcreationireland pinterest.ie/DigitalContentManager Rosemary O'Shaughnessy

Interview with Jana Honková a Certified Coach for Individuals, Corporations, and Non-profits During this week's Podcast, I spoke to Jana Honková who is a certified coach who can help people in business, and nonprofit organizations. During the chat we spoke about: · How coaching can help with our Mental Health. · How coaching helps firstly with visions and what do you on a personal level or business level or in what you want to achieve · How coaching helps Identify what steps you or your business need to take to achieve. We also spoke about Jana's work with the Better World initiative to create Balance, Equality, and inclusion for all and her coaching for organizations and also working with the Children's Crisis  Jana explains the primary role of a coach is one of a safe environment for a client away from stress when it is easier to be creative with solutions to challenges.

In my Podcast this week I spoke with Judith Rafferty who is a copywriter who specialises in copywriting that converts. That’s important folks!. During the conversation, we chatted about how Judith works for professionals such as solicitors and accountants. Then we got into discussing how to create copy Copy that is customer-focused and stands out How to write copy that is engaging and inviting How to structure content that is easy to read and understand The importance of understanding the needs of the audience. When we read most of us are asking the question of what's in it for me Does the copy answer my problem or challenge Make your copy engaging and sell a result and outcome. Judith’s final thoughts Make your copy compassionate and people-focused Remember people want authenticity What are your brand values Stay visible Give value Adapt your content Judith Rafferty - linkedin.com/in/judith-rafferty Website fruitionventures.co.uk Many thanks for listening to this Podcast Rosemary O'Shaughnessy https://www.digitalcontentmanager.ie https://www.linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Contact me for a FREE 20 minute 1 to 1 Zoom call to learn how I can help you with WordPress Website Design Zoom training, workshops Digital      Content Creation Rosemary O'Shaughnessy

During this Podcast, I had a really interesting chat about the importance of “sleep” with Janet Adams a Hypnotherapist who is physically based in Belfast but also practices virtually as well. Janet speaks about the importance of quality sleep to be at our best which is obviously very important for business owners. Are you running a business-stressed-      and finding it difficult to sleep? Janet discussed how she offers a solution-focused approach to this challenge. We discuss how to get help and commit to solving this challenge Janet explains how Rapid eye movement sleep (REM sleep or REMS) is a unique phase of sleep it reduces anxiety, which is so important for any of us running a business. If we are calm we usually make good or better decisions. In the Podcast we discuss How to manage challenges that could affect your sleeping How to relax How good quality sleep helps us have energy which is so important for running a business How we need sleep for brain and mental health Our brains reboot after we sleep. Lack of sleep is even linked to weight gain. Visit Janet's, website to learn more about how she helps her clients. (Website & Twitter details Below) welcomehypnotherapy.co.uk          Janethypnosis

During the Podcast we discussed the importance of energy, being calm and relaxed to make better decisions How Karen uses EFT- (Emotional Freedom Technique) visualisation and much more to help her clients. How energy works and how to help increase your energy levels. How one can focus on the unconscious to help you make changes in your life The next thing we discussed working from home during Covid-19 and how being surrounded by technology can affect our health. Especially when boundary's for working and life are not as clear when working remotely. During this chat, we discussed EMF shields which Karen uses herself. How Karen recommends meditation. The importance of taking time to relax, and resting. Another area Karen helps clients is with visualisation. How to make visualisation work, clarity focus, to help it to serve you. Lastly we discussed running a business for a wellness practitioner during Covid-19 and what has worked for Karen. The importance of networking with like-minded people and how therapists recommend other specialists. How during Covid-19  zoom has opened new opportunities people only want to know what you can do, and not the same concern about location when hiring a therapist. How many therapists have thrived during Covid-19 and how Karen herself has given presentations which has created new opportunities as people learn about skills and how you can help Also how Karen has used Linkedin during Covid-19 Many thanks for listening to this Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie digitalcontentmanager.ie/contact-me inkedin.com/in/rosemaryoshaughnessy @RosemaryOSha

Podcast - I enjoyed a chat with Karolyn about how Facebook Ads Platform can help your business grow. During the interview we discussed. What type of ads work How to get attention quickly Design and headlines The difference between search and interruption marketing We discussed visuals,  and video  Ad Copy Structure to engage and create a desire Clear simple call to action.  Budget Time it the key to success  Contact details for Karolyn J Gamble www.karolyngamble.co.uk www.facebook.com/karolyngambleagency Many thanks for listening Rosemary O'Shaughnessy digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha facebook.com/digitalcontentcreationireland

Podcast Interview with Jez Hunt who supports coaches therapists to have business with purpose. Podcast this week I spoke to Jez Hunt who helps coaches, healers and therapists have a business with purpose. During our chat we discussed Hot to keep a business on track during Covid-19 Why not panic if under stress What you can do Why meditation can help business people The importance of using your intuition The importance of clearing your mind and relaxing Challenges and about how to adapt beliefs Focus respond rather than be reactive Answers are within us Jez Hunts Details Website: https://jezhunt.com Contacting form: https://jezhunt.com/discovery-session/ 7 Days to Self Meditation Programme: https://offers.jezhunt.com/7-days-to-self/ Belief Buster Workshop: https://offers.jezhunt.com/belief-buster-sessions/ £30 off Discount Code for both the Meditations and Workshop for our listeners:  ROS-JH-30 Many thanks for listening to this podcast Rosemary O'Shaughnessy digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy twitter.com/RosemaryOSha

Sharon Fitzpatrick operates an excellent Youtube channel called "Lifestyle with Sharon" with videos teaching you how to make delicious healthy home-cooked food-visit it here Our health is vital when running a business every day and in the interview, I discuss with Sharon healthy eating habits and simple lifestyle choices to make life that bit easier.  Sharon chats about her plans for her business and gives advice for lifestyle, health and her recommendations for our health which is vital when running a business. In the interview we also discuss: Food for optimum health  Best practices to help manage stress.  How to manage to-do lists. How to avoid procrastination Tips for running a business CONTACT DETAILS FOR SHARON Fitzpatrick: https://www.youtube.com/channel/UCZMgOihlmKVx2mX-Wb_KZKQ https://twitter.com/SharonLifeStyle https://www.linkedin.com/in/sharon-fitzpatrick-370a756b/

Podcast Interview with Mitali Deypurkaystha Book Coach | Book Mentor | Book Publisher and Host Rosemary O'Shaughnessy Digital Content Manager. If you are a coach, speaker or consultant - then this Podcast should be of interest to you. Have you considered: Writing a book to grow your business? Using a published book as a lead generating tool?. How to write a business book and make it easy to understand for business readers. Is confidence holding you back from writing a business book. Recommended tools for writing a book. read-ability.com mind42.com get.otter.ai Mitali Deypurkaystha website thefreedommasterplan.com Many thanks for listening to this podcast Rosemary O'Shaughnessy To learn more about me visit digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Book a Call to learn more about how I can help your business

in this podcast, I interview Shalom Osiadi who is launching an online platform to bring food variety to the Irish public through ethnic foods being cooked locally.  He hopes to launch this online platform that allows people to improve their cooking skills whilst allowing the public to benefit by being able to buy diverse food choices from the platform- delivered to them. Learn all about the platform in the Podcast! Visit the site www.escamenu.com Many thanks for listening to the Podcast  digitalcontentmanager.ie Linkedin.com RosemaryOSha Rosemary O'Shaughnessy

Podcast. In this week's podcast, I interviewed Joanne Moorhouse Brand Photographer and Virtual Headshots Specialist for Female Entrepreneurs During the interview, Joanne and I talked about how to be professional and confident in front of a camera. She explained the importance of extensive pre-planning for professional photoshoots. Joanne also gave tips on how to relax, look healthy, and advice about what to wear for professional photos. The importance if you have a group photo that your staff do not have clothes that clash with each other. Backdrop was also discussed and mistakes to avoid.  How a photo taken at a slight angle is more flattering and taken at eye level or above. Joanne Moorehouse contact details joannethebrandphotographer.com Many thanks for listening to the Podcast Rosemary O'Shaughnessy digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Contact me for a FREE 20 minutes zoom call to discuss how I can help your business digitalcontentmanager.ie/contact-me

In this weeks episode, I interview Karen Brown who is a coach, auditor and publisher. Karen has self-published nearly 100 books on Amazon and helps people and budding authors to self-publish. We discuss: being clear about the project who you are writing for time frames involved the importance of proofreading, book covers and more Check the Podcast Out Karen's website: https://coachkarenbrown.com/ Many thanks for listening  Rosemary O'Shaughnessy  digitalcontentmanager.ie/thinking-of-writing-a-book linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha

You are in a shop -see a Magazine-What most often grabs your attention? For many its the cover headlines. Same with a glance at Newspapers- The Headlines!. You create a really good useful blog post- its fighting for attention to stand out from the noise- a Great Headline will Get it Noticed, giving that content the love and attention it deserves. digitalcontentmanager.ie @RosemaryOSha linkedin.com/in/rosemaryoshaughnessy

In the unique times, we are currently living through it is easy to feel dejected and sometimes we have to build up our confidence to embark on something new for example. From seeking a pay rise to creating new online content we all need to build the confidence to go for it. I was delighted to interview Natalie King who is a business confidence coach and when it comes to the issue of "confidence" you may learn something from it to input into your business model.

Are you ready and prepared for business and opportunities as they happen in 2021. Take time to reflect what has worked during 2020 and what you want to do more in 2021. What did not work in 2020 and do you need to change your plans etc. Your sales process is there room for improvement so you can speed up your sales conversion time. Review your plans simple, flexible that you can adapt if needed to achieve your goals. Celebrate your successes , so you can repeat and achieve more success in 2021. To learn more about how I can help your business visit  digitalcontentmanager.ie  linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha Many thanks for listening  Rosemary O'Shaughnessy

This weeks podcast, I chat with Mary Corbett from  marycorbettcoaching.com  about how to reduce stress for your business. How to manage time ? How to adapt to uncertainty? Goals and planning Tips for our mindset to achieve in 2021 How to have a balance for your business and your personal life. Final tips to reduce stress  Many thanks for taking the time to listen to the podcast Rosemary O'Shaughnessy Work for business that provide services, professionals , health , wellness and startups. How I help , do you need digital content created , WordPress design, digital content edited or repurposed.  Also would you like to learn how to do it for yourself. My contact details: digitalcontentmanager.ie linkedin.com/in/rosemaryoshaughnessy @RosemaryOSha

In this podcast, I interview Ladey Adey who is an online expert in the world of online business networking as well as being an author and publisher,  and motivational speaker.  Along with her daughter, they have written over 10 books, individually and together, with many more planned or in production. You can visit her site at https://www.ladeyadey.com/. In this interview, we discuss business networking and how to use business networking effectively online in 2021. We discuss among other things how to use Zoom effectively and its chat feature. You can visit my blog  where I share the resources that Ladey  Adey mentions in the interview. Here are my contact details.  digitalcontentmanager.ie   @RosemaryOSha linkedin.com/in/rosemaryoshaughnessy facebook.com/digitalcontentcreationireland Many thanks for listening to the podcast Rosemary O'Shaughnessy

In this short podcast, I consider the question of “why hire a remote worker?” The benefits in hiring a freelancer or remote worker,  how to communicate and interact and the time-saving benefits in forming a good relationship with a freelancer. Many thanks for listening to this postcast Rosemary O'Shaughnessy To learn more about me visit   digital content manager.ie linkedin.com/in/rosemaryoshaughnessy twitter.com/RosemaryOSha

2020 is a year we will not forget due to "the pandemic" and it has impacted how we all behave and has amplified the importance of digital content marketing. 2021 is not far away and in this short podcast, I consider Google changes coming in 2021 and how blogging can help you to promote your business and I reference 2 useful tools to use in your endeavours....and more! Visit digital content manager to read the blog post if you want get the links for the resources on this podcast. https://www.digitalcontentmanager.ie/ideas-for-planning-your-digital-content-in-2021/ LinkedIn https://www.linkedin.com/in/rosemaryoshaughnessy/ Twitter  https://twitter.com/RosemaryOSha Many thanks for listening Rosemary O'Shaughnessy.

important Google changes for websites in 2021:In this week's podcast I discuss the important Google changes scheduled for May 2021 and what they mean in simple English. I also focus on the importance of quality content remaining as the most important factor...  and I discuss blogging in general from mindset to a focus on who you are writing to and why you need a content plan in place along with your research

Why Post on Social Media? The reason for this short podcast last week a businessman  asked me do I need to post on social media? My answer was simple, he learnt about me from my social media posting because of that we then organised a Zoom call to learn more about each other's businesses. Social media was the introduction to do business This short podcast considers the question and also moves into the areas of clear messaging and building trust. Changes on social media that are important that business understand. Updates and trends on social media during covid-19 and your business. Creating content for social media and what to create.  Clarity of your message to made it easy for your target market to understand what your business offers. Resources mentioned during the podcast. Facebook Stories Linked Linkedin Learning To learn more about me visit  Digital Content Manager Twitter Linkedin Many thanks for listening Rosemary O'Shaughnessy

In this short podcast, I consider what someone will do after having your business recommended to them in the offline world. Be realistic- they will check you out as much as they can online, and what's there to greet them? This short podcast focuses on the mindset and practicals you need to adoptor consider to help that online visitor decide to make the decision to do business with you. Many thanks for listening Rosemary O'Shaughnessy https://www.digitalcontentmanager.ie/ https://www.linkedin.com/in/rosemaryoshaughnessy/ https://twitter.com/RosemaryOSha

This short podcast considers the simplicity of the success story that is Amazon. When Amazon started their business in 1995, at that time their business was selling books.  They became expert book sellers. The delivered our orders when they promised. When they decided to expand we trusted them that our purchases would be delivered. Amazon learnt what their customers wanted and gave them more. Now let's think about your business. Do you understand your customer like Amazon? How can you give your customers more of what they want ? Ideas to get inspiration and how you can get ideas to find products or services to sell to your customers.  To learn more about me visit  Digital Content Manager Linkedin  Twitter Thank you for listening Rosemary O'Shaughnessy

In this short podcast, I offer some observations on writing online content particularly for blog posts and I consider mistakes to avoid. I also discuss how to get inspiration. Having the right mindset for writing for business I also recommend 2 useful tools that can be used in creating content.   Why I believe in a 3 step process before publishing your online content Tools mentioned in this Podcast - https://www.hubspot.com/blog-topic-generator  https://www.grammarly.com/ To learn more about me visit Digital Content Manager and how I can help your business. Many thanks for listening to my weekly podcast Rosemary O'Shaughnessy                

Remote Work - Time & Management! In this episode I consider why forming good habits to start the working day is important making a daily plans Using project management tools  I discuss two time management tools and what I use and why  For business good time management is very import for success and being productive when working remotely.

My name is Rosemary O'Shaughnessy I am a remote digital content manager In this podcast I discuss  the historical use of remote workers.  Why in times of COVID-19  remote work is more important than ever.  Mistakes to avoid when engaging a remote worker or freelancer. Hire Staff willing to learn and adapt as tools for remote work adapt How to communicate clearly Tips what works best remotely Tips on how to get work done remotely Project Management Tools Why use a project management tools and how they work with an example To learn more about me visit https://www.digitalcontentmanager.ie/   I work for startups , wellness health and local business . Creating digital content , WordPress sites  etc, social media promotion and coaching business how to do it for themselves

This short episode Considers Why You Should Just get started creating online content. "Practice makes perfect" is in fact a wise old saying and you will never conquer the initial fears of creating online content if you do not learn the skills involved in your preferred content medium and then just give it a go. It gets easier with learning, implementing and practising. Learn More on our website at: www.digitalcontentmanager.ie