Grooming Unleashed

Grooming Unleashed

By Ryan Alvarez
Finally, a true grooming podcast for the grooming industry! In-depth interviews with the pet industry's finest groomers, handlers, trainers, and more! Subscribe today to listen to award-winning groomers and up-and-coming groomers and stylists, everyday shop stories, and entertaining tips and tricks to help you become better than you were yesterday.
Where to listen
Apple Podcasts Logo
Breaker Logo
Google Podcasts Logo
Overcast Logo
Pocket Casts Logo
RadioPublic Logo
Spotify Logo
Episode #10 - W2 vs 1099 with Accountant Steven Alvarez
Trying to get as much depth to you all out in the grooming world, I will be holding "mini episodes" with accountant (and my brother) Steven Alvarez on tax questions that you all may have. Whether you are a shop owner, individual groomer, mobile groomer, vendor, or other entity, you will benefit from these episodes answering important tax questions.  This first episode is one you may read about countless times on grooming forums in regards to W2 or 1099 employees. Steven goes into detail about the difference of the two, the benefits of both, as well as the drawbacks of both.  You can contact Steven for further consulting for your tax questions at alvarez@alvarezcpa.com or by filling out the contact form at www.alvarezcpa.com Be sure to chime in with YOUR tax questions or comments on this episode on our Grooming Unleashed page on Facebook, found here Finally, please visit our sponsor, Loyalty Pet Products at www.LoyaltyPetProducts.com and use code UNLEASHED at checkout to save 10%  Thank you for your support, Ryan Alvarez
35:06
January 27, 2020
Episode #9 - The Legendary Khris Berry
After more than three decades working in and improving the pet industry, Khris Berry is nowhere near ready to hang it up.  This incredibly talented and inspiring young woman has been nominated (and won) countless times for some of the industry's prestigious awards.  Author, Handler, Trainer, Groomer, Salon Owner, and most importantly, mother and wife, Khris explains the importance of groomer education and  future of the industry, including how the projections of the future number of service individuals needed by the year 2026 are downright scary. Enjoy  this episode with the living legend Khris Berry! Enjoying the podcast? Please share this with your friends, coworkers, bosses, veterinarians, and other service-industry professionals.  Finally, we would like to thank our sponsor Loyalty Pet Products for making this podcast possible. Please take a moment to peruse their amazing products at www.LoyaltyPetProducts.com and score a 10% off coupon off your order when you use the code UNLEASHED at checkout. 
1:26:55
December 30, 2019
Episode #8 - Blake Hernandez : Retreats, Addiction, and Clearing the Air
Grooming Unleashed - Episode 8 - Released 12/10/2019 From a bout with meth addiction to award-winning groomer, Blake Hernandez knows how it is to be near rock-bottom and be given a second a chance, like the dog that he rescued that changed his life forever. Blake loves the spotlight and he isn't afraid to let you know, but the spotlight adores him. If it is entertaining videos or educational ones, Blake isn't afraid to be himself - and that's what makes himso special. Blake has his hands in multiple successful business endeavors, and he discusses each one with great detail in this episode.  Enjoy our episode with the multi-talented Blake Hernandez. *From December 10th - December 21st, sign up on www.LoyaltyPetProducts.com for their 12 Days of Christmas Sales! 
1:53:54
December 10, 2019
Episode 7: Kevin Alvarez of Blue Lynx Marketing - Growing Your Grooming Business with Online Marketing
In this episode, Kevin Alvarez of Blue Lynx Marketing provides groomers with practical advice on how they can grow their grooming shop business.  He discusses the importance of learning how to calculate the Average Customer Lifetime Value and why this metric is important.  He also shares some ideas on how you know it's time to increase your prices or scale your business.  He also provides practical tips on helping to improve your visibility online and the importance of claiming your Google My Business page as well as some advice on how to get reviews (and why they're important).  He explains why grooming shops that don't at least have a one page website are doing a disservice to themselves and their customers. You can follow Kevin on Twitter @bluelynxmktg or Facebook @https://www.facebook.com/alvarez.kevin Show notes will be added soon
59:43
November 18, 2019
Episode #6 - Jazare Alvarez - How to get started with Competitive Grooming
Starting at the age of 15, Jazare Alvarez was pretty sure she wanted nothing to do with grooming as a career. Fast forward 12 years and Jazare is now a rising talent in the grooming industry, taking first place finishes in IJA competitions and most recently, the NDGAA First Place choice for Intermediate Freestyle at the Orlando Fun In The Sun competition.  Owning her own shop, a breeder of purebred standard poodles, a dog handler AND a mother of two, Jazare has a hectic life - but she still manages to find time to compete and show her dogs for conformation.  With only a couple of years in competitive grooming, Jazare answers questions from you about getting into competitive grooming, what tools she uses, what her future goals are, and how she juggles being a mother of two young children and being on the road quite a bit. Enjoy this interview with Jazare Alvarez.  Jazare can be followed and message on Instagram at @TheLoyalGroomer We would like to thank our sponsor, Loyalty Pet Products. Loyalty Pet Products is offering all listeners a 10% off coupon when they use the checkout code UNLEASHED. Check out their website at www.LoyaltyPetProducts.com 
56:22
November 4, 2019
Episode 5 - Brian Cuoco - Winner of the 2019 Up-And-Coming Groomer of the Year Award
Imagine that you are a teenager who is on your way to the Junior Pro Handling Championship in Westminster. You love dogs, but something is telling you there is more to this industry. You begin to practice through the owner of the same dog you are showing. A few years later, after deciding this is an industry you want to dive in since the financial world isn't doing it for you, you choose to try your hand at competitive grooming and in the same year, you figure you want to go after your Master's Grooming Certificate. Oh, and let's top it off with winning the up-and-coming groomer of the year award for 2019 - yes, ALL in the same year. This is the life of our next guest, the humble and talented Brian Cuoco.  So if this all happened in one year, what is stopping YOU from giving it a shot?  We would like to thank our sponsor, Loyalty Pet Products. Use code UNLEASHED at checkout to save 10% on your next order at www.loyaltypetproducts.com today! 
53:03
October 21, 2019
Laura Jayne - Part 2 of 2 : Mobile Grooming, Burning Man, and Challenging Yourself
Thank you to our guest, Laura Jayne. Laura can be found on Instagram @hairofthedogpetspa as well as Facebook. Also, thank you to our sponsor, Loyalty Pet Products. Use code UNLEASHED to save 10% on your total order at www.loyaltypetproducts.com In part 2 of this conversation, Laura explains how stepping out and challenging yourself is only beneficial and explains how Burning Man has affected her mode of thought processing. Part 1 was released on 10/07/2019 Please subscibe to our podcast and follow us on Instagram at @groomingunleashedpodcast - Thank you for your support!
1:10:04
October 14, 2019
Episode #4 - Laura Jayne: Being a Mobile Groomer in Manhattan, NY Pizza, and Bacon Teasers
Thank you to our guest, Laura Jayne. Laura can be found on Instagram @hairofthedogpetspa as well as Facebook. Also, thank you to our sponsor, Loyalty Pet Products. Use code UNLEASHED to save 10% on your total order at www.loyaltypetproducts.com In part 1 of this conversation, Laura explains the passion of grooming and how getting into debt to start her mobile grooming business wasn't a huge worry for her, how getting in the ring is never "the right time", and explains how large debt never worried her.  Part 2 will be available on 10/14/2019 Please subscibe to our podcast and follow us on Instagram at @groomingunleashedpodcast - Thank you for your support!
1:05:27
October 7, 2019
Episode #3 - Hershey Grooming Expo and Why you should go
In Episode 3, which was slated to have my wife Jazare Alvarez on to discuss owning and running a salon until she became sick, I go over The Five Reasons Why you should go to a competition and trade show.  I discuss the calendar of some main shows to go in 2019 and 2020, and give some names of guests who will be on our show in the upcoming future.  Please visit and support our sponsor, Loyalty Pet Products, at www.LoyaltyPetProducts.com and use code UNLEASHED to save 10% on your next order. Like us on Instagram Here --------------> https://www.instagram.com/groomingunleashedpodcast/
30:57
September 22, 2019
Episode 2- Gabriel Feitosa: Humble Beginnings, Instagram, and Power Rangers
Episode #2 - with guest Gabriel Feitosa We are pleased to have the talented international groomer Gabriel Feitosa as our guest for Grooming Unleashed, Episode #2. Gabriel and I discuss his upbringing, how he got into this industry, how to really garner followers on Instagram, and his childhood love of the Power Rangers. Don't miss the "nastiest story" he shares.  We would like to also thank our sponsor Loyalty Pet Products. Save 10% by using the code UNLEASHED on their website at www.LoyaltyPetProducts.com - that is code UNLEASHED. 
55:19
September 9, 2019
Episode #1 - "The Outline"
We shall start...at the beginning! This is Grooming Unleashed, a Podcast for groomers. Episode 1 is a brief summary of what the podcast is all about!  Sponsored by Loyalty Pet Products. Use code UNLEASHED to get 10% off your next order at www.LoyaltyPetProducts.com Interested in sponsoring? Have a show idea or a guest you feel I should try to get? E-mail me directly at ryan@loyaltypetproducts.com and put PODCAST in the title. Thank you for finding us, but we would really like you to subscribe and to tell all of your friends about us! Thank you and I hope you enjoy! 
12:21
August 27, 2019