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In Conversation

In Conversation

By Sam Winsbury

Season 2 of In Conversation will bring you 1 personal branding tip and 1 content idea in 3 (ish) minutes. Every. Single. Day.

Plus more in-depth conversations with some of the top founders and CEO's each month.

This is the kind of thing you listen to whilst your toast is in the toaster.
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The best way to build or scale your personal brand quickly - S2E49

In ConversationJan 10, 2021

00:00
01:16
Stick to your strength - S2E48

Stick to your strength - S2E48

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 16, 202101:26
Every post costs £20 - S2E47

Every post costs £20 - S2E47

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 15, 202101:22
The more you create, the more ideas you get. Trust me - S2E46

The more you create, the more ideas you get. Trust me - S2E46

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 14, 202101:46
LIVE your personal brand, don't just build it - S2E45

LIVE your personal brand, don't just build it - S2E45

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 13, 202101:35
The lifestyle change that will dramatically improve your content - S2E44

The lifestyle change that will dramatically improve your content - S2E44

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 12, 202101:45
To POD, or not to POD - S2E43

To POD, or not to POD - S2E43

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 11, 202103:09
2 easy sources of content ideas everyone should take note of - S2E42

2 easy sources of content ideas everyone should take note of - S2E42

Struggling for content ideas? They fit into one of two types - simply by being aware of the types, you'll start generating new ideas easily.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 10, 202101:46
The best way to build or scale your personal brand quickly - S2E49

The best way to build or scale your personal brand quickly - S2E49

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 10, 202101:16
How to create content that your audience actually WANT to consume - S2E41

How to create content that your audience actually WANT to consume - S2E41

The best way to get people to read your content is to tailor it exactly around a problem or question that they have. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 09, 202101:25
How to produce quality content at scale - S2E40

How to produce quality content at scale - S2E40

Good personal branding is to produce high quality content. The most effective personal branding practice is to produce lots of high quality content consistently. Here's how to do that.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 08, 202101:55
Why you need 'conversion' style content and how to produce it - S2E39

Why you need 'conversion' style content and how to produce it - S2E39

The last of the three important types of content I mentioned yesterday is 'conversion' content. Here's 2 minute a guide to producing effective conversion content.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 07, 202102:29
Why you need 'consideration' style content and how to produce it - S2E38

Why you need 'consideration' style content and how to produce it - S2E38

The second of the three important types of content I mentioned yesterday is 'consideration' content. Here's 2 minute a guide to producing effective consideration content.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 06, 202101:46
Why you need 'awareness' style content and how to produce it - S2E37

Why you need 'awareness' style content and how to produce it - S2E37

The first of the three important types of content I mentioned yesterday is 'awareness' content. Here's 2 minute a guide to producing effective awareness content. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 05, 202101:42
The 3 types of content that will actually get you clients - S2E36

The 3 types of content that will actually get you clients - S2E36

Your personal brand should be practical - meaning it should get you clients. Here are 3 types of content you should be posting if you want to achieve that.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 04, 202102:30
Ignore the rise of media brands at your own peril - S2E35

Ignore the rise of media brands at your own peril - S2E35

Media brands are an incredible vehicle for your personal brand. Use them! 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 03, 202101:33
Make the comments section POP - S2E34

Make the comments section POP - S2E34

The comments sections of your content can be gold, if you use them properly. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 02, 202101:56
3 powerful personal branding strategies to look out for in 2021 - S2E33

3 powerful personal branding strategies to look out for in 2021 - S2E33

Here are 3 interesting methods you can use to build a powerful personal brand in 2021. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Jan 01, 202103:01
Final thought of 2020: How to always be in the conversation - S2E32

Final thought of 2020: How to always be in the conversation - S2E32

If you can do this, you'll always be in the conversation, regardless of what the economy, platforms or algorithms are doing.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 31, 202001:16
My top 3 personal branding reflections from 2020 #2 - S2E31

My top 3 personal branding reflections from 2020 #2 - S2E31

What your personal brand to be magnetic? You need this. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 30, 202001:37
My top 3 personal branding reflections from 2020 #2 - S2E30

My top 3 personal branding reflections from 2020 #2 - S2E30

What actually is personal branding? Here's what I realised this year. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 29, 202001:32
My top 3 personal branding reflections from 2020 #1 - S2E29

My top 3 personal branding reflections from 2020 #1 - S2E29

This week's episodes will focus on my 2020 reflections and 2021 advice. Today's tip is around not feeling gross when building your brand.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 28, 202001:50
Want to become a better writer? Become a better _______ - S2E28

Want to become a better writer? Become a better _______ - S2E28

If you want to become a writer, one of the best things you can do is become a better thinker. Take time to think and reflect more.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 27, 202002:03
Sometimes no call to action is the best call to action - S2E27

Sometimes no call to action is the best call to action - S2E27

CTA's are important, and you shouldn't be afraid to use them. But don't forget, no CTA can be more powerful. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 26, 202002:05
How to leave a lasting impression and become influential through content - S2E25

How to leave a lasting impression and become influential through content - S2E25

If you want to leave a lasting impression on your reader, use real examples to contextualise the advice you're giving in your content. It shows that you haven't copied it from a random blog...

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 24, 202001:49
The most important part of any piece of content is... - S2E24

The most important part of any piece of content is... - S2E24

The most important part of any piece of content is the headline. Hands down. 

People are not on LinkedIn for you specifically, they're on LinkedIn to educate themselves, get quick wins and do business. So you need to write a headline that grabs and keeps their attention. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 23, 202001:28
The simple way to improve content, literally - S2E23

The simple way to improve content, literally - S2E23

People are busy. People are lazy. So if you want them to read your content, make it simple. That doesn't necessarily mean shorter.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 22, 202001:34
Less is more when writing content - S2E22

Less is more when writing content - S2E22

If you want to write content that people actually read, cut your words ruthlessly. If it doesn't add meaning, it doesn't need to be there. This is especially true for 'filler words' (just, that, really)

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 21, 202001:44
Sitting on the fence makes you so.... unremarkable - S2E21

Sitting on the fence makes you so.... unremarkable - S2E21

Stop being afraid to take a stance. Polarising people is one of the best things you can do for your personal brand. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 20, 202001:32
Quality vs Quantity: What matters more? - S2E20

Quality vs Quantity: What matters more? - S2E20

Quality first. Then Quantity. Listen to find out why. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 19, 202002:09
This will drastically improve your copy - S2E19

This will drastically improve your copy - S2E19

The best content copywriting tip I can give is to write how you speak. No need to jazz it up or overcomplicate. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 18, 202001:16
Doing this will massively improve the quality of your content - S2E18

Doing this will massively improve the quality of your content - S2E18

Something that has helped me write better LinkedIn content for myself and my clients is writing a first draft of the post in a scheduler and coming back to it a few hours or days later. On the second view, you tend to have a fresh mind and improvements come naturally.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 17, 202001:41
Earn your name by being specific - S2E17

Earn your name by being specific - S2E17

Have you ever noticed that some people can post absolutely anything and people lap it up? They've earnt the ability to do that by providing high-quality content around a specific topic over time. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 16, 202001:33
Growth Hacking vs Growth Earning - S2E16

Growth Hacking vs Growth Earning - S2E16

What's the difference between hacking growth and earning it? And where should you draw the line? 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 15, 202002:34
Practical personal brands are the most profitable ones - S2E15

Practical personal brands are the most profitable ones - S2E15

One thing most people forget when building their personal brand is practicality. Most personal brands don't actually do anything for their people (weird sentence, I know). Define your object and make sure every brand-building action you take is geared towards it.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 14, 202001:46
What Guy or Girl are you going to be? - S2E14

What Guy or Girl are you going to be? - S2E14

Are you the analytical one, the practical one, the funny one, the empowering one? There's no right or wrong, but pick one and be consistent with it. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 13, 202002:23
3 P's every personal brand should live by - S2E13

3 P's every personal brand should live by - S2E13

Persistence. Patience. Practicality. Those are the keys to a personal brand that actually has a return. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 12, 202002:29
How to keep people coming back for more content - S2E12

How to keep people coming back for more content - S2E12

Contextualise your advice by speaking from experience. If you're sharing actionable advice that helped you achieve a particular result, your audience are going to benefit from it more, and ultimately seek out more advice.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 11, 202001:45
Your personal branding efforts will be short lived without this - S2E11

Your personal branding efforts will be short lived without this - S2E11

Personal branding requires consistency. So create a framework for consistency. Set times, content targets and non-negotiables - but make them realistic. It needs to be something you can and will stick to. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 10, 202001:51
How you can get millions of content views every month - S2E10

How you can get millions of content views every month - S2E10

Guest blogging is one of the most effective ways to get your content in front of millions of people every month. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 09, 202002:37
This personal branding mistake could cost you $$$ - S2E9

This personal branding mistake could cost you $$$ - S2E9

Personal branding can have a huge ROI, when done correctly. One of the mistakes you need to avoid though is trying to monetize your personal brand too early. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 08, 202001:56
Questioning the ROI of personal branding? - S2E8

Questioning the ROI of personal branding? - S2E8

If you've ever questioned the return on building your personal brand, this episode is for you. Listen to an example of how Dave Gerhardt's personal brand is turning over 6 figures a year just from content.

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 07, 202002:46
Personal branding 'values' are overrated... S2E7

Personal branding 'values' are overrated... S2E7

You don't necessarily have to get caught up in fluffy values like everyone else. Sometimes it can be as simple as demonstrating you know your stuff...

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 06, 202002:33
Stand out from the crowd through positioning - S2E6

Stand out from the crowd through positioning - S2E6

The 'Blue Ocean Strategy' is used in marketing a lot, but we seem to forget it when it comes to personal branding. It's all too easy to just be another executive on LinkedIn. Position yourself as unique and watch what happens. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 05, 202002:30
Your LinkedIn profile is too complicated - S2E5

Your LinkedIn profile is too complicated - S2E5

Your LinkedIn profile probably includes a lot of information that is completely irrelevant to what you do now. Or perhaps it's relevant but overcomplicated. 

Remember you're competing for attention here, so make your profile as simple as possible

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 04, 202003:12
3 must-haves in any LinkedIn profile - S2E4

3 must-haves in any LinkedIn profile - S2E4

All good profiles need to do 3 things: 1. Address who you help with your product or service (your target audience); 2. Address what you help them achieve; 3. Show some credibility from 3rd party sources (social proof).

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 03, 202004:04
Most personal brands flop for this one reason... S2E3

Most personal brands flop for this one reason... S2E3

Most personal brands flop for this one reason:

They haven't actually done anything yet... Career-wise, they haven't built a successful business, great product or produced any great work. You can't build a personal brand on what you're going to do

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 02, 202002:36
The important thing not to forget about personal branding - S2E2

The important thing not to forget about personal branding - S2E2

The important thing not to forget about personal branding:

Remember that it doesn't have to be all bells and whistles. Find your style and stick to it. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.

Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Dec 01, 202002:15
Most people have got personal branding completely wrong... In Conversation S2E1

Most people have got personal branding completely wrong... In Conversation S2E1

Most people have got personal branding completely wrong... 

In the first of season 2's daily tips, I chat for a couple on minutes about what personal branding for CEO's is actually about - and it's not what most people think. 

These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.

If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider. 


Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/

See how we can help you build your personal brand:  https://www.brandlypersonalbranding.com

Nov 30, 202003:22
How to Market Yourself Effectively and The Superpower of Autism - In Conversation Ep. 31

How to Market Yourself Effectively and The Superpower of Autism - In Conversation Ep. 31

In Episode 31 I welcome marketing coach and founder of CBW Marketing, Charlie Bonnefond-White. 

Charlie helps entrepreneurs and coaches market themselves with a personal approach, having used his approach to generate over 100,000 content views on LinkedIn alone.

Charlie also has autism, which gives him an incredible ability to combine analytical data with creative flair in marketing campaigns.

In this episode, we discuss what makes how entrepreneurs can market themselves effectively without spending hours doing so and the superpower that is autism.

Listen to the full episode as we chat about:

🧠 What Chalie's 12-year-old self would be happy and sad about if they met him now

🧠 The one tip Charlie would give to entrepreneurs looking to market themselves

🧠 How to market yourself and your business effectively 

🧠 The common misconceptions around autism and its benefits 

🧠 What it's like being a marketer/entrepreneur with autism 


Connect with Charlie:

Website - https://cbwmarketing.co.uk/

LinkedIn - https://www.linkedin.com/in/charliebonnefondwhite/

About In Conversation:

This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.

Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.

Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/ppbfe/

Personal Branding For CEO's: https://www.brandlypersonalbranding.com/

Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery

Aug 28, 202017:26
How to Sky-rocket Your Marketing Results Using Behavioural Psychology with Will Leach - In Conversation Ep. 30

How to Sky-rocket Your Marketing Results Using Behavioural Psychology with Will Leach - In Conversation Ep. 30

In Episode 30 I welcome Best-selling author and Founder of the Mindstate Group, William Leach. 

Will is an award-winning behavioral insights & messaging expert. His company Mindstate Group helps businesses significantly increase their sales and growth by applying behavioral psychology - specifically subconscious mindstates - to their marketing strategies.

His clients include international giants like PepsiCo, Purina, Capital One, Merck, Kimberly Clark, SC Johnson and Kellogg’s.

In this episode we discuss what makes humans tick and how you can use psychology to improve your marketing and grow your business. 

Listen to the full episode as we discuss: 

🧠 What Will's 12-year-old self would be happy and sad about if they met him now

🧠 How tweaking 3 words on Will's client's coupon increased sales by 200%

🧠 4 factors of the behavioural model 

🧠 How to implement psychology into your strategy as a marketer or business owner

🧠 Wills experience writing a best-selling book


Connect with Will: 

The Mindstate Group: https://www.mindstategroup.com/


About In Conversation:

This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.

Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.

If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.


Connect With Me:

More Content - https://www.thatpersonalbrandingguy.com/

LinkedIn - https://www.linkedin.com/in/samwinsbury/

Instagram - https://www.instagram.com/thatpersonalbrandingguy/

Free Facebook Group - https://www.facebook.com/groups/ppbfe/

Personal Branding For CEO's: https://www.brandlypersonalbranding.com/

Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery


Aug 16, 202023:20