The Fitness Experiment

Hey guys, we're back with season 3!

We wanted to kick things off with something we hate doing - talking about ourselves. So in this episode you'll learn about:

- Where we grew up, how we grew up, the sports we played

- People who shaped us including family and friends and more

- What led us to our career, what would we change, what we've learnt along the way

- and more!

TFE CONTACT

There’s been some big claims as of late that “any serious crossfit athletes should try keto.” We don’t quite buy this! 

We break down the physiology behind ketogenic diets, and why they are NOT the same as a ‘low carb’ diet. We discuss the exact ketogenic studies they used to claim “greater fat loss, retention of 1RM strength, and refuelling of glycogen.” 

One claim that may hold true is the improvement to inflammation and recovery on a ketogenic diet....don’t worry, we debated this for you too, and much more! If you like the nitty gritty details on exercise nutrition then you’ll dig this episode!

LINKS TO PREVIOUS PODCASTS MENTIONED:

1) Chett's Carnivore Diet Experiment - https://anchor.fm/scienceexperience/episodes/Ep--9-Chetts-Carnivore-Diet-Experiment-e93u00

2) We Debunk Jillian Michael's Claims - https://anchor.fm/scienceexperience/episodes/19--Jillian-Michaels-Bashes-Crossfit--then-Attacks-the-Ketogenic-Diet-e38rvv

TFE CONTACT

We have a very special guest for you this week. None other than The Movement Doc, Dr. CJ DePalma. CJ is a DPT (Doctor of Physiotherapy) and runs a physical therapy clinic in Pensacola, Florida. He also plays a vital role with the world renowned WODPrep. CJ specializes in pain management and rehabilitation through a unique approach of education and movement, and has experience treating a wide range of patients throughout functional fitness and beyond.

Today we tackle the biggest rehab. myths with CJ:

- Why "warm up" and traditional stretching might be overrated

- Why icing injuries is a terrible idea

- We talk about the biggest movement flaws in functional fitness and crossfit

- Is lifting weights bad for children?

- How deadlifting is NOT "bad for your back"

- Is CBD a panacea? And much more!

CONTACT CJ

The Game Changers returns! James Wilks was on the Joe Rogan podcast a couple weeks ago to "debate" Chris Kresser on the credibility of the Game Changers documentary. He made some incredibly compelling arguments in favour of the film....or atleast it seemed that way. Find out in this weeks episode how James has fooled everyone. We also cover some holiday hacks, 5 tips to help you successfully navigate the holiday season while still crushing your health goals.

TFE CONTACT and THRIVE

Get the low down on Canadian Functional Fitness! The 6 unique tests of fitness, what makes functional fitness unique from crossfit, upcoming seminars in LONDON AND AREA to help you prep, train, or coach athletes for qualification and competition in functional fitness. Functional fitness is set to make its debut at the NEXT summer olympics (after the upcoming olympics; if all goes to plan) so do not miss this opportunity to get your foot in the door with competing or supporting athletes and this wicked organization. Enjoy!

TFE CONTACT

We are debunking some of the biggest fitness myths on this episode! 

Do you need to do more cardio for fat loss? Is calories in vs. calories out the only important metric? Is creatine steroids? Should your grandma strength train? How much protein can we absorb in one sitting? And so much more!

TFE CONTACT

Sometimes less is more, and this holds particularly true in sports....and again, even more true in the sport of functional fitness and crossfit. Young and old athletes alike often train UNINTENTIONALLY and WITHOUT A PLAN, often doing extra volume that what is required and causing more harm than good. 

What are we talking about? We are talking about causing burn out (both mental and physical), increasing risk of injury, disrespecting strength progressions and failing to make necessary sacrifices for 'growth'.

We also talk about how foods and general macronutrients should fluctuate based on time of season. For instance, fats higher in the OFF season to build and repair hormones, joints, and overall health...enjoy the episode!

TFE CONTACT

This week we talk about my (Chett) ongoing experiment with the carnivore diet. I've completely removed all vegetables, fruits, nuts and seeds, wheat and breads, processed goods, drinks, everything! I share some of the profound benefits I've experienced after only ONE WEEK!

We also share some stories of other people reversing and even curing chronic illnesses with the carnivore diet, particularly those with autoimmune conditions. We will share how and why that is! We talk about HOW this way of eating can be beneficial. Interestingly, it has to do with the removal of many "plant toxins". These defence chemicals found within plants that can trigger inflammatory responses in humans! 

Shocked? We were too. Take a listen and let us know what you think about this paradigm shifting concept. Enjoy!

TFE CONTACT

ATTENTION! Will and Dalton are raising money for the 24 Hours of Heroes fund, an incredible cause that raises money for the WOUNDED WARRIORS CANADA charity.

Today on the podcast Will and Dalton from the PTCOFFEECAST join us! Will and Dalton are both PTs, and completed their training in physiotherapy school at Western University; a prestigious and highly competitive program. We dig into some techniques they use in their clinics to help athletes and individuals return to health and play. We talk about some unique challenges they face, and also discuss the importance of MINDSET around recovery. We also discuss the importance of a physiotherapist having knowledge in exercise and fitness! If you are an injured athlete looking for care, this may be the most important quality to look for. Enjoy!

CONTACT

Will and Dalton's podcast - PTCOFFEECAST (on apple podcast and all podcast apps)

This is part 2 of the episode we recorded with Deon Keller. This is the ULTIMATE critical thinking podcast. This one is tough to summarize because it is THAT good. Deon shares some of his experiences as a highschool teacher, including how 'critical thinking' skills have dramatically shifted for some. We discuss the great importance of learning to deal with struggle and hardship, in BOTH sport and life, and also explore the current landscape....do you think we as a society have gotten away from this? Do kids and people fear failure now? This could have some terrible consequences. There's so much more, buckle up and enjoy!

CONTACT

Deon IG - keller_fitness10

We have a very special guest for you guys today. Deon Keller joins us on the podcast today. He is a high schooler teacher but also a successful strength & conditioning coach. In part 1, we talk about Deon's recent in depth lab work he had completed. We go over inflammatory markers, hormones, liver function and more, and discuss what they mean. We also talk about his diet and nutrition habits in general, and how they have influenced his results. We also talk about his experience in and out of highschool (teaching) fitness and much much more. 

Deon is a wealth of knowledge and it was a pleasure recording this episode with him, and learning from him. We know that you will enjoy this episode, just as much as we enjoyed recording it! Enjoy! 

CONTACT

Deon IG - keller_fitness10

I know I've said this before but I really mean in now.....this is a mindblowing episode that you do not want to miss. We discuss so many 'popular concepts' of health & nutrition that just may shatter your existing paradigm. 

The recent documentary on Netflix, the Game Changers, suggests that plant-based nutrition is the answer for athletes wishing to reach optimal performance, and is the answer for those seeking optimal health. Is this the case? Or is there scientific research suggesting otherwise? What about the athletes presented here, have they gone on to smash new records and hit a new level of performance?

We talk about what was left OUT of this film, the misrepresentation of cholesterol, how cholesterol is linked to depression and even suicide. We also breakdown all the possible nutrients (NOT discussed in the film) that demand acknowledgment. 

This is a mindblowing episode that you do not want to miss! 

We feel this is valuable information that should be spread, so please give us a review, send your questions, and SHARE THIS with anyone who could benefit from this information.

CONTACT

Wayne Gretzky, Michael Jordan, Tiger Woods, and the stars today have all satisfied the 10 000 hour rule; the amount of time it takes to build neural connections in the brain to make a skill 'autonomous'. In other words, they were not simply born or blessed with all of their skill, they put in 10 000 + hours as young kids honing their craft. Find out how YOU can apply this to your life, and what it means for fitness or your specific sport. 

We also talk about Jesse's recent Ju Jitsu success, and how the mindset in this sport compares to others. We discuss the concept of neuronal firing, and how/why THIS is the determining factor of hitting PRs or lifts, even if you feel tired.... We give you some practical tips and tricks for setting up in your lifts, cues to keep in mind to ensure consistency every time. And more!

Check us out on youtube and subscribe for future content. Please like and share this episode if you enjoyed it, and leave us a 5 star rating to help us reach more people like you!

CONTACT

WEBSITE IS LAUNCHING, ALONG WITH OUR THRIVE PROGRAM!

"Can you write me a meal plan" or "can you write me a workout plan" are both questions we have struggled with....Can I write you one and make a quick buck? Sure. Should you follow it for the next year, or even for the next 4 months? In most cases, hell no! But this is a TOUGH point to get across.

In this episode we discuss reasons why nutrition and training plans must ADAPT to your progress and life. Stalling with progress? Plateauing? Program lost it's zen? This could be why...

We also discuss some interesting differences training males vs. females. Hint: studies have shown winning literally increases testosterone! Find out what this has to do with coaching and programming for different ages, sexes, sports etc.

Time Stamps:

1:10 - Time to THRIVE with fitness

15:20 - Chett's experiences with the Guelph Gryphon's Mens Hockey team

20:00 - Reasons why nutrition must adapt to the athlete, individual, and their life

31:00 - Your Bile, digestion & assimilation of fats, and how this affects recovery, performance....

36:00- Why training programs must adapt 

39:00- Jesse's experience training hockey players; structural balance and more

41:00 - Why constant 'conditioning' is a waste of time

49:00 - How levels of testosterone fluctuate with winning/losing, and the science behind it

52:00- Hormones affect strength/fitness gains, how do they affect the way you COACH a team/individual?

If you like this episode let us know! Give us a review on your podcast platform, and share the episode on facebook or instagram!

CONTACT

WEBSITE HAS LAUNCHED!

This is a thought provoking episode! We take a little bit of a new perspective in this one and debate what makes a sport a sport! Is gaming, NASCAR, chess a sport?

You will also find out how/why these actually DO require physical fitness, how being aerobically fit could benefit these 'athletes', what brain health has to do with all of this. We also discuss how an entirely NEW field of fitness could develop for sports like these - and even supplements! (They have already! They're called nootropics, supplements for your brain!).

If you enter this one with an open mind you will thoroughly enjoy it. Don't miss it! Note I am NOT sharing the time stamps for this one because you really need to listen to the whole thing to get the full perspective!

CONTACT

We are back, with season 2, and a whole whack of new content, programs, services, and more!

In THIS episode we talk about what we've been working on, upcoming guests, changes for season 2, VIP programs, fitness & nutrition programs, new content and SO MUCH MORE that it's too difficult to summarize....

0:00 - What we have been up to...

5:15- Our Favourite Supplement Providers

8:40 - A Few More Supplements

11:10 - Recap of TFE LIVE - the audiences favourite topic(s)

15:50 - Functional Fitness Recap

20:40 - Opportunities for Athletes

25:00 - Sneak Peak at our VIP Programs; COMBINING fitness with nutrition programs (the right way!)

Part 2

0:00 - Macros, Progressions, Circadian Rhythm, Recovering from training and more.....

10:42 - What is THRIVE!?!?

15:01 - Upcoming content for getting fit, jacked, and healthy as hell

CONTACT

Get an exclusive sneak peek on the following content!

ADVANCED MOVEMENT:

-How to Your Assess Strengths & Weaknesses, Avoiding Traps of Offensive Progressions, Programming Customized to YOUR Assessment Scores

PHYSIOLOGICAL:

- Master YOUR Circadian Rhythm, Nutrients for Hypertrophy, Advanced Tools For Recovery (in Training AND in Competition)

Don't miss this episode! 

REMINDER! THE FITNESS EXPERIMENT LIVE is coming to West London Crossfit July 20th. Are you interested in learning exactly HOW to apply many of these concepts we discuss into your training and healthy lifestyle? Then this event is for YOU.

This will be a limited capacity event so DON'T WAIT to sign up. Did you enter the draw to win a FREE pass!? It might not be too late....stay tuned to our socials (shown below) if you aren't already!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

How does preworkout fuel, nutrition, and habits change if you're working out at 5 AM vs. 7:30PM? Mid day? Mid afternoon? What about training 2x per day? What is the 'optimal' time of day to workout based on muscle protein synthesis, blood flow, and central nervous system activity? Find all of this out and more in this week's episode!

ATTENTION! THE FITNESS EXPERIMENT LIVE is coming to West London Crossfit July 20th. Are you interested in learning exactly HOW to apply many of these concepts we discuss into your training and healthy lifestyle? If so, stay tuned to the socials for details and sign up information. This will be a limited capacity event so PAY ATTENTION to early birds and sign up deadlines. Some topics to be discussed include:

- Movement Assessment, Advanced Programming Techniques, and 5 Practical Tools for Breaking Plateaus and Hitting PRs

- Importance of Circadian Rythmn for Performance and Health, Advanced Nutrition for Hypertrophy, and 5 Concepts for Improving Recovery from Training

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

Research supporting the effectiveness of infra red light for muscle growth and recovery is so strong that some experts have suggested it be banned in sports. No joke. We also discuss in detail why the fear of failure may in fact just be lack of preparation. 

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

Have you heard about the powers of nasal breathing? Diaphragmatic breathing? Don't miss this episode if you want to know how to take advantage of your breath for improved aerobic capacity, better recovery, less stress, improved wellbeing, more nitric oxide, higher heart rate variability (HRV), more parasympathetic nervous activity and more!

BOOK >> The Oxygen Advantage, by Patrick McKeown 

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

What does it mean to be an athlete? What have you learnt from being an athlete? We continue our discussion on using injuries as a "stepping stone" to improvement and self growth. We also delve into a few of the masterful tips recommended by the late great Charles Poloquin, the man who learnt a new language strictly so that he could read about foreign training programs. We also talk more about the powerful of perspective, in sports and in life, triumph and weightlifting, and much more! Enjoy!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

We sat down with good friend Brett Welychka and discussed in detail his continued experiences with professional hockey. Brett played four seasons with the London Knights OHL Hockey Team, then moved onto Carleton University for 3 seasons. Last year, his spent time in the AHL and ECHL, and is now set to move onto new and exciting professional hockey opportunities. We talked about certain challenges along the way that all athletes can learn from, we talked about his challenges with concussions, particularly this last season. We get into a little bit of concussion pathology (what is going on in the brain after a concussion) and I (Chett) explain some of the shocking similarities to depression. We talk about developing a positive mindset for athletes, differences in training for crossfit vs. hockey and much more! Enjoy!

Brett Welychka > @bwelych27

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

Frankly, this one is hard to summarize, but if you are any of the above I can tell you that you will NOT want to miss this one. We unpack the meaning of motivation; what it means in sports, in business, how to create motivation, how it is linked to anxiety and stress, how you can increase motivation in your 'arena of choice' and so much more. This is a unique episode that you will not want to miss out on. Give it a listen and let us know what you think!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

How do you check in with your personal fitness and nutrition? Do you? Do you use subjective measures like energy and mood? Or do you prefer hard data like one rep maxes, heart rate variability, and body fat percentage? We talk about a number of assessment tools we use in the coaching business, for both competitive athletes and health junkies.  Jesse discusses how he assesses incoming clients; their training age and potential, how to determine their prescribed volume, the pros and cons to one rep maxes and much more. I (Chett) also discuss some of my initial assessment tools for nutrition clients; determining eat habits, macros, allostatic load and the usefulness of heart rate variability (HRV), how inflammation affects weight and much more! Enjoy the episode, and don't forget to leave us a 5 star rating if you like it AND a review!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside 'Regional Level' Crossfit athletes, professional hockey players, and athletes of all kind.

In this episode, we discuss some of the massive problems with crossfit games qualifying. There has been a slew of individuals who initially qualified for the games, who are now out due to improper movement standards in their submitted videos. This is only a fraction of the problem(s) that have emerged since the new formatting, and we discuss these in detail. Then, we talk about the impact of alcohol on things like muscle growth, body composition, hormones and more. Find out what the best exercise is to do if you are planning a night out, and more!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

We are thrilled to have this guest on the podcast, Jerry Ennett is an entrepreneur, biomedical engineering graduate, athlete, and educator. He is the founder of Taurus 3D, which has provided kids with prosthetic devices all around the world. As an intern at 3D4MD, he was a lead designer in multiple projects, including the first medical device to ever be 3D printed onboard the International Space Station! 

You are NOT going to want to miss this one. Tune in as we discuss the fascinating field of 3D printing, and it's relevance to athletic performance! Shoes, gym equipment, and other crossfit and sport specific gear is already being 3D printed, creating a mind blowing opportunity for athlete enhancement! Is "tech doping" upon us? Find out here.

Taurus 3D

Positive drug tests as a result of athletes taking over the counter supplements is becoming more and more common. In this episode we cover details on this phenomenon; who, what, why and how is this happening? We provide more details on what to look for when buying, how to confirm a product is safe for use in sports and much more. We also assess the overall importance of supplements when it comes to a program for health and/or performance. Are they really all that important? Where would they fit on a list of "top priorities"? We also talk a little bit about how flying and travel in general affect your biology. It is also becoming more and more common for athletes to travel across time zones to compete, and jump on a plane immediately before or after games and competitions. Could this be harmful for the body? For athlete performance? Can this be mitigated? All this and more. Enjoy! 

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

In this episode we dig into the nitty gritty of the supplement industry. Why you must look very closely at the ingredients when buying a protein powder, and any other supplement for that matter. We cover all things fish oil.....omega-3 fish oil is one of the most promising health supplements there is, period. The problem? Over 70% of them on the market are totally crap, and have been oxidized. We cover everything you need to know in order to find a high quality fish oil; EPA and DHA, fatty acid form, even how to test for purity and potency in the product. Also, find out with source if best for getting into the brain. We also talk more about sorting through the massive amounts of products out there in order avoid banned substances and to help you save $$$! 

There is some minor sound issues in this episode and the mic volume seems to fade in and out from one direction. But there is some great info here so try to tough it out. Enjoy!

---SHERRIFF'S PERFORMANCE ACADEMY---

Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

 We are super excited to welcome Lindsay Martens to the show! Lindsay is a Doctor of Naturopathic Medicine who specializes in Naturopathic Fertility treatments. She uses an innovative blend of new research and ancient remedies to bring hormonal balance back to individuals. On this episode we dig into some specifics on WHEN and HOW to train based on your menstrual cycle. We also discuss how eating carbohydrates vs. fat may be more favourable at different times of the month, in terms of fat oxidation, inflammatory responses and more. Guys there's lots here for you too, as we dig into xenoestrogens and how they contribute to belly fat, man boobs and so on. Have you ever tried a detox or "juice cleanse" and wondered if it works? We discuss some of the physiological pathways involved in detoxification and how they really work. 

If you have enjoyed our discussion(s) of hormones thus far on the podcast then you will dig this one - this one is next level! 

---Lindsay Martens, ND---

In this week's episode we about incorporating "functional body building" and strict work into your training. Whether you are just starting, a regular group class member, or a budding superstar, you must master these basics first, and forever continue to incorporate them. We also talk about injury prevention and rehabilitation. Find out how to train smart when you are planning on training MORE. You must switch up your movement patterns, tempos, and even your recovery tools when doing so. Nutrition and supplements should also be adjusted, and consider using something like heart rate variability (HRV) to monitor your readiness to train. This is essentially an indicator of the amount of 'stress' in your body. Too much stress means you will NOT adapt favourably to your training sessions. We keep you up to date on the open and the crossfit world. 

This is PART 2 of our obesity podcast. What is the obesity epidemic and what are the major causes/potential solutions? We talk about the physiological effects of low sodium in the brain, and how it modulates dopaminergic neurons in the Nucleus Accumbens and beyond. How is it related to sugar cravings, is there a potential connection!? Tune in to find out. We also address a long list of potential "causes" or "solutions" to this epidemic. Fast foods, technology, political mandates and more. We also tell stories of first hand experiences from first responders dealing with accidents and traumas as it relates to obesity. Enjoy!

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

Part 1 of a 2 part series on how and why obesity has become so common. In this episode we discuss why 95% of people who lose weight regain it all or more within three years. We talk about the physiology of yo yo dieting (yes there is a scientific explanation for this) and the set point. We debate potential changes in schools and in society to try and address these issues. We also talk about the importance (and lack of existing) movement education. How many times a day do you do a deadlift!? Now at the gym with a barbell, but during daily routine. Now think about the masses who have absolutely no clue how to move their body through this range of motion or any range of motion for that matter; safely and efficiently. 

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

Episode number 20! Thank you for listening. We talk about a recent meta-analysis that was published showing that artificial sweeteners (AS) do NOT cause obesity, cancer, or lead to changes in RMR. We also discuss studies that were not mentioned in this review, and that raise a few questions on this conclusion. It's officially OPEN season! And yo better believe we talked about this too. We discuss HOW and WHY open workouts are more demanding on the body than average sessions. Do you get sweaty hands and feet thinking about the open workout to come? This is one reason why. We talk about how the open affects your Sympathetic Nervous System, and also how to optimize your mindset this time of year in training. Enjoy!!

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

More influencers spreading misleading and misinformed garbage. Find out what the former tv star of the biggest loser/celebrity trainer Jillian Michaels had to say about Crossfit; you won't believe what comes out of her mouth! She didn't stop there, she then turned her sights to the Ketogenic Diet and tried to take it down with some laughable and non existent science. We share these details, and give you the reasons why Jillian's comments are totally falsified. 

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

Why is it that workouts during the open, workouts during competitions, or competitive games in sports take such a massive toll on the body? The sheer volume is NOT any greater than it is in training, in fact, it is often LESS. Well, it's the stress and anxiety of competing, it's the biological effects of cortisol, and everything in between that make things that much more difficult. We talk about dealing with this particularly during the Open Season for Crossfit. We also dig into tips, tricks, and mindset for tackling the open as a scaled athlete, an Rx athlete, and one is exactly right in the middle - how do you decide!? Find out here.... 

We also talk about some specific nutrition and supplement strategies for recovering ASAP, ESPECIALLY if you intend on repeating an open workout. Which as a crossfit athletes, we have all experienced. Enjoy!

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

 You get told something is free and so you show up for a fitness consultation. A few marketing tricks and mind games later, you're getting suckered into putting down your credit card for a "fitness challenge." The catch? "We will only take your money if you don't lose the weight!" OK fine, but it turns out the support and resources to actually succeed in this challenge aren't provided for you....

Have you been in a situation like this before? We discusses real instances like this, and other fitness industry scams.  We also talk about the recent JLO instagram post. Another challenge (we are suckers for challenges), she is inviting her MASSIVE following to completely cut out carb and sugar for 10 days. What are the problems with this? Enjoy!

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

Is it beneficial or detrimental to exercise when you're sick? Does the type of sickness matter? Is it similar to training when sleep deprived? What goes on in the brain when you do this? We also talk about programming fitness AND nutrition for clients when there is PUSHBACK. What do you do? Is it challenging? And much more! Enjoy!

 ---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

The Fitness Experiment is BACK after a short break. We are pumped to bring you the BEST content yet, in 2019. All the information you've ever wanted on supplements, fitness, top coaching & programming tricks, hormones, athlete recovery, goal setting, mindset in training, and much more! Enjoy!

 ---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.

 We wrap up 2018 with talk about entrepreneurial ventures in the health & fitness industry. We discuss Sherriff's Performance Academy and Brain Ignition, personal stories of success and failure, tips/tricks and hacks we've learnt (from others) along the way. We discuss the upcoming Keto Essentials Seminars hosted by Chett at various gyms throughout Southwestern Ontario, what you can expect at the seminars and what to expect on a Ketogenic Diet. We also reveal some plans for 2019! Thank you all for listening to The Fitness Experiment in 2018! We can't wait to grow and improve the content we are bringing you on a weekly basis, we know you guys are going to LOVE what's in store for 2019! Thanks for sharing! Happy New Year!

---SHERRIFF'S PERFORMANCE ACADEMY---
Fitness programs that reflect client goals, assessment results, and structural balance. Jesse works alongside regional level crossfit athletes, professional hockey players, and athletes of all kind.