For the Love of Marketing

Join me in the latest episode of For The Love of Marketing for an in-depth conversation on the dynamic world of chatbots and their transformative role in lead generation. In this full podcast episode, we sit down with chat expert, Nathan Smith, to unravel the secrets of optimizing chatbots for success. As chat becomes the primary channel of communication in 2023, discover why having a chat strategy is essential for businesses and organizations. Tune in now and stay ahead of the curve! 🎙️ Don’t forget to like and subscribe! #Chatbots #LeadGeneration #PodcastInsights

Ever wondered what Affiliate Marketing really is? In this podcast episode, we unravel the complexities and potential of this dynamic field and where it's headed. Dive deep into the Future of Affiliate Marketing with Kevin Edwards and me! Listen to the full episode for an in-depth discussion on the evolution of affiliate marketing and how it's all about performance-based results. 🎧 Don't miss out on this insightful conversation. Link in bio to the full podcast episode!

🎙️ Tune in to the latest episode of For the Love of Marketing, as we dive into the world of running Google Ads that convert like crazy! 💰 Our special guest, Robert Cooper, Founder at PlusROI Online Marketing Inc & What Works Marketing Inc, is a true maestro when it comes to focused Google Ads and paid advertising. 🔥 In this power-packed episode, Robert shares his invaluable insights and strategies to create Google Ads campaigns that drive real results. From targeting the right audience to crafting compelling ad copy, you'll learn the secrets behind skyrocketing conversion rates and boosting your ROI. 💡 Whether you're a seasoned marketer or a business owner looking to supercharge your online presence, this episode is a goldmine of actionable tips and tricks. Don't miss out on this opportunity to level up your Google Ads game with expert advice from Robert Cooper himself!

Step into the captivating world of advertising psychology in our latest podcast episode, featuring Sarah Clarke, a brilliant strategist and the Strategy Director at UM. Join us as we unravel the secrets behind leveraging psychology in marketing and discover how it influences every aspect of the field. From consumer behavior to persuasive messaging, this conversation is a treasure trove of insights that will revolutionize your advertising strategies. Don't miss out on this enlightening episode that explores the intersection of psychology and marketing.

Welcome to an eye-opening episode of our podcast, where we dive deep into the world of attribution modeling, marketing analytics, and the ever-evolving landscape of data-driven insights.🎉 Our guest, Gabriel Hughes, a seasoned attribution expert with over 30 years of experience and a PhD in the field, takes us on a captivating journey of understanding the power and implications of attribution modeling. We also explore the impact of changes to cookies and analytics platforms, including the revolutionary GA4. Tune in to gain valuable insights, industry expertise, and actionable strategies to elevate your marketing game.

Welcome to the ultimate TikTok masterclass! 🎉 In this captivating podcast episode, join me and renowned TikTok expert Olly Hudson as we unravel the secrets to skyrocketing your presence on the world's hottest social media platform. 🚀 From decoding viral trends to optimizing your content strategy, we leave no stone unturned in our quest to help you master TikTok like a pro. 🎯🔥

In this episode of the For The Love of Marketing podcast, I speak with marketing expert Kate Cox, who's the Chief Marketing Officer at Brightbid. Kate discusses the benefits of AI in marketing, and shares some of her best practices. If you're interested in AI in marketing, or just want to learn more about Kate Cox, then this episode is for you! In this interview, Kate shares her insights and experiences in marketing, and discusses the benefits of AI in marketing. Tune in to hear what she has to say!

In this episode of "For the love of marketing podcast," we sit down with Progress Oberiko, content creator focused on self-development and social issues. We delve into the world of Gen Z, exploring their unique mindset, values, and behaviors, and discuss how brands can effectively market to this important demographic. We also look at some challenges and advice for international students. From social media trends to emerging technologies, we covered a lot and Progress has some great advice for students and brands alike.

In this episode of the For the Love of Marketing podcast, I’m chatting with Mucahit Mihci, an email marketing expert and direct response marketer. In this episode, we discuss email marketing automation, basics of email marketing, and how email marketing can help your business grow. Tune in to learn more about email marketing and how it can help your business!

In this episode of "For The Love of Marketing" Podcast, I interview Matt Cross. Matt looks after Growth Marketing at Knotch and helps businesses discover and optimise their customer journeys.

In this episode, we discuss the importance of customer journey discovery and how to optimise it for your business. We also discuss the importance of customer feedback and how to use it to improve your business.

If you're interested in learning more about customer journey and how to leverage it for your business, be sure to listen to this episode! It's packed with valuable information that will help you improve your overall marketing strategies.

Thanks for joining us, and we hope you enjoy the show!

In this 4th episode of Season 2 of For The Love of Marketing #podcast, I am back once again with Jon Mowat, a specialist video marketer.

In this episode, Jon and I discuss how to build a successful video strategy. Video marketing is one of the most powerful ways to reach your target market and grow your business. In this episode, Jon Mowat shares how to build a successful video strategy.

This episode will teach you everything you need to know about building a successful video marketing strategy and reaching your target market.

Thanks for joining us, and we hope you enjoy the show!

In this episode, we're talking all things podcasting with Neal Veglio, aka Podknows Neal.

We cover topics like how to start a podcast, how to script your episodes, how to market your podcast, and much more!  If you're looking to start a podcast, or already have one, then this is the episode for you!

Tune in to learn everything you need to know to get started in the world of podcasting, and start making your voice heard!

In this 1st episode of Season 2 of For The Love of Marketing #podcast, I sit down with Martin Calvert, the Marketing Director at ICS-digital and ICS-translate, to discuss his journey and expertise in International SEO. 

With over 15 years of experience in the world of digital marketing, Martin has built a reputation as one of the industry’s top experts in Global SEO, Digital PR, Content & Translation. In this episode, Martin shares his insights on what is international SEO, and how to create a successful marketing strategy around the same.

If you're interested in becoming an international SEO expert, then this episode is for you! Tune in to find out everything you need to know about global SEO, and how to put it into practice in your own business. Thanks for listening!

In this episode of For The Love of Marketing, I'm joined by Jeff Collins – an SEO expert who is the founder of SEO Study Spot and has been working with Purple since over 3 years. We discuss the future of SEO and how the ongoing content trends including AI will impact it.

Are you're looking for a fascinating and in-depth chat about AI and the future of SEO, then this episode is for you! Jeff and I discuss how internal linking and competitor research impacts SEO, and how you can best prepare for new changes going in the world of content. If you're interested in learning more about AI and the future of Search, then you won't want to miss this episode!

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Grab My Books:

📕The Digital Marketing Handbook- https://amzn.to/3n77IsY

📘Digital Marketing Strategy- https://amzn.to/39GJYsU

💌 Visit my website- www.simonkingsnorth.com

In this week's episode, we have Nicola May,  who's written 16  bestselling romantic comedy novels and had a lot of success selling them via social media.

Listen to the full episode to understand how Nicola's years of marketing experience helped her gain huge success in selling, self publishing and promoting her books on social media.

In this week's episode, we have Daniel Rowles, a digital marketing trainer, author and consultant.

Listen the full episode to understand which skills are needed to become a successful digital marketer in today's world. Daniel and I also discussed our views on how AI is transforming the digital marketing space.

In this week's episode, we have Konrad Sanders, a content strategist and CEO of The Creative Copywriter.📹

Listen to the full episode to understand the basics and advanced tips for writing the best marketing copy. Konrad also shares his wonderful 13 lens philosophy for copywriting.👓

In this week's episode, we have Sam G Winsbury, the Founder of Kurogo. Sam and his team are creating powerful personal brands for founders and CEOs .📹   Listen to the full episode to understand what exactly is personal branding and what are all the different approaches you can take to establish a strong personal brand in the current digital scenario.🤝🏻

In this week's episode, we have @AshleyFriedlein, the Founder of Guild, a platform for professional groups, networks and communities. Listen the full episode to understand the past, present and possible future of social media and the community trends.🤝🏻

In this week's podcast, we have Michelle Carvill, a strategic and sustainable marketer, author and trainer. She also runs a beautiful podcast- Can Marketing Save the Planet. Listen to the full episode and understand what is sustainable marketing, why is it important and why should you get started on the journey now!

In this week's podcast, we have Carl Hewitt, a paid media & web development expert who's the CEO & Co-Founder at Hewitt Matthews. Carl shares his views and strategies on how to create sustainable website design. Listen to the full episode on YouTube or any of your favorite podcast apps to know the tactics behind both the frontend and backend of website design and development!

Public relations has changed a lot over the last 20 years.  From the impact of SEO to the use of social media to build journalist relations there is a lot to consider.  This week Simon interviews Devon Perry - CEO of Segel Associates, a full service PR and social media agency on what is modern PR, how to focus your efforts and how to deal with a crisis.

This week's podcast has a special guest Tim Hughes, and he talks about the art of social selling. Tune in to listen to his definitive techniques to influence buyers and changemakers.

Tune in as Oliver Duffy-Lee gives away his secret to maintaining authority online and his guide to growing a B2B business through social media.

Content is all the rage these days. When everybody is creating content how does one stand out? What are the ethics of creating content? Is originality a thing anymore? Where are we going with short-form content? In this week's podcast, Simon answers all your content related queries. Tune in to know how you can dominate the digital space with your content.

This week's topic is every marketer’s most dreaded word – RECESSION. During an economic downturn, companies have the tendency to cut off the marketing team’s budget or get rid of them altogether. As marketers, it can be difficult to navigate a situation like this where people suggest that marketing is not important for businesses. Here is your personal guide on how to survive a recession.

Metaverse has been a hot topic of discussion for a very long time. Seemingly, it will have a big impact on the marketing industry. How do marketers prepare for such a change? Tune into this week's podcast to get an insight into this Metaverse that is apparently going to change the digital world.

A career in digital marketing seems very lucrative. Therefore in this week’s episode, we talk about how to build a successful career in digital marketing from scratch.

In honor of LGBTQIA+ pride month, businesses awash their logos in rainbow hues every June. It can be challenging to determine whether a company is participating in the discourse merely for show or whether they are actually committed to the cause. In this week's episode, we chat about cause-driven authentic marketing and how we can make an impact.

The pandemic, war, and economic crisis have made this world unstable. To stay ahead Marketers need to adapt quickly to key trends to maximize their budgets and drive performance. In this week’s podcast, we talk about metaverse, influencers, EAT, and trends that you need to be prepared for.

In this week's podcast, we have a serious discussion on social media and its effect on mental health as a marketer. We also, talk about the theory of left brain and right brain marketing.

In this week's podcast, we talk about content pruning, the benefits of doing it regularly and how best to approach it. We also take a moment to recognize the mothers in marketing.

A few days ago, Elon Musk purchased his favorite social media app Twitter for a mere $44 billion. Probably, it was just another Tuesday for him, but the internet had a field day (more like a month) with it. 

Even though the deal has hit a roadblock since then, it will still affect the scope of marketing on Twitter. Tune in to understand how marketers can prepare themselves for this change.