Social Media Weekly

Social Media Weekly

By Virtual Peddlers
The weekly podcast where we compile the latest social media news from around the world and dissect them.
Where to listen
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Social Media Weekly 1 April 2020
Social Media platforms donate a tonne of money to support journalists worldwide. That and more this week
10:46
April 2, 2020
Tipsy VP 20 March 2020: 6 Ways to Market During Covid-19 Downturn
The world's economy is taking a bad hit from the current Covid-19 Pandemic. And we don't know when this will end. So it's time for us to evolve, so we can survive through these tough times. Here are 6 ways to Market Your Business During the Covid-19 Downturn. 
10:05
March 20, 2020
Tipsy VP 6 March 2020: 5 Things To Do During Low Business Seasons
Business doesn't always boom 12 months a year. There are seasonal downtimes, and there are unforeseen ones like the current outbreak.  That doesn't mean it's all bad, though. Here are 5 ways to maximize your downtimes.
07:15
March 6, 2020
Social Media Weekly 3 March 2020
All the Marketers out there are wrong. Chatbots are NOT the future. That and more this week
13:59
March 5, 2020
Tipsy VP 28 February 2020: 8 Steps to Generate Sales on Website
There is more to generating sales from Digital Marketing than just putting one ad out. It usually involves months of legwork with a team of specialists.   If you want the lowdown, here it is.
19:46
March 2, 2020
Social Media Weekly 25 February 2020
Facebook is tabbing our Newsfeed for added confusion, Shopify found a way to cut merchant fees FOREVER, and more
17:22
February 27, 2020
Tipsy VP 21 February 2020: 5 Things That Could Get Your Facebook Ads Manager Account Blocked
Facebook isn't as lenient with the mistakes in our ads as it used to be. Makes sense, since many of us are always trying to spread fake news of misleading ads. Here are the top 5 ways to prevent your Ads Manager Account from being blocked completely.
15:48
February 21, 2020
Social Media Weekly 18 February 2020
WhatsApp may have decided on a way of monetizing their 2 billion users. That and more this week
16:53
February 18, 2020
Social Media Weekly 11 February 2020
Why Did Snap Gained Users But Lost Profits? That and more
08:53
February 13, 2020
Tipsy VP 7 February 2020: 5 Things Not To Do on LinkedIn
LinkedIn has been infamous for these things since its existence. Today, just like before, these 5 things are an absolute no-no on the platform.
05:44
February 7, 2020
Social Media Weekly 4 February 2020
Spotify gets a Social, Octi Gets a Social, Everyone Gets a Social!
11:30
February 5, 2020
Tipsy VP 24 January 2020: Building Ads for the Customer Journey
Yes, customers go through a journey with you before they buy something from you. So the idea of putting an ad campaign out there and expect people to buy something from someone they’ve never heard of is ridiculous.   Here are the steps to build ads for the customer journey.
10:21
February 3, 2020
Social Media Weekly 22 January 2020
Instagram's webchat isn't good for privacy. All that and more!
21:29
February 3, 2020
Social Media Weekly 14 January 2020
Social Media platforms clamping down on Deepfakes and other Misinformation ahead of the US 2020 Elections, and more
18:47
January 29, 2020
Tipsy VP 10 January 2020: Promote Events on Instagram Stories with These 3 Tricks
Nothing sells more events like footages from the past one. If you're a business focused on events, you will be interested in this episode.
15:39
January 10, 2020
Social Media Weekly 7 January 2020
TikTok and Snap commercializing Deepfakes in an attempt to raise awareness. Will it work or backfire? All that and more this week
16:59
January 8, 2020
Tipsy VP 3 January 2020: Top 10 Social Media Predictions
2019 has been a hit-and-miss on some fronts. But the correct ones did so very well. In this episode, we talk about the 10 Social Media predictions for this year.
31:09
January 6, 2020
Social Media Weekly 31 December 2019
Facebook working to bring Music Videos to Watch, Snapchat Tests Cool Ad Format, LinkedIn Revealed Top Jobs in 2020, and more
19:21
January 2, 2020
Tipsy VP 27 December 2019: 5 Key Reveals on Influencer Marketing on Instagram
Data analytics company Klear conducted a report on the state of influencer Marketing on Instagram, and the numbers are staggering 😱
12:47
December 28, 2019
Social Media Weekly 24 December 2019
Facebook and Google may face breakups even in the UK, Spotify commits back into social sharing, Facebook works on Android replacement, and more
36:27
December 28, 2019
Tipsy VP 20 December 2019: Top 4 Reasons Why Your Brands Should Invest in Email Newsletters (Again)
There was a time when we thought email marketing was gonna die and never return. But in recent months, we may be looking at a Renaissance. we outline 4 top reasons why you should consider it for 2020
11:44
December 20, 2019
Social Media Weekly 17 December 2019
New Social Media platforms challenging Facebook's dominance, Star Wars takes over Messenger stickers, and more
28:06
December 19, 2019
Tipsy VP 13 December 2019: Top 4 Tools to Square up Your Social Videos
Like images, square videos are more impactful and reduce the distraction from other posts on Social Media. But almost all image cropping tools, including those provided in most phones, don't work on videos. Thankfully we have 4 that would! 
09:53
December 13, 2019
Social Media Weekly 10 December 2019
Facebook Advances Ad Limitations, A Browser Extension Re-enables Hidden Instagram Likes, Reddit Grows by Whopping 30%, and more
17:53
December 11, 2019
Tipsy VP 6 December 2019: Top 11 Social Media Predictions for 2020
It's the time of year for new year predictions again!  2020 will see some saturation points and some shifts. Listen as we discuss them
39:51
December 5, 2019
Social Media Weekly 3 December 2019
Singapore Government Forces Facebook's Hand, A Slack Competitor is Video-focused, Facebook Would Rather Build a Chatbot to Tackle Customer Service Than Rely on Humans, and more
22:59
December 4, 2019
Tipsy VP 29 November 2019: Top 5 Social Media Graphic Trends Coming in 2020
Out with Monstera leaves, and in with minimalist muted colors. Here are the top 5 ways social media graphics will change next year
14:01
November 29, 2019
Social Media Weekly 26 November 2019
We may have accidentally stumbled on Snapchat's grand plan, TikTok scaring competitor, the UK Government's Twitter account got frisky, and more
33:03
November 27, 2019
Tipsy VP 22 November 2019: 5 Top Tips to Improving Organic Instagram Stories Reach
Instagram Stories is the most highly engaged feature on the platform today. This is why brands absolutely need to be creating content here. But the game isn't quite the same as Posts and IGTV.  Today we outline the top 5 tips on improving organic Instagram Stories reach. 
19:35
November 22, 2019
Social Media Weekly 19 November 2019
While Instagram becomes more like TikTok, TikTok becomes more like Spotify. All that and more on this week's podcast
35:18
November 21, 2019
Tipsy VP 15 November 2019: The Complete Guide to Facebook Brand Collabs Manager
Facebook introduced Bran Collabs Manager to everyone recently. It's the one-stop platform to find and manage all Influencers registered with the company. Today we dissect all the functions within this Manager. 
17:39
November 18, 2019
Social Media Weekly 12 November 2019
Will you pay for private social media? Will you pay for a chat sticker? We discuss these and more!
30:17
November 13, 2019
Tipsy VP 8 November 2019: All You Need To Know About TikTok Analytics
Today we outline all you need to know about TikTok Analytics, and how they can help your brand. Because TikTok is the future of attention, and no brand can deny this.
10:11
November 8, 2019
Social Media Weekly 5 November 2019
Facebook goes into healthcare (eeks), Facebook rebrands (slightly), and Facebook tries to buy FitBit (but failed), and more
18:54
November 6, 2019
Tipsy VP 1 November 2019: Ready Your Business for the Holiday Season with These 5 Tips
The final big holiday season for the year is approaching fast. With 11.11, 12.12 and Christmas sales dates around the corner, it’s a good time to prime your business for the final push before the year is done.
10:29
November 5, 2019
Social Media Weekly 29 October 2019
Squarespace Expands Into Social Media Creation, Snapchat Grows Beyond Expectation, Facebook Brings Back News Support, and more
23:34
October 31, 2019
Tipsy VP 25 October 2019: How to Get Referrals from Clients
It is significantly easier to get referrals from existing clients than spending money on cold leads. But salespeople often get this delicate process wrong and end up souring relationships. Today we list down some ideas on getting referrals that may help you. Enjoy! 
17:44
October 25, 2019
Social Media Weekly 24 October 2019
Twitter Mulls Ephemeral Tweets, LinkedIn Steps into EventBrite Territory, Zuck Questions China's Internet Censorship, and more
30:25
October 25, 2019
Social Media Weekly 16 October 2019
Facebook Workplace Focuses on Videos, Instagram Stories' Creates is so Cool, Reddit Attracts Young Users, and more!
25:00
October 16, 2019
Tipsy VP 11 October 2019: 5 Kickass Instagram Stories Tips from Vice
Vice Media is among the media companies that made it big on Social Media. Senior Director of Multiplatform, Youyoung Lee, shared some tricks on doing well on Instagram Stories.
18:46
October 9, 2019
Social Media Weekly 8 October 2019
Zuckerberg Don't Know What TikTok is, Thread is Instagram Without Social Media, Google Tightens Security With New Tools, and more
35:00
October 9, 2019
Tipsy VP 4 October 2019: 4 Crucial Tips on LinkedIn Advertising You Need to Know
LinkedIn is fast becoming an attention powerhouse, especially for professionals.  As the crowd flock in, so will advertisers. Although mostly similar, there are some differences that set it apart from Facebook and Google.  If you are planning to explore ads on LinkedIn, we suggest checking this podcast out first. 
12:34
October 4, 2019
Social Media Weekly 1 October 2019
Twitter Tightens Policy Against Financial Scams, Audius competes with SoundCloud, Facebook Plans for Next-Generation Social Media, Twitter Ramps Up Anti-Abuse Efforts, and more. 
21:23
October 2, 2019
Tipsy VP 27 September 2019: Guide to SEO Content Writing Part 2 - The Writing
In our last episode, we laid out the preparations required before writing an SEO Content. This is part 2, which focuses on the writing and editing of the article. We also dropped a few tips on optimizing for Search Engine. Enjoy!
09:19
September 27, 2019
Social Media Weekly 24 September 2019
LinkedIn Learns From Upwork, Snapchat Adds 3D Camera Mode, Instagram Restricts Ads for Diet and Cosmetic Surgery, Facebook Acquires Chatbot Builder, and more!
32:53
September 25, 2019
Social Media Weekly 17 September 2019
Facebook's New Stance on Self-Harm Could Be Harmful, Facebook Stories May Bring Social Back to Social Network, Instagram Takes on TikTok, and more
32:08
September 18, 2019
Tipsy VP 13 September 2019: 5 Exciting Ways to Reuse Influencer-Generated Content For Your Brand
Influencers command a better trust and connection than brands themselves, because they are more human and down-to-earth. For this reason alone, we as brands shouldn’t let contents created during the campaign go to waste. Here are 5 ways to effectively reuse these content for your brand. 
22:33
September 13, 2019
Social Media Weekly 10 September 2019
NFL gets into TikTok, YouTube Launches Fashion Category, Medal.tv Onward to Be Social Media for Gamers, Spotify Music and Podcasts can be Shared on Snapchat
31:49
September 11, 2019
Tipsy VP 6 September 2019: Rule the Meme game with these 3 Killer Hacks
Memes should be an invaluable addition to your brand's post campaigns. When done well, it connects with your audience very well. But playing the meme game isn't easy, as it involves a lot of awareness in current issues and slangs. If you are interested to explore this method, here are 3 hacks that can get you started.
14:23
September 6, 2019
Social Media Weekly 3 September 2019
YouTube Reduces Conspiracy Videos in UK, Facebook wants to connect IGTV to Facebook Watch, Snap Releases Its Own AR Creation Kit, Instagram Tests New Controversial Messaging App, and more
27:39
September 4, 2019
Tipsy VP 30 August 2019: How to use LinkedIn Live, by LinkedIn
Like other social media, LinkedIn has just introduced the Live. But unlike the others, LinkedIn isn't making it easy for just anyone to use this platform. Instead, they want it to remain a high-quality platform for professionals, and understandably so. When the supply of Live videos are scarce on this platform, being one of the creators is all the more captivating. Today we outline tips on how to use LinkedIn Live, as provided by LinkedIn themselves.
13:41
August 30, 2019
Social Media Weekly 29 August 2019
WhatsApp Pay Comes to Indonesia, Facebook and Twitter Work Together to Ban Chinese State accounts, LinkedIn Improves Clean up Effort with AI, and more
24:45
August 29, 2019
Tipsy VP 23 August 2019: Create Effective Videos Ads on YouTube, according to YouTube
Brands should absolutely advertise on YouTube, because it's still the best long-form media consumption platform today. However due to its nature, ads must be customized specially for maximum impact.  YouTube released a guide to creating effective videos ads, and we talk about it here. 
13:00
August 23, 2019
Social Media Weekly 20 August 2019
Facebook almost had Houseparty, YouTube Super Chat comes to more countries, Instagram opens up AR Filters to all, Tumblr sold for spare change, and more.  Quora Query of the Week: How Will Digital Marketing Look like in 2025
56:35
August 21, 2019
Tipsy VP 16 August 2019: 4 Top Tips to Making IGTV Work for Your Brand
today IGTV is becoming a solid sub-platform to the wildly successful Instagram. With newly enabled functions, brands should reconsider adopting IGTV for their contents. Here are 4 Top Tips to making IGTV work for your brand!
11:39
August 15, 2019
Social Media Weekly 13 August 2019
Authorities worldwide want Libra to answer privacy concerns, Snap wants to raise $1b privately, Instagram partner caught in yet another privacy scandal, and more. 
35:46
August 14, 2019
Social Media Weekly 6 August 2019
 Giphy Works with TikTok to Expand GIF Library, Facebook May Launch New TV, Instagram Scheduling Comes To All, Facebook Builds Mind-Reading machine, and more 
33:50
August 7, 2019
Tipsy VP 2 August 2019: Increase Facebook Effectiveness with These 6 Essential Caption Tricks
Having a good copy for your post is just as important as the visual. Where the visual works to grab initial attention, the copy brings it home the rest of the way. But writing a good caption isn't as easy as most would think.  Here are 6 pretty simple tricks to get you started right away!
21:18
August 2, 2019
Social Media Weekly 1 August 2019
Snapchat gets the limelight this week with slew of new functions and announcements. Meanwhile Facebook ups their experimental division, NPE Team, with a new hire. 
41:20
August 2, 2019
Tipsy VP 12 July 2019: 6 Essential Steps to Getting Your Restaurant More Foot Traffic
Restaurants have a tight profit margin, and always have trouble bringing more people into their doorsteps. Here are some tips for restaurant owners to gain sustainable increase in footfall. 
18:27
July 12, 2019
Social Media Weekly 9 July 2019
India is the first country to block Libra nationwide unless its sovereignty is Guaranteed. We think this will be the first of many such cases. Meanwhile, Facebook takes a strong stance against misleading health 'cure' content, and Instagram stands against bullying on its platform. 
42:50
July 11, 2019
Tipsy VP 5 July 2019: 3 Frequent Facebook Marketing Problems
If your Facebook marketing efforts are stalling and you're not getting the engagement and leads you hoped, here are some troubleshoots you can try out. 
23:35
July 5, 2019
Social Media Weekly 2 July 2019
Trash uses AI to edit videos, Telegram ups Group Chat game, Facebook mulls disabling Notification Dots, Ads come to Instagram Explore, Apple copies Twitter's Famous Game, YouTube Allows Us to Control Recommendations, Facebook Creates 3rd-Party Board to Oversee Content.  SMW Quora Query:  How to Grow my Brand’s Social Media Account Without Spending Money?
42:59
July 3, 2019
Tipsy VP 28 June 2019: How to create a buzz for new products on Social Media?
 A good and memorable hype around the Activation of a product is important, else nobody will know you’ve launched anything. But with all the bottomless noise on Social Media today, it’s very difficult to get it out effectively.  Today we outline a few good tricks to create a buzz for your new product launch. 
12:39
June 28, 2019
Social Media 25 June 2019: Libra Specials
Today we unravel everything about Facebook's new Cryptocurrency, Libra. Including the basics, how it plans to change the way we use currency in the future, and the Economic implications that may ensue. 
36:57
June 26, 2019
Tipsy VP 21 June 2019: How to Set Up Shopping on Instagram
If you sell physical products online and are on Instagram, you need to setup Shopping on Instagram now. Listen on to find out how it's done!
08:58
June 21, 2019
Social Media Weekly 18 June 2019
Facebook Paused it's Powerful and Controversial Graph Tools, Yubo Seeks to be the Social Media that others couldn't, Facebook Relaunches Paid Tracking Program, WhatsApp Going After Abusive Users, Facebook Acquires Meesho, and more
38:30
June 20, 2019
Tipsy VP 14 June 2019: 6 Things Brands Shouldn’t Post on Social Media
While it is highly encouraged to be candid, honest and transparent on social media, there are certain lines that should not be crossed. Today we outline the Top 6 things we think most brands should absolutely avoid on Social Media. 
17:01
June 14, 2019
Social Media Weekly 11 June 2019
Facebook Might Launch Cryptocurrency Next Week, Instagram Ups TikTok with Karaoke Lyrics, Snapchat Copies Instagram's Group Chat Sticker, Instagram's Head Says Breaking Up from Facebook is Bad, Facebook Removes App from Huawei Devices, and more. 
15:48
June 12, 2019
Social Media Weekly 7 June 2019
Spotify Experiments on Group Playlists, Twitter Censors Chinese Critics Ahead of Tiananmen Massacre Anniversary, Facebook Launches Bitmoji Clone, Apple Steps up Login Security, AntiToxin Helps Fight Cyberbullying and Trolling, Instagram Enables Branded Content Ads for Influencers, and more 
22:01
June 7, 2019
Tipsy VP 31 May 2019: How to Get Your IG Stories on the Explore Tab
Instagram is going to make Stories discoverable from the Explore tab very soon, and brands will want to be found there. Today we list down a few good ways to prepare your Stories content so they have a higher chance of appearing on the Explore tab. 
14:40
May 30, 2019
Social Media Weekly 28 May 2019
Indonesia Restricted Social Media to Slow Riot Virality, Study Shows Misinformation Engages More Than Real News, LinkedIn Brings Ads Transparency to Platform, Facebook Reports Level of Fake Accounts in 2019, IGTV Accept Horizontal Videos, Snapchat Plans Music Deals, and more
40:16
May 29, 2019
Tipsy VP 24 May 2019: What Content to Post on LinkedIn
LinkedIn is taking the world by storm, especially in the professional angle. Brands actively on LinkedIn should consider going back to the platform as it sets to grow. If you're what kind of content to post, LinkedIn has just posted a comprehensive guide which we summarised in this episode.
15:16
May 24, 2019
Social Media Weekly 21 May 2019
Twitter reacts to anti-vaccination conspiracies, Facebook's new policy to curb abuse, Instagram brings Stories to Explore tab, Facebook updates algorithm based on our survey results, Instagram steals from competitors again, and more. 
21:03
May 22, 2019
Tipsy VP 17 May 2019: Why All Companies Need a Media Department
In the age of free and infinite information riding on many social media platforms, companies need to take an additional stance as influencers and subject matter experts of their respective communities.    And this can be best done with a Media Team specially dedicated to creating valuable content to users.
26:27
May 17, 2019
Social Media Weekly 15 May 2019
Fcaebook Co-Founder Calls for Company to be Dismantled, Zuck Disagrees that Dismantling Facebook Will Solve Problems, Facebook Allows Some Blockchain Ads, LinkedIn Becoming Recruitment Powerhouse, YouTube Tests Cutting Long Videos into ads with AI, Instagram Organises Likes and Shows Unfollows to Brands.
23:37
May 16, 2019
Tipsy VP 10 May 2019: Creating an Influencer Media Kit
Being a professional Influencer requires you to pitch yourself to brands rather than just waiting for DMs to arrive. And the first thing you need for a pitch is a good Media Kit. Today we outline how Influencers can create a proper Media Kit. 
18:57
May 9, 2019
Social Media Weekly 7 May 2019
Tinder Expands Beyond Location Matches, PornHub Might Buy Tumblr, Instagram Trying Out Join Group Chat Stories Sticker, Facebook Kills Bonfire, Facebook May Up Payment Game, Facebook Changes How Videos Rank, and more.  
25:41
May 8, 2019
Tipsy VP 3 May 2019: Guide to Hashtags
We've encountered a few client who were using hashtags in the wrong way. They were too aggressive, and used words that others con't understand. So we thought we'd publish an episode as a quick guide to Hashtags this week. 
12:02
May 2, 2019
Social Media Weekly 2 May 2019: Facebook F8 Special
Facebook announced 500M Stories users on Facebook, WhatsApp and Instagram; Facebook is STILL Growing; Facebook Acts on Follower-Buying Services; Facebook lays out Plans for 2019; and more. 
24:33
May 2, 2019
Tipsy VP 26 April 2019: Top 3 Tips for Creating Stories by Facebook
Facebook wants brands to do well in Stories so badly, they released a  comprehensive guide to being successful in it. We digest and dissect the  report, and convert it into a podcast for you this week. 
19:25
April 26, 2019
Social Media Weekly 23 April 2019
Facebook Brings 3D Photo Posts to More People, Twitter Experiments with Hiding Replies, Jumprope App Brings New Ideas to How-To Videos, Twitter Buys Highlighter App Highly, Instagram Tests Hiding Likes
20:13
April 25, 2019
Tipsy VP 19 April 2019: Dropping the Funnel for the Flywheel?
Marketers have been building campaigns using Funnels for the longest time. But recently some have questioned the sustainability of this method in comparison to the Flywheel approach which centers around customer service. In this episode, we discuss the Flywheel's pros. 
09:07
April 19, 2019
Social Media Weekly 16 April 2019
on Third Party Privacy Manager for Social Media, Instagram Demoting Inappropriate Content, LinkedIn Promoting Engagement, Facebook Testing News Feeds in Stories, and more. 
17:37
April 17, 2019
Tipsy VP 9 April 2019: If Social Media moves into Chatrooms, How Will Brands Cope?
Thanks to bad governance and lack of experience, Social Media is turning into a cesspool that nobody wants to be a part of. As users move back into the safety of private chatrooms, they build a wall around them and shun out brands.  Here are some tips on preparing your brand for the eventuality of this happening. 
16:55
April 10, 2019
Social Media Weekly 9 April 2019
This week: Governments take action against misbehaving Social Media platforms, Snapchat finds new way to make money, Some Facebook users were asked to provide email passwords, Lush UK reduces Social Media usage
21:49
April 10, 2019
Tipsy VP 2 April 2019: Pixar’s Top 8 Storytelling Guide
All of us can agree that Pixar is synonymous with epic storytelling. Over the years, the company has developed a Guide to Storytelling that is guaranteed to  hit it well with the audience. Of the 22, we pluck the Top 8 for discussion this week. 
22:00
April 4, 2019
Social Media Weekly 2nd April 2019
On Instagram Video Scrubbing for Posts, Facebook Making Ads Transparent To All, Facebook Teaches Regulators How to Regulate, Facebook Shows Us Why We See Certain Posts, Porn Without Visuals, and more.  
22:22
April 3, 2019
Tipsy VP 27 March 2019: Facebook Cancels 7 Ad Metrics, and Replaced with New Ones
Facebook, from time to time, would make changes to their Ads Manager reporting tool to further add accuracy and adjust to changing user behaviours. They just dropped another big announcement to replace 7 metrics with newer ones this April. 
09:33
March 29, 2019
Social Media Weekly 27 March 2019
on Apple's TV+, Facebook's NEW Privacy Scandal, the Future of Live Videos After Christchurch Incident, YouTube's Exit From Original Content, Messenger Adding Reply-to Feature, and Instagram's Move into eCommerce. 
23:03
March 29, 2019
Tipsy VP 19 March 2019: How to Improve Your Videos on Social Media
When all social media platforms are shifting their focus towards videos, having video content is no longer an option. But it isn't as easy as we all expect. Here are some tips to get your started in the right direction, in case you're stuck. 
12:55
March 21, 2019
Social Media Weekly 19 March 2019
Instagram Lets Us Pause Notification by up to 8 Hours, Facebook Pumps Cash into Original Entertainment Content, Twitter May Switch Focus to Visuals, New Social Media Companies See Opportunity in Facebook's Fall, Facebook Curbs Revenge Porn, SnapChat and Facebook Ups Game on Gaming. 
25:34
March 21, 2019
Tipsy VP 12 March 2019: How to Convert Online Leads into Sales
Pairing Instant Gratification with Automation, Marketers these days expect potential customers would immediately convert on first-contact. We explain why it's not true, and how to do it the right way.
15:09
March 13, 2019
Social Media Weekly 12 March 2019
Breaking Up or Regulating Tech Giants? There's a Sinister Reason Why Facebook is Merging His Platforms, Twitter launches closed-beta for experimental app TWTTR, Instagram may let us watch videos together, Social Media doubles down on fake news and hate speech and more
27:58
March 13, 2019
Tipsy VP 7 March 2019: How Facebook Scores Your Ads for Lower Cost
There is more to getting the most out of your Facebook Ads than just publishing according to the setup requirement and seeing what happens. Facebook uses specific scoring methods that will help some ads cost less (and reach more) than others. We talk about it in detail
12:00
March 11, 2019
Social Media Weekly 7 March 2019
Facebook wants 50% cut for subscription fees, TikTok educating on safety and privacy the right way, Twitter introduces Video Analytics tools, Podcast usage rises as Social Media declines, SnapChat tests 8 new languages, and more
35:23
March 11, 2019
Tipsy VP 26 February 2019: How To Find The Right Influencers For Your Brand
Influencers are both effective and ineffective, depending on the  criteria you use to source them with. If you are unsure of how to start,  these few tips can help get your started in the right direction. 
10:25
March 4, 2019
Social Media Weekly 26 February 2019
Facebook Finally Shuts Down Its Spyware VPN, Facebook Will Soon Automate All Your Allocated Ads Budget, Instagram Rolling Out More Functions, and We Discuss Effectiveness of Square vs Vertical Social Videos. 
21:36
March 4, 2019
Tipsy VP 19 February 2019: 4 Types of Social Content to Share in B2B Industries
Using social media is difficult if you're in a B2B environment,  primarily because it's not built for business. But here are a few good  ideas that you can implement into your campaign calendar.
09:14
February 22, 2019
Social Media Weekly 19 February 2019
LinkedIn Live is Coming Soon, Instagram Brings DM to the Web, TikTok Testing Native Video Ads, Facebook Tracks Users It Thinks Could Threaten Its Employees, WhatsApp will Let Us Reject Group Invites, and more 
19:20
February 22, 2019
WEEKLY TIPSY 12 February 2019: Converting Social Media Approach from Data to Content.
The biggest and most controversial topic in the Social Media sphere since last year has been collection of private information without consent. Although the legalities surrounding this is still very grey, users are getting tired of it. How will brands need to change their Marketing efforts moving forward so they don't appear predatory and unethical? Listen as we talk about possible methods. 
12:21
February 14, 2019
Social Media Weekly 12 February 2019
Malaysia Ranks 4th in Global Internet Penetration, Germany May Block Messenger-WhatsApp-Instagram Merge, Instagram and Facebook Removes Self-Harm Content, Instagram Brings IGTV to our Posts, Spotify Gets Serious with Podcast, and more. 
18:39
February 14, 2019
Tipsy VP 29 January 2019: 6 Tips on Marketing to Generation Z
This up and coming generation has a high potential spending power, but  are more conscious than their parents. They buy into value more than  brand, and they have almost no patience. These 6 Tipsy Tips will help  your brand position better for them 
14:31
February 1, 2019
Social Media Weekly 29 January 2019
UK might ban social media platforms that don't remove harmful content, Facebook plans to bring WhatsApp, Mesenger and Instagram together, Twitter adds Original Tags for better referencing, Documents Detailed how Facebook Made Money Off Children Released, WhatsApp Business brings Important Functions to Desktop
28:41
February 1, 2019
Tipsy VP 22 January 2019: Top 4 Things Facebook May Focus on in 2019
2018 hasn't been a good year for Facebook, being caught between a mountain of scandals that led to a mass exodus of users. Here's what they may focus on in 2019 to revitalize itself. 
14:07
January 24, 2019
Social Media Weekly 22 January 2019
Facebook developing yet another video feed for Teens, Squad is a new Social Media platform only kids will appreciate, Facebook adds more cross-posting to Instagram, Facebook gets into the podcast game, Instagram seen selling ads to services it banned last year. 
14:59
January 24, 2019
Tipsy VP 15 January 2019: How To use Instagram Close Friends List for Brands
This week, we find out how to use Instagram's Close Friends List feature that was just enabled to Brands. 
06:42
January 16, 2019
Social Media Weekly 15 January 2019
WhatsApp may roll out fingerprint protection, Facebook brings events to Stories, Old Currency Collectors may be scammers, YouTube disables Auto Tweet feature, Twitter works with NBA to show games, Instagram enables post to multiple accounts.
14:58
January 16, 2019
Social Media Weekly 8 January 2019
Facebook took down inappropriate ads only after BCC reported it, China censors Twitter the old-school way, Jake Paul turns Bird Box Challenge into a new social hazard, and more
23:55
January 10, 2019
Social Media Weekly 2 January 2019
Zuck praised himself for 2018, Indonesia unblocks Tumblr, Instagram accidentally released experimental feed format, Gfycat brings GIFs with sound, and more
28:34
January 3, 2019
Social Media Weekly 26 December 2018
Snapchat Lenses Recognises Cats and Dogs, WeChat Introduces Stories, Facebook and Twitter Remove Fake Accounts Ahead of Bangladesh Elections, Facebook Allowed Third Party Access User Messages, Snapchat Takes on TikTok, Facebook Creates Crypto
19:28
December 26, 2018
Social Media Weekly 18 December 2018
New Privacy Scandal at Facebook, Top Trends on Instagram for 2018, YouTube Released Updated Efforts to Ward Off Offensive Content, YouTube Updates CTA Overlay, Facebook Predicts 2019 Trends, Adidas Brings AR Shoes to Snapchat
29:14
December 19, 2018
Social Media Weekly 2019 Predictions
in this episode, we discuss the Top 5 things to focus in Social Media come 2019.
22:28
December 13, 2018
Social Media Weekly 12 December 2018
Bomb Threat in Facebook Campus, Google testified Before House Judiciary Committee, Facebook May Relaunch Search Ads, and Instagram Launches Voice Messaging
12:17
December 13, 2018
Social Media Weekly 4 December 2018
Instagram may deemphasise Post and Follower Counts for experience, Facebook may open up filter word controls to users, Definers' report on Soros is out, Social Media going the way of co-consumption, new Twitter for Podcasts coming to town, and more!
30:15
December 5, 2018
Social Media Weekly 27 November 2018
LinkedIn caught buying FB ads with non-user emails obtained elsewhere, Snap plans to make money with AR Lenses, Google's China Search Engine under fire from the public, Facebook lashes back at critics, WhatsApp might introduce ephemeral chat
26:22
November 28, 2018
Social Media Weekly S01E26: 13 November 2018
*we apologise for the bad audio experience* Facebook and Instagram expands Analytics, Instagram going into Schools, Facebook's plan for 2019, IGTV Previews available on Instagram, and Google Chrome protects users from mobile billing sites.
29:44
November 16, 2018
Social Media Weekly S01E25: 23 October 2018
WhatsApp's one mode to silence everyone, AWS and Apple asks Bloomberg to retract statement on Chinese chips, EU's new copyright legislation will hurt creators and small businesses, a look at Google's Play Store app downloads 10 years in, a new social media runs on blockchain, and more.
25:39
October 23, 2018
Social Media Weekly S01E24: 16 October 2018
Google closes Google+ amid data leak discovery, Facebook builds a Smart Home Device, Facebook Group chats handle up to 250 pax, Instagram experiments on "Tapping Through Posts", Snapchat Announces Original Shows
41:59
October 17, 2018
Social Media Weekly S01E23: 10 October 2018
WhatsApp brings Picture-in-Picture to chats, China may be using Trojan Horses to Infiltrate US Companies, Facebook to release their own Voice Assistant soon, Instagram may hand Facebook all our location history, and more!
36:55
October 10, 2018
Social Media Weekly S01E22: 2 October 2018
Snapchat One-Ups Instagram by working with Amazon on shopping, Instagram Co-Founders Left Company, Former Facebook Employee suing company for Giving Her PTSD, WhatsApp started working on Ads on iOS, Facebook Major Data Breach, and more
30:13
October 3, 2018
Social Media Weekly S01E21: 24 September 2018
Facebook asked banks to share sensitive user data, WhatsApp may bring Dark Mode to mobile, Instagram Enables tagging on videos, Instagram will upgrade hashtags, Instagram confirms no Regram tool, Twitter brings back chronological timeline, and more!
46:06
September 27, 2018
Social Media Weekly S01E20: 18 September 2018
Facebook expands bug bounty program to help secure third-party apps, Path is finally closing down, Facebook hiring Director of Human Rights Policy, Apple moves to block Facebook's tracking, Instagram starts Shopping features, and more!
28:15
September 19, 2018
Social Media Weekly S01E19: 12 September 2018
this week: Instagram working on Standalone shopping app, Instagram adds more Superzoom variants, a bunch of iPhone apps found secretly monetizing user information, Blue Whale Challenge caused suicides, Facebook renames Canvas ads to "Instant Experience" ads, Google announces new and improved Responsive Display Ads, and more!
36:56
September 13, 2018
Social Media Weekly S01E18: 4 September 2018
we watch Facebook Watch, Instagram brings more transparency to accounts, we study how OxWhite sells 10,000 shirts using Digital Marketing alone, Businesses start adopting WhatsApp for customer service, and more!
46:06
September 6, 2018
Social Media Weekly S01E17: 28 August 2018
in this episode: Facebook pushes videos with creative tools, brands move from advertising on Facebook to Instagram, Google expands Search Ads, Facebook's VPN spies on you, and more!
51:13
August 29, 2018
Social Media Weekly S01E16: 21 August 2018
in this episode: Facebook helps brands and agencies convert image posts into videos with Creative Shop, WhatsApp backups will no longer count in your Google Drive quota, Google still tracks your whereabouts even after you disable them all, woman used Tinder to host a mass dating event, and more!
41:38
August 22, 2018
Social Media Weekly S01E15: 14 August 2018
This week: Facebook tests dating app, Facebook's '25 friend only' Newsfeed is a hoax, Facebook's growth slow, Snapchat loses 3M users, a new social media platform is coming? And more!
47:57
August 16, 2018
SMW S01E14: 7 August 2018
In this episode: Ads are coming to WhatsApp, WhatsApp brings Group Video Calling, Facebook wants Messenger to be the app you use to chat with banks, and more!
46:56
August 8, 2018
SMW S01E13: 31 July 2018
This episode: we sing our national anthem, give Zuckerberg a friendlier name, decide if we have the money we'd invest in Facebook and Twitter, and more!
37:51
August 1, 2018
SMW S01EP12: 24 Jul 2018
In this episode: Instagram lets us remove Followers, Snapchat caves and gives people what they want, Facebook build satellites, Google fined USD500b but Facebook only 500,000 Pounds?
39:49
July 25, 2018
SMW S01EP11: 17 July 2018
This week: new Instagram sticker drives people crazy, YouTube ramps up Copyright protection, Aiden Yow 2.0 leaps off Instagram, Facebook goes into chip making, and Zuck now richer than Buffett
37:15
July 18, 2018
Social Media Weekly S01E10: 10 July 2018
In this episode, Facebook bug unblocks blocked users, Samsung randomly sends photos on users' behalf, ICQ is Back! Facebook Doubles Down on Fake News with AI, Facebook Tests Stories Highlights, and Wei Han talks about better Geo-Tagging on Google Adwords.
34:06
July 11, 2018
Social Media Weekly S01E09: 3 July 2018
In this episode: Facebook makes ads transparent to all users, but Twitter reminds us they did this first; we announce more new features on Instagram (by the way, anyone still on IGTV?); Facebook unveils the 3rd parties they share our data with; and more!
47:04
July 4, 2018
Social Media Weekly S01E08: 26 June 2018
This week, SnapChat making headway as an Education Platform, Social Influencers today travel via Photoshop, JK freaks out to Horror-inspired VR, Wei Han gets a Social Media existential crisis.
41:33
June 27, 2018
Social Media Weekly S01E07: 19 June 2018
This week, Shawn mimics a zombie scrolling social media, JK creates a new term 'Emotionary', Faustina mistakes foot for food, and Wei Han get really dry with SEA stats
36:41
June 20, 2018
Social Media Weekly S01E06: 12 June 2018
Shawn geeks out on Skyrim on Alexa, JK tries to sound like a newscaster, Wei Han forgets his name, Faustina chooses Face Pay and Facebook continues to dominate the world.
33:00
June 12, 2018
Social Media Weekly: 5 June 2018
This week, WhatsApp freaks us out. Google fires a gun at an Apple. Uganda taxes Social Media usage. JK learns how to say Papua New Guinea, and more!
30:24
June 6, 2018
Social Media Weekly S01E04: 30 May 2018
This week: YouTube Music rolls out, Sports broadcasts on traditional media is suicide, Instagram allows Muting on Feed, Facebook stops Revenge Porn using your naked photos, and more!
28:53
May 30, 2018
Social Media Weekly S01E03: 22 May 2018
This week, Firefox helps you stop Facebook tracking, social media platforms prepare for Web 3.0? Facebook disables almost 1.3b accounts, and more
29:27
May 22, 2018
Social Media Weekly S01E02: 15 May 2018
kevin Mitnick shows us how 2FA is bypassed, Google Assistant spells dawn of Web 3.0, the evolution of Instagram Polls, Siri and Alexa controlled by subliminal messages, Facebook Live evolves, and marketers see lower Facebook ads effectiveness lately.
33:49
May 15, 2018
Social Media Weekly: 8 May 2018
The very first public episode of Social Media Weekly! This week we dissect Facebook's possible new monetizing method, new introductions from Facebook and subsidiaries, and more!
26:25
May 8, 2018