The Sound Wisdom Podcast
By Sound Wisdom
The Sound Wisdom PodcastJul 21, 2020
Steve Miller on Stealing Genius to Create an Uncopyable Advantage in the Marketplace
What is Adaptive Innovation, or “Stealing Genius,” as Steve Miller calls it? And how can it help you create an Uncopyable advantage in the marketplace? In the latest episode of The Sound Wisdom Podcast, Steve Miller, author of the book ‘Stealing Genius: The Seven Levels of Adaptive Innovation,’ reveals the difference between innovation and improvement (and why that matters) and discusses how individuals and organizations can use Stealing Genius to create a truly original brand experience and start pioneering in their industry. Get your copy of ‘Stealing Genius’ now — https://www.amazon.com/Stealing-Genius-Levels-Adaptive-Innovation/dp/1640953434/
Kristen Boss on Her Book ‘Pivot to Purpose’ and Detoxing from Toxic Hustle Culture
Kristen Boss, host of the chart-topping podcast 𝘗𝘶𝘳𝘱𝘰𝘴𝘦𝘧𝘶𝘭 𝘚𝘰𝘤𝘪𝘢𝘭 𝘚𝘦𝘭𝘭𝘪𝘯𝘨, sits down with us to talk about her new book 𝙋𝙞𝙫𝙤𝙩 𝙩𝙤 𝙋𝙪𝙧𝙥𝙤𝙨𝙚 and its anti-hustle message about learning to work from a posture of abundance and purpose rather than scarcity and grind. Discover how to…
✔️ break your addiction to hustle
✔️ build a sustainable, thriving business that is authentic to you
✔️ find a more fulfilling, longer-lasting fuel than motivation
so you can achieve your goals without hitting burnout in this episode of 𝘛𝘩𝘦 𝘚𝘰𝘶𝘯𝘥 𝘞𝘪𝘴𝘥𝘰𝘮 𝘗𝘰𝘥𝘤𝘢𝘴𝘵. Pick up a copy of Kristen's book, ‘Pivot to Purpose,’ wherever books are sold.
Amazon: https://www.amazon.com/Pivot-Purpose-Leaving-Hustle-Culture/dp/1640953272/
Barnes & Noble: https://www.barnesandnoble.com/w/pivot-to-purpose-kristen-boss/1140485456?ean=9781640953277
Alyson Van Hooser and Phillip Van Hooser on Strategies for Sustainable Success
On this episode of The Sound Wisdom Podcast, authors and leadership development experts Alyson Van Hooser and Phillip Van Hooser share a multigenerational perspective that gets to the core of what's necessary to succeed in today's rapidly changing business world. You'll learn:
- Why the way you define “success” matters
- What tendencies might undercut your success
- What behaviors and attitudes distinguish peak performers from their peers
- What the “X Factor” is in success
- How modern professionals can remain flexible and resilient in response to a shifting professional landscape
Tune in! And make sure to check out their latest book: 𝟑𝟎-𝐃𝐚𝐲 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 𝐭𝐨 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐞 𝐘𝐨𝐮𝐫 𝐒𝐮𝐜𝐜𝐞𝐬𝐬: 𝐄𝐥𝐞𝐯𝐚𝐭𝐞 𝐘𝐨𝐮𝐫 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐚𝐧𝐝 𝐅𝐮𝐞𝐥 𝐘𝐨𝐮𝐫 𝐏𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥 𝐆𝐫𝐨𝐰𝐭𝐡
Kay Miller Shares Her Uncopyable Sales Secrets
On the latest episode of the 𝑇ℎ𝑒 𝑆𝑜𝑢𝑛𝑑 𝑊𝑖𝑠𝑑𝑜𝑚 𝑃𝑜𝑑𝑐𝑎𝑠𝑡, Kay Miller, leading sales expert and author of the new book 𝑼𝒏𝒄𝒐𝒑𝒚𝒂𝒃𝒍𝒆 𝑺𝒂𝒍𝒆𝒔 𝑺𝒆𝒄𝒓𝒆𝒕𝒔, joins us to break down:
✔️ what the Uncopyable Sales philosophy is
✔️ how to overcome sales anxiety
✔️ the secret to getting in the door
✔️ what it takes to craft your own personal brand
and more!
Whether you’re a veteran sales professional or new to the field, you’ll take away some fun and practical ideas to differentiate yourself from the competition and get your prospects and customers excited about the solutions you’re offering!
Earning the Right to Be Heard with Phillip Van Hooser
On this episode of The Sound Wisdom Podcast, bestselling author and award-winning speaker Phillip Van Hooser joins us to chat about his new book, 𝙀𝙖𝙧𝙣𝙞𝙣𝙜 𝙩𝙝𝙚 𝙍𝙞𝙜𝙝𝙩 𝙩𝙤 𝘽𝙚 𝙃𝙚𝙖𝙧𝙙: 𝙎𝙚𝙡𝙡 𝙔𝙤𝙪𝙧 𝙄𝙙𝙚𝙖𝙨, 𝘽𝙪𝙞𝙡𝙙 𝙔𝙤𝙪𝙧 𝙄𝙣𝙛𝙡𝙪𝙚𝙣𝙘𝙚, 𝙂𝙧𝙤𝙬 𝙔𝙤𝙪𝙧 𝙊𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙞𝙚𝙨.
How do you sell your ideas and initiatives to key decision-makers?
It can be difficult to gain the “ear” of decision-makers—and once you have it, even harder to present your case in a way that gets you the “yes” you’re looking for AND builds your influence with the decision-maker long term. Tune in to discover:
✔️ What most people get wrong about influence-building
✔️ Myths and misconceptions about decision-makers that you MUST know to approach persuasion and negotiation effectively
✔️ Key elements that affect your ability to be heard by decision-makers
✔️ Why getting the “yes” should be your secondary goal—and what your primary goal should be
✔️ Why small talk is not the best opening for selling your ideas
✔️ Phil’s favorite success story from the Earning the Right to Be Heard Process
Join us for a fun, informative discussion about influence-building, and then pick up a copy of Phil’s book, 𝙀𝙖𝙧𝙣𝙞𝙣𝙜 𝙩𝙝𝙚 𝙍𝙞𝙜𝙝𝙩 𝙩𝙤 𝘽𝙚 𝙃𝙚𝙖𝙧𝙙: https://amzn.to/3o6VmlY
Creating an “I’ll Be Back” Culture – with CX Expert Shep Hyken
On Episode 2.4 of The Sound Wisdom Podcast, we’re talking with customer experience expert Shep Hyken about how to create an “I’ll Be Back” culture—one that secures loyal customers—not just return customers. Featured content includes:
- Top reasons a customer might “terminate” you—and how to avoid it
- How to hit “reset” on your customer interactions so that you serve with kindness
- Why it’s crucial to hire right, train right, and reinforce your vision for the customer experience
- Circumstances in which an organization might have to “terminate” a customer—and the best way to do so
For more on how to get your customers to say “I’ll be back!” pick up a copy of Shep’s latest book, 𝑰’𝒍𝒍 𝑩𝒆 𝑩𝒂𝒄𝒌: 𝑯𝒐𝒘 𝒕𝒐 𝑮𝒆𝒕 𝑪𝒖𝒔𝒕𝒐𝒎𝒆𝒓𝒔 𝒕𝒐 𝑪𝒐𝒎𝒆 𝑩𝒂𝒄𝒌 𝑨𝒈𝒂𝒊𝒏 & 𝑨𝒈𝒂𝒊𝒏, available from Sound Wisdom: https://amzn.to/3hQiEJm.
Getting Customers to Say “I’ll Be Back” with Shep Hyken
Repeat customers are “gold”—loyal customers are “sacred.” How do we build relationships with our customers so that they keep saying those magical words, “I’ll be back”?
In this episode of The Sound Wisdom Podcast, customer experience expert and New York Times bestselling author Shep Hyken shares insight from his forthcoming book, I’ll Be Back: How to Get Customers to Come Back Again and Again. You’ll learn:
- What is the difference between a “return customer” and a “loyal customer”—and why does that matter?
- The #1 thing team members can do to build the relationship between themselves and the customers they serve
- How to leverage “Moments of Truth”—even negative ones like “Moments of Misery” and bland ones like “Moments of Mediocrity”—to build customer loyalty
- How to strike a balance between automation and personalization in customer service
- What Arnold Schwarzenegger can teach us about excellence in customer service (!!!)
- And more!
Join us for another energizing episode of The Sound Wisdom Podcast that is sure to help you grow your business and enlarge your mindset.
Turning Uncertainty into Your Competitive Advantage with Meridith Elliott Powell
In this episode of the Sound Wisdom Podcast, we talk with Meridith Elliott Powell, business strategist, keynote speaker, and award-winning author with expertise in business growth, sales, and leadership strategies. Meridith’s new book THRIVE: Strategies to Turn Uncertainty to Competitive Advantage, shares a 9-step formula for making uncertainty your company’s competitive advantage. In this episode, we cover:
- why your beliefs about uncertainty matter just as much—if not more—than your response to it
- what can be gained from viewing uncertainty as cyclical (with a history lesson you won’t want to miss!)
- when pivoting can hurt your company—and when it can help it
- leadership strategies for leading through uncertainty—with particular insights about younger millennials and Gen Zers
- how we can manage our emotions about uncertainty so that we can make smarter business decisions
- how we can apply these business lessons to our personal life as well!
Tune in for this informative, energizing episode that will help you not just anticipate uncertainty—but THRIVE through it.
Becoming Immune to Stress with Eliz Greene
Did you know that job stress has surpassed smoking as the leading cause of preventable death in the United States? That staggering statistic derives from Eliz Greene’s new book, Stress-Proof Your Life: High Performance under Pressure. In the first episode of Season 2 of The Sound Wisdom Podcast, host Jennifer Janechek, director of content strategy at Sound Wisdom, sits down with Eliz to talk about actionable strategies anyone can implement today to deal with chronic stress. We cover:
- Why most stress-management solutions are addressing the wrong problem (hint: work-life balance is not your primary issue!)
- How to sort through the mire of stressors that leave us feeling stressed in general without knowing exactly why
- How to respond to acute stress that is causing us physical harm and psychological distress
- Two simple strategies for processing cortisol out of your system right now, wherever you are
- Why a “mid-life crisis” might actually be a stress-management problem—and what you can do about it
- How we can manage vulnerability, a major stressor, in the COVID era
- Why your “stress-recovery personality” matters—and how you can find out what yours is
Tune in for an enlightening episode of The Sound Wisdom Podcast that will help you find the relief you need—FAST!
Mindset Matters with Ricky Kalmon
Guest Ricky Kalmon, author of Leverage Your Mindset: Overcome Limiting Beliefs and Amplify Your Life, joins us to discuss how we can harness the power of our mindset to eradicate the destructive self-talk that holds us back from achieving the results we want in life…whether it be better health, improved athletic performance, increased productivity, enhanced resilience, or something else! Watch to learn more about:
- how your mindset is like software that requires periodic UPDATING to operate at maximum capacity—and today is the day you hit INSTALL UPDATES NOW
- how we’re holding ourselves back by running our default internal scripts without maintenance
- why “vegging out” in front of the TV, scrolling social media, and engaging in other “mindless” activities serve their purpose, but don’t entirely serve your mindset—you need active and intentional relaxation, which Ricky teaches you in his Leverage Your Mindset program!
- what high-performing individuals like professional athletes have that you might not…YET!
- one change we can make today that will boost our momentum toward changing the way we think and, by extension, changing our life AND MORE!
Ricky’s book Leverage Your Mindset: Overcome Limiting Beliefs and Amplify Your Life is published by Sound Wisdom and available to buy from Amazon, Barnes & Noble, Books-a-Million, Porchlight Books, and other fine retailers on September 15, 2020. http://amzn.com/1640952160.
Finding Clarity During Chaos: In Dialogue with Jason Hewlett
Feeling unmoored during these chaotic times? Identifying, clarifying, and magnifying The Promise to The One will help give you the stability you need to create a life and legacy that you will be proud of. Jason Hewlett, author of The Promise to The One, joins us to discuss:
- who is ‘The One’ and why is The Promise to The One foundational
- why Promise-breaking is one of the greatest maladies of the modern world
- how Promise-keeping is the integral to our sense of self and our ability to achieve great things in life
- how we can boost our value through his powerful three-step system for discovering our Signature Moves
- the link between self-discovery, service, and leadership
- how to make BIG decisions that align with our core values
- how to be accountable in the little things that…well…aren’t really so little after all
- AND how we can THRIVE in our relationships (and love our spouses…even when we’re cooped up with them for an extended period of time)
Gain fresh perspective with this dialogue between Jason Hewlett and Jennifer Janechek, Sound Wisdom’s director of content strategy. And be sure to pick up a copy of Jason’s new book, The Promise to The One, available August 18, 2020.
- Paperback: https://amzn.to/3aoBMcF
- Ebook: https://amzn.to/3iFDngV
- Audiobook: https://adbl.co/2Y1RO7a
Accountability under Pressure
Sam Silverstein, leading expert on accountability and organizational culture and author of several books on how accountability can drive engagement, productivity, and a more meaningful life, talks with Sound Wisdom’s director of content strategy, Jennifer Janechek, about how accountability is the touchpoint that can enable individuals and businesses to thrive during challenging times.
Topics covered include:
- What accountability REALLY means (hint: it’s not a stick to beat people into submission)
- How pivoting is actually an issue of accountability
- Practices leaders can engage in to create accountable workplace cultures
- How leaders can maintain alignment with their mission and values during tough times
- How leaders can foster open lines of communication with their teams about tough subjects
- Remote work and accountability
- and more!
Visit pivotmenow.com for more information about Sam’s new online community, PIVOT, which will help you discover your specific purpose, gain control over your life, make great decisions, and move forward to achieve at your greatest potential.
Overcoming Fear and Self-Limiting Beliefs During Challenging Times
Jennifer Janechek, director of content strategy for Sound Wisdom, talks with Letitia Frye about her new book, ‘No Reserve: Take Ownership and Live YOUR Life without Limitations,’ and how we can overcome fear and self-limiting beliefs that are preventing us from taking positive action in our lives, especially during challenging times. Specific questions covered include:
- How do we maintain our perspective so we don’t let life’s “landmines” derail us from pursuing our passions and so we don’t miss the opportunities within adversity?
- What is the difference between an issue and a problem, and how does our ability to diagnose one or the other enable us to live with more freedom?
- What are ways we can more fully commit to living a life with no reserve on it—free of limitations and full of endless opportunity?
- How can we find value in brokenness?
- How can we build equity with our actions when we feel like we don’t have “enough” (resources, strength, etc.) to get us started?
- When we’re progressing toward our goals and encounter an obstacle that affects our mindset, how can we use SOS—“Sources of Strength”—to help us overcome it?
Letitia’s book is available to purchase here: http://amzn.com/1640951768/.
Leveling Up Professionally in the COVID Era
In this episode of The Sound Wisdom Podcast, Alyson Van Hooser, speaker, trainer, host of STAKE: The Leadership Podcast, and author of the new book Level Up: Elevate Your Game & Crush Your Goals, brings her expertise in leadership, career advancement, and the millennial and Gen Z workforce to bear on a conversation about how to level up professionally in the COVID era. Questions covered include:
- How can we control our perspective during this chaotic time?
- Where might people find sources of grit to help them level up and make positive changes in their life?
- How can employees and leaders better understand each other during these tough times?
- How can we increase our emotional intelligence and use our emotions to fuel, rather than hinder, our success?
- How can recent grads land a job in this tight job market?
- What can all professionals be doing—recent grads, those who have been laid off, and those who are still working but don’t want to plateau—to make use of this time in limbo?
- How should strategies for self-care shift in times of crisis so that we can avoid burnout?