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Sports Business Updates

Sports Business Updates

By Sportsnexus
Weekly sports business updates from India and the rest of the world
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Sports Business Updates - Ep 01
In 2022’s first episode, I will share updates and our opinions on four big sports business news from India. I will discuss How Indian Information Tech giant Infosys is helping develop sports infrastructure, Is the Sony-Star duopoly in Indian sports media under threat by Viacom18 and others, How ShareChat and Moj are competing with MX Takatak in the sports space in India and COVID-19’s impact on the Indian Premier League and how 2022 can turn things around for India’s global Cricket league.
January 08, 2022
Sports Business Updates - Ep 22
Latest sports business news featuring the surprising revival of the Pro Volleyball League, who is behind the revamp of the sport of Handball in India which includes a professional league and a mind-boggling investment of 240 Crore Rupees and Reliance Industries and Viacom18 take another huge step to disrupt the sports broadcasting business in India.
September 18, 2021
Sports Business Updates - Ep 21
In this episode I will cover updates on Racing Promotion’s investment in two FIA backed motorsport races in India, our second update is about Mukesh Ambani’s serious intent in creating a sports media empire, I will also cover updates on Amazon Prime getting rights to WNBA in India, Sporjo raising funds and I will wrap-up the episode with an update on Apollo Tyres collab with Konami to create a unique esports tournament for Manchester United.
August 29, 2021
Sports Business Updates - Ep 20
In this episode, I will cover updates on Star Sport’s outlay on sponsorships and estimated revenue from the ICC Twenty20 world cup, Indian Olympic Association’s successful sponsorship raising drive for Tokyo 2020 Olympics, FanCode’s great form in live sports streaming acquisition and I will wrap up the episode with an update on how Tata Consultancy Services is growing their global sponsorship portfolio.
July 31, 2021
Sports Business Updates - Ep 19
This week’s episode is special. This week I will share updates on Indian Olympic Association’s (IOA) preparation for the upcoming Tokyo Olympics. I will cover news from the sponsorship and partnership perspective and talk about a very special partnership that can be a game-changer in developing future Olymp§ians from India.
July 18, 2021
Sports Business Updates - Ep 18
This week’s episode features updates about La Liga securing a broadcast partner in the Indian Subcontinent, Mobile Premier League becoming the first Indian gaming platform to launch in the U.S, Broadcast viewership numbers for the Euro 2020 coverage in India, changes expected to be proposed by the BCCI for IPL’s future and we wrap up this week’s updates with SPSN’s strong advertising revenue numbers for India’s cricket tour of Sri Lanka.
July 12, 2021
Sports Business Updates - Ep 17
This week’s episode of Sports Business Updates features updates about leading Sports SPAC RedBird Capitals investment in Rajasthan Royals, Indian Olympic Association onboarding new sponsors a month before the Tokyo Olympic games, SPN adding yet another international football league to their programming roster leading to increased revenues through subscriptions, KPMG’s latest report on the size and potential of gaming in India and we wrap up this week’s updates with a story about Yoga diplomacy between Saudi Arabia and India.
June 26, 2021
Sports Business Updates - Ep 16
In this week’s episode, I discuss Dentsu launching a sports unit in India, Star Sports setting a steep ad revenue target for the World Test Series, Comscore’s latest data on which country has the largest online sports audience in the APAC region and do a quick round on other big sports business news from India featuring JSW, Dream Sports Foundation and more.
June 20, 2021
Sports Business Updates - Ep 15
This week’s episode includes updates on Indian corporate brands partnering with a global sports association and a mass participation event. I will be talking about Bharat Pe and Tata Consultancy  Services and their recently announced global partnerships, I will also follow up on the registration numbers for Battle Ground Mobile in India and wrap up the updates with news about ex-Indian cricketers who have turned into tech entrepreneurs.
June 12, 2021
Sports Business Updates - Ep 14
In this week’s episode, I will discuss how Sony Pictures Sports Network is expanding their sports broadcast offering in regional languages to reach out to wider sports viewing audiences in India, I will also update you on the IPL restart in UAE and the potential issues BCCI faces in executing the remaining tournament, I will also cover stories around India’s Sports app FanCode’s successful raising of a fresh round of funding and I will wrap up this week’s episode with a quick update about Indian gamers seeking favourable policies from the Indian government to compete for global recognition.
June 06, 2021
Sports Business Updates - Ep 13
In this week’s episode, I discuss a very interesting topic and that is ‘Will Cricket be an Olympic sport in 2028’ and also roll back the years when Cricket was a part of International multi-sport events dated all the way back to the Olympics in the year 1900!
May 31, 2021
Sports Business Updates - Ep 12
In this week’s episode, I will talk about where the BCCI stands on their decision to add 2 new IPL franchises, I will also talk about which Cricketer had the highest brand endorsement recall during the first phase of IPL 2021 and I will wrap the updates with news about the most anticipated return of PUBG in India and discuss some important questions that players have been asking about the to be relaunched game in India.
May 23, 2021
Sports Business Updates - Ep 11
In this week’s episode, I will discuss how athletes are changing the game of endorsements and how they have managed to make money during the pandemic while sports have suffered financially. I will also share some interesting stats from the sports endorsement sector in India. I will also talk about the crypto currency/fan tokens trend reaching the Indian shores and discuss who are the early adopters of the tech in Indian sports.
May 16, 2021
Sports Business Updates - Ep 10
In today’s episode, I will discuss the impact of COVID-19 on the Indian Premier League. Last week BCCI announced that the IPL 2021 season was suspended due to the increasing cases of COVID-19 in India and because the virus had made its way into the secure IPL bio-bubble. The decision in my opinion should have been taken a lot earlier but it’s important that it was taken. The safety of everyone involved in IPL is paramount after all. So, in this episode I will discuss four big impacts the IPL ecosystem will experience.
May 08, 2021
Sports Business Updates - Ep 9
In this week’s episode, I will talk about the ‘Sporting Nation in the making 2021’ report from GroupM-ESP. This is the most anticipated and comprehensive report that GroupM-ESP release annually that covers the Indian Sports Industry. It provides a great insight into how the Indian sports industry performs year-on-year. We also discuss the Pro Kabaddi League’s media rights auction from the franchise owners perspective.
May 02, 2021
Sports Business Updates - Ep 8
This week’s updates include the details on Pro Kabaddi Leagues strange yet not surprising media rights deal, Indian Premier League’s opening day TV viewership numbers and if the performance was better than last season, Dream Sports and will they become the first Indian sports-based startup to go down the SPAC route in the US market, How Puma is supporting talented Indian cricketers and Sony growing their football broadcasting portfolio with yet another deal for Copa America.
April 24, 2021
Sports Business Updates - Ep 7
In this week’s episode, I will talk about the possibilities of IPL being played in London, JSW Sports partner with India Accelerator to support sports-related tech start-ups in India, Tech Mahindra partner with Rajasthan Royals to build fan loyalty and fan monetization, Real money gaming platform WinZO Games raise $9.5 million in a debt round and Indian homegrown Short-video platform MX TakaTak partners with seven IPL teams with a focus to create a strong sports category.
April 17, 2021
Sports Business Updates - Ep 6
In this week’s episode, I discuss Mukesh Ambani being listed as the world’s richest sports team owner by Forbes magazine, Star Sports and their crazy list of sponsors for the IPL season, How a local media company is making Mumbai a hyper-local sports capital of India, FanCode’s streaming deal with Cricket West Indies and how a strong digital sponsorship strategy helped IPL franchise Delhi Capitals secure a 50% uplift in sponsorship all this and much more in the first week of IPL 2021.
April 11, 2021
Sports Business Updates - Ep 5
In this week’s episode I will talk about  India’s sports merchandise sector and how PUMA plans to capture the market by re-entering the Indian Premier League with a Royal Challengers Bangalore partnership, Indian Super League’s impressive viewership numbers, comScores recently conducted ‘state-level clusters in India’ - digital consumption report, International Center for Sports Safety’s report on sports betting in India and why Facebook has opted out from sports rights deals.
April 05, 2021
Sports Business Updates - Ep 4
In this week's edition of Sports Business Updates, I discuss Star Disney’s bumper ad inventory sale in the buildup to Indian Premier League 2021, Formula E’s plan to add a race in India, India’s sports unicorn - Dream Sports raising $400M and how they intend to spend it, Ajinkya Rahane’s deal with Games 24x7 and ECB’s attempt to attract BCCI and IPL team owners with a revenue share in The Hundred.
March 28, 2021
Sports Business Updates - Ep 3
In this week's edition of Sports Business Updates, we cover top trending sports business news from India featuring how Football Sports Development Limited pulled off India’s largest football event in a bio-bubble, I will also discuss what to expect from the most anticipated Pro Kabaddi League media rights auction, international investment in Indian eSports and a round-up on all the latest Indian Premier League sponsorship deals.
March 21, 2021
Sports Business Updates - Ep 2
Top 5 curated sports business updates from India and the rest of the world. In episode 2 of sports business updates, we discuss the impact of having no spectators in stadiums on the teams and the league for the upcoming IPL season, how upGrad added half a million subscribers in 2020 after a successful TV campaign during IPL 2020, Chennai Super Kings struggle to find a main sponsor, MS Dhoni’s sportswear brand Seven agrees to a sponsorship deal with Nepalese Everest Premier League and USA Cricket announcement of re-electing Paraag Marathe as the chair of the USA Cricket board of directors and as an independent director.
March 13, 2021
Sports Business Updates - Ep 1
Best curated sports business updates from India and the rest of the world. In episode 1 of sports business updates I discuss the commercial growth  (sponsorships) of Indian Premier League franchise Mumbai Indians, Indian Premier League adds another technology company as their partner, the shift of power in Indian sports advertising and sponsorship from traditional sectors to new-age technology companies, All India Football Federations search for India's representative at FIFAe Nations Series and how sports betting companies are dominating the digital awareness charts as per global data analysis company Hookit's latest Top 20 brands in sports report.
March 06, 2021