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Meaningpreneur Podcast

Meaningpreneur Podcast

By Stephanie Ward

Meaningpreneurs are business owners who do work they find meaningful, work that makes a difference for their clients. Meaningpreneurs want to create prosperous and sustainable businesses. Does this describe you? Then you are one too and this is for you. I'm Stephanie Ward, a Business & Marketing Mentor for Meaningpreneurs. Discover even more Business and Marketing tips at my website fireflycoaching.com.
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20 Lessons Learned in 20 Years in Business

Meaningpreneur PodcastFeb 18, 2022

00:00
15:30
The Marketing Evolution of Jitske Kramer's Inspiring Business

The Marketing Evolution of Jitske Kramer's Inspiring Business

Jistke Kramer is a Corporate Anthropologist who has been in business for 18 years. She is a well-known speaker, author of many books, and an inspiration to people worldwide. In this conversation, Jitske shares the marketing strategies she used from the start of her business and how they evolved over time.

You can find out more about Jitske and her work at these two websites: https://jitskekramer.nl and https://humandimensions.nl. For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less Time ⁠⁠⁠⁠⁠at my website⁠⁠⁠⁠⁠.

Let's connect on ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠.

Make it Meaningful,

Stephanie

Nov 17, 202325:53
What NOT to Do When You Reach Out to Someone in Their DMs
Nov 08, 202306:34
The Magic of In-Person Events

The Magic of In-Person Events

There are so many ways to connect with people and build your network.

 

This includes connecting virtually, remotely, with video, with text, and the list goes on.

 

And one of the most magical ways to connect is at in-person events.

In this episode, I share how to get the most out of in-person events without exhausting yourself. I talk about my experience attending ATOMICON on Jun 13, 2023 in Newcastle, UK.

"In-person connections have a way of creating lasting memories, imprinted on our hearts with the magic of genuine interactions." Chimamanda Ngozi Adichie

NOTE: At minute 7:49 I said I met Elizabeth Gilbert but I meant to say Elizabeth Goddard. ;0

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less Time ⁠⁠⁠at my website⁠⁠⁠.

Let's connect on ⁠⁠⁠LinkedIn⁠⁠⁠ and ⁠⁠⁠Instagram⁠⁠⁠.


Make it Meaningful,

Stephanie

Aug 04, 202311:52
Marketing Without Realizing It With Dr. Marcia Goddard

Marketing Without Realizing It With Dr. Marcia Goddard

When I reached out to Marcia to ask if she would be interested in talking about how she has marketed her business she wasn’t sure I was knocking on the right door.


She told me she had never really had a marketing strategy and that most of her clients had come from referrals and inconsistent posting on LinkedIn.


I replied to say that those things are actually marketing. And as it turns out, she has done many brilliant things to grow her business. She just wasn’t thinking about them as marketing.


You will LOVE listening to this podcast where she shares her journey of starting her business and which marketing actions have worked well for her.


So if you’re a ‘hesitant marketer’ you will surely be inspired by Marcia’s story and also gain practical advice you can use in your own business.


Dr. Marcia Goddard is a neuroscientist on a mission. She is an award-winning science communicator and experienced keynote speaker, able to bridge the gap between science and business. She speaks on a range of topics, but always with a ‘brainy twist’: neuroscience is the foundation of everything she does. Her mission is to break stereotypes: science is everywhere, and it doesn’t have to be boring!


Here are links to Marcia's Business: Brains Matter Consulting and Non-Profit: Business Contentment Foundation.


For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time ⁠⁠at my website⁠⁠.

Let's connect on ⁠⁠LinkedIn⁠⁠ and ⁠⁠Instagram⁠⁠.


Make it Meaningful,

Stephanie

May 18, 202320:32
How to Decide What Kind of Visibility is Right for You

How to Decide What Kind of Visibility is Right for You

In order for clients to hire you they have to know you exist. There are so many ways to be visible so you can be seen and hired.


One of my newsletter readers asked me a great question about visibility and I answer it in this episode.


Here is the post I mentioned about Strategic Alliance Partnerships (be sure to download the no opt-in document below the video).

And this is the post about how to calculate your conversion ratio.


If you have questions, let me know! I love to hear from listeners. You can send me an email stephanie@fireflycoaching.com or send me a DM on Instagram (link below).


For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time ⁠at my website⁠.

Let's connect on ⁠LinkedIn⁠ and ⁠Instagram⁠.


Make it Meaningful,

Stephanie

Mar 24, 202308:35
Is Anyone Listening?

Is Anyone Listening?

Sometimes it can feel like your content is landing in a black hole and no one is listening. And when you start feeling that way you can lose motivation to keep sharing. 

In this short episode, I've got some ideas for you about how to keep going and why it's important.

As promised, here is the link to Erin Gallagher's LinkedIn profile. Check out some of her posts to see how she is using the hashtag #hypewoman to shine the light on fabulous humans out in the world. 

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

Feb 17, 202306:23
SIMPLIFY: A 3-Day Virtual Group Workshop to Desgin your Business for More Ease and Profit February 1, 2, 3 - 2023

SIMPLIFY: A 3-Day Virtual Group Workshop to Desgin your Business for More Ease and Profit February 1, 2, 3 - 2023

This is a special episode of the podcast for people who prefer to learn more about the SIMPLIFY Workshop by listening. 

You can find all of the information about the Workshop and register for it right here

I'd love to answer your questions. You can send me an email at stephanie@firelfycoaching.com or send a DM on IG, FB, or LinkedIn.

And if you prefer to have a chat about the SIMPLIFY Workshop to see if it's the right fit for you, we can do that. Let me know. 

I'd love for you to join us! 

Make it Meaningful,

Stephanie

Jan 12, 202308:51
How to Use Guest Podcasting a Marketing Strategy with Lisa Simone Richards

How to Use Guest Podcasting a Marketing Strategy with Lisa Simone Richards

The key to a successful business is consistently connecting with your ideal clients.

There are many ways to do this. Some take more time, some take more money, and some take more energy.

And there is one marketing strategy that takes the least amount of time, money, and energy to get in front of the right people - that is being a guest on someone’s podcast.

But how does it work? Where do you find these podcasts and how do you get yourself booked on them?

Lisa Simone Richards is an expert on this topic and in this episode of my podcast, she shares everything you need to know about how to get booked on your first (or next) podcast.

Including how to deal with rejection, because not everyone will say yes and that is totally normal.

We also discuss the compound effect visibility can have for your business which can translate into people approaching you to speak or be a podcast guest.

And Lisa also shares what she finds most meaningful about her work.

She even has a free template you can use (it’s the same one she uses herself). See link below.

Oh yeah, and Ginger makes a surprise cameo appearance.

Download her free Perfect Podcast Pitch Template, which will help you write a pitch that gets you featured on podcasts.

And here’s a bit more about Lisa and her work.

Lisa Simone Richards is a PR & Visibility Strategist for online coaches who want to get seen everywhere.

Through her free workshops, masterclasses and mentorship program, she gives you the insider secrets on how to get exposure and reach more people without spinning your wheels on social media or wasting money on Facebook ads.

On weekends you can find her playing in the kitchen with her husband, petting ALL the dogs in the park, and watching way too many fashion styling videos on YouTube.

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

Jun 17, 202220:45
Creating Meaningful Relationships in Business with Dr. Bayo Akomolafe

Creating Meaningful Relationships in Business with Dr. Bayo Akomolafe

Dr. Bayo Akomolafe was one of the speakers at The House of Beautiful Business Conference last year and the wisdom he shared cracked open my mind and my heart.  

To my absolute delight, Bayo agreed to have a conversation with me on my podcast and talk about business and marketing.

We discussed trust and the gift mentality, reaching out to people, having a big vision (or perhaps a vision having you), imagination, failing generously, and play.

He also talked about being in awe, to stand in awe of the things that exceed us. And he mentioned this quote.

“The purpose of life is to be defeated by greater and greater things.” Rainer Maria Rilke

Bayo Akomolafe (Ph.D.), rooted with the Yoruba people in a more-than-human world, is the father to Alethea and Kyah, the grateful life partner to Ije, son and brother. A widely celebrated international speaker, posthumanist thinker, poet, teacher, public intellectual, essayist, and author of two books, These Wilds Beyond our Fences: Letters to My Daughter on Humanity’s Search for Home (North Atlantic Books) and We Will Tell our Own Story: The Lions of Africa Speak, Bayo Akomolafe is the Visionary Founder of The Emergence Network and host of the online post activist course, ‘We Will dance with Mountains’.

“Falling might very well be flying – without the tyranny of coordinates.” Dr. Bayo Akomolafe

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

May 06, 202222:21
Being of Service as a Marketing Strategy with Eldridge Labijno

Being of Service as a Marketing Strategy with Eldridge Labijno

For a self-proclaimed ‘non-marketer’ Eldridge Labijno shares so many essential ideas about how to market your business.

We cover making organic connections with people, the power of referrals, the importance of knowing your short introduction inside and out, how having a niche helps you, valuing your services at the right price, solving problems for people, and being of service.

And finally, he shares what he loves most about being a Meaningpreneur.

Eldridge talked about always giving value to people you connect with. Be prepared to solve a problem. He defines a problem as, “an undesired state.”

This is the three-part framework he mentioned to ask to discover the problem:

1. What do you have that you don’t want?

2. What do you not have that you do want?

3. What do you have that you want more of?

The author Eldridge mentioned is David Graeber and the books he mentioned are: Bullshit Jobs and Debt: The First 5000 Years.  

You can find out more about Eldridge on his website here and connect with him on LinkedIn here.  

“Nobody can do what you do. Because nobody is you.” Eldridge Labijno

After a successful international career as a neoclassical ballet dancer, Eldridge retrained for ten years to become a theatre director and Master Coach of Strategic Interventions.

Based in the Netherlands he works around Europe giving workshops for startup accelerators, Universities, cultural institutions, and businesses.

He also works as an external communications consultant for people who aspire to public office in the UK.

Eldridge is one of three Statutory Directors of the Dance and Creative Wellness Foundation.

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

Apr 15, 202220:16
20 Lessons Learned in 20 Years in Business
Feb 18, 202215:30
How Anne Scott Took Girl Gone International from Zero to 20 Million
Feb 04, 202228:36
How Vivian Acquah Uses Speaking & Video to Leverage Her Business

How Vivian Acquah Uses Speaking & Video to Leverage Her Business

Vivian Acquah is a successful entrepreneur and CEO of Viva La Vive. As an inclusive Workplace Wellness Advocate, she advises managers on how to keep their team members engaged, energized, and safe in a sustainable manner.

Vivian is making topics related to workplace wellness & DEI accessible to everyone. She provides people with the right tools, at the right time, to embrace inclusive changes. Vivian motivates people to think consciously and inspires them to take action.

In this episode, Vivian shares SO many actionable pieces of advice for Meaningpreneurs who want to be more visible, save time on marketing, and have clients calling you instead of the other way around.

Some of the tools she mentioned are: Calendly, StreamYard, and one she mentioned to me before the show: Missinglettr.

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

Feb 04, 202221:52
Why You Need a Solo Business Retreat & What I Got Out of Mine

Why You Need a Solo Business Retreat & What I Got Out of Mine

Have you ever dreamed about going away on a Retreat to work ON your business? I wanted that too but couldn't find what I was looking for so I designed my own Solo Business Retreat.

In this podcast episode I'll cover: 

Click here to go to my Instagram account and then click on the highlight 'Solo Retreat' to see my Stories where I chronicled my Solo Busines Retreat. This is where I stayed.

For even more marketing tips, you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn and Instagram.

Make it Meaningful,

Stephanie

Aug 20, 202114:44
A Ballerina Who Will Inspire You to Be Your Absolute Best in Your Business
Jun 18, 202107:56
Valuable Marketing Lessons from Global Nomad Kristin Wilson
May 21, 202124:07
Plants, Proportionality, and Profit
May 06, 202107:00
Tayo Rockson on How to Use Your Difference to Make a Difference

Tayo Rockson on How to Use Your Difference to Make a Difference

Tayo Rockson is an author, speaker, and podcast host. In this episode, Tayo shares his top three marketing tips for Meaningpreneurs. 

Check out his website, his podcast: As Told By Nomads, and his TED talk and other talks here

You can follow Tayo on Instagram and connect with him on LinkedIn.

And you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn, Instagram, and Clubhouse.

Make it Meaningful!

Stephanie

Apr 20, 202109:53
How to Get Over Your Fear of Visibility
Mar 31, 202105:39
Chris Guillebeau Talks Marketing Tips

Chris Guillebeau Talks Marketing Tips

Chris Guillebeau is a New York Times bestselling author, speaker, blogger and successful entrepreneur. He’s also an extremely kind and thoughtful person.

In this interview, Chris shares his top three marketing strategies for Small Business Owners plus a bonus tip.

One of them has to do with his Grandma and another one is about a fish.

“If you make your business about helping others, you’ll always have plenty of work.” Chris Guillebeau Click to Tweet


In the interview, Chris mentioned his book The $100 Startup. Check it out, as well as Side Hustle and all of his other books here. You may also enjoy his daily, 10-minute podcast, Side Hustle School.

Chris mentioned the danger of making assumptions in business, here is one of my posts with more on that.

And you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn, Instagram, and Clubhouse.

Make it Meaningful!

Stephanie

Mar 31, 202109:14
Boats & Business Models
Mar 31, 202107:34
Smart Marketing Tips from David Allen of Getting Things Done

Smart Marketing Tips from David Allen of Getting Things Done

David Allen’s internationally best-selling book, Getting Things Done: The Art of Stress-Free Productivity, is a classic that has been published in over 28 languages.

David is not only a master at getting things done, he has also built an extremely successful business. So how did he do it?

I sat down with David in Amsterdam, where he lives, and asked him to share the marketing strategies he used to create a stable and flourishing company. Prepare to be inspired.

“You can fool everyone else, but you can’t fool your own mind.” David Allen Click to Tweet  

Find out more about how you can get things done by visiting his company’s website, Getting Things Done. And you can ‘Like’ his Facebook Page and follow him on Twitter.

And you can get a copy of my Free Special Report, 7 Steps to Attract More Clients in Less time at my website.

Let's connect on LinkedIn, Instagram, and Clubhouse.

Make it Meaningful!

Stephanie

Mar 31, 202112:12
What To Expect from the Meaningpreneur Podcast
Mar 31, 202104:15