Can I Ask You One Question?
By Steve Vargo
Can I Ask You One Question?Mar 02, 2021
30. How Have Processes Improved Your Practice? | Brianna Rhue, OD
Where can you automate systems? Where are processes breaking down? How do I achieve better time management? In this episode, Dr. Brianna Rhue shares how processes allow her to play more offense and less defense!
29. How Can Sharing YOUR Story Impact Patient Care? | Rob Kloepfer, OD
Everyone has a story. Everyone. Sometimes your story can help someone else… if you’re open to sharing it. In this episode, Dr. Rob Kloepfer shares his story, and shows how a story can enhance patient care.
28. How Do You Reply to a Negative Review WITHOUT Violating HIPAA? | Heather Irving
Doctors have a love-hate relationship with online reviews. A positive review can be great marketing. A poor review can be damaging to the practice. Sometimes a practice earns that negative review, but there are also times there may have been a misunderstanding or the patient is not being true to the facts and the office feels compelled to reply. This might not be a problem in other industries, but healthcare has a thing called HIPAA!
Heather Irving, Director of Customer Success for Abyde, walks us through the Do's and Don'ts.
27. How Much Money is Enough to Retire? | Natalie Schmook
You're never too young to start planning your retirement. But, how much money do you need to retire? In this mini-interview, Natalie Schmook of Hayes Wealth Advisers breaks down the main considerations and explains the “4% Rule”.
26. How Do You Handle the Price Objection? | David Priemer
In this episode I interview David Priemer, author of the bestselling book Sell the Way You Buy.
Whether it’s you or your staff, at some point we all hear, “Wow, that sounds expensive!”
David discusses how to respond with empathy and gain a better understanding of the patient's real concerns, which may or may not be price.
25. What's the Best Way to Handle Staff Conflict? | Devon Climer
Something most leaders have to navigate at some point, people on their team don’t always get along. Some if this is normal and manageable, but sometimes, if not properly managed, it becomes detrimental to the business and office culture. In this episode I interview workplace communication specialist Devon Climer, MA, CCC-SLP about this very common business leadership challenge. Learn more about Devon at devonclimer.com
24. How Do I Build a Personal Brand as a Doctor? | Harbir Sian, OD
If people in your community described you, what would they say? She's an optometrist. He does eye exams. Or... something more indicative of a "brand"? For example, "She's the best doctor around for treating dry eye!"
How can you stand out in your community? In this episode, I ask Dr. Harbir Sian to apply what he's learned building a national brand to ODs wanting to enhance their brand on a local level. He shares what he calls his 3 Pillars of Branding.
What do YOU want to be known for in your community?
23. In this Economy, How Should I Be Handling Money? | Adam Cmejla, cfp
In the current economic downturn marked by inflation and concerns over a looming recession, how should practice owners be handing money? Should they be reducing costs? Increasing revenues? Adam thinks one strategy is more financially beneficial than the other. Tune in to find out which one in this interview with Adam Cmejla, Founder & President of Integrated Planning and Wealth Management and host of 20/20 Money Podcast.
22. How Should I Price My Contact Lenses? | Ryan Gustus, OD
Short interview with Ryan Gustus, OD, co-founder of LensQuote. Through their new service, Profit Assist, his company works with practices to move beyond simple pricing formulas and consider strategies that drive profitability and conversions.
21. What are the Top 3 Ways to Reduce Stress as a Business Owner? | Dr. Rick Kattouf
Interview with Dr. Rick Kattouf, OD turned professional bodybuilder and fitness guru.
While not all ODs aspire to be professional bodybuilders, most are not immune to professional or personal stress. With Rick’s background, I thought he would be a good person to ask about stress management.
The statistics on physician stress (including depression, anxiety, and even a suicide rate twice the normal population) is something we don’t talk about enough.
More about Rick: https://www.kattoufstore.com/
20. How Does Compassionate Care Impact Patient Outcomes? | Dr. Stephen Trzeciak
I don't think most people would argue a connection between compassionate care and a positive healthcare experience, but Dr. Stephen Trzeciak (author of Compassionomics: The Revolutionary Scientific Evidence that Caring Makes a Difference), explored the science and research to offer conclusive evidence of the positive impact of compassion on not only the patient, but the provider as well.
19. What Strategy Do I Use to Get Out of Debt and Achieve Financial Freedom? | Dr. Aaron Neufeld
Most new optometry grads enter the workforce carrying a massive burden - DEBT! And lots of it. Combine that with the increased responsibilities of family, home, personal expenses and perhaps (gulp) taking out even more money to start ofr purchase a practice. If you're feeling underwater financially, Aaron gives a few tips on where to start. To stay on top of your financial situation, you can follow Aaron on the Facebook group ODs on Finance, and visit their website at odsonfinance.com.
18. How Do You Get a Patient to Change a Behavior? | Dr. William Miller
In this episode, we ask Dr. William Miller, author of Motivational Interviewing in Health Care: Helping Patients Change Behavior, about the most effective ways to get patients to change a behavior. Much of our effectiveness as clinicians is not tied to our ability to educate patients, it's tied to our ability to get them to take action on the information we provide, such as changing a negative behavior to improve their health or well-being.
17. How Can Doctors Overcome Patient Resistance? | Dr. Kathleen Starr
16. How Can an OD Successfully Drop Insurance Plans? | Dr. Steven Shaw
Dr. Steven Shaw is doing something lot ODs are thinking about but not sure how to successfully pull off. Drop insurance plans!
In episode 16 of "Can I Ask You One Question?", I ask Dr. Shaw about his strategies for not only dropping 3rd party plans, but doing it successfully.
15. What Are 3 Scientific Ways to Make Staff Meetings More Productive? | Steven Rogelberg, PH.D.
Meetings don't have to be boring and unproductive. Steve Rogelberg, author of The Surprising Science of Meetings, offers 3 ways to make your meetings more productive based on science and research.
14. How Do You Attract More Athletes to a Sports Vision Practice? | Interview with Dr. Amanda Nanasy
According to Dr. Amanda Nanasy, optometrists should be seeing athletes whether they are sports vision specialists or not. In this video, Dr. Nanasy lays out a 5-step process for attracting more athletes to your practice. Learn more about Dr. Nanasy at Floridasportsvision.com and also check out Sportsvisionpros.com for tons of great resources you can use.
13. What are the 3 Biggest Financial Mistakes Practice Owners Make? | Adam Cmejla
Financial success is not just a process of doing the right things, it's also a process of avoiding the wrong things. Adam Cmejla, Founder & President of Integrated Planning and Wealth Management and host of 20/20 Money podcast discusses the 3 biggest financial mistakes practice owners make.
12. What Does the Younger Generation Expect From Their Optometrist? | Dr. Solomon Gould
If you're taking a one-size-fits-all approach with patients, you're likely creating a "disconnect" with certain patient demographics. Dr. Gould, an expert on this topic, shares some pearls on how to create a more customized experience for the younger demographic.
11. How Does a Busy Practice Find Time for HIPAA? | Interview with Matt DiBlasi
A topic that comes up frequently in my conversations with doctors – opportunity cost. Doctors want more time for marketing, adding a specialty, staff training, etc. They get pulled in many directions that limit their ability to focus on important areas of growing the practice.
One of those "directions" is HIPAA compliance – very important, but not something that's going to grow a practice or differentiate you in the eyes of your patients.
In the interview, Matt DiBlasi (President of Abyde), shares his insights on HIPAA and strategies for improving office efficiencies.
10. What's the Fastest Way to CONNECT With a Patient? | Interview with Erin O'Malley
Making a human connection with patients is critical to patient care and the patient experience, but for busy doctors who bounce from room to room without a lot of time to "connect," what's a fast and effective way for health care professionals to bridge a human connections with the patients they serve?
In this episode, I ask Erin O'Malley. Erin works with teams and organizations to help build cultures of connection through bold communication. She's all about helping teams show up, engage, and connect.
9. How Do You Build a Following on Social Media? | Dr. Joseph Allen
In this episode, Dr. Joseph Allen (currently with over 370K subscribers on his YouTube channel) shares his insights on how to grab people's attention and grow a following on social media. Check out Dr. Allen's YouTube channel, Doctor Eye Health, by clicking HERE!
8. What Role Will Telemedicine Play in the Future of Optometry?
7. What Does the Office Design of the Future Look Like? | Bill Gerber
In this episode, Bill Gerber shares his insights on the office design of the future from a retail and design standpoint. Bill is founder and CEO of OMG (Optical Marketing Group) and Contentlinq, specializing in retail and design of optometric practices, digital signage and software/app development.
6: How Do You Market a Sports Vision Specialty? | Dr. Jennifer Stewart
In this episode, Dr. Jennifer Stewart shares advice on how to market a sports vision specialty. Her story is one of persistence and diligence and not giving up. The lessons she shares can apply to any specialty you're interested in adding to your practice.
5: What Ocular Disease Has the Largest ROI for an Optometric Practice? | Dr. Eric Botts
In this episode, I ask Dr. Eric Botts, CEO of OBC Billing Specialists, the following: What ocular disease has the biggest potential ROI and income growth for an optometric practice?
4: How Do You Increase In-house Contact Lens Sales? | Dr. Ryan Gustus
In this episode, I ask Dr. Ryan Gustus (co-founder of lensquote, a software platform designed to increase in-house contact lens sales) what strategies he suggests for keeping more contact lens sales in-house.
3: How Do You Overcome Skepticism When Presenting New Technology to Patients? | Dr. Rick Peterson
Dr. Rick Peterson owns three practices in the Chicago area. He specializes in binocular vision and focusing disorders and one of the treatment options he offers patients is Neurolens. In this episode I ask Dr. Rick Peterson how he overcomes “healthy skepticism” when presenting new technology to patients, in particular Neurolens.
2: How Do You Present Myopia Management to Patients/Parents? | Dr. Andrew Neukirch
In this episode, I ask Dr. Andrew Neukirch (currently with over 200 kids in his myopia management program) how he presents this option to patients/parents.
1: What Are the Rules for Success on Social Media in 2021 | Dr. Alan Glazier
In this episode, I ask the founder of ODs on Facebook and social media guru Dr. Alan Glazier the following question: If you were opening a practice TODAY, where would you invest your time/effort?