Can I Ask You One Question?
By Steve Vargo
We track down healthcare industry experts and "gurus" and learn ONE thing from them that we can immediately apply to our personal or professional lives. The focus is on growing a successful practice by being extraordinary - just like the people we interview! More about the host at Drstevevargo.com
12. What Does the Younger Generation Expect From Their Optometrist? | Dr. Solomon Gould
If you're taking a one-size-fits-all approach with patients, you're likely creating a "disconnect" with certain patient demographics. Dr. Gould, an expert on this topic, shares some pearls on how to create a more customized experience for the younger demographic.
August 31, 2021
11. How Does a Busy Practice Find Time for HIPAA? | Interview with Matt DiBlasi
A topic that comes up frequently in my conversations with doctors – opportunity cost. Doctors want more time for marketing, adding a specialty, staff training, etc. They get pulled in many directions that limit their ability to focus on important areas of growing the practice. One of those "directions" is HIPAA compliance – very important, but not something that's going to grow a practice or differentiate you in the eyes of your patients. In the interview, Matt DiBlasi (President of Abyde), shares his insights on HIPAA and strategies for improving office efficiencies.
August 3, 2021
10. What's the Fastest Way to CONNECT With a Patient? | Interview with Erin O'Malley
Making a human connection with patients is critical to patient care and the patient experience, but for busy doctors who bounce from room to room without a lot of time to "connect," what's a fast and effective way for health care professionals to bridge a human connections with the patients they serve? In this episode, I ask Erin O'Malley. Erin works with teams and organizations to help build cultures of connection through bold communication. She's all about helping teams show up, engage, and connect.
June 29, 2021
9. How Do You Build a Following on Social Media? | Dr. Joseph Allen
In this episode, Dr. Joseph Allen (currently with over 370K subscribers on his YouTube channel) shares his insights on how to grab people's attention and grow a following on social media. Check out Dr. Allen's YouTube channel, Doctor Eye Health, by clicking HERE!
June 1, 2021
8. What Role Will Telemedicine Play in the Future of Optometry?
In this episode, Dr. Mike Rothschild (CEO of Leadership OD) shares his insights and experience on the role of telemedicine in optometry and what applications it holds for the future of the eye care profession.
May 18, 2021
7. What Does the Office Design of the Future Look Like? | Bill Gerber
In this episode, Bill Gerber shares his insights on the office design of the future from a retail and design standpoint. Bill is founder and CEO of OMG (Optical Marketing Group) and Contentlinq, specializing in retail and design of optometric practices, digital signage and software/app development.
May 4, 2021
6: How Do You Market a Sports Vision Specialty? | Dr. Jennifer Stewart
In this episode, Dr. Jennifer Stewart shares advice on how to market a sports vision specialty. Her story is one of persistence and diligence and not giving up. The lessons she shares can apply to any specialty you're interested in adding to your practice.
April 20, 2021
5: What Ocular Disease Has the Largest ROI for an Optometric Practice? | Dr. Eric Botts
In this episode, I ask Dr. Eric Botts, CEO of OBC Billing Specialists, the following: What ocular disease has the biggest potential ROI and income growth for an optometric practice?
March 30, 2021
4: How Do You Increase In-house Contact Lens Sales? | Dr. Ryan Gustus
In this episode, I ask Dr. Ryan Gustus (co-founder of lensquote, a software platform designed to increase in-house contact lens sales) what strategies he suggests for keeping more contact lens sales in-house.
March 16, 2021
3: How Do You Overcome Skepticism When Presenting New Technology to Patients? | Dr. Rick Peterson
Dr. Rick Peterson owns three practices in the Chicago area. He specializes in binocular vision and focusing disorders and one of the treatment options he offers patients is Neurolens. In this episode I ask Dr. Rick Peterson how he overcomes “healthy skepticism” when presenting new technology to patients, in particular Neurolens.
March 2, 2021
2: How Do You Present Myopia Management to Patients/Parents? | Dr. Andrew Neukirch
In this episode, I ask Dr. Andrew Neukirch (currently with over 200 kids in his myopia management program) how he presents this option to patients/parents.
March 1, 2021
1: What Are the Rules for Success on Social Media in 2021 | Dr. Alan Glazier
In this episode, I ask the founder of ODs on Facebook and social media guru Dr. Alan Glazier the following question: If you were opening a practice TODAY, where would you invest your time/effort?
March 1, 2021
February 28, 2021
February 28, 2021