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The Steven de Cuba Podcast

The Steven de Cuba Podcast

By Steven de Cuba

This podcast is for busy creatives who'd like to build a personal brand on social media so that you can finally turn your passion into a profitable business.
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#38 - How to Build a Personal Brand on Social Media without having a Business with Kendrick Holsman

The Steven de Cuba PodcastNov 30, 2020

00:00
19:07
#92 - How to Build a Wedding Photography Business to $100K+
Apr 24, 202426:50
My coming out story

My coming out story

 


I never liked the idea of coming out
To me, it felt like I needed to tell an important truth about myself and give someone else the power to either accept me or deny me.
It also created a room to let someone make you feel rejected or unloved.
I have 3 siblings and I’ve never heard them coming out as heterosexual.
I always knew there was something different with me.
My youth church group told me it was a sin.
My parents made it seem like it shouldn’t be that way.
The macho guys in at high school always talked about girls.
I thought there was something wrong with me.
Something I needed to fix.
Something I needed to keep a secret.
Something I shouldn’t be sharing publicly.
Because what if they don’t accept me?
And what if my family turns their back at me?
And what if I get bullied for being who I am?
I should definitely keep it a secret, I thought.
Moving out of my parents’ house, living on my own and working on my own self development taught me a lot of things…
It taught me to love and accept myself for who I was – not for who people thought I should be.
It taught me that it really doesn’t matter what people think about you–what matters is what you think about yourself
It taught me that you can’t and won’t be liked by everyone–and that’s okay.
It taught me to focus my attention on the people that actually love and support me–not on the people that wants a different version of me.
It taught me that love always wins. That no matter how I was raised, what the so called "rules" were, or all the conditioning I was taught as a kid, love will always win.
I used to tell myself I needed to change. I used to pray and asked God to change who I was.
"I just want to be like the rest" – I prayed.
And you wanna know what?
I love my self.
Every inch and every cell.
I love my quirkiness.
I love my sense of humor.
I love my way of expressing myself.
And I love exactly who I am, inside and outside.
And I’m not asking you to accept me, I don’t need no one’s approval.
Whether you accept me or not. To me, it’s all about loving myself. (you can always unsubscribe from below every email)
And holy shit, I fucking love myself 
I realized that for the longest time, I gave others the power to have influence over my actions.
We're at a very pivotal point in this world where we need to be able to feel completely safe and free to be unapologetically ourselves.
It's something we should implement more and more in our daily life until it becomes "normal".
So that’s my truth. And today, for the first time ever, I welcome you into my whole and only truth.
Much love,
Steven

Nov 06, 202342:32
#91 – Nathalie's Experience with the Offline to Online Mastermind

#91 – Nathalie's Experience with the Offline to Online Mastermind

Nathalie spoke about her experience with the Offline and Online Mastermind as a family coach that is growing her business online. This one you don't want to miss! Listen now!

Oct 30, 202326:26
#90 – 3x Return on Investment during my Mastermind Offline to Online – Franchesca Testimonial

#90 – 3x Return on Investment during my Mastermind Offline to Online – Franchesca Testimonial

Franchesca is one of the members of my Offline to Online Mastermind. During this episode, she walks us through her journey joining the Mastermind, launching her first digital offers and making 3x return on investment during the 6-months trajectory.



Oct 30, 202351:00
#89 - The 3 Reasons Why Your Content on Instagram Is Not Converting
Jun 29, 202323:60
#88 - My biggest manifestation story
Jun 22, 202321:50
#87 - The Biggest Change in the IPB Program
Apr 21, 202324:29
#86 - Why your content on Instagram is not working... and what to do instead

#86 - Why your content on Instagram is not working... and what to do instead

If you're a business owner and you're trying to grow your followers and makes sales on Instagram, and nothing is really working, this is the episode for you!


You might be making one of these mistakes and in this episode I walk you through 5 different things you should do right now to change your Instagram marketing efforts.


Watch the free Instagram marketing training here: stevendecuba.com/instagramclass

Mar 21, 202321:26
The Journey of Quitting Your 9-5 Job with Parent-Coach Laura Tromp
Sep 06, 202247:26
#85 - My Most Vulnerable Episode Ever
Aug 24, 202225:23
#84 - Where do you start? The What, Where and How
Aug 11, 202222:33
#83 - How to Build a Personal Brand on Social Media without Showing Your Face
Aug 01, 202221:19
#61 – How to Build a Profitable Online Business with James Wedmore

#61 – How to Build a Profitable Online Business with James Wedmore

My business coach, James Wedmore, is one of the top internet marketers in the world, and he’s helped countless online marketers establish very profitable online businesses. He coaches many seven-figure earners and even more six-figure earners.

James came on my podcast to talk about how he started his online business by selling a bartending course, how he then transitioned into video marketing and now helps entrepreneurs build profitable online businesses.

James is also hosting a FREE 3-day LIVE event to show you HOW to step into the Digital CEO Role of your business, so you’re equipped to create the income and impact you truly desire.

He also introduces you to the EXACT systems and processes he has followed in the past 10 years to generate millions online with digital products.

Plus, he’ll also reveal the FIVE CORE INGREDIENTS that he bakes into every business that allows it to scale without requiring you to hustle day in and day out.

… AND, you’ll discover what it really takes to create success, abundance, and a life you’ve only dreamed of from the inside out.

Are you listening?

Click here to sign up for James’ live training and start building your online empire today!

Show notes: stevendecuba.com/episode61

Links mentioned during the episodes:

May 31, 202250:31
#82 - New Instagram Updates YOU need to know! (and how to start growing today!)
Nov 16, 202121:48
#81 - Too Young? Too Old? When should you start your business? (with Marie-Jaindrah)
Nov 08, 202147:53
#80 - How a SoulGuide transformed her business online with Galelli C.
Nov 05, 202154:00
#79 - 3 Characteristics of a Successful Entrepreneur

#79 - 3 Characteristics of a Successful Entrepreneur

Here’s the biggest mistake most entrepreneur make in their business:

They spend a lot of time in their business being productive, but not profitable.

They spend the first 3 to 6 months of their business, trying to have that perfect website, with that perfect logo and those perfect branding colors, only to realize that none of these things are the main reason why someone would invest in their business.

Every successful entrepreneur that’s not about being productive, it’s about being profitable.

And if you don’t have a sales strategy in your business, how much longer do you think you can wing that?

Every successful entrepreneur has adopted different characteristics that has helped them grow their business.

Today, I want to share some of the things that I’ve learned from my mentors, what I’ve applied and what I’ve seen has helped my clients get better results.

You’re going to learn:

✅ The 3 Biggest Mistakes Most Struggling Entrepreneurs Make when Promoting on Social Media... and how you can avoid them!

✅ The 5 Red Flags to Avoid on Instagram 🚩🚩🚩(… so you can attract more of your ideal customers and grow your following.)

✅ The 4-Step Method on Building a Personal Brand on Social Media… so you can FINALLY turn your passion into a profitable business.

And all of this will cost you nothing!

Click here to register for the masterclass for free >>>>

Show notes: stevendecuba.com/episode79

Private Community: stevendecuba.com/fbgroup

Free Masterclass: stevendecuba.com/masterclass

Nov 02, 202123:28
#78 - 300+ followers and more sales in two months with Genevie G.
Oct 27, 202121:27
#77 - How to Turn Your Followers into Paying Customers

#77 - How to Turn Your Followers into Paying Customers

Why is it that most people, maybe yourself, no matter how much you show up on social media, how much you engage or how many new followers you welcome, you still can’t seem to figure out how to make sales online?

Yet, despite that, you see a lot of other entrepreneurs online that are crushing it and leveraging the power of social media to build their brand –– people are engaging with their stuff, they’re getting more opportunities, and it kinda feels like they’ve achieved something that’s far from your reach.

What is it that they’ve figured out, that you haven’t yet?

By hanging out with me today and for the upcoming weeks, you’re going to learn how to build a brand online so that you can finally turn your followers into paying customers.

If you’re a creative entrepreneur –– photographer, videographer, wedding planner, graphic designer, business coach, a healer, etc. –– you already know that there are already so many people doing what you’re doing in your business.

If you’re a photographer; there are thousands of photographers out there.

If you’re a coach; there are thousands of coaches out there.

If you’re a wedding planner; there are thousands of wedding planners out there.

The real question is: what’s going to make YOU stand out from your competition?

That’s exactly what we’re covering in this episode which is a replay of a live training session that I did in the Passion into Profits Private Community.

This is my brand-new community for creative entrepreneurs that wants to learn how to use social media to reach more people, attract more leads and convert more sales -- without spending the whole day on your phone or being #instafamous.

Click here to join the free private community right now >>>>

Show notes: stevendecuba.com/episode77

Private Community: stevendecuba.com/fbgroup

Oct 12, 202137:58
#76 - How to Stand Out From Your Competition in 2021
Oct 05, 202101:17:26
#75 - 3 Things You Need to Build a Profitable Brand Online
Sep 28, 202150:20
#74 - Is this the right timing to start your business?
Sep 21, 202153:49
#73 - 3 Ways to Promote Your Freebie on Instagram
Sep 14, 202131:14
#72 - Behind-the-scenes of my latest IPB launch
Aug 31, 202126:36
#71 - The reinvention of Herrick with the IPB Program

#71 - The reinvention of Herrick with the IPB Program

In this case study of the week, I got the opportunity to interview Herrick, where he talked about his experience with the Intentional Personal Branding Program.

As the newly appointed Director of Aruba Trade and Industry Association (ATIA), as of March 2021, Mr. Henriquez is ready to use his knowledge and extensive experience to duly represent ATIA’s Board and its members.

During this interview, Herrick talks about how before joining the program, he did not know how to position himself as his own brand. Always posting just to post something he thought was interesting. He felt like he was doing too many things at the same time, but nothing was growing and engaging.

After joining the program, I learned that it is not about the "likes" it is about converting your followers into paying customers.

“For me, it was the right time, as I changed careers, and the association I work for needed rebranding, and I also need it for myself to become more of an inspirational leader,” he says.

Listen to this episode to hear more about his experience and how he reinvented himself with the IPB program.

The doors to the IPB program are closing TONIGHT, making this your LAST chance to join the program.

The Intentional Personal Branding Program is the go-to online program for creative entrepreneurs that want to turn their passion into a profitable business.

IPB has been perfected to include exactly what you need to promote your own brand online in order to create the dream business, the dream life, and it’s all waiting for you in just a few clicks away…

Oh and btw, I’m sweetening the pot even more:

On top of everything you’re already getting when you enroll in IPB, I’ve decided to host an 8-week of group coaching program starting on the 5th of August.

Grab your spot before we close the doors! →

https://www.stevendecuba.com/join

Show notes: stevendecuba.com/episode71

Aug 04, 202101:02:59
#70 – How a Drag Make-Up Artist Started Their Business Online with Aaron
Aug 03, 202131:43
#69 - How a Bachata Dancer Transformed her Business Online with Evi K.

#69 - How a Bachata Dancer Transformed her Business Online with Evi K.

In this case study of the week, I’m going to interview Evi, a member of the Intentional Personal Branding Program, where she’s going to share her experience with the program.

Evi is a bachata teacher, artist, and dancer. Before joining the IPB program, she didn’t know exactly what was her next step.

At the time, she was giving live classes, and they were successful, she still felt stuck and overwhelmed. She wanted something different. She didn’t know how that would look like, and she was looking for something different.

After joining the IPB program, she felt excited and got a lot of new insights to promote her services online. She also shares how she noticed that her mindset started to change and how she started to use social media more strategically.

She also talked about how it can be very lonely to start your own business as a solopreneur, but the fact that the IPB program had an inspiring community made her feel less lonely in her own journey.

There’s a lot of great pieces of information in this episode, so I hope you take a listen!

If you’re a creative entrepreneur who’s struggling to show up on social media with consistency, and maybe you’re not getting the results that you want (no engagement, no followers, no sales), then I have great news for you!

I’m hosting a free masterclass on the 28th and 29th of July 2021. In this masterclass, you’re going to learn how to build a personal brand on social media, so you can finally turn your passion into a profitable business.

You’re going to learn the 4-step process on building a personal brand on social media without having a lot of followers and without spending the whole day on your phone.

Register for the free masterclass: stevendecuba.com/masterclass

Show notes: stevendecuba.com/episode66

Jul 29, 202132:07
#68 - Why transforming into your true personal potential is a choice with Marlon Moore

#68 - Why transforming into your true personal potential is a choice with Marlon Moore

In this episode, I got the honor of interviewing Marlon Moore, who’s a member of the IPB program, where he talked about his experience and results he got.

Marlon is one of the active members of the community who’s always eager to learn and is putting the work to achieve this biggest goals.

Listen to this episode if you’re on the fence of joining the IPB program, or maybe you think you don’t have enough time, Marlon is going to share everything that he managed to accomplish while being a divorced parent, with two kids and a 9-5 job.

But here’s the thing...

Most struggling entrepreneurs spend the first 3 to 6 months in their business trying to have that perfect website, with the perfect logo and the perfect branding colors, only to realize that those are not the primary factor that is going to determine whether someone would invest in your business or not.

Not only is this one of the biggest mistakes that you can make when first starting out, but one of the common mistakes that most entrepreneurs make which creates the feeling of overwhelm.

That's also why recent research has shown that most businesses fail within 18 months of starting.

Every successful entrepreneur know that in order to build a profitable business, you need to work on your marketing and branding.

Building a personal brand on social media is the most effective way to stand out from your highly saturated market so you can reach more people, attract more leads, and convert more sales.

I’ve built a personal brand on social media to market and grow my business for the past 9 years, and for the FIRST time ever, I’m showing you HOW to do the same!

I’m hosting a Free Masterclass: Discover How to Build a Personal Brand on Social Media so You Can FINALLY Turn Your Passion into a Profitable Business… 💰

Register for the free masterclass: stevendecuba.com/masterclass

Show notes: stevendecuba.com/episode67

Jul 27, 202146:05
#67 - How to Use Instagram Story to Convert More Sales
Jul 22, 202136:52
#66 - The stay-at-home mom that started her own business with Nathalie Polanco

#66 - The stay-at-home mom that started her own business with Nathalie Polanco

In this episode, I’m starting a new segment of case studies of the week, where I’m going to interview members of the Intentional Personal Branding Program and share their experience with the program.

This week, I’m interviewing Nathalie, who’s a stay-at-home mom that started her own business online and now is showing up on social media more strategically.

Nathalie’s story actually starts years ago, when she went from doing to being.

Her focus has been on her journey to becoming more and more herself or remembering who she really is. Depends on your perspective.

The way she goes about things is experiencing all moments, events and situations and interactions with others through and through. Living more from the heart.

Her mission is to make the world a better place for the generations to come. Where with more clarity and balance we can coexist better connected with ourselves and others.

Hence, the name of her company: Lucid Harmony, where through coaching and therapy, 1 on 1 or in groups (online or IRL) they get to the core of behavior that doesn't help you anymore, and we transform whatever needs to changed in order to make your life more aligned with the person you came here to be.

If you’re a creative entrepreneur who’s struggling to show up on social media with consistency, and maybe you’re not getting the results that you want (no engagement, no followers, no sales), then I have great news for you!

I’m hosting a free masterclass on the 28th and 29th of July 2021. In this masterclass, you’re going to learn how to build a personal brand on social media, so you can finally turn your passion into a profitable business.

You’re going to learn the 4-step process on building a personal brand on social media without having a lot of followers and without spending the whole day on your phone.

Register for the free masterclass: stevendecuba.com/masterclass

Show notes: stevendecuba.com/episode66

Jul 20, 202147:36
#65 - 3 Steps on Building Your Personal Brand on Social Media
Jul 13, 202119:31
#64 - Tapping into the Power of your Virtual Assistant to Grow your Online Business
Jul 06, 202148:31
#63 - Journey from 0 and let go to $200K in a year with Tiffany Cheung
Jun 29, 202157:55
#62 – From no sale to wholesale with Moni
Jun 22, 202146:54
#60 - Manifesting More Money with Monica Vallero
Jun 08, 202101:03:45
#59 - The number one thing that every successful entrepreneur has (it's not what you think!)
Jun 01, 202122:06
#58 - How to Use Instagram Hashtags for Business
May 25, 202129:46
#57 - How to build a money-making personal brand on Instagram
May 18, 202148:24
#56 - How Much Are You Missing Out On By Not Jumping with Jeremy Nicolaides
May 14, 202101:00:41
#55 - Do you need a personal account or a business Instagram account?
May 11, 202132:49
#54 - 5 Mistakes Most Entrepreneurs Make Which Hurt Their Growth Online with Sudha Mani
May 04, 202101:00:40
#53 - Facebook Ads Done Right with Ana Katz
Apr 27, 202159:43
#52 - 3 Things You Need When Building a Brand Online
Apr 20, 202118:52
#51 - How to Deal with Your Fear of Starting Your Own Business
Apr 13, 202133:59
#50 - How to Build a Personal Brand with a Product Business
Apr 06, 202141:33
#49 - How to Turn Your Idea into a Profitable Business with Ludwina
Mar 30, 202131:48
#48 - How to Start Your Online Business from Scratch with Ming
Mar 23, 202128:06
Your Personal Invitation to My Upcoming Masterclass

Your Personal Invitation to My Upcoming Masterclass

This is your personal invitation to my upcoming masterclass: Discover How to Build a Personal Brand on Social Media.

In this masterclass, you're going to learn the three biggest mistakes that most struggling entrepreneurs make when first starting their business, how to attract more followers and convert your followers into paying customers, and lastly, you're going to learn the 4-step method of building an intentional personal brand.

This Masterclass will be held on zoom and you can register right now at stevendecuba.com/masterclass

But here's the best part, when you show up live to the masterclass, I'm going to give you a special gift.

This is the Instagram Story Guide for Creative Entrepreneurs.

In this guide you're going to learn:

  • How to use Instagram story to engage with your audience
  • The top tools you need to use to hack the Instagram algorithm
  • How to convert your audience into paying customers with Instagram story.

The only way to receive this guide is by showing up live to the masterclass.

Sign up now: stevendecuba.com/masterclass

Mar 18, 202103:24
#47 - From a 9-5 Job to a Full-Time Entrepreneur
Mar 16, 202123:14
#46 - Visualize the Business of Your Dreams with Daniela KuRa
Mar 09, 202101:12:00