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Proof is in the Pudding

Proof is in the Pudding

By Vik Arya

This podcast series covers the topic related to running technical evaluation or Proof of Concept in enterprise sales. Our guests are leaders in Sales Engineering space. We talk about their story, how they built teams, best practices etc.
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Sales Engineering discussion with Greg Holmes

Proof is in the PuddingJun 03, 2021

00:00
25:38
Sales Engineering discussion with Greg Holmes

Sales Engineering discussion with Greg Holmes

In this week's episode of Proof is in the Pudding podcast, Vik is joined by Greg Holmes, Regional Vice President of Presales at Apptio. Greg shares his views on the evolution of presales, best practices for POC, product evaluation process, his contribution to the PreSales Collective, and more exciting topics.

Jun 03, 202125:38
POC Success and Win rate discussion with Jeff Blake

POC Success and Win rate discussion with Jeff Blake

Jeff Blake is a sales engineering leader with 25 years of experience in sales engineering. He is currently working as the "WW Head of Sales Engineering" at Nozomi Networks. In this episode, Jeff and Vik discuss fundamental sales engineering activities, defining winning success criteria, POC success rate, key insights for SE's, and many other sales engineering topics.

May 24, 202131:02
Sales Engineering discussion with Tim Davis

Sales Engineering discussion with Tim Davis

In this episode, Tim Davis of Zscaler joins the discussion with Vik. Tim is the Director of Solutions Architecture at Zscaler. Vik and Tim discuss the evolution of sales engineering, sales engineering leadership, the process of proof of concepts, life hacks, and much more.

May 07, 202132:50
Sales Engineering discussion with James Kaikis

Sales Engineering discussion with James Kaikis

James Kaikis, Co-founder of PreSales Collective joins as a guest in this episode of Proof is in the Pudding podcast. Vik and James discuss proof of concepts, SE leadership, the inception of PreSales Collective, and many exciting topics.

Apr 19, 202118:02
Sales Engineering discussion with Ramzi Marjaba

Sales Engineering discussion with Ramzi Marjaba

In this episode of Proof is in the Pudding podcast, Vik and Ramzi discuss various sales engineering topics such as proof of concepts, building sales engineering teams, tools among many other interesting topics.

Mar 24, 202119:56
Sales Engineering discussion with Marjorie Abdelkrime

Sales Engineering discussion with Marjorie Abdelkrime

Marjorie Abdelkrime is sales engineering leader and has been instrumental in many presales forums. She is currently working as the "Head of cloud" at VMWare. In this episode, she shares her view of sales engineering processes, and talks about the technical close plan, among many other interesting topics.

Feb 12, 202122:47
The Six Habits of Highly Effective Sales Engineers - Discussion with Chris White

The Six Habits of Highly Effective Sales Engineers - Discussion with Chris White

Chris White joins Vik Arya for a discussion on . Chris is an author of book "The Six Habits of Highly Effective Sales Engineers" and managing director of DemoDoctor.
Apr 16, 202031:21
Sales Engineering discussion with Brian Martynowicz

Sales Engineering discussion with Brian Martynowicz

Brian Martynowicz, Director of Customer Services at LoginVSI joins as a guest in this episode. Brian and Vik discuss about pre-sales and post-sales topics.
Apr 07, 202008:48
Sales Engineering Discussion with Ronak Patel

Sales Engineering Discussion with Ronak Patel

Ronak Patel, Director of Sales Engineering at Mako Network, joins this episode. Vik and Ronak discuss on various core topics of sales engineering in great detail.
Mar 13, 202026:24
Sales Engineering Discussion with Noam Dror

Sales Engineering Discussion with Noam Dror

In this episode, Noam Dror joins the discussion. Noam is VP WW Sales Engineering at Privitar and he comes with extensive experience of building SE teams. Vik and Noam discuss on various sales engineering topics such as proof of concepts, building sales engineering teams etc.
Mar 04, 202016:48
Sales Engineering basics with Larry Anderson

Sales Engineering basics with Larry Anderson

Larry and Vik discuss best practices on product demo, the importance of doing discovery early in the sales cycle, how to handle glitches in live demos, tools and technologies, buyers' perspective into POCs and many other interesting topics.
Feb 03, 202029:44