CareerHQ by Superpath

Tami has built a successful and inspiring career from Nigeria. In this episode, we talk about she found content marketing, how she built a remote career, how she handles unreliable internet and electricity, and more.

Mark Kilens in the VP of Content and Community at Drift. In this episode, we talk about the intersection of content and community, learn about the skills needed to become a VP and talk about Mark's early days at Hubspot.

Blake Thorne is a product marketing manager at Atlassian, but he previously worked in journalism and content marketing. For those interested in product marketing, Blake says it's not *that* different from content. "Same bow, different arrow," he says. 

Margaret Kelsey Tatkow is the Director of Marketing at OpenView. So far in her successful marketing career, she's worked in brand, PR, communications, community and content marketing. The throughline is storytelling. In this episode, we explore this idea. What is storytelling? How can brands do it well? How does it help your career?

Here are a few of the links we mentioned:

Liz Huang leads content marketing at Truework. Previously, she worked at Carta and Pivotal Software. During her time at Pivotal, the company IPO'd and was acquired. We talk all about that experience, as well as the skills she relies on to be successful in content. She encourages folks to be agile, to try new things and to learn to read their internal "barometer."

Today, Mischa Vaughn runs content marketing at Webflow, but he's worked on content and editorial projects at Carta, Upworthy, Twitter, TED and more.

Benyamin Elias is just 26 years old. In his short career, he's already gone from content creator to content manager to content director. And he's done all that at a 500+ person SaaS company.

Haley Bryant is the COO of Animalz. She's helped build the team and infrastructure that's allowed the agency to grow into one of the largest and most influential content agencies in the world. Haley is one of the most important and influential people in content marketing that you probably haven't heard of.

Walter Chen co-founded iDoneThis, sold it, founded Animalz, appointed a new CEO, and recently co-founded Sacra and Superpath. He's an entrepreneur at heart, but "content" is a skill that he's leveraged at each company.

Melanie Pinola spent 13 years at a marketing agency before launching her writing career. She built a successful freelance business, ran content at Zapier and is now a staff writer at the New York Times' "Wirecutter" publication. In this episode, she talks about the core skills she's used to build her career and offers advice for young writers.

Ricky has been working in content marketing for more than a decade. At one time, he ran a music blog that generated more than 100,000 visits/month. Today, he's a VP at a large agency and pursuing a mid-career MBA. He compares running a large account to being a diplomat—he knows content marketing like the back of his land, but he's added new (and valuable) skills like team management, account management, pitching and more to grow his career.

Devin Bramhall's content marketing career started in a birth room. She was 25 years old and volunteering at a birthing clinic in Indonesia. That transformative experience prompted her to start a blog. This was just the spark she needed to start turning storytelling into a core career skill.

As Devin says in this episode, "I have been uncomfortable for practically my entire career." For her, this has been the key to growth and she explains how and why she's taken this approach. Devin is an inspiring voice, and one that deserves your attention. She was, after all, recently promoted to CEO of Animalz.

Janet Choi has run content marketing at iDoneThis, Customer.io and now Clearbit. In this episode, she tells us the story of going to law school, then finding content marketing and pursuing that path instead.

Janet's career has thrived (in part) because she understands how to work across product, sales, support and engineering. Content can't live in a silo and the people who make sure it doesn't tend to grow their careers faster.

Danyelle is the senior manager of content marketing at Lucidchart. She studied creative writing, worked in journalism, dabbled in healthcare marketing and eventually settled in B2B SaaS. In this episode, she talks about her applying her creative writing and reporting skills to software marketing (and she has tons of great ideas).