The Taeler De Haes Podcast

Just like you, Lindsay has a family (and she’s added an addition since we started), quit her job and balances it all imperfectly perfectly. 

That was while working her full-time military job – because it wasn’t about racing to the finish line. It was always about creating a business that felt STABLE – that was one thing she always feared – that her business wouldn’t be “stable” enough.

Clearly, it’s stable – and she couldn’t be happier.

I know Lindsay’s story is exactly what you need to hear to remind you that YOU can do hard things. That YOU can accomplish all of your wild, crazy dreams. That YOU can’t wait any longer to jump.

I’m not telling you it’s easy, I’m telling you to use fear as fuel. Staying where you are guarantees nothing changes. Getting in the room guarantees the possibility of EVERYTHING changing.

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Between scaling multiple teams to 6-figure and 7-figure months, Nick Ross has the whole sales team thing really dialed in. The thing with sales is this: you’re overcomplicating it. 

Easier said than done, I know, but this episode dives deep into the following: the volume required to add 30% to your top line, setter and closer training and hiring process, how to become a pro at selling your offer and objection handling and prequalification using is two signature frameworks 

Most importantly, you’ll know exactly why your sales metrics don’t make you happy and you’ll learn how to fix them stat. 

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Instagram memories get me every time. One popped up from four years ago. It was an apartment workout series I filmed the first week of the pandemic. I was using a hand towel to do lunges, pike ups and a bunch of Shaun T moves that really weren’t me at all. 

Oh, and that’s just the start of it. But that messy action got me to a quarter million my first year coaching, and I want to share all of the silly things I tried, mistakes I made and what you can take away and learn from it. 

Because at the end of the day, your perfectionism is holding you back, and this episode will push you to take action today. 

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If you’re thinking, “how will I ever take time off,” this episode is for you. It took me quite a few years to feel confident enough to take off a full week in business, and I want to discuss the challenges, what happened and how to get started on your unique balance of recharge and pushing forward. 

The scariest part (and coolest) was watching my team hold down the fort while I was gone. So, what happened? What broke? Who dropped the ball? What the heck did I do with myself for a full week? 

This episode will dive into not only how I’ve built a machine that works when I’m not in it, but how you can start taking time off without stress or overwhelm (even as a solopreneur).

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Cameron Cheek is one of the fastest growing bodybuilding coaches in the industry, from taking his first three athletes to wins to coaching athletes on the Olympia stage, all in his early twenties. We’re diving into his coaching journey, defining excellence, navigating varying client types and coaching retention. 

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It felt like a death sentence when a healthcare practitioner told me it would take more than three years to “get better”, and I was trapped in this cycle of babying myself, fearing the gym, pushing myself and continuing to push forward in my business. 

Quickly, I adapted, got resourceful and changed my mindset. I scaled to my first million while working through countless adrenal, mold, dysbiosis and hormone protocols. Let me share how. 

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An appointment setter is one of the hardest positions to fill and retain for several reasons. First, it’s gritty work. Second, most setters desire to be closers and view this position as a stop versus a destination. Additionally, it’s rare I see a business owner train their setter properly. If you don’t set a team member up for success, they will fail. That’s not girl math. 

I can’t tell you how many clients hire me saying, “my setter isn’t booking calls”. Digging deeper, they never trained the person, SOPs are non-existent and the lead tracker (if you can even call it that) isn’t up to date. 

I’m walking you through the hiring and training process for finding a setter and why I decided to offer setter placements for my Path to 4% ® clients. 

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If you have a client getting ready for a vacation, wedding or event in less than three months, this week's podcast episode is for you, because you’re learning an 8-week shortcut to fat loss, diet break techniques and how to preserve muscle while doing it. 

Serial entrepreneur, author and speaker John Gorman is a pioneer in the fitness industry, working with thousands of clients himself, owning a gym and supplement company,  this man is no stranger to excellence. We’re diving into coaching excellence and building an organic 7-figure brand. 

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Before you try to do “all the things” or get that shiny object syndrome, I’m breaking down when and why you should add something new. Whether it’s as simple as creating a new lead magnet, hosting a podcast or creating a new offer, we’re diving into the steps and frameworks behind each layer to assist the scale in your business. 

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In this episode, I sit down with Bill Campbell, PhD, and dive into trending research topics and the future of the online coaching space.

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Entrepreneur, bodybuilder and gym owner Jeff Black shares his story with brittle bone disease, battling depression and defying the odds. We dive into the struggles of mental health and entrepreneurship to give you an inside perspective and sense of comfort that you aren’t alone. This episode will help you develop mental resilience and set expectations for navigating business. 

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Learn the one reframe and phrase that’s helped me overcome every sticking point and tough day while scaling my online business. 

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Being in Nashville and having the opportunity to workshop with several dozen coaches and being one of a stacked lineup of phenomenal industry-leading coaches, doctors and educators was an incredibly powerful experience. 

Yes, I was helping these coaches create a path to 7-figures, but that’s the byproduct. Every single single coach raised their hand when I asked them if they wanted to impact “thousands”. THAT is a 7-figure business. 

Taking the focus away from money and putting the emphasis on building a simple action plan was the goal, and watching the lightbulb moments happen in front of my eyes made it clear that the mission was accomplished and the message was well received.

You have people waiting on you to change their life. Do not be the one thing holding you back.I’m sharing the exact 6-step audit that'll take you from unstuck to unstoppable and keep moving. 

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I’m giving you a look into my weekly workflow, including how I manage my tasks, team, projects and deadlines, all without sacrificing client success, health or sanity. 

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Steal the exact workflow that’s helped more than 300 of my clients go full time in their online businesses. 

I can’t stress this enough: no million-dollar business was built without long term mentorship, and this was nearly three years in the making. From Orange Theory fitness instructor coaching dozens of classes per week on top of countless hours on the gym floor to scaling her online business, we’re diving into every step of it: the good, the bad and the not-so-glamorous moments. 

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You want more calls, but that’s not the problem. In this short episode, learn exactly what problem of your sales process is broken so you can fix it and land more sales. 

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Justin Mihaly has an incredible story, coming from sleeping on the floor to building a 7-figure business, all without paid traffic. In this episode, learn how to develop mental toughness, navigate the trials and tribulations of entrepreneurship and visualize what you want out of life to keep you fueled for the long haul. We also discuss relationships, boundary setting and sales strategies that target every level of entrepreneur.

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Between filming content in the school pickup line and navigating weekend cheer competitions, Brenda has grown from $4k months to hitting a $350k year in less than two years. In this episode, we dive into exactly what we did to scale her business – offer structure, team expansion, building her vision, hosting her first retreat – all while being the best mom and wife without skipping a beat. 

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Maybe you’re trying to grow your business but you want a few more certifications first? Either way, let’s clear up exactly what comes first and how to pace both simultaneously so that when you’re ready to take on clients, they’re already waiting for you. 

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Building an online business from the ground up is different than it was five years ago. I’m diving into the must-do’s for growing your online business in a way that doesn’t require endless hours and time. After this episode, you’ll have a clear approach to kick starting your online business. 

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Steal the exact schedule and workflow that’s helped more than 300 of my clients start and grow their online businesses while working a full-time job. 

After a second 7-figure year, there are an incredible number of lessons. Get ready to learn about sticking points, weaknesses, struggles and overcoming each one of these challenges with strategy, structure and support. 

This episode isn’t just about the bottom line, it’s about the growth required in self-leadership, vision and delivery. I’m diving into bold moves we made including hosting an in-person event with a 120 day notice, ending a program that made me $1.5M, launching a brand new offer – all while continuing to grow, avoid burnout and live a life that I’m obsessed with. 

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You want better results and better retention, right? In this episode with industry-leading coach, IFBB Pro and speaker, Laurin Conlin, we cover common client sticking points and how to work through them, including gaining weight on a reverse diet, binging and adherence. 

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You’re confident in your coaching skills, but being on camera still feels uncomfortable. Whether you don’t know what to say, dislike the sound of your voice or want to sharpen your on camera skills, this episode covers it all. 

I interviewed former sports reporter turned camera coach, Kathrine Nero, who shares her best-kept TV secrets. 

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Learn all about building culture and a ride-or-die team from Paul Revelia who’s taken his brand and reputation globally. Revelia has a team of nearly two-dozen coaches and is a phenomenal contest prep coach, taking multiple coaches to the Olympia stage. 

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In this episode, I go over the exact framework I use in Fitness Coach Academy that’s helped hundreds of coaches start and scale their online health coaching businesses to $5k months and beyond. 

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In this episode, you’ll hear a roundtable discussion between four Fitness Coach Academy graduates sharing their success stories and relatable rocky beginnings. We dive into how this compares to other coaching containers, support level and how FCA helped them navigate life, family and debt and come out on top with a stable, growing online coaching business. 

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In this episode, I’m bringing in the Fitness Coach Academy coaches who discuss their roles and how they directly support our clients and get them epic results. We dive into accessibility, private calls, office hours and FAQs related to group coaching containers and how this is anything but ordinary. 

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The Dallas Conference is my favorite moment throughout the year. It’s a submersive experience for my Path to 4% clients where we spend three days workshopping and expanding our utility and vision on the scale to 7-figures. 

One of the crowd favorites is always the speaker panel, and this year did not disappoint. Listen to an unfiltered conversation about the future of the coaching industry and navigating your scale with Sam Miller, Tomasha Suber, Laurin Conlin and Jason Theobald. 

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The Dallas Conference is my favorite moment throughout the year. It’s a submersive experience for my Path to 4% clients where we spend three days workshopping and expanding our utility and vision on the scale to 7-figures. 

One of my favorite moments is having an open conversation with my mentor, where not only do I get to pick his brain, but my clients also get to ask questions about my growing pains. This panel is full of transparency, and I know you’ll love it. 

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Black Friday is easy, but  you’re complicating it. 

My clients routinely bring in multi-5-figures in cash from their sales – and contract up to 6-figures. 

This episode breaks down exactly how to create, market and sell your Black Friday offer.

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In this episode, I dive into topics ranging from coaching to business with Austin Stout, an industry leading coach who’s truly an expert in all cases and categories from bodybuilding to functional to general health. 

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Hitting the 7-figure mark is a major milestone for any business owner, and this episode is designed to ensure you’ve got the best chance to make it happen. 

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Whether you’re wondering when you should go fulltime in your coaching business or wondering if you should get a part time job, I’m diving into both options. In this episode, you’ll learn how I balanced multiple part time jobs while building my multi-6-figure online coaching business. 

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While I’ll celebrate a pay-in-full all day, what should you prioritize and when? In this episode, I’m diving into how to create stability with your income and when to implement cash injections as you scale your online coaching business. 

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Life is never predictable, no matter how hard we try, and continuing to show up in your business can feel impossible. In this episode, I share several personal stories of handling traumatic experiences and how I continued to scale my business. 

Whether you’re grieving, struggling with health issues or ending a relationship, I’m sharing several tips on navigating life’s messes without impacting your bottom line. 

Disclaimer: Taeler De Haes is not a licensed mental health professional and this is not professional advice. 

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Lifetime value is a clear indicator for how long your business will survive, and that starts with getting your clients results. The industry average for client retention is nine months. Ideally, we want clients to stay on board for longer. Think about the phases of coaching, between nutritional periodization to improving lab work, it takes time, and it also takes skill. 

In this episode, I’m interviewing Jeff Su who’s a veteran in the online coaching space and notorious for his unparalleled service and success rate who shares how to drastically improve retention rate. We also dive into business practices, boundary setting and navigating challenging clients. 

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Starting a podcast was one of the best decisions I made for marketing my business and it converts. But it’s not just the content, it’s how you market your podcast that matters. I’m sharing everything you need to start, including the technical stuff, and exactly how to promote it to ultimately convert listeners into clients. 

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After four years in business, I’m sharing my best wisdom and advice for building a profitable and scalable business that in turn, creates the life of your dreams. I also dive into vision creation and simple steps to set you up for success as you encounter growing pains and trying moments. 

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Your email list is the one thing you own. If you’re relying on social media platforms to scale your business like many of us are, it’s time to ensure you’ve got a robust list of leads that are eager to learn and ultimately buy. 

This episode features email strategies Shannon Vondy who breaks down how to grow your list and convert subscribers with easy-to-implement strategies you can use today. 

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If you’re thinking about launching a new high-ticket offer, this episode is your guide. I’ve openly talked about my multiple launches between the failed and the $700k launches – and there is an art to it.  

Launch strategist Latesha Lynch and I have an open discussion about our successful (and failed) launches, giving you a play by play of how to have an epic launch, or maybe course correct.  

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Before you panic about likes, followers or engagement, let’s dive into what goes into a social  media strategy to continuously land sales and cut through the noise. 

I’m interviewing social media growth expert Enrico Incarnati who’s breaking down how to stand out in a digital world, what platforms to focus on and the one thing holding you back from reaching your first million. 

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DISCLAIMER: I’m not one to push sloppy scale or fast cash. However, I do want to call you out on one thing. Your actions do not match your goals. 

To create results, you have to go ALL IN and match the energy required to reach that next level. Here are three things I would do if I was trying to exponentially boost cash flow this week. 

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I’m sharing a personal story about a time my relationship with my business was total garbage and how breaking free from that cycle took me from $27k months to $100k months in six months. 

If there’s one lesson I can give you, it’s to master your mind. Because the best strategy in the world won’t matter if you quit five minutes before the miracle. 

No matter where you’re at in business whether it’s the starting line or well on your way to 7-figures, these three things will ensure you have your best quarter yet. 

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I’m bringing in entrepreneur and FitCFO partner Amanda Hanquist to dive into female entrepreneurship, societal expectations, balancing a family and our personal experiences. 

The topics we discuss include cycle synching, balancing a family and bodybuilding - because as a woman, we’re told we can “have it all”, but that doesn’t always feel so doable. This episode gives you a real, raw look into running a 7-figure business and what’s required to reach the level of balance you desire. 

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Sales pages are one of the most important assets in your marketing. All roads lead to the sales page, but how do you design and craft one that gets people to buy? 

Ashlyn Carter is a launch copy and sales page expert who’s written copy for Jenna Kutcher and Amy Porterfield. We are diving into her 5-step framework that will get you sales, guaranteed. 

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The most popular question I get always relates to the price point. I’m breaking down how much to charge and how to structure your coaching offer in this episode. 

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The Path to 4% Mastermind is a really special place. It’s where you go from six to 7-figures and that requires a ton of personal and professional growth. I started hosting virtual retreats in 2021 for my clients and ever since, they’ve been a staple for my clients. 

I’m breaking down exercises I take my clients through, organization and structure of creating a successful and impactful virtual retreat and why they’re integral in my coaching container. 

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I’ve compiled a list of commonly asked questions from my clients and you’re getting the answers. These questions are across all revenue levels. 

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