TechFirst with John Koetsier

TechFirst with John Koetsier

By John Koetsier
Dive deep into tech. Piggyback on interviews for my Forbes column on consumer tech, smart home, IoT, AI, and more.
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Is Coronavirus good for the mobile app economy?
Mobile app spend in Q1 2020 was the highest in history. And mobile app use was up 20%. In this episode of TechFirst with John Koetsier, I talk about a story I just published at Forbes based on a new App Annie report. Lots of apps, especially social, education, business, and fitness, are up and to the right. But will this last?
04:41
April 2, 2020
Tech to connect with quarantined elders in a COVID-19 world with photographer and technologist George Krieger
Coronavirus is leaving our elders alone, lonely, and frightened. In this episode of TechFirst, we dive into the tech you need to stay connected.   I talk to photographer and technologist George Krieger about the tech he's set up for his dad, who built the Iomega Zip drive. It includes a remotely controllable PC, a camera, a TV that shows who he's talking to on a large screen, a wearable device called Tempo from Care Predict, an Echo Show from Amazon, and smart plugs to control lighting.   The result: much more peace of mind. Less stress for seniors, and much more connection and safe socialization, even when you're shut out of the care home thanks to the COVID-19 pandemic.
29:01
March 26, 2020
COVID-19 and the app economy: crisis & opportunity
Instacart is getting record downloads. Uber and Lyft are seeing record lows. How is Coronavirus impacting the app economy? Will Coronavirus be the death -- or the savior -- of our digital economy? Welcome to TechFirst with John Koetsier.   COVID-19 is changing everything. When it comes to mobile apps, some industries are way up, and some are way down. With us today to discuss which is which is Adam Blacker from Apptopia.   Airlines are in tough. So are hotels, but the drops are not completely consistent. And Uber and Lyft are experiencing record lows for app installs and usage.  Delivery apps like Instacart, however, are way up, breaking download records every day for about four days straight. But ready-to-eat food delivery apps are down, Blacker says.
18:02
March 18, 2020
Digital obesity: 2000-person study shows how tech increases loneliness, social isolation, stress
Is technology making us lonely, stressed out, insecure, and narcissistic? In this TechFirst with John Koetsier we dive into a 2,000-person study on the impact of technology and mobile devices on:   - mental health   - loneliness   - narcissism   - social isolation The news is not great ... I chat with futurist Nikolas Badminton and researcher Nick Black to go through their study.
21:42
March 13, 2020
Zoho launches Remotely, a free virtual collaboration productivity suite, in response to Coronavirus
Coronavirus is changing how we work ... most tech companies are now telling their employees to work from home.   Well, if you work from home, you need tools to do that.   One company says it’s going to offer a free productivity suite to everyone. Zoho created a product literally this week called Remotely, which it is offering for free for all.   We’re chatting with Raju Vegesna, the Chief Evangelist at Zoho.
09:11
March 6, 2020
Living & working with coronavirus in Beijing, China
What is it like to be living and working in China right now, during the coronavirus epidemic? What's different?   We chat with James Ren, who’s currently living and working in Beijing, China. He leaves his home every three days for food and hasn't seen his family for weeks, but he's trying to do business, meet clients virtually, and keep working through the crisis. What we talk about:  What’s the status in Beijing right now?  Are there any conferences that you’re planning to go to? Or, have they been canceled?  Are you restricting your movement? Meetings?  What information are you getting from medical authorities on what to do and what not to do?  How are you continuing with business?  What’s the impact on your business?  How long do you anticipate this continuing?
20:05
March 3, 2020
Where billions go to die: a deep dive into ad fraud
Ad fraud costs billions each year.   Why does that matter to you … and how can we stop it?  Welcome to Tech First Draft, with John Koetsier   Ad fraud is huge ... I’ve seen estimates from $10B to even $40B a year, globally. Just today, Google kicked 600 apps with 4.5B downloads out of Google Play.   Luke Taylor, the founder and COO of TrafficGuard, is going to tell us how it works ... and … how to stop it. And yes … we’ll even talk about how ad fraud impacts you, or any average person.   The types of fraud we'll talk about include:   - App install farms   - SDK spoofing   - Misattribution (i.e. click spam, click injection; where ~80% of ad fraud occurs)   - Domain spoofing   - Cookie stuffing   - Hidden ads/ads stacking   - Bots & servers   - Malware engagement
29:07
February 21, 2020
Digital 2020: a state of the union with Hootsuite
We now have almost 8 billion people on the planet ... what kind of digital growth are we seeing from those billions on social, mobile, and the internet as a whole? Welcome to Tech First Draft, with … yours truly ...  John Koetsier Hootsuite just put together a massive series of reports -- 200+ pages -- about everything, basically, in terms of digital growth … social adoption … mobile penetration … top social networks ... emerging trends ... you name it. So we’re going to dive into all that … we’re going to chat with: Simon Kemp, who wrote the report, and Henk Campher, a VP at Hootsuite.
38:40
February 14, 2020
TFD11: Killing fake reviews, with TrustRadius CEO Vinay Bhagat
Fake reviews are killing our ability to google for the truth Two of the top 9 google suggestions for “fake reviews” are “fake reviews generator” and “fake reviews generator free” So we know that it’s hard to trust reviews for consumer products What about reviews for B2B software? Consumer products might cost $50 to $500 B2B software? Could be $500,000, and easily more with multi-year contracts Today, we’re chatting with TrustRadius CEO Vinay Bhagat about a new program to kill fake reviews
17:29
February 10, 2020
TFD10: How to make your headphones better … with software
Are your headphones not providing the quality sound that they might actually be capable of? Can you get audiophile quality sound with hardware that doesn’t cost thousands of dollars?    This company says it can make your headphones better … with software.   Welcome to Tech First Draft.    See all TFDs here: https://johnkoetsier.com/category/tech-first-draft/  My guest, Matthias, is from Dirac: https://www.dirac.com   My name is John Koetsier, and today we’re speaking with Mathias Johansson, the CEO of Dirac.   He’s fixing crappy audio with software, and we’re going to find out how ...   What we talk about:   - You’re on a quest to fix bad audio. Why?   - What is the problem with most headphones/earbuds sold today?   - You are trying to fix it in software … via an app. How?  - What headphones or earbuds do you support right now? Will you eventually support all brands?   - Your software learns or adjust to different hardware … how? Do you test all different types of hardware in the studio?   - How close are you right now … you’re in beta still, right?   - When I tested, it sounded great. But podcasts had some echo … perhaps because of lower-quality recordings?
18:18
January 28, 2020
TFD9: Future proofing, digital transformation, and more ... what brands need to do in 2020
Why is technology so important for the next decade of business? Why is every company a tech company? And how are expectations changing over the next decade? I talk about State Farm, NASCAR, Allbirds, and TikTok in an interview with Sean Moffit of FutureproofingNext.
16:15
January 21, 2020
TFD8: Is TikTok digital crack cocaine? Speaking with Dr. Julie Albright, author of Left To Their Own Devices
Let’s start with TikTok. It gained over 500 million new users just last year. Why is it growing so quickly? When you’re on TikTok -- and other, similar social platforms -- there’s an almost compulsive view and flick, view and flick as you scroll through bits of content. What’s happening in the brain while this is going on? And … what does this do to people? Does it kill their attention span? Does it ruin them for anything requiring deep focus? As a culture, we have a long history of crying wolf at the next new media platform, claiming it will ruin kids, ruin society, destroy education, kill the future workforce. Contextualize TikTok and other similar platforms for us within this history. But are digital platforms fundamentally different than previous shifts? How do you see people changing as we grow up with technology and media like this? What are the good things that come out of this?
25:52
January 16, 2020
TFD7: Is indoor air in your house killing you? Chatting with OneLife CEO Christoph Burkhardt
Intro to guest Christoph Burkhardt is the CEO of OneLife They’ve developed a revolutionary new air purifier that they’re releasing at CES 2020 We’re getting a sneak peek What we talk about: What are the worst problems with indoor air? What percentage of people even know that they might have a problem? There’s a lot of existing air purifiers out there … what’s wrong with them? Replaceable air filters … one reason why people don’t buy purifiers? Talk about OneLife … what makes your solution better? PM1 … how small is that, really? And … those are the most numerous particles, right? Wireless? Battery?
19:19
January 2, 2020
Top 100 apps of 2019: Netflix, Uber, Spotify, Google Pay, Wish, and more
We’re chatting with Apptopia’s VP of Insights Adam Blacker about the top 100 apps of 2019. Which made the cut … what surprised us … what this means for tech giants like Google, Facebook, Apple, Amazon, and all the others in 2020 ... Mobile app categories we hit: Games Social/messaging Entertainment Food & drink Dating Shopping Music & audio Health & fitness Finance Companies and apps we talk about: WhatsApp TikTok Helo Netflix YouTube Twitch HBO Disney McDonalds Uber  Tinder Badoo Wish! AliExpress Pinduoduo Spotify  Apple YouTube ... Google Amazon Samsung  Xiaomi Sberbank
29:16
December 31, 2019
Full self-driving cars within 3 years? Expert says yes ...
We’re talking about autonomous driving ... specifically … how soon we can expect self-driving cars? And what changes will they bring in our economy and our society? My guest is Blair Lacorte, the president of AEye, a Silicon Valley company that “develops advanced vision hardware, software and algorithms that act as the eyes and visual cortex of autonomous vehicles.” He says: we’ll have self-driving cars within 3 years. What we cover: Many experts say that full self-driving is many years away. Some say we’ll never get there. Talk about how you think we’ll get there in 3 years. You also say we’ll need to redefine what self-driving means … maybe redo the Levels of Automation. How so? What’s unique about your technology? You have something you’ve call iDAR … what is it, and how does it work? Who are you working with right now on this? Elon Musk says we don’t need LIDAR. Agree? How important is critical mass of instrumented cars and shared data to accelerate the AI that we need for self-driving cars? Robotaxis … will we see fleets of personal cars roaming the roads as taxis? Other models? There are those who say that autonomous cars -- and their development -- is unsafe. How do you respond? Anything else?
37:09
December 16, 2019
iOS spellcheck's massive failure: a symptom of Apple's bad AI?
We talk to Robert Scoble about iOS spellcheck: is it really that bad (yes), why it's that bad (privacy?), and how this will impact Apple's competitiveness against Google and Android. "80% said it got at least a little worse than before than two years ago" "Swipe is a good new feature that comes with this system, but it's an immature system. It hasn't been trained very well." "I had dinner with the guy who runs Siri at Apple. He said ... Google is beating us ... we see Google's learning at a faster rate."
25:55
December 4, 2019
Tesla Cybertruck: Automotive designer Fede Ponce on why he ordered
You either love Cybertruck or you hate it. Designer Fede Ponce has worked for Nissan and BMW. He's currently consulting with Mercedes, and won awards for his work on the Iron Man and Thor movies. He's worked on autonomous vehicles and heads-up displays. Hear why he's ordered a Tesla Cybertruck.
19:54
November 27, 2019
Amazon's smart home VP on the future of smart home (and what he has in his smart house)
chat with Amazon VP of smart home Daniel Rausch about: what’s in HIS smart home what drives consumer adoption why voice is better than phones for a smart phone hub the growth of the Alexa universe Amazon’s new “Certified for Humans” program, which lets you set up device by voice alone Alexa’s new “Did You Mean” feature Making smart homes … actually smart Alexa Guard, which makes your home look like you’re home … even when you’re away Privacy Adding Alexa to anything How Amazon grades itself on its progress with Alexa and Echo
36:37
November 25, 2019
Are we wasting billions on smart home tech?
Are we wasting billion on smart home technology? 70% of smart home tech that gets returned ... has nothing wrong with it. TechSee CEO Eiten Cohen surveyed smart home owners to find out what the biggest problems are ... and gives us the goods.
14:32
November 19, 2019