The Tec Tony Podcast
By Tec Tony
The Tec Tony PodcastJul 16, 2020
The First Google Ad
Claws Up for Success: How a Lobster Company Cracked the Google Ads Code (and How You Can Too!)Hey there, fellow small business owners! Buckle up, because we're about to dive into the tail-wagging tale of Lobster Gram, the pioneering seafood delivery company that went from a one-man operation to a multi-million dollar business, all thanks to the power of Google Ads.
More on tec tony: https://beacons.ai/tectony
10 Things Google Can Do For Your Business
What are some of the best things Google can do for your small business? Well, here is a short list of 10 things Google can do to help you out.
Sponsor Magic Mind:
https://www.magicmind.com/tectony
And get up to 56% off your subscription for the next 10 days with my code
TTT20
More on Tec Tony:
https://beacons.ai/tectony
SEO VS PPC
SEO vs. PPC: The Search for Customers
Ever wondered if you should climb the organic rankings or pay to play at the top of Google? This episode unpacks the powerhouse duo of SEO and PPC, breaking down their strengths, weaknesses, and how they can synergize to skyrocket your website traffic and leads. Get ready for expert insights, actionable tips, and a clear roadmap to dominating online visibility, no matter your budget. Tune in and unlock the secrets to search engine success!
Sponsor:
Magic Mind
https://www.magicmind.com/JANtectony
Get 50% off!!
TTT20
More Free Education:
YT Video:
https://youtu.be/07k3bQ6qG2Q?si=VnFPx9Y-KMoMAZQ8
How Search Works
How does the search work? Why is it important? What is SEO? It can be stressful and overwhelming for a small business to try to grow online, paid, or organic. This episode is going to educate you and make it a little less stressful when it comes to understanding Google search.
Sponsor:
Magic Mind
https://www.magicmind.com/JANtectony
Get 50% off!!
TTT20
More Free Education:
4 Top Local SEO Secrets for Your Small Businesses in 2024
As we enter a new year, every small business needs to take a look and implement a local SEO game plan. If you have not done that, here are 4 tips to get you started.
Sponsor:
Magic Mind
https://www.magicmind.com/tectony
Get 50% off!!
TTT20
Pointy By Google For Local Retailers
It's a hardware and software solution designed to help local retailers showcase their products online and attract customers through Google Search and Maps.
Here's how it works:
Hardware: Retailers connect a Pointy box to their point-of-sale system.
Software: When a product is scanned at the register, the Pointy software automatically adds it to a virtual "Pointy Page" for the store on Google.
Benefits: This allows customers to see what products are available in the store before they visit, check stock levels, and even reserve items online. This can significantly improve online visibility and drive foot traffic to physical stores.
Get Pointy:
https://business.google.com/localinventory/onboarding/intro?utm_campaign=g_s_skillshop
Installing and your POS: https://support.google.com/pointy/topic/10052307?hl=en&ref_topic=9934089
Sponsor: Magic Mind
Starting from January, you will find it in all Sprouts Farmers Market stores across the country.
If you have a Sprouts store nearby, get down there and grab a few bottles to try.
After you’re hooked, you can get a subscription with up to 50% off at
https://www.magicmind.com/tectony
With my code
TTT20
Restaurants and their websites
Imagine: mouthwatering photos of your signature dish, sizzling online orders rolling in, and reservations booked with a click. A good restaurant website isn't just a digital landing page, it's a master chef in the online kitchen. It tempts taste buds with drool-worthy visuals, whisks customers away with easy reservations, and delivers convenience with seamless online ordering. It's your 24/7 storyteller, weaving a tale of your restaurant's unique vibe and culinary passion. Forget fumbling for directions – a clear map guides hungry patrons straight to your door. So, skip the bland template and build a website that sizzles with your culinary magic. Because in the digital world, a good website is the secret ingredient to turning online clicks into happy, full bellies at your table. Now that's food for thought! Starting from January, you will find it in all Sprouts Farmers Market stores across the country.
If you have a Sprouts store nearby, get down there and grab a few bottles to try.
After you’re hooked, you can get a subscription with up to 50% off at
https://www.magicmind.com/tectony
With my code
TTT20
Getting Foot Traffic
So you don't sale anything on your website, and you need foot traffic to grow your business this holiday. Well, should you be using digital marketing tactics? Can a Google Ad get you physical people to walk into your door to buy something? The short answer is YES.
Google Analytics 4: An Intro For Small Businesses
Google analytics is the end all of tracking for your small business. Even more its free! In this podcast we are going to
go over some of the new benefits and features of googles new tracking system. Make sure to check out the companion blog
and free downloads on my website that go with this podcast. Follow me on twitter to know when this is available.
Website: https://pathfinderdigitalmarketing.com/
Twitter: @hitectony
Where has Tec Tony Been?
Hey guy and girls, and all my small business, I've been mia, im working on some new things, so here is a little explainer episode.
Honey Bees & Youtube
Have started your content creation. Check out one local holiest making money with his honey bees on youtube, and how he did it!
Want to learn more?
https://biolinks.heropost.io/TecTony
Bruces Bees!
Small business and real-estate search trends
If you are a small business or real-estate company, watching online search trends is a must. Want to know what is popular in your industry right now... I got it right here for you.
Want to learn more?
https://biolinks.heropost.io/TecTony
Popular Google Search
What searches have been popular for the last 30 days? It's important to know what searches are popular so you can adjust your marketing as needed.
More free education Tec Tony: https://biolinks.heropost.io/TecTony
Wordpress VS Everyone Else
What type of website should you build? That's the question every small business struggles with. Let me give you my Profisonal opinion.
More on Tec Tony:
https://biolinks.heropost.io/TecTony
More links to articles on my YT
Using Amazon to sale online
Let's chat about other platforms that you can use to sell online. Check out this chill podcast with Jake, a professional (and personal friend) amazon seller, who has been in the game for MANY years. Hear his story and some tricks to help you grow online.
Using TikTok To Grow Your Business.
Do you think your clients are not on TikTok? Well Then you need to think again! Austin owner of https://socialtypro.com/ talks about how he has pretty much solely grown his company and clients, using tiktok.
More on Austin just look im up on all the social media using @SocialtyPro
Tec Tony:
https://biolinks.heropost.io/TecTony
Niching Down with Kristin
Have you ever thought about a nitch in what you do? We welcome back Kristin for part 2. Join us where we catch up, and talk about nitching and how she found her nitch.
IG: @kristinpearsondesigns Tiktok: @designbusiness
FB: @kristinpearsondesigns
Linkin: https://www.linkedin.com/in/kristin-pearson/
Follow Tec Tony:
https://biolinks.heropost.io/TecTony
A Wild Craig Appears!
Today is a real treat with Craig Burgess (and probably the best sounding voice in the podcast) an amazing designer and Twitter and overall gifted marketer. Join us as we just chat about a lot of online problems and how we overcome them. Make sure to check out more on Craig:
Twitter, where he is most active
https://twitter.com/craigburgess
https://getdoingthings.com/the-get-doing-things-podcast
News Letter
https://craigburgess.substack.com/
His other platforms:
https://getdoingthings.com/
All things Tec Tony:
Talking Google Ads
This is a special episode where I am reviewing Google for the small business, with Chris Mclean.
More on Chris: https://www.facebook.com/chrismcleancoach/
https://thechrismclean.com/start/agency-control-system-direct/agency-control-system-register/?op3_vid=2926&fbclid=IwAR1oqMZ7TXNGKFPuxshgN1l6naOCL_PwGYzTKX31-qqC4nT9SkOVooaAPbU
Photo by PhotoMIX Company from Pexels
Talking about SEO with Eric Seropyan
Do want to know what a small business needs to be doing with their SEO? Check out Eric Seropyan, as we chat about small business SEO.
Eric Seropyan dmiller@dalynmillerpr.com
Retargeting Ads Part 2
What is retargeting
What is retargeting and what role does it play in your online game?
More on Tec Tony:
https://biolinks.heropost.io/TecTony
Photo by Pressmaster
Content, Seo, Ads: The Ugly
What's your excuse for not making content, what's your excuse for bad SEO bad Google ads. In today’s podcast, we're going to go over a few things mainly horror stories about bad SEO bad content and bad Google ads. Don't fall into these traps.
Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony
Image by mohamed Hassan
How Google Benefits Your Company
How can google benefit your company? In today's live podcast Greg of FREYMAN CPA, P.C., and I talk about how Google can benefit a small business.
Find Greg: https://www.taxproff.com/
YT: https://www.youtube.com/channel/UCS4Ada68weIR5rvvfYX5SbQ
More On Tec Tony: https://biolinks.heropost.io/TecTony
Google My Business When you don't have an office.
So don't have an office? Well, you still need to be on Google Maps. In this podcast and article, I am going to go over the importance of why you need to be on the map, what not to do, and the importance of it.
Related article: https://www.searchenginejournal.com/gmb-service-area-business-problems/406476/#close
More on Tec Tony: https://biolinks.heropost.io/TecTony
Photo by Mariah Solomon on Unsplash
Wallet Words
Are you sure that your small biz, is going to show up in the heat of a moment for a search that is relevant to you? You cant google yourself but you can hire a professional to see where and how you do or do not show up! Check out this podcast where we talk to Kyle Cramer Owner of the Website Fixer, where he covers some tips and tricks to SEO and Blogg content.
Blog on this topic:
https://thewebsitefixer.com/blog/wallet-words
Kyle on Twitter https://twitter.com/KyleCramer
Website
https://thewebsitefixer.com/
More on Tec Tony
https://biolinks.heropost.io/TecTony
Image by Kevin Phillips from Pixabay
10 Things Google Can Do For Your Small Busniss
Google has become a part of our everyday life. You can find just about anything for your personal use or business. As a new or ongoing business, you need to take advantage of Google products and services to maintain online visibility.
Google has paid and free services for business owners to utilize, ranging from online advertising campaigns to search engine optimization (SEO). With the shift to digital marketing, every small business owner has to get on board with the current trends.
So how will Google help your business? Let's take a closer look.
More on Tec Tony: https://biolinks.heropost.io/TecTony
Photo by ThisIsEngineering from Pexels
Google Ads Tactics and Tricks With Mark
Want to know some good tips from a long-time google ads pro? Today on the Tec Tony Podcast we talk to Mark owner of Inbound Revenue, as he goes over what you need to know and the best tips and tricks in the industry.
More on Mark:
Site: https://inboundrevenue.com/
YT channel: https://www.youtube.com/channel/UCImohHLjb-nSv8ilE3g8R9A
Linkedin: https://www.linkedin.com/in/mdkelly/
Twitter: https://twitter.com/inboundrevenue
Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony
Where are your new customers?
Have you really looked at your marketing and advertising efforts, and asked: Where are my new customers?! Well, you might be surprised to know they are on lots of platforms... Are you willing to make an effort to reach out to them and get them to buy from you? Let's talk about that. The results could surprise you.
More On Tec Tony: https://biolinks.heropost.io/TecTony
Current(check out their advertising)
https://current.com/
Photo by Tim Douglas from Pexels
Digital Marketing With Marshall
Have you ever wanted to hear straight from a marketer? Well, here your chance. Straight up to the point, on digital marketing with Marshal the Owner of Zen Medi Social. Marshal: https://zenmediasocial.com/ More on tec tony: https://biolinks.heropost.io/TecTony
What are Vanity Metrics
So not all the data you look at is useful. Some of this data can hurt you, and be blindly leading your company into the ground. Now it can be hard to know what to pay attention to on what platform. In this podcast, I try to explain to you the dangers of vanity metrics and how to best avoid them.
Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony
Tec Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business.
Photo by Austin Distel on Unsplash
Talking about google ads with Tim
Want to get some good insight on google ads? Check out our interview with Tim, an amazing google ads marketer, and even better he works with me. Come here with his skills and why you should use google ads. Find Tim Here: https://www.linkedin.com/in/tim-tompkins-1822748/ Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony Tec Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business.
Google Ads Crash Course 2021
So curious about google ads? not sure about them, well here is a short live recording of my podcast, going over google ads Want to grow your small local business? Want to compete online?
Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTonyTec
Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business.
https://unsplash.com/photos/Un-vHvg5ezU?utm_source=unsplash&utm_medium=referral&utm_content=creditShareLink
Heyitswil With some SEO!
Are a small business that has heard about this SEO? Are you wondering what you are supposed to be doing with it, what it even is? Well then check out this episode where we talk to Heyitswil, where Wil gives some tips and tricks and how you can start using some SEO to help Your small biz grow online.
More on Tec Tony: https://biolinks.heropost.io/TecTony
More on Heyitswill:
YT: https://www.youtube.com/channel/UCcSiKtmqs2yB_WPqNKnZh0A
TikTok: https://www.tiktok.com/@heyitswil.com?
Pinterest: https://www.pinterest.com/heyitswil/_created/
FB Group: https://www.facebook.com/groups/146389993994208/?ref=pages_group_cta
LinkedIn: https://www.linkedin.com/in/wilmartin/
#seo #smallbusinessmarketing #digitalmarketing
GMB Quick One Shot
Today is a quick show with a quick hit on Google My Business and the importance of it.
Let's Talk Google With Andrew Gayton
You know what's better than one nerd talking about google, its 2 nerds. Check out what Andrew Gayton has to say about all things google, he is a fellow digital marketer and a freelancer as well.
Find Andrew on TikTok: @andrewgayton
More on Tec Tony: https://biolinks.heropost.io/TecTony
Content Creation Is Hard
I get it content creation is hard. I mean look at me, I'm currently as of this recording 2 weeks behind, and forgot to publish last week. So lets talk about this content creation and what your small business can do.
More on Tec Tony:
Social Media Management with Brendan Gahan
Ever wonder what really goes into social media? How to find out what topics are hot or not. Where should your company be. Today on the Tec Tony Podcast we have Brendan Gahan is Partner & Chief Social Officer at independent creative agency Mekanism, leading the agency's social division. Gahan has been at the forefront of social & influencer marketing since 2006, developing social campaigns for brands such as Mountain Dew, Unilever, Amazon, 20th Century Fox, and The Olympics.
Follow Brendan: Website( free social media guide): https://brendangahan.com/
Twitter: https://twitter.com/brendangahan
Linkedin: https://www.linkedin.com/in/brendangahan/
YT: https://www.youtube.com/channel/UCywgUHfANsOTKn3PQ46FDzA
FB: https://www.facebook.com/brendan.gahan
Learn More From Tec Tony: https://linktr.ee/Tectony
Got a new toy
You know what great about growing your business. All the new tows you get to use, to improve on your client's experience with your company.
That's what i am doing today, with my Yeti Nano, new gear new programs, and a better podcast... I hope.....
More Tec Tony:
https://linktr.ee/Tectony
Blue Yeti Nano:
https://www.amazon.com/gp/product/B07DTTGZ7M/ref=ppx_yo_dt_b_asin_title_o02_s00?ie=UTF8&psc=1
Rx 8 editing:
https://www.izotope.com/en/products/rx.html?utm_medium=cpc&utm_source=google&utm_campaign=SU_SE_BR_UU_US_RX&utm_content=RX-8_EM_KW&utm_term=izotope%20rx%208|e|g|c||472916419176&gclid=CjwKCAiAgc-ABhA7EiwAjev-j2EbH2Vz0006y8QrzOQlX730DHH-JIUmk7rtcwQ-iLXeHPPEXor1rhoC4c8QAvD_BwE
Audacity audio recording:
www.audacityteam.org
Using Facebook to market
Today we have Kristin Pearson with Kristin Pearson Designs check out her story and skills when it comes to using Social Media to grow your business.
Follow her at
Tiktok: @designbusiness
www.kristinpearson.com
IG: Kristinpearsondesigns
Tec Tony: https://linktr.ee/Tectony
Content Creation episode 1 of 2021
Happy marketing into 2021
Free website promotion
Austin Armstrong of SocialtyPro
Today we have a guest Austin Armstrong of SocialtyPro, talking about how he has used TikTok & Youtube to grow his company. Check out this amazing marketer as he gives his tips for SEO.
Follow Austin Armstrong AKA SocialtyPro:
YT: https://www.youtube.com/channel/UCyI4QLEBjWNRb8nW5DPnhHA
Twitter: https://twitter.com/SocialtyProTiktok: https://vm.tiktok.com/ZMJVJCnPJ/Website: https://socialtypro.com/
LinkedIn: https://www.linkedin.com/company/socialtypro/